15, Dec 2025
Alive Wellness Clinic Relaunches Punjabi Bagh Centre with Community-Focused Winter Soiree
Alive Wellness Clinic Relaunches Its Punjabi Bagh Centre with an Engaging, Community Focused Winter Soiree Showcasing Its New Avatar
New Delhi, Dec 15: Alive Wellness Clinics, known for its clinical approach to holistic wellness and aesthetics, celebrated the relaunch of its Punjabi Bagh centre with an immersive afternoon that brought guests closer to the clinic’s expertise, upgraded technologies, and personalised care.

One of the clinic’s oldest and most trusted locations, the Punjabi Bagh centre has been serving the community for over a decade. It has now been revamped into a brand-new avatar, featuring a bigger, better-designed space and advanced technology integrations, offering an elevated experience for skin, hair, body, and wellness treatments.
The programme featured live demonstrations of popular treatments, including face and hair exosomes, advanced facials, laser hair reduction and more. Attendees were encouraged to move through the clinic with guided support, allowing them to understand each service through brief, hands-on interactions. The atmosphere reflected the clinic’s focus on clarity, evidence-led care, and trust-building. The afternoon also included the grand unveiling of the new Ultherapy Prime technology, further highlighting the clinic’s commitment to bringing global innovations to India.
Riddhima Kapoor Sahni, Face of the Brand, graced the event, meeting guests, posing for photographs, and sharing her personal connection with Dr. Chiranjiv Chhabra and the clinic. She also lit the ceremonial lamp to mark the relaunch and joined Dr. Chhabra in a quick, fun activity that brought light-hearted energy to the afternoon. Her presence added a sense of community, warmth, and familiarity to the celebration.
Dr. Chhabra addressed the gathering with a heartfelt note of appreciation, expressing gratitude for the support and trust the clinic has received over the years. The event also featured tarot sessions, grazing platters by Grazing Stories, and prebiotic beverages by Atmosphere through a barter partnership. Light-hearted Christmas-themed games created moments of joy, while exclusive relaunch offers added value for attendees.
On-ground media engagement included organic paparazzi coverage and intimate interactions with select publications, capturing the clinic’s renewed space, advanced technologies, and the presence of Riddhima Kapoor Sahni. The event concluded with a round of digital amplification through stories and reels shared by the guest list and the brand.
The relaunch reinforced Alive Wellness Clinics’ commitment to offering reliable dermatology and wellness solutions supported by clinical expertise and a client-centred approach.
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- By Neel Achary
15, Dec 2025
ANSR Report Highlights 126,000 Professionals Driving Enterprise AI Transformation Across India’s GCCs
India, Dec 15: ANSR, the global leader in establishing and operating Global Capability Centers today announced the release of its latest industry study, AI Talent Trends in India’s GCCs Report 2025, developed in partnership with Wizmatic. The report presents one of the most comprehensive analyses to date on how India’s GCC ecosystem is driving global enterprise adoption of AI, Generative AI, and Agentic AI at unprecedented scale.
According to the study, Fortune 500 GCCs in India now employ over 126,600 professionals in AI-aligned roles, making India the world’s largest, most dynamic, and fastest-growing enterprise AI talent hub. Of these, 18,300 constitute core AI experts working in machine learning, deep learning, LLM engineering, MLOps, and GenAI platform development marking a major shift in GCCs from execution centers to AI innovation command hubs.
Key Highlights from the Report:
AI-Aligned Talent in GCCs Crosses 126,600;
GCCs now account for 22.5% of India’s total AI talent demand, with AI-aligned talent making up 13% of the entire Fortune 500 GCC workforce. For every core AI role, GCCs deploy an additional 5–6 adjacently-skilled professionals in software engineering, data pipelines, and platform engineering to support AI deployment and scaling.
India’s AI Talent Strength Surges 252% in Eight Years;
India’s AI talent concentration has grown 252% between 2016–2024, now standing 2.51X higher than the global average. India has also reversed the decade-long brain drain trend, retaining more senior AI talent domestically due to high-impact GCC roles, competitive compensation, and access to global-scale AI problem statements.
GCCs Are Evolving Into AI Centers of Excellence;
The report outlines a five-stage maturity curve, showing GCCs progressing from digitization to full-scale AI orchestration. By 2028, many GCCs will be deploying enterprise-grade, autonomous AI systems, with the most mature centers transforming into Cognitive Intelligence Hubs aligned directly with global boardroom decision-making.
