Category Archives: News

Understanding Xanthophobia and Its Effects

By-Dr. Himanshu Nirvan, MBBS, MD (Psychiatry), Department of Psychiatry, Noida International Institute of Medical Sciences (NIIMS) College & Hospital

Xanthophobia is an irrational fear of the colour yellow. It arises when someone feels a fear of something or a situation associated with this particular colour. This condition is also known by other names, such as fear of yellow or yellow phobia. People with xanthophobia get extremely anxious or experience panic attacks when they see or come into contact with anything yellow. An intense, unanticipated feeling of fear and anxiety is called a panic attack. Breathlessness, anxiety, and chest discomfort are possible side effects. Although the precise etiology of xanthophobia is unknown, a mix of psychological, environmental, and genetic variables are thought to be responsible.

Several main factors can contribute to the development of xanthophobia. These include a family history of anxiety disorders, a traumatic experience involving the colour yellow, excessive stress or anxiety, and substance abuse. All of these elements could make xanthophobia more likely to manifest. It’s crucial to remember, though, that having these risk factors does not guarantee that a person will experience this phobia.

The types and intensity of xanthophobia symptoms differ from person to person. Along with physical symptoms like sweating, shaking, a fast heartbeat, or shortness of breath, common symptoms include intense dread or anxiety when viewing yellow or yellow items. Because of this phobia, the sufferer may try to stay away from settings where yellow could be present, which can make someone’s every single day a challenge.

Psychiatrists and psychologists are mental health specialists who diagnose xanthophobia based on the patient’s symptoms, medical history, and private information. Clinical interviews, psychological evaluations, and physical examinations might all be part of this assessment. To guarantee an accurate diagnosis, it is crucial to rule out other potential explanations of symptoms that are comparable.

The treatment of xanthophobia typically involves a combination of therapy and medication. Common treatments include Cognitive-Behavioral Therapy (CBT), exposure therapy, and medications like antidepressants or anti-anxiety drugs. CBT helps individuals identify and change negative thoughts and behaviours. Exposure therapy gradually introduces the person to the colour yellow to reduce their fear over time. Medications can help control anxiety and panic symptoms.

There’s no guaranteed way to prevent xanthophobia, but some strategies can help reduce the risk. These include getting timely treatment for anxiety or other mental health disorders, avoiding traumatic experiences related to the colour yellow, practising healthy coping skills and stress-management techniques, and using relaxation methods such as deep breathing or meditation. These measures can improve mental health and lower the chances of developing xanthophobia.

With proper treatment, most people with xanthophobia can learn to manage their fear and anxiety, improving their quality of life. However, without treatment, the fear can become more severe and disruptive, interfering more with daily life. Timely treatment and support can help overcome this fear and enhance the quality of life. Xanthophobia is a serious mental condition, but it can be overcome with the right treatment and support. If you or a loved one shows symptoms of this phobia, it’s important to consult a mental health professional. With timely treatment and support, this fear can be managed, and life can improve.

Godrej Properties launches a first-of-its-kind initiative; WhereTrustResides

Mumbai, August 20, 2024

Godrej Properties Limited (GPL), a leading real estate developer in India, recently announced the launch of its visionary campaign, #WhereTrustResides. Given that home buying is one of the most significant milestones in an individual’s life, consumers often look at brands that have stood as a testament to time and legacy. While elevated lifestyle, designer homes, and premium amenities are on the rise in the list of what consumers seek today, the top priority remains the same – trust.

The journey of home buying is surrounded by ambiguity and uncertainty, and Godrej Properties believes that there is both a huge need and a responsibility to give credence to this feeling, be it by simplifying the world of real estate or by educating consumers about the right things to look out for at various stages of this journey. To do so, the brand took a first-of-its-kind approach by introducing a 9-year-old character – Diya.

