Category Archives: Business

Royal Enfield Expands Reach with New Spares Warehouse in Western India

Pune (India)|February 28, 2025: Royal Enfield, the global leader in the mid-size motorcycle segment (250cc-750cc), has inaugurated a new warehouse in Bhiwandi (Thane) to ensure faster availability of genuine parts and enhance service efficiency across western and central India. The strategically located facility will significantly reduce transit time for Spare parts, Oil and Lubes for Royal Enfield’s customers in Maharashtra, Gujarat, Madhya Pradesh and Goa.

Spread across 50,000 square feet, the new warehouse will stock 3,500+ SKUs to efficiently cater to demand for genuine parts and Royal Enfield essentials from 310+ channel partners. The new facility, located at Bhiwandi, Thane is about 45-KM from the Mumbai Airport and streamlines logistics and reduces aftersales service TAT to the RE network in the region.

Speaking at the inauguration of the new parts warehouse, Yadvinder Singh Guleria, Chief Commercial Officer – Royal Enfield, said, “At Royal Enfield, we are dedicated to ensuring a seamless and hassle-free ownership experience for our customers. Our new warehouse in Bhiwandi is a key step toward enhancing service efficiency across Western and Central India. With the Western Ghats and Central India being popular riding destinations for the Royal Enfield community, faster access to Spare parts, Oil and Lubes will help riders enjoy uninterrupted journeys with greater confidence and ease.”

Reinforcing its commitment to sustainability, Royal Enfield has integrated eco-friendly practices at the warehouse, including, a digitised system to minimise paper usage, skylights and motion-sensor lights to optimize energy consumption, natural ventilation systems with louvers and ridge monitors, rainwater harvesting for zero rainwater discharge.

This new facility is part of Royal Enfield’s continuous efforts to enhance customer satisfaction while driving operational and environmental efficiency.

Ola Electric Maintains Top Spot in EV 2Ws, Selling 25,000 Units and Capturing 28percentage Market Share

Bengaluru, February 28, 2025: Ola Electric, India’s largest pure-play EV company, today announced its sales for the month of February 2025. Backed by a strong S1 portfolio and sales-and-service network of 4,000 stores across the country, the company sold more than 25,000 units in February with a market share of over 28%, cementing its market leadership in the EV 2W segment.

Spokesperson, Ola Electric Mobility Limited, said, “We have successfully maintained a strong sales momentum & leadership position through the month of February. Owing to our wide scooter portfolio across mass and premium segments and our network of 4,000 stores across India, we are now witnessing a strong uptick in demand beyond urban cities from Tier 3 & 4 towns. With our Roadster X deliveries scheduled next month, we are confident of further accelerating the EV adoption across the 2W category in India.”

The company recently announced the renegotiation of its contracts with its vehicle registration agencies, a move that temporarily affected registration numbers on the VAHAN portal during February 2025. The negotiations aim to reduce costs and streamline the registration process.

Celebrating Indian Weddings: MMTC-PAMP Launches Film Series to Redefine Gifting Culture

Mumbai, February 28, 2025: MMTC-PAMP, India’s only London Bullion Market Association (LBMA) Good Delivery gold and silver refiner, today unveiled a new film series campaign titled ‘A Legacy of Gifting Tradition’ to redefine the gifting culture at Indian weddings. A brand renowned for purity and craftsmanship of its gold and silver products, MMTC-PAMP launched the unique and heartfelt four-part wedding film series that transcends conventional gifting.

The innovative campaign comprises a series of wedding stories from different regions of India, highlighting traditional customs and cultural nuances while showcasing MMTC-PAMP’s curated range of gifting products. The films presents unforgettable moments of gifting, where precious assets are passed on from one generation to the next, creating legacies and memorable experiences for both the giver and the receiver.

Speaking on the occasion, Mr Vikas Singh, Managing Director & CEO of MMTC-PAMP remarked, “MMTC-PAMP’s bouquet of purest 24k 99.99%+ gold and silver offerings mirrors the values, customs and traditions of the Indian culture. Since inception, it has been our unswerving commitment and promise to offer only the purest of products to our customers. Over the years, India’s relationship with Gold has only become stronger, especially during festive and wedding seasons. At MMTC-PAMP, it has been our constant endeavour to craft unparalleled products that serve as exquisite, tangible and appreciating gifts during auspicious occasions.”

The aim of these films is to transform the gifting culture around weddings. Instead of the common practice of cash gifts, MMTC-PAMP offers purest 24k 99.99%+ gold and silver products that hold long-term value, beauty, and sentiment, positioning them as ideal choices for those seeking to gift something truly unique and valuable. Through this campaign, MMTC-PAMP will highlight the importance of legacy gifting – where every gift is more than just a material offering; it becomes an asset to cherish and pass down for generations.

