5, Dec 2024
GreenCell Mobility’s NueGo Becomes India’s First Premium Intercity Electric Coach Service to Operate in More than 100 Cities Across the Country
National, December 5, 2024: NueGo, the premium electric intercity mobility brand by GreenCell Mobility, has set a remarkable benchmark by emerging as India’s largest intercity travel network, now operating in over 100 cities. With an unwavering commitment to sustainability, innovation, and guest-centricity, NueGo continues to redefine intercity mobility, offering seamless and eco-friendly travel experiences. Expanding its network further, NueGo has launched 4 more new routes connecting, Indore-Ratlam, Gurugram-Chandigarh, Hyderabad-Kurnool, and Bangalore-Mysore. These additions enhance connectivity across North, Central, and South India, catering to the growing travel demand for guests in these routes.

Devndra Chawla, CEO & MD of GreenCell Mobility, remarked on the milestone, “We are proud to lead India’s journey toward sustainable mobility. With connectivity in more than 100 cities, NueGo is setting new standards in intercity travel by combining environmental responsibility with unmatched guest experiences. Our expanded network reinforces our vision of enabling connectivity while supporting a cleaner, greener future.”
NueGo’s fleet of 100% electric coaches delivers zero tailpipe emissions and is designed to offer safe, timely, and comfortable journeys. With the capability to cover over 250 kilometers on a single charge, each bus undergoes stringent safety inspections, ensuring reliability and peace of mind for passengers.
Complementing its rapid expansion, NueGo successfully completed its groundbreaking Kashmir to Kanyakumari (E-K2K) record expedition—a first-of-its-kind journey showcasing the durability and performance of electric buses over diverse terrains. The campaign emphasized the potential of sustainable mobility solutions and reaffirmed NueGo’s leadership in transforming intercity travel in India.
Since its inception in 2022, NueGo has transformed intercity travel with over 450 daily departures, advanced safety features, well-trained staff, and premium amenities, including airport-like lounges in select cities. As the brand continues to grow, it remains committed to pioneering sustainable, comfortable, and guest-centric travel across India.
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- By Rabindra
4, Dec 2024
Collaborative Push: Mahindra Finance and Magma HDI Expand Financial Services for Emerging India
Mumbai, December 4, 2024: Magma HDI General Insurance Company, a fast-growing company in India’s general insurance sector has entered into a corporate agency agreement with Mahindra Finance, one of the country’s leading NBFCs. Under this agreement, Magma HDI will provide tailor-made insurance solutions to Mahindra Finance customers with a bouquet of general insurance products within the motor and non-motor segments.
The signing ceremony was attended by Raul Rebello, Managing Director & CEO of Mahindra Finance, and Rajive Kumaraswami, Managing Director and CEO of Magma HDI General Insurance in the presence of other senior officials.
Mr. Raul Rebello, Managing Director & CEO, Mahindra Finance, said, “We are glad to collaborate with Magma HDI General Insurance to offer tailored general insurance coverage to our customers. This strategic collaboration will provide reach of the ever-growing insurance sector while delivering on our commitment of being a responsible financial solution partner to emerging India”.
Mr. Rajive Kumaraswami, MD & CEO of Magma HDI General Insurance further elaborated, “Our partnership with Mahindra Finance marks a significant step in uniting the ecosystem to advance the insurance industry’s vision of ‘Insurance for All by 2047.’ By offering tailored insurance solutions, we are committed to enhancing our customers’ financial security and ensuring the peace of mind they need to navigate life’s uncertainties.”
By leveraging the strengths of Mahindra Finance’s extensive reach & Magma HDI’s expertise in insurance, the collaboration seeks to enhance customer experience and financial security across India.
4, Dec 2024
Redefining Luxury: SINH Salon Opens Its Doors in the Capital
Delhi, 4th December 2024: SINH Salon, a celebrated name in luxury beauty and grooming, proudly announces the launch of its new salon in Delhi, located in the prestigious Khan Market. SINH Salon has already established itself in Swaroop Nagar Kanpur and Golf Course Road, Gurgaon, and this new opening marks its much-awaited debut in the capital.
Founded in 2018 and a prestigious part of the RSPL group, SINH Salon is an experiential beauty and makeover destination, redefining style and sophistication.
