27, Jun 2024
SYNAPS Dx Announces Expansion to New, State-of-the-Art Facility

SYNAPS Dx Announces Expansion to New, State-of-the-Art Facility

Rockville, MD, June 27, 2024 –SYNAPS Dx, a leader in innovative diagnostics for Alzheimer’s disease (AD), is excited to announce its move to a larger state-of-the-art facility. This expansion reflects the company’s commitment to meeting the growing demand for its diagnostic services and enhancing the quality of patient care.

The new facility, located in Rockville, MD, offers significantly more space and advanced infrastructure to support the processing of a higher volume of diagnostic samples. This move ensures that SYNAPS Dx can continue to provide timely and accurate diagnoses, a critical component in the fight against Alzheimer’s and other forms of dementia.

Fully Qualified and Equipped for Enhanced Patient Care
With the expansion, SYNAPS Dx has achieved full qualification to perform high-complexity clinical laboratory testing. This status underscores the company’s dedication to maintaining the highest standards in diagnostic testing. The new facility is designed to optimize workflow, improve efficiency, and support the integration of cutting-edge technologies in diagnostic research and development.

Paul Tanico, Chief Strategy Officer and Executive Chairman at SYNAPS Dx, commented on the move: “Our new facility marks a significant milestone in SYNAPS Dx’s journey. The increased level of diagnostic accuracy is crucial not only for healthcare professionals but also for patients and their families. An accurate diagnosis allows physicians and families to make better-informed choices if the patient is positive for AD. If the test results are positive, it can guide families and physicians in planning for appropriate care and interventions specific to Alzheimer’s disease. If the test results are negative, it enables the pursuit of treatment options for other conditions often mistaken for AD, such as vitamin deficiencies, drug interactions, Lyme disease, and other conditions.

Advancing Alzheimer’s Diagnostics with DISCERN™
SYNAPS Dx’s flagship product, the DISCERN™ diagnostic test, will greatly benefit from the enhanced capabilities of the new facility. DISCERN™ is the first highly accurate, minimally invasive test that aids clinicians in distinguishing Alzheimer’s disease from other forms of dementia, even in patients recently diagnosed with dementia. The increased space and advanced technology will facilitate further development and broader accessibility of this groundbreaking test.

“SDx has reached lab capacity during the first year of commercialization and we are excited to use the expanded lab to meet growing commercial demand, providing prescribers, payers, and patients with a diagnostic test that is an important breakthrough for the AD community,” said Tanico. “The test results are available in a matter of weeks to inform a clinician’s diagnosis and the most appropriate intervention for the patient, spanning medication, a clinical pathway, or recommendations regarding diet, physical activity, and mental exercise.”

DISCERN™ is comprised of three different assays that assess several critical factors directly related to AD that regulate memory, the formation of synaptic connections among neurons, the levels of amyloid plaques, and levels of neurofibrillary tangles in the brain. It is the first autopsy-validated test to demonstrate specificity and sensitivity of >95% when compared to the NIH Gold Standard criteria for distinguishing the disease from non-Alzheimer’s dementia patients, relieving the burden on physicians to diagnose AD.

27, Jun 2024
Ntracts Expands Its Leadership Team, Further Strengthening Strategic Vision

Ntracts Expands Its Leadership Team, Further Strengthening Strategic Vision

Chattanooga, TN, June 27, 2024 — Ntracts, a leading contract lifecycle management solution for healthcare organizations, welcomes two team members to its leadership team as it pursues the next phase of its growth and innovation strategy: Kevin Morgan as Chief Financial Officer and Lily He as Vice President of Product.

Both leaders bring a wealth of knowledge and insight to the company. Kevin Morgan has spent the past 20 years of his career supporting the strategic aims of various SaaS-based companies, including health care technology, through finance leadership and controlled revenue growth. Lily He joins Ntracts from Toast where she led the development and launch of several products to address new market needs, supporting Toast’s 20x growth in customers during her time there.

“We are thrilled to welcome Kevin Morgan and Lily He to our leadership team,” said David Paschall, CEO of Ntracts. “Each of their extensive experience and proven track records in their respective fields will be invaluable as we continue to drive innovation and growth in the contract lifecycle management space. Kevin’s financial acumen and strategic insight will help us scale efficiently and sustainably, while Lily’s attentiveness to customer feedback and product vision will ensure we continue to deliver exceptional value to our customers. We’re excited about the future and confident that their added leadership will continue to propel Ntracts to new heights.”

