21, Mar 2024
Thai Brands Mumbai 2024: A Grand Showcase of Thailand’s Finest Products

Mumbai, 21st March 2024: The highly anticipated ‘Top Thai Brands’, Mumbai 2024 is all set to grace the prestigious Nehru Centre from March 22nd to 24th. Organized by the Thai Trade Centre, Mumbai, this event promises to bring the essence of Thailand to the heart of Mumbai, showcasing a diverse array of high-quality products.

With a curated selection of exhibitors, ‘Top Thai Brands’, Mumbai 2024 will be a melting point of Thailand’s best offerings, including Health, Beauty, Wellness, Spa Products, Lifestyle Products (Home Furnishing and Decor), Food and Beverages, Pet Care Products, as well as Fashion Jewellery and Accessories. This event provides an exclusive opportunity for Mumbaikars to explore and experience the richness of Thai craftsmanship and innovation.

For the first time in Mumbai, approximately 50 Thai exhibitors will participate, offering visitors a chance to immerse themselves in Thailand’s vibrant culture and discover iconic brands that have gained international acclaim.

The focal point of the event is to facilitate meaningful business connections, linking consumers, importers, distributors, and businesses with Thai exhibitors. Attendees can engage in business matching sessions, explore potential collaborations, and source high-quality products directly from Thailand.

In addition to business opportunities, Top Thai Brands Mumbai 2024 has curated a delightful program for attendees. Cultural performances will bring the spirit of Thailand to life. Meanwhile, food demonstrations by authentic Thai restaurants promise to tantalize taste buds with authentic Thai flavors. Fashion enthusiasts can also explore the latest trends in Thai Fashion Jewellery and Accessories.

Apart from this, the event will also feature “Thailand Week”, a sub-event with high-quality Thai products, a Master Chef cooking demonstration, and captivating cultural activities, allowing visitors to experience the flavors and rhythms of Thailand before their eyes.

Admission to this extraordinary event is free, providing an inclusive opportunity for everyone to discover the allure of Thai products and forge connections with the vibrant Thai market.

Join the exhibition from March 22nd to 24th at Nehru Centre, Mumbai and embark on a journey to discover the best of Thailand’s high-quality products!

21, Mar 2024
Progility Technologies Pvt. Ltd Elevates Leadership: Julian Wheatland Named CEO

21 March 2024: Progility Technologies Pvt. Ltd., announced the appointment of Mr. Julian Wheatland as Chief Executive Officer (CEO); Mr Wheatland is relocating from London to Mumbai to take up this position.

With a rich experience spanning three decades in technology, finance, and management, Julian’s strategic foresight and leadership prowess are poised to propel the company’s growth initiatives forward, positioning Progility as a frontrunner in enterprise technology innovation.

Julian’s illustrious career includes key roles such as Chairman of SCL Group and COO/CFO of the Cambridge Analytica/SCL group of companies, where he led exponential growth and pioneering advances in advertising and data analytics. His tenure as CEO of Hatton International Ltd and Cornerstone FS plc cements his reputation for navigating complex markets and driving value for all stakeholders.

Commenting on Julian’s appointment, Wayne Bos, the Chairman of Progility Technologies Pvt. Ltd. said, “Julian’s remarkable leadership skills combined with his deep industry knowledge make him the perfect fit to lead our company into its next phase of growth.”

Mr. Julian Wheatland - CEO - Progility Technologies Pvt. Ltd

Julian expressed his excitement about joining Progility and emphasised the company’s commitment to innovation and customer-centric solutions. He stated: “I am thrilled to be joining Progility, an established leader in bringing advanced technology solutions to Indian enterprises. I am looking forward to working with Progility’s talented team at this exciting time in India, as we look for new markets and press forward on our mission to enable our customers worldwide with innovative technology solutions.”

