6, May 2023
Inside Edge, The Sword God to Bombers; Celebrate World Athletics Day 2023 with These Inspiring Sports Series

Athletics Day is a day that celebrates the power of sports and the spirit of competition. It is a day that recognizes the importance of physical fitness, healthy living, and the pursuit of excellence. This Athletics Day, why not immerse yourself in the world of sports with some adrenaline-packed web series? This series will not only entertain you but also inspire you to push your limits and achieve your goals. From the thrill of cricket and football to the intensity of MMA and athletics, these series will take you on a journey through the highs and lows of the sports world. So, get ready to be hooked, grab some snacks, and enjoy some of the best series to invest in this Athletics Day 2023.

Inside Edge

Inside Edge on Prime Video is a thrilling and captivating drama that explores the dark underbelly of the Indian Premier League (IPL) cricket. This original series is a must-watch for all cricket fans who are looking for something more than just the game itself. The show follows the Mumbai Mavericks, a fictional T20 cricket team whose owners operate a league-wide spot-fixing syndicate. With an ensemble cast featuring Vivek Oberoi, Richa Chada, Siddhant Chaturvedi, Tanuj Virwani, Angad Bedi, Sayani Gupta, Aamir Bashir, and Sapna Pabbi, the series is a gripping watch that will keep you hooked from start to finish. The show is filled with political power plays, greed, and manipulation, making it an absolute must-watch this Athletics Day.

The Sword God

Get ready to be swept away into an epic world of martial arts battles, betrayal, and redemption with this Hindi audio series The Sword God on Pocket FM this Athletics Day. This action-packed adventure follows the story of Shaurya, a skilled sword fighter and martial warrior who rises from defeat to reclaim his power as the legendary Sword God. With a gripping plot and heart-pumping action, The Sword God is sure to leave listeners on the edge of their seats. The talented voice actors bring this captivating tale to life, transporting you to the mythical world of Vyomlok. So, if you’re looking for an audio series that’s thrilling, suspenseful, and unforgettable, don’t miss out on investing in The Sword God.

Loser 

Loser on Zee 5 is a must-watch this Athletics Day for its riveting portrayal of the struggles faced by three aspiring sportspeople. Set in different periods of their lives, actors Priyadarshi, Sashank, and Kalpika Ganesh play “losers” who are trying to make it big in their respective fields. Director Abhilash Reddy expertly weaves together their stories, showing the challenges they face due to politics and power dynamics in the sports industry. The performances by the lead actors are stellar, bringing authenticity and depth to their characters’ struggles. Loser is a powerful and moving series that will inspire you to never give up on your dreams, no matter how many obstacles you face.

Kumite 1 Warrior Hunt 

If you’re looking for an adrenaline-packed watch this Athletics Day, then Kumite 1 Warrior Hunt on MX Player is a must-watch. India’s first MMA reality series, hosted by Suniel Shetty, features 16 top male and female MMA athletes competing for a title while being trained by renowned MMA coaches, Bharat Khandare and Pawan Maan. The series gives viewers an inside look into the hardships faced by these athletes in their MMA journey, showcasing their survival, passion, and courage. The six-episode series is both inspiring and relatable, as it delves into the personal lives of the fighters and the sacrifices they make to compete in MMA tournaments. Kumite 1 Warrior Hunt is not just about the fights, but also about the emotions and struggles that go into becoming a successful MMA fighter. With stunning visuals and high-octane action, this MX Studios original is a must-watch for all MMA and sports enthusiasts.

Bombers 

Bombers is a captivating sports drama series that tells the story of a football club called Bombers FC, based in Chandannagar, West Bengal. The series highlights the challenges faced by the team after most of its players were killed in a tragic accident, leaving only one survivor. The team must overcome several obstacles to rebuild itself and compete again. The series features an ensemble cast of talented actors such as Ranvir Shorey, Aahana Kumra, and Sapna Pabbi, among others. It is also the digital debut of India’s national football team captain and the captain of Bengaluru FC, Sunil Chhetri. Directed by Vishal Furia and written by Vishal Kapoor, Bombers is a must-watch for sports drama fans this Athletics Day.

