Category Archives: Business

Vietjet’s Growth Takes Flight: Closes 2024 with 10 New Aircraft, Gears Up for Lunar New Year Travel Boom

New Delhi, January 10, 2025 – Vietjet, Vietnam’s leading new-age carrier, welcomed two additional state-of-the-art A321neo ACF (Airbus Cabin Flex) aircraft from Airbus as 2024 came to a close. The airline also added four wet-leased aircraft to its fleet on January 8 to accommodate the high travel demand during Lunar New Year, Vietnam’s biggest holiday. These milestones cap off a remarkable year of continuous growth and flight network expansion, positioning the airline for new heights in 2025.

Throughout 2024, Vietjet successfully added 10 new aircraft to its fleet, bringing the total to 115 Airbus aircraft. The airline also expanded its reach to over 170 domestic and international routes, connecting vibrant destinations in Vietnam and globally, including India, Australia, China, Japan, South Korea, and Southeast Asian countries, catering to the growing travel demand,

The newly delivered A321neo ACF aircraft, a cutting-edge addition to the successful A320 family, feature advanced designs that enable more flexible cabin configurations for up to 240 passengers. These aircraft also reduce emissions and noise compared to previous models. This upgrade not only enhances Vietjet’s passenger service capabilities but also underscores the airline’s commitment to sustainable development and its goal of achieving net-zero emissions by 2050.

Vietjet’s modern fleet is prepared to deliver safe, affordable, and enjoyable travel experiences. With the newest aircraft entering service in early 2025 to boost the airline’s capacity for spring transportation, as well as the introduction of wet-leased aircraft to meet the surge in Lunar New Year travel demand, Vietjet is well-positioned for continued growth. Its expanded fleet and forward-thinking approach will bring travellers closer to their favourite destinations with greater convenience and comfort throughout 2025.

Vietjet has pioneered air travel between Vietnam and India, now operating flights that connect New Delhi, Mumbai, Ahmedabad, and Kochi to Vietnam’s largest cities, including Hanoi, Ho Chi Minh City, and Da Nang. With an extensive flight network, the airline offers numerous economical options, including connecting flights, making it easier for travellers from India to explore Vietnam and the world.

Malaysia Airlines Launches Global “Time for” marketing campaign Connecting Travellers to Over 60 Destinations

India, 10 January 2025 – Malaysia Airlines is starting the new year with the launch of its global “Time For” signature marketing campaign, inviting travellers worldwide to embrace the joy of discovery and make 2025 a year of memorable journeys. The campaign aims to inspire travelers to discover the excitement of exploration, immerse themselves in diverse cultures, and make every journey truly memorable. As the ultimate gateway to Asia and beyond, Malaysia Airlines delivers exceptional travel experiences, enriched by its renowned Malaysian Hospitality. This campaign will also see Malaysia Airlines positioning Malaysia on the global stage with activations such as tram wraps in Melbourne, taxi and bus branding in the United Kingdom, and more. These efforts align with Visit Malaysia 2026, showcasing the country’s vibrant appeal to international audiences.

In conjunction with the launch of this “Time for” marketing campaign, Malaysia Airlines is offering an exclusive global sale with savings of up to 30% on fares to over 60 destinations. The sale is available from today until 22 January 2025. Passengers can enjoy enhanced in-flight services with personalised onboard dining with its “Chef on Call” menu, premium amenity kits as well as the recently launched MH Young Explorers Club to cater for families with young travellers. This includes dedicated priority check-in counters and family boarding privileges whilst young travellers can enjoy specially curated kids’ menus and in-flight kids’ activity pack to keep them entertained.

Dersenish Aresandiran, Chief Commercial Officer of Airlines from Malaysia Aviation Group, said, “Our “Time For” marketing campaign is more than just a celebration of travel; it’s an invitation for the world to discover Malaysia and connect to the best of Asia and beyond. Malaysia Airlines is committed to positioning Malaysia as the ultimate gateway to this vibrant region while showcasing the warmth and diversity of our culture. With curated offerings such as our Best of Asia and Chef-on-Call menus and thoughtfully designed in-flight experiences, we’re setting a new standard for memorable journeys that truly embody Malaysian Hospitality. There’s never been a better time to travel with Malaysia Airlines.”