Hyderabad Emerges as India’s Fastest-Growing AI GCC Hub;
While Bengaluru leads with 30% of India’s total AI workforce, Hyderabad has seen a sharp rise in AI CoEs anchored by cloud majors (AWS, Microsoft, Google) and deep-tech GCCs. Chennai and Pune continue to strengthen domain-led AI capabilities across BFSI, industrial, and healthcare.
AI Hiring Led by Technology, BFSI and Retail;
- Technology & SaaS (24%): LLMOps, model fine-tuning, and AI platform ownership
- BFSI (22%): Fraud analytics, credit risk modelling, explainable AI
- Retail & e-commerce (11%): Search, recommendations, personalization engines
- Manufacturing & Auto (10%): Predictive maintenance, industrial IoT, computer vision
AI Talent Gap Shrinking Faster in India Than Any Other Market;
Despite a projected global AI talent deficit, India’s workforce is expanding at 16.4% CAGR, driven by aggressive reskilling, government-led AI skilling missions, and strong academia-industry collaboration. India is the only major market on track to close its high-skill AI talent gap within the decade.
Announcing the report, Vikram Ahuja , Co-Founder ANSR said;
“The world’s next great competitive advantage won’t come from who builds the most powerful AI models, but from who can mobilize talent to make AI real inside the enterprise. And on that front, India and its GCCs are stepping into a historic leadership role. GCCs are no longer satellite extensions, they are becoming the epicenters of AI-powered enterprise transformation. What makes this moment remarkable is the convergence of three forces: India’s unmatched depth of AI talent, the enterprise-scale ambition of GCCs, and the urgency with which global companies are reimagining how they operate.
The next decade will belong to organizations that invest in people, cultivate new AI-native capabilities, and steer this transformation responsibly. The GCCs that keep business impact at the core, while using AI as the force multiplier for innovation and value creation, will define the future of global enterprise.”
The report predicts that GCCs will accelerate India’s transition from a global talent supplier to a strategic AI innovation hub, with nearly all mature GCCs expected to operate specialized teams in areas like agentic AI, multi-modal model development, LLM governance, and AI-first product platforms by 2030.
15, Dec 2025
Karma Global Sparks National Interest with Labour Code Webinar Series
Mumbai, Dec 15:- Karma Management Global Consulting Solutions successfully concluded a three-part webinar series unpacking the four new labour codes announced on 21st November 2025 by the Ministry of Labour & Employment. The sessions were designed to help organisations understand the practical impact of the changes and prepare for a smooth transition. More than 2,500 participants from HR teams, compliance officers and business leaders attended the series, reflecting a strong demand for reliable guidance on the new regulations.
Speaking about the response, Pratik Vaidya, Chief Vision Officer and Managing Director of Karma Global, said;
“The new labour codes mark an important shift in how India looks at work, workers and workplaces. These changes call for awareness, not anxiety, and our goal was to help organisations understand the road ahead with clarity.”
The webinars covered key aspects of the reforms and addressed questions from employers, HR leaders, compliance officers and industry professionals. The interactive format allowed participants to understand both the intent of the codes and their practical application.
“The response to our three-part webinar series shows how strongly businesses want guidance. More than 2,500 participants joined us, which reinforces the need for simple, practical conversations around compliance,” Vaidya added.
Karma Global, known for its long-standing work in compliance, labour law support and people management solutions, aims to continue creating platforms that help organisations stay prepared and well-informed.
“As the country prepares for the transition, companies need support they can trust. We remain committed to helping organisations navigate these reforms with clarity, responsibility and readiness,” Vaidya said.
15, Dec 2025
Nautika Marks 25 Lakh Passengers with 75% YoY Growth
Nautika Celebrates 25 Lakh Passengers: India’s Fastest-Growing Premium Ferry Service Achieves 75% YOY Growth
Port Blair, Andaman and Nicobar Islands, Dec 15: Imagine this—you’re sipping barista-made coffee, the Andaman Sea stretching endlessly before you, dolphins dancing in the distance, and the gentle hum of a modern catamaran beneath your feet. This isn’t a luxury cruise; it’s just another day aboard Nautika, and 25 lakh travellers have already discovered why the journey can be just as magical as the destination.

