7, Nov 2023
Cardiovascular Exercises for Your Health

Exercise is a physical activity performed to improve or maintain physical fitness and overall health. Regular exercise offers numerous benefits, both for the body and the mind
“Cardio” is a term commonly used to refer to cardiovascular exercise, also known as aerobic exercise. Cardiovascular exercise is a type of physical activity that increases your heart rate and breathing, improving the efficiency and strength of your cardiovascular system, which includes your heart and blood vessels.
Cardiovascular exercises, often referred to as cardio exercises or aerobic exercises, are essential for maintaining good health. They help improve your cardiovascular system, strengthen your heart, and provide various other health benefits. Here are some popular cardio exercises for your health:
Running: Running is an excellent high-impact cardio exercise that can improve your cardiovascular fitness, burn calories, and strengthen your leg muscles.
Walking: Brisk walking is a low-impact alternative to running and is suitable for people of all fitness levels. It can help improve heart health and aid in weight management.
Cycling: Riding a bicycle, whether indoors on a stationary bike or outdoors, is a great way to get your heart rate up and strengthen your leg muscles.
Swimming: Swimming is a full-body workout that is gentle on the joints, making it an excellent option for individuals with joint problems. It improves cardiovascular fitness and tones muscles.
Jumping Rope: Jumping rope is an inexpensive and highly effective cardio exercise that also improves coordination and balance.
Dancing: Whether it’s Zumba, hip-hop, or ballroom dancing, dancing is a fun way to get your heart rate up and improve your cardiovascular health.
Rowing: Using a rowing machine provides a full-body workout, engaging both your upper and lower body while boosting cardiovascular endurance.
Aerobics: Aerobic classes or videos incorporate a variety of movements like stepping, kicking, and jumping, helping improve heart health and overall fitness.
High-Intensity Interval Training (HIIT): HIIT involves short bursts of intense exercise followed by short rest periods. It’s a time-efficient way to improve cardiovascular fitness and burn calories.
Stair Climbing: Climbing stairs or using a stair climber machine is an effective way to work your lower body and increase your heart rate.
Hiking: Hiking in natural environments not only provides cardiovascular benefits but also connects you with nature, reducing stress.
CrossFit: CrossFit workouts incorporate a combination of strength and cardiovascular exercises to build overall fitness.
Kickboxing: This martial arts-based cardio workout combines punches and kicks with high-intensity intervals.
Remember to consult with a healthcare professional or fitness expert before starting a new exercise routine, especially if you have underlying health conditions or are new to exercise. It’s important to choose exercises that you enjoy, as this will help you stay motivated and make it easier to maintain a regular fitness routine. Aim for at least 150 minutes of moderate-intensity aerobic exercise or 75 minutes of vigorous-intensity aerobic exercise per week, as recommended by health guidelines, to maintain good cardiovascular health.
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- By Rabindra
7, Nov 2023
Balancing Actions: How an Entrepreneur Should Prioritize Their Professional and Personal Goals
By – Dr. Vivek Bindra, Founder & CEO of Bada Business Pvt Ltd, Renowned Youtuber, entrepreneur, educator, international motivational speaker, leadership consultant, and startup guru.
The life of an entrepreneur is a constant juggling act, with numerous responsibilities and goals to manage. From building a successful business to nurturing personal relationships and pursuing individual dreams, the entrepreneur’s path can be overwhelming. However, mastering the art of prioritizing between professional and personal goals is essential for long-term success and well-being.
In this article, we’ll explore the challenges entrepreneurs face in balancing their professional and personal lives, and provide insights on how to effectively prioritize these two vital aspects of life.
The Entrepreneur’s Dilemma
Entrepreneurs are known for their dedication and tireless pursuit of their business ambitions. They often find themselves caught in a relentless cycle of working long hours, making personal sacrifices, and facing high levels of stress. While dedication to one’s professional goals is admirable, neglecting personal well-being and relationships can lead to burnout and a sense of emptiness in life.
On the flip side, focusing solely on personal life and neglecting professional responsibilities can hinder business growth and financial stability. Striking the right balance is a challenging task, but it is essential for both personal fulfillment and business success.
Prioritizing Professional Goals
Set Clear Business Objectives: Start by defining your business objectives and goals. What do you want to achieve in your professional life, and what is the timeline for reaching these milestones? Maintaining a well-defined plan will enable you to remain dedicated to your entrepreneurial pursuits.
