23, Dec 2023
NephroPlus presented unique abstracts at the 53rd Annual National Conference of Indian Society of Nephrology (ISNCON 2023) held in Kolkata
The 53rd edition of ISNCON 2023 was recently held and hosted by the Local Organizing Committee in Kolkata hosted the event. It is the flagship Nephrology event in India, which brings faculty from across India and the world. NephroPlus presented 2 abstracts at the conference, which brings unique perspectives about kidney care in India, in low resource settings.
Hepatitis C infection has long been a concern in the hemodialysis community, with its prevalence attributed to the concentration of risk factors within dialysis units. Recognizing the critical need for treatment strategies, India’s largest dialysis provider, NephroPlus, has launched a ground-breaking initiative as a pilot program across 6 dialysis clinics from April to June 2023 covering 20 patients to combat Hepatitis C in Andhra Pradesh with patients covered by the Government Healthcare Scheme.
Hepatitis C positive patients with clinical criteria were chosen and treated at the provider’s own cost. We chose the approach but due to the high cost of treatment which remains unaffordable for patients and there is no public program to support it. 100% of patients were successfully treated and the significant health system benefits include source reduction in the HD units, less infection risk for hepatitis C negative patients in the dialysis units and lastly decreased cost of care
It is previously known that mortality is higher in first 90 days across health systems, globally. The early transition period can be particularly challenging in low resource settings like patients under government Insurance in rural India. In an observational study over 3 periods less than one third patients started with arteriovenous fistula (a safe permanent access) in a rural cohort, over the first 90 days, less than half patients were able to get a permanent access done successfully. In addition, mortality rate increased from 24% in the first 90 days among those who started with a permanent access to 34% among those who got a permanent access done. It rose to 67% among those who remained on a catheter in the first 90 days.
Dr. Suresh Sankar Senior VP, Global Clinical Affairs, NephroPlus emphasies, “Both the above studies bring unique insights regarding challenges and hurdles in providing ESKD in rural India. The findings on Hep C therapy, we believe this will pave the way for promoting public funding for Hepatitis C treatment for HD patients. The findings of our study on mortality is a clarion call for incremental steps urgently needed to decrease the significantly high mortality among rural socioeconomically challenged patients in India”
According to Mr. Kamal Shah, Co-Founder of NephroPlus, “NephroPlus remains at the forefront of healthcare innovation, harnessing technology and strategic partnerships to deliver accessible, high-quality care to patients across India. As the program progresses, the insights gained will further inform and shape future initiatives aimed at eradicating Hepatitis C and enhancing the quality of life for hemodialysis patients.”
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- By Rabindra
23, Dec 2023
Empowering Indian Investors with New-Age Analytical Tools
Think of a trader standing on the edge of making a pivotal decision, surrounded by marked data in stacks of papers, furrowed in the moment of scrutiny, with hopes resting on luck. While this scenario was once common, it is now faded in history. In the contemporary, dynamic landscape of finance a different and efficient reality prevails that is shaped by new-age analytical tools and the prowess of data-driven insights. Today, investors possess more empowered capabilities to navigate the markets with ease and confidence. The importance of early investment can never be overstated. Through this article, the journey of the trading realm is embarked upon, shedding light on how analytical tools have enhanced the trading landscape for the customers’ benefit.
Individuals who embarked on their trading prior to January 2000 have had to sift through piles of paperwork, navigate complex market trends, and struggle with time constraints in making critical decisions. However, since then, the industry has undergone a radical change. The role of analytical tools has emerged as a driving factor behind this transformation, over time, empowering investors with data-driven insights to enable more informed investment decisions. These tools have continued to evolve in equipping traders with real-time market insights, predictive analytics, and the capability to identify potential market trends. Particularly, Indian investors have encompassed digital tools that provide heightened precision and efficiency.
The emergence of New-Age Stock Analytic Tools: Enhancing Research
Novice investors and day traders go through the common struggle of dealing with overwhelming data and uncertainty in decision-making. However, with new-age stock analytic tools on specialised trading platforms these problems can be solved. These tools simplify the research process and present crucial insights in a user-friendly manner. Through these tools, traders can evaluate a company’s fundamentals, gauge its growth potential, and compare it with industry peers effortlessly. All tools – whether it’s fundamental tools like Earnings per Share (EPS) for per-share profitability, Return on Equity to measure profitability on shareholder investments, Simple Moving Averages (SMA) for average stock prices, Candlestick charts for visualizing open, high, low, and closing prices, or Aroon Indicators for measuring stock trends – are at the trader’s fingertips.