As part of this exciting offer, travellers can enjoy all-in return Economy Class fares starting from INR 19,999, whereas Business Class fares can be enjoyed from INR 49,999. This sale spans multiple regions, offering exceptional value on flights to some of the world’s most sought-after destinations. Immerse yourself in Kuala Lumpur’s breathtaking sights, Singapore’s dazzling skyline, or Bali’s rich cultural heritage. It’s the perfect time to embark on a memorable journey with Malaysia Airlines, where familiar horizons meet exciting new adventures.

LenDenClub Launches Har Din Ho Khaas, Daily Earnings Ke Saath Campaign to Create Awareness about Daily Earnings

Mumbai, 10 January, 2025 – What if every day could feel like a celebration? LenDenClub, India’s leading peer-to-peer (P2P) lending platform, is set to make this dream a reality with its latest campaign, “Banao Har Din Ho Khaas, Daily Earnings Ke Saath.”

The campaign takes a playful yet impactful approach to showcase how daily earnings can turn life’s little hurdles into empowering victories, proving that financial stability doesn’t just balance the books—it uplifts the spirit with LenDenClub’s new offering. The campaign aims to create awareness that the daily earnings options allow lenders to earn income daily, with both interest and principal repayments credited directly to their bank accounts, providing consistent cash flow for daily expenses or long-term financial growth. The campaign, now live on YouTube and Instagram, highlights this innovative daily earning solution.

With the tagline, “Banao har din khaas, daily earning ke saath,” the campaign dives into the challenges and triumphs of everyday life with two hilarious and heartwarming ad films featuring MTV Roadies fame Suchit Vikram Singh, actor Vivek Raaj Sharma (Surrogacy [2021], Bewafai [2023], Freaky Night [2022]) and Deepak B. Daryani (Sikandar Ka Muqaddar [2024], Officer [2018], Bose: Dead/Alive [2017]). The campaign’s tone blends humour with heart, ensuring that audiences feel both seen and entertained.

Commenting on the campaign, Bhavin Patel, Co-Founder & CEO of LenDenClub, shared, “We wanted to tell a story that resonates with every individual who has ever felt the weight of financial stress. Through inspiring narratives, ‘Har Din Ho Khaas’ highlights how our daily earnings feature from our lending offering that can turn ordinary days into something truly special. At LenDenClub, we’re not just offering a financial product; we’re creating opportunities for happiness and stability, one day at a time.”

This campaign goes beyond advertising; it’s a celebration of LenDenClub’s commitment to empowering individuals to live better, stress-free lives. By making financial stability accessible and rewarding, LenDenClub is positioning itself as more than just a platform—it’s a partner in making every day extraordinary.

Aiming to raise awareness of the benefits of daily earnings, ‘Har Din Ho Khaas’ follows the success of LenDenClub’s previous campaign, ‘Invest Like Hardik,’ which featured brand ambassador Hardik Pandya, celebrating the bold spirit of modern investing. With ‘Har Din Ho Khaas,’ LenDenClub continues to innovate, delivering solutions that align seamlessly with the aspirations of today’s investors.

Arya Vaidya Pharmacy Expands Product Portfolio, Strengthening Its Commitment to Holistic Health and Sustainability

New Delhi, 09th January 2025 – Arya Vaidya Pharmacy (Coimbatore) Ltd. (AVP), a pioneer in Ayurvedic healthcare with over 120 years of expertise, is marking a pivotal moment in its journey by expanding its product portfolio. The company is introducing two new products designed to enhance the wellness of both infants and adults, reinforcing its dedication to offering comprehensive health solutions that combine the wisdom of Ayurveda with modern needs.

The newly launched products include the Kesini Hair Care Range, which features Bringadi Thailam, an Ayurvedic hair oil enriched with the nourishing properties of four types of milk to support hair growth and restore scalp health. Additionally, AVP introduces AVP Baby Oil, a gentle formulation made with virgin coconut oil and rare herbs to nurture infant skin. These offerings are a testament to AVP’s ongoing mission to provide sustainable, accessible wellness solutions that meet the evolving demands of today’s consumers while honouring the brand’s rich Ayurvedic legacy.

