15, Oct 2024
Saatvik Solar Secures Rs302 Crore Contract to Supply Solar PV Modules to MAHAGENCO

Chandigarh, October 15, 2024: Saatvik Green Energy Limited, today announced that it has won a contract with Maharashtra State Power Generation Company Limited (MAHAGENCO) to supply 200 MW of its cutting-edge N-TOPCon 580Wp modules to various locations across Maharashtra. The total value of the order is estimated to be ₹302 crore. The deployment of these modules will play a key role in bolstering Maharashtra’s renewable energy capacity, supporting the state’s initiatives toward cleaner and greener energy solutions. This partnership reflects Saatvik’s vision of empowering the renewable energy transition through best-in-class products and strategic collaborations.

MAHAGENCO is one of India’s largest power generation companies, and this order reaffirms Saatvik’s growing presence and reputation as a trusted provider of high-efficiency solar technologies in the renewable energy sector. The company has ordered Saatvik N-TOPCon 580Wp modules, which will be used to fulfil this contract, are among the most advanced and in-demand products in Saatvik’s portfolio. Known for their superior efficiency and performance, these modules are engineered to deliver enhanced energy output even under challenging environmental conditions.

Speaking on the occasion, Prashant Mathur, CEO, Saatvik Green Energy commented, “We at Saatvik are honoured to be selected by MAHAGENCO for this project. This order not only underscores our commitment to driving innovation and excellence in solar technology but also highlights our ability to deliver on large-scale, time-sensitive projects. Our N-TOPCon modules have been designed to meet the highest industry standards, ensuring sustainable energy generation for years to come. We look forward to contributing to Maharashtra’s renewable energy goals.”

Saatvik Green Energy is actively pursuing several key infrastructure tech innovations to stay ahead in the renewable energy sector. The company is developing high-efficiency solar PV modules, including half-cut modules and premium modules with advanced features like ‘0 buzz bar’ and ‘24 buzz bar’ technology. In addition to module manufacturing, it is also exploring investments in electrolyser battery manufacturing and storage solutions to enhance energy storage capabilities. The company’s R&D infrastructure and in-house manufacturing skills enable the firm to address the rising demand for high-efficiency solar modules in both the Indian and global markets.

15, Oct 2024
Tasva, the Mens Indian Wear brand, Staged ‘BAARAAT by Tasva’ with Ranbir Kapoor Leading the Show

Bangalore, October 15, 2024: In a dazzling display of designer wedding wear, TASVA by Aditya Birla Fashion Retail Ltd in collaboration with ace designer Tarun Tahiliani, hosted an unforgettable fashion show, ‘BAARAAT’ by Tasva unveiling its Autumn/Winter 2024 Wedding Collection. The grand event took place on Sunday, 13th October 2024, at the majestic Travancore Palace, New Delhi, and left an indelible mark on all who attended. The evening reached its dramatic conclusion with Bollywood icon Ranbir Kapoor leading the spectacular finale, celebrating the essence of Indian weddings with unmatched style and grandeur.

Ranbir and Tarun Tahiliani on the ramp showcasing the latest wedding collection by Tasva

The ‘BAARAAT’ by Tasva, was inspired by the lively and vibrant Indian wedding procession, reimagined as a fashion showcase that spotlighted the groom. The baaraat, traditionally symbolizing the groom’s joyous arrival, was presented in this unconventional and visually stunning fashion show.

Known for his impeccable style and charisma, Ranbir Kapoor perfectly embodied the Tasva man. He closed the show with a magnificent Indian wedding-style baaraat, making it the highlight of the evening. Reflecting on his participation in the event, Ranbir Kapoor shared, “Stepping onto the runway in the BAARAAT collection was an exhilarating experience, celebrating the fusion of tradition and modern flair! Today’s grooms are more than just part of the ceremony; they are the heart of the story. This collection gave them the opportunity to express their individuality while honoring their roots. With its luxurious textures and bold silhouettes, it redefines menswear and ensures every groom’s journey is unforgettable!”