Modern-day investors are educated, equipped, empowered, and have an enhanced intuition and desire for a data-rich experience at their fingertips. They are equipped with comprehensive data analytics that seamlessly collates extensive historical market data. The outcome is an accurate and actionable view of market trends, risk assessments, and prospective investments. Investors can execute well-informed decisions with a level of assurance, now equipped with insights derived from data. These tools are personal aids to investors that help in effectively handling the lengthy task of narrowing down the diverse array of stocks into a list of promising investment candidates.
Observing the broader picture, technology has made a significant influence on retail participation in the stock market. Retail participation surged by 45% in the fiscal year 2021 on the National Stock Exchange, due to the influence of technology that has democratized the capital market. This marks a significant milestone with retail investors contributing to more than 40% of the total trading turnover within a financial period for the first time. This upswing is also a reflection of the consistent growth in the adoption of modern analytic tools offered by trading platforms in India.
Revolutionising Stock Analysis with AI-Powered Insights
The uncluttered interface and user-friendly navigation of a trading platform help traders in focusing on what is of utmost importance – arriving at well-informed investment decisions. However, the game changes when AI is integrated into the platform’s algorithms. Instances, where you purchase a stock with high hopes only to witness its decline afterward, are not pleasant experiences. With the inclusion of AI, the platform becomes adept in assessing historical market data, recognising patterns, and then forecasting potential cost shifts with an impressive amount of accuracy.
Shoonya’s trading platform, an industry-first AI-driven stock analysis tool, delves into years of historical data, assessing the company’s performance during similar circumstances. The tool, subsequently, provides you with a profitability score, indicating the likelihood of the stock’s price rising within a specific timeframe. This insight makes you equipped to make a well-informed decision that aligns with you risk tolerance and investment goals. These tools empower traders with an edge over others who rely on conventional digital tools.
Conclusion
The Indian stock market landscape has undergone a significant transformation with analytical tools and technological developments that empower investors like never before. Trading platforms, such as Shoonya, have redefined decision-making by harnessing the potential of AI-driven analytics, crafting a world where traders thrive on data-driven insights. As the market continues to evolve and grow, these platforms persistently strive to enhance customer experience by blending human expertise with new-age tools. Embarking on this transformation journey will unlock boundless opportunities, guiding investors on a path to growth and profitability.
Now is the opportunity to grasp these advancements, navigate the markets with wisdom and innovation, and secure a brighter future with trading and investing – The Right Way!
23, Dec 2023
Wrap Up the Year with Modicare: The Ultimate Gifting Guide for New Year
Bengaluru, December 23rd, 2023: As the holiday season approaches, it’s time to gear up for a dazzling New Year! Amidst the joyous celebrations and festive cheer, why not elevate your beauty routine to match the spirit of the season? In this curated listicle, discover a collection of beauty must-haves that will not only make you sparkle, but also make you ready to welcome the New Year with radiant confidence.
With show-stopping products, let this guide with Modicare Limited’s fantastic range of items, be your go-to for unlocking the secrets to a festive and fabulous holiday look. Modicare’s Uban Color London offers a diverse collection of vibrant and colorful cosmetics to match your unique personality. Get ready to shine and make this New Year truly unforgettable!
Modicare’s Urban Color London Gold Collection
Modicare’s Urban Color London Gold Collection provides the perfect opportunity to radiate brilliance and make this holiday season unforgettable! Each product within the Gold Collection, from the striking Black Royalty Kajal to the array of 6 vivid Creme Lipcolors and 6 dazzling Matte Lipcolors, has been carefully crafted to encapsulate the essence of the season. Formulated in Italy, Paraben-Free, 100% Vegan, and Cruelty-Free, this limited edition collection ensures an enchanting look.
· Black Royalty Kajal serves as an eyeliner and eyeshadow, offering easy, high-definition applications. Its intensely rich black pigment and long-lasting, waterproof formula create dramatic, smouldering effects. Equipped with a built-in sharpener, it ensures precision at your fingertips.
· Crème Lipcolor features a luxurious formula with captivating shades that glide effortlessly. Enriched with nourishing Murumuru butter and Vitamin E, this lipcolor. Available in 6 long-lasting and vibrant shades, it’s the perfect choice for the season.
· Matte Lipcolor features an intense pigmented formula ensuring comfortable all-day wear. it is enriched with nourishing Avocado oil for moisture retention and Beta-carotene for added luminosity. Available in 6 shades, it offers a lightweight, long-lasting, and richly pigmented finish.