“I’m honored to join the leadership team at Ntracts,” said Morgan. “The business has fantastic momentum and a bright future. I’m excited to get to work with this experienced and customer-focused team and explore meaningful new ways we can work toward our shared goals at this pivotal point.”

“I look forward to leveraging my experience to identify and solve our market’s most urgent needs,” said He. “I am inspired to further Ntracts’ legacy in building a business-critical contract lifecycle platform tailored for health care needs, so that health care systems around the country can continue to focus on providing high-quality patient care.”

27, Jun 2024
Sarvodaya Hospital Restores Hearing for India’s Second Youngest Child with Cochlear Implant

Faridabad, 27th June 2024 – Furthering their commitment to serving the community through affordable and compassionate care and top-class medical facilities, Sarvodaya Hospital, Faridabad achieved a ground-breaking medical milestone by treating a 6-month-old baby for ‘Congenital Hearing Loss’. This marks India’s 2nd youngest case of a successful Cochlear implant.

FARIDABAD

The child’s parents were both deaf and mute, prompting the family to undertake an early screening for the baby. Certain tests were conducted such as Brainstem Evoked Response Audiometry (BERA) and Auditory Brainstem Response (ABR) which are essential diagnostic tools used to evaluate hearing loss, especially in infants and young children. The tests revealed that the baby was suffering from ‘Congenital Hearing Loss’ in both ears. A condition in which a child is born without the ability to hear is known as congenital deafness. This type of hearing loss occurs either due to abnormal development of the auditory system during fetal development or as a result of genetic inheritance from the parents. Following this diagnosis, the baby underwent Cochlear implant surgery and was able to hear successfully.

Cochlear implants are electronic devices that help people with severe hearing loss hear sounds. They work by bypassing damaged parts of the ear and directly stimulating the hearing nerve. The device has two parts: Internal device is surgically placed inside the ear, and the external device comprises of speech processor, a transmitting coil, and a microphone. The external device receives the sound and converts them into digital signals, these signals are transferred to the internal device, which stimulates the auditory nerve. Together, they help send sound signals to the brain, allowing the person to hear.

Commenting on the case, Dr Ravi Bhatia, Director- ENT and Cochlear Implants, Sarvodaya Hospital, Faridabad, said, “6-8 out of every 1000 children born in India are detected to have congenital hearing loss, although, a large number of newborns are not screened for hearing loss at birth, hence, the actual incidence is expected to be much higher in the community. Globally, the success rate of cochlear implant surgeries in both children and adults exceeds 98%. While cochlear implants can be performed at any age, the timing of hearing loss onset significantly affects outcomes. Early identification and intervention are particularly crucial for children with severe to profound hearing loss, yielding immediate and positive responses. This was a critical case in which both parents of the baby were deaf and mute, which led the grandparents to get the baby screened. For children, cochlear implants can be life-changing, allowing them to engage with the auditory world, develop typical speech, language milestones, and compete with their peers who have normal hearing. Cochlear implant surgery has proven to be highly successful for both children and adults.”

Mr. Raja Suman, Chief Audiologist, Centre of ENT and Cochlear Implant, Sarvodaya Hospital, Faridabad, further added, “The child underwent continuous monitoring to ensure optimal progress. Our team of professionals, including audiologists, auditory-verbal therapists, and speech-language pathologists, closely tracked the child’s auditory development, speech, and language. This comprehensive approach aimed to provide tailored support and guidance throughout the rehabilitation process, enabling the child to hear successfully.”

The case study exemplifies Sarvodaya Healthcare’s commitment to providing advanced cochlear implant surgeries on young children with optimum care and post-surgery rehabilitation and therapy, ensuring compassion, cutting–edge technology, accessibility, affordability, patient safety, and quality in all healthcare services offered. Sarvodaya Hospital has successfully performed over 300 cochlear implants, enhancing the hearing capabilities and quality of life for many patients.

27, Jun 2024
Florida Association of ACOs Welcomes Bold as New Member

Florida Association of ACOs Welcomes Bold as New Member

Jacksonville, FL, June 27, 2024 —  The Florida Association of Accountable Care Organizations (FLAACOS) proudly announces the addition of Bold to its growing network of partners. Bold, a trailblazer in healthy aging, specializes in evidence-based exercise programs designed to prevent falls, manage chronic conditions, and reduce joint pain among older adults. This collaboration is particularly significant in Florida, a state with the largest senior population in the United States, where Bold’s clinical exercise programs are poised to make a profound impact.