In addition, the runway was graced by a stellar lineup of personalities who brought their unique charm and style to the event. Rising star Vihaan Samat, celebrated comedian Anubhav Singh Bassi, Michelin Star Chef Suvir Saran and popular digital influencers, Mohak Narang, Manav Chhabra, Unnati Malharkar, and Apoorva (also known as “The Rebel Kid”) showcased Tasva’s exceptional wedding collection with poise and flair. Each of them embodied the spirit of the modern Indian groom in their own way, seamlessly blending tradition with contemporary style. Their presence added a youthful, dynamic energy to the show, making the ‘BAARAAT by Tasva’ event a true celebration of individuality and fashion. With their distinctive personalities, they captured the essence of Tasva’s ethos, making the event even more memorable for the audience.

15, Oct 2024
RampMyCity Launches Accessibility Initiative in Mumbai, Making Public Spaces Wheelchair-Friendly

Mumbai,15th October 2024: RampMyCity, an innovative accessibility startup, is pleased to announce its launch in Mumbai, marking a significant step toward inclusivity. Founded in 2020, the startup has already transformed over 500 public spaces across five cities, making significant strides in creating wheelchair-friendly environments for Persons with Disabilities (PwDs) and the elderly. A significant step toward building an accessible city, this most recent initiative in Mumbai involves the installation of ramps at 15 police stations and 25 of the city’s finest restaurants.

ramp my city

The initiative in Mumbai is not just about infrastructure; it’s about community connection and empowerment. People with disabilities can now enjoy the same experiences as everyone else, such as going to their favorite restaurant, seeing friends, or just feeling comfortable in their community, due to the installation of ramps.

While commenting on the initiative Prateek Khandelwal, Founder and Managing Director of accessibility start-up RampMyCity Said, “Our goal is to erase barriers and allow everyone to have access to every area of Mumbai. We are pleased to be taking the lead in building a city where everyone can move freely and with confidence because to our latest installations. More than 300,000 lives have already been favorably influenced by RampMyCity’s activities. We also with Mumbai Police to gain authorization to expand its accessibility initiatives to all police stations inside the city, hence augmenting public safety and inclusion. The partnership highlights how important accessibility is to making the community a safer and happier place for every resident.”

Further he added, “Our aim is to expand its activities in Mumbai and reach 1,000 public and private establishments. Along with corporate offices and residential societies, this expansive concept includes parks, schools, hospitals, and tourist attractions. We invite everyone to join us in this mission. Together, we can create a more accessible Mumbai for future generations. RampMyCity encourages everyone to take part in this essential project. Corporations, non-profits, and individuals interested in supporting accessibility.”

The journey of RampMyCity is rooted in Prateek Khandelwal’s personal experience. After suffering a spinal cord injury in 2014, Prateek became a wheelchair user, igniting his passion for advocating for accessibility and inclusion. His commitment to this cause has garnered recognition from esteemed organizations such as UNICEF, WHO, and the World Bank. Additionally, he has received prestigious accolades including the Universal Design Award (2021), the Sawai Award (2022), and the CNN Network 18 Award (2022).

15, Oct 2024
KMC Manipal Welcomes New MBBS Students at MedOrient 2024 Inaugural Ceremony

Manipal, October 15, 2024 – Kasturba Medical College (KMC), Manipal, part of the prestigious Manipal Academy of Higher Education (MAHE), hosted a grand inaugural event on October 14, 2024, to welcome the new MBBS Batch of 2024-25. Held at the Dr. TMA Pai Auditorium, the event marked the beginning of an important academic journey for the students who attended the ceremony with their families, faculty members, and dignitaries in celebration of this milestone.

Chief Guests of the ceremony were Dr. Sharath K. Rao, Pro Vice Chancellor (Health Sciences) of MAHE, with Dr. Raviraja N.S., Chief Operating Officer of MAHE Manipal, attending as the Guest of Honour, and Dr. Avinash Shetty, Medical Superintendent of Kasturba Hospital Manipal, serving as the Chief Guest.

KMC Manipal Welcomes New MBBS Students at MedOrient 2024 Inaugural Ceremony

Dr. Padmaraj Hegde, Dean of Kasturba Medical College, Manipal, delivered the welcome address and provided an overview of what the students could expect in the coming years. He warmly welcomed the new batch of students, emphasizing KMC’s commitment to shaping not only competent doctors but also compassionate human beings. He highlighted the importance of balancing academic excellence with empathy, urging students to take advantage of every opportunity provided by the institution and to remain committed to the core values of the medical profession—compassion, empathy, and service.

