18, Oct 2023
Dress for Success: How Activewear Can Boost Your Motivation to Exercise
By Diksha Mehra and Shruti Bondre, Co-Founders of Bodd Active
The saying “dress for success” has long been associated with professional attire, but what if we extend this principle to our exercise routines? Recent years have witnessed activewear evolving beyond a mere gym uniform; it has transformed into a motivational catalyst capable of elevating your enthusiasm for physical activity.
The appropriate activewear doesn’t just improve your performance; it also exerts an impact on your mindset and motivation. In the following article, we delve into the psychology underpinning activewear, its influence on your fitness journey, and how adopting the right attire can create a profound impact on your workout regimen.
The Psychology
The adage “you are what you wear” applies aptly to activewear. Donning a top-tier pair of leggings or a moisture-wicking top conveys a clear message to yourself: you’re ready to partake in an active, health-conscious lifestyle. This mental shift can catalyze a surge in motivation, as your clothing becomes linked with physical activity. It’s akin to suiting up in a superhero costume, endowing you with the empowerment to overcome your fitness aspirations.
Performance-Enhancing Properties
Activewear is meticulously crafted with a focus on optimizing performance. Incorporating elements such as moisture-wicking fabrics and compression garments, these design features contribute to a more comfortable and efficient workout experience. When you experience a heightened level of comfort during your exercise routine, your likelihood of remaining engaged and motivated to push your boundaries increases. Activewear’s capacity to keep you dry, well-supported, and free from constraints enables you to channel your concentration on your workout, eliminating potential distractions caused by clothing.
“Look Good, Feel Good”
The “look good, feel good” concept isn’t a mere platitude; it’s supported by scientific evidence. When you possess confidence in your appearance, you tend to confront challenges with a positive outlook. Sporting stylish and well-fitted activewear can contribute to enhanced self-esteem and a more positive body image, thus fostering increased self-assurance during exercise. This heightened self-assuredness can lead to a more concentrated and fruitful workout.
Motivation Through Accountability
Making an investment in activewear can establish a strong sense of responsibility. By allocating resources to your fitness journey, you provide yourself with a motivational impetus. When you’ve made a substantial investment in top-quality activewear, it becomes natural to aspire to maximize its utility. This form of commitment serves to bolster your dedication to consistent exercise.
The Role of Color and Style
The psychology of color presents an intriguing facet of how activewear can influence motivation. Vibrant, lively colors frequently evoke sensations of vigor and vitality, making them particularly inspiring during physical activity. Furthermore, the design and style of your activewear offer an avenue for expressing your unique personality, further bolstering your motivation. Whether your inclination leans toward streamlined, understated designs or dynamic, expressive patterns, your choice of activewear can integrate seamlessly into your workout identity.
Choosing the appropriate attire for your exercise endeavors transcends mere fashion; it serves as a psychological catalyst that can significantly boost your motivation to engage in physical activities. Activewear, replete with features that enhance performance, bolster self-assurance, and reinforce your commitment, becomes a valuable instrument in your fitness odyssey.
The right activewear equips you with the enthusiasm and determination needed to tackle your workouts and realize your fitness objectives, ultimately contributing to a healthier and more active lifestyle. The next time you prepare for a gym session or a run, take into account the profound impact your selection of activewear can have in setting the stage for success.
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- By Rabindra
18, Oct 2023
India’s biggest rap battleground is back! POCO ‘MTV Hustle 03 REPRESENT’ gears up for a blockbuster season!
18th October 2023; Mumbai, India: Building on the mega-success of MTV Hustle 2.0, India’s leading youth entertainment channel, MTV from Viacom18, announces the highly anticipated return of its iconic desi hip-hop reality show. POCO MTV Hustle 03 REPRESENT, co-powered by GOVO Soundbars, T-Series, Wildstone, and Appy Fizz, the latest season will bring unprecedented, fresh rap sounds from all corners of India. The show is set to premiere on October 21, and air every Saturday and Sunday at 7:00 pm on MTV and JioCinema.