Falls are a leading cause of hospitalizations and injuries among seniors. In 2020 alone, over 1 million Floridians aged 65 and older reported a fall. Bold’s rigorous balance and strength training programs offer a preventative solution that can significantly reduce these incidents. According to CDC data, more than one in four seniors experiences a fall each year, resulting in over $50 billion in medical expenses.

Moreover, physical inactivity is a major contributor to chronic conditions, which are among the most costly health issues for older adults. Studies indicate that the cost of managing these conditions can exceed $1,000 annually per person. Despite the clear benefits, less than 15% of seniors in the U.S. meet the recommended physical activity guidelines. Bold’s innovative approach aims to bridge this gap by making exercise more accessible and tailored to individual needs.

Amanda Rees, CEO and Co-Founder of Bold, emphasizes the transformative potential of this partnership: “By collaborating with ACOs, Bold can help reduce healthcare costs while significantly enhancing the physical and mental well-being of members. Our online, on-demand solution addresses common barriers to exercise, such as transportation challenges, joint pain, fear of injury, and busy schedules, by offering personalized exercise plans that seniors can follow from the comfort of their homes.”

Notably, Bold’s programs not only contribute to cost savings but also boost member satisfaction and retention. Surveys reveal that 8 in 10 participants are more likely to remain with their healthcare plan or provider due to the positive impact of Bold’s offerings.

Nicole Bradberry, CEO of FLAACOS, expresses her enthusiasm for the new partnership: “We are thrilled to welcome Bold as a business partner. Their proven ability to deliver cost-effective and high-quality health solutions is a tremendous asset to our member ACOs. Bold’s approach provides quantifiable benefits in both financial savings and improved health outcomes.”

As FLAACOS continues to serve the healthcare needs of Floridians, the inclusion of Bold represents a significant step forward in promoting a longer, healthier, and more active life for the state’s senior population.

27, Jun 2024
Virat Kohli Brings TIDL – America’s Fastest-growing Pain Relief Brand to India

27th June 2024  Mumbai, Maharashtra, India TIDL, America’s fastest-growing pain relief brand, will shortly enter the Indian market with cricket superstar Virat Kohli to offer next-generation pain relief solutions.

This partnership, in association with the Baidyanath Group, will change the way India understands pain. TIDL’s range of innovative products are formulated to not only address pain effectively but also empower consumers to take control of their own pain management.

Virat Kohli Brings

In 2021, Conor McGregor, World-Class UFC Champion, joined hands with team TIDL. In response to the upcoming India launch, McGregor said, “TIDL isn’t just about pain relief; it’s about changing the game. Bringing TIDL to India with Virat Kohli is an incredible honor. The energy, passion, and resilience of the Indian people remind me of my own journey. We’re here to show India what real recovery looks like. Get ready because we’re just getting started!”

TIDL’s revolutionary approach combines clinically proven ingredients with natural plant extracts to directly target the source of pain. The result is fragrant, and soothing, and brings instant relief.

“TIDL’s solutions are going to change the way Indians understand and deal with pain. Pain is not only uncomfortable, but it also affects us on a deeper level, damaging our sleep quality, mental health, focus and energy. Pain restricts our ability to achieve our highest potential. With TIDL, these barriers are broken, and we can get back to doing the things we love – be it fitness, family, or work!” said Prashant Raj, Co-founder and COO, TIDL.

TIDL products are ideal for ‘everyday life,’ capable of delivering relief anytime, anywhere whether that’s daily activity, overnight, fitness, or even clinical strength applications. The brand’s flagship products include Cryotherapy Spray, Heat Therapy Spray, Cryotherapy Joint Cream, Numbing Pain Patch, and Heat Therapy Roll On.

“As a sportsperson, you learn to adapt to a higher pain threshold. I’ve taught myself to live with it without compromising on my goals. Pain is a constant challenge, hindering quality of life. TIDL is a game-changer letting you reclaim the joy of living by changing the way you find relief. I’m delighted to represent this brand as the ambassador. Looking forward to making India pain-free. No Pain, No Limits!” said Virat Kohli.