Time Management: Well-organised time management is essential for entrepreneur. Prioritize tasks, delegate responsibilities where possible, and minimize time-wasting activities. Time spent on your business should be purposeful and productive.
Seek Professional Development: Continuously invest in your professional development. Stay updated with industry trends, attend workshops, and network with like-minded individuals. Gaining new skills and knowledge will not only enhance your business but also boost your confidence.
Delegate and Automate: Acquire the skill of entrusting responsibilities that do not demand your direct involvement. Automate routine processes to save time and reduce your workload. This will free up more of your valuable time for strategic decision-making.
Prioritizing Personal Goals
Define Personal Values: Take time to understand your personal values and what truly matters to you outside of work. Are your relationships, health, or personal passions a priority? Knowing your values will help you allocate time accordingly.
Self-Care: Prioritizing your health and well-being is non-negotiable. Make exercise, healthy eating, and adequate rest part of your routine. A healthy entrepreneur is a more productive entrepreneur.
Maintain Relationships: Your personal relationships are a source of support and happiness. Dedicate time to nurture them. Schedule regular quality time with family and friends, and make an effort to be fully present during these moments.
Pursue Hobbies and Passions: Don’t let your professional life consume all your time. Engage in hobbies, interests, and passions that bring you joy and fulfillment. These activities can be a source of relaxation and inspiration.
Finding Balance
Balancing professional and personal goals is not about allocating equal time to each but rather about managing your time and energy effectively. This balance will evolve over time, depending on your business’s growth and your personal life circumstances. Here are some tips for achieving equilibrium:
Regularly Re-evaluate: Periodically evaluate your priorities and adjust them as necessary. Life is dynamic, and your priorities may shift with time.
Learn to Say No: Avoid overcommitting yourself to professional or personal obligations. It’s okay to decline certain opportunities to protect your well-being.
Seek Support: Don’t hesitate to seek help or advice from mentors, peers, or professionals who can provide guidance on maintaining balance.
As an entrepreneur, the journey toward achieving professional and personal goals can be challenging, but it is undoubtedly rewarding. The key is to be intentional about how you allocate your time and energy. Striking a balance between these two critical aspects of life is essential for long-term success, happiness, and well-being. By setting clear priorities and consistently reassessing them, you can navigate the entrepreneurial path while nurturing your personal life and passions. Remember, it’s not about choosing between one or the other; it’s about harmonizing them to create a fulfilling and prosperous life.
7, Nov 2023
Krafton achieves 3Q23 sales of KRW450.3B
New Delhi, 7th November 2023: KRAFTON, Inc. (CEO CH Kim) announced its 3Q23 preliminary earnings on November 7.
KRAFTON recorded its 3Q23 sales at KRW450.3B, OP at KRW189.3B, and NP at KRW211.6B in accordance with the Korean International Financial Reporting Standards (K-IFRS). Sales and OP both climbed 16% QoQ and 44% QoQ, respectively, which would translate into 4% YoY and 31% YoY, respectively. KRAFTON posted its 3Q23 cumulative sales at KRW1,376B and OP at KRW603.7B, claiming the highest OPM among the listed game companies in Korea.
The achievement in sales and OP is largely attributed to the stable revenue generated across all platforms by PUBG: BATTLEGROUNDS IP. On PC/Console, PUBG: BATTLEGROUNDS updated its classic maps Miramar and Erangel, and introduced a new weapon, Dragunov, offering new gameplay experiences to users in 3Q23. As the company has engaged in direct communication with users and actively gathered their feedback through the PUBG: BATTLEGROUNDS Director Live Talk since August, it achieved sales of KRW133.3B on PC/Console.
As for Mobile, sales picked up 26% QoQ and 9% YoY to KRW309.1B driven by PUBG MOBILE’s Dragon Ball Super collaboration and the resumption of BATTLEGROUNDS MOBILE INDIA (BGMI) services. In India, hosting large-scale Esports competitions and providing localized content helped sales and traffic return to the previous levels while the game has further solidified its position as the most popular game in the Indian market with a steady inflow of new users.
With its strategic direction of “Scale-Up the Creative” since early 2023, KRAFTON has been enhancing its publishing capabilities and focusing on new IP acquisitions, thereby gaining a foothold to take another leap forward. This year, up until the third quarter, KRAFTON has made equity investments in a total of 13 global studios, focusing on strengthening publishing capabilities and acquiring new IPs. As such, the number of global studios in which KRAFTON has invested since going public has increased to 21.
