Category Archives: Business

Aster Debuts India’s First Groundbreaking Intra-Operative Electron Radiation Therapy for Cancer Care

Bangalore, 09th October 2024: In a pioneering move that sets a new benchmark in cancer treatment, Aster DM Healthcare, one of the largest integrated healthcare company in India, has become the first healthcare facility in the country – to implement Intra-Operative Electron Radiation Therapy (IOeRT), marking a seminal shift in cancer care. The new state-of-the-art medical facility is available at the Aster International Institute of Oncology (AIIO), Aster Whitefield Hospital, Bengaluru and represents a significant leap forward in the hospital’s commitment to providing the highest quality treatment options for cancer patients. Aster International Institute of Oncology (AIIO) is a center of excellence for comprehensive cancer care, specializing in cutting-edge treatments and robotic surgery. Backed by leading specialists and advanced technology, AIIO’s introduction of IOeRT, will further enhance its world-class oncology services.

IOeRT – an innovative form of radiotherapy, delivers concentrated radiation directly to the tumor site during surgery, reducing the need for multiple post-operative radiation sessions and protecting surrounding healthy tissues from unnecessary exposure. By targeting any remaining microscopic cancer cells immediately after tumor removal, this therapy not only increases the chances of successful treatment but also improves patient outcomes and recovery times. Aster’s integration of IOeRT underscores its dedication to advancing comprehensive cancer care. Backed by a team of skilled surgeons, radiation oncologists, and support staff, the hospital provides a personalized, patient-centered approach that integrates the latest medical advancements with compassionate care.

Alisha Moopen, Deputy Managing Director, Aster DM Healthcare, highlighting the significance of this technological leap, said: “It is with great pleasure that we announce the launch of the Intraoperative Electron Radiation Therapy (IOeRT) machine today, the first of its kind technology in India which introduces a new dimension in cancer treatment for the Indian healthcare sector. With the integration of this advanced technology, our hospital is stepping into a new frontier of precision oncology, offering treatments that are more targeted, effective, and less invasive thus enabling faster recovery for patients. We aim to set new benchmarks for treatment protocols, ensuring that patients have access to the most sophisticated tools and techniques available globally. By integrating cutting-edge innovations, we strive to not only enhance the quality of treatment for our patients but also reduce recovery time enabling a quicker return to normal life for our patients. We believe that the future of healthcare lies in combining precision, efficiency, and patient comfort, and we are dedicated to leading that transformation.”

Dr. Somashekhar S P, Global Director- Aster International Institute of Oncology, Chairman – Medical Advisor Board, Aster DM Healthcare said: “The Aster International Institute of Oncology is a state-of-the-art multidisciplinary international standard cancer care institute backed offering cutting edge technologies and latest innovations in cancer care. With IOeRT, we can offer new hope to patients facing complex and advanced cancers, where conventional treatments often fall short. The precision of this technology allows us to target residual cancer cells with unparalleled accuracy, leading to fewer side effects and a better chance of recovery. This breakthrough is set to significantly impact cancer care, reducing recurrence rates and improving long-term outcomes.”

As India braces for a projected 57.5% increase in cancer cases by 2040, according to the GLOBOCAN report, IOeRT offers a critical solution to address the growing burden of cancer. It is particularly effective in treating complex cancers such as breast, gastrointestinal, and lung cancer, where precision and early intervention are key to successful treatment.

The introduction of IOeRT at Aster Whitefield Hospital underscores the hospital’s commitment to adopting cutting-edge technologies and setting new standards for cancer care in India. As the country continues to battle the increasing incidence of cancer, Aster is leading the charge by offering patients more precise, effective, and efficient treatment options.

Dr. M S Beliappa, HOD and Lead Consultant – Radiation Oncology, Aster Hospitals, Bangalore, remarked: “We are bringing the next-generation IOeRT advancement in cancer treatment, offering unparalleled precision in delivering high-dose radiation. This technology not only enhances treatment outcomes but also allows patients to experience faster recovery with fewer side effects, revolutionizing how we approach cancer care in India.”

