Category Archives: Business

Samsung’s Galaxy Book5 Series Available for Pre-Reserve in India, Featuring Cutting-Edge AI Technology for Work and Play

GURUGRAM, India – March 05, 2025: Samsung, India’s largest electronics brand, today announced the commencement of pre-reserve for its new flagship AI PCs – Galaxy Book5 360, Galaxy Book5 Pro, and Galaxy Book5 Pro 360. Delivering strong performance and battery life in an ultra-portable, premium design, the new devices are set to usher a new era of AI PCs in India.

Powered by Intel’s advanced Lunar Lake processors, the Galaxy Book5 series, for the first time, brings together the power of Galaxy AI and Co-pilot+ PC enabling new ways to learn, work, and play. Galaxy Book 5 series will also come with features like ‘AI Select’, which allows users to intuitively search. The ‘Photo Remaster’ feature helps users instantly deliver pro-level image edits with vivid clarity. These new features are poised to redefine productivity and creativity for users.

Staying true to its legacy, Galaxy Book5 series offers next-level performance, an immersive touch-screen display, best-in-class battery, and an enhanced precision touch pad, accompanied with a wide array of ports. With the Galaxy ecosystem, customers can also enable seamless phone-PC connectivity with features like Phone Link, Quick Share, Multi-control, Second Screen with Galaxy smartphone and tablet users, allowing them to work across devices without interruption. Moreover, Samsung Knox ensures a secure and collaborative privacy foundation.

Consumers can pre-reserve the Galaxy Book5 360, Galaxy Book5 Pro, and Galaxy Book5 Pro 360 starting today on Samsung.com and at Samsung India Smart Cafés, select Samsung authorized retail stores and other online portals at no cost. Pre-reserve customers can enjoy early access benefits worth INR 5000. The pre-reserve offers are valid till March 10, 2025.

Anarock report 42Percentage of 4.60 Lakh Homes Sold in 7 Cities in 2024 Were Fresh Launches

By-Mr. Garvit Tiwari, Director & Co-Founder, InfraMantra, property consulting firm:

The rise in demand for newly launched projects shows the growing confidence that developers have earned over the past couple of years especially big listed developers. As a result, homebuyers are investing in those properties at a lower price. Also, the operationalisation and strict oversight of RERA has ensured fair practices, transparency and investor confidence in the real estate sector. The emergence of new micro markets across top cities have also tilted the preference of homebuyers towards newly launched projects.

Adani Wilmar Acquires GD Foods, Boosting Market Share in Sauces and Pickles with Tops Brand

5th March 2025, Ahmedabad: Adani Wilmar Limited (AWL), one of India’s largest Food FMCG companies, renowned for its household brand ‘Fortune’, today announced the signing of a definitive agreement to acquire G.D. Foods Manufacturing (India) Private Limited (“GD Foods”). The acquisition will be executed in multiple tranches, with 80% of the shares to be acquired in the first tranche, and the remaining 20% to be acquired over the next three years. In FY’24, GD Foods achieved a revenue of INR 386 crores, growing at a 3-year CAGR of 15%, and recorded an EBITDA of INR 32 crores.

Aligned with our vision to cater to the kitchen needs of Indian households, this acquisition offers a strategic advantage by expanding our portfolio with a broad range of value-added food products.

Founded in 1984, GD Foods’ owned brand “Tops” has built a strong reputation as a household brand in North India over the last 40 years, offering high-quality products in categories spanning across tomato ketchup, snack sauce, specialty sauces & culinary sauces, jams, pickles, noodles, instant mixes, corn & choco flakes and cooking essentials such as vinegar, baking powder, cake mix, corn flour. Headquartered in Delhi, the Company’s sales are mainly concentrated in seven states in North India, with a retail presence across more than 150,000 outlets. It also maintains in-house manufacturing facilities at 3 locations.