Mr Julian holds a Master’s degree in Business Administration from the Wharton School and a Bachelor’s degree in Electrical and Electronic Engineering from the University of Leeds, highlighting his multidisciplinary expertise and unwavering commitment to excellence in various fields.

The appointment of Julian Wheatland as CEO marks a pivotal moment for Progility Technologies Pvt. Ltd. Under his leadership, the company is poised to reach new heights of success by utilizing advanced technology to meet the evolving needs of businesses and governments across India. With a focus on collaboration, innovation, and customer satisfaction, Progility will redefine the future of enterprise technology under Julian’s leadership.

21, Mar 2024
World Water Day: ACC’s water conservation efforts empower communities

Ahmedabad, 21 March 2024: ACC, the cement and building material company of the diversified Adani Group, stands at the forefront in addressing water scarcity and promote water management. Through a series of innovative initiatives and community engagement efforts, ACC is making a significant impact on water conservation and sustainability.

World Water Day 1

With a deep understanding of the urgent need for responsible water management, ACC has prioritized water conservation as a core component of its corporate social responsibility (CSR) strategy.

One of the CSR projects initiated by ACC and Adani Foundation is the construction of Cement Nala Bunds in the Yavatmal district of Maharashtra. Despite challenges posed by scant rainfall and limited irrigation sources, the construction of Cement Nala Bunds by ACC and Adani Foundation has led to an increase in water availability and agricultural productivity in the region. The sustained efforts from ACC have translated into tangible results, with the water level in nearby wells and bore wells rising by 4-6 feet, ensuring water availability for more than 10 months a year.

The impact of ACC’s water conservation efforts can be felt across communities, particularly in villages such as Chanakha, Gowari, Wani, Yenak, Shindola, and Paramdoh in Yavatmal. The increase in kharif and rabi crop productivity, by almost 3-4 quintals per acre, has resulted in significant economic uplift, with farmers reporting an approximate increase of around 2 Lakhs in overall income. Farmers in these regions have witnessed a significant transformation in water availability, resulting in improved living conditions and economic stability.

Vilas Maroti Dakhare, one of the beneficiary farmers from Yenak village, said, “Water is the lifeblood of our agricultural economy, and ACC has played a crucial role in ensuring its sustainable management. With their support, we now have reliable access to water, allowing us to diversify our crops and increase our yields, benefiting us today and safeguarding our resources for future generations.”

On World Water Day, ACC and Adani Foundation reaffirm their commitment to responsible water usage and conservation. Through their concerted efforts, they strive to make a meaningful impact on water management and sustainability, ensuring a better tomorrow for present and future generations.

21, Mar 2024
Vserve Launches “MerchMetric” a data-driven brand product to revolutionize E-commerce Content Quality

New Delhi, 21th March 2024 – Vserve, an e-commerce business solutions enterprise serving 200+ companies all over the world with 7+ years of experience is proud to announce its launch of “MerchMetric”, a product to sit on top of any PIM solution and is designed to revolutionize the way companies analyze and optimize their e-commerce product content.

Vserve’s vast experience working with global companies and providing tailored services has inspired the creation of the latest product, “MerchMetric.” The reason for developing MerchMetric is simple: just list your product on an e-commerce website or marketplace, and run MerchMetric to analyze the product’s content, image, and description which further leads to conversions.

“Your Product listing is the heart of your e-commerce. A product listing that isn’t strong and optimized for SEO won’t help us get good results – no matter how many ads you run,” said Siva Balakrishnan, the Founder, and CEO at Vserve. “With MerchMetric, we’re providing e-commerce teams and agencies with the tools they need to ensure their product content meets industry standards, boosts SEO performance, and ultimately drives conversions. We are profoundly glad to assist e-businesses to enhance their current and future growth in the overall business landscape,” he added.