KRAFTON’s self-developed new titles are set to connect with fans, starting from 2024. Among these, ‘Dark and Darker Mobile,’ an extraction RPG independently developed by Bluehole Studio, and ‘inZOI,’ a life simulation game featuring realistic graphics, will be the first to meet the fans. Furthermore, the company is poised to bolster its earnings with a lineup of forthcoming releases, including an extraction shooter genre game, ‘Project Black Budget,’ currently being developed by PUBG STUDIOS and scheduled for launch in 2H24.
Dongkeun Bae, CFO of KRAFTON, stated, “KRAFTON is growing steadily based on the ongoing potential of the PUBG: BATTLEGROUNDS IP,” and added, “Moving forward, KRAFTON aims to become a company known for launching major new titles and highly anticipated games every year, by expanding our pipeline aggressively with our own game development and second-party publishing.”
| Earnings
(3Q23) |
Earnings
(2Q23) |
% chg (QoQ) | Earnings
(3Q22) |
% chg (YoY) | |||||||
| Sales | 4,503 | 3,871 | 16.3% | 4,337 | 3.8% | ||||||
| OP | 1,893 | 1,315 | 44.0% | 1,446 | 30.9% |
Table: KRAFTON’s 3Q23 (preliminary) earnings on a consolidated basis (unit: KRW100M)
7, Nov 2023
Startup Odisha Launches Millet Innovation Challenge
Bhubaneswar, 7th November 2023: Millets in Odisha hold a storied legacy of safeguarding food security and bolstering climate resilience for tribal communities. To further empower this sector, there is an increasing need for Startups and innovation to promote millet cultivation, encourage their consumption, and create economic opportunities within this sustainable agricultural domain.
In light of this Startup Odisha has launched the Millet Innovation Challenge on the sidelines of the International Millets Convention. This challenge serves as a platform for recognized startups operating within the millet industry to pitch their transformative solutions and ideas. By participating, the startups have the opportunity to win monetary prizes, receive promotional support, and even gain an exclusive opportunity to pilot their solutions with the Odisha Millet Mission.
Startups with expertise in diverse Millet industry sectors such as Branding and Packaging, Logistics and Supply Chain Management, Quality Assurance and Safety, and Financial and Legal Mechanisms Management are encouraged to participate in this distinctive challenge.
Dr. Omkar Rai, Executive Chairman, Startup Odisha said, ‘The Millet Innovation Challenge is a crucial step towards fostering innovation in the millet industry. It marks the beginning of a transformative journey where millets will play a central role in ensuring food security, empowering local communities, and driving economic growth. Through this challenge, we aim to catalyze a wave of innovative solutions that will shape a sustainable and prosperous future for Odisha.”
Dr. Arabinda Kumar Padhee, IAS, Principal Secretary, Department of Agriculture & Farmers’ Empowerment, Government of Odisha said, “Unlocking the immense potential of millets is at the core of the Millet Innovation Challenge, driven by Startup Odisha. The primary goal of the Millet Innovation Challenge is to support startups in creating innovative solutions that enhance millet processing, improve value addition, and expand the market for millet-based products. This challenge is a significant leap towards a more resilient Odisha, guided by the spirit of innovation.”
The application deadline was set for November 5, 2023, followed by the 1st Round Pitch Presentations on November 7, 2023. The winners of the 1st round will be announced on November 8, 2023, with the final pitching event taking place at the International Millets Convention on November 10, 2023. The challenge will culminate with the announcement of the top 3 winners on the same day, November 10, 2023. The top 3 Startups, distinguished for their innovation and dedication, will receive monetary awards of 3 lakhs, 2 lakhs, and 1 lakh, respectively.
In the heart of Odisha, the Millet Innovation Challenge promises to be a transformative force, a testament to the resilience and potential of millets in shaping a sustainable and prosperous future. With the spirit of innovation, entrepreneurship, and a shared vision of a thriving millets industry, this challenge stands poised to make a lasting impact on the state’s agriculture and economy. As these startups rise to the occasion, Odisha’s journey towards a healthier, more prosperous, and sustainable tomorrow begins.
7, Nov 2023
L&T Technology Services to partner with Google Cloud to develop state-of-the-art DevX platform
India, November 07, 2023: L&T Technology Services (BSE: 540115, NSE: LTTS), a leading global digital engineering and R&D services company, today announced an innovative collaboration with Google Cloud to harness the power of its generative AI (gen AI) technology and tools for the development of its LTTS Developer Experience Platform, known as DevX. LTTS DevX is a groundbreaking platform for engineering services, serving as a comprehensive, unified destination for API-enabled solutions across major industries, from LTTS and its ecosystem partners.
