TV Industry Urges Focused Budget Support to Boost Domestic Manufacturing and Exports

TV Industry Urges Focused Budget Support to Boost Domestic Manufacturing and Exports

As the Union Budget approaches, the television manufacturing industry hopes for a focused policy support that reflects the reality of TVs no longer being a luxury product, but an integral part of the Indian household. With the Indian TV industry valued at nearly USD 15 billion, it plays a significant role in domestic manufacturing, employment generation, and value addition under the Make in India vision.

Despite this scale, the sector has not received the same policy priority as categories like mobile phones. One long-standing expectation that has remained unaddressed across multiple Union Budgets is the introduction of a dedicated PLI framework for television manufacturing. Such a move could significantly accelerate localisation, strengthen domestic value chains, and improve global competitiveness.

While earlier GST rationalisation provided some relief, persistent challenges such as limited display fab availability, volatility in memory prices, rupee depreciation and ongoing semiconductor supply constraints have diluted its impact. Although the government has taken important steps to build a domestic ecosystem for critical components, semiconductors, and display fabs, a stronger and more coordinated ecosystem push is needed to truly encourage domestic manufacturing. In the interim, the industry hopes this Budget considers temporary duty relief and targeted support for critical components to improve supply stability, cost competitiveness, and support the long-term growth of India’s TV manufacturing industry. Additionally, export-focused measures such as duty drawbacks, logistics support, and rationalised trade barriers will be critical to enhance competitiveness, enable scale beyond the domestic market, and strengthen India’s position in global electronics and television exports.