Modicare Urban Color London Pro Brushes
Celebrate the magic of the holidays with this ultimate artistic toolkit by Modicare Limited for achieving flawless makeup looks for the holiday season. Crafted with precision and designed for perfection, the Urban Color London Pro Brushes include Pro-Eyeshadow Brush, Pro Eye Smudger Brush, Pro Blush Brush, Pro Contouring Brush, and Pro Crease Brush. Adorned with ultra-soft bristles carefully sourced to caress your skin with a gentle touch, these brushes ensure a seamless and flawless finish, enabling smoother blending and better coverage. Each brush is skilfully handcrafted to achieve precision in makeup application, enhancing makeup routines to perfection. These Pro Brushes are designed for easy product pickup, minimising makeup mess, and offering a hassle-free application process to save time and product.
Modicare’s Urban Color London Beauty Essentials:
This New Year, let Modicare’s Urban Color London be your festive beauty companion, offering a diverse collection of cosmetics to match the uniqueness of every personality. Whether someone is aiming for a natural blush, a luminous glow, or a flawless finish, these products are designed to help one look their best and confidently showcase their beauty during the celebrations.
· Matte & Glow Duo Blusher combines matte and metallic shades, offering an airbrushed, radiant glow and all-day comfort. Available in ‘Mysterious’ and ‘Secret’ variants, suitable for all skin tones, it ensures effortless application and blending.
· Ultimate Duo Highlighter offers effortless blending and a long-lasting, multi-dimensional glow. Crafted with pure pigments and pearls, this highlighter adapts flawlessly to all skin tones, providing customizable radiance. Priced at just MRP Rs.999/- (12g), it adds dimension to one’s features and is free from parabens, mineral oil, nano-ingredients, and D5, ensuring an elegant finish that enhances the natural beauty.
· Pro Fix 3-in-1 Palette delivers a flawless matte creme satin finish enriched with Squalane and jojoba oil for medium to high buildable coverage. Camouflage imperfections, highlight features, and suit all skin tones with Medium-Deep and Light-Medium options. This versatile palette is 100% Vegan, Cruelty-free, and dermatologically tested, ensuring a lightweight, long-lasting effect for a stunning complexion.
Modicare’s Urban Color London Pristine Dry Oil: The first multipurpose face oil by Urban Color London from Modicare is a skincare product inspired by the K-Beauty industry. This season, treat your skin to a luxurious experience with this revolutionary skincare product. A dry oil that quickly absorbs into the skin, locking in moisture while leaving the skin feeling light and non-sticky. Its unique complex creates a natural barrier and locks in the moisture needed by your skin, leaving it radiant, smooth, and energised. The super-effective ingredients keep your skin well-nourished with this 100% vegan, dermatologically tested, cruelty-free, and paraben-free oil.
Modicare’s Urban Color London Stardust Eyeshadow: Illuminate your eyes with these mesmerizing eyeshadows, available in 5 shades- Sparkle, Glitzy, Misty Star, Magic Touch, & Glam. Perfect for the vibrant spirit of New Year, the lightweight formula with its innovative gel texture glides on effortlessly and dries smoothly, locking in maximum sparkle with minimal fallout to create a real wow factor. The formula is buildable and easy to blend, so you can customize the intensity and wear it alone or as a topper for your eyeshadow as per your liking. Express yourself with these radiant shades, and let your eyes spread the shimmer this holiday season!
Modicare’s Urban Color London Irresistible Matte Lipcolor: A pure matte perfection created with pure matte powder pigments and botanical extracts, this lipstick boasts a soft, lightweight texture that feels incredibly comfortable all day long. This New Year’s, treat yourself to the enchantment of mischievous matte vibrancy that lasts up to 10 hours, offering you round-the-clock confidence. With just a single stroke, indulge in mischievous matte vibrancy and enjoy full coverage that stays put. But that’s not all! Our cruelty-free, dermatologically tested, 100% vegan, and paraben-free formula is infused with wild mango butter, providing more than just beauty. It repairs, protects, and hydrates your lips, ensuring hours of lip perfection. And the cherry on top? Infused with wild mango butter, it repairs, protects, and hydrates your lips, ensuring hours of lip perfection. Unlock the allure of irresistible matte beauty with Urban Color London’s Irresistible Matte Lipcolor.
