Author: Rabindra

Is Your Smartphone Security Outdated? Here’s What You’re Missing

 By Sundar Balasubramanian, India, and SAARC MD, Check Point Software Technologies

In the last few years, that mobile device in your hand has taken a place of importance in all our lives. The smartphones of today transform into a sort of diary, storing pictures, organizing them, and displaying them in a storytelling modality. Smartphones are much more than a piece of technology that allows you to make phone calls and send text messages.

Many people, before they go to bed, have their smartphones in their hand; they are getting the latest updates, finishing some work, or watching a movie or video shorts. Once they wake up, the first activity of the day consists of picking up the smartphone, checking the time and seeing whether or not they have missed any updates. The smartphone is an important part of our personal lives.

However, mobile threats including here in India is seeing an ever-evolving landscape of attacks. India’s mobile user base is booming, solidifying its position as the second-largest smartphone market globally (trailing only China) with a staggering 492.7 million users in 2021. This growth spans both urban and rural areas, further fueled by the widespread adoption of work-from-home policies during the pandemic. As mobile usage surges, it’s crucial for users to be vigilant against the rising threat of mobile scams.

The landscape of mobile scams is becoming more sophisticated and diverse. In India, recent examples include SIM swap scams and call forwarding scams. However, the government is actively taking steps to combat these threats, cybersecurity awareness campaigns to educate citizens, and recent actions include blocking over 1.4 lakh mobile numbers linked to financial frauds.

Smartphones: dual uses

That very same smartphone is often used for business purposes as well; such as attending or hosting meetings, emails and managing the agenda. The dual-use aspect is also the case with a laptop (used for both private and business purposes). The biggest difference between a laptop and a smartphone is that your smartphone is always turned on and connected to the internet and a laptop, is much.

A second difference is that a laptop is managed and has a threat prevention application on it. In contrast, smartphones are, in many cases, managed by the organization but not secured by a threat prevention application. However, the smartphone contains the same mix of private data and business-related data as the laptop. See the problem?

The bakery next door

Today’s modern bakery can use a smartphone to get the status of the ovens, and also control the ovens. Imagine if the baker’s smartphone were hacked and hackers took control over the most important ovens. This would impact the bakery’s output immediately and perhaps even steal customer data that had been collected. This is not just a theory; this could happen. Although this example is small-scale, the implications are immense; lack of smartphone security can jeopardize a business.

History of mobile threats

Let me put this into greater context. Twenty years ago, Nokia was producing popular mobile phones, like the Nokia 1100 and the Nokia N Gage. At the same time, a group of technical people started a proof-of-concept (POC) to demonstrate that mobile phones could be hacked. The first malware for mobile phones was called the Cabir Worm. The Cabir Worm targeted Symbian OS, which was mainly used by Nokia. The incident demonstrated that mobile phones could be infected by the malware through Bluetooth. In other words, hackers have been targeting phones for 20 years and they’re not about to stop.

Malware targeting smartphones is not new. The difference today compared with 20 years ago is that the smartphone holds sensitive data; sensitive data on a private and business level.

The question is why do organizations fail to install mobile anti-malware on smartphones? I believe it has to do with awareness, costs, and user experience or they think it is not needed (especially IOS users).

iOS cyber security

Despite popular belief, it is possible to install malware on IOS devices and since the EU’s Digital Markets Act of 2022 came about, Apple has been forced to allow also apps outside the App Store on its phones. Regulating smartphones based on unified endpoint management and mobile device management is not enough. The reason why is simple: These security tools do not contain security controls for inspecting apps, network connections, and interfaces in regards to malicious behavior.

Malware prevention

But, let’s get back to the bakery next door. The baker uses his smartphone for daily business (baking bread-related tasks) and also for personal use. To avoid getting infected by malware, the baker does not install apps outside of the App Store, does not scan QR codes, and does not connect to public wifi.

Just like with his laptop, he makes sure that the smartphone and his apps are always updated with the latest software release. Still, this is not enough. The baker won’t successfully avoid SMS phishing, malicious websites, and network-related attacks by taking those steps. To truly advance his security, the baker needs to install a mobile security solution that protects the smartphone against mobile security risks.

The baker is lucky because he relies on a cyber security vendor partner to deliver a platform for supporting his business and he can simply apply mobile security, in addition to the other security controls that have been delivered through the platform.

What the baker has is a consolidated cyber security platform with threat prevention, ensuring that his business won’t be disrupted by opportunistic hackers.