Baidyanath’s President and TIDL India Director Siddhesh Sharma said, – “I am in the business of making people happy, when I say happy, I mean healthy. We dream and work towards seeing a healthier India everyday and TIDL fits into our group’s ethos seamlessly. TIDL is the future of pain relief, it’s excellent for prevention and treatment both. Baidyanath brings world class infrastructure in R&D, manufacturing and distribution giving TIDL the perfect launch pad in India. There’s no better testimony than Virat himself using TIDL everyday, and to have him as a partner in this exciting venture says it all.”

The launch of TIDL in India marks a significant milestone in the brand’s journey towards revolutionizing pain relief and empowering individuals everywhere to embrace holistic living.

27, Jun 2024
Rainforest World Music Festival 2024: Celebrating ‘EVOLUTION’ in Sarawak, Malaysia

27th June 2024 New Delhi, Delhi, India Tourism Malaysia is excited to announce the much-anticipated Rainforest World Music Festival (RWMF) 2024, set to take place at the enchanting Sarawak Cultural Village in Kuching, Malaysia, from June 28th to 30th, 2024. As one of the most celebrated events on the global music calendar, RWMF transcends its traditional role, embodying the theme of ‘EVOLUTION’ by seamlessly intertwining sustainability, responsible tourism, and cultural exchange.

The RWMF 2024 promises an unforgettable experience, drawing inspiration from the rich tapestry of cultures that call Malaysia home. With an anticipated attendance surpassing last year’s record of 20,000 visitors from around the globe, the festival is poised to showcase the best of world music in a setting that celebrates diversity and unity.

Aligned with the festival’s dedication to sustainability and responsible tourism, RWMF 2024 embodies the vision of fostering positive change for a better, more environmentally conscious future. Through eco-friendly initiatives and advocacy for greener practices, the festival stands as a beacon of progress in cultural celebrations.

The Sarawak Tourism Board is proud to host the Rainforest World Music Festival 2024, an event that goes beyond music to promote sustainability, cultural exchange, and responsible tourism. As they celebrate the ‘EVOLUTION’ of the festival, they look forward to welcoming visitors from around the world to experience the magic of Sarawak.

As the festival enters its 27th edition, RWMF 2024 marks a significant milestone in its journey. With a renewed emphasis on sustainability and conservation, the event aims to evolve into a dynamic platform advocating for sustainable practices in tourism and conservation among key opinion leaders, environmental advocates, and youth changemakers.

Event Flow:

  • Day 1 (June 28th): Opening ceremony followed by performances showcasing the diverse musical traditions of Malaysia and the world.
  • Day 2 (June 29th): Workshops, cultural exchanges, and interactive sessions with musicians and artisans.
  • Day 3 (June 30th): Grand finale featuring electrifying performances by international and local artists, culminating in a celebration of unity and diversity.

International Participation:

  • Renowned musicians and performers from across the globe, representing diverse musical genres and traditions.
  • Interactive workshops and cultural exchanges offering attendees the opportunity to immerse themselves in the music and traditions of different cultures.

Accommodation and Dining:

  • Sarawak Cultural Village offers a range of accommodation options, from traditional longhouses to modern amenities, ensuring a comfortable stay for festival-goers.
  • Explore the vibrant culinary scene of Kuching, with a variety of local delicacies and international cuisine available to tantalize your taste buds.

Places to See Around the Festival:

  • Explore the lush rainforests and stunning natural beauty of Sarawak, including national parks, wildlife sanctuaries, and cultural landmarks.
  • Experience the rich cultural heritage of Sarawak through guided tours, traditional performances, and immersive cultural experiences.

The Sarawak Tourism Board is excited to showcase Malaysia’s cultural diversity and natural beauty through the Rainforest World Music Festival 2024. As they come together to celebrate music, culture, and sustainability, they invite travelers from around the world to join us on this extraordinary journey.

27, Jun 2024
Eggfirst Crafts Full Stack Agtech Platform DeHaat’s Brand Campaign with Pankaj Tripathi

27th June 2024  Mumbai, Maharashtra, India DeHaat, India’s largest Agri-tech company, has launched its latest brand campaign featuring renowned Bollywood actor Pankaj Tripathi. The campaign, ‘Ek Dukaan Sampoorna Samadhaan’, showcases an extensive range of products and services from DeHaat, designed to create a positive impact on the lives of farmers by providing tech enabled 360-degree solutions throughout the crop lifecycle. The organization operates on the ‘Farmers First’ principle that enables it to work towards the enhancement of farmers, helping them improve their agricultural practices and produce at the same time. Given its specialist rural advertising expertise, Eggfirst was the natural first choice to craft the positioning strategy and campaign for the brand.