Commenting on the acquisition, Mr. Angshu Mallick, MD & CEO of Adani Wilmar Limited, said, “As the market evolves, there is a clear need for trusted national food FMCG brands to deliver high-quality, affordable products that fulfill the essential needs of Indian kitchens. Delivering on this requires best-in-class manufacturing operations and a broad distribution reach, both of which are key strengths of AWL. The acquisition of GD Foods aligns with our vision and will significantly enlarge AWL’s offerings to meet the evolving needs of Indian households. With 8 new product categories added to our portfolio, we are laying a strong foundation to build a formidable presence in the value-added products market over time.”

The “Tops” brand is amongst the top 3 players in the tomato ketchup and pickles category. We will further invest in the brand and significantly increase the distribution reach of all its products. This acquisition will lead to the significant addition of the margin-accretive products in our portfolio.

AWL’s strong infrastructure and brand ‘Fortune’ built over last 25 years, along with Wilmar’s deep expertise in the food industry gives us confidence that we can leverage the massive opportunity of serving every Indian household in packaged foods category,”

Mr. Nitin Seth, Vice Chairman of GD Foods commented, “We are delighted to see ‘Tops’ become a part of AWL. For the past 40 years, we have remained committed to understand and meet the needs of Indian households through innovative products. Now, with AWL’s strength behind us, ‘Tops’ products will reach a much larger number of homes. We are confident that AWL will continue to delight customers and unlock the true potential of the brand.”

The acquisition is subject to meeting customary closing conditions, with the first tranche is expected to close in 60 days. The transaction will be funded by internal accruals or IPO proceeds.

3one4 Capital Leads Dollar3.5 Million Funding Round for Rezolv, Founded by Ex-Kissht Co-Founders

March 5, 2025; Mumbai, India: Rezolv, a unified debt resolution platform, that went live with its first two NBFC clients in January 2025, has secured a $3.5 million seed round led by 3one4 Capital.

Karan Mehta and Sonali Jindal, co-founders of digital lending platform Kissht, have stepped down from their respective roles as Chief Technology Officer and Chief Operating Officer to launch Rezolv, an AI-powered debt resolution platform for banks and non-banking financial companies (NBFCs).

Rezolv’s approach simplifies collections by centralizing data, optimizing workflows, and leveraging AI-driven analytics to improve recovery rates. The platform integrates digital communications, intelligent allocation, and real-time decision-making to ensure the most effective collection strategies. Additionally, Rezolv helps lenders augment collections decision-making through a strategy builder that enables the creation of micro strategies.

The funding will support product innovation, expansion, and deeper integration with financial institutions, helping lenders transition from fragmented processes to a seamless, intelligent, and AI-powered collections ecosystem.

Speaking on the investment in Rezolv, Akshay Sharma, VP, Investments, 3one4 Capital, said, “At 3one4 Capital, we see Rezolv leading the transformation of debt collection platforms for Financial Institutions on the back of tailwinds such as tackling rising collection costs for FIs, the limitations of legacy solutions, and the growing demand for comprehensive, full-stack platforms. Sonali and Karan’s sharp execution and deep understanding of the space make them the ideal team to drive this transformation, and we’re excited to partner with them as they scale Rezolv.”

Speaking on transforming collections from a brute-force-led business to a data and analytics first business process, Sonali Jindal, Founder, Rezolv, said, “Debt collections relies heavily on behavioral science. Every interaction is a signal, and the right response depends on full context. Rezolv unifies collections, ensuring every nudge and action is tailored to each customer—helping lenders drive smarter, more effective collections. We make this possible by infusing analytics, AI, and automation into workflows, making strategies intelligent and adaptive.”

Karan Mehta, Founder, Rezolv, further added, “Lenders want agentic workflows, but the journey starts with a centralized, data-driven foundation. Once in place, AI and automation can modernize the entire stack and infuse intelligence into every process. This is exactly what Rezolv delivers.”