Key takeaways:

As I mentioned earlier, smartphones have become essential in our daily lives, shaping our social interactions and business operations. However, they also present security risks, as they contain sensitive personal and business information. Here are some tips to enhance smartphone security:

1. Stick to official app stores for downloading apps.

2. Avoid connecting to public Wi-Fi networks.

3. Consider installing a mobile threat prevention application.

It is therefore crucial to treat smartphones with the same level of security awareness as laptops. Incorporate them into your awareness campaigns and ensure they are regularly updated with the latest patches. Implement mobile threat prevention solutions like Harmony Mobile from Check Point to serve as a security enforcement point for your Unified Endpoint Management (UEM) or Mobile Device Management (MDM) system.

Augmont Gold for All launches the ‘Bharat and Beyond – Limited Edition Coin

India, 15th May 2024: Augmont, India’s No. 1 Gold Platform, is delighted to launch the ‘Bharat and Beyond – Limited Edition Coin’ in association with JAR. This coin is more than a collector’s item; it’s about the transformative strides Bharat has made over the last decade, highlighting the major achievements and breakthroughs – from technology to healthcare, and infrastructure education.

The all-new Limited Edition, Coin celebrates our journey towards a brighter future, featuring designs of the New Indian Parliament & The Sengol, symbols of our governance and traditions. These images on the coin blend our past with our hopes for the future, showing our dedication to growth and innovation. This coin is a tribute to Bharat’s spirit of resilience and ambition, as seen through the eyes of the next generation. It’s a way to remember and celebrate Bharat’s steps forward, made tangible by Augmont’s Limited Edition Coin. To mark these achievements, this isn’t just a coin; it’s a narrative of Bharat’s progress.

This one-of-its-kind coin will be available only in 2 variations at a launch offer price of Gold coin – 4 grams for INR 35,000/- and Silver coin – 10gms for INR 3,500/-

Speaking about this new association, Mr Sachin Kothari, Director – Augmont Gold For All, says, “The coin features the New Indian Parliament and The Sengol, symbolizing governance and cultural heritage, respectively. Let’s honor our achievements with this coin, a symbol of pride and ongoing progress. To further celebrate this decade of remarkable achievements, a unique book made of fabric accompanies this coin, resonating with “१० साल का बहिखाता,” capturing the essence of a decade’s journey and achievements.

IME Museum Celebrates International Museum Week with Curated Events

Bangalore 15th May 2014: To celebrate International Museum Day (IMD) and raise awareness about the fact that museums are an important means of cultural exchange, enrichment of cultures, and development of mutual understanding, cooperation, and peace among peoples, The Indian Music Experience Museum (IME) is organizing the following events at its premises:

Honoring the Heartbeat of every Home this Mother’s Day: Terribly Tiny Tales and Haier India Launch ‘Mothership2.0’

Mumbai, India, 15th May 2024 – Terribly Tiny Tales (TTT), the beloved storytelling platform, has joined forces with Haier Appliances India, the No.1 global major appliances brand for 15 consecutive years, to launch the second season of its highly anticipated Mother’s Day IP – Mothership. This year’s campaign celebrates the ever-evolving bond between mothers and their children. From ‘Situationships’ to ‘BFF Goals’, Mothership2.0 is a youthful, fun, and relatable campaign through which both brands highlight the story of how mothers constantly evolve and adapt to make sure their family’s ever need is fulfilled.

Diving into the heartwarming journey of motherhood, Mothership Season 2, celebrates how mothers adapt and grow alongside their families, facing life’s challenges with love, empathy, and a sprinkle of humor. At the core of the campaign is an Instagram film featuring Rukhsar Rehman and Devishi Madaan as a modern-day mother-daughter duo. Together, they navigate life’s twists & turns, empowering each other along the way. The film poignantly illustrates a mother’s instinct to anticipate her children’s needs, mirroring Haier’s diverse range of appliances, always ready to meet consumers’ demands. In essence, the film showcases the special bond shared between a mother and her daughter, accentuating the everyday moments made smoother with Haier’s innovative products.

Anuj Gosalia, Founder of TTT, expressed his excitement about the collaboration, stating, “Mothership has become a beloved IP for our women-first community, and we are thrilled to partner with Haier for Season 2. This campaign is a testament to the incredible bond between mothers and their children, and how it continues to evolve in today’s fast-paced world. We believe Haier India is the perfect partner to help us showcase how technology can support and strengthen these relationships.”

Priyanka Sethi, Director – Head of Marketing, Haier Appliances India, said ” At Haier, we cherish the sacred bond between mothers & their children. We believe that for children, mothers are more than just guardians; they are confidants, companions, the guiding light that illuminates every moment with love and tenderness

With our association with Terribly Tiny Tales, we crafted a heart-touching film for our consumers that talks about how every family is unique, so are our appliances—crafted with precision and innovation to cater to the diverse needs of modern families. Like a mother’s love, our appliances evolve and adapt, seamlessly integrating into the rhythm of family life, making every moment in the kitchen a celebration of love, laughter, and togetherness.