6, May 2023
25th State Karate championship organised by Karate Association of Bengal

Karate Do Association of Bengal (KAB) organized it’s glorious Silver Jubilee and official “25th West Bengal State Karate Championship” at the Sidhu Kanu Indoor Stadium (City Centre, Durgapur, Paschim Bardhaman) on 29th & 30th April 2023.

KAB is the one and only authentic Karate Association in the state of West Bengal which is duly recognized by Bengal Olympic Association (BOA) and Karate India Organisation (KIO).

The occasion was graced by various dignitaries which included the following:-

– Mrs Anindita Mukherjee (Chairperson, DMC, Durgapur) as the “Chief Guest”

– Hanshi Premjit Sen (President of KAB) as the “Special Guest”

– Hanshi Joydeb Mondal (General Secretary of KAB) as the “Guest of Honour”.

It is the hard work and eagerness of both, Hanshi Premjit Sen and Hanshi Joydeb Mondal, that Bengal Karate is at its peak. They have always stood beside all the players, coaches and officials in their time of need, including the dreaded Covid19 pandemic. They both have given opportunities to all the players to train with world class coaches, which include WKF & Olympic-level Coaches.

Around 1700 players of all age groups of boys and girls, coming from all the affiliated districts of KAB, participated in this event. 100 National Level, 7 Asian Level and 1 World Level Referee and Judges conducted the whole event under the able supervision of Hanshi Premjit Sen, who is the only Bengali to become a World Karate Federation (WKF) & Asian Karate Federation (AKF) Referee & Judge, both.

All the officials, referees and judges were given honorarium along with t-shirts to all the players, style chiefs and district representatives. Moreover, KAB will also sponsor the players and coaches, who will get a chance to participate in the National, with their Transportation, Food, Accommodations, T-Shirts and other expenses.

Amidst tough competition, North 24 Parganas District emerged Champion followed by Kolkata District as 1st Runner-Up. Murshidabad District & South 24 Parganas District were declared the 2nd Runners up of this historic event.

3, May 2023
Roman Guardians in Road To Valor: Empires: A Complete Guide

Road To Valor: Empires is KRAFTON’s latest strategy game where players compete with one another while commanding mythical gods, beasts, heroes and army units.

Players can choose between Roman, Persian, Norman, and Japanese Guardians and battle units to assemble their troops.The Romans were one of the most powerful empires in the ancient world, and their strength is reflected in their units in Road to Valor: Empires. Led by Caesar, the Roman faction is disciplined, efficient, and well-organized. There are three Roman guardians available with both passive and active skills:

CAESAR

CAESAR

As the great general who led the empire at its zenith, Caesar’s strategic mind and leadership are unmatched by others. He inspires his followers to fight with valor.

Passive Skill: Increasing the attack power of all Roman units by 10%

Active Skills:

1. Catapult Launch: Caesar calls forth a barrage of six catapults from the rear lines, launching massive stones at the target area every second, each dealing 377 damage. When the enemy tower or keep has low HP, a catapult launch is an effective way to destroy the buildings without having to spend MP and sending units all the way across the battlefield

2. Heroic Presence: Caesar charges forward to the front lines, accompanied by four trained Auxilia soldiers, who are summoned periodically. He inspires all allied units on the battlefield and gains increased movement speed and attack damage for 18 seconds. This power is an effective way to overwhelm your opponent when the battlefield is already filled with your units.

HADES

HADES

The emperor of the underworld, Hades commands the eternal fires of hell to set everything in sight ablaze.

