Category Archives: News

House Of Makeup, a premium beauty brand, launches 3 nude shades in their DAWN TO DAWN super-stay liquid lipstick collection

India, 2024:

House Of Makeup, a premium beauty brand known for its clean formulations, launches three new nude shades in its DAWN TO DAWN Super-Stay Liquid Lipstick collection. The new shades—Candy Frost, Glazed Nut, and Honey Coral are designed to complement all Indian skin tones and are perfect for the festive and wedding season.

These lightweight lipsticks are comfortable, hydrating and provide long-lasting wear without peeling or cracking. They settle into a matte finish and are made with 100% clean ingredients as directed by the EU Cosmetic Directive, including hyaluronic acid, a blend of five nourishing oils, and vitamin E. The collection features 13 full-size shades and 6 mini options to suit a wide range of skin tones

House Of Makeup’s DAWN TO DAWN collection has quickly gained popularity with the shades Ginger Snap—a lovely brown nude lipstick—and Cinnamon Blush—a reddish-brown shade, selling out in three days after being featured by celebrity beauty influencers. These new shades have been carefully formulated to complement Indian skin tones while adding a soft, versatile touch of color. Whether it’s for weddings, special events, or everyday wear, these shades offer variation and style.

Adani Foundation at ACC Tikaria benefits 100 rural dairy farmers by quadrupling milk collection

Uttar Pradesh, 16 October 2024: ACC, the cement and building material company of the diversified Adani Portfolio, is committed to facilitating sustainable livelihoods for rural dairy farmers. Along with the Adani Foundation, the Company has established the Annapurna Milk Collection Centre in Annibaijal village, near ACC Tikaria, in collaboration with Mother Dairy. This project supports over 100 dairy farmers across 10 villages, and has quadrupled their milk collection.

The initiative, launched in May 2023, has significantly increased daily milk collection from 100 to 400 litres, benefiting the dairy farming community. It also ensures fair practices, timely payments, and quality-based pricing for milk. The Annapurna Milk Collection Center, managed by the Annapurna Mahila Samiti, ensures transparency in the milk collection process, leveraging modern tools like milk analysers for quality control. Farmers are now paid between Rs. 55-70 per litre based on the fat and solids-not-fat (SNF) content, encouraging high-quality milk production and fair returns.

With 16 Self-Help Groups (SHGs) in the village, the initiative, supported by local, Ms. Santosh Singh, empowers women at various levels of the dairy value chain. The Mother Dairy chilling plant at Gauriganj block further strengthens this supply chain, ensuring that milk is efficiently collected and transported.

ACC and the Adani Foundation’s dedication to fostering rural development is highlighted through this initiative, enhancing agricultural productivity, and empowering women in the dairy sector.

The Super Stylish TECNO POP 9 5G back on Sale with Festive Offers at just INR 2,833 EMI Per Month

New Delhi, October 16th, 2024: Following a successful launch, the TECNO POP 9 5G returns with an exciting festive offer, just in time for the celebrations! Making 5G technology more accessible, the POP 9 5G also features a 48MP Sony AI camera and segment-first innovations like 5G with NFC. This stylish and vibrant smartphone is now available at an EMI of just INR 2,833 per month for three months through the No-Cost EMI plan available with multiple banking partners on Amazon.

Designed for Gen Alpha, college students, and trendsetters, this bold and vibrant smartphone is available in striking shades like Midnight Shadow and Aurora Cloud. The POP 9 5G also comes with two exclusive, peppy and colorful mobile skins included in the box, allowing users to personalize their smartphone to match their style.

Here’s why the TECNO POP 9 5G stands out from the crowd:

Revolutionary 48MP Sony AI Camera

Capture every detail with stunning clarity using the POP 9 5G’s 48MP Sony AI camera. Whether capturing favorite moments or capturing creative selfies, this camera brings every shot to life with vibrant detail and smart AI enhancements.

5G & NFC Technology for Effortless Connectivity

Stay ahead of the curve with the POP 9’s segment-first 5G with NFC. Enjoy lightning-fast connections, easy mobile payments, and quick data sharing, perfect for young, tech-savvy users.

Power-packed Performance for Long-term Use

Powered by the MediaTek Dimensity 6300 chipset, the POP 9 5G ensures smooth performance and a lag-free experience for over 4+ years. Whether gaming, multitasking, or browsing, this phone ensures long-lasting reliability.