Desi hip-hop has found its own voice and following in recent years. The new season acknowledges its growing presence across India, representing its youth, people, and ideologies. As the show has emerged to be the definitive stage for fresh rap talent, ‘India Ab Tumhari Baari’ is the season’s clarion call, urging young India to proudly celebrate the representation of their hood, culture, music, passion, stories, beliefs, issues and even identity. This season is poised to reinforce MTV as a culture catalyst for young India.
Leading the charge once again will be none other than the trailblazing rap supremo and global rap artist Badshah. To hone talent and create industry-ready professionals, eminent Indian rap powerhouses Ikka, Dee MC, Dino James, and EPR will assume the role of Squad Bosses. This time, the stakes will be higher for them, and not just the contestants. Packed with meticulously designed cutting-edge graphics and acoustics, the new season’s performances will have a concert-like vibe, amplifying the excitement and vigour three-fold for fans. Musically inclusive, the songs will also feature regional, folk, Bollywood influences and unplugged versions. Fans can also access their favourite performances on multiple platforms including KaanPhod Music.
The grand success of the previous season, which featured 100+ chartbusters and viral hits, has given an impetus for the latest one to transform into an equalizer bringing underground rap talent with varying degrees of experience, forte, and prowess – all on the same stage. Intensifying the competition, the pan-India talent pool will be challenged through different episode themes, to diversify their skill set, musicality, and performances across rap genres like chill hop, lo-fi, trap, jazz, and more.
Anshul Ailawadi, Head – of Youth, Music, and English Entertainment, Viacom18, said, “MTV has always been a co-creator in India’s evolving youth story. The stage of MTV Hustle has truly pioneered the desi hip-hop revolution, with a powerful cultural impact across the sub-continent. The new season will represent India’s youth in the truest sense. We’re proud to bring this sonic revolution, across multiple platforms for our audience.”
On this exciting partnership, Himanshu Tandon, Country Head, POCO India, said, “Rap is more than just music; it’s a powerful expression of the youth’s unyielding spirit. POCO has always been the brand for those who dare to be different, who embrace challenges, and who set new trends. Our association with MTV Hustle 03 REPRESENT is a testament to our commitment to understanding and empowering the vibrant energy of the young generation. Through this collaboration, we’re not just sponsoring a show; we’re becoming a part of a cultural movement that resonates deeply with the millennial and Gen Z audience. POCO is thrilled to amplify the voices of India’s rap sensations and contribute to the growth of an art form that speaks volumes about the passion and resilience of our youth.”
Recently the IP was in the news for its ground-breaking global partnership with T-Series. In a first-of-its-kind initiative by a non-fiction IP in India, this partnership provides exclusive music rights for worldwide distribution. Amplifying the vision of building industry-ready rap professionals, the show is committed to empowering artist journeys at a global scale.
For the exciting third season of Hustle 03, JioCinema has planned a range of exciting and engaging interactivities for its viewers. A Fantasy League has been designed that will allow audiences to make their own squad and win points for predicting which contestants will get Radio hit, highest squad scores, and who will be eliminated. The person who wins will stand a chance to watch the show live. Adding to the entertainment is a fun a-watch-and-win contest where viewers will be asked one question during the Sunday episode that will allow viewers to win exciting prizes daily. Everyone is aware of the popular meme culture, keeping this in mind, the audience will be given templates from the iconic show on which they can create their own memes. The immersive interactivities above is sure to make this season of Hustle on JioCinema an engaging experience.
Get ready to witness the rise of the next generation of hip-hop stars as they REPRESENT India like never before with POCO MTV Hustle 03 REPRESENT, starting October 21, every Saturday and Sunday, at 7:00 pm on MTV and JioCinema!
18, Oct 2023
Campus Beats – Amazon miniTV’s webseries is returning with a second season with twice the dance, drama and mystery
Mumbai, 18 October 2023: Amazon miniTV – The free video streaming service from Amazon has unveiled the captivating trailer of the second edition of its teen drama, Campus Beats. The latest season is all set to entertain viewers with romance, drama, and mystery, striking a chord among all dance enthusiasts. Following the journey of students from the Mumbai University of Movement and Dance, Campus Beats Season 2 will further navigate their lives as situations take a turn with more drama and beats. With the audience eagerly waiting to unfold the journey of Netra and Ishaan, the latest season will stream exclusively on Amazon miniTV from 20 October for free.
