Canara Robeco’s ‘Nivesh Bus Yatra’ Reaches Uttarakhand to Boost Investor Awareness

Canara Robeco’s ‘Nivesh Bus Yatra’ Reaches Uttarakhand to Boost Investor Awareness

Canara Robeco Asset Management Company Limited takes ‘Nivesh Bus Yatra’ to Uttarakhand to Educate Investors

Dehradun, Dec 06:  Canara Robeco Mutual Fund, India’s second-oldest Mutual Fund, is set to launch the ‘Nivesh Bus Yatra’ in Uttarakhand to create awareness about mutual fund investment and educate investors across the state, starting today. 

The initiative aims to simplify mutual fund investing and strengthen financial education across the state. The bus will begin its journey in Dehradun, followed by Rishikesh, Haridwar, Nainital and Haldwani, reaching key locations, engaging residents across the city. 

“In today’s financial landscape, knowledge is as powerful as understanding. An informed investor not only makes better decisions for themselves but also strengthens the broader financial ecosystem. We are committed to making investment knowledge accessible and actionable,” said Rajnish Narula, Managing Director and Chief Executive Officer, Canara Robeco AMC. “The Nivesh Bus Yatra aims to bring financial education directly to communities. Having already reached states like Kerala, Punjab, West Bengal, Tamil Nadu, Karnataka, Telangana, Andhra Pradesh, Odisha and Assam we are now taking it to Uttarakhand engaging residents in five cities and helping them simplify investing, dispel myths, and embrace long-term financial planning.” 

The Nivesh Bus Yatra will visit key community locations, connecting with residents and providing practical learning experiences. Through simple demonstrations and digital tools, it aims to clear misconceptions about mutual funds and explain the benefits of regular, long-term investing.

“We are committed to empowering investors by making financial knowledge practical and accessible. The Nivesh Bus Yatra is our way of taking this commitment to the ground engaging communities directly and meeting investors in their own environments,” said Gaurav Goyal, Head Sales & Marketing, Canara Robeco AMC. “Through this initiative, we aim to simplify mutual fund investing, offer actionable guidance, and address common misconceptions, helping investors build confidence and adopt a long-term approach to wealth creation.” 

The initiative underscores Canara Robeco AMC’s continued focus on strengthening investor awareness and promoting financial inclusion across emerging and underserved regions.