Urban Color London Instant Radiance Illuminating Lotion: Wrap up the glam make-up look with a pop of shine, this New Year’s, gift your loved one glowy skin with the sheer luminising lotion by Modicare that adds a radiant glow to the skin by blending seamlessly into it. It is powered by pigments that reflect golden light and cover the skin in a delicate, golden glow. For a quick glow, use it by itself or in combination with makeup. The highly pigmented, 100% vegetarian, soft liquid highlighter. Suitable for all skin types, the lotion can be used alone or with a foundation and can be used to add that extra sparkle to their OOTD or OOTN!
All the products under the Modicare range are available across the country through Modicare Consultants.
23, Dec 2023
Heartwarming Alumni Meet at XITE
XITE College, Gamharia, December 23, 2023: Today marked a poignant reunion as XITE College warmly welcomed its esteemed alumni back to the campus for a memorable Alumni Meet. Coordinated with finesse by Naval Narayan Choudhary and Seema Herenj, under the able supervision of Dr. Fr. Mukti Clarence, SJ. The event was a testament to the enduring bonds forged within the XITE community. The entire event received robust backend support from Ashish Singh, Head of Branding ,& Communication.
The Alumni Meet commenced with a spirit of camaraderie, allowing former students to reconnect, reminisce and share experiences. The meet provided a platform for nostalgia, laughter and a rekindling of old friendships. As graduates from various batches came together, the atmosphere was charged with a sense of unity and shared history.
The occasion saw heartfelt interactions, updates on diverse journeys post-XITE and a mutual celebration of achievements. The meet served as a testament to the enduring impact of XITE on the lives and careers of its alumni, creating a platform for continued collaboration and support.
The Alumni Meet at XITE is a tradition that reinforces the college’s commitment to fostering lifelong connections and sustaining a strong network of individuals who carry the spirit of Xaverian excellence into the wider world.
23, Dec 2023
Winners Announced For Smart India Hackathon, 2023 West Bengal Chapter At Techno India University & Techno Main Saltlake
- · Winners Include Oriental Institute of Science & Technology, West Bengal, Walchand college of Engineering, Sangli, BIT, Sindri, Ajay Kumar Garg Engineering College, Gaziabad, Bansilal Ramnath Agarwal Charitable Trusts Vishwakarama Institute Of Technology, Apper Indiranagar, Pune, Shri Vile Parle Kelavani Mandals Dwarkadas J. Sanghvi College Of Engineering, ITM University, Gwalior,MadhyaPradesh, Fr Conceicao Rodrigues College Of Engineering, Maharaja Surajmal Institute Of Technology,Delhi & Dayananda Sagar College Of Engineering, Bangalore
Kolkata, 23rd December 2023: The Smart India Hackathon (SIH), 2023, a nationwide initiative by Ministry of Education’s Innovation Cell, which was held at Techno Main Salt Lake & Techno India University campus grounds concluded with the announcement of the winners of the West Bengal chapter. The winners of Smart India Hackathon, (SIH) in West Bengal from the Techno India University are Oriental Institute of Science and Technology, West Bengal , Walchand college of engineering, Sangli, BIT, Sindri and Ajay Kumar Garg Engineering College, Gziabad. The winners of West Bengal, Techno Main Saltlake are Bansilal Ramnath Agarwal Charitable Trusts Vishwakarama Institute Of Technology, Apper Indiranagar, Pune, Shri Vile Parle Kelavani Mandals Dwarkadas J. Sanghvi College Of Engineering, Itm University, Gwalior,Madhya Pradesh, Fr Conceicao Rodrigues College Of Engineering, Maharaja Surajmal Institute Of Technology,Delhi, Dayananda Sagar College Of Engineering, Bangalorewho won one lakh each for four problem statements.
Team Contra from Techno India University won at Chhattisgarh and two teams from Techno Main Salt Lake SpartechX and Invokators won the National level SIH 2023 in two different problem statements at Jaipur and Bangalore respectively.
Smart India Hackathon provided the students with a platform to solve the pressing problems of the government, ministries, departments, industries and other organizations. SIH has been acclaimed as the world’s biggest open innovation model and it inculcates the culture of product innovation and problem-solving among students. SIH is conducted every year since 2017 in two formats i.e. SIH Software and SIH Hardware Editions for higher education students. Last year in 2022, Smart India Hackathon – Junior was also introduced for school students to build a culture of Innovation and problem-solving attitude at the school level.
