Amity Software Systems Limited: Pioneering Innovation in Software Solutions

Noida, Uttar Pradesh, India Amity Software Systems Limited, a leading provider of cutting-edge software solutions, continues to push the boundaries of technology. Known for its obligation to greatness and consumer loyalty, Amity Software remains as a signal of development in the worldwide programming industry.

Amity Software has consistently delivered state-of-the-art solutions tailored to meet the evolving needs of diverse industries. With an emphasis on development, quality, and client-centricity, the company has earned far and wide praise for its capacity to address complex difficulties with simplicity and efficiency.

“At Amity Software Systems Limited, we are driven by a passion for innovation and a commitment to delivering superior solutions that empower businesses to thrive in a digital world,” said Lt Col Suresh Narayanan, General Manager at Amity Software Systems Limited. “Our team of experts combines technical expertise with creativity to develop solutions that not only meet but exceed the expectations of our clients.”

Amity Software’s employees exemplify the company’s core values of excellence, innovation, and customer focus. At Amity Software Systems Limited, representatives are not just workers; they are esteemed individuals from a dynamic and cooperative group. Employees bring their unique skills, knowledge and experiences to the table, contributing to the company’s success and growth.

Amity Software’s dedication to research and development is one of its key success factors. The company puts vigorously in Research and development drives to remain in front of arising trends and technologies, guaranteeing that its answers are dependably at the front of development. Amity Software Systems Limited empowers its team to push boundaries and explore new software development frontiers by encouraging a culture of continuous learning and exploration.

With a different portfolio of solutions crossing different enterprises like farming, coordinated factors, medical care, and money, Amity Software takes special care of the one of a kind necessities of its clients across the globe. From enterprise resource planning systems to supply chain management solutions, the organization offers an extensive set-up of items intended to smooth out tasks, improve proficiency, and drive development.

In addition to its commitment to development and quality, Amity Software puts extraordinary accentuation on customer satisfaction. The company works intimately with its clients to figure out their particular requirements and difficulties, giving customized arrangements that deliver substantial outcomes. Amity Software Systems Limited has established long-term partnerships with businesses of all sizes, from start-ups to multinational corporations, by focusing on its customers.

“Customer satisfaction is at the heart of everything we do at Amity Software Systems Limited,” said Lt Col Suresh Narayanan, General Manager at Amity Software Systems Limited. “We believe in establishing strong relationships with our clients based on trust, transparency, and mutual respect. By prioritizing their needs and striving for excellence in everything we do, we aim to become their trusted partner in their journey towards success.”

Amity Software stays focused on pushing the limits of advancement and conveying unmatched worth to its clients. With a tireless focus on greatness and an enthusiasm for innovation, the organization is ready to proceed with its development direction and concrete its situation as a worldwide leader in software solutions.

Discover the Largest Private Powerhouse of Startups in Rajasthan

Jodhpur, Rajasthan, India  Marwari Catalysts, a dynamic force in the entrepreneurial landscape, has supported over 25+ innovative startups from Rajasthan within its extensive portfolio of more than 80 startups. This remarkable growth, achieved in just three years, is further bolstered by its unique 100+ co-founders club. By nurturing local talent and fostering innovation, MCats is shaping a stronger and richer future for the region.

With game-changing startups like TURMS, Jaipur Watch Company, Insurance Padosi, Revoquant, Yearbook Canvas and Climekare, MCats, a leading startup accelerator is driving innovation. With four portfolio founders being featured on Shark Tank (Surender S. Rajpurohit, TURMS; Alpna Tiwari, Nushka Kitchen; Jaipur Watch Company, Gaurav Mehta; Deepesh Rajpal, Onedose), We have experienced 50x growth and savored 10x exits. MCats showcases the entrepreneurial spirit that sets Rajasthan’s scene apart from just deserts and palaces. These ventures, collectively generating over 200 crore in revenue, employing more than 1,200 people, and having raised over 125 crore in funds, are revolutionizing industries and paving the way for a prosperous future in the region.

MCats has built strong associations with several esteemed government and private incubators. Notable among these are IIT Jodhpur, iStart Rajasthan, Madhav University, and Ayurveda University. These collaborations enhance MCats’ capacity to nurture and accelerate startups, leveraging the rich resources, expertise, and innovative ecosystems these institutions offer.

