29, Aug 2024
ANSR Acquires hrEntries to Elevate Global Talent Management with AI-Powered Solutions

India 29th August 2024: ANSR, the market leader in developing strategic Global Capability Centers (GCCs), today announced the acquisition of hrEntries, a premier Human Capital Management system (HCM) platform, in an all-stock deal. This acquisition seamlessly integrates with ANSR’s core business strategy and expands its suite of technology solutions, providing clients with a comprehensive end-to-end platform for global team management.

Vikram Ahuja, Co-founder ANSR, CEO Talent500

hrEntries adds to ANSR’s “GCC SuperApp” stack, a comprehensive technology platform providing Talent, Workspace, HR Ops and Payroll solutions to enable the world’s best businesses in building and managing Global Centers efficiently. This strategic move reinforces ANSR’s commitment to delivering innovative solutions that enable organizations to scale and run a Global Center rapidly and effectively.

Sharad Deshpande, a seasoned technology leader and entrepreneur, founded hrEntries with a wealth of experience in leading and commercializing software products for major global B2B brands across various industries. Driven by a deep passion for creating high-performance, modern products for international markets, Sharad successfully steered hrEntries from its inception to full commercialization. Under his leadership, the company has delivered an exceptional employee experience through a unified platform that simplifies HR operations and eliminates the need for multiple, disparate solutions.

Vikram Ahuja, Co-Founder, ANSR and CEO, Talent500, said: “As Global Capability Centers rapidly emerge as a key strategic priority for global businesses, we are excited to expand our GCC SuperApp stack and focus on delivering exceptional experiences for our customers and GCC employees. The acquisition of hrEntries, now rebranded as Rise, aligns perfectly with our goal to simplify GCC operations and provide transparency, flexibility and control to our customers in how their global centers run and operate.

hrEntries will be rebranded as Rise, joining ANSR’s comprehensive platform of AI-led talent solutions, including Talent500, Leap and Loop. hrEntries/Rise offers unified solution for digital onboarding and offboarding, payroll management, benefits administration, expense tracking and contract management. This integration streamlines HR operations, empowering organizations to manage global teams more effectively and achieve greater success.

Talent500 is a 2.5M+ strong community of GCC professionals while Leap is an AI-powered sourcing, screening and workflow management tool. Loop delivers continuous candidate engagement and employer branding activities, enhancing retention.

AI-Powered Efficiency

At the core of this acquisition is the integration of artificial intelligence into global team management. The AI-driven HCM platform delivers advanced capabilities, including:

  • Intelligent Employee Engagement: Conversational interfaces that enhance communication and support employee interaction.
  • Predictive Analytics: Insights into workforce productivity and integration, essential for the success of global Centers.
  • Automated Compliance Checks: Ensuring adherence to international labor laws through smart compliance tools.
  • Smart Onboarding Processes: Customizable onboarding experiences that adapt to each employee’s role and location.

By leveraging these AI-powered features, ANSR aims to drive efficiency and innovation in global team management, helping organizations navigate the complexities of international operations with ease.”Joining forces with ANSR and becoming part of their comprehensive talent solutions suite is a transformative milestone for us. Our AI-powered solutions are designed to revolutionize the HR experience, enabling companies to seamlessly onboard, manage, and engage their global workforce. This integration is a testament to our unwavering commitment to driving innovation and excellence in HR operations, helping businesses attract and retain the best talent in the industry,” said Sharad Deshpande, Founder of hrEntries.

29, Aug 2024
Pine Labs and Visa announce partnership to boost digital payments adoption across Bharat

Mumbai, August 29, 2024 – Leading fintech Pine Labs and Visa, the global leader in global payments have come together to scale digital payments acceptance and further India’s vision of a digital economy by unveiling Pine Labs Mini, a soundbox-enabled device for QR, Near Field Communication (NFC) and card payments.

kush

The partnership aims to significantly upgrade the in-store payment experience of millions of merchants across the country who currently rely on only printed QR codes or low-tech solutions. This development will also provide a valuable choice to the millions of consumers who want to pay digitally at the time of checkout.