Mothership Season 2 endeavors to ignite meaningful dialogues concerning the contemporary dynamics between mothers and their children, shedding light on the extraordinary resilience and adaptability displayed by mothers in today’s rapidly evolving world. Through a diverse array of compelling content disseminated across multiple platforms, the campaign will delve into the intricacies of modern motherhood, encapsulating both the challenges and the triumphs that define the maternal journey in the year 2024.

StoxBox Launches OptionBox: A Game-Changer for Options Trading Strategies

Mumbai, 15th May – StoxBox, a brand of BP Wealth and a pioneering value broking firm, launched OptionBox. This product comes with a comprehensive suite of trading tools and strategies for Options Traders. The features include Advanced Strategy Builder, Spread Strategies, Strategy Algorithms, Scanner Wizard, Option Chain Analytics, and Stock Option Picks, which come for free along with the StoxBox Trading Platforms. These innovative offerings are set to transform the trading experience by providing insights and capabilities to options traders of all levels.

Mr. Yuvraj A. Thakker, Managing Director, StoxBox adds, “Our mission is to democratize trading by providing cutting-edge tools that make sophisticated trading strategies accessible to all. We are redefining the trading landscape with our innovative solutions.”

The Strategy Builder, an innovative tool within our platform empowers you to craft tailored trading strategies, whether they’re gearing up for a bullish, bearish, or neutral market. This cutting-edge feature provides immediate insights into the risk-reward ratio, maximum profit, maximum loss, and even the required margin, streamlining decision-making for our users.

Taking a significant stride in trading technology, our Strategy Algorithms revolutionize how traders analyse the market and execute their strategies by automating the analysis and routine tasks. Additionally, with the advent of the Scanner Wizard and Option Chain Analytics, we’re breaking new ground in market analysis. These tools offer traders the ability to effortlessly scan for trading opportunities and streamline their trading systems, marking a pivotal advancement in trading efficiency and effectiveness.

In addition to Strategy Builder and Analytical Tools, OptionBox also offers, Stock Option Picks a curated selection of hedged stock option strategies, live-scanned in the market. For this unique feature, StoxBox has partnered with Modern Algos and this service is free for all.OptionBox will not available soon on the AI-powered WhatsApp Trader, which is on way for its launch in Jan 2024, traders can access OptionBox through mobile app and website.

Mr. Vamsi Krishna, CEO, StoxBox, states, “It is our constant endeavour to serve the option traders with the best of the tools that help them succeed in markets. OptionBox is our commitment to excellence and innovation in the trading industry. We are empowering traders to navigate the market with confidence and precision.”

With these ground breaking tools, StoxBox is setting a new standard in financial trading, combining advanced technology with user-friendly interfaces.

Hospitality, Oil & Gas, FMCG lead the charge in April 2024: Naukri JobSpeak

Mumbai, 15th May 2024: Naukri JobSpeak Index, the premier job index for white-collar hiring in India, stood at 2643 in April 2024, staying flat as compared to the previous month (March 2024) and a 3% dip vs April last year. However, the overall job market sentiment showcased a few positives, with sectors like Hospitality, Oil & Gas, and FMCG demonstrating growth in hiring. Non-metro cities continued their strong performance, outpacing metros; while senior professionals remained in high demand, driving a healthy year-on-year growth in roles for experienced candidates.

Hospitality industry registers a healthy rise

The Hospitality and Travel sector witnessed a remarkable 16% surge in hiring activity compared to April 2023, driven by the growth in travel and tourism. Positions like Front Office Managers, Housekeeping Supervisors, and F&B Service Professionals were in high demand across major urban hubs like Delhi, Mumbai, and Bengaluru.

Oil & Gas sector fuels job growth

The Oil & Gas industry recorded a 15% year-on-year increase in new job creation in April 2024. Roles like Petroleum Engineers, Drilling Engineers, and Production Operators were sought after, particularly in locations like Ahmedabad, Vadodara, and Jaipur.

FMCG sector rides on rural demand

Hiring in the FMCG sector witnessed an 11% upswing this month compared to April 2023, fueled by rising demand in rural areas. Sales Managers, Supply Chain Executives, and Brand Managers were among the most sought-after profiles, with cities like Mumbai, Kolkata, and Chennai driving this growth.

AI and ML roles continue to be in demand

While the IT sector saw a modest 2% year-on-year growth in April 2024, roles related to Artificial Intelligence and Machine Learning maintained their momentum, registering a 19% increase in hiring compared to the previous year.

Mini-metros shine, and metros hold steady. Non-metro cities like Ahmedabad (+10% year-on-year) and Vadodara (+8%) emerged as hiring hotspots, while metro cities like Delhi-NCR, Mumbai, and Pune witnessed stable hiring trends.

Senior professionals in high demand

The demand for experienced professionals remained high, with roles for candidates between 13-16 years of experience growing by 9% year-on-year and those with over 16 years of experience clocking a remarkable 21% surge in hiring activity. However, entry-level hiring remained muted, contrasting with the robust demand for seasoned professionals.