As part of the campaign, the brand has released a digital video featuring ‘Diya’, a curious and uninhibited mind who embodies the collective consciousness of today’s home buyers – be it their joyful explorations, nervous excitement, or outright apprehensions. The storyline uses an unfiltered lens to narrate Diya’s quest to explore the world of real estate which starts with her parents buying a Godrej home. While the brand has her parents’ trust, her trust is a little more difficult to win. With a head full of curiosity, a heart full of optimism, and a mind devoid of any filters, she sets out to find out whether the Godrej can be her dream home. Through her journey, Godrej Properties aims to resolve the concerns of home buyers thereby fuelling the trust people place on the category – #WhereTrustResides

In just the first tranche of the campaign, Diya’s innocent curiosity has already garnered over 100 million views across social media platforms like Instagram, Facebook, YouTube, and LinkedIn.

Speaking about the campaign, Lalit Makhijani, Chief Marketing Officer at Godrej Properties Ltd., said, “At Godrej Properties, we recognize the significant impact that trust plays in the home-buying journey. Through #WhereTrustResides and Diya’s explorations, our objective is to create a platform that echoes home buyers’ voices to ensure a transparent and stress-free journey for them. This campaign resonates with our dedication to building enduring relationships with our homebuyers founded on trust and excellence”.

The build-up of the campaign began with intriguing videos of various stakeholders at Godrej Properties prepping up for Diya’s arrival. And just when there was enough speculation around ‘who’s Diya’ a vending machine mysteriously appeared on Friendship Day across different Godrej Properties premises in India. Diya befriended 4,500 people from Godrej family and shared not just moments and chocolates but her thoughts around her Godrej Ghar too.

NMDC Hyderabad Marathon 2024: India’s 2nd Largest Marathon and World Athletics Label Race

Hyderabad, August 20, 2024: Hyderabad Runners Society, NMDC & IDFC FIRST Bank together with the Govt. of Telangana announced the 13th edition of the annual NMDC Hyderabad Marathon 2024 powered by IDFC FIRST Bank. The run will have over 25,500 participants including a couple of thousand from all over India and participants from 17 countries to run in this prestigious City Marathon. The annual sporting extravaganza is gaining massive appeal among serious and amateur runners across India and overseas.

World Athletics Label: NMDC Hyderabad Marathon 2024 powered by IDFC FIRST Bank has applied to World Athletics, and after meeting all the criteria has been awarded the World Athletics Label. So, the 13th Edition of the Hyderabad Marathon is officially a World Athletics Label Race. We have invited Elite Runners from overseas and we are looking forward to a new course record being set in this edition.

The finishers Medal and T-Shirt was unveiled by Shri. Amitava Mukherjee, The Chairman and Managing Director (Addl Charge) & Director Finance, NMDC Ltd, and Shri. Nirish Lalan, Head Branch Banking South, IDFC FIRST Bank, Ms.Nikhat Zareen the face of the event, Race Director Shri Rajesh Vetcha and other sponsors graced the occasion.

Event Programme :

23rd – Expo at HITEX,
24th – 5k at HITEX and expo at HITEX
25th – 10K, Half and Full

The event days are the 24th and 25th August 2024. The 5K, a curtain raiser will be held on 24th August at 7 a.m. at Hitex. On 25th August the runs will be flagged-off as follows: Full Marathon at 4:30 a.m., Half Marathon and 5:30 a.m. (from People Plaza, Necklace Road) & 10K Run at 7.00 a.m. from Hitex, Madhapur.

The marathon route will traverse the important landmarks in the city giving the runners a picturesque view of the Hussain Sagar Lake, Raj Bhavan Road, KBR Park, Jubilee Hills Road No. 45, Durgam Cheruvu Cable Bridge, Bio-diversity Junction, University of Hyderabad and finishes at Gachibowli Stadium, while spreading the healthy lifestyle theme among Hyderabad citizens. The 10K Run will be starting from Hitex Grounds and will merge with the Half and Full Marathon route near IKEA Circle and will finish at Gachibowli Stadium.