Sushil Sharma, the visionary Founder of Marwari Catalysts, has always been motivated by a profound desire to contribute to his homeland and connect like-minded people. He says “gold” lies in Tier 2 and Tier 3 cities. MCats create local opportunities, reducing the need for migration to bigger cities. With a team of seasoned shareholders and mentors who have “been there, done that,” they offer invaluable guidance to emerging entrepreneurs. The 100+ Co-Founders Club fosters a collaborative environment where innovation thrives. This is just the beginning, as Sushil Sharma hints at even more ambitious plans ahead.

Spotlighting Rajasthan’s Leading Startups

Showcasing over 25 innovative startups from Rajasthan, categorised by their unique sectors.

Lifestyle

1. TURMS
2. Jaipur Watch Company
3. Prakrti
4. Thela Gaadi

Fintech

1. Revoquant
2. Insurance Padosi

Consultancy

1. Startup Chaupal
2. Click Catalysts

Edtech

1. Yougami
2. Learn N Build
3. Yearbook Canvas

D2C

1. First Crack Coffee Roasters
2. Freshwoof
3. Nuskha Kitchen
4. Prakrti
5. Thela Gaadi
6. Temporal Trendsetters

E-Commerce

1. Mobi Rapid

Health Care

1. Near Ambulance
2. Pratap IVF
3. Sarathi Health Care
4. One-Dose

Media & Entertainment

1. Jhumo Radio

SAAS

1. Literom

Sustainable & Climate Tech

1. Buy By Scrap
2. Climekare

Community Building

1. WorkAffair
2. Sarathi Health Care
3. The Book Cafe

Agritech

1. Freshokartz

Empowering Rajasthan’s Visionaries

We are incredibly proud of the remarkable startups emerging from Rajasthan,” said Sushil Sharma, Founder of Marwari Catalysts. “These startups embody the innovative spirit and entrepreneurial excellence that we strive to nurture at MCats. By supporting them, we aim to catalyse a new wave of growth and innovation in the state.

Gaurav Mehta, Founder of Jaipur Watch Company, shared his thoughts: “MCats is not just an accelerator, It is a community of like minded people, supporting each other to achieve something greater, More such initiatives are required PAN India to strengthen Indian ecosystem better.”

“MCats has been instrumental in our journey at TURMS, providing us with invaluable resources. Their unwavering support has not only helped us grow but also empowered numerous startups across India. MCats is truly transforming the startup ecosystem, creating opportunities for local talent to thrive and innovate.” remarks Surendra S. Rajpurohit, Founder & CEO of TURMS.

“Marwari Catalysts has transformed our journey with their strategic insights, financial backing, and giving us a second opinion in legal, marketing, branding, infrastructure & pivoting HR. Their unwavering support has fueled our innovation and growth, making a significant impact on the startup ecosystem,” shares Kapil Soni, Founder of Revoquant.

“Marwari Catalysts has been crucial in offering reverse brain-drain, creating the entire ecosystem; cafe, co working space, events, activating angel investor & finally, the acceleration program including funding,” asserts Anish Thomas, Head- Government Initiatives at Marwari Catalysts.

Driving Innovation and Economic Growth

MCats is dedicated to providing startups with the financial resources, strategic guidance, and mentorship they need to thrive, fostering a strong sense of community. By focusing on diverse sectors such as FinTech, SportTech/Gaming, ReligionTech, AR/VR, D2C, Ayurveda, Enterprise AI, MediaTech and Entertainment, PropTech, DefenceTech, BioTech, Food and AgriTech, Climate Change, Healthcare, Supply Chain Logistics, SpaceTech, and Tourism and Hospitality, MCats is addressing critical challenges and unlocking new opportunities for growth and development in Rajasthan. The 100+ Co-Founders Club exemplifies their commitment to collaboration and innovation.

The latest cohort, Thrive 8.0, epitomizes this commitment, supporting innovative startups across these key industries to foster a robust and dynamic startup ecosystem in the region. Additionally, MCats hosts an annual flagship event, Startup Xchange, which brings together entrepreneurs, investors, and industry leaders. This year, four startup Demo Days are scheduled in Mumbai, Bangalore, Delhi and Jaipur, providing a platform for startups to showcase their progress and innovations to potential investors and partners.

Join the Movement

Investors and entrepreneurs are invited to join this transformative journey, contributing to the growth and success of Rajasthan’s burgeoning startup ecosystem. Together, we can create a brighter, more prosperous future for Rajasthan, driving innovation and fostering a culture of entrepreneurship that will benefit generations to come.