Dr. Pawan Goyal, Chief Business Officer of Naukri.com, said, “While the overall Index is flat, the new financial year is off to a positive start with remarkable hiring growth recorded in Hospitality, Oil & Gas and FMCG. Non-metros continue to outshine the bigger cities and this bodes well for the Indian hiring market in the months to come”

EPIA statistics- women from IT Sector are opting for Egg Freezing

Mumbai, 15th May 2024: As societal norms evolve and conversations around fertility become more open, the demand for egg-freezing services has seen a notable surge. In a recent study conducted by EPIA, a pioneering women’s healthcare early-age startup, key insights have emerged, shedding light on the preferences, concerns, and demographics of those considering egg freezing.

Statistics reveal a significant trend in inquiries from women aged 25 to 32 regarding egg freezing. Among the queries received monthly, 40% originate from this age group, highlighting a growing interest in proactive family planning. Interestingly, the number one reason for pursuing egg freezing is the quest to find the right partner, showcasing a desire to exercise control over one’s reproductive future. When examining these inquiries by sector, approximately 35% stem from individuals employed in knowledge and IT-related fields, 30% from law and healthcare, 20% from hospitality, retail, and aviation, and the remaining 15% from the media sector.

While discussions around fertility can still be taboo for some, EPIA notes a shift in attitudes. 30% of inquiries received are from couples keen to explore egg freezing as a proactive measure to plan for children in the future. This reflects a growing awareness about fertility preservation options among couples, especially those who have witnessed challenges faced by friends or family in conceiving.

For women grappling with conditions like PCOD or PCOS, EPIA’s data discloses that egg freezing can offer a ray of hope. With 75% of PCOS-afflicted women experiencing infertility, preemptive egg freezing can alleviate future challenges, providing a pathway to parenthood without the burden of infertility treatments. Notably, freezing eggs at a younger age holds promise for preserving better quality eggs, mitigating the impact of PCOS-related fertility issues.

Sharing her views on the milestone, Sakshi Bakshi, the Director of EPIA, said, “While societal norms may have traditionally dictated the timeline for starting a family, modern women are increasingly taking charge of their reproductive futures. Egg freezing provides them with a proactive option to preserve their fertility until they are ready to pursue parenthood. As the conversation around fertility preservation continues to evolve, EPIA remains committed to providing comprehensive support and guidance to individuals and couples seeking to explore their reproductive options”.

Contrary to common assumptions, egg freezing isn’t solely pursued by women before childbirth. EPIA receives queries from diverse demographics, including women who have already experienced childbirth but wish to postpone further family planning. This includes couples who have had a child in their 20s and now seek to freeze eggs for future possibilities, offering flexibility and peace of mind amidst current responsibilities.

The data shared by EPIA reveals a predominant interest in egg freezing among middle to high-income individuals earning between 75k and 1 lakh per month or more. The early 30s emerge as a key demographic for inquiries, with the 35-40 age group being the most active participants in egg-freezing cycles.

While EPIA is headquartered in Delhi, inquiries extend beyond regional boundaries. The company receives queries from neighboring regions such as Gurgaon, Jaipur, and Chandigarh, underscoring the demand for fertility preservation services. International interest is also notable, with Dubai featuring prominently among international inquiries.

Lastly, EPIA’s statistics highlight the diversity among its clientele, with approximately 70% being Indian nationals and 30% coming from overseas. Furthermore, most of those inquiring about egg-freezing services are working professionals (80%), underscoring society’s growing awareness and acceptance of this reproductive option.

Prayatna Centre For Child Development Hosts Free One-Day Interactive Workshop for Teachers of 2 to 5-Year-Olds

Kochi, 15th May 2024: Prayatna Centre For Child Development conducts a free one-day interactive workshop tailored specifically for teachers of children aged 2 to 5 years old. Scheduled for May 25th from 9:30 AM to 4:00 PM, this workshop aims to provide educators with valuable insights and practical strategies to enhance their teaching skills and support the holistic development of young learners.

In anticipation of the reopening of schools, this initiative is designed to equip teachers with essential skills to effectively address the diverse needs of their students. Through engaging sessions, participants will gain insights into early identification, behavior management, and classroom management techniques crucial for fostering a conducive learning environment. The workshop will cover the following key areas: Early identification and referral procedures, Classroom behavior management strategies, Prewriting and pre-academic skills development Language milestones, and language skill management in the classroom.

The workshop will have a Q&A session and a panel discussion, providing participants with opportunities for interactive learning and knowledge exchange. Attendance is limited to 30 seats, and pre-registration is required to secure a spot. For registration and further information, interested individuals can contact 9037563528 or email prayatnacochin@gmail.com.