Eggfirst

Shyam Sundar Singh, Executive Director & Co-founder at DeHaat, said, “We are happy to have such a renowned actor onboard. His influence and credibility will undoubtedly help us further drive our ‘Farmer’s First’ vision to empower millions of farmers across the country.”

DeHaat today offers its full-stack service offerings to over 2.5Mn farmers across the country through its expansive network of 14,000 franchise retail stores across 12 Indian States, empowering them to ensure the quality & quantity of the crop yields. The company has also entered exclusive distribution tie-ups for 10+ global bio-agri-input innovators to support sustainable agriculture while also upgrading its AI enabled digital tools for personalized crop advisory.

Ravikant Banka, the Founder and CEO of Eggfirst, said, “I’m amazed to be a part of this agri-revolution journey. Having successfully crafted many rural campaigns, DeHaat is one of a kind, as it evolves farmers’ lives with cutting-edge innovation. Talking about the campaign, I feel Pankaj Tripathi is the right and impactful personality who resonates with farmers effortlessly.”

Eggfirst is a Specialist Rural Advertising Agency with extreme digital prowess. Its true-blue advertising strategies provide a solid foundation for brands, and its digital expertise drives powerful connections with consumers while being cost-effective. Having worked with a large number of rural brands across FMCG, BFSI, Agri-inputs, building construction materials, and more, they have a deep understanding of the consumers and markets of Bharat.

27, Jun 2024
Oakridge Bachupally Celebrates 15 Years of Global Learning and Resilience as New Academic Year Begins

27th June 2024 Hyderabad, Telangana, India Oakridge International School Bachupally welcomed students back today, marking the start of the 2024-2025 academic year and celebrating 15 years of excellence in education. This milestone year, themed the “Year of Resilience,” is a unique approach that underlines the school’s commitment to fostering strength and adaptability in its diverse student body, which now includes families from around the globe.

happy parent dropping

The Oakridge community, a vital part of our school, was brimming with excitement as students, parents, and faculty gathered to kick off the new academic journey. This year’s diverse student body, with families from Hyderabad and across the globe, is a testament to the school’s commitment to creating a truly international learning environment.

“Our focus this year is on helping our students grow academically and personally by incorporating values that build resilience,” said Ms Baljeet Oberoi, Principal of Oakridge International School Bachupally. “We are dedicated to creating a welcoming environment where every student can thrive. This year, we will continue to nurture a strong sense of community, ensuring that our students are ready to face any difficulties they might come across.”

Celebrating its 15th anniversary, Oakridge International School Bachupally reaffirms its commitment to welcoming an international community of learners. Families from Malaysia and other parts of the world have chosen Oakridge as their educational home. “The school’s focus on holistic development and the strong sense of global community particularly drew us in,” shares Hafiz, a parent who recently relocated from Malaysia. His daughters, Hanna and Hayra, are equally excited, “I can’t wait to make new friends from different cultures and learn new things at Oakridge!”

Last year’s excellent academic results (CBSE and IGCSE) reflect its dedication to high standards and holistic education. This year, we are excited to introduce a range of new initiatives, aimed at enhancing student learning and well-being and building on the previous year’s success.

The reopening day was marked by engaging activities designed to inspire and motivate students. Students from early to senior grades participated in various interactive sessions emphasizing the importance of resilience and community. The assembly was a highlight, bringing together the entire school to celebrate this significant milestone.

Parents expressed their joy and appreciation for the school’s efforts. Nivedita, a parent of a Grade 1 student, noted, “Seeing the enthusiasm in my child as she returns to school is heartwarming. The teachers’ dedication and the supportive environment have made a significant difference.”

As the new academic year begins, Oakridge International School Bachupally is set for another year of academic excellence and holistic development.

27, Jun 2024
Sabine Hospitals Gets USD 50mn PE Funding Led by CX Partners

27th June 2024  Kerala, India  Sabine Hospital and Research Centre has secured $50 million in funding from CX Partners – a private equity fund in the Indian mid-market with a long track record of delivering returns through cycles and a consortium of investors.