The collaboration underscores LTTS’ commitment in achieving transformative AI-driven objectives in collaboration with Google Cloud. It will facilitate the creation of an expansive API catalogue and experience, redefining how customers interact with LTTS’ digital offerings. Both organizations will work in tandem to shape LTTS’ DevX framework, and seamlessly integrate Google Cloud’s gen AI components into the overall architecture.
LTTS has multiple objectives for the alliance. Firstly, it aims to expand the mindshare among developers globally, positioning DevX as a go-to platform for engineering solutions. Secondly, it seeks to enhance consumption by streamlining the discovery and implementation of LTTS’ solutions and services for end-users, ultimately resulting in higher customer satisfaction. The collaboration also aims to deepen developer engagement with content by creating a “developer playground” experience and extending it with API discovery and accelerators.
The rollout will unfold in two distinct phases: In the initial phase, LTTS will combine its expertise with Google Cloud for the development of DevX, focusing on select use cases, including automating the process of generating test cases from requirement documents thus streamlining the development workflow; expediting the unit test case generation process by integrating gen AI into the development code; and automating code generation, thereby significantly reducing manual efforts and boosting development efficiency.
Building on the success of this phase, LTTS and Google Cloud will take the next leap by creating a custom-gen AI platform seamlessly integrated into the overarching LTTS DevX ecosystem. This advanced platform will empower developers with even more sophisticated AI-driven capabilities.
LTTS has a track record of breakthroughs in AI, with popular AI solutions like Chest-rAiTM and AiKno®, for the medical, industrial, and transportation sectors, positioning it as a partner of choice for AI-enabled digital transformation initiatives. Cognitive Meta Data extraction modules from its AiKno® platform automates the tedious task of digitalizing physical data, thereby greatly improving efficiencies and significantly reducing the time taken for manual digitalization. The LTTS API Hub, developed using Google Cloud’s offerings, including Vertex AI, will help enhance operational efficiencies and capabilities for end customers worldwide. Vertex AI combines data engineering, data science, and ML engineering workflows, enabling global engineering teams to collaborate using a common toolset and scale myriad applications using the benefits of Google Cloud.
The collaboration aims to address complex challenges, such as generating test cases from unstructured data sources.

“We are excited to join forces with Google Cloud to unlock new dimensions of AI-led innovation,” stated Abhishek Sinha, Chief Operating Officer and Member of the Board at L&T Technology Services. “This partnership not only propels us closer to our gen AI goals but also cements our commitment to revolutionizing engineering and digital solutions for the benefit of multiple industries. As LTTS and Google Cloud embark on this transformative journey, the engineering landscape stands on the cusp of a new era. With the power of AI-driven innovation at the forefront, the future promises unparalleled possibilities for industries worldwide.”
“Google Cloud is committed to providing the industry’s most open cloud and helping customers accelerate their digital transformations,” said Chandra Sankholkar, Director of Partnerships, Google Cloud. “Through this new partnership, L&T Technology Services will use Google Cloud’s infrastructure to power new capabilities that can improve operations and create real-world value for businesses.”
7, Nov 2023
Zee Music presents Madhaaniyaan Rewritten sung by Famous Sufi Vocalist, Radhika Sood Nayak
National, 07 November, 2023: Presenting her captivating voice immersed in Sufi mysticism, famous Sufi vocalist Radhika Sood Nayak, has sung “Madhaaniyaan Rewritten” a lyrical song that is an ode to love, new beginnings, and unions in our times. Zee Music has presented the rewritten song, which is a mother’s emotional reinvention and expression, unlike the earlier ones describing a daughter’s parting from her parent’s home forever following her wedding. Madhaaniyan Rewritten is a beautiful rendition of new beginnings, new homes, and larger, expansive, inclusive families coming together! The lyrics are written by Gita Chadha and the music is produced by Vinayak Netke.
Talking about the song, Radhika Sood Nayak says, “Madhaaniyaan Rewritten is more than just a song; it’s an emotional quest for unification, a celebration of our present times and choices, a heartsong of mothers for their daughters and sons alike.”
After graduating from XLRI with an MBA, Radhika Sood Nayak left a successful job at ANZ Grindlays Bank to focus on her love & passion for music. This composition is the outcome of her collaboration with the artists, who are inspired to rewrite more inclusive narratives.