Bigger and Bolder: South African Tourism’s India Roadshow 2025 Brings 40 Exhibitors and Exciting New Products

National, 05th March 2025: Reinforcing its commitment to the Indian market, South African Tourism proudly presents the 2025 edition of its annual India roadshow, aimed at promoting travel and tourism to the Rainbow Nation. The initiative continues to serve as a pivotal platform for engaging with Indian trade partners and strengthening tourism ties between the two nations. Taking place from 18th to 20th March, the event will be hosted across three key Indian cities – Delhi, Chennai, and Mumbai.

As one of South Africa’s top priority markets, with India remaining a key focus for tourism growth, this year’s roadshow will offer stakeholders valuable business opportunities, immersive experiences, and direct engagement with the country’s tourism industry leaders. Now in its 21st edition, the event will introduce a refreshed strategic vision for the Indian market, highlighting key trends and emerging opportunities. Led by Mr. Gcobani Mancotywa, Regional General Manager for Asia, Australasia, and the Middle East, South African Tourism, the roadshow aims to build on past successes and further accelerate Indian tourist arrivals. Strengthening ties with Indian trade buyers, the convention will feature over 40 prominent exhibitors from the Rainbow Nation, including 09 SMMEs, underscoring a commitment to inclusivity and business diversification. Notably, over 15 % of exhibitors will showcase new products and offerings, adding fresh dimensions to South Africa’s appeal.

Commenting on the occasion, Mr Mancotywa said, “Our journey in the Indian market has been nothing short of exceptional. Our 2024 roadshow led to over 12,000 trade meetings, generating more than 160,000 immediate leads—a testament to the strong demand for South Africa. In 2024, India recorded 75,541 tourist arrivals to South Africa, marking a 79% recovery from pre-COVID levels. With strong momentum, we are setting our sights on a 16% increase in arrivals in 2025. Through this roadshow, we aim to deepen engagement with Indian travel trade partners, equipping them with the insights and tools needed to accelerate tourism growth”.

 India is not only a vital source market for South African Tourism but also a key partner in long-term bilateral travel and trade collaborations. Addressing accessibility, Minister of Tourism Patricia de Lille recently announced the introduction of the Electronic Travel Authorisation (ETA) system, set to streamline visa applications for Indian travellers. Additionally, the Trusted Tour Operator Scheme (TTOS) portal now live will expedite group visa applications, facilitating a smoother travel process. Discussions are also ongoing to establish direct flight routes between India and South Africa, enhancing connectivity and boosting inbound tourism.

Looking ahead to 2025, South African Tourism remains focused on key consumer segments, including adventure seekers, luxury travellers, family vacationers, and MICE groups. India’s traveller demographic has evolved significantly, with an increase in visitors aged over 40 in 2024 and a rise in family travel to South Africa. The MICE segment remains a key priority, MICE and business travellers contributing to nearly 49.6% of Indian arrivals, out of which MICE alone attracts 20.2% of Indian visitors to SA and 29.4% Business Travellers.

As South Africa assumes the G20 Presidency in 2025, the nation is keen to strengthen global tourism alliances, promote sustainable travel, and expand enhanced cross-border opportunities. With growing accessibility, increased trade engagement, and innovative campaigns such as the ‘More & More’ brand initiative, South African Tourism remains committed to deepening its presence in the Indian market.

Enjoy Flea Markets and Cultural Performances at Infiniti Mall’s Special Women’s Day Event

Mumbai, 5th March, 2025: Infiniti Mall, a premium luxury shopping and entertainment destination, is celebrating Women’s Day with a vibrant flea market and captivating cultural performances at both its Malad and Andheri locations. The event highlights the incredible talents of specially-abled artisans, blending creativity with a heartfelt celebration of women empowerment.

Infiniti Mall is all set to celebrate Women’s Day with a dazzling lineup of cultural performances starting from 6:30 PM onwards. The festivities will feature a vibrant Lavani Dance showcasing Maharashtra’s rich heritage, a mesmerizing solo act by a Female Magician, and an energetic Hula Hoop Performance by a talented artist. Each act is designed to captivate and inspire, promising an unforgettable Women’s Day experience at Infiniti Mall. Don’t miss out on this spectacular celebration!