MerchMetric does a deep dive into your websites or marketplace and runs a quality check keeping your industry as the benchmark. MerchMetric is a game-changer for all e-commerce brands. It also empowers brands and agencies handling extensive e-commerce portfolios with actionable insights derived from comprehensive product data analysis. By harnessing the power of MerchMetric, businesses can elevate their e-commerce game, increase conversions, and reduce returns, ultimately leading to enhanced customer satisfaction and improved brand image. MerchMertic consists of

MerchMetric Dashboard: Gain quick insights into product performance across various content sections with the intuitive MerchMetric dashboard. The MerchMetric score, rated out of 5, offers a clear understanding of how your product content stacks up against industry standards.

SKU Analysis: Dive deep into the specifics of your product listings, including titles, descriptions, attributes, and images, with MerchMetric’s SKU analysis feature. Seamlessly evaluate and optimize your product content for enhanced SEO performance and increased conversions.

Key Benefits of MerchMetric:

Content Quality Check: Ensures your e-commerce product content meets industry standards with comprehensive quality checks, fostering trust and credibility among your customer base.

Enhanced SEO Performance: Drives organic traffic and improves visibility on search engine results pages by optimizing your product content for SEO with MerchMetric’s actionable insights.

Increased Conversions: Boosts e-commerce conversion rates by delivering compelling and accurate product information, guiding customers seamlessly through the purchasing journey.

Happier Customers: Elevates the shopping experience for your customers with enriched product content, leading to higher satisfaction levels and repeat purchases.

Decreased Returns: Minimizes returns and mitigates potential issues by providing detailed and accurate product information, ensuring customers make informed purchasing decisions.

Improved Brand Image: Establishes a strong and consistent brand image with optimized product pages, reinforcing trust and loyalty among your customer base.

MerchMetric is tailored for companies with significant e-commerce operations and agencies managing multiple e-commerce brands, offering unparalleled insights and optimization capabilities to drive success in the competitive e-commerce landscape.

20, Mar 2024
New La Trobe University Vice-Chancellor strengthens ties during India visit

20th March 2024, Delhi: Australia’s La Trobe University has identified key areas to further strengthen its longstanding commitment to Indian Research and Education partnerships during a visit by the University’s New Vice-Chancellor. Professor Theo Farrell, who began as Vice-Chancellor in February this year, has met with a range of Industry, Government, and Trade Representatives during a five-day visit to the country.

New La Trobe University Vice-Chancellor strengthens ties during India visit

La Trobe has a proud and successful history in India, partnering with tertiary institutions and organizations on projects that benefit both countries and helping develop India’s brightest minds through joint education opportunities.

During his visit, Professor Farrell convened several Roundtable discussions with Partners, Industry, and Government Representatives, on opportunities to collaborate on areas of mutual interest that address national priorities and that are important for Industry Innovation and Development.

Professor Farrell said there were several priority areas for La Trobe that presented opportunities for deepening relationships in India and developing new partnerships.

These include continuing to support and expand student exchanges in India and Australia; developing research focussed on digital technologies and skills innovations; research commercialization opportunities, and linkages with industry partners. Deepening mutual industry partnerships play to La Trobe’s strengths in areas including smart cities, sustainable agriculture and food security, bio innovation, and in health and care innovation.

“Some of La Trobe’s most important university partners are in India, and we are building important partnerships with industry and businesses in India that leverage our significant expertise in areas including sustainable food and agriculture, health and wellbeing, technology and bio-innovation, ”Professor Farrell said.

“Our expertise in bio-innovation has recently been recognised by BioNTech, one of the world’s leading biotechnology companies, who have chosen La Trobe’s Melbourne campus as the base for its new mRNA manufacturing facility to develop and test cancer treatments. “In addition, we’re committed to institutional cross-learning, joint intellectual programs and research, collaborative approaches that address industry challenges and joint educational partnerships that provide important valuable learning opportunities for students.”