ICCPL Founder Dushyant Sinha Named Marketing & Communication Professional of the Year at ET Business Leaders 2024

New Delhi, October 2024– Dushyant Sinha, Founder of Integrated Centre for Consultancy Pvt. Ltd. (ICCPL), has been awarded the title of Marketing & Communication Professional of the Year at the ET Business Leaders 2024 event. This recognition reflects Sinha’s influence in shaping the PR and communications landscape in India and underscores ICCPL’s leadership within the sector.

The award ceremony featured prominent dignitaries, including Smt. Anupriya Patel, Union Minister of State for Chemicals and Fertilizers & Health and Family Welfare, and Shri Rajendra Agrawal, former Member of Parliament and senior leader of the Bharatiya Janata Party. Kunal Kapoor, Bollywood actor, attended as the Guest of Honour, bringing additional prominence to the event.

Dushyant Sinha commented on the occasion, stating, “Receiving this award is both humbling and an affirmation of ICCPL’s commitment to delivering strategic and innovative communication solutions for our clients. This recognition motivates us to continue setting higher standards within the industry.”

UST restores Hyderabad’s Bongulakunta Lake in association with Greater Hyderabad Municipal Corporation

Hyderabad, India, 16th October 2024: UST, a leading digital transformation solutions company, has partnered with the Greater Hyderabad Municipal Corporation to restore Bongulakunta Lake in Nizampet, Hyderabad, as part of its Corporate Social Responsibility (CSR) program.

This restoration initiative aims to benefit approximately 250 families in the surrounding area, providing over 1,000 residents with a reliable water supply through their bore wells. In addition to restoring the lake, UST’s Hyderabad CSR team has also developed a walkway around the pond, creating a community space that features a children’s park and seating areas for recreation and community engagement.

UST’s CSR team in Hyderabad played a key role in revitalizing the lake, which had suffered significant water loss due to drought and neglect. The project includes constructing a restoration bund and developing a water storage facility to aid in the lake’s recovery.

The inauguration was officiated by Smt. Vijayalakshmi Subba Rao, Corporator of Nizampet Division – 1 and Mr Venkata Peram, UST Center Head- Hyderabad. UST’s CSR Team members Tirumala Vijaykumar P, Bikshapathi Endla, Surya Seshagiri Rao Khandavilli, Narendra Kanakala, Shahul Syed were also present at the event.

Speaking about the initiative, Venkata Peram, UST Center Head- Hyderabad said, “UST is always guided by a dedication to making a positive impact that creates lasting benefits for the society. This lake restoration activity not only aims to address water conservation but also improves community well-being and environmental sustainability. UST remains committed to a collective future built on sustainability and will continue to address the evolving needs of our businesses and communities.”

UST was previously recognized for its CSR excellence in Hyderabad and received the Hyderabad Software Enterprises Association Award (2023) for its outstanding social contributions in the tech hub of Hyderabad.

Alchemyst AI raises Dollar300K in Pre-Seed Round led by Inflection Point Ventures, along with 100Unicorns & Early Seed Ventures

Bengaluru, 16th October 2024: Gen-AI SaaS start-up Alchemyst AI has raised $300K in a pre-seed round led by Inflection Point Ventures, along with 100Unicorns & Early Seed Ventures.

Alchemyst AI will use the funds to enhance GPU (graphics processing unit) and technology infrastructure, support team development, scale operations, and drive growth.

Founded in 2023 by Uttaran Nayak and Anuran Roy, Alchemyst AI is disrupting AI automation & enterprise productivity developing digital employees that work together to create intelligent functional components for mid-sized to large enterprises.

Uttaran Nayak, Co-Founder & CEO, Alchemyst AI, said, “At Alchemyst AI, we are pioneering the development of fully autonomous gen-AI digital employees which can interact with each other & perform highly intelligent functional components across enterprise teams. We are crafting the future of workforce and spearheading the next industrial revolution. These gen-AI digital employees democratize the entire workforce without human intervention at any stage. Over the past 12 months, we have had a unique vantage point as we have watched the bot/agent/AI digital employee landscape evolve and transform. We also observed that most of the application layer companies are dependent on generic foundational models to carry out automation in the workforce. These dependencies often slow down a company’s scalability and make it defenseless and vulnerable. Alchemyst AI was born to solve these challenges, with a strong technological understanding & non-dependency on any generic LLM models.”

Alchemyst AI features adaptive and continual learning, enabling its digital employees, or “Alchemysts,” to autonomously gather context based on the data provided by users, who control this input to influence performance.