Community Triumph: Reflex Gurugram Distributes 100,000 Food Packages

Gurgaon, Haryana, India  Reflex Gurugram, is thrilled to announce a significant achievement in their ongoing commitment to quality and community service which was announced in January 2023. Reflex Food Drive initiative has successfully distributed 100,000 packages, underscoring the dedication to providing top-notch culinary experiences across the region.

This milestone represents more than just a number; it is a testament to the hard work, passion, and support from the Reflex team and the community. The Food Drive initiative was launched with the mission to bring the exquisite flavors and exceptional quality of Reflex Gurugram, to more people, especially during challenging times. With 100,000 packages delivered, Reflex is proud to have made a meaningful impact on the community, ensuring that everyone has access to delicious, high-quality food.

Suman Bharti, Founder of Reflex Gurugram, said, “We are incredibly proud to have reached this milestone. This achievement is a reflection of our unwavering commitment to our customers and the community. We are grateful for the continued support and look forward to reaching even greater heights in the future.”

As we celebrate this milestone, Reflex Gurugram extends heartfelt thanks to everyone who has supported us on this journey. From our dedicated staff who work tirelessly to prepare and deliver these packages, to our loyal customers who continue to choose Reflex Gurugram this achievement belongs to all of us.

To join Reflex’s food drive and be a catalyst for change in the community, individuals are invited to visit www.reflexbrewery.com/food-drive. Reflex welcomes participation from all who wish to contribute to this noble cause. Whether through donations, volunteering, or spreading the word, every act of kindness helps make a difference.

Best Agrolife Limited Announces Steady FY24 Growth and Marks New Chapter with NSE Listing

New Delhi, Delhi, India Best Agrolife Limited (BSE: 539660, NSE: BESTAGRO), amongst India’s leading agrochemicals manufacturers, announced its audited financial results for the quarter and financial year ended March 31st, 2024 in the Board meeting held on 24th May, 2024.

Commenting on the result and overall update on the financial year 2023-2024, Mr. Vimal Kumar, Managing Director, Best Agrolife Ltd. said, “Despite the many challenges faced during the year, for the full year FY24, our revenue grew by 7% on Y-o-Y basis. This growth was driven by our shift in business strategy from institutional sales to branded sales. This has resulted in the growth of our branded business by 85%. However, the EBITDA margins reduced to 12% in FY24, mainly because of the stress on the gross margin due to pricing pressures in the market, primarily caused by oversupply from China. Combination of weather factors, our shift towards branded products, and an expanding distributor network led to higher trade inventory.

Additionally, employee costs have gone up due to a shift in business strategy. The planned increase in employee cost is a strategic investment to strengthen our sales distribution network. Also, other expenses have risen due to incremental marketing costs for focus on branded business.

Despite the high competition from imports, particularly pricing pressure from China and the challenges posed by the global economic climate, we have maintained good profit margins.

This year, our company achieved several significant operational milestones. We became a major partner in Kashmir Chemicals by acquiring a 99% stake, increasing our formulation capacities. Our strategic acquisition of Sudarshan Farm Chemicals will allow us to leverage SFCL’s robust R&D capabilities, IP portfolio, and backward-integrated technical manufacturing expertise. These developments will be crucial in enhancing our manufacturing and innovation capabilities.

The company continues to build upon a strong registration portfolio having garnered 94 registrations for newer technicals and formulations in FY’24. We have established a strong foundation for accelerated growth by securing patents for newer groundbreaking products. In FY’24 we launched multiple products, including our patented formulation “Tricolor”. Our past investments in research will see us launching multiple patented products such as “Warden Extra”, “Defender”, “Orisulam” and potentially “Shot Down” in FY’25. The new additions to our patent portfolio will see us reaping the fruits of our investments in FY’25 and beyond.

We continue to strategically expand our R&D capabilities with potential yields in the upcoming years. We are committed to developing safer and newer chemistries that are beneficial for the farmer and the environment. With a robust pipeline of new innovative and patented products coupled with an increased market presence, we are well-positioned to capitalize on emerging opportunities and drive value for our shareholders.

We have entered the new fiscal year with an optimistic outlook with our focus on delivering value to the farmer through R&D. I thank all our stakeholders for their continued support and faith in our company.”

