23, Dec 2023
Vi becomes the first Telecom Operator to Provide Seamless Connectivity at Surat Diamond Exchange

The recently inaugurated Surat Diamond Bourse, the world’s largest center for international diamond and jewelry business is one of its kind Bourse is set to house over 4,000 offices and projected to generate over Rs 2 lakh crores worth of business annually.

Recognizing the criticality of reliable 24×7 network connectivity for the smooth and efficient functioning of an infrastructure of such massive proportions, Leading Telecom Operator Vi, has taken the initiative to install In-building sites at the Bourse to ensure that business units located within the premises receive seamless network connectivity.

Vi is focused on providing sustainable value that encompasses a superior data and voice experience, as well as building a differentiated digital experience for our customers. It is the only telecom operator to move with speed and get their network connectivity up and running through strategically positioned sites to ensure optimal coverage in the building. In the near future, Vi plans to further strengthen the network within the premises.

Commenting on this initiative, Sukanta Das, Cluster Business Head – Gujarat, Vodafone Idea, said, “At Vi, we use the power of technology to enhance our customers’ lives – through ubiquitous presence and connectivity to match the fast-paced business environment. As a brand that has always kept customer needs at the forefront of everything we do, we took the lead to become the first and only telecom operator to install In-Building sites at the Surat Diamond Exchange, the world’s largest center for diamond business. Vi customers working from the bourse can now experience seamless network connectivity at all hours. In the near future, we plan to add more sites to further strengthen the network within the premises.”

23, Dec 2023
Bombay Shaving Company Unveils ‘Styled By Bombay Shaving Company’ Campaign, Introducing Cutting-Edge Trimmer Range and Redefining Grooming Excellence for the Modern Indian Man

New Delhi, 23nd December, 2023: Bombay Shaving Company, the trailblazing name in hair removal and personal care, proudly unveils its latest campaign, ‘Styled by Bombay Shaving Company,’ ushering in a new era of grooming sophistication. The centerpiece of this campaign is a visually captivating film that introduces the brand’s groundbreaking innovative range of trimmers. The campaign is yet another step in the journey of Bombay Shaving Company’s commitment to setting new standards of hair removal for men across the body. Founder and CEO, Shantanu Deshpande, takes the spotlight, passionately endorsing the revolutionary HeadShaver PRO Trimmer—a standout in the brand’s impressive trimmer portfolio, designed specifically for bald men. This range is not just about grooming; it’s a statement of precision, innovation, and styling technology excellence.

BOOK

The campaign unfolds as a celebration of head-to-toe styling, presenting Bombay Shaving Company’s exceptional Trimmer lineup dedicated to elevating the experience for the modern Indian man. From attention-grabbing opening frames to unforgettable closing moments, the film invites individuals to redefine their style game at the comfort of their home with cutting-edge products that embody confidence, individuality, and the transformative power of grooming.

BSC Trimmers are more than just a set of tools; it’s a dedication to delivering styling solutions tailored to contemporary men. Packed with features like a massive runtime, magnetic easy switch heads, and a 38-length settings dial for the perfectly styled trims, the range includes:

  • Full Body Trimmer with 5 easy switch magnetic heads for head-to-toe grooming
  •  Power Styler Beard Trimmer with 38 style settings for unlimited beard styles
  •  Premium Multi Groomer for styling beard and body hair
  •  HeadShaver PRO for salon-like head shaves in 2 minutes

Landscaper focused on sensitive areas

  •  Power Play beard trimmer for performance and value

“In the spirit of celebrating individuality, we believe hair removal is a spectrum, we’re not out here trying to tell what’s best for you or what’s the ideal look for a man. What matters to us is that every man’s needs are different, and our new range of Trimmers are designed with a deep understanding of Men’s hair across their body, redefining functionality, convenience and Style. This launch reinforces our relentless commitment to delivering the best hair removal solutions for men,” affirms Shantanu Deshpande, Founder and CEO of Bombay Shaving Company.

The campaign film isn’t just an audio-visual delight; it’s a window into the brand’s essence, unveiling the new trimmer rangedesigned for specifc hair removal needs of men. This comprehensive solution effortlessly manages hair and elevates style for the beard, body, head, and groin.

Welcome to redefined hair removal— Get ready to be “Styled by Bombay Shaving Company”.