With the mission to Deliver a World Class Experience with Authentic Solutions to the people in the quest for the best, it offers a sophisticated experiential space where guests can indulge in top-notch salon and spa services. Emphasizing personalized care and authentic solutions, SINH Salon provides an exclusive retreat for individuals who value elegance, relaxation, and expert care in a state-of-the-art setting. With a focus on style and comfort, SINH Salon is set to become the go-to destination for Delhiites seeking world-class beauty treatments.
Speaking at the launch, Santosh Kumar, Business Head, SINH Salon, expressed his enthusiasm, saying: “We aim to revolutionize the self-care experience by blending luxury, innovation, and expertise under one roof. After the success of our salons in Kanpur and Gurgaon, we are thrilled to bring SINH’s transformative and rejuvenating experience to the heart of Delhi. The launch of our Khan Market salon is a significant milestone in our journey to position SINH as a leader in the luxury grooming industry. Khan Market, one of Delhi’s most iconic and vibrant locations, offers the perfect setting to connect with an affluent and discerning guest, ensuring that our commitment to exceptional quality and elegance resonates with an audience that values unparalleled experiences. This launch is not merely an expansion; it is a promise to elevate the standards of experiential beauty services in India.”
At SINH Salon’s Khan Market outlet, we aspire to deliver a luxurious and holistic experience, making it the ultimate destination for those seeking exceptional wellness and beauty solutions in the heart of the capital.
4, Dec 2024
New Michelin MTS Store Launches in Mumbai
Mumbai, December 4th, 2024: Michelin, the world’s leading tyre technology leader, today announced the launch of its new Michelin Tyre Service (MTS) store in Navi Mumbai.
Developed in partnership with NX Sanghi Tyres, the store is located in Sector 6, Kharghar, Navi Mumbai. Spanning an expansive 2000 sq. ft., this next-gen facility is designed to redefine customer experience by offering a comprehensive selection of premium tyre solutions and services under one roof.
The MTS store will cater to all tyre needs of passenger cars, offering products from multiple brands alongside an array of services such as wheel alignment, wheel balancing, and nitrogen air refilling. The launch underscores Michelin India’s commitment to enhancing customer convenience and safety while delivering the unmatched performance and durability the Michelin brand is known for.
Mr. Shantanu Deshpande, Managing Director of Michelin India, said; “Reaffirming Michelin India’s commitment to delivering premium tyre solutions and services to our customers, the NX Sanghi Tyres MTS store in Navi Mumbai represents a significant step forward. This store embodies our commitment to premium quality, sustainability, and enhancing mobility experiences for Indian consumers. Coupled with our ongoing manufacturing expansion in Chennai, it reflects our dedication to meeting India’s evolving mobility needs.”
With the launch of the NX Sanghi Tyres MTS store, Michelin India reaffirms its dedication to sustainability and technological innovation, setting new standards of service excellence in the Indian tyre industry.
4, Dec 2024
WIKA India Receives Dual Recognition at IEC 2024 for Excellence
Navi Mumbai, 04th December’ 2024: WIKA India has been recognized for its excellent performance and hard work in Instrumentation Engineers Club (IEC) Annual Awards 2024. Two of its key leaders have been honored with highly esteemed awards during the event that recently at the ILEAF Grand Banquets, Navi Mumbai on 4th December’ 2024. This includes Mr. Gaurav Bawa, Senior Vice President, WIKA India, as “CEO of the Year 2024” and Mr. Prashant Sinha, Head of Marketing, WIKA India, as “Emerging Leader Under 40.”
The IEC Awards celebrate leaders in the instrumentation industry for their contributions to innovation, growth, and excellence. This year, nominations were received from several top instrumentation companies. To select the winners, a distinguished jury that included CEOs and VPs from leading organizations reviewed these entries and declared the results.
Expressing his gratitude, Mr. Gaurav Bawa said, “This award is a reflection of hard work and dedication of every member of the WIKA India family. At WIKA India, driving growth, innovation, and continuous improvement are our cultural values and this recognition is surely an evidence of our relentless commitment.”
Mr. Prashant Sinha while mentioning his achievement said, “This award is not only a personal milestone but also a testament to the entire team’s dedication and persistent pursuit of excellence at WIKA India. Being acknowledged among such accomplished professionals in the industry is an incredible honor.”