Building on this local achievement, Dr Felipe Calvo, Co- Director of the Department of Radiation Oncology at Cancer Centre Clinica Universidad de Navarra (Madrid): “The adoption of IOeRT in India represents a major leap in cancer care. This technology, which has proven highly effective in Europe, is now set to transform outcomes for Indian patients. By delivering targeted radiation during surgery, IOeRT reduces the risk of recurrence and significantly improves the quality of life for those facing difficult-to-treat cancers.”

Francesco Zanetti, President & CEO of SIT, expressed his excitement: “Our partnership with Aster Whitefield Hospital in bringing IOeRT to India is a pivotal moment in the advancement of cancer care. At SIT, we are dedicated to developing state-of-the-art cancer treatment technologies, and IOeRT stands out as one of the most promising innovations in recent years. This precision-focused equipment will empower oncologists in India to offer more effective, personalized treatments, ultimately improving survival rates and quality of care.”

Protectt.ai Partners with TechBridge MEA to Enhance Security for Banking and Financial Apps in the Middle East & Africa

National, 09th October, 2024 – Protectt.ai, Leader in Mobile App Security in India delivering RASP (Runtime Mobile App Self Protection) Mobile App Security XDR platform, has announced a strategic collaboration with TechBridge Distribution MEA, a leading value-added distributor and solutions provider in the cybersecurity industry. This collaboration aims to create a more secure mobile app ecosystem, creating high standards for mobile app defence and provide real-time, dependable data theft protection and anti-fraud solutions for all critical mobile applications in Middle East & Africa.

As part of Protectt.ai’s ongoing commitment to advancing mobile app security, they are now set to offer their flagship product, AppProtectt Mobile App RASP XDR solution in Middle East and Africa. This unique Runtime Application Self Protection (RASP) solution provides comprehensive security for mobile apps, empowering organizations with the ability to detect and mitigate threats in real-time. AppProtectt offers detailed visibility into potential vulnerabilities, ensuring that developers and security teams can address risks effectively and proactively. Protectt.ai with its state-of-the-art technology provides runtime protection for mobile applications, digital identity management, fraud control, protection from malware, and transaction security for mobile applications.

Leveraging TechBridge’s profound understanding of the regional cybersecurity landscape, customers can now benefit from Protectt.ai’s cutting-edge capabilities to secure their mobile applications. With TechBridge’s robust distribution network and support infrastructure, businesses in Middle East and Africa will gain unparalleled access to advanced mobile threat defence solutions, enabling them to safeguard their Mobile Apps with confidence. Consumers in this context refers to corporations that have developed mobile applications for their end customers. These include banks, insurance companies, stock exchanges, government-to-citizen apps, and other sensitive BFSI Mobile Apps.

“Our mission has always been to set new standards in mobile app security,” said Manish Mimani, Founder & CEO, Protectt.ai. “We are thrilled to partner with TechBridge (Distribution) to bring our cutting-edge Mobile App Security RASP XDR platform to Middle East and Africa. This collaboration underscores our commitment to expanding our global footprint and delivering superior security solutions to safeguard the digital landscape. By joining forces with TechBridge Distribution, we are poised to provide unparalleled protection and support to businesses in Middle East and Africa. We aim to provide robust runtime protection for critical mobile applications to ensure complete cyber protection from threats, frauds, malware, data leakages, and regulatory compliance as a complete package for organizations. All our solutions are driven by Deep Tech, utilizing AI and machine learning to provide advanced security for critical mobile applications in Middle East and Africa.”

“TechBridge is dedicated to delivering leading-edge, advanced, and relevant cybersecurity solutions through strategic partnerships,” said Steve Lockie, Managing Director of TechBridge MEA. “Our collaboration with Protectt.ai reflects this commitment by providing advanced mobile app security solutions to MEA customers, offering unparalleled protection against emerging threats and addressing a crucial market need. By combining our expertise and resources, we aim to turn challenges into opportunities and set new industry standards for Mobile App Security. We are excited to work with Protectt.ai, sharing a vision to deliver exceptional value and drive success for our end customers.”

Light Up Lives This Festive Season -The Body Shop Launches Spark A Change 2.0

Mumbai, 9th Oct 2024: The Body Shop, a British-born international ethical beauty brand, celebrates five years of impactful collaboration with Plastics for Change (PFC), the world’s largest source of fairly traded verified recycled plastic in Mumbai. To mark this occasion, the brand unveiled a new digital film as part of the award-winning Spark A Change campaign, featuring Indian actress, and model Diana Penty.