23, Dec 2023
Year 2024: Economic resilience, industry reforms keep insurance sector buoyant

Indian economy continued to show remarkable strength this year amid an evident global slowdown. This strength was largely driven by robust consumption, strong investment activity, and a burgeoning, aspirational consumer class. The country’s focus in recent years on bringing progressive policy reforms, and digital transformation has also supported this growth trajectory, enabling India to outperform its peers globally, particularly those in the Asian Pacific region.

Driven by this broader economic resilience, the insurance industry also stayed the course on growth. The year 2023 saw some market-moving developments for the industry including the government’s decision to levy tax on income arising from insurance policies with an aggregated premium worth Rs. 5 Lakhs every year, starting April 2023.

There was a sustained emphasis on digitalization to reimagine customer and distributor management processes. The Insurance Regulatory and Development Authority of India (IRDAI) brought multiple reforms, focussing on 3 prominent themes – strengthening the ecosystem, improving accessibility & reach, and safeguarding policyholders’ interest.

As we now look forward to 2024, I expect regulatory reforms to continue to steer the industry. There are 3 key trends likely to unfold in the new year:

  • Bima Trinity:
    IRDAI has unveiled Bima Trinity initiative as a part of its vision of Insurance For All by 2047. The primary objective of this initiative is building affordability and accessibility of insurance. This project, which includes Bima Sugam, Bima Vistaar and Bima Vaahak, is expected to take off next year at different intervals.

Bima Sugam, which is an online marketplace encompassing the entire customer journey from buying to servicing, is expected to make accessibility of insurance much easier. Bima Vistaar promises to be a revolutionary insurance product which seeks to offer affordable protection to the masses. It is expected to be launched by January 2024. Bima Vaahak is a women-centric distribution channel at the Gram Sabha level that aims to empower women by educating them about the benefits of comprehensive insurance thus enabling their financial security.

Together, Bima Trinity will promote financial inclusivity, leverage digital to create an unmatched convenience, accessibility and simplification, affordable coverage, and foster higher participation of women in the insurance industry.

  • Product Innovation:
    The regulator has been placing a higher emphasis on the need for simplified, personalized products, aligned with the expectations of today’s customer expects. It also introduced the Use & File norms to achieve this goal and has been expanding the scope of these guidelines this year. We expect the regulator to proactively push the industry to leverage technology including new-age solutions like AI, and ML to create better and simplified solutions. We will see more niche products coming into the market in the medium-term as the overall efforts of the regulator through initiatives like state-level insurance project provide higher clarity of nuanced needs of the customers across geographies.
  • New players will get licensed:
    While the regulator has already licensed 3 new players this year, it is expected to allow entry of more companies going forward. IRDAI has said that it is looking to issue licenses to 20 new insurers in the immediate future. Additionally, the regulator is also likely to relook the capital requirements, making it entry of new players easy. With an increased competitiveness in the market, the sector will see more innovation, improved distribution models, automation and more.

One of the awaited developments of 2024 is that the government will table the Insurance Laws (Amendment) Bill 2022 as it has the potential to bring another round of positive reforms and bolster growth prospects of the industry.

23, Dec 2023
IIIT Bangalore Introduces M.Tech Program with Dual Certification in Computer Science and Engineering

Bangalore, December 23, 2023: The International Institute of Information Technology Bangalore (IIIT-B) announces the launch of its Executive M.Tech program in Computer Science and Engineering, commencing in February 2024.

Speaking with the media regarding the launch, Prof. V N Muralidhara, Associate Professor at IIIT-Bangalore, commented, “The Executive MTech program allow professionals working in Bangalore to attend classes on Friday and Saturday, to complete the program in two and half years. The unique certification program allows the students to obtain two Professional Certifications during the program. Working professionals in Bangalore, who are keen on pursuing M.Tech programs are encouraged to apply. The goal of post graduate programmes at IIIT-B is to develop professionals of high quality to cater to the needs of industry and academia. Such education will be based on a broad grasp of the fundamental principles of the sciences and scientific methods, a deep understanding of specific area of specialization, an ability to solve new problems, and a capacity to learn continually and interact with multidisciplinary groups.”

This unique program offers an unparalleled opportunity for professionals to enhance their expertise in the dynamic field of Computer Science and Engineering, all while balancing the demands of their current roles. With classes conducted on-site at the institute, participants can expect a comprehensive curriculum designed to equip them with advanced knowledge and skills.

Prof. Debabrata, Director of IIIT Bangalore, stated, “At IIIT-B, we are committed to providing cutting-edge education that aligns with industry requirements. The M.Tech program facilitates a seamless integration of academic and professional commitments and ensures that our students graduate with a degree that holds the same prestige as our traditional M.Tech program.”