The centerpiece of Infiniti Mall’s Women’s Day celebration is the vibrant Flea Market at Malad, showcasing exquisite handcrafted creations by 11 talented individuals, including those with Autism, Down syndrome, and Thalassemia. Shoppers can discover a unique range of handmade chocolates, decorative wall hangings, beaded jewelry, jute bags, block-printed accessories, canvas paintings, and more.

Infiniti Mall’s Women’s Day celebration goes beyond shopping, offering a meaningful blend of creativity, culture, and inclusivity. With its vibrant flea market and captivating performances, the mall continues to inspire and uplift, making every celebration truly special

This Women’s Day, Treat Yourself to Superdry’s Signature Tees

This Women’s Day, it’s the perfect time to pamper yourself with something special from the anniversary Osaka 6 collection. Superdry, known for blending vintage Americana, Japanese graphics, and British tailoring, earlier this year marked 20 years of its most recognizable streetwear—the iconic Osaka 6 collection. These stylish tees, merging retro vibes with modern flair, are the perfect way to add a spark of joy to your wardrobe and celebrate the occasion in style Here’s a quick rundown of two must-have tees that are perfect for the occasion.

 OSAKA 6 FLAG 90s TEE

Step into the world of retro with the Osaka 6 Flag 90s Tee. The tee brings nostalgic charm with its bold Osaka 6 graphic and flag-inspired detailing. Made from soft, premium cotton, it’s comfortable and versatile – ideal for Women’s Day gifting. Whether you’re pairing it with jeans or a skirt, this tee is perfect for any casual outing. With a regular fit, classic crew neck, and short sleeves, it combines comfort and style effortlessly.

OSAKA 6 EMB RS 90s TEE

If you’re looking to add a little extra sparkle, the Osaka 6 Emb RS 90s Tee is just what you need. This tee is designed with rhinestone embellishments that catch the light and elevate your style. With a slim fit and crew neck, it hugs your body in all the right places for a tailored look. The rhinestone Osaka print gives it a classy, chic feel – making it perfect for everything from a Women’s Day brunch to a stylish date night.

India Plant-Based Food Show 2025 Brings Together Experts to Drive Innovation in Health, Business, and Sustainability

New Delhi, March 5, 2025 – Marking a significant milestone in the country’s journey towards sustainable food innovation, the highly anticipated India Plant Based Foods Show 2025 concluded on March 4th, 2025, at Bharat Mandapam, New Delhi. Organised by the Plant Based Foods Industry Association (PBFIA) in collaboration with the Ministry of Food Processing Industries (MoFPI), Ministry of Micro, Medium and Small Enterprises (MoMSME), Agricultural and Processed Food Products Export Development Authority (APEDA), Food Safety and Standards Authority of India (FSSAI), Food and Agriculture Organisation (FAO), and India Trade Promotion Organisation (ITPO), the event brought together policymakers, industry leaders, scientists, investors, and innovators to shape the segment of plant-based nutrition in India.

The event was graced by Honourable Shri Chirag Paswan, Minister of Food Processing Industries, as the Chief Guest, who inaugurated the Plant-Based Food Arena, demonstrating the government’s commitment to fostering a robust Plant-Based food ecosystem in India.

The event was proudly powered by leading industry sponsors, including NETZSCH, PALL Corporation, RELUS, SYMEGA, U.S. Soybean Export Council, Invest in Denmark and Giani’s. The event was also supported by Radio Mirchi as the Radio Partner and IPSOS as the knowledge partner.