“We are committed to making Ayurvedic care accessible to people at every stage of life,” said Mr. Vipin Vijay, CEO of AVP. “With our new product offerings, ranging from infant care to holistic wellness, we are integrating the power of Ayurveda into everyday life. By staying true to our core values of Vidya (Knowledge), Vaidya (Expertise), and Vidhi (Methodology), we ensure that our innovations respect traditional wisdom while addressing the dynamic needs of modern consumers.”

This expansion forms a crucial part of AVP’s broader strategy to adapt to the changing landscape of health and wellness while remaining anchored in its Ayurvedic foundation. The company continues to combine timeless Ayurvedic formulations with cutting-edge research, ensuring each product is both effective and in harmony with the principles of Ayurveda.

“At AVP, we recognize that wellness is not just about products; it’s about building meaningful connections through the principles of Ayurveda,” said Shri Krishnadas Varier, Executive Director of AVP. “Our innovative solutions honour our heritage while meeting the needs of todays and tomorrow’s health-conscious consumers, providing holistic wellness experiences that resonate across generations.”

AVP also continues to diversify its range of Ayurvedic products, which includes specialised solutions such as Urojith, Livojith, and Lumbajith Capsules. These products are designed to address health concerns like renal, liver, and spinal health, highlighting AVP’s expertise in Ayurvedic remedies tailored to modern challenges.

A central aspect of AVP’s commitment to sustainability is its focus on responsible sourcing. The company has implemented a backward integration model, sourcing 50% of its key herbs, such as Indigo and Bhringaraj, from local farmers. As a plastic-positive company, AVP goes beyond neutrality by recycling more plastic than it uses, thereby contributing to a cleaner planet. This approach ensures the quality and sustainability of AVP’s Ayurvedic formulations, while also supporting environmental stewardship. On the digital front, AVP is modernising its operations through cloud-based supply chain platforms and e-commerce solutions, enabling global access to Ayurvedic wellness. However, to maintain a personal and on-the-ground approach, the company’s Talk to Vaidya initiative stands out. This service offers consumers direct consultations with qualified Ayurvedic doctors, providing tailored advice and support.

With this expansion, AVP continues to lead the way in holistic wellness, offering products and services that honour the legacy of Ayurveda while evolving to meet the demands of the modern world.

KALP Foundation Strengthens Leadership with Appointment of Dr. Joël Ruet as Non- Executive Director

New Delhi – January 10, 2025: KALP Foundation, a pioneering non-profit organization committed to advancing global digital infrastructure and literacy, today announced the appointment of Dr. Joël Ruet as Non-Executive Director. With three decades of distinguished experience in international foresight and economic advisory focusing on the Global South and emerging economies, Dr. Ruet will lead KALP’s strategic initiatives to democratize digital technology access worldwide.

 “Dr. Ruet’s appointment as Non – Executive Director represents a transformative moment for KALP Foundation. His unique blend of policy expertise, technological foresight, and deep understanding of emerging economies positions us perfectly to accelerate our mission. His proven leadership in bridging international partnerships and fostering innovation across the Global South will be invaluable as we work to create a more inclusive digital ecosystem worldwide,” said Mr. Tapan Sangal, Director, KALP Foundation.

 Dr. Ruet brings exceptional credentials to his new role, including his position as Senior Advisor to the “Technology for Change” Chair at Ecole Polytechnique, France, and his significant contributions to World Economic Forum meetings. As the founder and chairman of The Bridge Tank, a G20-endorsed think tank member of the B20 Energy task force and Think20 Climate finance task force, he has successfully united industry leaders and political figures from China, India, Africa, and Europe in advancing policy and economic diplomacy.

 In his role as Non – Executive Director, Dr. Ruet will spearhead KALP’s global initiatives, focusing on developing sustainable digital infrastructure across emerging economies while promoting energy efficiency and ecological restoration in remote access regions. His leadership will be crucial in establishing strategic partnerships with governments, international organizations, and technology sectors to accelerate digital transformation worldwide.

 “In this era of rapid digital transformation, we must ensure that the Global South not only participates but actively shapes the future of technology. KALP Foundation’s innovative approach to digital infrastructure aligns perfectly with this vision. I am excited to be a part of an organization that understands that true digital democratization goes beyond access – it’s about creating sustainable, locally-driven solutions that empower communities to become architects of their digital destiny. Together, we will work to ensure that the next wave of digital innovation reflects the diverse needs and aspirations of emerging economies,” said Dr. Ruet.