Speaking on the occasion, Mr. Rajesh Vetcha, Race Director, NMDC Hyderabad Marathon 2024, said, “Hyderabad Runners Society is proud to lead the active lifestyle movement and the 13th edition of the Marathon is a step in that direction with the World Athletics Label placing it on the international running calendar. This year, we have seen a growth in the number of participants to about 25,500, coming from almost 30 states and UTs as well as international Elite Athletes participation. We are eager to make them experience world class race facilities on this World Athletics Label Race. The Prize money across all categories is about ₹ 48 lakhs”

We are also proud to support runners from many NGOs, who are working with different under-privileged sections of the society and have also facilitated fund raising for 13 Charity organizations under the aegis of the NMDC Hyderabad Marathon 2024 powered by IDFC FIRST Bank.

This marathon is more than just a race; it is also providing a platform to 13 of our charity partners to raise funds and create awareness. As of now, our fundraising efforts propelled close to 1985 donors, 185 individual fundraisers, 869 charity bibs and 8 corporates fund raising, which helped in raising funds to the tune of ₹75,98,673/- as of 20th August, 2024 and this will continue till 30th September, 2024 and we hope to achieve our target of Rs.2 Crores. These contributions help us to make a positive impact on our community. Your participation helps support various charitable causes, making every step you take and every donation you make even more meaningful.

We call out to all sections of the society to support this initiative and make Hyderabad the health capital of the country. We thank the Govt of Telangana, the City Police and our Sponsors for their backing in this active lifestyle movement.”

MGM Cancer Institute’s Anamaya Program: A New Hope for Children with Blood Disorders and Cancers

CHENNAI, Aug. 20, 2024 — MGM Cancer Institute proudly announces the launch of the Anamaya Program, a groundbreaking initiative aimed at helping children lead a disease-free life, starting with thalassemia. Thalassemia, a genetic condition affecting hemoglobin in red blood cells, has a significant presence in South India.

Through the Anamaya Program, MGM Cancer Institute has conducted extensive screening and awareness programs across Tamil Nadu and Andhra Pradesh, including tribal communities. Over the past six months, the institute has screened around 5,000 children for thalassemia and other blood disorders. The institute’s efforts have identified approximately 25 children with thalassemia, who are now being brought to MGM Cancer Institute for further evaluation and treatment in association with Saptha Foundation (A NGO which supports treatment of Thalassemia in children). The treatment expenses will be supported through funds from the government, NGOs, and concessions provided by the hospital.

In Andhra Pradesh and Tamil Nadu alone, approximately 10,000 individuals are affected by thalassemia major, contributing to the larger national count of nearly 100,000 patients. If untreated, this condition drastically reduces life expectancy, with most children not surviving beyond age 15 due to frequent blood transfusions and iron overload in vital organs such as the heart and liver. Currently, bone marrow transplantation (BMT) is the only permanent cure for thalassemia, allowing children to lead normal lives post-treatment.

Addressing thalassemia’s impact involves improving access to screening and care, enhancing healthcare infrastructure, and investing in research for novel treatments like gene therapy. A comprehensive strategy, including prevention programs and robust data collection, is essential for managing this disease effectively.

At the MGM Cancer Institute, the Department of Pediatric Hematology and Oncology offers holistic care for children, adolescents, and young adults with hemoglobinopathies. The institute’s mission is to treat these children by understanding their special needs and providing them with comprehensive, compassionate care from diagnosis through recovery.

Speaking about the program, Dr M Deenadayalan, HOD and Clinical Lead, Paediatric Haematology, Oncology, Blood and Marrow Transplantation, said, “Thalassemia is a significant public health concern in India, especially in the southern regions. National surveys indicate beta-thalassemia shows a notable prevalence, with carrier rates estimated at around 3-4% nationwide. However, these rates can surge up to 17% within certain communities, particularly those with high consanguinity or among tribal populations.”

He further added, “This program will be a bridge to the existing gap of uneven access to screening, identifying, and treating thalassemia, other blood disorders and cancers in children. As phase one of the program, our focus will be on thalassemia, which requires lifelong medical care, imposing a strain on the children and families. A multi-pronged approach is necessary, strengthening carrier screening, prenatal diagnosis, and genetic counselling, along with improved healthcare infrastructure and trained professionals.”

