3, Sep 2024
Tata Motors registered total sales of 71,693 units in August 2024
Bengaluru, September 3 , 2024: Tata Motors Limited sales in the domestic & international market for August 2024 stood at 71,693 vehicles, compared to 78,010 units during August 2023.
- Domestic Sales Performance:
| Category | August 2024 | August 2023 | % change
(Y-o-Y) |
| Total Domestic Sales | 70,006 | 76,261 | -8% |
- Commercial Vehicles:
| Category | August 2024 | August 2023 | Growth
(Y-o-Y) |
| HCV Trucks | 7,116 | 9,000 | -21% |
| ILMCV Trucks | 4,965 | 5,207 | -5% |
| Passenger Carriers | 3,410 | 2,986 | 14% |
| SCV cargo and pickup | 10,373 | 13,555 | -23% |
| CV Domestic | 25,864 | 30,748 | -16% |
| CV IB | 1,343 | 1,329 | 1% |
| Total CV | 27,207 | 32,077 | -15% |
Domestic sale of MH&ICV in August 2024, including trucks and buses, stood at 12,008 units, compared to 13,506 units in August 2023.
Total sales for MH&ICV Domestic & International Business in August 2024, including trucks and buses, stood at 12,708 units compared to 14,016 units in August 2023.
- Passenger Vehicles:
| Category | August 2024 | August 2023 | Growth
(Y-o-Y) |
| Total PV Domestic (includes EV) | 44,142 | 45,513 | -3% |
| PV IB | 344 | 420 | -18% |
| Total PV (includes EV) | 44,486 | 45,933 | -3% |
| EV (IB + Domestic) | 5,935 | 6,236 | -5% |
Includes sales of Tata Motors Passenger Vehicles Limited and Tata Passenger Electric Mobility Limited, both subsidiaries of Tata Motors Limited.
- 0
- By Rabindra
3, Sep 2024
Century Pulp and Paper appoints Ajay Gupta as the CEO
Mumbai, 3 September: With over two decades of experience, Gupta has an impressive track record of transforming large-scale operations and establishing globally competitive manufacturing facilities.

Before joining Century Pulp & Paper, Gupta served as Senior President and Unit Head at Grasim Industries Limited | Pulp & Fibre Mr. Ajay Kumar Gupta brings a wealth of experience in textile manufacturing – Pulp & Fibre businesses and a proven track record of driving success and growth in his previous roles. He is an acclaimed stalwart in business automation & is known for the turnaround of business units towards sustainable profitability.
His career also includes leadership roles at APRIL, where he led the construction of the world’s largest integrated Greenfield Viscose manufacturing facility, and at Archean Group Company, where he spearheaded the establishment of a marine chemical complex in Gujarat.
Gupta’s academic background includes stellar institutions like BITS Pilani, IIM Bangalore & INSEAD – The Business School for the World.
3, Sep 2024
Manipal Hospital Kharadi hosts the Personalized Arthroplasty in Pune
Pune, September 3rd, 2024: Manipal Hospital, Kharadi, Pune, hosted a pioneering event on alternative alignment in knee arthroplasty, marking a significant advancement in knee replacement techniques. The one-day conference brought together leading orthopaedic surgeons and specialists from across India, featuring live surgical narratives, expert insights, and knowledge sharing on innovative techniques, kinematics, and functional alignment. Notable attendees included leading specialists from India and abroad who attended the event along with prominent figures from the medical community. The event aimed to showcase the latest advancements in knee surgery and facilitate expertise sharing among top orthopedic surgeons.

Speaking at the event, Dr. Sinukumar Bhaskaran, Consultant Hip and Knee Surgeon, Manipal Hospital Kharadi said, “This technique recreates a more natural alignment of the knee; hence, these patients recover quickly and more completely following knee replacement. Some of the leading surgeons across the country gave their insights and also demonstrated surgical videos of alternative alignment techniques. For Manipal Hospital Kharadi, the inaugural Alternative Alignment in Knee Arthroplasty event is a remarkable achievement. Our goal to improve patient outcomes is centered on our dedication to developing cutting-edge methods and encouraging collaboration among expert surgeons. It shows our commitment to delivering innovative, personal service.”