The event brought together Harmeet Singh, Chief Brand Officer, Quest Retail – The Body Shop, Asia South, alongside Srinidhi Kashyap, Chief Operations Officer of Plastics for Change, and Deepa, a programme beneficiary, to reflect on the journey and impact of this meaningful partnership.

In keeping with the festive spirit and the theme of Spark A Change, The Body Shop celebrates its partnership with Plastics for Change by extending the campaign’s impact. With Spark A Change 2.0, The Body Shop is redefining the spirit of festive gifting, where every purchase not only brings joy to the giver and recipient but also supports the livelihoods of marginalised communities across India.

As part of the new initiative, The Body Shop has launched a donation drive to provide e-tricycles to Plastics for Change, enabling waste collectors to improve their livelihoods sustainably. Customers are invited to support this initiative by donating through the brand’s website and across 200 stores in India.

The festive message is beautifully captured in the video featuring Diana Penty, who radiates positivity and the joy of the season. She is seen enjoying The Body Shop products, gifts, and Plastics for Change merchandise (pouches), inspiring viewers to celebrate with purpose.

Since the onset of the partnership in the year 2019, The Body Shop and Plastics for Change have worked tirelessly to create a more ethical and sustainable plastic supply chain. The partnership has benefited over 2,000 waste collectors, with more than half being women, providing them with fair prices, improved working conditions, and access to opportunities previously unavailable in the informal economy. To date, the initiative has purchased over 2,000 metric tonnes of plastic waste, equivalent to 100 million bottles, helping to reshape the approach to plastic recycling.

Harmeet Singh, Chief Brand Officer, Quest Retail – The Body Shop – Asia South, stated, “We’re elated to launch Spark A Change 2.0 campaign, that embraces the theme of giving and sharing the joy that reaches out far and beyond. This film amplifies the positive impact of our partnership with Plastics for Change, showcasing how businesses can drive meaningful change. Over the past five years, we’ve diverted millions of plastic bottles from landfills and empowered thousands of waste collectors, especially women, with improved income opportunities and market access. Our donation drive to provide e-tricycles further supports their efforts in a sustainable and eco-friendly way

According to Andrew Almack, Founder/Chief Executive Officer, Plastics for Change “Our partnership with The Body Shop has been a game-changer for both environmental sustainability and social progress. By creating a fair-trade market for recycled plastic, we have reduced plastic pollution and improved the lives of thousands of waste collectors. This partnership showcases how innovative business models can address complex global challenges while uplifting marginalised communities.”

Diana Penty actress, and model, shared, “I’m proud to be part of the ‘Spark A Change’ initiative, which truly embodies the joy of giving. This year, celebrate Diwali with a touch of nature-inspired beauty products from The Body Shop and discover ethical gifts to share with your loved ones. Experience the magic of the festive season in-store and online, and support their Community Fair Trade partner, Plastics for Change, to help light up the lives of waste collectors who contribute to a cleaner planet.”

As a part of this campaign, The Body Shop is offering a range of beautifully colored CYO (Create Your Own), and Prepacked Gift boxes available in vibrant festive shades, starting at INR 695. The brand, in association with Plastics for Change, has also launched multi-purpose makeup pouches made from recycled plastic in two striking colours (cross-zip pouch and square net-zip pouch).

These special festive offerings, products and curated gift hampers can be purchased from their nearest outlet or online through the brand’s website.

Jenika Ventures Partners with M3M Hosted High-Profile Investment Event in Ranchi, Plans More Events Soon

October, 08, 2024 || Jenika Ventures, a leading real estate consulting firm hosted a grand “Meet and Greet” event at Radisson Blu Hotel, Ranchi, showcasing investment opportunities in projects by M3M, known for being one of the top developers in North India. The event attracted over 100 attendees, including business professionals, doctors, politicians, and representatives from the construction industry, marking it as a resounding success. The event was extensively promoted across Ranchi through hoardings and newspaper ads.