Speaking during the event Dr. M A Raja, Director, Oncology Services, MGM Cancer Institute, said, “Thalassemia is a disease diagnosed between birth and two years, and approximately 15000 babies are born in India every year with this. It is an inherited condition, and we in India have the highest number of thalassemia cases in the world. Proper screening and counseling can help to reduce the incidence of this disease because marriage among close relatives who are carriers without disease can give birth to babies with disease. Once a diagnosis is made, standard treatment is only repeated blood transfusions and supportive care. However, this is not curative and can cause heart failure, liver toxicity, and premature deaths. The ONLY curative option is a bone marrow transplant. MGM Cancer Institute is well equipped to offer this treatment to many unfortunate children affected by this disease. Our hospital with expert hematologists and well-trained nurses will help to transform the lives of such children by offering a permanent cure. We will continue your conduct camps for screening, early detection, and counseling in vulnerable populations.”

In addition to thalassemia, the program will extend its screening efforts to other childhood cancers and blood disorders, ensuring early detection and treatment for those in need. MGM Cancer Institute is committed to making a lasting impact in the fight against these conditions, one child at a time.

The Anamaya program was launched in the presence of Dr. M A Raja, Director, Oncology Services, MGM Cancer Institute; Dr. Ananth Mohan Pai Director – Medical Services, MGM Healthcare; Mr. Siva, COO, MGM Cancer Institute and Dr. Vimal Kumar G and Dr. Rishab Bharadwaj from the Paediatric Haematology, Oncology, Blood and Marrow Transplantation department.

Ambuja Cements’ CSR Efforts Boost Economic Progress in Rabriyawas Through 49 Farm Ponds

Rajasthan, 20 August 2024: Ambuja Cements, the cement and building material company of the diversified Adani Portfolio, is proud to support sustainable water resource management to boost the livelihoods of farming communities where it operates. Through CSR efforts, the Company has developed 49 farm ponds in the villages surrounding its Rabriyawas plant in the arid region of Rajasthan, creating a total water storage capacity of 2.22 lakh cubic metres this year. This initiative has not only addressed the water scarcity faced by local communities but also boosted agricultural productivity for the farmers.

The company’s efforts have substantially enhanced water availability in the region, positively impacting their daily lives by providing sustainable access to water. With these 49 new farm ponds utilising rainwater harvesting, they can easily access water for irrigation and cultivate between 150 to 170 acres of land during the Rabi season. By enabling crop cultivation during both Rabi and Zaid seasons, this initiative has increased crop intensity and expanded the cultivation area, with a minimum income rise of 35% to 40% for the farmers.

Take the example of Shobha Devi Prajapat, a local farmer from Rabriyawas village who calls the farm ponds a game-changer. She says, “We can now grow crops such as mustard, cumin, green gram, pearl millet, wheat, fennel, and vegetables year-round, increasing our income significantly.”

These sustainable water solutions by Ambuja Cements at villages near the Rabriyawas plant underscore their commitment to social responsibility and sustainable development, creating positive impacts, and fostering inclusive growth.

Lawyer Desk Unveils AI-Powered “LawBook” Mobile App: The Ultimate Educational Tool for Law Students

National, 20th August’24- LawyerDesk.ai, a trailblazer in AI legal technology, proudly announces the launch of “Law Book”, an advanced mobile app designed to redefine legal education for law students across India. This cutting-edge app leverages artificial intelligence to provide an unparalleled learning experience, equipping students with the knowledge and skills they need to excel in their legal careers.

 “LawBook” is a comprehensive educational platform brimming with features that cater to the diverse needs of law students. It combines traditional legal resources with innovative AI-driven tools to create a dynamic and interactive learning environment.

 Key Features of LawBook:

•  Case Generator: Generate case scenarios based on various types of law, allowing students to practice and hone their legal reasoning and argumentation skills.
• Legal Research: Access a vast database of legal texts, case laws, statutes, and journals, all easily searchable and regularly updated.
• Legal Drafting: Tools to assist in the creation of legal documents, helping students learn the intricacies of legal writing and formatting.
• Learning Tools: Engage with mind maps, notes, flashcards, and AI lawyer personas to enhance understanding and retention of legal concepts.
• Moot Court Simulation: Experience simulated moot court environments, complete with realistic case scenarios and role-playing, to practice courtroom skills.
• User-Friendly Interface: An intuitive design that ensures easy navigation and accessibility to all features.