Opportunities for further collaboration and engagement were also discussed at a Leadership Roundtable of all member Universities of the Asian Smart Cities Research Innovation Network (ASCRIN), which was founded by La Trobe University in 2019 and is now its Single Largest Research Internationalisation Initiative with joint investment of more than AUD $43 million (Rs 235 crores)

ASCRIN brings together a network of researchers, global industry partners, government collaborators, and start-ups to advance research into smart city-related projects, helping to improve the sustainability, livability, and efficiency of cities and towns in the region.

“The Network, with over 250 researchers, has already made significant strides in curating a strong portfolio of impact-based projects aimed at enhancing sustainability, liveability, and efficiency of cities and towns in the region. Our vision is now to build on this and accelerate engagement with industry and government to fast-track commercialisation and adoption pathways,” said Professor Aniruddha Desai, ASCRIN Founder and Co-Director of IIT Kanpur – La Trobe University Research Academy.

The Network has over 50 projects underway that will make a tangible difference in the lives of people in India, including:

• Data-driven decision-making to improve Dairy supply chains.

• Re-using construction and demolition waste to reduce landfill.

• Intelligent planning of energy grids to optimize consumption and reduce costs.

• Using sensors to improve indoor growing conditions of medicinal crops.

• Real-time crash prediction in traffic on urban roads and intersections to increase the safety of all road users.

The Tata Institute of Social Science (TISS) last year joined other leading tertiary institutions, the Indian Institute of Technology Kanpur (IIT-K) and Birla Institute of Technology and Science, Pilani (BITS-Pilani) as partners in the Network, which already includes more than 250 researchers and over 70 Joint-PhD projects.

Professor Farrell and Pro Vice Chancellor of TISS, Professor Shankar Das also announced a Joint- PhD program, which will support Indian students to conduct research addressing the growing challenges of urbanization in Asia.

The La Trobe delegation will celebrate the finalists and winners of the Annual Technology Infusion Grand Challenge, which is designed to encourage undergraduate students in Science, Technology, Engineering and Mathematics and Business fields to be confident in their skills and knowledge to produce a solutions and solve a concrete problem using next-generation smart technologies.

Over 130 students in some 67 teams from 18 universities in the region submitted innovative entries.

Professor Farrell will also visit Mahindra University, where La Trobe has launched a joint Bachelor’s degree program in civil engineering.

The collaboration, initiated in 2023, aligns with India’s National Education Policy 2023 and Australia’s Education Strategy for India, offering a unique opportunity for students to pursue their Bachelor’s degree in civil engineering with two years at Mahindra University and two years at La Trobe University. Students will receive a bachelor’s degree in civil engineering from both Universities.

20, Mar 2024
Vatika Naturals Inspires Inclusivity in Workplace with the Hashtag RootForMe Campaign

South Asian Hair Care Brand Vatika Naturals Champions Diversity with #RootForMe Campaign Featuring All-Female Comedy Lineup.

Vatika Naturals, a flagship brand from House of Dabur, after pioneering an empowering initiative this International Women’s Day with the launch of their IWD2024 campaign, #ROOTFORME in USA and UK, it is now campaigning on the same in India to create awareness.

#ROOTFORME is a digital campaign that marked IWD2024 addressing intersectionality at the workplace which affects women of colour, compounded by race, ethnicity, religion and several other issues which can pose as a major roadblock for career advancement for a lot of women and make them susceptible to workplace harassment and stereotyping.

From being a generic hair care brand for South Asian women, this year Vatika Naturals embarked on a journey to become the preferred brand by multi-ethnic audiences across the UK and the USA and have a significant presence among India women.

Redefining women’s empowerment this International Women’s Day, Vatika led a conversation with humour addressing workplace stereotypes and discrimination, through partnerships with leading stand-up comediennes like Shazia Mirza and Sikisa.