Announced on the sidelines of the Global Fintech Fest (GFF) in Mumbai by Pine Labs’ Chief Business Officer Kush Mehra and Visa India and South Asia’s Head of Merchant Sales & Acquiring (MS&A) Rishi Chhabra, Pine Labs Mini is a payment acceptance device built for the masses. This eco-friendly and economical digital payment device – equipped with QR, card, and NFC capabilities – is specifically designed for small and medium-sized merchants. It will enable them to capitalise on the growing consumer adoption of tap-to-pay card (and smartphone) payments and UPI in India.

“Pine Labs Mini unveiled in partnership with Visa today caters to the needs of India’s micropreneurs and small-scale businesses who have so far stayed away from digital payments adoption due to the perceived cost barriers. We believe Mini’s launch will pave the way for others to start building for mass-use, digital-first payment products,” said B Amrish Rau, CEO of Pine Labs.

Commenting on the partnership Rishi Chhabra, Vice President, Head of Merchant Sales & Acquiring (MS&A) Visa India and South Asia, said, “Visa is delighted to partner with Pine Labs to accelerate digitization among merchants with the launch of the new Pine Labs Mini. We believe this will transform the way small businesses accept transactions, especially contactless payments through cards and smartphones. We continue strengthening our commitment to delivering inclusive, economically viable solutions for merchants of all sizes to accept digital payments in India.”

Earlier this month, Pine Labs subsidiary Setu had announced the launch of UPISetu, a platform for businesses and developers to make the most of the advances happening in the UPI space.

29, Aug 2024
How to choose a right plotted development project?

Gaurav K Singh, Founder & Chairman, Womeki Group

Gaurav K Singh, Founder & Chairman, Womeki Group

Choosing the right plotted development project is a critical decision that requires careful consideration and thorough research. Unlike buying a ready-to-move-in property, investing in a plotted development involves several layers of decision-making, from evaluating the location to understanding the legal and financial implications. The process may seem daunting, but with a systematic approach, you can ensure that your investment is both secure and rewarding.

The first and most crucial factor to consider is the location of the plotted development. The location not only determines the immediate livability of the area but also significantly influences the long-term appreciation of your investment. It’s essential to look for plots in areas with good connectivity to major roads, public transportation, and essential amenities like schools, hospitals, and shopping centers. The proximity to workplaces and the overall growth potential of the area are also vital considerations. An emerging locality with ongoing infrastructure developments often presents better investment prospects than a fully developed but saturated area.

Understanding the reputation and track record of the developer is another essential step in choosing the right plotted development project. A reliable developer with a history of delivering quality projects on time provides a level of assurance about the project’s completion and adherence to promised specifications. It’s advisable to research the developer’s past projects, seek out reviews from previous buyers, and, if possible, visit completed developments to assess the quality of work. A reputable developer is also more likely to ensure that the project complies with all regulatory requirements, reducing the risk of legal complications.

Legal due diligence is paramount when investing in plotted developments. Ensure that the land has a clear title, free from any disputes or encumbrances. It’s essential to verify that the developer has obtained all necessary approvals from the relevant authorities, including land conversion approvals, environmental clearances, and permits for utilities like water and electricity. Engaging a legal expert to scrutinize the property documents can save you from potential legal issues in the future. Additionally, understanding the zoning regulations of the area will help you ensure that the land can be used for the intended purpose, whether residential or commercial.

The availability and quality of infrastructure within the plotted development are critical aspects that can significantly impact your living experience and the property’s future value. Look for developments that offer well-planned internal roads, proper drainage systems, and reliable water and electricity supply. The presence of green spaces, parks, and recreational facilities can enhance the quality of life and make the development more attractive to future buyers if you decide to sell. Furthermore, developments that are part of a larger, master-planned community often offer better infrastructure and amenities, contributing to a more cohesive and livable environment.