For the quarter ended March 31st, 2024:

• Revenue from Operations declined by 46.68% Y-o-Y to Rs. 135.39 crore in Q4 FY24 compared to Rs. 253.91 crore in Q4 FY23, due to an unexpected seasonal failure, of Q3 and Q4 of FY24 as against normal seasonal conditions in same period last year, leading to lower-than-expected sales coupled with surge in sales returns
• Q4 FY24 EBITDA (excluding Other Income) was a loss of Rs. 67.10 crore against a profit of Rs. 7.14 crore in Q4 FY23
• Q4 FY24 PAT stood at loss of Rs. 72.49 crore against a loss of Rs. 8.41 crore in Q4 FY23, caused by price erosion and our investments in brand building

For the year ended March 31st, 2024:

• Revenue from Operations grew by 7.31% to Rs. 1,873.32 crore in FY24 compared to Rs. 1,745.68 crore in FY23. This is mainly due to significant growth in branded sales as compared to the previous corresponding period
• FY24 EBITDA (excluding Other Income) was at Rs. 225.59 crore against Rs. 313.66 crore in FY23, a decline of 28.08% on Y-o-Y basis. This is mainly due to shift in business strategy from institutional sales to branded sales, which has resulted in higher employee costs and other expenses. The increase in employee costs is attributable to the strategic investment in manpower to expand the dealer network. Additionally, other expenses have increased due to incremental travel and marketing expenses
• FY24 PAT stood at Rs. 106.27 crore.
• The Board recommended a final Dividend, subject to approval of shareholders, of Rs. 3 (30%) per equity of face value Rs. 10

Business Achievements/Developments in FY24:

Inorganic developments/Partnerships:

• Partnered with Syngenta for Pyroxasulfone 85% WG Herbicide “Movondo” becoming the first company in India to manufacture both the active ingredient and formulation of Pyroxasulfone
• Acquired 99% stake in Kashmir Chemicals, increasing our formulation manufacturing capacity
• Acquired Sudarshan Farm Chemicals, enhancing our R&D and Technical manufacturing capabilities

Products & Patents:

• Launched patented product “Tricolor”
• Developed a pipeline of patented products for launch in FY’25 and beyond
• Secured patents for 4 innovative groundbreaking agricultural solutions that are expected to have positive outcomes in FY’25.

Others:

• Got listed on National Stock Exchange
• Entered into a three MW solar plant power sharing agreement at the Gajraula unit, reducing energy costs by 33%
• Awarded the “Most Innovative Campaign and Product Development” company by PMFAI at the “Agchem Awards – 2024”

KSB Limited Sets Industry Benchmark with ISO- Certification for Excellence in Nuclear Safety Standards

Pune, Maharashtra, India KSB Limited, a pioneer in the manufacturing of critical application pumps for Nuclear power plants, has added a new feather to its cap. The Nuclear Projects Division of KSB Limited (Shirwal Plant) was recently credited with the distinguished ISO 19443:2018 certification.

Responding to this notable achievement, Mr. Nitin Patil, Vice President, Nuclear Business, KSB Limited said, “We are pleased to announce that KSB Limited is the first company in India in the pump industry to be accredited with ISO 19443:2018 certification. As the industry leader, and a trusted partner for nuclear power projects in India, we believe it is our responsibility to take continuous efforts in setting new industry standards. Adoption to new practices like this is a testament to our competence and commitment to excellence.”

Under this certification, KSB would cover the development, production, marketing, and servicing of pumps, auxiliary components, and systems in the nuclear field for products and systems classified as ITNS (Important to Nuclear Safety).

ISO 19443 is an international standard that defines the specific requirements of a quality management system for organizations supplying products and services important to nuclear safety (ITNS). It ensures robust quality management systems and the implementation of rigorous safety protocols.

“This certification is vital as it demonstrates our adherence to the highest standards of safety, reliability, and regulatory compliance, which are paramount in the nuclear power sector. The significance of ISO 19443 lies in its implementation to achieve proper operating conditions, prevent accidents, and mitigate accident consequences, resulting in the protection of workers, the public, and the environment from undue radiation risks, and enhancing the confidence of our clients and stakeholders in our processes and products,” he added.