3, Sep 2024
MakeMyTrip’s ‘How India Travels Abroad’ Report Reveals Fresh Insights about Indian Travellers’ Preferences
Gurugram, 03 September 2024: MakeMyTrip, India’s leading online travel company, released its ‘How India Travels Abroad’ Report for the period of June 2023 to May 2024. The in-depth report highlights
Highlighting the importance of the report, Rajesh Magow, Co-founder and Group CEO, MakeMyTrip, said, “With rising disposable incomes, greater exposure to global cultures, and the increasing ease of travel, more Indians are exploring both domestic and international destinations for leisure as well as business. Our data attests to the growing confidence in exploring new destinations and indulging in different/ luxury experiences, which is also transforming the travel industry.
While domestic tourism remains buoyant, as noted in our previous report, our latest findings highlight the notable changes in international travel behaviour driven by macroeconomic factors that are fuelling the surge in travel among Indians. These trends present an exciting opportunity for the travel and tourism industry to innovate and cater to the evolving needs of Indian travellers.”
A key finding from the report suggests that international travel search volumes remain relatively steady across all seasons, with December being the most active month for international travel searches. The October-December quarter attracts the most searches for short-haul destinations, while the six-month period between April and September sees higher searches for mid & long-haul destinations.
The report also reveals that popular destinations such as the UAE, Thailand, and the USA top the chart of the destinations that Indians love to travel to, with Kazakhstan, Azerbaijan, and Bhutan leading the emerging destinations chart.
Some other key highlights from the report are:
- Wanderlust Boom: More Indians are taking trips to international destinations, with a 32% growth in people taking 2 or more trips in a year. The top ten most searched countries remain the same as 2023, contributing to 64% of all international searches on the platform. Maharashtra, Karnataka and Delhi lead the charts for international travel searches. UK, Australia and Germany are the most popular student destinations.
- Emerging Hotspots – There has been a 70% increase in the combined search volume for the top 10 emerging destinations. Almaty and Baku have seen phenomenal growth rates of 527% and 395%, respectively. The overall contribution of searches for emerging destinations on our platform has increased from 10% to 14%, indicating that Indians are exploring newer global destinations.
- Business Class not just for Business – Interest in luxury travel is rising among Indians, with a 10% growth in searches for business class flights in the international segment. Hong Kong shows the highest growth with a 131% increase in searches followed by Sri Lanka, Japan, Saudi Arabia, and Malaysia.
- Luxury vs. Budget: Indian Travelers’ Hotel Choices – While Indians are on the lookout for pocket friendly experiences, close to 50% of international hotel bookings fall in the above INR 7,000 per night tariff bracket. With New York being the most expensive place to book a hotel, South Asian destinations such as Pokhara, Pattaya, and Kuala Lumpur emerge as the top destinations for budget-friendly stay options.
Travellers from Karnataka, Telangana, Maharashtra, Delhi and Haryana spend the most on premium hotel bookings
In contrast, travellers from Punjab, West Bengal, Gujarat, and Tamil Nadu show a higher preference for budget hotels - Homestays and Villas on the Rise – Searches for homestays and villas have surged by 42%. Bali, Dubai and Singapore make for the highest share of searches for homestays and villas, while cities like Interlaken, Kuala Lumpur, Paris, Amsterdam, and Rome are also leading this trend, showing maximum growth in search volumes.
- Jet-set for Leisure – Fifty-five percent of all trips to international destinations are for leisure, followed by 33% for VFR (visiting friends and relatives). Thailand is the most favourite leisure destination for Indians. An impressive 44% of international travellers from West Bengal chose Thailand as the overseas destination. The UAE, Europe, Indonesia, Singapore and Vietnam are the other top leisure destinations for Indian travellers.
- Urban Nightlife Dominates – More than one-third of Indians prefer urban destinations with a vibrant nightlife. Travellers from West Bengal and Punjab make up the largest share of those seeking urban nightlife. Bangkok, Pattaya, Kuala Lumpur, Abu Dhabi, and Ho Chi Minh City are the top five destinations for travellers seeking vibrant urban nightlife. Additionally, 23% of Indians also have a proclivity towards shopping and luxury, with Dubai and Singapore being the top favourites.
- Love for flexibility, assurance, and extra baggage – Japan, Europe, the USA, and South Korea are the top destinations where Indians opted for Zero Cancellation for flight bookings. The UAE, Thailand, Europe, and the USA, on the other hand, had the highest share of travellers purchasing travel insurance. Indians also have a preference for additional baggage – travellers from Rajasthan booked the most extra baggage, followed by those from Tamil Nadu and West Bengal. Additionally, Europe, the UAE, Singapore, and the USA, saw the highest share of travellers opting for Visa Rejection Full Refund.