Passive Skill: Gains 1 Commander Point when ally Guard Tower is destroyed

Active Skills:

Definite Strike: Ally units in the target area have a 60% increased max HP and Attack Damage, but HP reduces by 5% every 1 second in return. When you have only the keep left to destroy, Definite Strike is a great way to add that extra power to your leading units, helping them destroy buildings faster.
Hellfire: All units and buildings are destroyed by hellfire. When the hellfire is gone, MP recovery increases by 100% for 7 secs. When you have 30 secs left in the game and you have more HP than your opponent, using Hellfire is a sure way to win the game

ATHENAATHENA

The goddess of war and justice, Athena protects and fights alongside her followers until the battle is won

Passive Skill: Activates Goddess’s Protection when Keep and Guard Towers have less than 50% HP

Active Skills:

Goddess’s Protection: Blesses the target area and grants invulnerability to all ally units and buildings for 3 seconds.
Incarnation: Athena, the Goddess of War appears for 16 seconds and deals massive damage to units and buildings
Best usage of Athena’s Powers:

Incarnation: While Athena has high HP and deals massive damage, her presence in the field is limited to 16 seconds. This power is best used in an empty or a less crowded side, so there are less obstacles for her to encounter. Athena’s presence is also a great way to defend your tower against attacks when their HP is low.

3, May 2023
ORGAN India hosts a press conference to welcome back the Indian athletes of the World Transplant Games 2023

03 May 2023, New Delhi: ORGAN India, The Organ Receiving & Giving Awareness Network (ORGAN) India, an initiative of the Parashar Foundation hosted a press conference on the 2nd of May at Juniper Hall, Habitat Center. The conference welcomes back our transplant athletes from their successful participation at the World Transplant Games in Perth Australia. World Transplant Games to be held in Perth, Australia in 2023. This was the largest contingent of 32 players ever to go from India to the WTG, and Team India athletes won 35 medals in the World Transplant Games 2023, which concluded in Australia’s Perth on 21st April 2023. It is the highest tally ever for India.

The conference hosted players who represented India at the World Transplant Games, including Mr. Vijaybahadur Yadav, a kidney donor to his wife, and Outstanding athlete of the World Transplant Games in the donor category; 13-year-old Varun Anand who won 3 gold medals; Mr. Karhun Nanda, Captain, Indian Contingent at the World Transplant Games and winner of 2 silver medals; Mr. Digvijay Singh Gujral, Squash Player & World Transplant Games Medalist; Heera Singh Daspa, Winner of Gold in Javelin Throw amongst others.

The Guest Speakers include Ronjan Sodhi, Arjuna Award and Rajiv Gandhi Khel Ratna awardee and Dr Amit Bhalla, Vice President of Manav Rachna Educational Institutions (MREI) who met the players and congratulated them for their wonderful performance. Speakers also included Ms Anika Parashar, Chairperson, Parashar Foundation; Ms Kunti Jhaveri, Managing Trustee, Dinesh Vyas Public Charitable Trust; Dr. Vipin Koushal, Nodal Officer, ROTTO North (Regional Organ & Tissue Transplant Organization), Ms. Priti Agarwal, Director, Geekay Winding; Satyajit Gupta, Head Legal & CSR, EXL, Dr. Ashish Sharma, HOD Renal Transplantation, PGIMER Chandigarh, and Team Manager Shankar Arora. The press conference also witnessed a soulful performance by Raag Suri from whistling Woods International who sang the Team Song Hissa Bann for the audience.

Dr Amit Bhalla, Vice President of Manav Rachna Educational Institutions (MREI), who helped train the athletes – “I am thrilled with the performance of Indian Athletes at the world Transplant Games 2023. Their participation and winning performances have made India proud. These athletes are a shining example of resilience and the power of the human spirit. We welcome them back with hearts filled with pride and joy.”

“We are overwhelmed with the amazing performance of the Indian transplant athletes at World Transplant Games. Our collective effort has put India firmly on the map at the Games, and this conference is to celebrate this brilliant innings. The athletes’ participation in WTG 2023 has created more awareness about organ donation across India and we are confident that their victory will inspire all Indians”, shared Sunayana Singh, CEO ORGAN India & Country Representative from India at the World Transplant Games Federation (WTGF).