“We are thrilled to introduce “Law Book”, an app that embodies our commitment to innovation in legal education,” said ANUSHITA KARUNAKARAM, CEO of LawyerDesk.ai. “By integrating advanced AI capabilities with comprehensive legal resources, Law Book provides a holistic learning experience that prepares law students for the complexities of the legal profession. Our goal is to bridge the gap between theoretical knowledge and practical application, ensuring our users are well-equipped to succeed.”

 The development of Law Book involved extensive collaboration with legal educators and professionals to ensure the app’s content is both accurate and relevant. This collaborative effort guarantees that Law Book not only meets academic standards but also aligns with real-world legal practices.

Early Detection of High-Risk Melanoma: Prevention and Treatment Strategies

Dr. Shantling Nigudgi, Sr. Consultant Radiation/Clinical oncologist, HCG Cancer Centre, Kalaburagi

 In today’s fast-paced world, our increasingly busy lifestyles often lead us to neglect our health and wellbeing. We spend more time indoors, surrounded by screens, and less time outdoors, enjoying nature. However, this shift in lifestyle has led to a rise in skin cancer cases, with melanoma being one of the most aggressive forms. As we strive for a balance between our personal and professional lives, it’s essential to prioritize our health and take proactive measures to prevent melanoma. By making simple changes to our daily habits, such as protecting our skin from the sun, conducting regular self-examinations, and adopting a healthy lifestyle, we can significantly reduce our risk of developing this life-threatening disease.

 The Importance of Early Detection
Melanoma, a type of skin cancer, is a growing concern worldwide, with India being no exception. According to the Indian Journal of Dermatology, Venereology, and Leprology, melanoma accounts for 1-2% of all skin cancers in India. The importance of early detection cannot be overstated, as it significantly improves treatment outcomes and survival rates. The 5-year survival rate for melanoma patients with early-stage detection is around 92%, compared to 20% for those with advanced-stage detection.

 Identifying Risk Factors
Identifying risk factors is essential for early detection. Individuals with a family history of melanoma, fair skin, previous melanoma, dysplastic nevi, UV radiation exposure, and genetic predisposition should be vigilant. Being aware of these risk factors can help individuals take proactive measures to prevent and detect melanoma early.

 Prevention Strategies
Prevention is key in reducing the risk of melanoma. This includes using broad-spectrum sunscreen with SPF 30 or higher, wearing protective clothing, seeking shade, avoiding tanning beds, and conducting regular skin self-examinations. By adopting these prevention strategies, individuals can significantly reduce their risk of melanoma.

 Early Detection Methods
Early detection methods include skin self-examination, dermatologist check-ups, and the ABCDE(asymmetry, border, color, diameter and evolving) rule, which involves monitoring moles for asymmetry, border irregularity, color variation, diameter greater than 6mm, and evolving changes. Regular skin checks can help identify suspicious moles or changes, enabling early detection and treatment.

 Treatment Options
Treatment options vary depending on the stage and severity of melanoma. These include surgical excision, sentinel lymph node biopsy, immunotherapy, targeted therapy, and chemotherapy. Early detection enables prompt treatment, reducing the risk of metastasis, less invasive treatment options, improved cosmetic outcomes, and enhanced survival rates.
Early detection of high-risk melanoma is crucial in preventing and treating this aggressive form of skin cancer. Stay sun-safe, and prioritize your skin health! Regular skin checks, awareness of risk factors, and a proactive approach to prevention can make a significant difference in the fight against melanoma. By taking control of your skin health, you can reduce your risk of melanoma and improve treatment outcomes.