7, Nov 2023
Ransomware Attacks Have Doubled Over the Past Two Years, According to Akamai Research
Bengaluru, India, 7th November 2023 – Akamai Technologies (NASDAQ: AKAM), the cloud company that powers and protects life online, today released a new report highlighting the increase in ransomware, the adoption of Zero Trust, and the benefits of micro-segmentation. The State of Segmentation 2023 found that organizations surveyed experienced an average of 86 ransomware attacks in the past 12 months, up from an average of 43 annual attacks two years ago. Security organizations have responded to the recent rise in attacks by implementing Zero Trust and micro-segmentation strategies. Nearly all (99%) of respondents who reported that they have deployed some form of segmentation have also deployed a Zero Trust security framework.
The report is based on input from 1,200 IT and security decision-makers from around the world. Respondents overwhelmingly agreed that micro-segmentation is an effective tool to keep assets protected, but deployment was lower than expected, with only 30% of organizations segmenting across more than two business critical areas. Globally, the top obstacles to deploying microsegmentation are a lack of skills/expertise (39%) followed by increased performance bottlenecks (39%), and compliance requirements (38%). Almost all of those surveyed, no matter the sector, industry, or country, reported the same obstacles to slightly different extents.
Despite slow deployments, organizations that have persevered and implemented a micro-segmentation strategy across six mission-critical areas reported recovering from an attack in an average of only four hours. That’s 11 hours faster than organizations that have only segmented across one critical area, underscoring the effectiveness of a Zero Trust strategy that utilizes micro-segmentation.
“The cybersecurity landscape is always evolving and shifting based on the latest threat methodologies developed by cybercriminals. Whether it’s defending against ransomware, new zero-days, or sophisticated phishing attacks, it’s vital that organizations reevaluate their risks to protect their critical assets,” said Steve Winterfeld, Advisory CISO at Akamai. “One of the key ways to do this is with a Zero Trust architecture. That means utilizing a combination of Zero Trust Network Access and micro-segmentation integrated as part of a clear security strategy supported by access to staff and partners with necessary skills.”
Other findings from the report include:
Of all respondents, 93% claimed that microsegmentation is critical to help thwart ransomware attacks.
Network downtime (44%), data loss (42%), and brand/reputation damage (39%) were the most common issues impacting organizations after a ransomware attack.
The U.S. and Germany reported the most ransomware attacks over the past year, with the U.S. at 115 and Germany at 110.
India leads the way in segmentation, with 58% of organizations reporting more than two assets/areas being segmented, followed by Mexico with 48% and Japan with 32%.
Read the full report.
Methodology
Akamai partnered with Vanson Bourne to interview 1,200 IT and security decision-makers in 10 countries to measure the progress organizations have made in securing their environments, focusing on the role of segmentation.
They were asked questions related to their IT security approaches and segmentation strategies, as well as about the threats their organization faced during 2023. These findings give us insight into how security strategies have changed since 2021, and where progress still needs to be made.
Security personnel and decision-makers from the U.S, Mexico, Brazil, the U.K., France, Germany, China, India, Japan, and Australia were interviewed. All worked for organizations with more than 1,000 employees, and they represented a balanced range of industries and sectors.
7, Nov 2023
To The New is certified as an AWS Graviton Service Delivery Partner
New Delhi, 7th November 2023 – TO THE NEW, a leading global digital technology services company, is proud to announce its certification as an Amazon Web Services (AWS) Graviton Service Delivery Partner. This recognition validates AWS Partners that excel in enabling the best price-performance for workloads in Amazon Elastic Compute Cloud (Amazon EC2), RDS, DocumentDB, Elasticache, OpenSearch, MemoryDB, & more and that help customers accelerate and scale their adoption of AWS Graviton to achieve better workload performance and cost savings.
This specialization strengthens TO THE NEW’s commitment to delivering cutting-edge cloud solutions on AWS Graviton’s advanced architecture and empowers businesses with enhanced performance, scalability, and cost-effectiveness.
TO THE NEW has been an AWS partner since 2013, helping customers across geographies and industry verticals adopt AWS, set up new applications on AWS, migrate legacy applications and infrastructure from on-premises data centers to the cloud, deploy DevOps automation, and 24×7 managed services.
As an AWS Graviton Delivery Partner, TO THE NEW, joins an exclusive group of AWS Partners that offer customers world-class services to implement workloads on AWS Graviton-based services. From pilots to production deployment, verified partners are able to recommend a transition strategy to AWS Graviton and guide the customer throughout the entire process.