Welcoming all the attendees and guests, Praveer Srivastava, Executive Director of the Plant Based Foods Industry Association, delivered a compelling address, underscoring the association’s role in driving innovation and policy advocacy for plant-based foods in India. He highlighted that this is not just a show – but a movement, a foundation for a very big cause, a change that we are going to witness in the next 5-10 years. “The progress which we have made is not the work of one individual organisation or person, but a collective effort of the industry that believes in better food, better health and the best of the planet” he stated, reaffirming PBFIA’s and associated members’ commitment to bridging the gap between stakeholders and government bodies to create an enabling environment for alternative proteins. He also highlighted that there are still challenges, including protein deficiency among Indians, growing popularity and easy accessibility of meat compared to plant-based items, and the lack of resources for setting up Protein Clusters in India.

The event was also a part of a Post-Budget Webinar addressed by the Honourable Prime Minister of India, Mr. Narendra Modi, who focused on three topics: MSMEs and their changing growth, Manufacturing Exports and Nuclear Energy Missions, and Regulatory Investments and Ease of Doing Business Reforms. Prime Minister Shri Narendra Modi emphasized the significance of manufacturing and exports in shaping the future of India’s plant-based food sector. He highlighted India’s strong

growth trajectory and the increasing interest of other countries in partnering with India for plant-based innovations. He also underscored the impact of Atmanirbhar Bharat reforms, which have strengthened research and development (R&D), employment generation, and support for entrepreneurship. The MSME sector, recognized as the backbone of the industry, was a key focus, with the Prime Minister stressing the importance of timely credit availability for small businesses. Additionally, he acknowledged that first-time entrepreneurs require not only financial investment but also structured mentorship and guidance to scale their ventures, reinforcing the government’s commitment to fostering a thriving ecosystem for sustainable food solutions.

Following his addressal, His Excellency Mr. Rasmus Abildgaard Kristensen, Ambassador of Denmark to India, graced the event and emphasised the immense potential of farm-based products and plant-based foods in driving sustainable growth. He highlighted how Denmark is a frontrunner and the increasing need for innovative solutions that not only strengthen India’s food ecosystem but also contribute to the nation’s development. By leveraging advancements in plant-based food production, India can create impactful solutions that promote health, sustainability, and economic growth. He also stressed the importance of exploring new avenues for partnerships with Denmark, both domestically and globally, to accelerate the sector’s expansion and position India as a leader in the plant-based food industry.

Mr. Abhishek Dev, Chairman of APEDA, also took the stage to showcase the significant growth in India’s plant-based food sector and quoted that “it is not the time to be spectator, but to act”. “With abundant raw materials such as soya, pulses, and millets, India is well-positioned to advance in this space”, he stated. However, the high cost of plant-based products remains a key challenge, necessitating improvements in quality, taste, and affordability to drive wider consumer adoption. He emphasized the “Lifestyle for Environment” project, in collaboration with the government, is actively working to integrate sustainability into everyday choices.

A Day For Sustainable Innovations: Engaging Sessions and Industry Insights

The event was also kickoff by a dedicated roundtable discussion over ‘Exploring Market Dynamics of Plant-Based Food Industry’, which included industry experts like Mr. Ashu Phakey, Vice President and Business Head, Frozen Foods, ITC who emphasised the importance of farm-to-table practices, the role of plant-based ingredients in ITC’s ready-to-eat portfolio, and the need for affordability in alternative protein products, citing ITC’s pioneering efforts in launching plant-based offerings like Shakarkandi Kabab. He was also accompanied by Ms. Prerna Bajaj, Director, Wesley Foods, who discussed the integration of sustainability into daily food habits and shared examples such as plant-based egg bhurji along with Mr. Simarjeet Singh, Founder and Director, Mr. Veg Foods, Mr. Aravind R, Category Head, Big Basket, Ms. Charu Mohan, Brand Manager Nestle, and Mr. Rohit Bhagat, Business Head, Life Health Foods Pvt. Ltd.