MOGAS Awarded Contract to Support TC2C New Technology

Monday, July 2 Houston, United States : MOGAS Industries has been awarded a multimillion-dollar contract for the South Korean S-Oil Shaheen Project for the first-ever commercialization of TC2C™ (Thermal Crude to Chemicals) technology. The TC2C™ technology licensed by Lummus Technology converts whole crude and other refinery orphan streams into high value olefin and aromatic products, and includes one of the world’s largest steam crackers.

For over 50 years, MOGAS Industries has been the most trusted severe service technology company offering severe service valves, surface engineering / coating, modular process units, and aftermarket support. (Graphic: Business Wire)
For over 50 years, MOGAS Industries has been the most trusted severe service technology company offering severe service valves, surface engineering / coating, modular process units, and aftermarket support. (Graphic: Business Wire)

On the back of earlier project successes for ebullated bed hydrocracking with technology licensor Chevron Lummus Global (CLG), MOGAS will supply more than ninety 2-inch through 14-inch, ASME 300–2500 Class severe service valves and actuation packages, which include multiple fast-acting, metal-seated emergency shutdown valves.

“We are proud to be part of Aramco’s largest investment into South Korea and to be part of the first TC2C™ process plant. This investment will make a positive impact on the global marketplace with clean heavy crude upgrading that supports the green economy,” says MOGAS CEO Matt Mogas.

Recognized as a leader in severe service valves and service specifically in heavy oil applications for over 40 years, MOGAS provides a high level of confidence in both product and technical assistance, ensuring a smooth startup and operation. MOGAS has over 11,000 valves installed in more than 30 ebullated and slurry bed hydrocracking active operations world-wide.

Lodha Ranked Amongst India’s Best Companies to Work for

2nd July 2024 Mumbai, Maharashtra, India : Lodha, India’s largest real estate developer, has been recognised and awarded with two prestigious accolades in the Great Place to Work’s Best Workplaces™ Lists 2024. The company ranked 64th among ‘India’s Best Companies to Work For’ out of 2,000+ large companies and has been recognized as the ‘Best in the Real Estate Industry’. This achievement highlights Lodha’s strong commitment to its core values and its dedication to fostering an exceptional work environment. This distinguished accolade is granted to organisations with an unwavering dedication to cultivating an exceptional work environment.

The recognition comes considering Lodha’s recent outstanding performance in the Great Place To Work® survey, where the company secured an impressive 83% positive responses (scoring 4 or 5 on the 5-point scale) across five critical parameters: Credibility, Respect, Fairness, Pride, and Camaraderie.

This award highlights the company’s commitment to a clear business vision, strong leadership capabilities, a warm and caring workplace culture and organisation’s focus on talent building to support the growth, with diversity and inclusion being at the core.

These Great Place To Work® wins serve as a testament to Lodha’s ongoing commitment to fostering a workplace culture that prioritizes the well-being and satisfaction of its employees. The organization is honoured to be recognized as a Great Place To Work® and remains dedicated to maintaining this high standard.

From commitment to a congenial and secure workplace to the competence of management and transparent expectations, Lodha, being the pioneer in Real Estate industry, is poised to set industry standards that places paramount importance on the well-being and career growth of its employees. With continued efforts, Lodha is further committed to its Employee Value Proposition of ‘Build the Best, Be the Best’.

“This prestigious recognition is a clear testament to our strong, values-driven culture, which directly fuels our business success. A motivated and engaged workforce is crucial in achieving our goals and delivering exceptional value to our customers. By fostering a supportive and innovative workplace, we ensure that Lodha remains at the forefront of the real estate industry, driving sustainable growth and excellence.” Prashant Bindal, Chief Sales officer, Lodha.

“Being recognized as a Great Place to Work underscores our commitment to our employees’ well-being and professional growth. At Lodha, we believe that fostering a culture of trust, belongingness, respect, warmth and inclusivity not only enriches our employees’ work experience but also drives our collective success. Our people are our greatest asset, and this award is a testimony of the exceptional workplace culture we strive to further enhance every day.” Janhavi Sukhtankar, President – HR, Lodha.

MultiSafepay joins Ant International’s Antom to Enhance Digital Payments Services for SMEs in Europe

Tuesday 02nd July Amsterdam, Netherlands & Singapore : MultiSafepay (MSP), an Amsterdam-based payment service provider, and Antom global merchant payment services (Antom), a leading payment and digitization services provider under Ant International, announced today that MultiSafepay has become a wholly-owned subsidiary of Ant International and will integrate with Antom to promote convenient, secure and accessible payment solutions and digitalization services to businesses, especially small and medium-sized enterprises (SMEs) across Europe.