Mr Kashish Vasishta, Deputy General Manager – Marketing & Ecommerce at MMTC-PAMP said, “In today’s modern world, where gifting options are aplenty, cash gifts and generic presents are common. MMTC-PAMP aims to change that narrative by offering products that stand out as meaningful, valuable, and long-lasting. Our gold and silver bars, coins, and other precious products are meticulously crafted to be cherished and passed down through generations.”

For each region, the film series feature four different gold and silver product offerings from the house of MMTC-PAMP. Ram Lalla Gold & Silver Bars, which represent a meaningful and cherished way to carry forward the divine blessings of Lord Ram. The Lakshmi Shankh, a highly revered and symbolic item that can be passed down as a legacy piece within the family. Lotus Gold Bar, a fine representation of elegance and significance, perfect for gifting to mark a monumental moment in life and the Lakshmi Ganesh Coin, which is both auspicious and valuable, offering the bride an everlasting reminder of her friends’ love and the blessings she carries into her married life.

Max Estates and Chef Ritu Dalmia Introduce EatWell by Diva, Redefining India’s Diverse Culinary Landscape

Delhi, 27 February 2025 – Max Estates Limited (Max Estates), known for its visionary approach in enhancing quality of life through its WorkWell and LiveWell experiences, unveils a new culinary chapter with the launch of EatWell by Diva in the capital city of Delhi. Chef Ritu Dalmia, the founder of this vibrant new dining destination, offers a thoughtful blend of India’s diverse food traditions with the modern pace of city life, all while reflecting Max Estates’ core ethoses.

EatWell by Diva is more than just a restaurant – it’s an experience where food, fun, and fellowship come together. Rooted in a philosophy of nourishing both body and soul, EatWell offers a thoughtfully curated menu featuring classic Indian favorites from across the country, as well as lighter, balanced, and hearty options.

Chef Ritu Dalmia, celebrated for her innovative and soulful approach to cuisine, brings her passion for creating memorable food experiences to EatWell by Diva. Commenting on this exciting new venture, Chef Dalmia said “Our vision with EatWell is simple: to create a space where food brings people together, evoking the stories, nostalgia, and emotions that come with sharing a meal. Whether you’re grabbing a quick bite or sitting down for a leisurely experience, EatWell offers something for everyone, crafted with care and authenticity.”

Max Estates continues its legacy of designing spaces that foster well-being and a sense of community. EatWell aligns with this vision, offering a welcoming space that encourages connection over food. The space is designed to be warm and inviting, perfect for individuals, families, or groups to pause from their busy routines and enjoy the simple pleasures of food and togetherness.

Sahil Vachani, Vice Chairman & MD, Max Estates states, “With EatWell by Diva, we wanted to create an experience that aligns with our broader philosophy of living and working well. By partnering with Chef Ritu Dalmia, we’re bringing the joy of food to the forefront, offering a space that invites people to slow down, enjoy good food, and connect with others.”

The menu at EatWell is as diverse as India’s culinary landscape. Featuring dishes that bring together the best of regional flavors, the offerings include a range of options for every palate, from comforting classics to fresh healthy choices. The hero of course are dishes that truly embody the EatWell ethos like the Quinoa Bhel, Govindbhog Khichdi or the Tiffin of the day that changes based on the seasons pick of ingredients. The food is cooked using old practices that are not seen in many Indian homes anymore with pure ingredients like ghee and unadulterated spices. The beverages are also all freshly prepared, like cold press juices and smoothies with any added sugars along with Indian classics like chai and filter coffee.

The ambiance of EatWell by Diva echoes Max Estates’ commitment to sustainability and community well-being. The restaurant features modern, rustic design elements that make the space as delightful as the food it serves. With an emphasis on biodegradable packaging and sustainable sourcing, EatWell reflects Max Estates’ broader focus on responsible living.

Building on this vision, Max Estates intends to establish EatWell across all its developments, enriching communities with spaces that truly delight.

Little Elly Group of Preschools Sets Ambitious Goal to Double Its Network to 300 by 2028

Bangalore, February 28, 2025: Little Elly, a leading preschool chain in the country plans to double its network to 300 preschools across India over the next three years. Little Elly currently has over 150 preschools across 17 cities in India and international locations in Dubai and Seattle.