- Impulsive Travel Trend – Close to 50% of international flights and 56% of international hotel rooms are booked less than 14 days before the travel date. Oman, Nepal and UAE have the highest last minute flight bookings, while Qatar, Oman and Azerbaijan lead in last minute hotel bookings. European cities, on the other hand, have longest Advance Purchase (AP) windows.
The “How Indians Travel Abroad” report spotlights India’s emergence as a global travel force. As travellers seek authenticity and personal connections, the travel ecosystem must adapt. Whether it’s exploring ancient ruins in Greece or sipping tea in Sri Lanka, Indian travellers are leaving their footprints across continents.
3, Sep 2024
OAP Transforms into OAP Mediatech, Redefining the Future of Media Solutions
National, September 03, 2024: Outdoor Advertising Professionals (I) Pvt. Ltd., widely recognized as OAP, is proud to announce its rebranding to OAP Mediatech Private Limited, reflecting its evolution into a comprehensive media solutions provider. Since its inception in 2002, OAP has been at the forefront of the Out-of-Home (OOH) advertising industry, closing the financial year of 2022-2023 with a remarkable revenue of Rs. 373 Crores.

OAP Meditech appointed Yash Punjabi as Business Director to lead the planning, and strategy team for ATL Media. Yash brings a wealth of experience from GroupM and OMD. Vipul Mehta has joined very recently as Head Buying and Operations. Vipul is a veteran having multimedia experience at Dentsu, Zenith Optimedia and Graphene before joining OAP Mediatech.
The rebranding to OAP Mediatech aligns with the company’s enhanced focus on leveraging technology, data, and research to offer a wider range of services beyond traditional OOH media. This strategic shift underscores the company’s dedication to innovation and its commitment to understanding and influencing consumer behavior across various media platforms.
Speaking of the announcement, Abhijit Sengupta, CEO, said “OAP was launched as an OOH specialist agency. Over time, we expanded our services beyond OOH, incorporating research, data, and technology. Our new name, OAP Mediatech, reflects our broader capabilities and commitment to connecting clients with a variety of services across different platforms.”
He further added, “Post pandemic in a short span of time, we’ve launched many new services like ProLocator for OOH, a location intelligence planning tool, and now are working on attribution and reverse targeting. We’re also conducting large-scale EEG studies for AIS (Attention Impact Score) and have deployed ProVisualiser, a survey tool using advanced computer vision technology.”
3, Sep 2024
Nida Rides to Global Glory as First Indian Woman in FEI Endurance World Championship
Kochi 03rd, September, 2024: Indian equestrian Nida Anjum Chelat, continues to make history on the global stage by competing in the FEI Endurance World Championship for Seniors. Building on her outstanding success in last year’s FEI Junior Championship, Nida is once again set to make history and bring pride to India. The 22-year-old from Tirur, Kerala, will proudly represent India at the FEI Endurance World Championship for Seniors, taking place in Monpazier, France, on September 7th, 2024. This prestigious event, conducted by the International Equestrian Federation (FEI), is a landmark moment for Indian equestrian sports as this achievement places her among titans of global equestrian sports who have honed their craft in countries known for their deep-rooted equestrian traditions and facilities.

Nida will compete aboard her mare, Petra del Rey, against 144 riders from 40 countries. Accompanied by her backup horse, Design du Claud, a stallion, Nida will tackle the gruelling 160-kilometer course. Competing against the stalwarts of the global equestrian sports from powerhouses like UAE- Bahrain – Italy – Spain -France – Uruguay- Argentina- Britain-Hungry —nations that have long dominated the endurance championships—Nida’s entry is nothing short of a milestone. These are countries that have invested heavily in their equestrian programs, with resources, training facilities, and a history of producing world-class riders. With challenges in resources and facilities compared to her global counterparts, Nida’s journey for the FEI Endurance World Championship for Seniors is a moment of immense pride for India.
“I am incredibly excited and honoured to represent India at the Endurance World Championship for Seniors,” said Nida Anjum Chelat.“The experience and confidence gained from last year’s Junior Championship have fueled my drive for this challenge. It’s incredibly inspiring to receive so much love and support from everyone around me, and it motivates me to give my very best for our country on the global stage.” She shared.
The FEI championships are among the most esteemed in the equestrian world and competing in them places Nida among the top endurance riders globally. The competition demands not just physical fortitude but an unbreakable bond between rider and horse, as they navigate a course that truly tests their mettle. The championship is renowned for testing the endurance, skill, and synergy between rider and horse, with challenging loops designed to push both to their limits.