The collaboration with AWS enables TO THE NEW to leverage the power of AWS Graviton processors for a wide range of workloads, including web applications, containerized microservices, and data analytics.
“We are thrilled to achieve the AWS Graviton Service Delivery Partner certification,” said Narinder Kumar, COO and Co-founder at TO THE NEW. “This recognition showcases our dedication to staying at the forefront of cloud technology and delivering exceptional solutions to our clients. With a team of 50+ specialized AWS Graviton experts and our experience in the successful migration of complex cloud workloads to AWS Graviton, we commit to fueling customer-centric next-generation architecture adoption on AWS. Leveraging ARM architecture, we aim to unlock higher speed, power, performance, and flexibility, while reducing the total cost of ownership for our customers.”
With this certification, TO THE NEW looks forward to offering migration services tailored to leverage the unique capabilities of AWS Graviton processors along with strategic guidance throughout its customers’ AWS Graviton adoption journey. With extensive experience in cloud-native development, TO THE NEW is well-positioned to assist businesses in harnessing the full potential of AWS Graviton and driving digital transformation initiatives.
TO THE NEW’s recognition as an AWS Graviton Delivery Partner further strengthens its position as a trusted digital transformation partner capable of delivering innovative cloud solutions and driving business growth for customers. This includes helping Tata Play, India’s leading PayTV and OTT Services Company, to define a strategy and execute a successful end-to-end migration.
Commenting on this, Vishal Arya, CTO/CIO at Tata Play, said, “Cultivating innovation is at the core of Tata Play’s ethos. We leverage AWS for several large digital platforms. TTN has been our Cloud and digital partner for many years. As part of the Cloud Cost Optimization drive, TTN helped us migrate a lot of our workloads to AWS Graviton. It not only resulted in significant cost savings without any performance impact but also contributed towards our ESG goals. We will keep leveraging such services as they emerge to further accelerate our pace of innovation and bring cost efficiencies to our customers.”
7, Nov 2023
Ujaas and Stayfree collaborate for an Extensive Sanitary Pad Distribution Campaign in Maharashtra
Mumbai, November 7, 2023: Recognizing the pressing gap in period management resulting from the lack of menstrual health products among underprivileged girls in India, Ujaas and Stayfree have collaborated to provide sanitary pads, reinforcing Ujaas’ distribution efforts in 9 districts within Maharashtra.
Alongside the pad distribution initiative, Ujaas will conduct comprehensive workshops on Menstrual Health and Hygiene management within schools statewide. Ujaas, an initiative by Aditya Birla Education Trust, is dedicated to promoting menstrual health and hygiene awareness among school children aged 12 to 15. The distribution camps, set to run across 9 districts in Maharashtra, will provide Stayfree, one of India’s leading menstrual hygiene brands, to schoolgirls, enabling them to manage their periods independently.”
As a part of this partnership over 500,000 Stayfree Secure XL packs will be distributed amongst underprivileged girls across Mumbai, Palghar, Pune, Satara, Yavatmal, Aurangabad, Nandurbar, Amravati, and Washim. Alongside this extensive distribution effort, Ujaas will also host awareness sessions to educate girls on the significance of menstrual health and hygiene practices while dispelling long-standing stigmas and misconceptions.
Ujaas is dedicated to catalyzing a profound change in societal perspectives through grassroots endeavors including awareness sessions in menstrual health education to girls and boys, ensuring product accessibility, and empowering educators to champion a progressive shift.
Manoj Gadgil, Vice President, Marketing and Essential Health Business Unit Head, Kenvue said, “Lack of awareness around menstrual health and access to affordable high quality sanitary napkins coupled with poor sanitation facilities are often key barriers which restrict girls especially in rural areas. At Stayfree, we firmly believe that every girl deserves an opportunity to pursue her dreams without the fear, shame and discomfort of periods. We are delighted to collaborate with Ujaas to launch a holistic menstrual health initiative to improve accessibility of sanitary napkins, create awareness as well as eradicate stigmas to help young girls to pursue their dreams.”
Speaking on the collaboration, Advaitesha Birla, Founder Ujaas said, “Such partnerships are essential bridges, narrowing the gap in accessibility to menstrual health products. Together, we confront the pressing challenges of awareness, accessibility, and affordability, particularly impacting young girls in rural areas. Ujaas is committed to providing accurate information and convenient access to menstrual products, reducing school absenteeism during menstrual days. Additionally, we are dedicated to promoting menstrual hygiene among women. Stayfree’s support guarantees pad availability through Ujaas’ initiative, reinforcing our commitment to menstrual health equity.”