UST AI Report: 93% of Big Firms See AI as Crucial, Yet Over 75% Struggle with Talent Shortage

Mumbai, 20 August 2024 : New research commissioned by UST, a leading digital transformation solutions company, finds that most organizations are clearly on board the AI (artificial intelligence) ship but lack a skilled AI workforce and need a compass to help navigate these uncharted waters. Obstacles to effective implementation frequently include a lack of in-house AI skills, increasingly complex regulatory requirements, and rising ethical concerns. These factors create uncertainty, slowing AI implementation and preventing the technology from reaching its full potential. This comprehensive survey on AI in the Enterprise surveyed 600 senior IT decision-makers in large companies ($500m+ revenue) across the US, UK, India, and Spain. The companies surveyed represent a combined revenue of more than $10 trillion.

The research uncovered three significant findings:

1. Clear management buy-in: AI enablement continues to be of paramount importance for large businesses, with more than half (54%) using and integrating AI throughout their organizations, nearly a third (28%) using it throughout the business but in an unstructured way, and 16% just starting to experiment with AI. Only 1% do not use AI and they have no plans to do so. Significantly, 92% say their company’s AI implementation aligns with their strategic goals, and 93% believe AI will be essential to success in the next five years. However, only a small portion, 8%, said that they do not face barriers to these goals. Despite the broad recognition of AI’s importance and strategic value, this highlights a significant challenge: most organizations encounter substantial obstacles that hinder AI implementation. Finally, approximately 9 in 10 (89%) say their organization needs to increase spending on AI implementation to keep up with its competitors.

2. Significant roadblocks remain: 44% described the AI implementation process as challenging, citing security concerns (40%), a shortage of in-house expertise (33%) and compliance and regulatory challenges (33%) as the top issues. The lowest-ranking barrier was “No clear understanding of the benefits” (14%), showing that there is clear consensus on the value of AI.

Looking more closely at concerns around the skills shortage, more than three-quarters (76%) say there is a severe shortage of AI-skilled personnel within their organization. Consequently, almost nine in 10 (89%) say their organization needs external guidance on implementing AI effectively, with more than half (57%) planning to engage with external third-party AI expertise in the next three years.

Two-thirds (67%) believe there are insufficient external advisors focusing on AI implementation, and more than a third (38%) consider external expertise less expensive than in-house. Furthermore, nearly a third (31%) of respondents cannot upskill their own workforce.

3. Lack of tools to navigate the complexity of ethics, regulation, and diversity concerns: 9 in 10 (91%) agree that their organization must have a responsible AI framework/policy. However, fewer than 4 in 10 (39%) consider their current approach “very effective”. Additionally, more than 9 in 10 believe more regulation is required for successful and responsible AI implementation in their industry (91%) and in companies across all industries (92%). The main reasons for this regulation should be to ensure data privacy (62%), better transparency (57%), and ethical usage (55%). Respondents say neither their government (71%) nor industry (64%) is doing enough regarding AI regulation.

Regarding their AI workforce, 80% say that diversity is crucial or very important. However, 32% believe their AI team is lacking diversity. In addition, 70% are concerned that this lack of diversity leads to biased outcomes.

“AI is a groundbreaking technology already accelerating innovation across industry sectors, improving productivity, and redefining what is possible in unimaginable ways. This research comprehensively shows AI’s myriad benefits and challenges for businesses. By shining a light on the dominant hurdles to effective AI integration, we hope to help enterprises identify the right tactics and facilitate greater adoption of AI,” said Krishna Sudheendra, Chief Executive Officer, UST.

Other key findings include:

· AI spending and ROI: 1 in 20 (5%) currently spend more than half of their technology budget on AI implementation – but almost 1 in 5 (18%) predict they will spend at this level within three years. On average, organizations expect to see a return on investment in AI technology in approximately two years. However, almost a quarter (23%) expect this to take four or more years.

· ESG benefits of AI: Almost 9 in 10 (89%) believe AI can help their organization work toward their net zero goals, and a similar proportion say that AI has significant ESG benefits (91%). Respondents believe AI improves sustainability measurements and reporting (68%), reduces carbon emissions/accelerates efforts to reach net zero (58%) and reduces resource consumption (55%).