In less than four years, Nautika has become India’s youngest, fastest-growing, and most dynamic ferry operator, transforming island-hopping in the Andamans from a necessary transit into an experience that travellers actively look forward to. With 25 lakh passengers—that’s 2.5 million memories made, families connected, honeymoons elevated, and adventures begun—Nautika has redefined what ferry travel means for modern India.
Phenomenal Growth 75% Average YOY Growth
Since Inception Since launching in less than four years, Nautika has charted an extraordinary course, demonstrating market leadership through unmatched performance. The company has achieved an average annual growth rate of approximately 75%, establishing it as India’s youngest and fastest-growing premium ferry operator. This trajectory reflects an initial exponential surge in operations, sustained by strong, steady double-digit growth thereafter.
The significance of this growth extends beyond the metrics. Every passenger in the 25-lakh milestone represents a choice—a traveller asserting, “I deserve better”; a family prioritising comfort; a couple elevating their honeymoon; an adventurer believing the journey should be as magnificent as the destination itself.
The Journey That Matches Your Dreams
For years, travellers planning their dream Andaman getaway would meticulously research the perfect resort, the best dive spots, the most pristine beaches—only to dread the ferry connections. Not anymore. Nautika recognised that in a destination as breathtaking as the Andaman Islands, every moment should feel extraordinary, including the journey between islands.
“When we started Nautika, we asked ourselves a simple question: Why should the travel experience drop the moment you step onto a ferry?” said Anoop Kumar, Director, Nautika, “Our 25 lakh passengers aren’t just numbers—they’re families who arrived at Havelock Island relaxed instead of exhausted, honeymooners who started their romantic escape the moment they boarded, professionals who stayed connected while crossing crystal waters, and solo travellers who found their ‘magic window’ moment watching the ocean. Our average year-on-year growth of approximately 75% shows that when you give Indian travellers a premium option, they don’t just appreciate it—they actively choose it. We’ve built Nautika to be an aspirational brand because we believe every Indian traveller deserves to feel like their vacation starts the moment they choose us, not when they finally reach their hotel.”
More Than a Ferry It’s Where Your Island Story Begins
Nautika has the newest fleet in the archipelago, and their premium catamaran is the biggest in the area. This sleek boat can hold 360 people and goes through waves at 26 knots. This makes connections between islands faster, smoother, and more fun. It’s not just the boat, though; it’s how Nautika makes you feel.
Pick Your Experience:
• Business Class: Your own private space on the water. You get 4-seat cabins with personal attendants, full meal service, premium drinks, and priority boarding. Great for people who value privacy, want to be productive, or just want to feel better when they get there.
• Royal Class: big, comfortable seats with lots of legroom, priority boarding, private areas, and free drinks. Go on trips that matter.
• Luxury Class: Higher comfort that makes travel an experience worth posting about on social media.
The New Face of Indian Travel
The Andaman and Nicobar Islands are experiencing remarkable tourism growth, reflecting increasing interest in island and sea destinations. Official numbers from the Ministry of Tourism and the Andaman & Nicobar Tourism Department show that the number of domestic tourists rose sharply, from 2.35 lakh visitors in 2022 to 3.23 lakh in 2023 (37% growth), and then to an impressive 7.10 lakh in 2024 (120% growth). The number of foreign tourists who came also went up, from 4,461 in 2022 to 9,025 in 2023 and then to 11,497 in 2024.
This exponential growth in tourist arrivals—with the islands welcoming over 7 lakh visitors in 2024 alone—demonstrates the surging demand for premium island experiences. With the government projecting a further 25% increase in 2025, the opportunity for quality ferry operators is unprecedented. In a country where travel is becoming less about ticking boxes and more about creating moments, Nautika represents the new generation of Indian tourism: ambitious, quality-focused, and uncompromisingly passenger-centric.
Charting the Future: Nautika’s Vision for Market Leadership
With strong growth plans in place, Nautika is in a good position to take more than 75% of the market share in the high-end ferry segment over the next three to five years. The company is adding more ships to its fleet to handle the expected increase in tourist arrivals. It plans to add more high-end ships and improve inter-island connectivity across the archipelago.