Key representatives from Jenika Ventures, including Founder and CEO Abhishek Raj, Director Noor Alam Khan, President of Strategic Initiatives Yogesh Awasthi, and Senior Vice President Md. Doud was present at the event. From M3M, Channel Head Mr. Deepak Chadha, along with his managers Alam and Santosh, attended. The event got underway at 10 a.m. and ran smoothly until 7 p.m.

Abhishek Raj, Founder and Chief Executive Officer (CEO) of Jenika Ventures shares his thoughts, “We are ecstatic about the attendance and the positive feedback we received from the Ranchi community. This occasion shows our dedication to encouraging entrepreneurship and pushing the local talent. Seeing this grand success, we are planning another big event in the next 2-3 months. A heartfelt thanks to the Ranchi community for making this event a remarkable success.”

Mr. Deepak Chadha, the Head of Channel Management at M3M while sharing his thoughts says “On 15th September 2024, M3M India, a leading real estate developer group, joined hands with its channel partner Jenika Ventures to host a highly successful event in Ranchi. The event saw an overwhelming response from a diverse group of participants, showcasing the growing interest and engagement from various sectors in the region. My role was to represent the Group and to strengthen its presence in Ranchi’s market. The event was also graced by the presence of Jenika Ventures’ leadership, including their CEO. This collaboration was a significant step towards expanding their foothold in the region and establishing a strong presence in Ranchi’s market. With this successful event, M3M India and Jenika Ventures have further cemented their position as key players in the real estate industry, solidifying their commitment to providing top-notch services and quality projects.”

Looking ahead, Jenika Ventures plans to expand its reach across India and explore international markets. The company’s strategic goal is to establish itself as a global leader in the real estate and portfolio management sectors.

Hero Motocorp Unveils Festive Campaign: Shubh Muhurat Aaya, Hero Saath Laya

Bengaluru, October 8, 2024: Hero MotoCorp, the world’s largest manufacturer of motorcycles and scooters, has announced an innovative festive campaign that celebrates the auspicious beginning of festivities in India and embodies the country’s rich heritage and traditions.

‘Shubh Muhurat Aaya, Hero Saath Laya’ marks the third edition of Hero MotoCorp’s Grand Indian Festival of Trust (GIFT) offering customers an exciting opportunity to dial up the festive cheer by bringing home their favourite Hero MotoCorp products.

In an industry-first approach, Hero MotoCorp is introducing a ground-breaking Gen-AI campaign, ‘Shubh Muhurat Saathi,’ featuring youth icons and actors, Divyendu Sharma and Hansika Motwani. Through an exciting AI feature, the celebrities will feature in a personalised video messages to guide over two million customers through their purchase journey in English, Hindi, Bengali, Tamil, Kannada and many other languages.

Heightening the excitement further, Hero MotoCorp has launched two new Brand commercials with superstar Ram Charan helming Glamour OG and cricket icon Virat Kohli starring in the Xtreme commercial, showcasing the stylish Xtreme 125R and Xtreme 160R.

Hyatt India and the Nita Mukesh Ambani Cultural Centre Redefine Cultural Partnership

Bengaluru, India – 8 October 2024: Hyatt India today announced a strategic collaboration with the Nita Mukesh Ambani Cultural Centre (NMACC), a first-of-its-kind, multi-disciplinary cultural space in the sphere of arts. The collaboration will provide World of Hyatt members exclusive access to a range of unique experiences and privileges at NMACC from across the globe. The collaboration marks a significant step in Hyatt’s commitment to delivering unparalleled hospitality that goes beyond guest experiences at the hotels. It will cater to the evolving needs of the hotel’s discerning clientele by offering thoughtfully curated moments in the realms of art, culture, and fine dining.

True to the Cultural Centre’s vision of showcasing the best of India and the world, World of Hyatt members will be able to enjoy an array of extraordinary experiences from across the globe. This collaboration will offer members exclusive access to travelling international musicals at The Grand Theatre, tours of SWADESH by Reliance Foundation — an India-inspired art and craft exposition, the Fountain of Joy at the iconic Dhirubhai Ambani Square, diverse culinary offerings, and much more. Thus, highlighting Hyatt’s strategic emphasis pillars of Loyalty, Luxury, Leisure, Lifestyle, and Wellness (LLLW), catering to the evolving needs and preferences of guests and members.

