5, Oct 2023
Cornerstone OnDemand India Services India Pvt. Ltd Is Now Great Place To Work Certified
New Delhi, 5th October 2023– Cornerstone OnDemand India Services India Pvt. Ltd has been Great Place To Work® Certified™ in India.
Great Place To Work® is the global authority on workplace culture. Since 1992, they have surveyed more than 100 million employees worldwide and used those deep insights to define what makes a great workplace: trust. Their employee survey platform empowers leaders with the feedback, real-time reporting, and insights they need to make strategic people decisions. The Institute serves businesses, non-profits, and government agencies in more than 60 countries and has conducted pioneering research on the characteristics of great workplaces for over three decades.
Nishchae Suri, Managing Director, Cornerstone India, said, “This recognition is a testament to the dedication, passion, and unwavering commitment of every Cornerstar in India. It is also a reflection of our commitment to fostering a workplace that empowers and inspires every Cornerstar. Together, we have built a culture that encourages growth, creativity, and excellence.
We believe that our people are our greatest asset, and this recognition reaffirms that belief.
This recognition as a Great Place to Work is not an endpoint. It is only the beginning of making Cornerstone, an Extraordinary workplace! “
At Cornerstone in India, we have a planet-sized ambition and a shared vision of reaching new heights. With 1500+ Cornerstars in India, we’ve cultivated a high-performance work culture for our sustainable growth & success. Fostering an environment that embraces change & encourages adaptability, is about enabling our employees to stay ahead of the curve and together drive organizational growth.
We are on a mission to revolutionize the way organizations manage and develop their most important asset: their people. At Cornerstone, our goal is to empower organizations by providing cutting-edge technology and comprehensive talent development solutions to prepare their workforce for the future. We remain deeply committed to our customers and are continuing to invest & grow our capabilities to enable organizations to deliver business impact by maximizing performance & tapping human potential.
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- By Rabindra
5, Oct 2023
“Everyone is so grounded and experienced in their line of work”, Kunal Thakur about his co-actors in ‘Who’s Your Gynac?’
Mumbai, 5th, October 2023: Amazon miniTV – Amazon’s free video streaming service, recently released a medical drama series, ‘Who’s Your Gynac?’. The show has garnered immense appreciation from across quarters for its authenticity in discussing women’s health issues and educating about sexual health. It follows the story of Dr. Vidushi, a young obstetrician-gynecologist who is attempting to strike a balance between her work and personal life. Who’s Your Gynac? is currently streaming on Amazon miniTV, featuring Saba Azad, Vibha Chibbar, Karishma Singh, and Aaron Koul, along with Kunal Thakur who is seen in the role of a charming pediatrician, Arth Dhamecha.
Kunal expressed how he enjoyed working with his talented co-actors and how each of them is so humble, “My experience working with Saba, Karishma, Aaron, and Vibha ma’am was amazing because everyone is so grounded and experienced in their line of work. Everyone’s craft was on point, we all have worked collectively, and everyone was receptive to everything”, he shared.
When asked about the reason that makes the show captivating and a must-watch, Kunal shared, “One of the biggest reasons for the viewers to watch this show is that it discusses the untouched subjects in our society like women’s health and reproductive well-being. We have made an effort to bring more awareness in our society about sexual health and conveyed it with a tinge of comedy.
Unfold the journey of a Gynac filled with drama, emotions, love, and quirky-confused patients with ‘Who’s Your Gynac?’ streaming live on Amazon miniTV, for free within the Amazon shopping app, on Fire TV, and on Playstore.
4, Oct 2023
Agricultural Innovation: Revolutionising the future of farming through advanced soil testing technology in India
By Melind Deshpande, Founder and CEO of BhoomiSeva, HCF Tech Private Limited, and distributor for Bhu-Vision (Krishi-RASTAA)
Agriculture has been the backbone of India’s economy for centuries, providing sustenance and livelihoods to millions. In recent times, however, the sector has faced numerous challenges, including degrading soil health, dwindling water resources, and unpredictable weather patterns. In this era of rapid technological advancement, the marriage of agriculture and innovation has become essential to ensure food security, sustainability, and economic prosperity. One such groundbreaking innovation that promises to transform Indian farming is advanced soil testing technology. India, with its rich history of farming, is poised to lead the way by integrating cutting-edge soil testing technologies into its agricultural practices, thus ensuring a more productive, sustainable, and resilient future.