The program offers a diverse range of elective courses, allowing students to tailor their education to their specific interests. The curriculum incorporates key areas such as Algorithms, Enterprise Software Design, Machine Learning, Mathematics for Machine Learning, Networking and Communications, and Concrete Mathematics. Additionally, students have the option to specialize in areas such as Theory and Systems for Computing and Data, Artificial Intelligence and Machine Learning, Networking and Communication, VLSI Systems, Digital Society, and Cyber Security.

A distinctive feature of the Executive M.Tech program is the integration of two Professional Certificate Programs (PCP) into the curriculum. Students can pursue certifications in specialized areas, including courses designed to provide practical, real-world skills. Prof. Debabrata highlighted the importance of these certifications, stating, “We believe in empowering our students with not only theoretical knowledge but also practical expertise. The dual certification approach ensures that our graduates are well-rounded professionals ready to excel in their careers.”

The program structure allows participants to complete the M.Tech requirements within two and a half to three years, with a maximum timeframe of four years. This flexibility accommodates the diverse needs of working professionals, allowing them to progress at their own pace while maintaining the highest standards of academic excellence.

23, Dec 2023
Jaya Vaidhyanathan, CEO, BCT Digital, around banking sector and unsecured loans.

As we stand on the cusp of 2023, the RBI’s decision stands as a beacon of prudence and foresight. Elevating risk weights for personal loans underscores our commitment to responsible lending and financial stability. It’s a timely intervention, echoing caution against the allure of easy credit in the unsecured consumer loans sphere. While the monetary impact of potential bad loans might seem limited, the sheer volume of individuals attracted to non-productive borrowing, particularly for items like gadgets, warrants our attention. This measure serves as a safeguard against lenient loan practices, drawing from historical lessons that highlight the risks stemming from lax appraisals in credit card and personal loan domains.

Jaya Vaidhyanathan, CEO, BCT Digital..

Moreover, it’s not just about reining in lending institutions; it’s a concerted effort to protect the public. The RBI’s broader focus, spanning from crackdowns on unregulated lending apps to cautioning against speculative market behaviour, reflects a holistic strategy. As we celebrate the resilient state of our banking system post the past decade’s trials, it’s imperative to acknowledge and address the mounting concerns in the peripheries—Fintechs, NBFCs, and the stock market. Our financial health depends not just on the stability of our banks but on a vigilant approach to the evolving challenges in adjacent financial sectors.

In 2024, Indian banks will stand at a pivotal juncture. With only 10% employing integrated risk management as per the FIBAC’ 23 survey, a strategic shift is imperative. Also, the climate change brings a duality of opportunity and risk—$2.5 trillion in green finance potential and risk of allotting significant credit to industries, vulnerable to climate change. Adopting dedicated risk management frameworks, embracing innovative models and effective technology will be key in navigating these challenges, ensuring resilience, and capitalizing on emerging opportunities.

23, Dec 2023
Dubai’s Department of Economy & Tourism Partners with JioTV for a New Travel Show “Once Upon A Trip! To Dubai” Starring Anil Kapoor and Maniesh Paul

‘Once Upon A Trip! To Dubai’ is an invitation to view Dubai in an entirely new light, where every corner of the city tells a story, waiting to be uncovered and celebrated.

India-wide release, 23rd December 2023: Dubai’s Department of Economy & Tourism (DET) has announced an exciting partnership with JioTV to launch a unique 4-episode travel show titled “Once Upon A Trip! To Dubai.” In this unique show, global superstar Anil Kapoor plays himself as he embarks on a hilarious and adventurous journey through the stunning city of Dubai along with actor Maniesh Paul.

More than just a travel show; “Once Upon A Trip! To Dubai” is a story of rediscovery, bonding, and the magic of serendipity. As Kapoor and Paul traverse through the alluring landscapes and vibrant cultural tapestry of Dubai, their (on-screen) personas reflect their real-life charm and wit, delivering an authentic and engaging experience to Indian viewers. The show is set to offer a rich blend of comedy, adventure, and heartfelt moments, presenting Dubai in a unique light that’s never been seen before. It not only serves as a testament to Dubai’s enchanting allure as a global travel destination but also celebrates its rich cultural mosaic and dynamic spirit in a way that resonates with Indian audiences.