Another important consideration is the size and layout of the plot itself. Ensure that the plot is of a suitable size for your intended use and that the layout allows for efficient utilization of space. The shape and dimensions of the plot can affect the design of the home you plan to build, so it’s essential to choose a plot that aligns with your vision. It’s also wise to check the orientation of the plot, as this can influence the amount of natural light and ventilation your home will receive, as well as energy efficiency.

The financial aspect of purchasing a plotted development should not be overlooked. Besides the cost of the plot, factor in the expenses for registration, stamp duty, and any other government charges. If you plan to build immediately, estimate the construction costs and arrange for financing if needed. It’s crucial to set a realistic budget and ensure that your investment will not strain your finances. If the project offers payment plans, assess whether the terms are favorable and align with your financial situation.

Finally, consider the potential for future appreciation and the exit strategy. While you may be purchasing the plot for immediate use, it’s wise to think long-term and evaluate the potential for property value appreciation. Factors like ongoing and planned infrastructure projects, the overall development of the surrounding area, and market trends can influence the future value of your investment. Additionally, assess the ease of selling the property if needed, including market demand and any resale restrictions imposed by the developer.

29, Aug 2024
ZEE Entertainment scales up DP World ILT20 goals, aims to achieve 230 million viewership in Season 3

Mumbai, 29th August 2024: ZEE Entertainment Enterprises Limited, India’s content and entertainment powerhouse and the official broadcasting partner of the global cricket league, DP World International League T20 (ILT20), has unveiled its plans for an exciting third season, set to take place from 11 January 2025. The 34-match tournament will run for a month and culminate on 9 February 2025. The plans include creating a memorable month-long cricket carnival experience for cricket lovers, especially from India, expanding its viewership base by including South Indian channels and targeting 230 million viewership in the upcoming league. Cricket fans and sports enthusiasts in India and around the world can exclusively watch the LIVE action on ZEE Entertainment’s 15 linear channels as well as stream it for free on its OTT platform ZEE5, every evening.

david white

As the third season approaches, ZEE Entertainment promises to deliver captivating action in an engaging and dynamic fashion across its linear channels and OTT platform, ZEE5. Commenting upon this announcement, Mr. Ashish Sehgal, Chief Growth Officer – Digital & Broadcast Revenue – Zee Entertainment Enterprise Limited, said, “We aim to offer our cricket lovers a sporting carnival experience that combines high-class cricket at a comfortable, luxurious venue. This month-long event will offer an innovative and immersive experience for cricket fans across the globe. We are particularly focused on inviting Indian travelers visiting Dubai, offering them a chance to enjoy cricket in the UAE. This event also serves as an opportunity for advertisers to connect with their premium customers and promote their premium brands.”

Talking about the tournament known to be second-most popular league outside of Indian Premier League (IPL), Mr David White, CEO – DP World ILT20 said, “Firstly, the uniqueness of the DP World ILT20 lies in the fact that we can have nine international players vis-à-vis the standard four. What also sets ILT20 apart from other leagues is that it does not have a home-and-away format. With three venues – Sharjah, Dubai and Abu Dhabi every team feels at home. We need to now cultivate a strong team loyalty. The UAE as a destination boasts of fantastic stadiums, ideal weather in the early part of the year and a comfortable environment for players. The Emirati people are renowned for their warm hospitality, welcoming visitors from around the world. The presence of top players from international teams, lends an international flavour to the event. We are working closely with ZEE to establish Dubai as a premier sporting destination and are open to considering an alternative window to make sure that there is no clash in the future.”