“In the two day Hackathon, we saw a large number of enthusiastic students participating. Each of them has shown exemplary skills & determination and have won. We look forward to such healthy competitions where the students get a chance to showcase their skills. We wholeheartedly laud this initiative undertaken by the Ministry of Education for providing a platform for the students and we look forward to such innovative events”, said Prof Manoshi Roychowdhury, Co-Chairperson, Techno India Group.
The scope of the Smart India hackathon has been widening with every passing year since its launch in 2017. The increased enthusiasm among participating students and problem statement provider organizations could be seen in their growing participation over the years. Every year SIH is impacting lakhs of students and provides them a national platform to test their educational leanings in real-world problem-solving. It also aligns their interest toward Innovation and entrepreneurship.
Over 12000 participants is participating in this year’s SIH grand finale at national level. These SIH teams along with 2500+ Mentors will travel to the assigned nodal center and will work on these problem statements during grand finale of SIH 2023.
The Ministry of Education’s Innovation Cell and All India Council for Technical Education has identified 47 higher educational institutes/ incubators as Smart India Hackathon nodal centers to host the participant of SIH and facilitate an environment to conduct the Smart India hackathon in its well defined and established format. At each nodal center, an officer designated by the Ministry of Education’s Innovation Cell will monitor and preside over the proceeding during the entire duration of SIH grand finale.
23, Dec 2023
A two-day Gitopadesh summit kickstarts at the world’s largest meditation centre on the occasion of Gita Jayanti
Mumbai/Hyderabad, 22 December 2023: The largest two-day Gitopdesh summit kickstarted today on the occasion of Gita Jayanti at Kanha Shanti Vanam – the headquarters of Heartfulness in the outskirts of Hyderabad with over 2000 numbers of people joining from all over the world. Shri Udaya Shreyas NJ – Renowned Scholar and Founder of the Sanskrit Channel and eminent speaker on ancient scriptures; and Mr. C P Gurnani – CEO & MD of Tech Mahindra; and Mr. Vivek Wadhwa, well-known entrepreneur graced the occasion.
The purpose of the summit was to celebrate the Yoga Purusha and sensitise the participants to the teachings of the Bhagwat Gita and its relevance in one’s daily life. It was also intended at igniting creativity and critical thinking among children and youth. An online summit will also be held on the 23rd December between 6-8pm onwards were not present physically at the summit at Kanha Shanti Vanam.
The Guest Speakers for the Virtual Gitopdesh Summit is Dr. Siva Bala Narayanan – General Trustee of Egmore Samskrit School, Running and Chess Coach, CEO at Minmini Corporation, USA; Dr. Rama Devagupta (NBCT, USA) – Scholar & Writer, Advanced Neural Education, National Peace Award Recipient. Shri Udaya Shreyas NJ will also be the Guest of Honour for the virtual summit.
Students, parents, grandparents, families, – all age groups from various all over the country and across various backgrounds came together in the event wherein they were exposed to the practical life applications of the Bhagwat Geeta. Students from schools viz., Vishwa Bharathi High School, Mom’s Vision High School, Pullaiah Engineering. College Kurnool, DPS Hyderabad, The Heartfulness Learning Centre, Ashwini International School, GMR Aerocities families and children on Day 1 showed eager participation in the event. Day 2 would witness participation from schools viz., ZPHS, Waddapally (Sangareddy Dist.), Agriculture Engineering College, Kandi (Sangareddy Dist.), Telangana Social Welfare Residential School (Singoor), Rishi High School, St. Anthony School (Sangareddy), BVM School among others.
The focus of the summit is on the connection between science and spirituality. The summit is also aimed at giving a glimpse of the Gitopdesh course from Heartfulness and how Heartfulness can support the stakeholders for the registered members. Children were especially taught life skills from the Bhagwat Gita.
The meditation hall reverberated by the positivity from recitation of the Gita shlokas by children and youth which followed a group Heartfulness meditation session. During the two days summit activities are especially designed for children involving making posters, themes, paintings, presentations, drawings, and games to give them the wisdom nuggets for the Gita. Enriching talks to the youth are also being organized.
A Dance-ballet weaving around Bhagwat Gita and Heartfulness showcasing evolution of consciousness was also performed on day one by a collaboration with Nrutyapriya Dance Academy and Aksharam Abhyasam Anandam Academy of Ms. Shobha Srinivasan – a noted music therapist along with her troupe.
Rev. Daaji – Spiritual Guide of Heartfulness and President of Shri Ram Chandra Mission said, “The Bhagwat Gita is a very deep and profound book which has prompted many intellectuals study it and write treatise on it, each one coming out with a more concrete insight than the other with every phase. Our goal is to bring the Gita to practical life. This has to begin early and be well-integrated for better problem-solving, decision-making, and a balanced approach to life.”