The trailer gives us a glimpse of Netra’s intriguing journey juggling her mission and passion, trying to understand her feelings as she navigates intense moments with Ishaan, the campus heartthrob. Ishaan and Netra’s love story turns into a battle of wills, with dramatic tension rising between the two strong women, Netra and Rihanna (connected by Ishaan). On the college campus, Netra’s mission is at stake and so is her situation with Ishaan and dance battles, as she gets closer to the truth.
Sharing his excitement about the new season of Campus Beats, actor Shantanu Maheshwari said, “I am thrilled to be back as Ishaan in Campus Beats Season 2. The love and adulation that the first installment received was phenomenal and it just pushed to bring the second season to audiences in just 4 weeks! Unprecedented. For me, his story has been full of challenges and drama, as he embarks on his journey to follow his passion. It will be interesting to watch Ishaan with new dimensions in his character and see his undiscovered shades. The love and support we received from the audience for the first season has definitely boosted our confidence and doubled our excitement. I am sure the viewers will be amazed to unfold the journey of Campus Beats with new equations, intense emotions, and more twists.”
Helmed by the creative highbrow, Palki Malhotra, the dance series features Shantanu Maheshwari, Shruti Sinha, Sahaj Singh Chahal, Tanvi Gadkari, Harsh Dingwanii, Tanya Bhushan, Dhanshree Yadav, Teriya Magar, Adnan Khan, and Rohan Pal in pivotal roles. The second season of Campus Beats will premiere exclusively on Amazon miniTV from 20 October 2023, within the Amazon Shopping app, on Fire TV and Play Store, for free.
18, Oct 2023
Prime Video Continues its Masterclass Series with an Interactive Session at the SRFTI, Kolkata
MUMBAI — October 18, 2023— Prime Video, India’s most loved entertainment destination, successfully conducted a highly insightful masterclass on Creating Period Dramas for New Age Audiences at the Satyajit Ray Film & Television Institute (SRFTI), Kolkata. This is Prime Video’s second masterclass, following the maiden edition at FTII, Pune, and is a testament to Prime Video’s commitment to strengthening India’s creative economy as outlined in the Letter of Engagement (LoE) inked earlier this year between Amazon India and the Ministry of Information and Broadcasting (MIB). Graced by Shri Vikram Sahay, Joint Secretary, MIB, this masterclass featured award-winning filmmaker Vikramaditya Motwane and the highly versatile actor Sidhant Gupta, both representing the much-loved Amazon Originals series Jubilee, as well as Nikhil Madhok, Head of Hindi Originals, Prime Video, India.
Building on the global success of Amazon Original Series Jubilee, this masterclass explored the art of creating outstanding period dramas such as this acclaimed series. Panelists provided insights into the creative process behind conceptualizing historical narratives that resonate with contemporary audiences. The session underscored streaming’s transformative role in storytelling and filmmaking, offering diverse opportunities for creative and technical talent to experiment with various formats, themes, and genres.
Shri Vikram Sahay, Joint Secretary, MIB, said, “Incorporating the essence of our rich past and the legacy of our culture into contemporary storytelling not only enriches India’s soft power internationally but also provides a platform for the talent of tomorrow to take it even further. Shows like Jubilee speak volumes about our talent – not just the stars you see on- screen, but even those behind the camera, the directors, scriptwriters, musicians, and singers. By embracing our heritage and presenting it in a modern context, we’re crafting narratives that resonate with global audiences while nurturing the creative minds that will shape the future of our entertainment industry. This has been the collective vision and endeavor of Amazon India and MIB joining hands to enable creative ecosystems in India.”
The collaboration between Amazon and MIB seeks to establish channels for nurturing creative talent in India, enhance the capabilities of prestigious film and television institutions, and exhibit ‘Made in India’ creative content on a global scale.