“We’re not just responding to growth—we’re actively shaping the future of island tourism in India,” said Anoop Kumar. “With the government targeting a 25% increase in tourist arrivals for 2025 and infrastructure improvements opening new routes and destinations, we’re investing in the capacity, technology, and service excellence needed to serve over 3,000-4,000 passengers daily. Our goal is to make Nautika synonymous with premium island travel in India, setting standards that others aspire to match.”
Whether you’re planning your honeymoon, finally taking that family vacation, travelling solo to find yourself, or simply looking for your next weekend escape, Nautika invites you to discover why 25 lakh travellers chose to make their journey as memorable as their destination. Because in the Andamans, getting there really is half the experience. And with Nautika, it’s an experience you’ll want to have again and again.
15, Dec 2025
Michael Brown, Senior Research Strategist at Pepperstone, Shares Today’s Market Analysis
Digest – Sentiment soured as last week drew to a close with stocks notching chunky losses amid renewed concern over the AI theme. Now, a bumper week awaits, including five G10 policy decisions, plus the latest US jobs and inflation figures.
Where we Stand – Here we go then, we’ve finally made it to the last full trading week of the year; and, what a year it’s been!
Frankly, so much has happened that it’s exhausting to even try and think back to the events that have dominated the last twelve months. We’ve had tariffs thrown around all over the place; trade ‘deals’ being done left, right, and centre; geopolitical tensions rumbling on; DM central banks continuing to ease policy; fiscal worries rearing their head; a relentless equity bull run, and equally relentless run higher in precious metals; and, much else besides, that I’ve probably forgotten about.
As for Friday, it had been shaping up to be one of those days where we were all set to just drift aimlessly into the weekend. However, it ended up being a rather more tumultuous affair than that, with sentiment souring rather significantly, amid another dose of scepticism when it comes to the broad AI theme. This scepticism was initially fuelled by Broadcom’s earnings on Thursday evening, where the firm refused to provide guidance for the quarter ahead, and then exacerbated by reports that Oracle’s data centres being built for OpenAI may be delayed by a year, to 2028, albeit with these reports later being denied.
In any case, the damage had been done, with that reporting enough to see the NQ slide around 2% to end the week, with spoos also slipping by around half that magnitude, resulting in both notching weekly declines. That said, not only do we continue to trade a mere whisker away from contract highs, when it comes to spoos at least, but we also remain north of the 50-day moving average as well. Hence, in keeping with the bullish view I’ve had for the last seven or eight months, this is a dip that I’d be viewing as a buying opportunity, with the fundamental case for further upside into year-end still a solid one, and favourable seasonality (aka the traditional ‘Santa Rally’) likely providing a helping hand as well.
Outside of the equity space, it was precious metals that again caught the eye, with both gold, and to a greater extent silver, putting in rather chunky intraday reversals, as souring risk appetite sparked a broad-based unwind of momentum trades. Still, bullion ended the week at 4,300/oz, and silver ended proceedings north of the psychologically key 60/oz mark, leading me to favour further upside in both, once calmer tones begin to prevail.
In keeping with that momentum unwind, we also saw Treasuries unwind a fair chunk of recent gains, with the benchmark 30-year yield ending Friday a chunky 10bp above the intraday lows seen just a day prior. It appears that those dip buyers who sought to lock in yield have now done so, giving way to edgier conditions ahead of this week’s NFP and CPI prints.
One interesting aspect of Friday’s trade, though, was the relatively calm nature of the FX space, despite the aforementioned fireworks elsewhere. G10s largely just meandered throughout the day, with the greenback marginally firmer, albeit conditions on the whole being somewhat directionless.
Still, the pound once again underperformed, with cable pulling back below the 1.34 figure, after the latest GDP data pointed to the economy having unexpectedly contracted by 0.1% MoM in October, as pre-Budget uncertainty acted as a drag on overall activity. While the monthly GDP series is incredibly noisy, that does now make it four months in a row of either no, or negative, GDP growth, with November hardly likely to be much better, and with overall risks to the outlook still tilting to the downside, not least considering that the Budget contained zero policies to boost growth. Cable still looks rather too lofty to me.
Look Ahead A jam-packed week lies ahead.
On the policy front, we’ll almost certainly be getting a 25bp cut from the Bank of England on Thursday, as well as a 25bp hike from the Bank of Japan on Friday, while the Riksbank, Norges Bank, and ECB are all set to stand pat at their final meetings of the year.