The significance of soil health
Soil is the foundation upon which the entire agricultural ecosystem rests. The health of the soil directly affects crop yields, nutritional value, and environmental sustainability. Over the years, improper land management, excessive use of chemical fertilizers, and monoculture farming have taken a toll on soil health, leading to nutrient depletion, erosion, and reduced water-holding capacity.
Recognizing the critical role soil health plays in agricultural productivity, researchers and scientists have been striving to develop advanced soil testing technology that goes beyond traditional methods. These new tools offer a deeper understanding of soil composition, nutrient levels, and microbial activity, enabling farmers to make informed decisions and implement targeted strategies. Coupled with data analytics and machine learning algorithms, these technologies can generate real-time recommendations tailored to the specific needs of a farmer’s plot. This not only optimizes resource allocation but also mitigates the excessive use of fertilizers and pesticides, reducing environmental impact.
The advent of advanced soil testing technology
Advanced soil testing technology involves a combination of cutting-edge techniques such as remote sensing, spectroscopy, and molecular biology. These techniques allow for rapid, accurate, and cost-effective assessment of soil health parameters. One of the most promising advancements is the use of hyperspectral imaging, which provides a detailed analysis of soil properties by capturing the reflected light spectra. This non-destructive method enables farmers to identify nutrient deficiencies, organic matter content, and even potential disease outbreaks.
Furthermore, molecular biology techniques, such as DNA sequencing, can reveal the microbial diversity present in the soil. This knowledge is invaluable as it helps farmers choose the right crop varieties and implement practices that support beneficial microorganisms, fostering a healthy and balanced soil ecosystem.
Benefits for Indian farmers
India’s vast and diverse agricultural landscape makes it an ideal candidate for the adoption of advanced soil testing technology. With varying soil types, climate conditions, and cropping patterns, a one-size-fits-all approach is ineffective. Through precision agriculture enabled by these technologies, Indian farmers can fine-tune their practices, optimizing yields and conserving resources.
The adoption of advanced soil testing technology holds immense promise for Indian farmers. By accurately assessing soil health, farmers can tailor their agricultural practices to maximize yields, reduce input costs, and minimize environmental impact. Precise knowledge of nutrient levels allows for targeted fertilization, minimizing overuse of chemicals and preventing nutrient runoff into water bodies.
Moreover, this technology empowers farmers to engage in precision agriculture, where they can optimize planting patterns, irrigation schedules, and pest management strategies. In a country where smallholder farmers dominate, these innovations level the playing field, enabling them to compete in a global market while practicing sustainable agriculture.
Government initiatives and private sector involvement
The Indian government has recognized the potential of advanced soil testing technology and has taken steps to promote its adoption. Initiatives such as the Soil Health Card Scheme aim to provide farmers with personalized soil health information and recommendations. These cards are based on comprehensive soil testing, empowering farmers with data-driven insights to improve productivity and sustainability.
Additionally, the private sector has been actively contributing to the development and dissemination of these technologies. Start-ups and agri-tech companies are designing user-friendly, portable soil testing kits that can be used on-site, even in remote areas. These kits provide instant results, allowing farmers to make immediate decisions and adjustments.
Challenges and the way forward
While the future of farming with advanced soil testing technology looks promising, challenges remain. The initial investment required for adopting these technologies might deter some farmers, particularly those with limited resources. Moreover, ensuring that farmers can effectively interpret and implement the results of these tests is crucial. Training and capacity-building efforts are essential to bridge this knowledge gap.
Interpreting the complex data generated by these technologies can also pose a challenge, especially for those without access to technical expertise. User-friendly interfaces and training programs can bridge this knowledge gap, ensuring that even the most remote farmers can benefit from these innovations.
A collaborative effort
The integration of advanced soil testing technology into Indian agriculture is not a task for any single stakeholder. It demands collaboration between government bodies, agricultural research institutions, technology providers, and farmers themselves. Policy support in the form of incentives, subsidies, and regulations is crucial to incentivize adoption. Research institutions can drive innovation by tailoring these technologies to India’s unique agricultural context. Technology providers need to develop user-friendly tools that can be easily operated by farmers, regardless of their technical prowess.