 Under Dr. Ruet’s leadership, KALP Foundation will leverage his extensive experience with the United Nations and leading global think tanks to accelerate digital transformation across low and middle-income nations. His proven track record in facilitating cross-border collaborations and implementing transformative initiatives will be instrumental in realizing KALP’s vision of a digitally empowered world.

PHINIA’s cleaner combustion technology to take centre stage at Bharat Mobility 2025

New Delhi, India (9 January, 2025) – PHINIA Inc., a global leader in fuel systems, electrical systems, and aftermarket solutions, will participate in The Auto Expo Components Show at Bharat Mobility 2025, India’s premier mobility exhibition, from January 18–22. PHINIA’s booth – at the Yashobhoomi, Hall 1, E7 – will showcase an array of innovative technologies and solutions designed to advance the automotive industry toward a cleaner, more sustainable future.

India has made significant strides in reducing vehicle emissions over the past two decades through the introduction of initiatives such as the Bharat Stage Emissions Standards. A key component of these efforts has been the expanded adoption of compressed natural gas (CNG) as a lower-carbon fuel alternative. With the Indian government’s aim to establish CNG infrastructure nearing 100% coverage by 2032 and its mandates promoting CNG use in public transport, the demand for high-performance, efficient CNG injection systems is growing rapidly.

PHINIA brings its proven CNG injection systems to Bharat Mobility. These systems enhance fuel efficiency and reduce CO2 emissions by up to 25% compared to gasoline, aligning with India’s goal of transitioning to cleaner alternative fuels, while maintaining vehicle performance.

Innovative Solutions for Internal Combustion Engine vehicles

PHINIA will exhibit its extensive product portfolio supporting all types of fuel systems at Bharat Mobility:

· CNG Injectors—High-performance direct inject CNG injectors that, as part of PHINIA’s CNG injection system can reduce CO2 by up to 25% compared to gasoline, while remaining compatible to standard engine systems.

· E100 Ethanol Injection System—A new injection system for the Indian market, which optimizes our proven core technology for use with ethanol, this system offers seamless integration into vehicles, supporting cold-start performance and reducing overall emissions. Widely used in India as a cleaner alternative to traditional fossil fuels, ethanol plays a key role in the country’s efforts to lower its carbon footprint.

· 500bar Gasoline Direct Injection System—As a market leader, this high-performance system reduces particulate emissions and enhances fuel economy, offering cost-effective compliance with India’s emission standards.

· Hydrogen Direct Injection (H2 DI) System—As hydrogen emerges as an alternative fuel of the future, PHINIA’s H2 DI system is a proven solution delivering high efficiency and near-zero tailpipe emissions.

· Fuel Delivery Modules (FDM) with Integrated Controller—These efficient systems reduce power consumption and enable precise fuel delivery, enhancing vehicle efficiency.

· Evaporative Canisters—Designed to meet India’s increasing diurnal requirements, these canisters effectively manage fuel vapor emissions caused by daily temperature fluctuations, supporting compliance with India’s stringent pollution control measures.

A Strategic Presence in a Growing Market

India remains a critical and significant market for internal combustion engine technologies and PHINIA, leveraging its legacy of innovation and reliability, is uniquely positioned to support the country’s transition to cleaner fuels.

“India’s rapid push for reduced vehicle emissions has opened doors for PHINIA to introduce a wide range of solutions,” said Todd Anderson, Chief Technology Officer, PHINIA. “Our technologies, including fuel systems utilizing alternative fuels like CNG, are designed to enable cleaner combustion and provide a bridge to future fuels such as hydrogen and ethanol, among others. Bharat Mobility is the perfect opportunity to connect with the country’s network of customers, partners, and fellow industry leaders and demonstrate our capabilities as a one-stop solution for cleaner fuel injection systems.”

With a focus on powering a cleaner tomorrow and supporting India’s sustainability goals, PHINIA is poised to play a pivotal role in shaping the future of mobility in the country. Visit PHINIA at Bharat Mobility 2025 at booth E7, Hall 1, Yashobhoomi to learn more about its range of technologies.