Anika Parashar, Founder Chairperson, ORGAN India shared, “It was a privilege to take the Indian delegation of Athletes for The World Transplant Games in Perth in April 2023. The participation of Transplant patients or Donors in this International event was not only a of patriotism but also a demonstration of the limitlessness of the human spirit in overcoming adversity whilst inspiring others and their stories deserve to be heard.”

3, May 2023
Salman Khan sets the tone afresh for summers in Relaxo Bahamas’s New TVC

 Bahamas's New

New Delhi, 03 May 2023: Known for its cool quotient and vibrant designs among the masses, flip flops brand Bahamas launched its new TV campaign for the season. The commercial leverages the fact that most often, people stress and fret over every other thing, leaving little time to enjoy the precious moments of life.

The film opens with superstar Salman Khan picking up a couple of instances out of everyday life, nudging in the fact that indeed, stress has silently pervaded in all walks of life. In his typical quirky style, he urges us not to miss out on small joys while managing the daily stressful situations of life, effortlessly weaving in the colorful product range in a peppy beach setting.

Expressing his joy amidst the campaign, Gaurav Dua, Director (Sales & Marketing) for Relaxo Footwears Ltd. said, “Bahamas is symbolic of the mindset of youth- colourful, peppy, carefree- and every action of the brand is a reflection of the same. Salman Bhai and his stardom fits so well with our brand’s voice because he is known for style, is trendy and someone, that today’s youth vibes with. However, in today’s fast paced lifestyle, people are burdened with some or other stress even at a young age, many a times taking it to heart. Bahamas takes this very cue and uses Salman Khan to smoothly connect the brands’ philosophy with the inner calling of youth”.

2, May 2023
Izzhaar is the official gifting and invitation partner for the 68th Filmfare Awards

Izzhaar is the official gifting and invitation partner

Gifting is a beautiful experience and nobody does it better than Izzhaar. A passion turned into a business by Ruchita Bansal, Izzhaar is a bespoke service specializing in timeless, luxurious, and handcrafted gifting. Izzhaar’s philosophy is to promote sustainable gifting practices by applying thoughtfulness and attention to detail every step of the way.

Over the last few years, Izzhaar has become synonymous with celebrities and the most revered and prestigious award functions like IIFA, Filmfare, and Dadasaheb Phalke International Film Festival. And this year is no different with Izzhaar being the official gifting and invitation partner for the 68th Filmfare Awards.

At Izzhaar, our passion is to create beautiful connections with every gift chosen. With title sponsors like Hyundai, this year’s invitation draws its inspiration from the glamourous and always-moving lifestyle of the stars from the tinsel town. The ‘Carbar’, as it is called, is a beautifully crafted invitation for the 68th Filmfare awards that are refined down to the finest detail, making every box extraordinary and every ride unforgettable. This handcrafted box has a special compartment for a bottle, along with all the accessories like an Ice bucket, Shaker, Peg Measurer, Muddler, Ice cube holder, Opener, Stainer along with Gourmet Nuts. What we have created is more than a gift. It’s a piece of a Bollywood life lived every moment in the most opulent way.

Available at:

Gurugram – 775, Udyog Vihar Phase V, Sector 19, Gurugram, Haryana-122016
Mumbai – 187, First Floor, Zainab Villa, Turner Road, Bandra West, Mumbai-400050

29, Apr 2023
Tamilnadu Petroproducts was awarded India’s First BIS Certification under IS 12795: 2020 for high-quality LAB Production

May 29, 2023, Chennai: Tamilnadu Petroproducts Limited (TPL), part of the petrochemicals division of Singapore-headquartered AM International Holdings (AMIH) and among India’s leading manufacturers of industrial intermediate chemicals, is the first company in the country to have it’s Linear Alkyl Benzene (LAB) certified under IS 12795: 2020. The company was recently honored for this feat at the prestigious All India First License – Award Ceremony in Chennai. The event was conducted by the Bureau of Indian Standards (BIS).