Nida has already made history by becoming the first Indian to complete the FEI Equestrian World Endurance Championship for Juniors and Young Riders last year. She accomplished the 120 km course in just 7 hours and 29 minutes, competing alongside 70 riders from 25 countries with her horse, Epsilonn Salou.
As Nida gears up to make history again at the FEI Endurance World Championship for Seniors, her journey serves as an inspiration to aspiring equestrians in India and a proud moment for the nation, standing firm among the world’s best and making the nation proud. Race can be followed on the Yamamah App.
3, Sep 2024
realme announces the launch of realme 13 Series 5G
Bengaluru, September 3, 2024: realme, the most popular smartphone brand among Indian youth, today announced the launch of the highly anticipated realme 13 Series 5G, the latest addition to its Number Series along with realme Buds T01. The realme 13 Series 5G with its unmatched speed is set to redefine the standards for performance in the industry.

realme is redefining the realme Number Series under the new tagline: “Next-gen Power”. This product aims to redefine power within the mid-range price segment, setting a new standard for performance. The realme 13 Series 5G will mark a new milestone, being the most powerful offering yet in the history of the Number series.
Commenting on the launch, a realme spokesperson said, “We are incredibly excited to unveil the realme 13 Series 5G, marking a significant milestone in our journey. With this launch, we are redefining the realme Number Series under the new tagline: ‘Next-gen Power’. This product is not just another addition to our portfolio; it’s a game-changer that aims to redefine power within the mid-range price segment and set a new standard for performance. The realme 13 Series 5G will be the most powerful offering yet in the history of the Number series. We believe that with its advanced features and superior performance, it will revolutionize the way users perceive mid-range smartphones. We’re proud to bring flagship experiences into everyday life, demonstrating our commitment to delivering exceptional value and exceeding user expectations.”
Commenting on the launch, Anuj Sidharth, Director of Marketing & Communications at MediaTek, said, “The MediaTek Dimensity 7300 Energy is a flagship-grade chipset that utilizes the best-in-class 4nm process node, striking a balance between power and efficiency while incorporating next-generation capabilities.” He Further highlighted, “the chipset support’s stunning 10-bit displays, a powerful NPU for AI workloads, elevated gaming features facilitated through MediaTek HyperEngine optimizations, and an exceptional photography experience. Powering the realme 13+ 5G, the MediaTek Dimensity 7300 Energy integrates impressive technologies such as MediaTek 5G UltraSave 3.0+ and Dual 5G SIM support. With powerful big cores, a stainless steel vapor cooling system, and a 120Hz OLED E-sport display, the realme 13+ 5G offers an optimized gaming experience for users to enjoy their favorite games to the fullest.”
The realme 13+ 5G is powered by the high-performance Mediatek Dimensity 7300 Energy 5G chipset, coupled with up to 26GB Dynamic RAM for smooth multitasking. The smartphone comes with GT Mode for peak performance release, ensuring a seamless gaming experience at 90 FPS. With an 80W Ultra Charge feature, it can provide an hour of gaming with just five minutes of charging. To ensure the smartphone stays cool during intense usage, it is equipped with a Stainless Steel Vapor Cooling System. The realme 13+ 5G boasts a 50MP Sony LYT-600 Camera with the same LightFusion Engine as the 12 Pro, capable of producing clear, high-quality photos. In terms of design, the realme 13+ 5G continues the aesthetic and portrait DNA of the Number series. It has an ultra-slim 7.6mm body combined with the dazzling Victory Speed Design, providing a comfortable grip. Moreover, the realme 13+ 5G has earned the industry’s first TÜV SÜD Lag-free Mobile Gaming Certificate, testifying to its powerful performance and exceptional gaming experience. The realme 13+ 5G comes in three stunning colors: Victory Gold, Speed Green and Dark Purple and three storage variants: 8GB+128GB, 8GB+256GB and 12GB+256GB .
The realme 13 5G is powered by the high-performance MediaTek Dimensity 6300 5G chipset, it ensures smooth multitasking and seamless gaming experience. The GT Mode unlocks the full potential of the chipset, delivering consistent 60fps in demanding titles. The device is equipped with a Stainless Steel Vapor Cooling System to maintain optimal temperatures during intense usage. The 45W fast charging technology minimizes downtime, allowing for extended gaming sessions. Its 120Hz Eye Comfort Display offers a stunning visual experience, enhancing your gaming and multimedia consumption. The realme 13 5G also boasts 50MP OIS Camera, ensuring clear and high-quality photos. The realme 13 5G comes in two striking colors: Speed Green and Dark Purple and two storage variants: 8GB+128GB and 8GB+256GB.