Commenting on the partnership, Sunjae Sharma, Managing Director, India and South West Asia, Hyatt Hotels Corporation, said, “We are delighted to partner with the Nita Mukesh Ambani Cultural Centre to bring the finest of India’s cultural and artistic expressions to our esteemed World of Hyatt members. At Hyatt, we are always striving to curate distinctive experiences that go beyond traditional hospitality for our loyalty members, rooted in our purpose of caring for people so they can be their best. We want to inspire our guests to ‘Be More Here’ by embracing the present and enhancing their wellbeing with transformative journeys that leave a lasting impression.”

Devendra Bharma, CEO, Jio World Centre, shared, “We are delighted to partner with Hyatt India, proudly extending our Founder & Chairperson, Mrs. Nita Ambani’s vision to bring the best of India and the world to the Nita Mukesh Ambani Cultural Centre (NMACC) and to a wide and evolving group of patrons. We welcome members of the ‘World of Hyatt’, to embrace unforgettable artistic and cultural experiences at NMACC. Together, we aspire to transform the travel and hospitality landscape, curating a holistic and enriching experience”.

Uber Pet launches in Bangalore

Bangalore, October 8, 2024: Uber, one of India’s leading ridesharing app announced the launch of Uber Pet in Bangalore, allowing riders to bring their beloved pets along for the ride. With this new reserve-only service, pet owners can now enjoy stress-free travel with their furry companions, whether it’s a quick trip to the vet or an outing to their favorite pet-friendly café.

Uber Pet offers riders the option to book a ride with their pet—either a dog or a cat—ensuring a comfortable experience for both themselves and their pets. This feature not only ensures the comfort of the rider but also provides peace of mind knowing that their pet is welcome during the journey. By selecting the Uber Pet option, drivers will be notified that a pet will be traveling, making the experience smooth and enjoyable for both the rider and the driver.

Uber Pet caters to the growing number of pet owners looking for convenient transportation options without leaving their furry companions behind. The new service also offers additional earning opportunities for drivers on the Uber platform. Uber Pet aims to enhance the overall experience for both riders and drivers, making it easier to connect and share the journey.

Commenting on the launch, Shweta Mantri, Head, Rider Verticals, Uber India and South Asia, said, “We understand how important pets are to their families and including them in our outings is essential. Uber Pet is our effort to make travel more accessible and convenient for pet owners and their companions. Our aim is to provide a seamless experience for pet parents while also creating additional earning opportunities for drivers, allowing everyone to include their beloved pets in their journeys.”

Uber Pet will be available exclusively as a reserve-only option in the Uber app for riders in Bangalore. Riders can pre-book their rides from 60 minutes to up to 90 days in advance.

How to book an Uber Pet trip:

● Open the Uber app and enter your destination in the ‘where to’ box

● Select Uber Pet at the bottom of the screen

● Set pick up time

● Review booking details and tap confirm

● Enjoy your ride

Swiggy launches XL Fleet to cater to bulk orders in the festive season

Gurugram, October 07, 2024: Swiggy, India’s pioneering on-demand convenience platform, formally launched its bulk order service known as the Swiggy XL EV fleet. The fleet which comprises electric vehicles is meant to serve large orders in one go. The fleet undergoing a pilot run, for the past few weeks, was formally launched today in Gurugram- on the day of the Haryana elections. To commemorate its official launch, the Swiggy XL EV fleet delivered 3500 meals to electoral officials at more than 580 polling booths in Gurugram and Badshahpur constituencies. This service was provided free of cost to the District Administration.

Speaking at the official launch of this fleet, Sidharth Bhakoo, National Business Head of Swiggy Food Marketplace said, “The food delivery services are helping in the overall growth of the F&B sector in India by driving new consumption occasions, promoting supply proliferation and enabling expansion of consumer base. Food is also very closely associated with conviviality and mirth, so we are witnessing demand for bulk orders when families and friends get together. The festival season is perhaps the best time to launch this service, when there is gaiety and joy all around, and everyone celebrates with their loved ones. Swiggy XL will ensure that there is no interruption in parties and gatherings and no delay in large orders.”