As the National Standard Body of India, the BIS is the largest of all Indian certification bodies and plays a significant role in the country’s standardization, marking, and quality certification of goods. While the BIS certification is voluntary, compliance to these is made compulsory by the Central Government for select products under various considerations, viz. public interest, protection of human, animal, or plant health, the safety of the environment, prevention of unfair trade practices, and national security.

Congratulating the company on the recognition, Mr. Ashwin Muthiah, Vice Chairman of TPL and Founder-Chairman, of AM International, said, “At TPL, we take pride in being an industry leader committed to delivering high-quality products to our customers. The recognition by BIS demonstrates our unwavering commitment to the highest manufacturing standards and continuously investing in R&D and innovation. The team’s dedication and hard work have enabled us to serve our customers and build long-term relationships.”

LAB is one such product that requires compulsory compliance with the standards stipulated by the BIS. According to the provisions of The Linear Alkyl Benzene (Quality Control) Order, 2021, only LAB manufacturers with ISI 2795:2020 certification can sell their products in the Indian markets. The certificate is a means to provide a third-party guarantee of the quality, safety, and reliability of products to customers.

The demand for LAB is rising in India due to the growing awareness through government initiatives such as the Swachh Bharat Mission. Other factors include changing lifestyles due to a considerable increase in per capita disposable income. It has led to the detergent manufacturing industry’s growth, further boosting the demand for LAB in the country.

LAB is a crucial raw material for manufacturing synthetic detergents and industrial cleaners. TPL is India’s leading manufacturer of LAB and the only producer in South India. Around 40% of the fabric detergents used in Indian households constitute TPL’s products. Its ‘Superlab brand is among the most trusted LAB brands in the country today. The compliance under IS 12795: 2020 further establishes the company as the preferred partner for the industries having LAB applications.

25, Apr 2023
Marriott International Underscores Development in India During Visit by President & CEO Anthony Capuano

Marriott International Underscores Development in India During Visit by Presiden

CHENNAI – Marriott International, Inc. today celebrated the recent visit of its President and Chief Executive Officer Anthony Capuano, who underscored the company’s deep commitment to growing its footprint in India. During the visit, which took place between April 10-14, the company opened the JW Marriott Goa, its 150th hotel in South Asia as well as the Mulberry Shades Bengaluru Nandi Hills, A Tribute Portfolio Resort. In addition, the company announced its plans to open 15 hotels this year in South Asia across its luxury, premium and select brand segments. Marriott also has plans to launch the brand debut of Moxy in India with the anticipated openings of Moxy Bengaluru Airport Prestige Tech Cloud and Moxy Mumbai Andheri West in 2024.

During his tour of the country, Mr. Capuano was a featured speaker at the Hotel Investment Conference – South Asia (HICSA) in Bengaluru and met with Minister of Tourism G. Kishan Reddy to discuss capitalizing on India’s G20 presidency to accelerate the industry’s development. A highlight of Mr. Capuano’s visit was his meeting with Prime Minister Narendra Modi to discuss the company’s plans for continued growth in the region. Accompanying him at the meeting was Ms. Ranju Alex, Marriott’s Area Vice President for South Asia. India is one of Marriott’s top global markets and the company is building a pipeline of diverse leadership talent, with a heavy focus on supporting women in leadership, a topic that was discussed during the meeting with Prime Minister Modi.

25, Apr 2023
Parachute Advansed releases a TVC for its Parachute Advansed Onion Hair Oil

Mumbai, April 25, 2023: Marico Limited’s premium hair-nourishment brand, Parachute Advansed has released a heart-warming TVC for its Parachute Advansed Onion Hair Oil. The TVC highlights how two powerful ingredients – coconut & onion, come together to boost hair growth & reduce hair fall. The film shows the unbreakable, unique bond between a daughter and her mother, with the mother guiding her daughter for the future of her impending marriage and her hair.

The film opens with a loving conversation between a soon-to-be-wed daughter and her mother, about the change in responsibilities after marriage. In a friendly banter, her younger sister also talks about the various changes that the new life will bring, including hair fall, taking a cheeky dig at her older sister. The mother lovingly assures her that she does not need to worry and that using Parachute Advanced Onion Hair Oil will not only help reduce hair fall but also promote hair growth.