The event featured a series of high-impact panel discussions and expert sessions aligned with the agenda, each providing valuable insights and actionable recommendations for the industry. It commenced with the session “The Soy You Deserve” which explored the growing role of soy in the plant-based food industry, moderated by Ms. Deeba Giannoulis of the U.S. Soybean Export Council. Industry leaders, including Mr. Gaurav Agrawal, Ms. Malavika Siddharth, and Mr. Suresh Itapu, discussed soy’s nutritional benefits, market expansion, and global trade opportunities. Powered by USSEC, the session highlighted soy’s potential in driving sustainability and food security. gut health trends pre- and post-COVID-19, the high prevalence of lactose intolerance in India, and the potential of soy as a crucial ingredient in plant-based diets. Sumit Agarwal focused on soy-based foods, including flavored yogurts, roasted beans, and the rapid rise of soy milk consumption. Suresh Itapu discussed the trend of adding protein to traditional foods, the growing demand for convenient nutrition products, and the functionality of soy in enhancing food quality. Christelle Cordahl spoke about the health benefits of soy, its role in cholesterol management, and the need for advanced agricultural practices to ensure accessibility and public health improvement.

A special highlight of the event was the launch of PBFIA-IPSOS Joint Report, “Sowing the Seeds of Growth: An Outlook on India’s Plant Based Foods Sector,” marking a significant moment in the event, offering valuable insights into the evolving landscape of plant-based foods in India. Mr. Deepak Hanumantharavappa, Partner and Country Head, IPSOS, delivered an insightful presentation on the report, a collaboration between the Plant Based Foods Industry Association (PBFIA) and IPSOS, and provided a comprehensive analysis of market trends, consumer behaviour, and future growth opportunities in the sector. Industry leaders, policymakers, and stakeholders gathered to discuss the findings, emphasizing the increasing demand for plant-based alternatives and the need for policy support to accelerate growth. The report serves as a roadmap for stakeholders looking to invest and expand in this dynamic industry.

A compelling presentation, “Denmark – A Plant Based Foods Nation”, on Denmark’s leadership in the plant-based food sector was presented by Ms. Katrine Dalsgaard Skovly, Special Advisor for Food & Agriculture at Invest in Denmark. The presentation outlined Denmark’s strides in innovation, sustainability, and market growth, emphasizing its role as a global pioneer in plant-based food production and provided valuable insights into how Denmark’s policies and advancements could serve as a model for India’s evolving plant-based ecosystem.

Following this, a panel discussion titled “Envisaging India’s Role in Global Supply Chain through Plant Protein Clusters” brought together industry experts, including Dr. Siddharth Pal, Mr. Gaurav Shisodia, Mr. Satyam Shivam Sundaram, Mr. Indranil Chatterjee, Mr. Srinivas Kuchibotta and Mr. Tejendre. Moderated by Mr. Rajesh Srivastava, Chairman of Prowess Advisors, the discussion examined India’s potential to integrate into the global plant-based supply chain, addressing critical

factors such as production scalability, international trade opportunities, and emerging industry collaborations.

A thought-provoking Fireside Chat featuring Good Dot, PROT Food, and Nourish You followed, moderated by sustainability strategist and climate activist Ms. Shreya Ghodawat. Another session of the event was a panel discussion on “Elevating the Sensory Functionality through Cutting-Edge Technologies in the Plant-Based Food Sector”, moderated by CS Jadhav, CEO of Nutricircle. The session featured leading experts who explored advancements in texture, taste, and overall sensory experience in plant-based foods.

The India Plant Based Foods Show 2025 underscored the growing significance of alternative proteins in India’s food industry. With commitments from policymakers, enhanced industry-government collaboration, and increased corporate investments, the event solidified India’s position as a frontrunner in sustainable nutrition. Key takeaways included the need for continuous policy support, increased funding for startups, and the establishment of dedicated protein processing clusters to reduce import reliance. The success of the India Plant Based Foods Show 2025 reflects the industry’s collective determination to make sustainable nutrition a mainstream reality. As India takes strides in alternative proteins, this event has set the stage for a transformation in food innovation.