Vikram Ramasubramaniam, Partner, Inflection Point Ventures said, “In this rapidly moving world, businesses face significant challenges in managing team productivity and delivering exceptional customer experiences, with traditional methods work produced may be inefficient, leading to missed opportunities and stagnant growth. Alchemyst AI addresses these pressing issues by harnessing the power of generative AI to develop digital employees that automate routine tasks, allowing teams to focus on high-value activities. Furthermore, it understands that for its solutions to be scalable and effective, it needs robust security. By prioritizing these aspects, Alchemyst AI has positioned itself to revolutionize the way businesses operate, by supporting the future of work.”

To this Dr. Apoorva Ranjan Sharma, Cofounder, 100Unicorns added, At 100unicorn, we strongly believe in the impact of Generative AI in transforming everyday lives. We have further strengthened our investment strategy in this space with Alchemyst AI. The startup has created virtual employees with human-like capabilities that can seamlessly integrate into business workflows, creating a smarter, more intelligent, and more efficient workforce in the future. We are thrilled to support a startup that is genuinely reshaping automation with Generative AI and solving the problem of a dearth of tech talent for mid to large-size businesses.”

Alchemyst AI is about to expand across major global markets, including India, the USA, MENA (Middle East), and South East Asia even as the global market for Generative AI is expected to grow substantially to $330 billion by 2030.

The current market size is estimated at $3 billion in India and $37 billion globally. This upward trajectory underscores the immense potential and demand for innovative solutions within the Generative AI industry, positioning startups like Alchemyst AI for substantial opportunities in the coming years.

Korea Tourism Organization India Brings Back the Korea Festival 2024 from October 18-20

New Delhi, October 16th 2024: The Korea Tourism Organization (KTO) India operating under the Ministry of Culture, Sports, and Tourism (MCST) of South Korea is delighted to announce the Korea Travel Fiesta 2024, set to enchant Indian consumers on October 19 & 20, 2024, from 12:00 PM to 8:00 PM at DLF Avenue, Saket, New Delhi.

Since its inception in 2017, the Korea Festival, organized by KTO India, has become a cherished tradition, drawing an ever-growing number of visitors each year. Embodying the spirit of the K-Wave and delivering a vibrant platform for cultural exchange and festivity, the Korea Travel Fiesta 2024 promises to take Indian audiences on a captivating journey into the wonders of South Korea.

Beyond the cultural festivities, the Korea Tourism Roadshow 2024 will offer significant networking opportunities to its business partners on 18th October in a B2B event at Yashobhoomi Convention Centre, located in Dwarka Sector 25, New Delhi. KTO will host a Travel Mart from 3 PM to 7 PM featuring delegation from Korea, including K-Beauty brand Jenny House, the JUMP performance team, more than 10 destination management companies, along with airline partners, including Korean Air and Air India. This event provides a befitting platform for the Indian travel agents to engage with the participants from Korea and India to explore South Korea’s travel destination offerings and services, fostering business relationships and promoting tourism.

Mr. Myong Kil Yun, Regional Director for India & SAARC Countries at the Korea Tourism Organization (KTO), expressed his excitement:

“The Korea Travel Fiesta 2024 is more than just a festival; it is an invitation for Indian travelers to discover the enchanting beauty and vibrant culture of South Korea. By August 2024, we had already welcomed over 119,000 Indian visitors to our country, reflecting the growing interest and strong connection between India and Korea. Along with the cultural festivities, we are also hosting the Korea Tourism Roadshow 2024 to strengthen business ties and showcase the diverse travel experiences Korea has to offer. Given the tremendous response in previous years, we are thrilled to highlight Korea’s modern and traditional attractions once again. We hope both Indian travelers and travel partners will be inspired to explore and promote the wonders of South Korea.”

The K-Wave has swept across India, with a rising number of enthusiasts eager to explore Korean culture, food, music, and lifestyle. To cater to this burgeoning interest, the Korea Travel Fiesta 2024 is set to commence with an inaugural ceremony on October 19 from 1:30 PM to 2:30 PM. Adding to the grandeur of the event, esteemed ambassadors of Korea Tourism, including Mr. Anand Kumar, Super 30 fame and Padma Shri Awardee, and Actor Anushka Sen, will join the celebration, making it an engaging and fun-filled occasion for all. Participants will also have the chance to enter the K-Lucky draw to win exciting prizes, including high-tech Samsung gadgets and a free round-trip flight ticket to Korea during the Opening Ceremony.