Meanwhile, the data docket is busy too, highlighted by Tuesday’s US employment figures, and Thursday’s US CPI report. Both of these datapoints, though, are likely to be very noisy indeed, owing to data collection issues stemming from the government shutdown. Also on the docket this week is a busy week of UK releases, highlighted by November’s CPI figures on Wednesday, as well as the latest ‘flash’ PMI surveys from most major economies.
Besides that, a fairly busy week of central bank speakers awaits, while speculation over who will be named as the next Fed Chair continues too, especially after former Governor Kevin Warsh appears to have become a more serious contender for the role, per WSJ reporting on Friday.
Lastly, on the earnings front, figures from Micron (MU) will be watched closely amid increased jitters around the AI theme, while reports from both Nike (NKE) and FedEx (FDX) will be useful bellwethers of the economy at large.
15, Dec 2025
NueGo Expands Network with Multiple New Routes in South India
Bengaluru, Dec 15: NueGo, India’s first electric intercity bus brand by GreenCell Mobility, has announced the launch of its all-electric bus service on the Bengaluru Mangalore route. This new connection strengthens NueGo’s commitment to sustainable mass mobility while offering guests a premium, eco-friendly travel experience between two major cities in Southern India.

The launch marks a significant milestone for NueGo, bringing clean, quiet, and comfortable electric mobility to one of the region’s most scenic long-distance routes. Designed to deliver safety, comfort, punctuality, and sustainability, NueGo’s electric buses operate with zero tailpipe emissions and undergo 25 rigorous safety checks, including comprehensive mechanical and electrical inspections, to ensure reliability on long-haul journeys. With a range of over 250 kilometres on a single charge, the Bengaluru–Mangalore service promises smooth and efficient travel for all guests.
Commenting on the launch, Mr. Devndra Chawla, CEO & MD, GreenCell Mobility, said,
“We are delighted to strengthen NueGo’s southern network with the addition of this new intercity route. This expansion aligns with our mission to transform bus travel in India through sustainable, technology-enabled, and guest-centric mobility solutions. With continued route development, enhanced safety measures, and upgraded in-bus amenities, we remain committed to offering an elevated travel experience while contributing to a greener, emission-free future.”
Strengthening its nationwide footprint, NueGo has launched multiple new routes across North and South India, reinforcing its position as the country’s fastest-growing electric intercity travel network. With this expansion, NueGo now connects 120+ cities, offering travellers wider access to safe, comfortable, and sustainable electric mobility.
NueGo’s electric buses are equipped with advanced features including real-time geo-location tracking via the NueGo App, enhanced in-cabin comfort, and access to airport-like lounges in select cities, ensuring a seamless and stress-free journey.
The brand also places a strong emphasis on women’s safety, offering a 24×7 helpline, a “Pink Seat” option during ticket booking, and buses equipped with CCTV surveillance, GPS tracking, driver breath analyser tests, and speed limits capped at 80 km/hr.
15, Dec 2025
Begum Parween Sultana Receives Aditya Vikram Birla Kalashikar Puraskar
Aditya Vikram Birla Kalashikar Puraskar Bestowed Upon Padmabhushan Vidushi Begum Parween Sultana
Bengaluru, Dec 15: Addressing the august gathering at the glittering 29th edition of the Sangit Kala Kendra’s (SKK) Awards. Rajashree Birla, President of the Sangit Kala Kendra in her welcome address, traced the genesis of the Sangit Kala Kendra.

Speaking on the occasion, she stated, “The Sangit Kala Kendra Awards, year after year stir, a lot of beautiful memories. Traditionally, this evening we pay homage to our beloved founder of the Sangit Kala Kendra – the legendary Aditya Vikram Birla, my husband whose life symbolised, the triumph of creativity and imagination. I would like to share snatches of conversations on his philosophy: his timeless values, from thoughts of his Father, as expressed by my son Kumar Mangalam.”
It goes like this. “There is so much one can learn from his life. That you can be successful without having to negotiate on your values and principles, and on your own terms. With hard work, passion, and unfailing commitment. That at the same time there is more to life than work alone. Live life to the fullest – work with undivided focus and play with unbridled passion too. Follow your dreams – there is nothing you cannot learn or achieve if you put your mind and heart to it. That you can touch the lives of many people, more than you can perhaps imagine, through your genuine concern for their well-being, through small gestures and by being a role model to so many. We all realise that he is always with us and that he really never left us.” Unquote.