23, Dec 2023
Airtel Xstream Play partners with aha Telugu and Tamil, enhances regional content portfolio
Chennai, December 23, 2023: Bharti Airtel (“Airtel”), India’s premier communications solutions provider, today, announced that Airtel Xstream Play, India’s fastest-growing OTT aggregator service with over five million paid subscribers, will now offer aha Tamil and Telugu to its subscribers.
aha OTT, a Joint venture between Allu Arvind’s Geeta Arts and My Home Group was launched in 2020 and is one of the fastest-growing regional OTT platforms in the country. aha provides a diverse array of original content, encompassing 750+ films and 40+ original shows besides talk shows and reality tv.
Commenting on the collaboration, Adarsh Nair, CEO – Airtel Digital, said, “We welcome team aha on to our platform and look forward to collaborating with them and taking their content across the length and breadth of India. Over the years, we have observed regional content gain prominence and transcend the barriers of language within India. aha’s addition will not just get the best in Tamil and Telugu content to the audiences in TN, AP and Telangana but also to discerning audiences elsewhere in the country. At Airtel Xstream Play, as the largest OTT aggregator in the country, we remain committed to being a trusted partner for OTT players and helping them solve for discovery, pricing and other challenges.”
Speaking about the partnership, Mr. Rakesh CK, Senior VP and Head-SVOD and Business Strategy of aha said, “We are pleased to unveil this strategic collaboration with Airtel Xstream, marking a significant stride in our ongoing mission to be in every Telugu and Tamil household. We hope that the partnership with Airtel Xstream will enhance our reach and impact, helping us tap into a broader audience. Together, we are committed to redefining the entertainment experience, ensuring that our exclusive content resonates profoundly with viewers.”
Airtel Xstream Play offers India’s largest bouquet of OTT content aggregated on a single app. Airtel subscribers can have access to premium content from partners such as Sony LIV, Lionsgate Play, Chaupal, Hoichoi, FanCode, ManoramaMax, ShemarooMe, Alt Balaji, Ultra, ErosNow, EPICon, Docubay, Playflix, etc. and can watch 40,000+ movie titles and shows from 20 content partners on the Airtel Xstream app with a minimum recharge.
23, Dec 2023
Medtronic launches Symplicity™ blood pressure procedure – a new horizon in managing patients with hypertension in India
Bengaluru, 23 Dec 2023: India Medtronic Private Limited, a wholly owned subsidiary of Medtronic plc (NYSE: MDT), announced the launch of the Symplicity™ Spyral renal denervation system (RDN) for treating high blood pressure. RDN is a minimally invasive therapy that targets nerves near the kidneys that can become overactive and cause high blood pressure. Medtronic recently announced the US Food and Drug Administration’s (FDA) approval of the system which is a culmination of ten years of clinical research and development, and the system has approval of the Indian regulatory authorities too.
In India, nearly 1 in 4 adults have hypertension. Hypertension is the single largest contributor to cardiovascular death; it dramatically increases risk of heart attack, stroke, heart failure, and kidney failure. Unfortunately, hypertension often goes undiagnosed as it frequently exhibits no symptoms. Raising awareness about hypertension is crucial since it is a detectable, preventable and treatable condition.
The Symplicity SpyralTM blood pressure procedure has demonstrated clinical efficacy in reducing high blood pressure which can lower serious health risks[v]. It is a minimally invasive procedure that targets nerves near the kidneys that can become overactive and cause elevated blood pressure. After sedation, the doctor makes a small incision and inserts a very thin tube (catheter) into the artery leading to the kidney. The doctor then uses the catheter to calm the excessive activity of the nerves connected to the kidney. The tube is removed, leaving no implant behind.
Michael Blackwell, Vice President and Managing Director, Medtronic India said, “With the Symplicity blood pressure procedure, we aim to empower healthcare professionals and offer a comprehensive approach to managing uncontrolled hypertension that supports our patient-centered approach to care. The recently announced US FDA approval for the RDN system and an update earlier this year of the European Hypertension Society (ESH) guidelines, highlight the role of RDN as part of the hypertension care pathway. We are excited to offer this therapy to all eligible patients in India. As leaders in cardiovascular therapies, Medtronic remains committed to providing innovative solutions that improve patients’ lives.”