“It’s vital for Prime Video to host these masterclasses and invest in India’s creative talent because we believe in the power of stories to inspire, educate, and entertain,” said Nikhil Madhok, head of Hindi Originals, Prime Video. “By providing a platform for emerging talent and seasoned industry professionals to come together, we are not just enriching the creative landscape but also fostering an environment where innovation and originality can thrive. Our commitment to such initiatives aligns with our mission to create exceptional content that resonates with diverse audiences globally, and these masterclasses are a testament to that vision.”
Vikramaditya Motwane, Creator and Director of the Amazon Original series Jubilee, shared his perspective on writing multi-genre stories, “In the case of Jubilee, it was a conscious decision to merge the period drama with a murder mystery. Murder mystery as a genre has always been popular, it is one of my favourites. And I believe that if the story and characters resonate with the audience, the audience gets invested in what happens next – then episodic cliffhangers will get them to click on the next episode and encourage them to keep watching.”
Sidhant Gupta, who garnered immense popularity after his role in Jubilee as Jay Khanna, talked about the need for research to build a character in a period drama, “Research is everything in a period drama. I led with curiosity and responsibility which made me feel safe and kept the fun alive. Start slowly, start with small questions and the big questions will find us. It’s living the dream and the process demands some heavy lifting. Playing a character is an endless finding, I can only ever feel prepared enough to be able to surrender. I believe it is okay to ask as many questions as you want while researching – by the time we reach the set, we don’t feel dependent – which is an unnecessary burden on the director.”
Prime Video will be hosting additional masterclasses as part of its Letter of Engagement with MIB, at leading film institutions across the nation in the coming months.
18, Oct 2023
Maanvi Gagroo talks about her co-actors in Half Love Half Arranged
Mumbai, 18 October 2023: Amazon miniTV – Amazon’s free video streaming service, recently released a romantic comedy-drama series, Half Love Half Arranged. The show is widely appreciated for its strong take on arranged marriages along with its upbeat and subtle narrative. The series follows the journey of a millennial gynecologist, Riya Tanwar who has her life planned like a rule book. Diving deep into the circus of unusual matches, weird meetings, and diverse emotions, the series is streaming exclusively on Amazon miniTV for free. The character of Riya is portrayed by the talented Maanvi Gagroo and she candidly spoke about her co-stars and the series.
While talking about her co-actors, Maanvi appreciated their work and how they bring a touch of individuality to their characters. “I think all of the cast members are incredibly talented and well-fit for their roles. They not only perform the already well-written lines with such ease but also bring in their own individual flavors. They brought the characters to life on screen, and I enjoyed being part of the team,” she shared.
Being a series with a storyline revolving around love and marriage, Maanvi stated her personal take on falling in love and how it has its own pros and cons. She commented, “The best part is the way it makes you feel, being loved. And the worst part is that you run the danger of getting too attached or emotionally dependent on them.”
Get ready to relish romance in the middle of modern love and arranged dating filled with laughter, with Riya and Jogi in Half Love Half Arranged. The series is streaming exclusively on Amazon miniTV available on Amazon’s shopping app, on Fire TV, and on Play Store.
18, Oct 2023
Ultra Media & Joju George’s Multilingual Film “Antony” grand teaser launch with Superstar Vijay’s “Leo” on 19th October
National: Ultra Media & Joju George’s Multilingual Film “Antony” grand teaser launch with Superstar Vijay’s “Leo” on 19th October. The Teaser Provides a Sneak Peek into a Heartwarming Tale of Unconventional Relationships. With this Pan-Indian Film, Ultra Media Group forays into South Indian Films Production
Antony is a highly anticipated film & previously the first-look Poster of the film garnered immense appreciation from film buffs and critics alike. Directed by highly acclaimed Film Director & scriptwriter Joshiy, the film stars versatile award-winning actor Joju George. He will be supported by Kalyani Priyadarshan, Chemba Vinod Jose & Nyla Usha in lead roles. A grand teaser of the film will be released on October 19th & the film will be releasing in theatres all over India on 23rd November in Malayalam, Hindi, Tamil & Telugu languages.