Advanced soil testing technology has the potential to revolutionize Indian agriculture, paving the way for sustainable, productive, and resilient farming systems. By harnessing the power of innovation, Indian farmers can address the pressing challenges of soil degradation, water scarcity, and climate change. As the nation strives for food security and economic growth, investing in advanced soil testing technology is not just a choice but a necessity. The time has come for a new era of farming – one driven by knowledge, data, and sustainable practices. However, realizing this potential requires a collective effort, driven by the conviction that technology, when harnessed wisely, can pave the way for a greener and more prosperous tomorrow.
4, Oct 2023
RITES observes ‘Swachhata Hi Seva’ campaign
Gurugram, October 04, 2023: RITES Ltd, a prime transport infrastructure consultancy and engineering firm, organized ‘Shramdaan’ for the mega cleanliness drive – ‘Ek Tareekh, Ek Ghanta, Ek Saath’ across its offices and sites.
‘Team RITES’ in action: RITES officials clean a residential society in Ashok Vihar, New Delhi.
The cleanliness drive is a run-up to the nationwide ‘Swachhata Hi Seva’ campaign organized by the Department of Drinking Water and Sanitation (DDWS) and the Ministry of Housing and Urban Affairs (MoHUA), Government of India.
The organization has invested in green initiatives and undertaken activities with a focus on minimizing environmental impact. Also, RITES observed the ‘Swachhata Hi Seva’ campaign within its offices and residential flats from September 16th to September 30th, 2023.
Recognizing the importance of Swachh Bharat as a collective responsibility, RITES remains committed to building a future-ready, clean, and green India.
4, Oct 2023
I had the best people guiding me; it was a wonderful experience”, Shruti Sinha – Amazon miniTV’s Campus Beats
Mumbai, 4th, October 2023: Amazon miniTV – Amazon’s free video streaming service recently premiered the teen drama ‘Campus Beats’. The dance drama captures the joys, struggles, and passion,, friendship, love, and immense competition among the student factions.
The fascinating series follows a group of students from a dance academy, Mumbai University of Movement and Dance, also known as the University of M.A.D. The show features Shantanu Maheshwari, Shruti Sinha, Sahaj Chahal, Tanvi Gadkari, Harsh Dingwanii, Tanya Bhushan, Dhanshree Yadav, Teriya Magar, Adnan Khan, and Rohan Pal in pivotal roles.
Shruti Sinha essays the role of Netra, who is bold yet has a mystery surrounding her, which she conceals from her batchmates. She gets admitted to the dance academy through a welfare program and is labeled as the ‘Backgrounder a.k.a. BG’. Netra secretly keeps on giving Inspector Shinde information, but when she learns about the system’s conflict surrounding quotas versus non-quota matters, she decides to confront it and fight back.
Talking about her first reaction after grasping the role of Netra for Campus Beats, Shruti shared, “Honestly, when I got the call, I double-checked, asking, “Are you sure this is happening?” because the audition process took a month and I wasn’t sure whether I was going to get the part. I was so excited that I ran over to my mom and we had a great time celebrating.”
Talking about her character Netra, she added, “What I admire about Netra is that she is the polar opposite of who I am in real life. She is very gutsy, I am also gutsy but not like her. One thing I adore about Netra is that she will go to any length for the people she loves, which I think I relate to greatly. Netra cannot stand injustice, and she is also unafraid of the consequences.”
Campus Beats is streaming exclusively on Amazon miniTV, which you can watch for free on the Amazon shopping app and on Fire TV. You can now also download the Amazon miniTV app on Playstore.
4, Oct 2023
Third Wave Coffee’s Santhosh Basavaraj Clinches Third Place in National Barista Championship
Bangalore, 4th, Oct, 2023: In a triumph that echoes the dedication and skill of India’s barista community, Santhosh Basavaraj, Coffee Specialist at Third Wave Coffee, secured a remarkable third place in the National Barista Championship (NBC) held at the prestigious World Coffee Conference (WCC) in Bangalore.
Santhosh Basavaraj’s stellar performance not only earned him the well-deserved third-place spot but also a prestigious Rs. 25,000 cheque prize. A seasoned participant in the National Barista Championship for the past six years, Santhosh was the National Barista Champion in 2019 secured the position of 1st runner-up in 2022, and represented India at the World Barista Championship in Melbourne.