EDM Mall Adds Adige Dosa House to its Diverse Culinary Offerings

EDM Mall, Delhi NCR’s premier lifestyle and shopping destination, enhanced its culinary offerings with the opening of Adige Dosa House. Located in the mall’s food court, this new addition brings the rich, authentic flavors of South India, further enhancing the mall’s reputation as a hub for diverse and high-quality dining options.

At Adige Dosa House, visitors can indulge in a wide variety of South Indian delicacies, including golden, crispy dosas, hearty uthappams, soft, fluffy idlis, and savory vadas. Each dish is accompanied by freshly prepared sambar and an assortment of flavorful chutneys, ensuring a truly authentic experience. Beyond its signature offerings, the menu also features traditional rice dishes like curd rice and lemon rice, making it the perfect destination for both light snacks and satisfying meals.

Designed to cater to families, groups of friends, and solo diners alike, Adige Dosa House combines wholesome flavors, high-quality ingredients, and a modern dining ambiance. It’s the ideal spot for visitors to relax, refuel, and immerse themselves in the vibrant culinary culture of Karnataka.

Gaurav Gulati, Managing Director of CCPL, the owning company of EDM Mall, said, “We are thrilled to welcome Adige Dosa House to our unique dining options. While rooted in tradition, the Adige Dosa House’s menu embraces innovation, with new twists on classic dishes designed to enhance the dining experience. Their focus on culinary excellence complements our aim of enhancing our visitors’ experience and positioning EDM Mall as the ultimate destination for shopping, dining, and entertainment.”

EDM Mall is already home to popular dining options like Haldiram’s and Pizza Hut. The addition of Adige Dosa House introduces a rich cultural dimension with its focus on authentic South Indian cuisine, offering visitors a wholesome dining experience in a comfortable, modern setting that prioritizes quality and hygiene

Chandak Group achieves major milestone with 2,100+ homes delivered in 2024

Mumbai, January 09, 2025: Chandak Group, a leading Mumbai-based real estate developer with over 35 years of industry experience, has achieved a significant milestone by delivering over 2,100 Homes to customers in 2024. This includes the handover of 600+ slum rehabilitated homes, reinforcing the group’s commitment to social transformation through its impactful development work.

Building on this success, Chandak Group is set to exceed expectations with a target of delivering 2,400+ homes in the year 2025. With more than 12 million square feet of developed space and over 30 completed projects, their contribution to the city’s growth is a testament to their reliability and dedication to excellence.

Chandak Group caters to a wide spectrum of properties which include premium residential, retail, and commercial projects, strategically located in most sought-after areas such as Worli, Wadala, Chembur, Vile Parle, Juhu, Andheri, Goregaon, Malad, Kandivali, Borivali, Mulund, and Dahisar. These properties have been delivered that foster vibrant and thriving communities. Chandak Group’s projects are not just about building structures but about creating communities.

“We never imagined we would own a home, but this has truly changed our lives,” shared Mr. Patil, an SRA rehabilitated resident. “Earlier, we had to wake up at 4 a.m. to fetch water and answer the call of nature. Now, all that is behind us” he added. The SRA (Slum Rehabilitation Authority) project at Chembur is one of many transformative initiatives undertaken by Chandak Group, converting areas once dominated by slums into well-planned housing societies. Residents, who once lived in unhygienic conditions, suffering from inadequate infrastructure, now enjoy individual toilets, reliable water supply, electricity connections, lifts, and a vastly improved standard of living, with enhanced safety for women and children.

The Chandak Group has an impressive portfolio of 10 ongoing projects which are a mix of residential and commercial projects. Additionally, they have 10 million+ sq. ft. in the pipeline to be constructed in strategically selected locations such as Bandra Kurla Complex (BKC), Kalina, Vile Parle, Borivali etc.

Known for their commitment to timely delivery, Chandak Group has a proven track record of completing projects on schedule. With over 35 years of legacy in the real estate industry, the group continues to play a pivotal role in shaping Mumbai’s skyline.

Chandak Group’s unwavering focus on “Excellence in Delivery” has been the cornerstone of their success, allowing them to create homes for over 10,000 families. Their commitment to fulfilling promises has earned them a strong reputation, embodied in their tagline: “Promises Made. Promises Kept.”