DP World ILT20, in its second season, drew an impressive 200,000 attendees across over 30 games. The league is the second most-watched T20 cricket league globally, with a total of 348 million unique viewers from around the world, including a staggering 221 million viewers from India. This success was fueled by ZEE Network’s broadcasting strategy, which leveraged a combination of ZEE’s 10 Linear TV Channels and its OTT Platform ZEE5. With a notable 46% share of female viewership and 55% share of youth viewership, the league’s broad appeal in India underscores its status as household entertainment.

The tournament is aiming for an even larger audience in its third season, targeting 230-million viewers. The strategies being employed to increase its footprints are multifaceted, focusing on the Indian market, which includes cricket lovers, advertisers, and the addition of South Indian channels.

The matches generated a massive response last season from markets like Uttar Pradesh, Madhya Pradesh, Punjab, Gujarat and Maharashtra. In fact, this year the tournament’s on-air promotion will take place across 40 channels. DP World ILT20 Season 3 will also focus on South Indian channels as part of its strategy to expand viewership.

The league plans to announce new signings next month on 15th September. The existing roster continues to be strong with the presence of players like Sunil Narine, Andre Russell, David Warner, Jack Fraser McGurk and Shimron Hetmyer, among others. The league, on the whole, boasts of 60,000 registered cricketers.

The franchise-style tournament DP World IPL T20, comprises six teams and 34 matches that are played across the UAE. The league’s six franchise teams features Abu Dhabi Knight Riders (Kolkata Knight Riders), Desert Vipers (Lancer Capital), Dubai Capitals (GMR), Gulf Giants (Adani Sportsline), MI Emirates (Reliance Industries), and Sharjah Warriors (Capri Global).

29, Aug 2024
FTCCI to organise interactive session to make people aware of ESI benefits

Hyderabad, August 29, 2024……The Federation of Telangana Chambers of Commerce and Industry(FTCCI) is organising an interactive meeting on ESAI Benefits & Employee’s Rights to Health. It will be held at FTCCI premises at Red Hill at 4 pm

Several experts will participate. They include Dr Dwarakanatha Reddy, Chair; Dr Krishna Reddy Nallamalla, CEO of Access Health International; Yadagiri Shekhar Rao, State President of PRAJNA; Dr. Shirishkumar G Chavan, Dean, ESIC Medical College & Hospital; Dr Abhijeet M. Dashetwar, Prof at ESIC Super Speciality Hospital, Dr Imran Ahmed Siddiqui, Senior Specialist, ESIC, Super Speciality Hospital

The public in general is invited to attend the same and know the rights and benefits for employees; advantages of ESI Medical Services etc and other

29, Aug 2024
YFLO’s Roundtable Conversation on Sustainable Fashion

Hyderabad, August 29, 2024…… The Young FICCI Ladies Organization (YFLO) is to host a distinctive Roundtable on Craftsmanship on 30th August 2024 at The Quorum Club, Hyderabad. This event, in collaboration with #ConsciousEffort, will spotlight India’s most prominent designers and advocates of Indian art and craft heritage, disclosed Ms Ridhi Jain, Chairperson of YFLO in a press note issued in the city today.

FASHION

Only 1% of all discarded clothing is recycled in the world today. The average person today buys 60 per cent more items of clothing than they did 15 years ago, but keeps them for only half as long. The average garment may be worn as few as ten times before disposal. Fashion is one of the most polluting of all industries. In this light of background this event is scheduled to sensitize people about the importance of sustainable fashion, Ridhi added.

The roundtable will feature eminent personalities such as Ms Pinky Reddy (Entrepreneur & Philanthropist), Mr Gaurang Shah (Textile & Fashion Designer), and Mr Shivam Punjya (Founder, Behno New York) in a thought-provoking conversation moderated by Saachi Bahl (Founder, Saahra & #ConsciousEffort). The discussion will centre on the global recognition of India’s rich multicultural craft heritage and artisanship.

Gaurang Shah, Textile & Fashion Designer, said, “The world is looking at India for fashion because nowhere else can you find such a rich variety of handcrafted textiles. Every few kilometres, you encounter different weaves, textures, colours, and designs.”