Today and every day, I feel that Adityaji never truly left us. His aura, his legacy of values, his desire to live life to the full and yet be a complete karmayogi continues to be his legacy bestowed upon us. It is also the rock solid principle at the core of the Sangit Kala Kendra.”
This year, the focus was on Indian Classical Music. Padma Bhushan Pandit Ajoy Chakrabarty was the Chief Guest. The distinguished jury comprised of eminent theatre exemplars pan India with the renowned Pandit Ulhas Kashalkar, as the jury chair. Pandit Venkatesh Kumar, Vidushi Ashwini Bhide Deshpande, Kavita Krishnamurthy Subramaniam and Devaki Pandit, were the other esteemed members of the jury.
The Sangit Kala Kendra has immortalized glorious moments of Aditya Birla’s life. The SKK Awards celebrate the memory of its visionary founder. Kumar Mangalam graced the occasion.
The coveted Aditya Vikram Birla Kala Shikhar Puraskar, its premier award was conferred upon Padma Bhushan Vidushi Begum Parween Sultana by Rajashree Birla. The versatile genius is known for her creativity across all genres- ranging from Indian Classical Music to Film Music.
The high voltage evening saw the crème de la crème from maximum city in full attendance. Spectacular performances by legendary actress Rekha, Shreya Ghoshal, Aditi Mangaldas, and Raghav Sachar, had the audience on their feet, screaming for an encore.
Earlier luminaries upon whom the Kala Shikar Puraskars were bestowed included Lata Mangeshkar, Pandit Bhimsen Joshi, Naseeruddin Shah. Ustad Zakir Hussian, Pt. Shivkumar Sharma, Pt. Vijay Raghav Rao and Pt. Ram Narayan
The Aditya Vikram Birla Kala Kiran Puraskar was conferred on Sammehan Kashalkar, Kumari Ankita Joshi, and Sagar Morankar.
For more than twenty-five years, the Aditya Vikram Birla Puraskars bear testimony to the evolution and tremendous growth of performing arts in India.
15, Dec 2025
Brand Concepts Ltd. Partners with Project Nanhi Kali to Empower Girl Children
Mumbai, Dec 15: Brand Concepts Ltd. is pleased to announce a significant step in its CSR journey with the support of 65 young girl children through a long-term partnership with Project Nanhi Kali. This initiative reflects the organisation’s commitment to inclusion, empowerment, and community development, with a focus on creating opportunities that enable brighter futures.
As part of this collaboration, Brand Concepts Ltd. is contributing to the holistic development of these 65 girls, ensuring access to academic support, sports training, and essential life-skills coaching. Through this effort, the organisation aims to nurture talent, encourage aspirations, and strengthen pathways for young girls as they work toward their goals.
“Our aim is to ensure young girls have the support and opportunities they need to learn and progress. At Brand Concepts Ltd., we are committed to helping young girls access quality education and the skills they need to grow. Working with Project Nanhi Kali allows us to contribute to stronger futures for the communities we serve” said Abhinav Kumar, Co-Founder, Brand Concepts Ltd.
This partnership aligns with Brand Concepts Ltd.’s broader CSR vision of supporting impactful, community-focused initiatives. By joining hands with Project Nanhi Kali, an initiative of the K.C. Mahindra Education Trust and Naandi Foundation, the company is contributing to one of India’s most respected programmes dedicated to girl child education.
Brand Concepts Ltd. acknowledges and appreciates the Project Nanhi Kali team for their continued dedication and for enabling the organisation to participate in this meaningful legacy.
15, Dec 2025
Better Nutrition Launches India’s First XRF-Based Soil-to-Food Nutrient Verification System
New Delhi, Dec 15:-In a major milestone for India’s food and agri-tech ecosystem, Better Nutrition, the country’s first biofortified food brand, has unveiled its advanced XRF Analyzer, bringing unprecedented scientific validation, safety, and transparency to everyday nutrition. With this breakthrough, Better Nutrition becomes the only private organization in India, and among a handful globally, to deploy advanced X-Ray Fluorescence (XRF) technology for real-time nutrient and heavy-metal profiling across every batch of food it produces.

