5, Jan 2024
Gorakhpur, 5th January 2024 – Singer India Limited, a leading manufacturer of sewing machines and home appliances and JK Urbanscape Developers Limited, a part of multinational group, with a heritage of more than 125 years, expanding in multi-business, multi-product and multi-location operations, with its foot prints in various countries across the globe have come together and started a seven-day sewing workshop as part of “Unnat Bharat Gram Abhiyan – Mission Shakti” program.
The workshop, spanning 7 days, commenced on January 3, 2024 in Maharana Pratap Balika Inter College, was graced by distinguished chief guest, Dr. Gaurav Grover, SSP of Gorakhpur, while the second workshop conducted in Yogiraj Baba Gambhirnath Sevasharm saw the esteemed presence of Mr. Avneesh Awasthi Ji, Advisor to Chief Minister, Uttar Pradesh, adding an extra layer of significance to the occasion. The workshop promises a blend of expertise and training by the skilled instructors from Singer Skill Centers, ensuring a comprehensive and enriching learning experience for all participants.
This initiative will be implemented across four prominent colleges in Gorakhpur, featuring three batches at each location. In total, 12 batches are expected to provide training to more than 1150 women in the art of crafting and sewing. After the workshop, the women who have successfully completed the training will be given free Singer Sewing Machines by JK Urbanscape Developers. JK Urbanscape Developers have been working over the last few years towards empowering women and the training effort with Singer India, is in line with “Unnat Bharat Gram Abhiyan and Mission Shakti”.
Later this month, once the training is completed, Honorable CM, Shri Yogi Adityanathji will distribute Singer sewing machines to over 1150 women.
The 1150 trainees are expected to undertake an examination at the end of the training sessions and the top 3 winners will be rewarded with Singer Home Appliances. As an added incentive, all the 1150 students will be presented with INR 1000 voucher, which allows them to enroll in Singer India’s Live Virtual classes, further enriching their skills and helping them to fine tune training
Mr. Abhishek Singhania, Director, JK Urbanscape Developers said, “We firmly believe in empowering communities through skill development, providing the tools necessary for individuals to carve out a brighter future. This collaboration with Singer India is a testament to our commitment to creating positive change in the communities we serve, contributing to the larger tapestry of progress and empowerment.”
Rakesh Khanna, Managing Director, Singer India, added, “We take great pride in our collaboration with JK Urbanscape and our joint commitment to empowering individuals echoing Singer’s core value of ‘True Enablement.’ We are dedicated to inspiring new possibilities in everyday life through our products, services, and people-centric activities. Our partnership involves distributing sewing machines and providing training to women in Gorakhpur, contributing to their economic and social upliftment. We are honored to be a part of this initiative that enriches lives and communities alike.”
This collaborative effort between JK Urbanscape Developers and Singer India seamlessly weaves together their strengths, highlighting their commitment to empowerment and exemplifying a shared vision for positive change and transformation within the community.