7, Nov 2023
ZEE Entertainment’s 10 TV channels & OTT platform ZEE5 to LIVE broadcast DP World ILT20 Season 2
7th November 2023: The second season of DP World International League T20 (ILT20), the second most-watched T20 cricket league globally, is set to begin on 19th January 2024. Cricket fans and sports enthusiasts in India and around the world can exclusively watch the LIVE action on ZEE’s 10 linear TV channels, OTT platform ZEE5, and on its syndicate partners’ TV and digital networks across the world.
The 34-match event will be played at the three iconic UAE venues – Abu Dhabi, Dubai, and Sharjah – starting from 19 January 2024 to 17 February 2024. Cricket fans can watch this action-packed event on Zee’s most widely distributed and viewed 10 linear TV channels: &Pictures, &Pictures HD, Zee Cinema HD, Zee Anmol Cinema, Zee Zest, Zee Ganga, Zee Cinemalu HD, &Flix, &Flix HD and Zee Zest HD and on one of India’s leading OTT platforms – ZEE5.
The franchise-style tournament with six teams and 34 matches is played across the UAE. The league’s six franchise teams include Abu Dhabi Knight Riders (Kolkata Knight Riders), Desert Vipers (Lancer Capital), Dubai Capitals (GMR), Gulf Giants (Adani Sportsline), MI Emirates (Reliance Industries), and Sharjah Warriors (Capri Global).
Some of the world’s most prominent cricket stars are slated to play in Season 2, including David Warner, Dasun Shanaka, Rahmanullah Gurbaz, Sam Billings, David Willey, Sunil Narine, Andre Russell, Alex Hales, Tom Curran, Rovman Powell, Shimron Hetmyer, James Vince, Ambati Rayudu, Corey Anderson, Dwayne Bravo, Kieron Pollard, Trent Boult, Chris Woakes and Martin Guptill.
The deep distribution and disruptive marketing strategy for the 2nd season aims to further enhance the league’s reach and ensure widespread viewership, emphasizing ILT20’s appeal to a broad and diverse audience. In the previous season, the league achieved a remarkable reach of over 250 million across India. The event will be broadcast in Hindi and English commentary. ZEE5 will offer Live free-to-view streaming of the 34 cricket matches, aimed at bolstering cricket viewership in the Indian subcontinent and beyond. This move represents a commitment to making cricket more accessible to a wider audience, thereby democratizing the experience of sports viewing in the region.
Mr. Rahul Johri, President – Business, ZEE Entertainment Enterprises Limited (ZEEL), “Zee is delighted to present DP World ILT20 2nd season and promises an electrifying experience to cricket fans in India and around the world. With the world’s finest players, iconic stadiums and infrastructure and six leading sporting franchises, our goal is to build upon the previous year’s success, further solidifying the league’s stature as one of the most widely followed cricket events in the world.”
CEO DP World ILT20 David White: “We are excited to announce the DP World ILT20 Season 2 schedule. Just like the opening season, we are set to deliver 34 action-packed matches at three fantastic cricket venues. The event begins on 19 January and will finish with the final in Dubai on 17 February. Season 2 will be launched with riveting on-field action and entertainment for the entire family on the opening weekend in Sharjah, Abu Dhabi, and Dubai.”
“This year, we have attracted some of the biggest cricket stars from around the world to the DP World ILT20 Season 2. We have three world-class stadiums that have a rich history of hosting some of the biggest cricket events including the T20 World Cup. The weather in UAE is absolutely ideal for cricket in the months of January and February. There is as always, a huge appetite and interest in the game here and we welcome local fans as well as international travellers as they have the greatest cricketing spectacle to enjoy with a number of entertainment opportunities on offer besides the action on the field.”
Following the opener in Sharjah between Sharjah Warriors and Gulf Giants on Friday, 19th January, Dubai Capitals will play MI Emirates at the DIS on Saturday 20 January. Last year’s runner-up Desert Vipers will open their campaign against the Abu Dhabi Knight Riders on Saturday at the Dubai International Stadium.
All single header matches will be broadcast Live at 8 PM India prime time, starting with the pre-match presentation at 7:30 PM. The afternoon match on the double-header’s day will start at 4:00 PM.
A total of 15 matches will be played in Dubai, Abu Dhabi will host 11 and Sharjah will stage eight fixtures. Each team will have five home and five away fixtures. The match tickets will be soon launched, the details will be shared in the next few days.

