This Mother’s Day, Swiggy Serves a Story About Love That Lives Beyond Loss

This Mother’s Day, Swiggy Serves a Story About Love That Lives Beyond Loss

National; May 10th, 2025: Sometimes, love finds its way back into our lives – not with grand gestures, but with flour, sugar, and two people quietly baking a cake in memory of the loved ones that have lost. Swiggy Limited , India’s pioneering on-demand convenience platform, presents a deeply moving digital film this Mother’s Day that steps away from the conventional and dives into the tender spaces of shared grief, memory, and healing. Swiggy has collaborated with Maroof Culman, a storyteller and heritage documentarian, for direction and production of this film.

At the center of the film, ideated by the in-house team, are two individuals who’ve not met before they experienced irreparable loss; a mother who lost her son, and a son who lost his mother. Both of them come together on Mother’s Day every year and bake the same cake they once made with their loved ones who are no longer in this world. No dramatic monologues. Just quiet conversations, hands working in rhythm while baking the cake, small smiles, shared silences, and the universal comfort of food.

Shot in a minimal, documentary style with focus on interview-led storytelling and observational cinematography. The film captures the textures of grief as much as it celebrates the joy of remembrance. It reiterates how food, especially baking, connects them to those they have lost. The film ends with both the people eating the cake together, sharing a laugh and silently honoring those they miss in life.

Mayur Hola, VP and Head of Brand, Swiggy, said “Mother’s Day is often framed through picture-perfect stories. But many live through the day with empty chairs, quiet kitchens, or memories. Through this film, we wanted to honor them and show that healing doesn’t always come in a straight line. Sometimes, it arrives in the form of gestures shared with someone who simply understands. This film is part of Swiggy’s continued endeavor to tell emotion-first, food-rooted stories that reflect the many relationships and rituals built around the kitchen table. It invites audiences to go beyond traditional greetings and instead, connect meaningfully, with those we’ve lost, and the new connections we have built to carry on our lives with.”

This story celebrates how love, food, and shared loss can create new relationships and heal old wounds. The characters in the film don’t share a blood relation, but they share something deeper, a quiet, mutual understanding of grief and memory. Whether it’s a phone call, a recipe made from memory, or a handwritten note, this Mother’s Day, this film is a reminder that sometimes, the smallest acts can carry the greatest love.