Akshara Singh Inaugurates Senco Gold and Diamonds’ New Varanasi Store as Brand Expands

Varanasi, 05th March 2025: Senco Gold and Diamonds, one of the largest jewelry retail chains in India proudly announces the grand opening of its second store in Varanasi at Bhelupur and 174th store in India. Spanning an impressive 4600 sq. Ft, this expansion marks a significant step in the brand’s commitment of providing customers with exquisite jewelry and impeccable craftsmanship across the city.

Adding glamour and excitement to the grand celebration, the new showroom at H.K. Das Shopping Plaza, Bhelupur, was inaugurated by renowned actress and Bhojpuri film star Akshara Singh. The newly opened store features an extensive collection, ranging from modern lightweight designs in the Everlite collection to timeless wedding classics like the Shagun and Gathbandhan collections, making it the perfect destination for every occasion.

Commenting on the launch, Joita Sen, Director of Senco Gold & Diamonds said, “Varanasi holds a special place in our hearts, and we are delighted to expand our presence in this culturally rich city with our second store. At Senco Gold & Diamonds, we are committed to offering our customers exquisite craftsmanship, timeless designs, and an unparalleled shopping experience. This new store will showcase a blend of traditional and contemporary jewelry, catering to the diverse preferences of our valued customers. We are pleased to have Akshara Singh grace this occasion, adding to the celebration of our growing legacy.”

Dhaval Raja, Chief General Manager of Senco Gold & Diamonds, shares, “As we are expanding our presence in the northern region this was the best time during the ongoing wedding celebrations, we are thrilled to present our latest collection of handcrafted jewelry in the city with the new store. With Bhelupur store we are now at 174 stores across India. Senco Gold & Diamonds continues to uphold its legacy of trust, craftsmanship, and excellence. This new store will offer an exquisite range of jewelry, from traditional favourites to modern designs, ensuring that every customer finds something special. We look forward to welcoming jewelry enthusiasts and providing them with a premium shopping experience”.

Expressing her excitement for the store’s launch, Actress Akshara Singh said, “I’m thrilled to be a part of Senco Gold & Diamonds’ new store launch in Varanasi. The city’s rich heritage and love for jewelry make it an ideal destination. I’m excited to witness the unveiling of their stunning collections. Senco Gold & Diamonds is synonymous with excellence and elegance. Their designs are a perfect blend of tradition and modernity, which will surely appeal to the people of Varanasi.”

Senco Gold & Diamonds has established itself as a trusted name in the jewelry industry, with a strong legacy of over eight decades. The brand continues to expand its footprint across India, offering intricately designed collections that blend tradition with modern aesthetics.

CaratLane Empowers Women to Shine with the WearYourWins Movement

5.03.2025 – Mumbai: CaratLane – A TATA Product, India’s leading omni-channel jewellery brand, reignited the spirit of its evocative movement #WearYourWins—just ahead of International Women’s Day. Building on the momentum of its widely acclaimed campaign, the brand is once again championing the power of self-recognition. It seeks to remind women of their forgotten wins—the deeply personal yet often overlooked victories that define their journeys.

To reinforce this message, CaratLane conducted its first-ever social experiment featuring three inspiring women—Gul, a teacher; Neha, a single mother, actor, and RJ; and Tarannum, a single mother and entrepreneur. It explored how women fail to acknowledge their own achievements, not recognising their own worth. Initially hesitant due to self-doubt, their perspectives shifted when their loved ones reminded them how their accomplishments had impacted them and the world around them. This powerful moment reinforced the #WearYourWins message—every win, big or small, deserves recognition.

To reach out to and inspire more women, CaratLane collaborated with renowned artists from UnErase Poetry, including Priya Malik and Sainee Raj, thus amplifying the message through compelling storytelling.

Shaifali Gautam, CMO – CaratLane, said, “Women often downplay their wins—only 30% of women celebrate their wins. That insight was too powerful to ignore! With #WearYourWins, we want to create a cultural shift, redefining self-celebration by encouraging women to honour their victories with jewellery. In the larger picture, this effort even aligns with our brand motto of Khul Ke Karo Express, helping women express their wins by rewarding themselves.”