The event began with the lighting of the ceremonial lamp, followed by a tribute to Dr. TMA Pai, the visionary founder of MAHE. The highlight of the event was the White Coat Ceremony, Conducted by Dr Anil K. Bhat, Associate Dean, KMC, Manipal a symbolic rite of passage into the medical profession. The new students donned their white coats and took the Charaka Shapath, pledging to adhere to the ethical principles of medicine throughout their careers.

In his keynote address, Dr. Sharath K. Rao emphasized the responsibility that comes with entering the medical profession. “Today marks the start of a journey where knowledge meets compassion. As future doctors, you will be the source of hope and healing for your patients. Remember that while your academic excellence is crucial, your empathy and integrity will define your career,” he said, encouraging the students to remain committed to both learning and service.

Dr. Raviraja N.S., in his address as the Guest of Honour, highlighted KMC’s legacy of academic excellence and urged the students to embrace the challenges ahead. “Medical education requires perseverance, dedication, and a continuous thirst for knowledge. At Kasturba Medical College, we will provide you with every opportunity to grow and succeed, but it is your passion and hard work that will truly determine your future,” he remarked, motivating the students to strive for success both academically and personally.

The event also featured a special address by Dr. Avinash Shetty, who officially welcomed the batch by releasing the Student Handbook and handing over the white coats. “The white coat you wear today is a symbol of trust, responsibility, and service. Embrace it with integrity, and always strive to serve the community with the highest ethical standards,” he said.

Students and their parents also had the opportunity to participate in exhibitions organized by faculty members and students of KMC, which showcased the rich history, academic achievements, and research contributions of the institution. These exhibitions provided a glimpse into the wide range of opportunities available to students at KMC, from cutting-edge research to cultural and co-curricular activities, fostering a deeper connection between the students, their families, and the institution.

Throughout the day, students attended several informative and engaging sessions designed to help them transition into medical school life. These sessions focused on peer mentoring, the importance of research, and the value of co-curricular and cultural activities, ensuring that students are well-prepared to thrive both academically and socially. A panel discussion titled “What I Wish I Knew When I Entered Medical School” provided valuable insights from senior students and faculty, offering practical advice to help the new students navigate the challenges ahead.

The event concluded with a vote of thanks by Dr. Kanthilatha Pai. To symbolize the beginning of their new journey at KMC, students participated in a sapling planting ceremony at Endpoint, marking the start of their academic careers and their connection to the institution. The successful inauguration ceremony left students and their families excited and motivated for the journey ahead, as Kasturba Medical College reaffirmed its commitment to excellence in medical education and its role in shaping the future of healthcare.

15, Oct 2024
Experience the Magic of Puffizza 2.0- A Flavorful South-East Asian Journey Awaits at Roxie

Roxie is launching Puffizza 2.0, October, 2024. Building on the success of last year’s Puffiza, this new curation celebrates the transformation of puff pastry from its European origins into a beloved staple of South-East Asian cuisine.

puff pizza

Puffizza 2.0 offers an exquisite selection of curried puff pastries, each reflecting the rich flavors of South-East Asia. Guests can indulge in the subtly sweet and spicy Japanese Golden Curry puff, savor the creamy richness of the Malaysian Karipap, and experience the fiery, coconut-based umami of the Indonesian Rendang Curry puff. This collection highlights how puff pastry has been reinvented to embrace diverse regional influences.

This latest offering at Roxie is not just a culinary delight but a journey through the vibrant culinary traditions of South-East Asia. Puffizza 2.0 exemplifies the fusion of global and local flavors, showcasing how food can transcend its origins and become a cherished part of different cultures.

Join Roxie starting September 15 to explore this remarkable culinary adventure.

When: From October

Where: Roxie, 26, Haralur Main Road, near HP Petrol Station, Amblipura, PWD Quarters, Ambalipura, HSR Layout, Bengaluru, Karnataka 560102

15, Oct 2024
Sterling Forays into Jharkhand with Business Hotel in Steel City of India – Bokaro

15/10/2024 Sterling Holiday Resorts – India’s leading leisure hospitality brand has made its debut in Jharkhand with its hotel, Sterling City Centre Bokaro. Located within the SAIL city in the heart of Bokaro, within close distance of all important corporates and landmarks of the city, the property connects seamlessly with the major business sectors in Bokaro & other industrial areas in Jharkhand like Ranchi, Dhanbad and Sindri.