In celebration of the campaign launch, Business Head Dabur International Europe UK, Zakir Mansoori stated – Vatika Naturals has been bringing bespoke hair care solutions to multi-ethnic audiences around the World for over 35 years and the brand has been garnering a lot of love from our loyal base of customers. Earlier this year we launched our Afro Naturals range, especially for women with textured hair. And there is lots to look forward to from Vatika, as we embark on this journey to make the brand relevant to a wider audience, which would include new product launches and newer formulations for different hair types.

Roshni Singh, Group Marketing Manager UK EU & Americas stated, “Vatika Naturals is not just a hair care brand but a custodian of values which champion diversity, differences, and uniqueness especially amongst women. With the #ROOTFORME campaign, Vatika endeavours to further strengthen its stand towards being inclusive and diverse.” #RootForMe is a call to action for individuals to stand together and dismantle barriers preventing equality for women and specifically women of colour. Vatika is always challenging the status quo or stereotypes that hinder the growth of an individual.”

Agency Founder and Chairman for HereandNow365, Manish Tiwari further elucidated that “Vatika Naturals is a brand which identifies and celebrates differences, and to match the brand’s vision, our team has developed this concept which is not just clutter-breaking but light-hearted. The aim of deploying humour is not to make light of the issues at hand, rather to offer hard-hitting provocative messaging through treatment and platforms which resonate with our younger audiences in today’s time.

The two-week campaign was launched across Vatika’s social media channels on the 8th of March 2024 across UK and the USA and now active on several platforms in India. To amplify the message, the brand was seen at iconic landmarks like Times Square, New York city and the London Underground in March, to spark dialogue around workplace issues, stereotypes, and navigating these challenges.

20, Mar 2024
Shah Rukh Khan La Trobe University PhD Scholarship of USD 225,000 (AUD), awarded to New Delhi Student

Shah Rukh Khan La Trobe University PhD Scholarship of $225,000 (AUD), awarded to New Delhi Student

(L to R) Dr Stacey Farraway, DVC (Future Growth), Samaira Khan-Winner of SRK La Trobe University Ph.D. Scholarship of $225,000 (AUD) with Prof Theo Farrell, Vice-Chancellor & President, La Trobe University, Australia

New Delhi,20th March 2024 The second prestigious Shah Rukh Khan La Trobe University PhD Scholarship was today presented to a New Delhi student with a passion to improve health outcomes for vulnerable communities, to study in Australia.

During a Gala Dinner in Delhi, La Trobe University’s Vice-Chancellor, Professor Theo Farrell presented Sumaira Khan with the 2024 Shah Rukh Khan La Trobe University PhD Scholarship, valued at more than $225,000 (AUD).

Sumaira was selected from a competitive field of applicants from across India for the four-year scholarship, which recognizes the humanitarian and social justice achievements of Shah Rukh Khan (SRK). The PhD scholarship was made possible through La Trobe’s long-standing partnership with the Indian Film Festival of Melbourne.

Designed to support aspiring female Indian researchers who want to make a meaningful impact in the world, the scholarship enables Sumaira to undertake research at La Trobe’s state-of-the-art facilities in Melbourne, Australia.

Sumaira will work with medical anthropologists Dr Tarryn Phillips and Dr Catherine Trundle to identify ways to improve healthcare for South Asian migrant women in Australia with an elevated risk of Type 2 diabetes. The study seeks to understand the factors that shape and constrain the ability to practice self-care, and inform improved healthcare design, access and equity for healthcare programs in Australia and India.

“I’m very grateful to receive the Shah Rukh Khan scholarship. It’s life-changing for me and my family, and I’m excited to interact with La Trobe’s global community of researchers. It really is my proudest achievement,” Sumaira said.

Shah Rukh Khan said he was delighted to support the development of Indian women to pursue solutions to challenges affecting not just Indian communities, but global issues.

“Sumaira’s passion to improve health outcomes for vulnerable communities is inspiring, and her journey is a wonderful lesson to other Indian women who want to improve lives through scientific study,” Mr Khan said.

“I am pleased to be able to support Sumaira’s ongoing development and education with this scholarship at La Trobe University in Melbourne.”