Founded in 2004, Little Elly has over 9,000 preschoolers that pass out each year. By combining multiple educational methodologies under its unique “H.A.P.P.Y Curriculum” – such as Montessori, Waldorf, Gardner’s Multiple Intelligences, and Bloom’s Taxonomy – Little Elly offers a comprehensive and dynamic learning experience that evolves with the changing needs of today’s children. Each of these methodologies is blended in a way that supports not just academic growth, but also emotional and social development. The group also offers Elly Childcare, a corporate creche service providing childcare facilities to employees of leading companies.

Commenting on the expansion, Preeti Bhandary, Co-Founder and Director, Little Elly, said, “The growing awareness among modern parents about the importance of holistic early childhood education is influencing our expansion decisions. This shift is not just seen in metropolitan areas but is also growing in tier 2 and tier 3 cities, where demand for high-quality early education is increasing. This strategic expansion plan reinforces Little Elly’s commitment to providing quality education and nurturing young minds. Recognizing the immense potential in early childhood education, Little Elly aims to strategically position itself to cater to the educational needs of a broader demographic. Our commitment remains steadfast in providing a nurturing and enriching environment where every child can flourish and reach their full potential.”

“Building on our strong presence in the South, we are focusing on penetrating further in Southern India as well as increasing our footprint in the Maharashtra region and expanding to other tier 2 cities in the country. Currently operating in 17 cities, Little Elly aims to expand its footprint to nearly 40 cities nationwide by the end of 2027. Our expansion will be driven entirely through the franchise model, empowering local entrepreneurs to become part of the Little Elly team. However, we are open to securing external capital to acquire regional players and build our presence in select geographies. As we continue to expand, we remain dedicated to continual innovation to deliver the finest educational experience,” said Amit Tiwari, CEO, Little Elly.

Little Elly is currently present in Bangalore, Bagalkot, Hassan, Hubli, Mangalore, Mysore, Shimoga, Vijayapura, Chennai, Coimbatore, Hosur, Madurai, Hyderabad, Tirupati, Mumbai and Pune. Going forward, Little Elly aims to consolidate its presence in existing cities and is exploring to enter newer cities such as Secunderabad, Vizag, Rajahmundry, Cochin, Trivandrum, Calicut, Tumkur, Dharwad, Belgaum, Raichur, Nashik amongst other tier 2 and tier 3 cities.

New Partnership: Anupam Rasayan and Elementium Materials Inc. to Develop Advanced Solvent for EV Batteries

Surat/Mumbai, February 28, 2025: Anupam Rasayan India Ltd., a leading provider of custom synthesis and specialty chemicals, has signed a Letter of Intent (LOI) with Elementium Materials Inc., a U.S.-based Battery Electrolyte Company, for the supply of chemicals in an advanced electrolyte critical for electric vehicle (EV) batteries. Anupam Rasayan will leverage its cutting-edge research and development expertise in Chemical production to create this high-demand, essential product, with supply expected to commence from end of FY26. Upon successful product development, the companies will negotiate a supply agreement for 5 years with cumulative sales ranging between $350 to $450 mn. Initial quantities can be supplied through existing manufacturing facilities, while to achieve its full potential, the company would be required to set up a new plant.

Speaking about the signed LOI, Anand Desai, Managing Director of Anupam Rasayan, said:

“This LOI with Elementium Materials aligns with our strategy to foray into battery chemicals and directly work with OEMs. This product will play a crucial role in enabling our customer to achieve its mission of manufacturing low-cost and high-performance EV batteries. By significantly enhancing battery performance, it will improve the power output of the vehicle, leading to a superior driving experience with enhanced safety. Furthermore, this partnership is poised to drive substantial revenue growth and profitability, establishing our presence in the battery chemicals market. By integrating our expertise in chemical production with the vision for affordable clean energy, we are addressing the cost and performance barriers associated with EV adoption while contributing to a more sustainable planet.”

Speaking about the signed LOI, Dr. Matthew Dawson, CEO of Elementium Materials, said:

“This Letter of Intent with Anupam Rasayan is a key step in Elementium’s strategy to build a diversified and resilient global supply chain. Working with world-leading chemical suppliers like Anupam Rasayan enables us to rapidly scale production of our next-generation electrolyte platform, driving the future of ultra-high performance batteries and sustainable energy solutions.”

YES BANK Bollywood Music Project 2025: Gurugram Showcase Thrills 50,000 Music Lovers

India, 28th February 2025 – Gurugram witnessed an unprecedented musical extravaganza as YES BANK Bollywood Music Project 2025 delivered two consecutive nights of extraordinary entertainment, bringing together India’s most celebrated musical talents on a world-class stage. The festival set new benchmarks for live music events in the country, attracting fifty thousand enthusiastic fans over two days for its maiden edition in the city.