Sterling is the first pan-India hospitality brand in Bokaro and brings its signature warmth and award-winning hospitality to the Steel city. The hotel provides a wide range of rooms and suites ranging from 200 sq.ft to up to 730 sq.ft., all with upscale and chic décor and fully equipped and with all modern amenities – making it the ideal destination for business travelers on short or long stays and for guests using Bokaro as a base to explore the region.

Main Hero Day Shot

Conveniently located within SAIL city and closest to the airport, the hotel is the ideal venue and epicenter for corporates and leading business houses converging for events and conferences. The hotel boasts of the largest indoor banqueting venue in the city, ‘Conventia,’ which spans 6,000 square feet and is ideal for conferences, exhibitions, and social gatherings. Additional versatile spaces, including the Alora Ballroom, Atrium Lounge, and Outdoor Lawns, cater to a variety of events, from intimate meetings to grand celebrations.

Guests can indulge in a diverse culinary experience across three distinct dining venues. Aurum, a popular pub, offers a live DJ and an extensive selection of premium spirits. The Hub serves as a stylish coffee shop featuring fresh bakes and casual fare, while Melange presents an upscale dining experience with a curated selection of global cuisines in both indoor and outdoor settings.

“The introduction of Sterling City Centre Bokaro marks our first in the vibrant state of Jharkhand. This strengthens our presence in the “Bleisure” (business-cum-leisure) segment – following our hotels running successfully in Madurai, Dehradun, Haridwar etc. Bokaro is at the core of Jharkhand’s industrial hub, and our location here positions us to cater to the evolving needs of business around the city and the state.” said Mr. Vikram Lalvani, Managing Director & CEO, Sterling Holiday Resorts.

“We are delighted to collaborate with Sterling Holiday Resorts through our partner, Morpho Hotels. Sterling City Centre Bokaro is a testament to Bokaro’s warmth and traditional hospitality. As a landmark property in SAIL City the hotel has commanded respect and admiration from many businesses and locals alike, especially for our large banquet venues, trendy restaurants and pubs. With a whole new renewed product, upgraded rooms and the association of Sterling, I am confident about the boost to our hotel, it will make Sterling City Centre Bokaro a preferred hotel for both business and leisure,” said Mr. Deepak Gupta, Owner Hans Regency.

Apart from Its proximity to Bokaro Airport and local shopping malls, the hotel ensures ease of access for business travelers to major business centers such as ONGC, SAIL, and Siemens Ltd. and leisure travelers to explore notable local attractions, including the Baba Baidyanath Jyotirling, the City of Waterfalls – Ranchi, and the Holy Parasnath Hills in Giridih.

15, Oct 2024
Hikvision India introduces a new range of MinMoe Facial Recognition Terminals with Battery Support

Hikvision India has introduced a new range of MinMoe Facial Recognition Terminals (FRT) with battery support. These FRT products are available in two variants (DS-K1T320MFWX-B and DS-K1T320EFWX-B Value Series). There is another model, which is available (DS-K1T321MFWX-B) Value Series Face Access Terminal. This battery supported MinMoe FRT series is a value offering for the remote locations and harsh environments, where it is critical to be operational during power outages.

 MinMoe-FRT-Battery

Technical Specifications: Authorized access has come a long way from using keys, pin codes, cards, and fingerprints. We now find ourselves stepping into the era of most advanced biometric recognition. The use of face recognition in access control and time attendance has been quite popular in the market, mostly for its advantageous “touch-free” experience. Later, as access control continues to develop in biometric recognition, face recognition became a new trend – especially for scenarios that require higher security and more convenience. These products are customized for remote locations and harsh environments, where power outages and disruptions are frequent.

With advanced deep learning algorithms and practical functions, Hikvision’s MinMoe Face Recognition Terminals improve security and efficiency in access control and time attendance, making them easier. These Face Access Terminal Face recognition terminals adopt deep learning algorithm, which helps to recognize the face faster with higher accuracy. It also supports multiple authentication modes: face/card/fingerprint/PIN authentication, etc.