The 2-day event on October 19-20 will feature an array of attractions for the attendees, including:

K-Style Entertainment: Prepare to be gripped by splendid performances as the One Way Crew delivers their signature K-Pop dance moves with unmatched energy. The entertainment will continue with the hilarious and action-packed Comic Martial Arts act, Jump, fusing comedy with martial arts to create an outstanding spectacle for all the attendees.

K-Beauty Zones: Step into the world of Korean beauty with exclusive makeup sessions by top Korean beauty brands Jenny House and Amore Pacific. Visitors can explore the latest beauty products and trends and participate in interactive makeup tutorials to accomplish the flawless K-Beauty look.

K-Photo Booths: Recreate magical moments from beloved K-Dramas such as King: The Land and The Glory at these themed photo booths. K-Drama enthusiasts can relive their favourite scenes, making memories that will stay for life!

K-Culture Zone: Experience the essence of Korean traditions with interactive activities such as Hangul calligraphy and creative tattoo artistry. Look forward to having your name elegantly written in Hangul and exploring your creative side through art to embark on a rich cultural journey.

K-Food Zone: Delight your taste buds with the rich and diverse flavours of Korea from a collection of delectable dishes. From savoury ramen to irresistible desserts, the K-Food Zone offers an immaculate culinary experience for every food lover.

Stamp Rally Adventure: Set out on a thrilling pursuit to collect stamps from every Korea experience booth. Complete the rally by visiting each travel zone and get rewarded with alluring K-merchandise.

Anmol Industries unveils Yummy Black & White as a deliciously affordable snacking delight

New Delhi, 16th October 2024: Anmol Industries Limited (Anmol), a prominent player in the packaged food market, has launched ‘Yummy Black & White,’ a new cream sandwich biscuit that blends the rich, indulgent flavour of chocolate with the creamy smoothness of vanilla. This exciting addition enhances Anmol’s already impressive range of snacks.

The introduction of ‘Yummy Black & White’ marks a significant step in Anmol’s strategic expansion across the markets in the indulgent snacking category. The product is now available across northern, eastern, and southern regions of India. This delicious treat in terms of flavours blends a variety of tastes, with its low price, further making it a perfect snack for the people on the go.

Speaking on the launch of this cream sandwich biscuit, Mr Aman Choudhary, Executive Director-Marketing at Anmol Industries Limited said, “We take pride in rolling out a special treat ‘Yummy Black & White,’ which blends chocolate and vanilla in each bite for the connoisseurs of taste. Especially designed to satisfy the cravings of snack enthusiasts of all age groups, this one-of-a-kind mix of flavours makes the product stand-out in the market, and it equally reinforces our commitment of offering high quality snacks at exceptionally low prices.”

Priced at just Rs 5, ‘Yummy Black & White’ is here to cater to the high demand for indulgent snacks among masses particularly in rural and semi-urban areas where disposable income of the people remains comparatively low. This initiative highlights Anmol’s dedication to deliver value for money without compromising on taste. It also emphasises the company’s strategy to expand its reach in rural markets. With its extensive distribution network, Anmol plans to make this tasty snack available to a wider clientele.

The ambitious launch of ‘Yummy Black & White’ has been supported by a nationwide marketing campaign by Anmol which seeks to engage with the consumers across multiple platforms. The company is also collaborating with local retailers to grow its footprints in rural areas.

By catering to the preferences of both rural and semi-urban consumers with this low-priced, but high-quality snack, Anmol aims at making even deeper inroads in the country. Anmol remains committed to ensure that everyone can enjoy the delightful experience of ‘Yummy Black & White’ all across regions solidifying its reputation as a trusted brand in Indian snacks category.

Life n Colors brings together centuries of global art into the modern home with a new collection: “Aadi-Ananta”

Life n Colors has always stood at the intersection of tradition and innovation, but their latest collection, Aadi-Ananta, sets a new benchmark in home décor by celebrating the union of global artistry through a line of wallpapers and fabrics. Drawing inspiration from Persian, European, Oriental, and Indian artistic traditions, Aadi-Ananta sends you an invitation to travel the world through the lens of art, history, and culture.

Apourva, Co-founder of Life n Colors shared: “Aadi-Ananta offers more than just décor – it brings stories, culture, and history into your home. Each piece is crafted with care by artisans who bring these traditions to life through their detailed work. This collection is for those who appreciate not just luxury, but the meaning behind it.”

The textile range of this collection features beautifully crafted furnishings from the brand’s home line, Prasanaakshi, including curtains, wall art, and art prints. With intricate hand-embroidered depictions of Ram-Sita and delicate threadwork on chinoiserie patterns, these art prints seamlessly blend fine stitching into the designs, adding rich texture and depth.