This system now powers India’s first complete soil-to-food nutrient verification model, ensuring that nutrition is not merely claimed, but grown, measured, and proven.
The advanced XRF Analyzer can capture a complete nutrient scorecard within just 100 seconds, enabling the measurement of over 20+ essential nutrients, including iron, zinc, calcium, magnesium, manganese, and boron, while simultaneously screening for 10+ harmful heavy metals, such as lead, cadmium, and mercury.
“Almost every batch of food that we make is tested using this advanced technology, and in under 100 seconds, we can capture a perfect nutrient scorecard. We precisely ascertain levels of zinc, iron, calcium, manganese, boron, and also ensure harmful heavy metals like mercury, cadmium, and lead are absent. In India, we are the only private organization to have this capability today. Going forward, we’ll be showcasing these results to all our consumers, building unmatched trust and transparency,” said Prateek Rastogi, Co-founder, Better Nutrition.
This capability, currently found only in a few advanced research institutions globally, enables Better Nutrition to validate what most brands can only claim.
Unlike standard packaged foods that rely on broad claims such as “source of iron” or “rich in nutrients,” Better Nutrition can now prove the nutrient density of every batch before it reaches the customer.
“We’ve built India’s first soil-to-food nutrient system that can both increase and validate nutrients inside everyday staples. Nutrition is no longer assumed; it’s verified. Eating these staples daily allows consumers to meet a meaningful portion of their essential nutrient requirements without artificial fortification or supplements. This is a new, science-backed standard for everyday food in India,”
said Aishwarya Bhatnagar, Co-founder, Better Nutrition.This innovation directly addresses India’s “hidden hunger” challenge, nutrient deficiencies that persist despite adequate food availability.
15, Dec 2025
Sajjan Jain Support Trust & Arkade Developers Host Wheelchair Basketball Showcase for International Day of Persons with Disabilities
Mumbai, Dec 15:-In a powerful celebration of resilience, inclusion, and the transformative power of sport, Sajjan Jain Support Trust, an Arkade Developers initiative, in association with Project Mumbai, organized a dynamic Wheelchair Basketball Showcase Game to mark the International Day of Persons with Disabilities.
Held with the aim of promoting accessibility, inclusivity, and equal participation in sports, the event brought together athletes, supporters, and community leaders to highlight the talent and determination of persons with disabilities. The showcase offered spectators an inspiring experience while reinforcing the belief that sports can serve as a universal platform for empowerment and social change.
Mr. Arpit Jain, Director of Arkade Developers, expressed his pride in supporting the initiative, stating: “At Arkade Developers, we believe that true progress is defined not just by the spaces we build, but by the communities we uplift. This Wheelchair Basketball Showcase reflects our commitment to fostering an inclusive society where everyone has the opportunity to participate, excel, and be celebrated. We are honoured to stand alongside Sajjan Jain Support Trust and Project Mumbai in promoting dignity, confidence, and equal opportunities for all.”
The Wheelchair Basketball Showcase not only celebrated athletic skill but also created awareness about adaptive sports and the importance of accessible infrastructure. Spectators witnessed firsthand the strength, teamwork, and passion of the athletes, underscoring the importance of providing platforms that allow everyone regardless of ability to participate in sports.
“Wheelchair basketball is not just a sport we support it is a statement of what Mumbai stands for. These athletes remind us every day that ability is never defined by circumstance. At Project Mumbai, our role is to ensure that every citizen, irrespective of mobility or background, gets the opportunity to participate, to shine, and to inspire. This is the Mumbai we believe in, and this is the Mumbai we are committed to building”, said Mr. Shishir Joshi, CEO and Founder, Project Mumbai.
The Project Mumbai Wheelchair Basketball Team, supported by Project Mumbai, stands as a testament to inclusive community building. The initiative provides athletes with training, visibility and platforms to showcase their talent while sensitising citizens on accessibility and inclusion. Project Mumbai continues to work across sectors, from volunteering opportunities like mental health, environment and civic engagement, it welcomes volunteers who wish to contribute to its mission. Every Mumbaikar is invited to join hands and be part of the change. This collaborative initiative reaffirms the shared vision of Sajjan Jain Support Trust, Arkade Developers, and Project Mumbai: to foster an inclusive society that recognises and celebrates the abilities of all individuals.