Superior recognition in any environment: Empowered by deep learning algorithms, Hikvision MinMoe Face Recognition Terminals can reach an amazing recognition speed of 0.2 seconds, with the accuracy rate of over 99%. Equipped with dual lenses, the MinMoe terminals perform equally well under low or even zero-light environments.

Deep Learning Algorithms: It offers fast facial recognition and high-level security. It comes with face anti-spoofing and privacy protection options.

Cloud based Time Attendance: It offers flexible deployment and management of convenient Hik-Connect software.

Connect Via AP: Connect to the device via AP mode with easily with simple configuration and operation.

Back Up Battery in Bracket: Increased system reliability during power outages and disruptions.

High Level Security: The embedded face image anti-spoofing technology boosts security level at entry points. All user data is encrypted for effective information protection, and the optional privacy protection mode also secures users’ personal information.

Easy to manage and operate: Hikvision MinMoe Face Recognition Terminals support quick and easy registration via multiple access methods, and convenient device configuration via the web or GUI as well. More conveniently, users can remotely check live view, unlock the door, check event logs and more, via the Hik-Connect App on their smartphone.

· Access methods include card, PIN code, fingerprint, face

· Supports web or GUI configuration

· Remote control via Hik-Connect App

Application Scenarios

It can be applied in multiple scenarios, such as buildings, enterprises, financial industries, and other important areas.Moreover, it offers diverse application scenarios including remote locations, mines, holiday homes, villas, apartments, and offices. These Face Recognition Terminals support multiple authentication methods such as face, pin code, card, and QR code, satisfying different environments and helping to use access permissions.

15, Oct 2024
ISB ranks #40 globally on the Financial Times’ Executive MBA Ranking 2024

[October 15, 2024]: The Indian School of Business (ISB) has been ranked #40 globally in the recently released Financial Times (FT) Executive MBA (EMBA) Ranking 2024. As part of the ranking, ISB was globally ranked #8 in ‘Alumni Network’; #17 in ‘Salary Today’; and #19 in ‘Percentage of Salary Increase’, among other parameters.

isb

ISB is the only business school from India to be ranked in this year’s FT EMBA ranking.

Professor Deepa Mani, Deputy Dean, Academic Programmes and Digital Learning, ISB underlined that “FT’s EMBA 2024 ranking reflects ISB’s global reputation for academic excellence, including our ability to select top talent and the world-class, research-backed teaching that our learners benefit from at the school. We are thrilled that the programme has been ranked highly for a range of employment outcomes, reflecting its strength in meeting the needs and expectations of diverse employers and helping our alumni achieve their career goals. This ranking emboldens our concerted efforts to continue to offer the best learning experience to all our students.”

Alumni from the PGPMAX class of 2020 were surveyed for this year’s ranking. ISB’s Post Graduate Programme in Management for Senior Executives (PGPMAX) is specially designed for experienced professionals, senior executives, and business owners with 10+ years of work experience. The programme empowers participants with the knowledge, skills and tools required to create, lead, and grow businesses with impact.

15, Oct 2024
Social Beat’s Digital Campaign for Fortune Foods During Ganesh Chaturthi using AI drives engagement

Chennai, India, 15th October, 2024: Social Beat, one of India’s leading digital growth partners, released an impactful digital campaign for Fortune Foods during the auspicious occasion of Ganesh Chaturthi 2024. The campaign, inspired by Lord Ganesha’s rich cultural heritage, timeless mythological stories and his love for food, aimed to unite communities online and provide engaging experiences through a series of creative contests and storytelling brought to life with the help of artificial intelligence.

Social Beat’s Digital Campaign for Fortune Foods During Ganesh Chaturthi using AI

The primary goal of the campaign was to celebrate Ganesh Chaturthi in a way that resonates with both younger and older generations. By presenting ancient tales of Lord Ganesha in a fun, modern format, the campaign brought people together, blending tradition with innovation.

Commenting on the campaign, Jignesh Shah, Head of Marketing, Fortune Foods, said, “Ganesh Chaturthi is a cherished festival for millions, and we wanted to connect with consumers in a way that honours tradition while embracing innovation. Food is such an integral part of the celebrations, and Social Beat’s creative approach enabled us to not only share the essence of Lord Ganesha’s stories but also engagingly celebrate the festive flavours. The results truly exceeded our expectations in terms of both reach and engagement.”