3, Sep 2024
Tata Passenger Electric Mobility Unveils Two New EV Exclusive Retail Stores in Kochi
Bengaluru, 3 September 2024: Tata Passenger Electric Mobility (TPEM), the pioneer of India’s EV revolution and a subsidiary of Tata Motors, today unveiled two EV-exclusive retail stores under the TATA.ev brand identity in Kochi, Kerala. These premium retail stores are centrally located in Edappally and Kalamassery, and will bring about a unique and upmarket purchase and ownership experience beyond traditional car sales to the discerning EV community.

As electric vehicle adoption grows in the country, consumer buying behavior is also undergoing maturity and evolution. An EV customer now expects the brand to offer a unique experience through the purchase journey, from the product to its ownership cycle. This ask from the consumer is addressed by a new consumer-facing brand identity that strengthens the commitment to a future of mobility powered by the values of community, technology, and sustainability. As the physical representation of these values, the TATA.ev stores recognize the very different expectations of EV buyers. The in-store experience has been designed to offer information, advice, and guidance in a friendly environment. From new retail roles to passionate individuals immersed in the essence of the brand, TATA.ev’s home of electric has been designed to be warm, welcoming, friendly, and fun.
According to Mr. Shailesh Chandra, Managing Director, Tata Passenger Electric Mobility and Tata Motors Passenger Vehicles, said, “As the leading market for electric mobility in the country with 5.6% EV penetration, the people of Kerala have led the way in adopting future facing technologies, making it a clear choice for us to inaugurate our next set of premium Tata.ev stores in the state. We have seen how the discerning EV consumer has matured and demands a premium ownership experience. To cater to this archetype, Tata Motors is committed to continue democratizing EVs for the mass market coupled with offering a sophisticated and digitized ownership experience. Furthermore, we will soon open a set of 5 exclusive EV service centres across key cities in Kerala. For us, creating an upscale purchase and ownership experience through Tata.ev stores and service centres is an important cog in India’s electric revolution. These are critical milestones as we move firmly towards the inflection point for EV adoption in the country.”
3, Sep 2024
CMD Highlights IREDA’s Push for Lower Borrowing Costs and Green Taxonomy at CII Financing 3.0 Summit
Mumbai, 3rd September 2024: Shri Pradip Kumar Das, Chairman & Managing Director of Indian Renewable Energy Development Agency Limited (IREDA), today underscored the company’s commitment to reducing borrowing costs and enhancing the bankability of India’s renewable energy sector. Speaking at the CII Financing 3.0 Summit in Mumbai, Shri Das highlighted the critical role that a Green Taxonomy plays in the rapid development of India’s green energy sector.

In his address on “Green Financing, Climate Risks and Sustainable Taxonomy: Way Forward,” Shri Das emphasized that IREDA’s focus extends beyond just improving its Net Interest Margin (NIM). The company is evenly dedicated to encouraging a healthy ecosystem that supports the cohesive growth of renewable energy across India. He noted that the global financial community increasingly views the green sector as a significant business opportunity, yet the lack of a Green Taxonomy remains a barrier to broader green investment.
Shri Das outlined several initiatives aimed at reducing borrowing costs, including a significant proposal for IREDA’s inclusion under Section 54EC of the Income Tax Act. This inclusion would grant capital gains tax exemptions on bonds issued by IREDA, thereby facilitating access to lower-cost funds, benefiting the entire green energy sector.
He also informed the audience that IREDA had submitted a draft Green Taxonomy to the Ministry of New & Renewable Energy (MNRE) one and a half years back. As announced by the Hon’ble Finance Minister in her budget speech, Climate Taxonomy is poised to increase the availability of capital for climate adaptation and mitigation projects. Shri Das stated that the implementation of this Green Taxonomy would not only accelerate India’s journey towards its Net Zero goals but also enable the nation to attract substantial global green funding by providing a clear list of activities covered under the taxonomy.
In a significant move towards promoting green investment, CMD, IREDA suggested allocating up to 5% of Assets Under Management (AUM) from domestic pension and insurance funds into Green Bonds. This strategic suggestion aims to strengthen bond markets and attract increased global and local investments in the green sector.