As WIKA India continues to innovate and set new benchmarks every year, these accolades are significant milestones that highlight the organization’s contributions to the sector and its sustained growth trajectory.
4, Dec 2024
Janpath Handloom Haat Welcomes Special Handloom Expo Inaugurated by Dr. M. Bina
New Delhi, 04th November 2024: The much-awaited Special Handloom Expo commenced today at Handloom Haat, Janpath, New Delhi, and will continue until December 8, 2024. The event is organized by the National Design Centre (NDC) in collaboration with the Development Commissioner (Handlooms), Ministry of Textiles, Government of India. The expo will be open daily from 11:00 AM to 8:00 PM.
The inauguration ceremony was led by Dr. M. Bina, IAS, Development Commissioner (Handlooms), Ministry of Textiles, Government of India. In her inaugural address, Dr. Bina emphasized the significance of the Indian handloom industry and the importance of such events. She stated, “This expo not only provides our weavers with an opportunity to connect directly with the market but also plays a crucial role in preserving and promoting our rich heritage of traditional handicrafts.”
The expo features the participation of over 75 weavers, Self-Help Groups (SHGs), and cooperatives, offering a unique platform for them to connect with buyers, exporters, designers, and the general public. The event aims to promote India’s traditional handloom products and empower artisans to expand their market reach.
Visitors can experience over 50 different traditional weaving styles, including silk and cotton sarees, dress materials, home furnishings, shawls, bed linens, and other handcrafted textiles. All products are available for direct purchase from the artisans, ensuring an authentic and enriching shopping experience.
On the very first day, a large number of visitors attended the event, celebrating the diversity and artistry of India’s handloom industry. The expo not only provides a marketplace for handcrafted products but also enhances the appreciation of the dedication and craft of Indian weavers.
Organizers expect thousands of visitors throughout the week, making this expo an essential destination for those seeking to explore and embrace India’s rich handloom heritage.
4, Dec 2024
Fall/Winter 2024: Timex Introduces Timeless Designs with a Modern Twist
04th December, 2024: Timex a pioneer in the watchmaking industry, introduces their new Fall/Winter collection for 2024, continuing its 170-year-old legacy of crafting beautiful watches that can be worn and loved for a lifetime. Notable highlights from the upcoming collection include a revival of the timelessly elegant Women’s Cavatina from the ‘50s, a taste of the weekend mindset with a new Weekender series, and exciting collaborations.
In 1959, Timex launched its first collection designed exclusively for women, marking a pivotal moment that transformed watches from cherished heirlooms to must-have fashion accessories. Now, they’re revisiting this iconic era, blending the nostalgia of their past with the style of today with their newly redesigned Cavatina. Remaining faithful to its petite roots, it features a 19mm case in a classic oval shape that whispers a timeless elegance on the wrist. Completing its feminine profile is a petite tapered leather strap with an enticing crocodile grain that’s as on-trend as it is timelessly stylish.
Weekender
Timex is bringing a fresh burst of energy to their beloved Weekender timepiece with elevated details like a sleek new case and crown design and a fun assortment of fabric and leather straps that keep things comfortable, casual, and cool. The slip-thru strap design makes it easy to swap out the eco-friendly recycled fabric strap for one in another color or print. The watches are equipped with luminous hands and our INDIGLO® backlight, and on the white dial, you’ll find a date window complete with a magnifier for enhanced viewing, both 12- and 24-hour time indexes, and the iconic “we.” logo of the Timex Weekender as a reminder that any boring old day can become unforgettable if it’s spent with our favorite people.
Timex Fria Peekaboo: A Limited collection
The standout feature of Timex Peekaboo lies in its cutout design, a modern interpretation of classic elegance, creating a bold yet understated statement for the contemporary woman. It offers a distinct minimalist bangle silhouette seen on recent fashion runways, the sleek stainless-steel body with artistic detailing and luminescent metallic finish adds a futuristic twist, giving the watches a visual appeal and making them a perfect fashion statement piece for everyday wear and evening occasions. This limited collection is available in 4 distinct variants. The collection is aimed at urban, fashion-conscious audiences, who appreciate quality craftsmanship and timeless style.