“Being part of the National Barista Championship has been a journey of passion, dedication, and relentless pursuit of excellence. Every cup of coffee tells a story, and through this competition, I’ve had the privilege to share a piece of India’s rich coffee culture with the world. This victory is not just mine; it’s a celebration of the entire Third Wave Coffee barista community and our collective commitment to elevating the art of coffee,” said an elated Santhosh Basavaraj.
Organized by the Coffee Board, the licensed national body, in collaboration with coffee stakeholders and esteemed organizations such as SCAI & UCAI, the National Barista Championship is a platform designed to recognize and celebrate the technical prowess of the country’s baristas. This competition stands as a beacon for promoting excellence across the coffee value chain, fostering skill development, and championing the growth of café culture in India.
This victory not only underscores Santhosh’s individual excellence but also highlights the growing prominence and skill level of India’s barista community on the international coffee scene.
4, Oct 2023
Forever New India Unveils its A/W’23 Collection ‘A Time for Glamour’ with Pooja Hegde
Forever New India, renowned for its contemporary fashion offerings, is pleased to announce the launch of its highly anticipated Autumn/Winter 2023 collection ‘A Time for Glamour’. This latest collection promises to become the preferred choice for all seasonal celebrations, high-energy soirées, and stylish getaways to exotic global destinations. Pooja Hegde, the brand ambassador of Forever New India, adds her signature touch to this exceptional collection. Speaking of it, complementing the versatility of this collection she also asserted “Don’t be afraid to take risks, it’s what makes fashion fun after all!”
Gone are the days of settling for ordinary outfits. Forever New’s A/W’23 collection presents a stunning array of choices catering to every social calendar facet. Dark Reds will reinvigorate occasion wear, while glamorous dresses in captivating sunset ombre, bold dark florals, and ravishing black will infuse joy into every event ensemble.
Stepping into the fashion spotlight, customers are presented with a versatile collection from Forever New. For those planning a night out with friends, there are options to turn heads in playful mini dresses adorned with bold gingham prints or elegant ruched detailing. For more relaxed gatherings, vintage-inspired floral dresses offer an ideal blend of charm and comfort. And for high-glamour soirées that demand a memorable entrance, the collection features luxurious velvet and daring cut-out dresses designed to leave an indelible mark in the minds of onlookers. Forever New’s A/W’23 collection ensures that individuals shine on every occasion with outfits as unique as the moments they create.
In their latest campaign, the brand spotlights the versatility of the collection by showcasing Pooja Hegde in an array of stylish ensembles designed for the contemporary woman of today. Whether it’s preparing for an intimate rendezvous, gracing a glamorous gala evening, power dressing for a high-profile event, or commanding attention on the red carpet, ‘A Time for Glamour’ from Forever New effortlessly caters to all these scenarios. With its diverse range of fashion options, Forever New ensures that every woman is empowered to make a lasting impression on any occasion, embracing her unique style with confidence and grace.
The collection is available at retail outlets as well as on online platforms to discover the fashion treasures awaiting them this Autumn/Winter.
4, Oct 2023
Icon Star Allu Arjun packs a punch on-screen in redBus’ latest brand campaign ahead of the festive season
National, October 04, 2023: redBus, the world’s largest online bus ticketing platform, has rolled out a compelling marketing campaign, ahead of the much-awaited festive season, to enunciate its proposition of providing people with the most convenient, seamless, and cost-effective bus booking and travel experience. In order to communicate and engage with its wide customer base, the online bus ticketing major roped in Icon Star Allu Arjun, who is also the enterprise’s brand ambassador, to deliver two staggering ad-films in his unique style, enhancing the emotional appeal of the brand.
The campaign’s narrative connects with redBus’ broader messaging of ‘Apno ko, sapno ko kareeb laye’, which positions redBus as an enabler that bridges the gulf between people and their loved ones, as well as their professional aspirations, by making their travel a convenient, seamless affair. It further deliberates on two major aspects of the bus seat reservation process that makes a huge difference to travellers – the option of selecting the desired seats, as well as the discounts on offer. In keeping with the playful character of the ads, the two 30-second ad films were released innovatively as a ‘leak’ on fan pages of the Icon Star on Instagram.