At the heart of “Once Upon A Trip! To Dubai” is its unwavering commitment to authenticity. The show transcends the typical confines of a travel show, steering away from standard formats to embrace a more genuine path to storytelling, where Kapoor and Paul are guided by their insatiable curiosity and passion for adventure, towards a city that they have known and loved for decades. Their reactions, from laughter to awe, unfold naturally as they witness the hidden gems, subcultures and authentic experiences as they explore the streets of Dubai. The passion driving the duo through their journey further builds a profound connection with their narrative. “Once Upon A Trip! To Dubai” is more than a show; it’s a genuine portrayal of travel, where the spirit of Dubai comes alive in its most authentic form.

Once Upon A Trip! To Dubai_Pic 2

“Once Upon A Trip! To Dubai” heralds a new era in travel storytelling, one that extends beyond the traditional methods of showcasing a destination. It dives deep into the rich tapestry of experiences and emotions that truly resonate with Indian audiences. In choosing to collaborate with JioTV, we recognized a shared vision for innovation and a unique approach to storytelling that aligns perfectly with our goals of acquainting the lesser-known sides of Dubai to an audience that resonates with the destination.

JioTV’s commitment to quality content, unmatched distribution scale & audience engagement across India makes them an ideal partner for bringing this vision to life. Dubai, through the eyes of Kapoor and Paul, transforms into a character itself, full of stories waiting to be discovered – thereby making the wonders of Dubai accessible to all.

Superstar & Actor Anil Kapoor, reflecting on his experience, said, “Working on ‘Once Upon A Trip! To Dubai’ has been a journey of rediscovery, both of the incredible city of Dubai and within myself. More than a project, it was a journey of the heart. Whenever I have explored Dubai, I have not only just encountered stories; I discovered pieces of myself in every corner. There’s a raw and real quality to this experience, so different from the scripted roles I’m used to. It’s about forming genuine connections, embracing laughter, and the unexpected surprises along the way. This show particularly has allowed me to see Dubai with a sense of wonder and authenticity. JioTV, serving as a robust and expansive platform, is the perfect powerhouse for presenting this authentic journey to our viewers at a grand scale. My hope is that it will inspire our audience to appreciate the beauty of Dubai and the magic inherent in the real-life adventures that I shared with Maniesh.”

Actor Maniesh Paul further added his unique flair, “’Once Upon A Trip! To Dubai’ was an adventure like no other, blending my love for traveling with the uncharted wonders of Dubai. Each day was a new adventure in this magnificent city uncovering a new sense of wonder and joy. ‘Once Upon A Trip! To Dubai’ brought out an authentic joy and spontaneity that was refreshingly real. The streets of Dubai aren’t just backdrops; they’re alive with stories and unexpected turns, much like my own journey that I shared with AK. This show has been a revelation, showing me the power of impromptu moments and the genuine connections that come from shared laughter and experiences. JioTV has played an indispensable role in bringing this exhilarating journey to the screens, making it a grand experience for our viewers. I hope our audience finds as much joy and surprise in watching this travel show as I did in creating it.”

The show culminates in a captivating finale featuring a special guest appearance by the talented Emirati soul singer Arqam Al Abri whose musical artistry adds a distinctive and enriching dimension to the last episode, beautifully echoing Dubai’s rich and diverse artistic landscape.

Produced by Stars “n” Stripes and directed by Satyajit Kadam, who has a notable advertising career and accolades like the Cannes Lion and Spikes Asia, ‘Once Upon a Trip! To Dubai’, also features the visual finesse of acclaimed cinematographer Satchit Paulose, known for his work on “Pathaan” and “Fighter”.

Get ready for a one-of-a-kind journey. “Once Upon A Trip! To Dubai” is more than just a show; it’s an immersive experience, an innovation, a heartwarming journey, streaming exclusively on JioTV, starting this weekend.

23, Dec 2023
Ankush Ahuja launches Value Opportunity Fractional Ownership Venture across Land | Commercial | Residential Assets : www.FOIP.in

First of its kind fractional ownership platform which invests in Value asset – Residential, Land and Commercial Opportunities

New Delhi, 23st December, 2023: Ankush Ahuja, a pioneering spirit in real estate and financial services with a distinguished track record spanning over two decades, introduces FOIP—Fractional Ownership Investment Platform. This venture is poised to reshape the investment landscape, driven by a vision that transcends boundaries and powered by state-of-the-art technology.