Nuance Consultancy conceptualises the new campaign for The Sassy Spoon’s Flavor-Filled New Menu

Mumbai, 9th January 2025 – Nuance Consultancy has outdone itself with its latest campaign for The Sassy Spoon, infusing the restaurant’s latest menu additions with a dash of bold creativity and a sprinkle of sharp strategy. With global flavours, with a Sassy twist, the new menu screams experimentation and delivers pure joy on a plate. The campaign theme “This & That” is the perfect fusion of variety, inclusivity, and the sheer fun of mixing things up. With spot-on strategies and creative storytelling, Nuance has turned this concept into an experience that feels as exciting as the menu itself. The dishes are the real showstoppers, and Nuance made sure everyone knows it.

 The new dishes are a celebration of contrast and harmony such as the Tofu & Cottage Cheese Poppers with Turai Chutney, Crispy Potato Mille-Feuille with Goat Cheese Fondue & Arabbiata Sauce —a true fusion of the unexpected amongst close to 20 new additions to the menu. It is a culinary equivalent of a well-mixed playlist, where classic and contemporary flavors collide in deliciously surprising ways.

 The campaign’s core idea – “Why pick one when you can have both?” is an invitation to indulge in a culinary collaboration between cultures, ideas and experiments where opposites attract, and variety isn’t just welcomed, it’s celebrated.

 Nuance Consultancy, the agency behind the campaign, hit the ground running with this theme. Rooshabh, Co-Founder of Nuance, explains: “We knew from the start that we wanted to create a campaign that mirrored the creativity and boldness of the dishes themselves. ‘This & That’ encapsulates the essence of what we wanted to convey—why settle for one when you can enjoy the best of both worlds?”

 Of course, no campaign would be complete without the face behind the magic: Rachel Goenka, the founder of The Sassy Spoon, whose vision and culinary expertise birthed these new dishes. As the person behind the flavours and attached memories, Rachel represents the soul of the campaign. Reem Iqbal, AGM – Growth & Marketing at TCSC Hospitality Pvt. Ltd. said “With our new menu, the focus was on celebrating variety & unique flavours. Our collaboration with Nuance, brought this idea to the forefront with the ‘This & That’ campaign. It’s the perfect representation of our menu’s playful & eclectic spirit, and we’re thrilled with the response so far.”

 The campaign takes center stage across social media with eye-catching visuals and strategic Meta ads targeting both regulars and newcomers. To add fuel to the fire, food influencers were invited to dive into the new menu and share their culinary discoveries, sparking conversations and building excitement around the brand.

 With ‘This & That,’ Sassy Spoon is proving that you don’t have to pick a side in the world of food—you can have it all. And why not? When the result is a fusion of flavors as bold as these, the only thing left to say is: “Bon appétit, indeed!”

Quest Global Announces Appointment of Rob Vatter as Executive President

Bangalore, India, Jan 9, 2025— Quest Global, a leading global product engineering services company, is pleased to announce that Rob Vatter has been selected to join the organization as Executive President. In this role, Rob will assume responsibility for the company’s day-to-day operations and report to Ajit Prabhu, Co-Founder & CEO.

As Quest Global’s Executive President, Rob will focus on scaling operations to best serve our global clients with differentiated quality, innovation, and solutions to help solve the world’s hardest engineering problems. He is an extraordinary leader and will further position Quest Global at the forefront of the engineering services industry

“I am happy to welcome Rob to the Quest Global family. He is an entrepreneurial leader who shares our organization’s values. I look forward to the impact he will make as he applies his wealth of knowledge and experience to support our growth aspirations.” said Ajit Prabhu, Co-Founder & CEO.

, “I am excited to contribute to Quest Global’s mission to solve the problems of today that stand in the way of tomorrow—to make the world a better place. The organization’s culture and long-term aspiration to build a centenary organization is inspiring and something I am deeply committed to.” expressed Rob Vatter who officially joined the company on December 23rd, 2024

Rob is a leader with over 35 years of experience in sales and operations, working in both technology and ER&D services. Most recently he was the EVP for Cognizant’s Enterprise Platforms and Applications where he delivered significant market share gains. Rob also has experience as the Chief Revenue Officer for ClickFox and before that, he was the CEO of ALTRAN North American where his passion for ER&D services was first ignited.

This appointment will propel Quest Global toward its ambitious growth goals while delivering lasting impact for its clients, partners, and society.