Speaking on his role in redBus’ ad-films, Icon Star, Allu Arjun and the brand ambassador of redBus, stated, “The ad films for redBus truly resonate with me at a personal level as they encapsulate the essence of bringing dreams closer by establishing a link between people and their aspirations. As an actor, I always seek roles that inspire, and these concepts have given me the opportunity to express myself by living the characters and I’m proud to be a part of this journey with redBus. I look forward to my fans as well as customers of redBus, viewing the films and hope to connect with them at an emotional level.”
Pallavi Chopra, Chief Marketing Officer, at redBus, stated, “These ad films represent a pivotal moment in redBus’ journey, as we focus on regions with immense growth potential. Our objective was not only to create captivating narratives, but also to connect with viewers emotionally. The ad-films showcase redBus not just as a ticketing platform, but as an enabler of dreams, aspirations, and cherished moments. We have strategically aligned cultural nuances and aspirations with the objective of engaging with a growing cohort of audiences that take pride in what they do, while also being conscious of their spends. Allu Arjun has done a fantastic job of leading the narratives and I’m sure the ad-films will resonate well with bus travellers.”
The ad-films will be released across TV and digital media channels across states and regions, including, Maharashtra, Tamil Nadu, Karnataka, Kerala, Madhya Pradesh, Uttar Pradesh, Rajasthan, Andhra Pradesh, Gujarat, and Delhi among others, and will be showcased in Hindi, Marathi, Telugu, Gujarati, Bengali, Tamil, Kannada & Malayalam.
4, Oct 2023
CNBC-AWAAZ’s 14th Real Estate Awards & Conclave: Honouring Excellence at the West Zone Awards in Ahmedabad
4th October 2023: CNBC-AWAAZ successfully concluded its first Zonal Awards, West Zone of the 14th Real Estate Awards & Conclave, presented by RR Kabel. The West Zone edition of the initiative took place in Ahmedabad on September 30, 2023. During the conclave, prominent leaders in the industry, real estate developers, policymakers, experts, and influential figures came together to discuss the latest trends impacting the real estate sector’s future and to seek ways to expedite its progress in the coming years.
The event commenced with a welcome address by Anuj Singhal, Editor, CNBC AWAAZ & CNBC BAJAAR, who set the tone for the evening. He said, “This is the first time post-pandemic that we are on the ground celebrating the achievements of our real estate industry members. This award ceremony is one of the most trusted in the nation, and this can be justified by the amount of support and participation it receives from the real estate fraternity. A well-structured process is followed in identifying winners. This year we received more than ten thousand entries across India.”
The welcome address was followed by a special address by Shreegopal Kabra, MD, RR Kabel. He commented, “The major objective for initiating this award was to give builders their due share of respect that they deserve. We had faced a tremendous amount of struggle in the initial phase. The journey started specifically on the national level, later it moved to Gujarat and other areas of the country.
Now, people aspire to receive this award but for the same one needs to work hard in the industry and prove their worth. The journey moved from class to mass, taking into consideration all the zones of the nation. We hope that the award and celebration continue for ages resulting in revolutions in the real estate industry. I would like to congratulate all the winners. I am thankful to everyone associated with us for these many years for making this award a lifetime achievement.”
The awards & conclave also featured several panel discussions comprising esteemed industry personalities. The first discussion, titled ‘India’s Real Estate: Fastest Growing In The World’ brought together industry thought leaders including D P Desai, Chief Executive Authority, Ahmedabad Urban Development Authority (AUDA); Suresh Patel, President, NAREDCO Gujarat; Shekhar Patel, President-Elect, CREDAI National, MD, Ganesh Housing; Shreegopal Kabra, Managing Director, RR Kabel; and Gulam Zia, Executive Director, Knight Frank India.
The subsequent discussion centered around ‘West India: Leading the Future of Urbanisation’ and hosted panelists such as Mihir Patel, Deputy Municipal Commissioner, Ahmedabad Municipal Corporation; K S Jhala, Deputy Commissioner, Gujarat Housing Board; Tejas Joshi, President, CREDAI Ahmedabad-GIHED; Prof. Vatsal Patel, Adj. Professor, CEPT University, Ahmedabad; Mahesh Gadhavi, CEO, Surat Diamond Bourse; and Shreegopal Kabra, Managing Director, RR Kabel.