He added that in the coming weeks, the service will be extended to more cities. The service is provided by a fleet of vehicles that have temperature-controlled compartments. “The service has an important environmental angle as well since the entire fleet is electric and it saves multiplicity of order trips,” said Bhakoo.

On the first day of the service launch, the Swiggy XL fleet served meals to officials on election duty in the two largest (based on total registered voter numbers) constituencies in the Haryana state assembly. “It is a privilege for us to assist in the election process. We have previously run awareness campaigns with the Election Commission of India in the Lok Sabha election. But this is the first time we are offering our food delivery services. We are motivated by the marvel of scale and efficiency of the election process of India. Our services- which offer consumers a wide spectrum of alternatives with the right information, to enable them to make an informed choice, is our inspiration from and humble tribute to the spirit of Indian democracy,” said Dinker Vashisht, Vice President, Corporate Affairs, Swiggy.

A fleet of 20 Swiggy XL EVs delivered three meals- dinner on October 4, Friday, and breakfast and lunch, on October 5, Saturday

Gurugram Deputy Commissioner, Nishant Kumar Yadav said, “More than 1507 polling stations were set up in the four constituencies in the Gurugram district. It is heartening to see young homegrown tech start-up companies such as Swiggy, recognise their citizen responsibility and support and contribute to the electoral process in their way. I hope they continue to work in the same spirit in times to come.”

Tanishq Presents ‘Nav-Raani’ Collection: Royal Jewellery for Modern Day Queens

07th October 2024, Bengaluru: As the festive season approaches, Tanishq, India’s largest jewellery brand from the house of Tata, unveils its newest festive masterpiece—The Nav-Raani Collection, a radiant tribute to the modern-day queen. Honouring today’s women, the collection embodies the perfect balance of bold modernity and classic elegance, designed to celebrate the regal spirit that shines especially during the festive season.

Inspired by the splendor of royal courts, majestic palaces, and storied heritage, Nav-Raani redefines traditional jewellery by merging intricate handcrafted artisanship with contemporary flair. The collection showcases the finest craftsmanship through standout Karigaris such as high-brilliance Kundan in Badhroom setting Kajar and mirror finish glass enamel work, and colored Kundan with an ombre effect. These signature techniques are further complemented by delicate Jaali patterns, the timeless Ras Rava and Partaj techniques, and the dazzling Chandak and Kalgi motifs, all coming together to create jewellery that is both regal and modern. Enhanced by 3D laser-cut beads and casted stamps each piece is a stunning manifestation of regal opulence. Whether it’s statement neckwear or intricately designed earrings, every piece captures the grandeur and grace of royal jewellery, perfectly tailored for the modern woman.

This collection goes beyond mere adornment—it’s about celebrating the regal essence that every woman carries within her. While she may not always embody the persona of a queen every day, Diwali is when her inner royalty radiates through, as she embraces the warmth, grace, and timeless beauty that Nav-Raani offers. It’s a tribute to her strength, poise, and the aura she exudes during these special moments.

Speaking about the collection, Revathi Kant, Chief Design Officer, Titan Company Limited, shares, “We are immensely proud to present the Nav-Raani collection, a splendid reflection of intricate craftsmanship inspired by regal heritage. Each piece is meticulously crafted, showcasing the exceptional skill of our artisans and their ability to transform traditional techniques into modern designs. Every design in this collection tells a story of strength and elegance—an homage to the modern women who navigate their lives with confidence and grace. At Tanishq, we’ve designed these jewels to merge the old-world charm of royal courts with contemporary sensibilities, creating pieces that resonate deeply with today’s queens. Nav-Raani is not just jewellery—it’s a celebration of a woman’s spirit, transforming her festive moments into timeless memories.”

The Nav-Raani collection is a stunning representation of the festive spirit. As a symbol of both tradition and modernity, it is perfect for Diwali gifting, allowing women to experience the rich craftsmanship that Tanishq is renowned for. From royal jewellery pieces for modern day queens to contemporary designs, Nav-Raani offers something for every discerning woman, at diverse price points, making luxury accessible for all. It is a collection crafted for those who appreciate the beauty in both the heritage of the past and the elegance of the present.