FOIP stands as a testament to its leadership—a fractional ownership platform steered by veterans boasting an unmatched cumulative experience of over 100 years in real estate and financial services. The mission is clear: to democratize access to value assets with a smaller ticket size and a better return for smaller investors. This vision is actualized through an innovative fractional investment model, a seamless online investment experience, and meticulous end-to-end asset management.

In the realm of financial visionaries, Ankush Ahuja stands tall, having charted a course through leadership roles across fund management, real estate, foreign exchange, wealth management, banks, brokerages, telesales, mutual funds, and life insurance organizations. He has an impressive professional history, having held significant roles with well-known organizations. He also held roles with Piramal Capital, Mirae Asset Mutual Funds, DLF Group, Standard Chartered Bank, American Express and many more contributing his expertise to notable positions within distinguished organizations.His strategic acumen and extensive experience uniquely position him to drive FOIP toward unprecedented success.

“FOIP is not merely a platform; it signifies a paradigm shift in democratizing value assets never accessible to common masses,” emphasized Ankush Ahuja, Founder and CEO of FOIP. “We are committed to dismantling barriers and providing investors with the tools they need to participate in the dynamic world of fractional ownership. Our platform employs cutting-edge technology, delivering a transparent and user-centric investment experience, democratizing high-quality assets for everyone.”

23, Dec 2023
Mahindra Last Mile Mobility Limited and Attero Collaborate for Sustainable EV Battery Recycling

Bangalore, December 23, 2023: India’s No.1 electric 3-wheeler manufacturer, Mahindra Last Mile Mobility Limited (MLMML) – a subsidiary of Mahindra & Mahindra, and Attero, a global leader in Lithium-ion battery recycling as well as e-waste management, have joined forces. This strategic collaboration, focused on effective EV battery recycling, represents a proactive effort to tackle the environmental concerns linked to safe electric vehicle battery disposal.

MLMML, a prominent leader in electric vehicle technologies, offers an extensive selection of Li-ion electric 3-wheelers featuring models such as Treo, Treo Plus, Treo Zor, Treo Yaari, and Zor Grand.

mahindra ev battery cycling

Renowned for its recycling technology, Attero has achieved an outstanding recovery rate for precious materials at its Roorkee facility. The partnership between MLMML and Attero is specifically focused on the sustainability and recycling/reuse of lithium-ion batteries.

Ms. Suman Mishra, MD and CEO of Mahindra Last Mile Mobility Limited, said “As a leader in India’s last mile transportation electrification, we are unwavering in our pursuit of net-zero emissions and sustainable practices. Teaming up with Attero as a preferred partner for Li-ion battery disposal underscores our commitment to provide a pollution-free transportation and drive towards a greener future.”

“Our commitment to a circular economy and green technology resonates with MLMML’s vision for a sustainable future. Attero is a pioneer in Li-ion battery disposal and sustainable e-waste. The advanced solutions, backed by years of expertise, ensure that we can recover and recycle electric vehicle batteries with unmatched efficiency.” said Mr. Nitin Gupta, CEO and Co-founder of Attero Recycling.

23, Dec 2023
Magniflex India launches Ergo Tre Electric Bed in Hyderabad

~The company charts 32% Growth in the state; Plans to add many more dealers by March’24~

Hyderabad, December 23, 2023: Magniflex India (Made in Italy), renowned as Europe’s leading mattress brand with a prestigious 60-year heritage and Italian origins, has added the revolutionary ‘Ergo Tre Electric Bed’ to its diverse product lineup, reinforcing the brand’s dedication to delivering advanced sleep solutions. This luxurious and health-focused bed, operated by a remote control, incorporates ergonomic plates designed to provide personalized body support. This expansion is in line with Magniflex’s commitment to offering innovative solutions that cater to the evolving preferences in contemporary sleep accessories to all age groups.

The company is experiencing significant growth in the vibrant state of Telangana, particularly in Hyderabad. Notably, the company has achieved an impressive 32% growth in the region and is strategically planning to augment its presence by adding many more dealers by March 2024.

ergo bed

Lancet study suggests that India has approximately 87.5 million cases of low back pain, often attributed to poor postures such as slouching in chairs, lying on the belly with a laptop, and sitting on beds. To address these issues, Magniflex has launched the Ergo Tre Electric Bed, designed to alleviate back pain and improve sleep posture. Mr. Anand Nichani, Managing Director of Magniflex India, said, ‘Our newly launched Ergo Tre Electric Bed is crafted with a robust adjustable base made of silver beechwood and complemented by ergonomically shaped plates. Users can adjust the head and feet positions, alleviating spine pressure and addressing concerns such as back pain, snoring, acid reflux, sleep apnea, varicose veins, and swollen feet.'”