Antony is a heart-stirring tale of unfamiliar relationships. It promises to take the audience on an emotional journey that transcends the boundaries of blood relations. It will captivate them & leave them yearning for more.
The plotline of the film is unique with a compelling narrative. It’s a story about Antony & his friend who is living in a peaceful countryside. The story takes an unusual turn after Antony commits a murder. As the film progresses, throughout their journey, they come across various characters that highlight the power of emotional bonds. The film has a sentimental resonance & explores how certain relationships become closer to our hearts than our blood connections
The International Sales enquiries for “Antony” is currently opened up in the ongoing Mipcom 2023 by Ultra & have amassed a great response. After Antony Ultra has 2 more South Indian films in different languages which will have its theatrical release in the next quarter. The Company is in discussion with various South Indian filmmakers & producers across all languages for multiple projects. In the past, Ultra has produced more than 40 films in various Indian languages.
Antony has mesmerizing cinematography by Renadive & soul-stirring music by Jakes Bejoy. It also boasts of a talented crew. including editor Shyam Sasidharan and creative contributor RJ Shaan among others.
Mr. Rajat Agrawal, Director, Ultra Media & Entertainment Group added”.We are very excited to be a part of this dream project. Our existing Content stable has a huge library of South Indian films in various languages, which we have acquired since the past 40 years & have been syndicating globally. Antony marks our venture into the thriving South film Industry. Going ahead we have major plans to increase our footprint in the South Indian film Industry.”
‘Antony’ is Produced by Einstein Zac Paul & Einstin Media and co-produced by Ultra Media Group in association with Nextel Studios
18, Oct 2023
Navratri 2023: Celebrate Women’s Resilience with These Empowering Audio Series
As we celebrate Navratri in 2023, we honour the strength of women through the magic of audio storytelling. Just like Maa Durga’s nine avatars embody resilience, these audio series on Pocket FM showcase formidable female protagonists conquering their unique battles.
From tales of courage and determination to stories of love and redemption, these narratives promise to enthral and inspire. Whether you relish character-driven sagas or crave gripping dramas, our list has something for every listener.
Grab your earphones and immerse yourself in these empowering audio stories, enriching your Navratri with the spirit of strong women.
Love After Rebirth
Dive into the enthralling world of “Love After Rebirth” on Pocket FM, a tale of betrayal and redemption. Meet Aryaa Sinha, a fearless Army officer who returns through rebirth to seek justice and protect her son from the very people who betrayed her. With her husband, Dr. Sivaay Maheshwari, by her side, the story takes you on a rollercoaster of suspense and emotion, blurring the lines between love, revenge, and redemption. Will their journey lead to a heartwarming reunion or a heart-wrenching conclusion? Only time holds the answers in this must-listen audio series. Don’t miss the chance to witness the resilience of a strong female protagonist. Tune into “Love After Rebirth” written by Jiso and be captivated!
Koel Malhotra Ki Secret Life
Pocket FM’s audio series “Koel Malhotra Ki Secret Life” written by writer Priyanka Pareek is a must-listen this Navratri 2023, showcasing the strength of its female protagonist, Arpita. Her journey from Benaras to Gurgaon takes an unexpected turn as she transforms into the enigmatic Koel Malhotra on Radio Masti, offering advice to listeners. This series brilliantly intertwines Arpita’s dual roles, her battle to salvage her marriage, and her newfound fame as Koel. Arpita’s story is a testament to empowerment and resilience, addressing love, identity, and modern relationships. With a suspenseful plot, well-crafted characters, and surprising twists, it’s an engaging audio experience that keeps you hooked. Join Arpita as she navigates her secret life, facing challenges from all angles in this emotional roller-coaster of a series!
A Nightmare
This Navratri, “A Nightmare” on Pocket FM is an absolute must-listen. The story of Kriya, falsely accused and abandoned, unfolds in a captivating tale of betrayal and unexpected love. She finds solace in the arms of Ahir Khurana, a prominent Asian businessman, whose boundless love becomes her refuge. But as the shadows of Kriya’s past loom large, the story raises a compelling question: will Ahir’s love withstand the shocking truth, or will it face the ultimate test? With themes of trust, redemption, and the enduring power of love, this narrative promises an emotional and riveting journey. Tune in to “A Nightmare” written by Tashu Katoch for a thrilling exploration of love and suspense that will keep you hooked.