The fifth edition of Asia’s biggest Bollywood music festival featured a meticulously curated dual-stage format, allowing seamless transitions between mainstream Bollywood blockbusters and cutting-edge experimental genres, ensuring continuous entertainment throughout the event.

The festival kicked off with a spectacular showcase of versatile musical talent. Neha Kakkar captivated the audience with her chart-topping hits, while Sona Mohapatra delivered a powerful performance blending folk and contemporary styles. Legendary Daler Mehndi’s high-energy set transformed the venue into a bhangra paradise, complemented by compelling performances from Badal Khosla, Raghu, Tanishka Bahl, Basant Kur and Divya Kumar. The sophisticated production design featuring synchronized LED displays and immersive lighting created an otherworldly atmosphere that perfectly complemented each artist’s unique performance style.

The festival’s momentum accelerated on the second day with rap superstar Badshah delivering an electrifying performance that sent waves of excitement through the massive crowd. Punjabi sensation Gippy Grewal brought his signature style to the stage, while vocal powerhouses Asees Kaur and Hargun Kaur showcased remarkable range and depth. The evening continued with memorable sets from the all-female ensemble Oh Womaniya, Josh Brar, Dhvani Bhanushali and underground favorite Pho. The evening culminated in a spectacular display of pyrotechnics and visual effects that illuminated the Gurugram skyline, creating a fitting finale to a landmark event.

YES BANK BMP 2025 raised the bar for production standards with state-of-the-art sound engineering, monumental LED installations, and precisely choreographed lighting sequences. The festival grounds were transformed into an immersive environment with themed experience zones, gourmet food courts, and interactive brand activations that complemented the musical programming.

Club Mahindra Thekkady: A Serene Escape Amidst Nature and Culture

New Delhi, February 28, 2025: Nestled in the heart of God’s Own Country, Kerala, Club Mahindra Thekkady offers an unforgettable retreat in a boutique forest setting, surrounded by rich wildlife and lush greenery. Located close to Kumily town, the resort seamlessly blends adventure and relaxation, making it an ideal getaway for nature and wildlife lovers. For hassle-free travel, the nearest airport is Cochin International Airport, ensuring a quick and efficient journey. Arriving via Cochin allows guests to maximize their vacation time, stepping into adventure with energy and enthusiasm. For those traveling by train, Kottayam Railway Station serves as the closest railhead, connecting Thekkady to major cities across India.

Club Mahindra believes in crafting truly enriching vacations. To make the most of their holiday, guests can explore multiple destinations within Kerala, extending their stay across our scenic resorts. From the serene backwaters of Ashtamudi to the coastal charm of Cherai, the misty hills of Munnar, the tranquil beauty of Poovar, and the wilderness of Thekkady—each resort offers a unique experience, ensuring a diverse and fulfilling getaway.

Club Mahindra Thekkady is designed to offer premium comfort and an immersive stay amidst nature. The resort features 49 elegantly crafted rooms, including studio apartments, one-bedroom apartments, and studios with kitchenettes—each with private balconies that provide breathtaking views of the lush landscape. Dining at Club Mahindra Thekkady is a culinary delight. Spice Restaurant serves an elaborate buffet for breakfast, lunch, and dinner, along with themed and festive dining experiences that celebrate Kerala’s rich flavors. Guests preferring a more personalized meal can choose from an extensive à la carte menu, while the Gourmet Express Service brings the convenience of in-room dining.

For a relaxed evening, the Grill Section near the spa offers a selection of mocktails, hot snacks, tea, and coffee. Seafood lovers can indulge in freshly prepared Kerala delicacies, with the option to select their preferred catch. For an authentic taste of tradition, a Kerala Sadhya can be arranged upon request. To elevate the experience, special dining options such as candlelight dinners by the pool and bonfire barbecues create unforgettable moments under the stars. For indoor game enthusiasts, Happy Hub offers the perfect blend of recreation and entertainment. Guests can enjoy a variety of activities, including chess, carrom, table tennis, video games, and an immersive E-gaming zone. Outdoor adventure seekers can explore thrilling wildlife experiences such as jeep safaris, boating at Periyar Lake, and plantation tours, or participate in adventure sports like rope climbing, rifle shooting, and archery.

Each evening, Kerala’s vibrant traditions come to life through captivating Kalaripayattu (martial arts) and Kathakali (classical dance-drama) performances, thoughtfully curated within the resort. Guests can also immerse themselves in the region’s rich heritage through activities like an embossing painting workshop. Saturdays bring an added treat with Cultural Night, where guests can immerse themselves in traditional music, dance, and local festivities. For those seeking a short yet refreshing escape, the Daycation package offers access to the swimming pools, relaxation areas, and delightful dining options, ensuring a rejuvenating experience.