Sharing details about the development, Dr. Sivadasan Sabine, Founder and Chairman of Sabine Hospital & Research Centre said, “CX partners and the consortium of investors share our vision of making high-end fertility, birthing and neonatal care affordable and accessible to the most remote towns of India. The investment of $50mn validates our strong clinical fundamentals, business practices and also recognised the immense need for better fertility, mother and childcare in India. We are now all set to embark on the next phase of growth with renewed passion.”

CX partners work in healthcare, financial services, consumer products and services and IT/outsourced services. With 29 portfolio companies and $1bn of assets under management across its funds and co-investors, CX partners is positive about Sabine Hospital’s potential to immense growth.

Commenting on the investment, Vivek Chhachhi, Managing Partner, CX Partners said, “Sabine Hospital and Research Centre provides accessible healthcare at affordable costs. Their world-class fertility treatments cater to the growing medical needs of people. While upholding the utmost ethical standards and clinical excellence, the organisation has demonstrated remarkable growth, with a CAGR of 25% over the last three years. We see the potential in further expanding Sabine Hospitals to adjacent markets, drawing upon our experience investing in healthcare, attracting high quality professional leadership, and putting in place systems to manage growth.”

Singapore-based Tanas Capital, a growth stage private equity firm, is part of the investor consortium. Sharing his thoughts, A Amit Sharma, MD of Tanas Capital said, “We are pleased to partner with CX and Sabine Hospital and Research Centre to aid the strategic imperatives of this franchise. The focused and nuanced approach of Sabine Hospital is a clear differentiator and is certainly well positioned for the next phase of growth.”

Sabine Hospital and Research Centre was incorporated in 2016 as a single facility near Kochi. Now it operates 300 beds including 60 NICU beds across 2 facilities in Kerala. Sabine Hospital has an integrated model through which it offers mother and child healthcare services including IVF and other fertility treatments, birthing, newborn care and other gynaecological procedures. Conducting more than 6,000 IVF cycles and 3,000 deliveries every year, Sabine Hospital attracts patients from Maldives, Oman & Bangladesh besides Kerela. The hospital utilises cutting-edge equipment to make high-end procedures like IVF more accessible. Upholding highest ethical standards, Sabine Hospital and Research Centre records the highest success rates.

27, Jun 2024
car&bike and Kalpataru Present a Unique Experience of Sustainability

27th June 2024  Mumbai, Maharashtra, India  On the occasion of World Environment Day, car&bike proudly conducted a one-of-a-kind event that blended sustainability, and environmental stewardship. This exclusive event, presented by Kalpataru, featured a 150 km drive with 10 eclectic electric cars, that took participants from Kalpataru ParkCity township in Thane West to Kalpataru Aria, an upcoming weekend home destination, in Karjat. The highlight of this journey was a tree plantation initiative en route aimed at contributing to and preserving the environment.

The event delivered an unparalleled experience as participants drove state-of-the-art electric cars from the premium and luxury segments, leaving zero-emission, reflecting Kalpataru’s commitment to sustainable living and practices. This initiative not only showcased the convenience and sophistication of these long-range EVs but also emphasized the importance of eco-friendly actions. The event saw participation from a group of guests comprising of CXOs entrepreneurs, and, importantly, automotive enthusiasts. The group also planted saplings in Karjat.

“Automobiles and infrastructure, have always been in the news of when it comes to air pollution,” pointed out Girish Karkera, Editor-in-Chief, carandbike.com. “A lot of work is being done by the stake holders to make a positive impact. The Zero Emission Drive was one such, aimed to create awareness on the efforts. From driving a convoy of high-tech automobiles with no tailpipe emissions, to planting more trees with our partner who is a leading infrastructure company, the message was loud and clear that we all need to do our bit for a cleaner world and inspire others to follow. My special thanks to all the car brands who volunteered with their machines and an enthusiastic bunch of people who drove responsibly.”

“At Kalpataru, we are dedicated to creating communities that thrive in harmony with nature. Our collaborative efforts with car&bike, such as the Zero Emission Car Drive and Plantation Drive, exemplify this dedication. These initiatives not only enhance environmental awareness but also strengthen community engagement, forging a deeper connection to sustainability. Kalpataru’s dedication to a cleaner environment extends beyond singular events. With a rich history of partnering with Municipal Bodies and NGOs, we have consistently engaged in beautification and clean-up drives in public spaces, including local railway stations and beaches,” Tirthankar Ganguly, Director Marketing at kalpataru.