“Sustainable fashion to me is about being honest. Fashion creation inherently leaves a footprint, but by being mindful and working within existing systems, we can minimize our impact. We’re proud to contribute to showcasing Indian luxury globally, particularly in areas like leather goods, where India is reclaiming its age-old heritage.”, adds Shivam Punjya, Founder, Behno New York.

This collaboration between #ConsciousEffort and YFLO Hyderabad is a step towards raising awareness of the importance of celebrating heritage crafts, empowering women artisans, and recognizing the next generation of conscious shoppers as changemakers.

The event offers a unique opportunity to delve into the future of luxury with a focus on sustainability. The roundtable will not only highlight the remarkable journey of our speakers but also explore actionable strategies to preserve traditional crafts while catering to the growing demand for eco-conscious luxury.

28, Aug 2024
Tanishq and De Beers Forge Strategic Collaboration to Boost India’s Natural Diamond Jewellery Market

Tanishq

De Beers Group, the world’s leading diamond company, and Tanishq, India’s largest jewellery retail brand from the Tata group, today announced a long-term strategic collaboration to connect more Indian consumers with the rarity and preciousness of natural diamonds and amplify the growing opportunity in the Indian market.

With a vibrant economy, a growing middle class and discerning consumers who seek jewellery with enduring value, demand for natural diamond jewellery from Indian consumers has surged recently and now represents 11 per cent of global demand. This has seen India replace China as the second largest market in the world for natural diamond jewellery. With diamond acquisition rates in India well below those in mature markets such as the US, this provides a significant opportunity to catalyse further growth for natural diamond jewellery in India.

To help unlock the growth opportunity, Tanishq and De Beers have agreed to come together on a long-term collaboration to enhance consumer education, interest and confidence, and to promote natural diamonds across India. Through this collaboration, the two parties will capitalise on Tanishq’s deep understanding of the Indian market built up over three decades, combined with De Beers’ expertise in the diamond category, to deepen consumer desire for and confidence in natural diamonds, underscoring their inherent value, rarity and timelessness.

The collaboration will focus on building extensive consumer outreach, deepening capabilities of Tanishq’s retail staff to communicate about natural diamonds, educating consumers about authenticity, and shaping customer experiences as they explore their desire for natural diamonds and studded jewellery. This will also be supported by a compelling 360-degree marketing campaign to build awareness and target expanding the customer base in the country, including first time buyers.

The new collaboration builds on the existing relationship between Tanishq and De Beers, with Tanishq already using De Beers’ proprietary diamond verification technology to support the assurance of the authenticity of its products. The two parties are also in talks regarding opportunities to collaborate on traceability, how Tanishq’s diamond supply needs can best be met and further opportunities to use De Beers’ proprietary technologies to support pipeline integrity.

Sandrine Conseiller, CEO of De Beers Brands, said: “India’s love affair with diamonds has flourished over thousands of years, and we are thrilled to partner with Tanishq to unlock the full potential of this vibrant market. Like De Beers, Tanishq recognises the power, preciousness and prestige of natural diamonds and combining our expertise with their deep understanding of the Indian market, we will work together to create something special to connect more Indian consumers to these natural treasures and their enduring value.”

Ajoy Chawla, CEO, Jewellery Division, Titan Company Limited, said: “The opportunity in India for diamonds is massive, given the very low penetration of studded jewellery and the rising per capita incomes in the world’s most populous country. Tanishq has been a pioneer in democratising diamond jewellery in the market for three decades and has always targeted the modern progressive woman. Tanishq Diamonds adhere to strictest standards, with all diamonds responsibly sourced in compliance with the Kimberley Process Certification Scheme (KPCS) and the Tanishq Suppliers Engagement Protocol (TSEP).