Shri Das also pointed out that with 27% of its workforce being women, IREDA most likely has the highest female employee participation among CPSEs, underscoring the company’s commitment to inclusive growth. He also mentioned that the company is exploring the feasibility of offering financing to retail and small and medium enterprises (SMEs) in the renewable energy sector, areas that currently lack sufficient attention.
3, Sep 2024
Embracing The Role of Modern Safety Technologies
The world celebrated Surveillance Day on August 16. This day highlights the importance of surveillance, acting as added eyes and ears for public security and crime prevention. Security cameras are relied upon for vigilant monitoring, incident detection, and strenuous investigations. Their presence in public spaces gives people reassurance of safety while protecting their privacy and identity. As we move towards IoT and digital transformation, surveillance is becoming the cornerstone of modern safety infrastructure and gradually sinking into our daily lives. Hence, it is important to raise awareness of its importance and the ethical practices of utilizing its features to achieve the desired goals for improved security.
Why is Surveillance Day celebrated?
Surveillance Day is dedicated to raising awareness about surveillance practices for building a secure environment. The goal is to promote a better understanding of surveillance technologies and their cruciality in security infrastructure to encourage greater acceptance and adoption. Across the world, authorities engage in open discussions about the balance between security and privacy and advocate for practices that corroborate the responsible and transparent use of surveillance.
Role of Surveillance for Public Security
Surveillance cameras have taken a center spot within the security infrastructure. In addition to providing constant monitoring, video surveillance also allows for round-the-clock supervision, enabling security personnel to respond to emergencies and security breaches. By recording and analyzing real-time footage, security cameras provide law enforcement with valuable evidence. This provides an additional layer of safety and assures tangible action to prevent and solve crime.
Furthermore, surveillance cameras significantly ensure compliance with safety regulations. Any violation of legal conduct can be traced back using the video stream. While both public and private entities utilize the features of surveillance cameras, cases of damages to property have also been reduced, with stringent conviction protocols against the accused. In events where a family member may get separated or is reported missing, surveillance cameras set up in public places enable diligent patrolling and reuniting the family. A regular audit of CCTV footage allows for diagnosing any security compromise and mitigating the risks of security incidents.
Facial Recognition as a Surveillance Tool
In an effort to evade the security checks, people can cover their faces with masks and accessories, making it difficult to identify a person from the obscure video stream. To elevate the security layer, incorporating the features of facial recognition within the security cameras can prove to be extremely effective. This facilitates accurately identifying the individuals present within the camera’s range and raising alerts for the authorities of a security breach or suspected criminal activity.
Facial recognition technology enables immediate identification of a criminal wandering in public spaces unnoticed, so damage to people and property can be prevented. Biometric profiles can be categorized into different lists, such as stop-lists, VIPs, and persons with special needs; an efficient FRS notifies the security personnel when a person of concern is spotted. This further solidifies the importance of active surveillance and how advanced technology can aid in achieving efficiency in security operations.
Addressing Privacy Concerns
It has been reported that a majority of individuals prefer the use of surveillance cameras to protect public spaces, considering there are strict protocols to restrict usage in private and sensitive areas. Creating an equilibrium between security and privacy is crucial. With robust data protection and footage access protocols in place, the risks of information leaks can be mitigated. This helps maintain transparency and reinforce public trust in camera-based surveillance as a means of providing a safer environment.
One of the ways to build people’s trust in security protocols is by engaging them in developing effective guidelines and exclusively disclosing how personal data is being used. Surveillance systems should be designed with privacy considerations in mind, such as anonymizing data where possible and ensuring that footage is used strictly for its intended purpose.
Bottom Line
Surveillance Day highlights the indispensable role of modern safety technologies in a smart environment. By advancing surveillance systems and incorporating features like facial recognition, public safety can be enhanced while addressing privacy concerns. Embracing these technologies, with careful consideration of ethical practices and public engagement, supports a safer and more secure society. As technology advances, balancing innovation with responsibility will be key to harnessing the full potential of surveillance while safeguarding the rights of individuals.
Oleg Kurochkin, the Business Development Director for Asia-Pacific region at RecFaces states, “In light of growing public security challenges, camera surveillance comes as a batten of hope. Facial recognition technology and video monitoring combined help counter potent risks and attend to incidents effectively.”
“Integrating advanced surveillance technologies like facial recognition with traditional video monitoring strengthens our ability to address emerging threats and fortifies our commitment to ethical security practices. By adopting these tools responsibly, we can enhance public safety while maintaining trust and privacy,” says Sukrit Varma, Global Marketing Partner, APAC and MENA regions, RecFaces.