La Trobe Vice-Chancellor, Professor Theo Farrell, said the University was proud to continue the Shah Rukh Khan La Trobe University PhD Scholarship to a student, whose goal is to support some of the most vulnerable in our community.

“This ongoing scholarship is testament to the strong relationship and shared vision La Trobe has with Mr Khan to inspire positive change through education and find solutions for some of the most challenging issues facing the world,” Professor Farrell said.

“We are delighted to welcome Sumaira to La Trobe.”

Indian Film Festival of Melbourne Director Mitu Bhowmick thanked La Trobe for its ongoing support for furthering the educational opportunities for Indian women.

“I am delighted our festival has been able to bring together SRK and La Trobe University for this scholarship, which provides life-changing opportunities for young Indian female students and inspires future generations,” she said.

Sumaira’s passion for public health grew from her own family’s experiences accessing care for her younger brother when he was diagnosed with severe autism.

In 2022, Sumaira graduated with a Master of Public Health from Mumbai’s Tata Institute of Social Sciences (TISS), where she received the academic prize for best first year student for achieving the highest grades in her cohort.

She has since completed an internship with Save the Children and Sangath, investigated women’s experiences of open defecation in Delhi and explored the research area of early childhood development in India. Sumaira has also worked with a social development research organization in India exploring the domains of primary health care system strengthening and vaccine hesitancy.

“I’m amazed that I have this opportunity to do research in Australia, I hope my story can connect with young girls across India to inspire them to achieve more, to believe that it’s possible for young women to follow their dreams,” she said.

The first recipient of the Shah Rukh Khan La Trobe University PhD Scholarship, Gopika Kottantharayil Bhasi, has completed the first year of her PhD into a field-deployable diagnostic test for honeybee viruses, and with the aim of developing therapies to aid honeybee health.

La Trobe was the first Australian university to award Shah Rukh Khan with an Honorary Degree, Doctor of Letters (honoris causa) during a ceremony at the University’s Melbourne campus in 2019. In recognition of SRK’s wide-ranging humanitarian work, including establishing the Meer Foundation to support and empower women who have survived acid attacks in India.

19, Mar 2024
MBA Business Analytics Industry Immersive Program, probably the first immersive learning program in Business Analytics in India

Dr. U B Desai _Vishnu Vandana _ S Neelima _ Balaji Utla and others seen Inaugurating the MBA Business Analytics Industry Immersive Programme at Anurag University 1

Hyderabad, March 19, 2024……. Currently, there is a wide gap between industries and academia, there is a wide gap between what students possess and what industry requires and there is a wide gap between acquired knowledge and required knowledge in India, said Dir. U.B. Desai, founding Director of the Indian Institute of Technology Hyderabad and Chancellor, of Anurag University

Dr. U B Desai _ Chancellor Anurag University and Founder Director of IIT HYDERABAD (2)

Dr Desai was the Chief Guest at the inauguration of the MBA Business Analytics –Industry Immersive Program at Anurag University, the first private University in the state.

Dr Balaji Utla, Registrar, Ms. S. Neelima, CEO and others have graced the occasion.

Dr Desai spoke to the students and interacted with faculty after the launch of the program

Speaking about Industry-Academia Connect, he said, there is a lot more to be done. We are just taking baby steps in developing a strong connection. That is because of the lack of clear policy in strengthening ties between them.

Several luminaries and academia opined in the past that Industry-Academia Collaboration Should be Mandatory by Law. When asked about his opinion about the same, Dr Desai said, academia and industry are interdependent. And change cannot be brought by force.

Speaking further he added that Academia and Industry are interdependent. The Sooner this is recognised the better the outcomes will be.

Students at the MBA Business Analytics Industry Immersive Programme 4

The initiative is the brainchild of Dr Balaji Utla, Registrar, and founder CEO of Satyam Learning.