Speaking on the new campaign, Somasree Bose, Chief Marketing Officer, Marico Limited said, “Parachute Advansed has been a woman’s trusted ally for generations. A mother-daughter relationship is truly unique, with a daughter seeing her mother as her most trusted advisor and rightly so. The mother’s want for only the best for her child backed by the years of wisdom, is unparalleled. That is exactly what our latest film tries to capture, where the daughter finds comfort in her mother’s advice just before marriage. Parachute Advansed Onion Hair Oil is a fusion of two powerful ingredients. It harnesses the power of onion and combines it with the nourishing goodness of coconut. These two together are a powerful combination to boost hair growth and reduce hair fall. We are optimistic that our latest offering under Parachute Advansed will gain the trust of our consumers and will be a brand that will transcend generations.”

With an emotive visual playout and a powerful storyline, the Parachute Advansed Onion Oil’s TVC is set to delight the audience. The brand film will be released first on TV & digital media in Andhra Pradesh & Karnataka and then on the brand’s YouTube page in Hindi and English later.

Speaking on the creative conceptualization of this TVC, Hans Saxena, Director at Shot Ready Hai said, “Parachute Advanced is a very trusted & loved brand across India. While shooting for Parachute Advanced Onion Hair Oil it was important to understand and capture the emotion that would resonate with the consumer while bringing out the benefits of coconut and onion, two very powerful ingredients.”

Credits:

Agency: Shot Ready Hai

Director: Hans Saxena

Producer: Nikita Sharma

Music Director: Akash Patwari
Script Writer: Aniket Sharma

24, Apr 2023
World-Renowned Pianist Maksim Mrvica Endorses Urtopia’s Sleek and Smart Chord E-Bike

 

24 April 2023 Utopia, the innovative smart e-bike technology company, is excited to announce its collaboration with world-renowned pianist Maksim Mrvica as the first brand ambassador for its sleek and stylish Chord E-bike.

World-Renowned Pianist Maksim Mrvica Endorses

Maksim, with over 4 million albums sold in 57 countries, is a pioneering pianist, widely recognized as the world’s best-selling crossover artist. At our initial meeting, Maksim had just concluded his latest recital. With a towering height of 6 feet 9 inches, he exuded warmth and courtesy, elegantly dressed in a black suit complemented by rock-inspired accessories and tattoos adorning his arms. In an interview, Maksim revealed that he appreciates the personalized touch and perfect fit conveyed by his fashion choices. It is evident that Maksim is not only a renowned classical crossover pianist but also a tasteful fashionista with high standards. Since his foray into crossover music in the early 2000s, Maksim has consistently breathed new life into the classics while preserving the genre’s essence. His passion for music and high-quality design made him the perfect fit for Urtopia’s philosophy of “design is soul.” When he first laid eyes on the Chord E-bike, he was instantly drawn to its simple yet elegant design, stating that it is “passionate and innovative at the same time.”

Urtopia, a technology-driven Ebike company, challenges the traditional design standards of the bicycle industry with its unique style. Urtopia Chord E-bike is inspired by the piano, with its unique design style capturing the essence of the musical instrument. Maksim was impressed by the Chord’s power, reliability, and elegant design, stating that it was “just like my favorite E-bike.”

What’s more, Urtopia is committed to providing excellent customer service, with free shipping and 14-day returns throughout the EU and the US. Its warehouse and after-sales center are located in Germany and the United States, and it has over 50 test ride service points. Anyone interested in the Chord E-bike can book a free test ride on the website. Additionally, Utopia has partnered with the German JobRad platform to offer bike leasing. This benefit is not available with all E-bike brands.

Experience the power and elegance of Urtopia’s Chord E-bike, as endorsed by the world-renowned pianist Maksim Mrvica. Visit the Utopia website to learn more about the innovative Chord E-bike and the company’s commitment to quality and service.