The Medtronic RDN program is backed by experience in more than 25,000 patients globally. It has also been studied in more than 4,000 patients in the presence and absence of medication, and in patients with high baseline cardiovascular risk, or with comorbidities. It has demonstrated significant and sustained reductions in blood pressure among patients with uncontrolled hypertension. Further, the procedure has been proven to be safe, with very low rates of adverse events.
Know the facts & talk to your doctor
Blood pressure is the force that circulating blood exerts against the walls of the arteries – and hypertension is when blood pressure is abnormally high. Hypertension is often called the “silent killer” because most people don’t know they have it. Although there may not be any warning signs or symptoms shown, some people report early morning headaches, nosebleeds, irregular heart rhythms and buzzing in the ears. Hypertension can significantly increase the risks of heart, brain, kidney, and other diseases and is a major cause of premature death. vi If you or someone you know is experiencing high or difficult to control blood pressure, consult with your doctor to learn more about the Symplicity™ procedure.
23, Dec 2023
Shaping Success in Real Estate: The Enduring Principles and Vision of Blitzkrieg Co
In conversation with, Pankaj Narang, Founder & Director, Blitzkrieg Co.
In this insightful discussion, we delve into the core values shaping the company’s growth, its impactful contributions to community development, innovative marketing, adept handling of industry challenges, and the strategic foresight guiding its trajectory in the ever-evolving real estate landscape.
Can you provide insights into the founding principles of Blitzkrieg Co. and how they have guided the company’s growth and development over the years?
Values, transparency, and trust are the 3 core principles on which Blitzkrieg Co started. These core principles define us and guide us, transparency with our developer partners and customers a trusted relationship, and delivering values for both our developer partners and customers we have been very particular in timing up with developers who have the vision to deliver a quality product and similarly we help our customers to find their right home in our developer partner projects r association which developer is not a short term we are involved from concept to possession hand holding the developer and customer along the way. These principles have helped us to get the entire portfolio of our developer partners and drive 30% plus referral business.
In what ways has Blitzkrieg Co. contributed to the local community or urban development through its real estate projects?
We work with developers who are focused towards the development of community and improvement of micro-markets. However, the values that we bring into our undertakings are tangible and persistent. Like for instance, in Samarth Aura in Bhandup, the sales value we generated was huge. To ensure a good quality concrete road was established around the project (our developer partner made sure this), thereby creating a beneficial impact on our development and the general surrounding infrastructure as well.
Our resources recruiting policies encouraged to achieve their full potential has been a consistent action on our part. Our vision is clear: We grow when our team members grow. This is our collective desire and we must attain it.
Could you share an example of a real estate project where innovative marketing and sales strategies played a crucial role in achieving success?
As the world emerged from the pandemic, we took the opportunity to plan projects tailored to the changing lifestyles of our customers. Adapting to their evolving needs, we implemented the concept of ‘blissful living’ in one of our projects, Samarth Aura in Bhandup. The project features 60 amenities, and our marketing campaign highlighted ’60 Reasons for Blissful Living.’
In another project, our marketing strategy, ‘Rise Above the Ordinary,’ resonated well with the aspirations of the current middle class, proving successful in our Vikhroli project.
We also observed that while customers appreciate the projects, their financial understanding of home buying is still at an early stage in India. To address this, we created extensive and innovative financial offerings to assist customers in realizing their dream homes. These sales strategies have been instrumental in the success of all our projects.
Our sales approach follows a simple strategy, contributing to strong performance in the current market. From pre-sales to sales and post-sales, providing exceptional customer service has been the cornerstone of our strategy. This approach has not only helped us achieve impressive sales numbers but has also generated remarkable referral business, as customers appreciate our assistance in realizing their dream homes
Can you discuss any challenges or obstacles Blitzkrieg co. has encountered in the real estate market and how the company has overcome them?
The most significant challenge facing the real estate industry right now is acquiring the right resources for projects, which is crucial for project success. We have successfully overcome this challenge through our employee-friendly policies, placing people at the core of our business. By providing immense opportunities and assisting our employees in reaching their aspirations, we have seen individuals progress from starting as telecallers to becoming sales champions and closing managers. Our core principle is centered around employee-friendly policies, giving our team the space and trust to grow, and guiding them along the way, aligning with the core values we mentioned above.
What advice would you give to individuals or businesses looking to invest in real estate, considering the current market dynamics and trends?
Real Estate Hi Real Hai – real estate is a tangible asset that you can touch and feel. It has delivered amazing year-on-year returns, making it a continuously growing sector and a key driver for India’s journey to achieving its 5 trillion-dollar economy status.