Nearby attractions add to the adventure. The Periyar Tiger Reserve, just 4 km from the resort, offers a chance to witness tigers and other exotic wildlife in their natural habitat. For thrill-seekers, there are exciting jungle safaris such as Gavi Eco-Tourism Safari, Sathram Jungle Safari, and Ayamoozhy Jungle Safari. Nature lovers can visit a spice garden to explore Kerala’s rich biodiversity, while history and wellness enthusiasts can delve into the 5,000-year-old Ayurveda Museum, a fascinating insight into Kerala’s ancient healing traditions.

For the ultimate relaxation, the Svaastha Ayurvedic Spa offers a rejuvenating escape with authentic Kerala therapies, including Kizhi treatments, full-body massages, and Sirodhara therapy. Designed for both couples and families, the spa provides dedicated treatment rooms, ensuring a deeply soothing and personalized wellness experience. Reinforcing its commitment to sustainability, Club Mahindra Thekkady has expanded its solar energy capacity by 110 kwp, further promoting eco-conscious living and responsible tourism.

With a seamless blend of nature, luxury, and culture, Club Mahindra Thekkady promises an unparalleled experience, ensuring every guest enjoys a memorable and enriching stay.

Myntra Birthday Blast Shines with Star-Studded Fashion Campaign

Bengaluru, February 28, 2025: Myntra, one of India’s leading fashion, beauty, and lifestyle destinations, is all set to celebrate Fashion’s Biggest Party – the Myntra Birthday Blast with the launch of its new campaign featuring two ad films. One of the films features veteran music composer Anu Malik and TV personality Maheep Kapoor on celluloid, while the other sees Abbas-Mastan, Usha Uthup, Kusha Kapila, Gia Manek, Rupal Patel, and Chunky Panday in a hilarious take on the Myntra Birthday Blast. Packed with fashion, fun, and incredible deals, the second edition of the Myntra Birthday Blast, kicking off on March 1, also includes return gifts and surprises for its customers.

In the first ad film, Maheep Kapoor’s lavish birthday party turns into a fiasco when she realizes her guests are attending Myntra’s Birthday Blast instead, drawn by the tempting return gifts on offer. Anu Malik, also featured in the ad, is initially shocked but adds to the comedy with a quirky song, all while showcasing the exciting offers at play.

The second film follows Kusha Kapila as she conducts a “fashion refresh” for iconic Indian cinema figures like Abbas-Mastan, Usha Uthup, Chunky Panday, Rupal Patel, and Gia Manek, who have their unique style. This ad combines global fashion trends with beloved characters, blending humor, meme culture, and topical references into a fun and stylish narrative.

Speaking on the campaign, Kejal Parekh, Associate Director, Marketing, Myntra, said, “As we approach the significant milestone of celebrating Myntra’s 18th year, we’re incredibly excited to launch the second edition of the Myntra Birthday Blast. Our customers have been the cornerstone of our journey, and this year, we want to express our gratitude through unique ‘return gifts’ and the best trends in fashion, beauty, and lifestyle that truly reflect our appreciation. To add a layer of light-hearted fun and amplify the excitement surrounding this event, we’ve collaborated with icons like Abbas-Mastan, Anu Malik, Usha Uthup and Chunky Panday, Maheep Kapoor and Kusha Kapila. Their unique personalities and entertaining presence bring an unexpected and engaging twist to both films while showcasing how the Myntra Birthday Blast is the definitive destination for exceptional value and unforgettable experiences.”

​TAS Student Earns Man of The Match in Under-16 Lions Club Cricket Tourney Final

Organized in Pune, Atharva Arya took a 5-wicket haul to win the match for his team

Atharva Arya, a 16-year-old student from The Academy School (TAS) Pune, won the Man of the Match award in the Final of the Under-16 cricket tournament organized by the Lions International Club in Pune, Rahatani.

Playing for Chondhe Patil Academy, Arya was the Most Valuable Player and won the Man of the Match award after he took 5 wickets for 13 runs in 7 overs. His record-breaking spell in the final also included three maidens which helped the team win the match comfortably. The match was played at the 4 Star Ground, Hinjewadi. Along with domination with the ball, Arya also showcased exceptional batting prowess.

Dr. Maithili Tambe, CEO of TAS, said Arya’s feat is a testament to how talent is nurtured and encouraged at the school. “Arya, who is in Grade X, is not only an exceptional cricketing talent but also bright in academics. He will go places and achieve many more such milestones in the future. We at TAS believe in pursuing your areas of interest along with education. We believe that education and recreation can go hand in hand,” she stated.