“The absence of mature AI governance frameworks is a glaring problem that enterprises can no longer ignore. 90% of those surveyed agree that robust regulations are needed to guide its development and mitigate risks as AI becomes deeply embedded in society. Soon, AI regulations and privacy-first AI will become essential to modern platforms, with algorithmic transparency, explainability, and risk metrics ensuring that only ethically designed AI systems earn public trust. These findings show that we must accelerate efforts to develop and implement sound AI governance policies to create a future where AI systems fulfill their potential as powerful for the common good,” said Adnan Masood, Chief Architect – AI & Machine Learning, UST.

To help create that future, UST recently launched a groundbreaking initiative to train more than 25,000 employees – approximately 80% of its workforce – with cutting-edge Generative AI skills and knowledge. The program was announced just months after the unveiling of UST AlphaAI, which consolidates the company’s AI offerings to enhance business agility, streamline operations, and accelerate digital transformation journeys.

Unit 42 Research Report Exposes Evolving Cybersecurity Risks Across Critical Industries

India, Mumbai– 20 August 2024 – Palo Alto Networks, the global cybersecurity leader, released its latest report, ‘2024 Unit 42 Attack Surface Threat Report’, revealing the rapidly evolving landscape of cybersecurity threats. The study, drawn from several petabytes of data collected throughout 2023, highlights the growing challenges organisations face in securing their IT infrastructure amid constant changes and the increasing likelihood of AI-driven attacks.

This report underscores that organisations in critical sectors such as insurance, pharmaceuticals, and manufacturing are seeing a relentless evolution in their attack surfaces, making them prime targets for cyber criminals exploiting AI-generated vulnerabilities. As businesses continue to expand their digital footprints, the test of tracking and protecting all assets becomes increasingly difficult. Many organisations struggle to inventory their internet-facing applications, leaving them exposed to cyber threats that often begin with the exploitation of software vulnerabilities.

Key findings from the report include:

Constantly Evolving Attack Surfaces: On average, an organisation’s attack surface introduces over 300 new services every month, accounting for nearly 32% of new high or critical cloud exposures. This rapid growth of new services without central oversight inevitably leads to misconfigurations and exposures, resulting in higher chances of a breach.

Increased Risks from Lateral Movement and Data Exfiltration: Organisations experienced 73% of high-risk exposures within IT and Networking Infrastructure, Business Operations Applications, and Remote Access Services, which can be exploited for lateral movement and data exfiltration.

Critical IT and Security Infrastructure Exposures: Over 25% of exposures involve critical IT and networking infrastructure, opening doors to opportunistic attacks. These include vulnerabilities in application-layer protocols and internet-accessible administrative login pages of routers, firewalls, VPNs, and other core networking and security appliances. Remote access services and business operation applications also constitute a significant portion of exposures, with each comprising over 23% of attack surface exposures.

High Vulnerability in Key Industries:

Media and Entertainment: The industry experienced the highest rate of new services added, exceeding 7,000 per month.
Telecommunications, Insurance, Pharma and Life Sciences: These industries saw substantial increases, with over 1,000 new services added to their attack surfaces.
Critical Industries: Financial services, healthcare, and manufacturing saw their attack surfaces add over 200 new services every month.

The report also highlights the need for organisations to adopt AI-driven tools like Cortex Xpanse which provides continuous asset discovery and inventory. This capability is essential for maintaining complete visibility into the attack surface and reducing security risks.

Anil Valluri, MD and VP, Palo Alto Networks India and SAARC said, “As digital transformation and cloud adoption accelerate, the attack surface becomes more dynamic and challenging to secure, heightening the risk of AI-driven attacks that can scan billions of IP addresses in minutes to exploit vulnerabilities. With nearly half of exposures linked to remote access services and core networking infrastructure, and 23% to business operations applications, maintaining real-time visibility and monitoring is crucial. Leveraging AI-driven solutions for continuous asset discovery and inventory is essential to ensure comprehensive visibility and mitigate security risks.”