For individuals or businesses looking to invest in real estate, here are a few crucial points to consider:
1. Due Diligence of Paperwork: With the advent of RERA, due diligence, including approvals and agreements, has become more streamlined. We also conduct our due diligence when partnering with developers.
2. Developer Legacy: Consider the developer’s past projects, delivery timelines, and the quality of construction. Investigate what existing customers say about them.
3. Micro Market Understanding: With evolving technology, one can analyze the transactions in a specific micro-market to make informed decisions about pricing for their dream home.
4. Engage a Reliable Broker: Find a good broker who can help you secure the right deal for your real estate investment.
Can you share your perspective on the importance of branding and brand identity in the real estate industry.
In real estate, having a strong brand and identity is like making a great first impression. It helps your business stand out, builds trust, and makes people remember you in a sea of options. Brand identity includes everything from your logo and colour scheme to the way you communicate and the values you emphasize. it’s about crafting a cohesive and appealing package that makes potential clients remember and choose you over others. In a competitive industry like real estate, a strong brand can be a game-changer, it’s about creating a consistent and positive image that sets you apart.
A positive brand has helped garner higher sale price in same micro market vis a vis competition, hence focussing on building brand should be taken very seriously by developers.
How does Blitzkrieg co. foster a culture of innovation and continuous improvement within the organization to stay competitive in the real estate market?
Blitzkrieg Co fosters innovation and continuous improvement by having sales and marketing advisors operate from project sites, gaining real insights from customer interactions. With a focus on being product-driven, the company emphasizes adapting to evolving needs and changing lifestyles. Flexibility is the key, demonstrated by the swift adoption of virtual tools during the pandemic. Continuous learning is a priority, as sales and marketing advisors stay agile, tech-savvy, and committed to ongoing improvement to remain relevant in the dynamic real estate industry. Every employee has the freedom to provide their inputs. These inputs are welcomed, assessed, and used to drive better business processes.
Looking ahead, what is the vision and long-term goal for Blitzkrieg co. in the evolving real estate landscape.
Our vision is to meet the short-term needs of developers, i.e., the sales of inventories, while concurrently working towards the long-term goal of creating a better brand for our developer partners committed to delivering quality products. We aim to be a one-stop solution for our developer partners and customers, all while staying rooted in our values.
22, Dec 2023
Perfect OTT Watches for a Lowkey Christmas
As the festive season approaches, what could be better than cozying up with a hot cup of cocoa and binge-watching some delightful shows on OTT platforms? This Christmas, we’ve curated a list of perfect lowkey watches to add warmth to your holiday season. Let’s dive into the magic of stories with these carefully selected gems for all the vibes.
School Friends – Amazon miniTV
Relive the magic of school days with “School Friends” on Amazon miniTV. Created by Rusk Media, this heartwarming series takes you on a nostalgic journey, navigating the twists and turns of life while cherishing the unbreakable bonds of friendship. Join a group of schoolmates as they share laughter, tears, and unforgettable moments. It’s a perfect show to indulge in with friends, reminiscing about the good old school days.
Ishq Next Door – Jio Cinema
“Ishq Next Door” on Jio Cinema and created by Rusk Studios is an Indian Hindi-language romantic drama that brings forth a simple and heartwarming love story. Starring Abhay Mahajan, Natasha Bharadwaj, and Mrinal Dutt, the series, directed by Akhilesh Vats, beautifully portrays relationships and personal growth. Transport yourself to the world of simpler times and experience the joy and excitement of falling in love the old-school way.
The Railway Men – Netflix
Set in the direct aftermath of the Bhopal gas tragedy, “The Railway Men” on Netflix showcases the valiant efforts of brave railway workers working selflessly to save lives. Though fiction feels intertwined in fact, the performances pull the show through, making it a compelling watch.
Guns & Gulaabs – Netflix
Welcome to the Raj & DK universe at its best with “Guns & Gulaabs” on Netflix. In the fictional town of Gulaabganj in the 90s, the zaniest of characters come together, driven by their own ambitions to give rise to a hilariously whacky thriller. Touching upon gender dynamics in a refreshing way and paying tribute to retro Bollywood, the show is brought to life by a stellar cast, making it a laughter-packed experience.
So, grab your blankets, settle into your favorite spot, and let the holiday binge-watching begin! Created by Rusk Studio, these shows promise to add a touch of magic to your Christmas celebrations.
