Gurugram, Mar 23: JSW MG Motor India has reported a remarkable uptake of electric vehicles (EVs) in non-metro regions, driven by growing awareness and the value proposition of EV ownership. The MG Windsor, India’s No. 1 selling EV, has recorded 70% of its total sales from non-metro cities, marking a significant shift in consumer adoption patterns across the country. The carmaker has sold nearly 65,000 units of the MG Windsor to date.
The MG Windsor’s success stems from its compelling “ABC” combination—offering the price of an A-segment vehicle, the exterior dimensions of a B-segment car, and the interior space of a C-segment vehicle. This unique positioning has resonated with a wide spectrum of customers, including first-time car buyers, who value practicality, technology, and sustainable mobility.
Designed as India’s first Intelligent CUV, the MG Windsor blends the expansiveness of a sedan with the versatility of an SUV. It is offered with two battery options: a 38-kWh pack delivering a range of 332 km and a 52.9-kWh PRO variant providing up to 449 km, catering to diverse driving needs. Enhancing customer confidence, the MG Windsor comes with a lifetime battery warranty for the first owner and a 3-60 assured buyback plan.
The vehicle also stands out with its futuristic AeroGlide design language and business-class interiors, including Aero Lounge seats that recline up to 135 degrees and a 15.6-inch GRANDVIEW touch display, delivering a premium, connected, and intuitive driving experience.
Commenting on the growing trend, JSW MG Motor India highlighted that non-metro buyers are increasingly embracing EVs due to practical affordability, low running costs, and enhanced sustainability. The MG Windsor’s balance of space, technology, and efficiency has proven particularly attractive to families and tech-savvy users in these regions.
