HELL ENERGY DRINK Unveils First Intercollegiate Cricket Turf Championship 2025 in Mumbai

HELL ENERGY DRINK Unveils First Intercollegiate Cricket Turf Championship 2025 in Mumbai

HELL ENERGY DRINK Launches First-Ever Intercollegiate Cricket Turf Championship 2025 in Mumbai

Mumbai, Nov 29: HELL ENERGY DRINK, one of the fastest-growing energy drink brands in the world, has announced the launch of the first-ever HELL ENERGY DRINK Intercollegiate Cricket Turf Championship 2025 in Mumbai, an exciting new platform that brings together the city’s college cricket talent in an electrifying celebration of sport, energy, and youth spirit.

The championship will be held across four major zones — Western, Central, SOBO, and Harbour, with participation from over 200 college teams and 2,000 players. Teams of ten (8+2) will compete in six-over knockout underarm turf matches, promising high octane, fast-paced cricketing action. Each zone will witness 27 matches across four intense days, culminating in four zonal champions advancing to the Grand City Finale, where they will battle for the title of HELL ENERGY DRINK Intercollegiate Cricket Turf Champion 2025.

Speaking about this event, Unnikannan Gangadharan, Director, HELL-ENERGY PRIVATE LIMITED, said,

“HELL ENERGY DRINK stands for unstoppable power, unlimited passion, and unbeatable performance values that perfectly align with the spirit of cricket and India’s youth. Through this championship, we aim to create a platform that energizes young talent and celebrates teamwork, ambition, and sporting excellence.”

He further added, “The growing popularity of turf cricket offers a fantastic opportunity to engage with college youth in a dynamic and relatable way. This initiative reflects our commitment to building meaningful connections with the new generation through the shared love for sport and energy.”

The tournament goes beyond competition, it’s a celebration of Mumbai’s vibrant college culture, complete with on-ground brand touchpoint and sampling opportunity designed to elevate the excitement both on and off the turf.

The Grand City Finale will crown the first-ever HELL ENERGY DRINK Intercollegiate Cricket Turf Champion, marking a milestone in the brand’s journey to energize India’s youth and reinforce its positioning as a symbol of unstoppable drive and passion.