Talking briefly about the topic, K S Jhala said, “Gujarat Housing Board is the initiative of the Gujarat Government, which was established in the year 1960. With the core objective of affordable housing, the board has constructed all in all 2 lakhs plus houses. Redevelopment is of utmost importance due to the duration of the construction of those houses. With that, we ensure sustainable development and make the optimum use of land. The Gujarat Government already has 30 redevelopment schemes in the process with 125 in the pipeline and 48 tenders have already been floated. We have also created a Trust that will cater to the major areas of the state for the redevelopment.”
The concluding panel for the evening was around an insightful theme, ‘Preventing Electrical Fires: Innovations in Fire Detection and Suppression.’ The panel featured JN Khadia, Chief Fire Officer, Ahmedabad Fire & Emergency Services (AFES); Pankaj Dharkar, Presidential Member, FSAI; and Shreegopal Kabra, Managing Director, RR Kabel.
Preceding the award ceremony, the chief guest of the evening Shri Harsh Sanghavi, Home Minister, MoS Home & Industries, Youth, Sports & Culture addressed the audience. Speaking on the topic, of Gujarat’s role in the growing Indian realty industry, he said,” In Gujarat, people often pray for a dream home. I would like to thank the Hon’ble Prime Minister for making this dream come true for the citizens of India. He fulfilled this dream by the Pradhan Mantri Awas Yojana providing a home to all the citizens. The due support of our real estate builders is crucial for the same. I believe members of the real estate community from other parts of the nation should study projects in Gujarat. The state has always been a trendsetter with regards to accomplishing a dream it thinks of.”
The evening ended with the award ceremony, where the Hon’ble MOS Shri Harsh Sanghavi, Mr. Anuj Singhal, Mr. Shreegopal Kabra, and other esteemed guests felicitated the real estate projects from the West Zone of India. This event was presented by RR Kabel, Associate Partner – RR Parkon, and Knowledge Partner – Knight Frank India. The national awards ceremony is scheduled for December 2023, which will be preceded by Awards in the East, North, and South Zones.
4, Oct 2023
ABP Network’s ‘Roots & Rhythms’ Enthrals Delhi with Soul-Stirring Performances
New Delhi, October 4th, 2023 – ABP Network, a distinguished leader in the Indian media industry, marked a triumphant debut with its latest musical endeavor, “Roots & Rhythms,” at the Indira Gandhi Indoor Stadium in New Delhi on September 30th. The grand event witnessed an overwhelming response, drawing a crowd of approximately 12,000 attendees.
“Roots & Rhythms” served as a portal into the rich tapestry of India’s musical traditions, offering a diverse lineup of acclaimed artists who left the audience captivated. The concert featured the sensational Badshah, injecting a contemporary twist into Indian music, Shilpa Rao showcasing her versatility across various genres, and Papon, deeply rooted in Indian culture, delivering a mesmerizing performance. Together, they orchestrated an unforgettable musical experience for a diverse audience.
The musical extravaganza celebrated the unifying power of music in ‘New India,’ transcending boundaries and fostering unity. ABP Network meticulously curated “Roots & Rhythms” with the objective of inspiring unity and celebrating India’s diverse musical heritage.
On the heels of the concert’s resounding success, Avinash Pandey, CEO of ABP Network, expressed his jubilation, stating, “I’m absolutely delighted with the phenomenal turnaround we witnessed at the concert. The roaring crowd, the thunderous cheers, and the overall success of the event validate that we accomplished something truly extraordinary. This isn’t just a concert; it’s an exploration of the powerful stories that music can weave. Through ‘Roots & Rhythms,’ we sought to create an immersive experience that goes beyond the stage, connecting our audience with the heart and soul of India’s musical heritage. Bringing three big artists together on one platform is a testament to our commitment to pushing boundaries and creating unique experiences.”
“Roots & Rhythms” stands as a testament to ABP Network’s dedication to bridging cultural gaps and bringing people of all ages and backgrounds together. It serves as a platform for celebrating India’s musical heritage while embracing contemporary sounds and crafting memories that resonate with the nation’s passion for music.
The resounding success of “Roots & Rhythms” firmly establishes it as a must-attend musical event for both music enthusiasts and those looking to immerse themselves in India’s rich cultural heritage. ABP Network’s commitment to promoting and preserving the nation’s artistic legacy shines brightly through this event.