To secure attack surfaces effectively, maintaining persistent and comprehensive visibility across all assets, is essential for identifying and responding to risks such as high-profile vulnerabilities. Monitoring for unsanctioned services or shadow IT is critical to differentiate between known and unknown assets. Prioritising remediation efforts on high-severity vulnerabilities, especially those that are internet-exposed, is also crucial. Moreover, organisations should implement processes to address critical exposure risks in real time, optimise cloud configurations, and enforce secure data handling practices. Finally, staying informed about emerging threats and regularly reassessing the organisation’s attack surface are key strategies to mitigate risks.

IKEA India Makes Bold Leap Towards Sustainability with 100% EV Deliveries across Bangalore, Hyderabad and Pune

India, 20th August 2024 – IKEA, one of the world’s most trusted home furnishings brand and an advocate of sustainable business, clocked its first big milestone in India with 100% EV-powered deliveries across Bangalore, Hyderabad, and Pune. Its Mumbai operations will soon join this wagon, and the company will enter all new markets with an EV-first approach; starting with Delhi NCR. IKEA is also piloting same day delivery in its birth city of Hyderabad and plans to scale it across all its markets in the coming year.

This milestone demonstrates IKEA India’s steadfast commitment to a sustainable value chain. From commercial exploration of EV solutions in 2019, to achieving 28% green deliveries in 2023 and 88% EV adoption rate now, the company is making significant strides in reducing its carbon footprint nationwide. Through these efforts, IKEA India continues to set a new standard for environmentally responsible operations, paving the way for a greener future. IKEA is leading India’s EV transition by co-creating a robust EV ecosystem in India; an essential to reduce carbon emissions and driving climate control. To scale its network transformation, IKEA has partnered with local original equipment manufacturers in India, including small and medium-sized businesses and startups, to develop innovative mobility solutions. These efforts are helping to create a robust local economy, driving job creation, and empowering small businesses to thrive alongside global industry leaders.

Susanne Pulverer, CEO and Chief Sustainability Officer, IKEA India said, “For IKEA, a sustainable value chain is an essential part of our growth journey. This is just the first of the many milestones in that effort and we are proud to lead the EV journey from our foundational years in India. We strongly believe that profit and planet can be co-created and will continue to lead with this mindset.”

IKEA India’s transition to 100% electric last-mile delivery is a groundbreaking step towards a sustainable and safe future. The journey towards zero-emission began in 2019 when IKEA introduced electric vehicles into its delivery fleet. Initially, the store deployed 3-wheeled tuk-tuks delivering thousands of orders a month. To accommodate larger furniture deliveries, the company also incorporated retrofit trucks into its operations and established in-house infrastructure for charging these electric vehicles. By championing EV adoption at scale, IKEA India aims to inspire a larger ecosystem including manufacturers, partners, delivery drivers, and green energy infrastructure planning for all.

Commenting on the development, Saiba Suri, Country Customer Fulfilment Manager, IKEA India said, “Our approach to sustainable logistics at IKEA India goes beyond adopting EVs—we are focused on building an efficient infrastructure, skill building initiatives and future opportunities for all in the value chain. As we grow in India with an EV first approach, IKEA India is now more prepared to address the challenges related to it and committed to investing in long-term, innovative solutions. We’re truly grateful for partners who share this vision with us. As we enter new markets, our priority is to ensure they are equipped for this change, laying the groundwork for the future of our supply chain.”

As a key player in decarbonization, IKEA is expanding charging stations for large EVs in India to make the adoption of EVs more accessible and efficient. The company has also installed EV charging stations across all its large-format stores for delivery vans, customers, and co-workers. The brand’s diverse EV fleet, supported by advanced inbuilt Telematics technology, handles load from 680kg to 1700kg. By integrating these advancements, IKEA is setting a benchmark in the industry while maintaining 100% compliance with government regulations.

The company aims to achieve 100% EV deliveries by 2025 across all its operations, advancing large-scale EV fleet, driving continuous innovation and collaborating with the government. Globally, KEA aims to become climate positive and halve greenhouse emission across the value chain by 2030 and reaching net zero by 2050.