From the Collection:

The Royal Enclave wallpaper channels the regal opulence of India’s grand palaces, transforming a wall into a tribute to the country’s royal past. With arches, domes, and intricate details that evoke the splendor of traditional Indian architecture, it brings an air of elegance reminiscent of the great Maharajas’ courts.

The Lore of Persian Town, on the other hand, draws from the elaborate Persian artistry, with delicate patterns that reflect the vibrant life and heritage of ancient Persia. Its details invite the observer to appreciate the interesting craft of Persian tilework and its geometric precision.

The Midas Touch: A Nod to Baroque Elegance- Inspired by the opulence of the Baroque era, The Midas Touch design infuses European sophistication with a lavish touch of gold. The rich golden accents evoke a sense of aristocratic luxury, reminiscent of a time when art and design were as much about indulgence as they were about beauty.

Whispers from the East – On the other side of the world, the Oriental Theme Wall channels the mysticism and minimalism of Far Eastern design. With its serene symmetry, this piece is both calming and deeply spiritual, offering a harmonious balance between nature and architecture. The delicate brushstrokes and subtle color palette create an atmosphere of quiet reflection, making it ideal for homes that seek peace and tranquility.

A Journey Through Indian Landscapes and Art – Imagine lying beneath a canopy adorned with delicate floral motifs, traditional architectural elements, and serene depictions of royal life. One of the most striking designs in this collection is the Maharaja Maharani Canopy, a luxury ceiling wallpaper that transcends ordinary design to become a work of art in its own right. The soft palette of golds, deep blues, and lush greens creates an intimate yet grand atmosphere, becoming a gateway to a royal dreamscape.

Stepping into the more serene and meditative aspects of the collection, Lotus of Kailasa and House of Melody are rooted in India’s spiritual and natural beauty. The Lotus of Kailasa design reflects Kerala’s temple art, with motifs that evoke the sacred lotus and temple architecture, drawing one into the tranquility of India’s spiritual landscapes. Meanwhile, House of Melody, inspired by the art of Raja Ravi Verma, breathes life into classical Indian painting. The design captures the grandeur of Raja Ravi’s storytelling, blending mythological themes with modern elegance.

The combination of artistic wallpapers and richly embroidered textiles offers a unique way to prepare your home for the upcoming festive celebrations. Whether you’re hosting Diwali gatherings or simply looking to refresh your space, Life n Colors provides decor that exudes warmth, heritage, and sophistication.

Malabar Gold & Diamonds Launches US Flagship in LA, Plans 20 New Showrooms Worldwide in October

Mumbai, 16th October 2024 – Malabar Gold & Diamonds, one of the world’s largest jewellery groups, has opened its US flagship showroom in Los Angeles, marking a significant milestone in its growth within North America. This new showroom is the largest and fifth location for Malabar Gold & Diamonds in the USA.

The inauguration ceremony was led by California Congresswoman Michelle Steele, with Malabar Group Chairman MP Ahammed, Vice Chairman KP Abdul Salam, International Operations Managing Director Shamlal Ahamed, North America Regional Head Joseph Eapan, and other senior management in attendance.

Spanning 6,500 square feet in Artesia City, the showroom boasts over 30,000 jewellery designs from 20 countries and features around 25 exclusive brands. Customers can also personalize their jewellery selections. To celebrate the opening, all customers will receive guaranteed Gold Coins with the purchase of Diamond and Precious Gem Jewellery, an offer valid until November 3rd.

Commenting on the occasion, MP Ahammed, Chairman, Malabar Group, said, “Our flagship showroom in Los Angeles highlights our dedication to providing an unparalleled jewellery shopping experience. This location is particularly significant for us, as North America plays a vital role in our growth strategy. We are excited to announce our plans to open 20 new showrooms globally this October, and we are grateful for the support that has helped us pursue our goal of becoming the world’s leading jeweler.”

The sixth Malabar Gold & Diamonds showroom in the US will soon open in Atlanta, Georgia. The company has ambitious plans for expansion, targeting cities such as San Francisco, Seattle, Austin, Tampa, Virginia, Detroit, Houston, Charlotte, Phoenix, New York, and San Diego. In Canada, the brand will extend its presence into British Columbia and Alberta. Of the 20 new showrooms set to launch in October, seven are already operational, with 13 more to follow in the USA, UAE, Qatar, Saudi Arabia, and India. Currently, Malabar Gold & Diamonds operates more than 360 showrooms across 13 countries, dedicating 5% of its profits to various social responsibility projects.