Majburi Mein Bandha Ek Rishta
Add “Majburi Mein Bandha Ek Rishta” written by Jigyasa to your must-listen list this Navratri season! Crafted by the young and talented Jigyasa, this family-oriented audio series delves into the intricate relationships of Rudra and Anya. Their lives intertwine through an arranged marriage, but Rudra’s hesitations create an unstable foundation, exacerbated by Anya’s painful past. Trust, respect, commitment, and shared values become the cornerstones of their journey. As Anya grapples with her well-being, she confronts a pivotal decision: endure a relationship lacking commitment and respect or forge her own path. Navigating this intricate web demands guidance. Will love triumph over all obstacles, or is this relationship doomed? Uncover the answer in “Majburi Mein Bandha Ek Rishta,” exclusively on Pocket FM.
The Return
Experience the riveting world of “The Return” on Pocket FM this Navratri 2023. Written by Priyanka Rao and Arun Kumar, this gripping audio series plunges you into the tumultuous life of Neha Tripathi, where love, betrayal, and redemption intermingle. Neha’s life takes an unexpected turn after a one-night stand with the powerful businessman Aditya Singhaniya, leading to her abandonment by her family and fiancé. Returning five years later with her daughter, Pihu, she seeks a second chance and forges surprising bonds. Beyond drama, “The Return” delves into societal intricacies, family dynamics, and the indomitable spirit of its characters. It’s a tale of second chances, forgiveness, and unbreakable family bonds, narrated with impeccable storytelling. Whether you crave gripping drama or character-driven narratives, “The Return” delivers it all.
17, Oct 2023
Data Patterns Inks Strategic ToT Agreement With In-Space
Chennai, October 17, 2023: Data Patterns (India) Limited (NSE: DATAPATTNS | BSE: 543428), a vertically integrated Defence and Aerospace electronics solutions provider, has announced a Licensing and Transfer of Technology (ToT) agreement with IN-SPACe, a single-window, independent, nodal agency that functions as an autonomous agency in the Department of Space (DoS). This agreement will provide Data Patterns with miniature SAR Radar capability.
The ToT agreement was signed by Mr. G. Kuppuswamy, Vice President, Data Patterns (India) Limited Mr. Rajeev Jyoti, Technical Director, IN-SPACe, and Mr. A. Arunachalam, Director, NSIL.
The technology has been developed at the Space Applications Centre (SAC), ISRO, and is the forerunner of ISRO’s upcoming high-resolution SAR satellite, the NISAR, and made available for ToT to the industry by IN-SPACe.
Commenting on the partnership, Mr. G. Kuppuswamy said, “We are delighted to be associated with IN-SPACe. This technology will enable SAR radar development by Data Patterns, complementing the large portfolio of Radars already available from the company. Data Patterns expects to enhance this technology with its capability with Artificial Intelligence (AI) tools for object detection and classification. This alliance is also a step towards utilizing India’s space resources better and increasing space-based activities.”
With the Indian space ecosystem and economy opening up on account of major policy changes initiated by the Government of India, both Data Patterns and IN-SPACe will leverage their knowledge, expertise, and skills to capitalize on the opportunities coming up.
17, Oct 2023
Hasan Mushrif inaugurated the Water ATM at Kolhapur Mahalaxmi Temple on the first day of Navratri
Kolhapur, 17th October 2023: AquaKraft today announced the launch of SWACHH-INN, a livelihood generation innovation at Mahalaxmi Temple, Kolhapur, Maharashtra. SWACHH INN is a combination of a Water ATM, Hand wash, and Pantry aimed at providing Healthy Water and healthy Food at the most accessible prices to the common man. SWACHH INN has been sponsored by RBL Bank under their CSR Initiatives.