“We offer our own certificate of Tanishq Diamond guarantee and have the most transparent buyback policy in India, enabling trust and peace of mind for our customers. In an increasingly man-made world where virtual living is becoming the norm, people crave authentic brands, real experiences and value natural, wholesome products. All Tanishq Diamonds are natural, rare and valuable and have attracted our customers with innovative designs. The collaboration with De Beers will unlock new opportunity for both Tanishq and the diamond sector, celebrating the eternal beauty of these miracles of nature.”

28, Aug 2024
GoTo Releases New and Expanded Integrations Across Their IT Solutions Suite

Bengaluru, India, August 28, 2024 – GoTo, the company making IT management, support, and business communications easy, today announced a series of new integrations across its IT management and support product portfolio. The latest integrations for GoTo Resolve, LogMeIn Rescue, LogMeIn Central, and Miradore make it easier than ever for IT and support teams to provide remote support and endpoint management from within their existing technology ecosystem – streamlining workflows, resolving problems, and creating happier customers, IT admins, and agents.

“IT and support professionals are constantly struggling with siloed technologies and single-use tools. These tools create needless inefficiencies and inconsistencies, and ultimately lead to further stress for already strained resources,” said Dave Campbell, Head of Strategy and Growth, IT Solutions Group at GoTo. “We help eliminate those burdens by giving teams the tools they need in the platforms where they’re already operating. That’s why we’ve invested so heavily in our latest round of IT integrations, making our solutions work wherever you do.”

Highlights from GoTo’s newest IT suite integrations include:

Streamlined IT Support with GoTo Resolve

The latest round of integrations for GoTo Resolve make IT support even faster and more efficient. Agents can now start and share support sessions directly within tickets generated in Jira Service Management, ConnectWise Manage, and Freshdesk, as well as Halo’s ITSM and PSA service solutions. GoTo Resolve also automatically populates these tickets with details from the support session, saving valuable time and resources by eliminating manual data entry and the need to toggle through multiple windows.

Enhanced Enterprise Ecosystems with Rescue

Rescue is elevating its library of APIs and integrations further with a new Jira Service Management integration and an enhanced Salesforce integration featuring additional security safeguards. With the latest updates, IT teams can initiate a remote session with just one click, easily share session details with customers in their preferred solution, and automatically capture session data in a ticket or case file for more efficient IT management.

Simplified User Management with Miradore

Miradore Premium+ continues to build out support for identity solution providers with new integrations for Entra ID and Google Workspace. The integrations make it easier to manage device users by automating updates and using group filters for syncing user information across the system. User and device data in Miradore is automatically updated almost instantly, reducing manual work and potential errors. The integrations also help protect user identities and credentials in Miradore and simplify the process of assigning devices to new employees.

Ad-hoc Remote Support with Central

Central now offers a remote support module add-on powered by GoTo Resolve, giving teams a faster and easier way to provide ad-hoc support across desktop and mobile devices. The add-on also introduces a zero-download remote view and more flexible options for users to join support sessions. These key remote support features, combined with Central’s existing capabilities, give IT professionals an enhanced, more powerful solution for both reactive and proactive remote support.

28, Aug 2024
Hyundai Card’s S&P Credit Rating Upgraded to BBB+ Stable

SEOUL, Aug 28, 2024 – Hyundai Card is proud to announce that S&P Global has upgraded its credit rating from BBB Positive to BBB+ Stable. This upgrade comes just eight months after the previous rating in January, marking a significant improvement in a short period.

Following this rating upgrade, Hyundai Card has now achieved a BBB+ rating from all three of the world’s leading credit ratings agencies: S&P Global, Moody’s, and Fitch. Hyundai Card expects that this high evaluation in the global market will likely enhance its international bond issuance and expand its opportunities for global partnerships.

S&P Global highlighted Hyundai Card’s role as a strategically important subsidiary of Hyundai Motor Group (the Group). The agency noted that the exceptional support from the Group contributed to the credit upgrade. On the same day, the credit ratings for Hyundai Motor Company and Kia Corporation were also upgraded from BBB+ Positive to A- Stable.