Titan launches Stellar 2.0 ahead of festive season: Explore the unexplored

Mumbai, 5th Oct 2024: Titan Watches, India’s leading watch brand, launched its highly anticipated Stellar 2.0 collection for the upcoming festive season. Building on the remarkable success of last year’s cosmic-inspired timepieces, Stellar 2.0 takes horological artistry to new frontiers, offering a mesmerizing journey through the cosmos. Inspired by the celestial canvas, this new collection reminisces humanity’s enduring fascination with the sky, capturing the beauty of celestial wonders through intricate designs and innovative materials.

Featuring 13 exquisite timepieces, the collection sets new benchmarks in Indian watchmaking with its focus on three key features: movements, materials, and functionality. Titan’s exclusive in-house automatic movements, including open heart, multi-function, sun-moon, and moon-phase powers the complexities of the functions while offering unparalleled precision. The innovative integration of rare earth materials- Kambaba Jasper, Aventurine, Tiger Eye, and the ancient Muonionalusta meteorite elevates the wrist to realm of celestial splendor, making each watch a spectacular journey through the cosmos. In terms of functionality, the collection features captivating intricacies such as Moon-Phase indicators and Sun-Moon displays, artfully portraying the evolving phases of the moon and the magical inter-play of light between day and night.

Speaking at the launch of the collection, CK Venkataraman, MD, Titan Company Limited, said “Over the years, Titan has embarked on a remarkable journey defined by premiumization, innovation and a relentless pursuit of excellence. Stellar 2.0 embodies Titan’s evolution and unwavering dedication to horological excellence. With this collection, we sought to create unique timepieces using rare earth materials, alongside our in-house movements, including the first-ever multifunction calibre, which intends to set new benchmarks in Indian watchmaking. It also reflects our deep understanding of the discerning premium consumer who seeks not just functionality but also an elevated sense of style and novelty in their timepieces. The collection reaffirms our commitment to unparalleled quality and visionary design, drawing from the celestial wonders that inspire us to consistently, push the boundaries of watchmaking and elevate Indian horology to new horizons on the world stage.”

Stellar 2.0 explores the enchanting world of the unexplored through three distinct series- Caelum inspired by the radiant patterns of the sky as seen from Earth highlights dynamic beauty of the ever-changing celestial canvas. Luna draws inspiration from lunar and planetary surfaces, featuring dials crafted in materials like Aventurine that mirrors the star lit sky and Kabamba Jasper reminiscent of galactic formations. The pinnacle of the collection, Astra, is crafted with original 120,000-year-old Muonionalusta meteorite, embodying the cosmic lifecycle of meteorites and stars.

Titan Stellar 2.0 has also unveiled three limited edition masterpieces that are sure to delight, both watch enthusiasts and collectors.

· The crown jewel of the collection, Titan Astra Meteorite Automatic is a true celestial marvel. This watch incorporates a dial made from a 120,000-year-old Muonionalusta meteorite, bringing a tangible piece of the cosmos to your wrist. The dial features unique Widmanstätten patterns that provides a glimpse into cosmic evolution, making each watch truly one-of-a-kind. An open-heart window showcases the Titan in-house automatic movement, while hands filled with lume ensure both clarity and brilliance. Encased in sapphire crystal and adorned with a plated crown is finished with a premium croco leather strap, seamlessly blending celestial allure with refined elegance.

· The Titan Caelum Tiger Eye Automatic showcases nature’s artistry with its multilayered dial crafted from natural rare earth Tiger Eye stone. this variant is limited to 500 pieces. It showcases a rich, golden-brown colorway with and embodies the dynamic interplay of light and shadow found in celestial phenomena. Its lume hands ensure brilliant visibility, while the knurled enamel crown adds a touch of tactile sophistication. Protected by sapphire glass and enhanced with luxurious croco leather straps, this square timepiece harmonizes natural elegance with meticulous craftsmanship.

· Completing the trio is the Titan Caelum Multifunction Automatic watch, crafted with grade 5 titanium, showcasing Titan’s first-ever in-house automatic multifunction movement. The beautifully decorated sun-moon and date disc adds an extra layer of celestial wonder and is limited to 500 pieces.  the luminous hands and sectoral lume indices, symphonically blending style and functionality making it a true collector’s item.