Speaking on the success of the campaign, Suneil Chawla, Co-Founder, Social Beat, said, “Ganesh Chaturthi is a festival that brings people together, and we wanted Fortune to facilitate that in the digital space. Our goal was to blend cultural storytelling with modern technology, creating a campaign that not only engages but also inspires. The overwhelming response we received highlights the power of digital storytelling in resonating with diverse audiences.”

Performance Highlights:

Total Reach: Over 21 million accounts engaged across 10 days

New Instagram Followers: 1,500

Total Contest Entries: 1,622

Total Impressions: 48.5 million

Average Cost Per Engagement (CPE): As low as ₹0.01

The campaign received an overwhelming response, particularly on Facebook and Instagram, driving the highest engagement with over 3.5 million video views.

The 10-day digital campaign titled “A Divine Journey Through the Timeless Tales of Lord Ganesha,” featured five stories and five contests, each designed to educate, entertain, and encourage audience participation while promoting the values and wisdom associated with Lord Ganesha. AI tools such as Midjourney, Immercity, and Photoshop AI were used to create compelling story visuals, supported by an exciting series of contests that ran throughout the 10-day festival. Each day featured a new tale or contest, offering rewards for participants. This multi-platform strategy included a mix of Instagram and Facebook posts, videos, and interactive content, concluding with a special Visarjan post.

The Ganesh Chaturthi campaign for Fortune Foods is a testament to Social Beat’s expertise in driving digital impact and engagement, connecting brands with their audience on a deeper, more personal level.

About Social Beat: 

Founded in 2012, Social Beat is a digital growth partner, enabling brands to rise to the impossible. They drive business outcomes with a 300+ strong team of digital experts across Bengaluru, Mumbai, NCR, and Chennai. They are India’s fastest-growing independent digital marketing solutions company and manage 4% of digital media investment in India. Social Beat is a Google Premier Partner, and Meta Business Partner and works closely with ecosystem partners like Amazon, Hotstar, Salesforce & LinkedIn. D2Scale is their center of excellence for commerce & omni channels brands to drive growth via D2C & Marketplaces. Influencer.in is their creator economy product driving discovery and real-time reporting of impactful influencer marketing campaigns. They work as extended growth teams with leading brands like Bharat Matrimony, Adani Wilmar, Jaquar, Indian Terrain, Samsonite, Mankind Pharma, Kalpataru Group, Go Colors, Mahindra Finance, JK Cement, Sundaram Mutual, Khazana Jewellery and with hyperscaling startups including boAt, Niyo, Gamezy, A23 Games, EaseMyTrip, Kapiva, Drools and Sukoon Health on driving business outcomes through a combination of creativity and performance.

15, Oct 2024
Apollo Hospitals initiates lifesaving 24/7 Chest pain clinics to detect heart related pain swiftly & prevent cardiac deaths

Visakhapatnam, October 15th, 2024: Apollo Hospitals, Visakhapatnam, is launching a revolutionary initiative, the ‘Apollo Chest Pain Clinic’, to combat the alarming rise in sudden cardiac deaths, especially among younger individuals. The Chest Pain Clinic was formally inaugurated by Smt. Vangalapudi Anitha, the Hon’ble Home Minister of Andhra Pradesh, today at Apollo Hospitals, Health City, Visakhapatnam. The services of Chest Pain clinics will be accessible at Apollo Hospitals at conveniently located Ramnagar and Health city hospitals. Anyone even with an iota of symptoms of chest pain can rush to the nearest clinic.

This specialized Apollo Chest Pain clinics are designed to address chest pain concerns, whether real or perceived, and are accessible to anyone experiencing such symptoms. They provide life-saving care for patients suffering from an actual heart attack, ensuring rapid and expert medical intervention. While those experiencing a false alarm will get reassurance from the experts at no-cost. The objective of this initiative is to make critical heart care accessible to all, without the fear of financial burden during precautionary visits.