S&P Global anticipates Hyundai Card playing a significant role in the Group’s long-term strategy of promoting sales of new cars manufactured by Hyundai Motor and Kia. This is due to Hyundai Card’s private label credit card (PLCC) not only contributing to new car sales but also expanding the Group’s strategic payment business, such as In-Car Payment (ICP).

S&P Global also recognized Hyundai Card’s stable asset quality, achieved through its proactive risk management. According to the 2024 first-half report, Hyundai Card’s business strategy, focused on financial soundness and prime members, resulted in the industry’s lowest delinquency rate of 0.71%.

S&P Global predicts that Hyundai Card will be able to solidify its position in the competitive Korean credit card market, based on its strong business relationship with the Group.

A representative from Hyundai Card noted that acquiring BBB+ ratings from all three global credit rating agencies has enhanced the company’s external credibility and status. They further expressed that Hyundai Card anticipates an expansion in financial funding and global partnerships, leveraging this prime opportunity.

28, Aug 2024
Antara Senior Care Launches its First Senior Care Home in Bengaluru; Strengthens Presence in South India

Bengaluru, August 28th, 2024: Antara Senior Care, a subsidiary of the $5 billion Max Group, has proudly inaugurated its first Care Home in Bengaluru today. Building on its success of positively impacting the lives of over 60,000 seniors in North India, Antara Senior Care is thrilled to introduce its innovative assisted living and transitional care facility to the Garden City.

antara

The rising aging population, expanding middle class, and increased life expectancy among Indian seniors have heightened the need for specialized senior care. Additionally, the prevalence of lifestyle and chronic diseases, along with greater purchasing power, has increased the demand for care homes, especially in Bengaluru, which has a strong tradition in geriatric care.

After establishing a strong foothold in North India with 12 years of operation, Antara expanded its services to South India last year, opening locations in Bengaluru and Chennai, which received an overwhelmingly positive response. The new Care Home completes Antara’s comprehensive care approach, encompassing both care homes and home care services to fully meet the growing demand. The company already has a robust plan of expansion ahead and is looking to open 4-5 care homes in FY25.

Antara Care Homes are assisted living facilities featuring a home-like atmosphere with integrated senior care services. The Care Home in Bannerghatta with transition care facilities has a capacity of 83 beds, providing primary health care and emergency response services, curated engagement calendars and nutritionally assisted meals in a homely environment.

Assisted living Services is a well-established and popular category globally. While India is still in its early stages, the demand for care homes, providing short- and long-term care, pre- and post-operative care for seniors, is on the rise. In a senior’s life, transitional care also plays a vital role, especially following a surgery or illness. It bridges the gap between hospitalisation and home, providing seniors with the necessary care and support they need to regain their health and independence. Antara aims to cater to this growing demand for senior care services in the region by providing an integrated care ecosystem for seniors.

Rajit Mehta, MD & CEO, Antara Senior Care, said, “The senior care industry is changing quickly in response to our nation’s shifting demography. It is predicted that by the middle of the 2050s, there will be more people over 65 than under 15. At Antara, we understand that this will need changing course in terms of scale-up as well as business strategies. This suggests increasing funding for senior care and looking into corporate partnerships to keep promoting innovation in this field. To improve the wellbeing of elders in this area, we are thrilled to announce the opening of our first senior care home in Bengaluru. Our goal is to establish a comprehensive ecosystem that would guarantee our seniors a dignified and satisfying existence while also improving the standard of senior care in India.”

Ishaan Khanna, CEO, Antara Assisted Care Services, said, “We are thrilled to offer all our services in Bengaluru now. Seniors have already responded overwhelmingly well to our Care at Home services and now with our care home, Antara completes the continuum of care, that we’ve promised to provide for all the seniors of Bengaluru.”