“In response to the growing number of ultra-high-net-worth individuals in Hyderabad, Magniflex India is responding to the escalating demand for good-quality mattresses by expanding its dealership presence within the state. We are also looking at opening exclusive stores in prime locations like Banjara Hills and Jubilee Hills, where the demand for luxury mattresses is particularly high,” added Mr. Anand.

Hyderabad, currently witnessing a surge in high-net-worth individuals contributing to the luxury realty market’s growth, serves as a strategic market for Magniflex. In the first quarter of 2023, luxury units accounted for 25% of all sales, reflecting an upward trend from the previous year. This underscores the city’s burgeoning affluence and aligns with the company’s strategic efforts to cater to the discerning preferences of Hyderabad’s luxury-seeking clientele. The upscale mattress industry, represented by Magniflex India, has experienced remarkable annual year-over-year growth of 40%, with annual revenue exceeding ₹21 Crores.

To cater to the growing demand for these mattresses in the state and to promote the importance of investing in a quality mattress for better health, Magniflex India has introduced the Magniflex Investment Plan (MIP) that provides EMI schemes across all its products, starting as low as Rs 3535 per month.

Countrywide, Magniflex operates through six franchises, with four in Bengaluru, one in Ahmedabad & one in Gurgaon, and a network of approximately 89 dealers.

23, Dec 2023
Pvr Inox Opens New 3-screen Multiplex in Sector 85, New Gurugram

National, December 23, 2023: PVR INOX, the largest and the most premium cinema exhibitor in India has announced the launch of its 14th multiplex in the city of Gurugram, Haryana. The 3-Screen multiplex is located in IRIS Broadway, Sector 85, Gurugram, on NH-8, Dwarka Expressway.

PVR INOX will strengthen its foothold in Haryana with 88 screens in 22 properties and continues its expansion in the Northern part of India with 463 screens in 103 properties.

PVR INOX IRIS Broadway Gurugram_02

The cinema is located in the most sought-after neighbourhood shopping centre, IRIS Broadway which offers an eclectic mix of retail, entertainment, and hospitality at the epicentre of New Gurugram. While there is an already established and ambitious community in the immediate catchment, the accessibility of the location through three major highways, NH48, Kundli – Manesar – Palwal Expressway and Dwarka-Gurugram Expressway will attract people from distant places to enjoy the cinematic experience on the big screen.

The multiplex has three impressively designed auditoriums with a total seating capacity of 482 with plush celebrity recliners where one can relax and indulge in a mouthwatering array of culinary delights from the extensive food menu. Each of the three screens is equipped with the best-in-class cinema technologies for sound and projection. This includes the advanced 4K Laser Projection system providing razor-sharp visuals, 7.1 Dolby surround sound and vibrant 3D view powered by Volfoni.

Commenting on the announcement, Mr. Ajay Bijli, Managing Director, PVR INOX Limited, said, “Gurugram is a city that is always on the move with fast paced infrastructural development being a financial and technology hub. We feel delighted to bring a new age cinematic experience in New Gurugram which has witnessed a remarkable surge offering a vibrant social life, residential accommodation and employment opportunities. We are confident that INOX IRIS Broadway will evolve into a preferred destination for movie enthusiasts and strengthening our brand presence in the region”.

With a modern and stylish theme, the new property promises captivating blend of styles. Industrial accents softened by contemporary hues create a unique and inviting atmosphere. Handcrafted luxurious tiles and mirrors add a touch of extravagance, while rubber wood fins in the ceiling with pops of bold color infuse warmth and personality. This carefully curated design equilibrium makes INOX IRIS Broadway a space that is both stylish and functional, setting the stage for an unforgettable cinematic journey.

“We understand that location is key to creating convenient and accessible entertainment options. That’s why we’re thrilled to introduce INOX IRIS Broadway in the heart of Gurugram’s burgeoning Sector 85. This strategic location, just off major highways makes the cinema easily accessible to residents of surrounding high-rises, busy professionals, and families in Gurugram. We’re confident that INOX IRIS Broadway will become the go-to destination for evolving entertainment needs of diverse audiences”, said Mr. Sanjeev Kumar Bijli, Executive Director, PVR INOX Limited.