Timex Peekaboo limited collection available at Timex India
Timex is excited to launch new and unexpected partnerships and collaborations. Highlights of the recent collaborations include Timex x Fortnite. Following their successful partnership on the Fortnite Creative Mode experience “Race Against TimeX,” Timex and Fortnite are teaming up once again to unveil the first of several Timex x Fortnite product collections. The Timex x Fortnite collection brings the hype with our Q Timex LCA, Urban Pop, and MK1 in electrifying styles featuring iconic Fortnite characters and elements from the game. Every Timex x Fortnite watch has an exclusive coupon code for an in-game item (cold snap), so you can level up your style in and out of the game.
For more information on the upcoming Fall/Winter collection.
4, Dec 2024
Thump Celebration Marathon 2024 Witnesses Unveiling of Bangalore Stroke Center
Bangalore, December 4th, 2024: Bangalore Hospitals made a significant impact at the Thump Celebration Marathon 2024, held on December 1, 2024, by serving as the official medical partner. With over 4,000 participants competing in multiple categories, the event was a vibrant celebration of fitness, endurance, and community spirit.
Bangalore Hospitals ensured participants’ safety and well-being by deploying a dedicated team of 30 healthcare professionals to provide on-ground medical support, addressing injuries and emergencies during the event. The hospital also offered complimentary health services such as blood pressure checks, glucose monitoring, ECG screenings, and consultations with dietitians and physicians. Participants were further supported with a 10% discount on additional investigations and consultations, emphasizing the hospital’s commitment to promoting preventive healthcare and accessibility.
The marathon was inaugurated by Honourable Member of Parliament, Bengaluru South, Mr. Tejasvi Surya, who commended the event for its dual focus on promoting physical fitness and raising awareness about preventive healthcare, including stroke prevention.
A significant highlight of the event was the launch of the Bangalore Stroke Center by Bangalore Hospital Kengeri and Jayanagar. The center, led by Dr. Suhas, a consultant neurologist, is equipped to handle all types of stroke emergencies with cutting-edge technology and services, including thrombolysis within the critical 4.5-hour window, mechanical thrombectomy for advanced stroke management, 24/7 emergency neurology care, and in-house diagnostic facilities like a Cath Lab, 160-slice CT, and 1.5T MRI. The hospital also offers a 24/7 free ambulance service for stroke patients, ensuring swift and comprehensive care.
“Bangalore Hospitals is deeply committed to fostering community health through preventive care and health education,” said Dr. Abhishek Mannem. “The Thump Celebration Marathon perfectly aligns with our mission to inspire healthier lifestyles while highlighting the importance of fitness and timely medical intervention, particularly for critical conditions like stroke.”
To reinforce the importance of timely intervention, the Bangalore Stroke Center launched the “One Call Saves the Brain” campaign. For emergency stroke assistance, Guided by the motto “Act FAST – Time Saved is Brain Saved!,” Bangalore Hospitals continues its dedication to saving lives and raising awareness about the impact of early stroke treatment.
Through its role as the official medical partner of the Thump Celebration Marathon 2024 and the launch of the Bangalore Stroke Center, Bangalore Hospitals has reaffirmed its commitment to supporting community health initiatives and providing accessible, high-quality medical care to the public.
4, Dec 2024
One Health Assist Unveils #MissionFitPossible to Inspire Healthier Living
The brand has launched a new campaign, urging netizens to inculcate the habit of tracking their health because ‘prevention is always better than cure. In today’s fast-paced world, adopting healthy habits can feel like an uphill battle and the lure of instant gratification eclipses the promise of long-term benefits; many struggle to make progress due to time constraints, lack of motivation, and external challenges.
Inspiring healthier lifestyles, One Health Assist, the country’s first holistic health and wellness ecosystem, proudly introduces its exciting new campaign, #MissionFitPossible. Seeking to build awareness around the importance of wellness, the campaign presents a challenge that is literally one step at a time. With a simple goal to cultivate lasting habits like consistent health tracking, starting with daily steps and gradually incorporating broader wellness metrics of hydration, sleeping habits, mental wellness, and diet.