SWACHH INN will be operated and managed by Women Self Help Groups registered under the UMED program of the National Rural Livelihood Mission. The model revolves around vending clean drinking water, tea, coffee, and food cooked at the pantry thereby generating livelihood and enabling micro-entrepreneurship.
SWACHH INN was launched by Hon’ble Shri Hasan Mushrif ji – Minister for Medical Education, Government of Maharashtra & Guardian Minister Kolhapur District in the presence of Rahul Rekhawar IAS – Collector Kolhapur, Mahendra Pandit IPS – Superintendent of Police, Kolhapur, K Manjulekshmi IAS– Commissioner Kolhapur Municipal Corporation, Dr. Subramanya Kusnur – Founder Chairman & CEO, AquaKraft Group Ventures, Adil Faras amongst other dignitaries.
The launch was privileged with the grace of Chhatrapati Sambhaji Raje Maharaj, the descendant of Shivaji Maharaj, who appreciated the initiative and encouraged to spread it across Maharashtra, especially in tourist sites like the Raigad Fort.
More than 300 devotees and pilgrims enjoyed clean drinking water from SWACHH INN after the launch strongly vindicating the initiative.
“AquaKraft is committed to innovating newer models powered with its green and energy efficient water filtration technologies along with robust design and precision engineering. Our objective is to develop and implement operator-friendly units for easy operations and management leading to sustainability. We thank RBL Bank for their trust in us and look forward to a long and socially impactful partnership.” said Sachieen Maney – Director of Operations, AquaKraft.
17, Oct 2023
First edition of the SFA Championships in Jaipur brings female athletes to the centre-stage with ‘She is Gold’
Jaipur, October 17th, 2023: As Day 3 of the SFA Championships unfolded in Jaipur, “She is Gold” took center-stage, celebrating the prowess and determination of female athletes. The day was marked by the participation of more than 250 female athletes from across the state, competing with zeal on the track, the courts an in racquet sports, at the iconic Sawai Mansingh Stadium.
The basketball courts looked glorious with female athlete contingent across schools competing to bring their school on the leaderboard. The U-11 team in basketball (for girls) saw Cambridge Court World School bag all three podium positions and a gold in the U-18 team in basketball, as well! The U-16 team in basketball (for girls) had SS International School pick bronze in the game.
Athletics set the mood for the day with events spanning the 100m, 300m, and 600 m categories for boys and girls from U-12 to U-18. From the nail-biting heats to the pulsating finals, the track echoed with spirit of competition. The U-14 in 100m girls, saw the top three positions going to Cambridge Court World School, with Adwita Sharma at number one, followed by Naisha Malaviya and Nayani Vijay at second and third positions respectively. The U-14 100m boys saw an interesting mix of schools, with Daksh Jangir from Dharav High School bagging gold, Prabhav Singh Rathore picking silver and Dhananjay Soni taking home the bronze.
On the badminton courts, young shuttlers in the U-11 to U-15 male and U-11 and U-13 female categories showcased their agility and precision, keeping the spectators on the edge of their seats. Football had its moments of glory, as the U-10 and U-12 boys delved deep into their league matches, pushing their limits with every pass and goal. Kabaddi was a highlight with the U-14 girls engaged in gripping league matches, foreshadowing the promise of exhilarating action in the upcoming rounds. Additionally, the anticipation is mounting as the finals for U-14 and U-19 boys, as well as U-14 girls, are scheduled for tomorrow, ensuring a day filled with nail-biting competition and thrilling moments.
Nandini Jyoti, an athlete from Maharishi Arvind School, said, ‘’I pursue this path because I love running. My experience has been very good, and I plan to take sports as a career. I look forward to participate in the SFA Championship again. While I don’t have one specific rival, my ultimate goal is to break the PT Usha Challenge and win a medal for India.”
As the championships progress, Day 4 promises to elevate the level of excitement. Athletes are geared up to deliver exceptional performances, ensuring that the momentum of these championships remains unparalleled. Stay tuned to see schools in the finals for Basketball and Kabaddi, whereas the athletic track continues to fuel enough fire.