MultiSafepay now serves merchants with omnichannel payment services connecting over 40 international payment methods, including cards, e-wallets, Buy-Now, Pay-Laters, internet banking, and more. Antom currently supports merchants in over 40 markets with the flexibility to accept payments in more than 100 currencies. In addition to flexible, secure and reliable payment options, Antom brings a suite of marketing and digitalization services to empower local and regional businesses with more growth opportunities.

Through this strategic partnership, MultiSafepay will leverage Antom’s cutting edge technology and digital capabilities to further expand its product offerings and SME merchant coverage in the region.

Since 1999, MultiSafepay has been a pioneer simplifying payment for SME businesses. It provides world-class payment solutions to over 18,000 SMEs, empowering them to concentrate on their business while MSP optimizes payment success rates, payment handling and processing combined with a personal approach.

Olaf Geurs, CEO of MultiSafepay said, “The past 25 years have been an incredible journey. Together with our amazing team, we’ve bootstrapped MultiSafepay into a leading full-service PSP in Europe, overcoming countless obstacles along the way. The entrepreneurial spirit never sleeps, which is why we’re partnering with Antom to unlock even greater growth potential for MultiSafepay’s products and services, attracting even more businesses to our ecosystem.”

Gary Liu, General Manager of Antom Global said, “We are thrilled to join hands with MultiSafepay, a trusted industry innovator and our long-term partner. SMEs are the pillar of regional and global prosperity. With digital innovations, we look forward to building together more secure, flexible and efficient payment solutions with cross-sector partners, for small businesses to thrive in a truly inclusive and sustainable global commerce ecosystem.”

Veet Unveils BetterWayToWax Campaign with Triptii Dimri

New Delhi, Delhi, India 02nd july : Veet®, the leader~ in depilatory products, is set to enhance the waxing experience with Veet Wax Strips, providing consumers smooth and flawless skin at home. With new brand ambassador Triptii Dimri, the latest #BetterWayToWax campaign underscores Veet’s commitment to empowering women with confidence and offers them a superior method of hair removal.

Veet Cold Wax Strips’ cool gel wax technology ensures a comfortable and efficient hair removal experience, providing results that last up to 28 days*—surpassing salon wax results. The #BetterWayToWax campaign, now featuring Triptii Dimri, focuses on amplifying the message that Veet Wax Strips effectively remove even the shortest of hair^ that salon wax struggles with.

Actress and Campaign Brand Ambassador, Triptii Dimri said, “I am excited to be part of the Veet family and share their mission of empowering women to feel confident and beautiful every day. Veet is an iconic brand that resonates with women like me who are juggling numerous responsibilities and are looking for superior solutions to their grooming needs. Veet Wax Strips are the most effective way to achieve smooth skin instantly.”

Commenting on the campaign, Kanika Kalra, Regional Marketing Director, Health & Nutrition, Reckitt South Asia said, “At Reckitt, we are dedicated to innovating our product portfolio to meet the evolving needs of young Indian women who demand the best global beauty solutions. With its advanced cool gel wax technology, Veet Wax Strips offers the best possible self-grooming solution, providing consumers a superior experience that’s even better than salon waxing. Veet Wax Strips are truly the better way to wax, and the latest campaign reaffirms our dedication to excellence.”

Anupama Ramaswamy, Joint MD and Chief Creative Officer, Havas Worldwide India said, “Everyone is obsessed about how celebrities look flawless every day, and with Triptii becoming a national sensation, we decided to address this question straight-up with a friendly banter between two friends. Ultimately, Triptii reveals that the secret behind her flawless skin is Veet Wax Strips. Not only is it conveniently available for everyone, but it also gives better results than a salon, hence making it her go-to for flawless results.”

#TheBetterWayToWax is a 360-degree marketing campaign across digital and television that aims to highlight the superiority of Veet Wax Strips over traditional salon wax. By focusing on the unique benefits of Veet’s products, including the ability to remove the shortest hair and the convenience of at-home use, the brand seeks to inspire women to embrace their beauty routines with confidence.

The Veet wax strips are available in retail stores across India and on e-commerce websites at a starting price of INR 115^^ for Half Body Wax Strips (8 Strips).