Prof of Practice Venugopal said the MBA Business Analytics Industry Immersive Program is probably one of the industry’s first initiatives introduced with the sole aim of producing industry-ready Management Graduates. Under this program, 35 students who are pursuing MBA Analytics not only learn theory but also put into practice the same by being themselves as business owners while pursuing their studies.

Dr. U B Desai _ Vishnu Vandana_ S Neelima _ Balaji Utla and Students MBA Business Analytics Industry Immersive Programme 5

According to Dr Syed Mansoor Pash, Program Director, it is a combination of management and technology and is probably the first Immersive Learning programme in Business Analytics in India. The program is uniquely designed to allow students to do projects every alternate term for a total of 6 terms. This offers an opportunity to do real-life and near-real-life projects so the students can practice the concepts/tools learnt in the earlier term.

During the program students will be treated as employees working in a temporary organization so that they are industry-ready by the time of completion of the Programme, said Dr V. Vishnu Vandana, Head of the Department, School of Management, Anurag University.

Dr. U B Desai _ Vishnu Vandana_ S Neelima _ Balaji Utla and Students MBA Business Analytics Industry Immersive Programme 3

Academia, industry experts and Professors of Practice as envisaged in the New Education Policy (NEP) will guide students and help them navigate through the program.

19, Mar 2024
VST Tillers Tractors wins Best Display award at 115th All India Farmers Fair by GB Pant University

18th March 2024: VST Tillers Tractors Ltd, one of India’s leading farm equipment manufacturers, won the best display award at the 115th All India Farmers Fair and Agro-Industrial Exhibition 2024 organized by G.B. Pant University of Agriculture & Technology at Pant Nagar, Uttarakhand.

VST showcased its range of innovative products including Small Farm Machines and Equipment suitable for the mechanization of farms in hilly areas. The products displayed by VST at the exhibition were appreciated by visiting farmers, scientists, and professors at the University. VST’s farm equipment stood out for its quality and adaptability to taking multiple operations with different attachments.

GBPAU (1)

In line with its commitment to revolutionizing farm mechanization for small and marginal farmers, VST displayed its range of smart farm machines at the exhibition. The VST 165 DI, a 16 HP electric start with sit and drive arrangement, and the 95 IGNITO, a 9 HP Tiller, first in its class Electric Start tillers received excellent responses for their innovation and efficacy in enhancing agricultural productivity. These products are widely used for both Dry Land & Wet Land Operations, Inter-cultivation, Earthing-up, Land preparation, etc. Although smaller in size, these products are available with multiple attachments to handle the growing demands of mechanization in Sugarcane, Turmeric, Vegetable Crops, Horticulture Crops, Floriculture & Plantation Crops at very affordable cost.

One of the major attractions at the exhibition was the VST 932 DI Owners’ Tractor released with Frugal Engineering Concepts, this 32 HP Cat Tractor has unique features in the segment including multiple PTO options like Reverse PTO, MID PTO, and Independent PTO along with a fully synchromesh gearbox enabling the owners to perform all challenging task at their farm with ease. The Tractor has higher power, torque, and greater fuel efficiency making it versatile to handle all tasks.

GBPAU (2)

Another unique Tractor showcased by the brand is VST 929 DI DUAL TRAC which can manage the narrowest working in the sugarcane field while operating with the standard track in other fields. VST’s Series 9 range of tractors is equipped with multiple features to meet the growing needs of farm mechanization at orchards, vineyards, and horticulture farms.

VST also displayed a wide range of Electrical Water Pumps engineered to deliver efficient water transfer and irrigation solutions to the farm community, ensuring optimal crop growth and yield. The pumps are manufactured using Automatic Coil Winding and CNC technology, along with durable materials that ensure long-lasting performance and minimal maintenance.

The wide range of products from 2 HP to 50 HP under ONE VST umbrella was appreciated by the business community willing to explore profitable ventures in the Farm Machines segment.