Leveraging the power of social media platforms like Instagram, Facebook, Youtube, and ancillary platforms, the campaign encourages participants to share their progress using #MissionFitPossible. And, within 4 days of launch, the campaign has already garnered significant attention, surpassing 68,00,000 views across the internet already. With enthusiastic participation, #MissionFitPossible is well on its way to become a sure-shot success on adoption. Influencers across fitness, healthcare, and netizens have taken the challenge and are seen urging their followers to take that first step.
Karan Arora, Co-Founder, of One Health Assist said, “As a preventive-to-solutions platform, we firmly believe that people must take up their health journey through better lifestyles. We believe that this challenge will be able to guide them there.”
Davinder Bhasin, Founder, of One Health Assist, said, “This is our step to ‘inculcate a habit of tracking your steps and eventually health’. We believe by fostering a sense of community, #MissionFitPossible inspires collective encouragement as participants celebrate their goals and milestones together.”
Divya Dixit, Chief Growth Officer, of One Health Assist, said, “The first step is always the hardest. With the #MissionFitPossible challenge, we’re motivating people to take that initial step with the chance to win Coldplay concert tickets! We believe this campaign will inspire positive habits. Don’t get the FOMO, Join the fitness tribe.”
Designed to make fitness fun, accessible, and rewarding, this dynamic initiative is asking participants not only to reap the benefits of improved health but also to get the chance to win exclusive Coldplay concert tickets, adding an element of thrill to their wellness journey.
Read Campaign Details here:
Participants are encouraged to:
- Walk 10,000 steps daily, tracking progress through any fitness app and sharing their step count on Instagram, tagging @one_health_assist.
- Nominate three friends to join the challenge, creating a supportive and motivating network.
- Follow additional wellness tips for holistic health, such as getting 8 hours of sleep, drinking 3 liters of water daily, spending quality time with loved ones, and maintaining balanced meals.
Terms & Conditions
- Duration: November 25, 2024, to January 9, 2025.
- Eligibility: Open to Indian residents with no purchase necessary.
- Winner Selection: Based on consistent participation and completion of the challenge.
Target Audience
This campaign is designed for health-conscious individuals, fitness beginners, and anyone looking to make small changes toward a healthier lifestyle. #MissionFitPossible seeks to cultivate a vibrant, Instagram-driven wellness community, reaching those who are active on digital platforms and interested in self-improvement.
3, Dec 2024
GoodLives Secures Rs. 1.1 Crore in Pre-Seed Funding to Transform Workplace Mental Health Solutions
New Delhi, 3rd December, 2024: The creative AI-powered platform for mental health and wellness, GoodLives, has announced that its ₹1.1 crore pre–seed financing round has closed successfully. With strategic contributions from IIM Lucknow, Rabindranath Tagore University (RNTU), and industry veterans Anupreet Singh, Deepak Motwani, and Abhishek Hota, Build3, a well-known social impact accelerator, led the round. For GoodLives, this investment represents a significant turning point in its mission to reimagine mental health care for workplaces in India and the USA.
GoodLives, which was founded by IIT Kharagpur graduates Sakshi Shah and Lawrance Bamania, has quickly become a game-changer in the mental health industry. With the help of AI-powered do-it-yourself workouts and expert therapy, the platform offers individualized and effective holistic health solutions. With a particular focus on large and mid-sized corporations, GoodLives is committed to enhancing employee engagement and wellbeing through tailored programs. The startup’s goal of making a positive social impact is furthered by providing a free community platform that reaches those looking for easily accessible tools and information for managing mental health.

In a statement, co-founder Sakshi Shah said, “This funding round underscores the growing importance of mental health in workplace culture. With this investment, we’re equipped to expand our reach and elevate our offerings, ensuring mental health support is both accessible and effective for all.”
Co-founder Lawrance Bamania added, “Mental health is not just a personal mission for us; it’s a societal necessity. We aim to make mental well-being as integral to workplace culture as physical health. This funding enables us to move closer to that vision, driving meaningful change at scale.”
To ensure a smooth and significant user experience, the money infusion will be wisely used to improve the platform’s features and functionality. In order to reach a wider audience, GoodLives also intends to expand its activities and enter new markets. Through its programs, GoodLives has already raised awareness of mental health issues among more than 5 million people. Notably, the business has started a ground-breaking LinkedIn campaign to de-stigmatize discussions around mental health, and it has received a lot of praise for its creative awareness-raising strategy.