VISAK

Both the Chest Pain Clinics are equipped with cutting edge technology and infrastructure to handle patients needing care on emergency basis. Expert specialists will be available round the clock to treat heart attack patients within the prescribed timelines. Every patient presenting with chest pain will be immediately evaluated by a dedicated emergency team to determine whether the pain is cardiac-related or due to other causes. The patient will undergo an ECG, Trop I and a cardiologist will diagnose the cause of the pain. If the investigations indicate the pain to be a heart attack, appropriate treatment will be administered as per the standard guidelines and protocols. The treatment may include medical management, Angio and Primary angioplasty as per the requirement.

Smt. Vangalapudi Anitha speaking on the occasion extolled the services of doctors and medical community for coming to the rescue of patients in their hour of distress. When faced with serious health issues, like heart conditions, the first name that often comes to mind is Apollo Hospitals. Continuing its commitment to accessible and patient-friendly healthcare, Apollo is introducing the Chest Pain Clinic, a pioneering service designed to offer immediate attention to anyone experiencing chest pain. This innovative initiative ensures that patients with chest pain can get a quick opinion on whether it’s heart-related or not. If the pain is linked to a cardiac issue, they can receive immediate treatment. Remarkably, if the pain is not heart-related, Apollo will waive any charges for the consultation, addressing a key concern for many who hesitate to seek care due to uncertainty over the costs involved. Differentiating between heart-related chest pain and other causes, such as gastric issues, can be challenging. Heart problem was once considered a condition of the elderly is now affecting younger populations, largely due to lifestyle changes and the lingering effects of COVID-19. This makes early detection and timely intervention even more critical. Unfortunately, many delay seeking care out of fear of high hospital costs, a hesitation that can prove fatal. Apollo’s Chest Pain Clinic provides a lifeline, allowing anyone in doubt to seek immediate medical evaluation without delay. This initiative not only ensures prompt treatment for heart-related issues but also offers peace of mind for those whose symptoms are unrelated to the heart, ensuring that patients can focus on recovery rather than worrying about potential costs. As heart disease becomes more prevalent, particularly in rural areas where awareness is lacking, Apollo Hospitals can by producing videos and other information about heart health, covering symptoms, prevention tips, exercises, and lifestyle changes, help reach a wider audience and raise awareness, ensuring that more people can take proactive steps to safeguard their heart health.

Apollo Hospitals is initiating the lifesaving round the clock Chest pain clinics aimed to detect heart related pain swiftly and prevent cardiac deaths. These specialised clinics bring advanced cardiac care closer to the community, ensuring that no critical moment is wasted in the fight to save lives. These clinics are manned by qualified ER doctors with a 24/7 cardiologist coverage, says Sri Y. Subramaniam, Regional CEO, Apollo Hospitals.

Dr. D.K. Baruah, Senior Cardiologist, Apollo Hospitals, Visakhapatnam, said, When we launched Apollo Hospitals in Vizag, cardiac care in the region was still in its infancy. We were proud to be pioneers, performing the first angioplasty in coastal Andhra and subsequently introducing advanced procedures that matched the highest global standards. Our commitment to bringing world-class healthcare to this region has only grown stronger. With the introduction of the Chest Pain Clinic at Apollo Hospitals, our mission is to prevent the tragic loss of life caused by delays in detecting heart attacks and administering urgent treatment. Time is critical when it comes to heart health, and even a brief delay can be the difference between life and death. Through this initiative, we aim to eliminate the dangerous time lag that often occurs between the onset of symptoms and receiving proper care. By offering immediate evaluation and treatment, we ensure that lives are saved and patients receive the timely care they deserve.

The fully equipped ACLS ambulances at Apollo Hospitals, with well-trained medical and Paramedical staff are available 24/7 for patients with a quickest response. All pickups for emergencies are Free within a radius of 10 Kms from the hospital.

Sri Y. Subramaniam, Regional CEO, Apollo Hospitals; Senior Cardiologists Dr. D.K.Baruah; Dr. N.K.Panigrahi; Dr. Sashanka Chunduri; Dr. Chakradar pedada and Dr. Ravikanth T.; Cardiothoracic Surgeons Dr. J.K.Trivedi and Dr. L.Vijay; Dr. Balakrishna, Medical Superintendent and Ramchandra, COO, Apollo Hospitals, Visakhapatnam; graced the occasion.