DP World ILT20 Season 2 Schedule:
Match 1: Friday, 19 January – Sharjah Warriors vs Gulf Giants – Sharjah Cricket Stadium
Match 2: Saturday, 20 January – Dubai Capitals vs MI Emirates – Dubai International Stadium
Match 3: Sunday, 21 January – Desert Vipers vs Abu Dhabi Knight Riders – Dubai International Stadium
Match 4: Sunday, 21 January – MI Emirates vs Gulf Giants – Zayed Cricket Stadium, Abu Dhabi
Match 5: Monday, 22 January – Dubai Capitals vs Sharjah Warriors – Dubai International Stadium
Match 6: Tuesday, 23 January – Abu Dhabi Knight Riders vs MI Emirates – Zayed Cricket Stadium, Abu Dhabi
Match 7: Wednesday, 24 January – Gulf Giants vs Desert Vipers – Dubai International Stadium
Match 8: Thursday, 25 January – Dubai Capitals vs Abu Dhabi Knight Riders – Dubai International Stadium
Match 9: Friday, 26 January – Sharjah Warriors vs MI Emirates – Sharjah Cricket Stadium
Match 10: Saturday, 27 January – Abu Dhabi Knight Riders vs Desert Vipers – Zayed Cricket Stadium, Abu Dhabi
Match 11: Saturday, 27 January – Gulf Giants vs Dubai Capitals – Sharjah Cricket Stadium
Match 12: Sunday, 28 January – MI Emirates vs Abu Dhabi Knight Riders – Zayed Cricket Stadium, Abu Dhabi
Match 13: Sunday, 28 January – Desert Vipers vs Sharjah Warriors – Sharjah Cricket Stadium
Match 14: Monday, 29 January – Sharjah Warriors vs Dubai Capitals – Sharjah Cricket Stadium
Match 15: Tuesday, 30 January – Desert Vipers vs MI Emirates – Dubai International Stadium
Match 16: Wednesday, 31 January – Abu Dhabi Knight Riders vs Gulf Giants – Zayed Cricket Stadium, Abu Dhabi
Match 17: Thursday, 1 February – Dubai Capitals vs Desert Vipers – Dubai International Stadium
Match 18: Friday, 2 February – MI Emirates vs Sharjah Warriors – Zayed Cricket Stadium, Abu Dhabi
Match 19: Saturday, 3 February – Desert Vipers vs Gulf Giants – Dubai International Stadium
Match 20: Saturday, 3 February – Abu Dhabi Knight Riders vs Dubai Capitals – Zayed Cricket Stadium, Abu Dhabi
Match 21: Sunday, 4 February – MI Emirates vs Desert Vipers – Zayed Cricket Stadium, Abu Dhabi
Match 22: Sunday, 4 February – Gulf Giants vs Sharjah Warriors – Dubai International Stadium
Match 23: Monday, 5 February – Sharjah Warriors vs Abu Dhabi Knight Riders – Sharjah Cricket Stadium
Match 24: Tuesday, 6 February – Dubai Capitals vs Gulf Giants – Dubai International Stadium
Match 25: Wednesday, 7 February – Abu Dhabi Knight Riders vs Sharjah Warriors – Zayed Cricket Stadium, Abu Dhabi
Match 26: Thursday, 8 February – Gulf Giants vs MI Emirates – Dubai International Stadium
Match 27: Friday, 9 February – Desert Vipers vs Dubai Capitals – Dubai International Stadium
Match 28: Saturday, 10 February – Gulf Giants vs Abu Dhabi Knight Riders – Dubai International Stadium
Match 29: Saturday, 10 February – MI Emirates vs Dubai Capitals – Zayed Cricket Stadium, Abu Dhabi
Match 30: Sunday, 11 February – Sharjah Warriors vs Desert Vipers – Sharjah Cricket Stadium
Match 31: Tuesday, 13 February – Qualifier 1 – Dubai International Stadium
Match 32: Wednesday, 14 February – Eliminator – Zayed Cricket Stadium, Abu Dhabi
Match 33: Thursday, 15 February – Qualifier 2 – Sharjah Cricket Stadium
Match 34: Saturday, 17 February – Final – Dubai International Stadium
*All single-headers (night matches) begin at 8:00 PM India Time | 6:30 PM UAE time.
*Afternoon match on double-headers day begin at 4:00 PM India Time| 2:30 PM UAE time.