Category Archives: Business

Odia Cuisine With Home Chef Sai Priya At Tamra, Shangri-La Eros New Delhi In Association With Chef Pin

(New Delhi, May 2024) Shangri-La Eros New Delhi proudly announces an incredible collaboration with Chef Pin, featuring celebrated Chef Sai Priya. This partnership brings to light Odisha’s rich culinary heritage, creating a feast for the senses. The exciting pop-up will take the center stage from 9 May to 11 May, 2024 at the hotel’s international cuisine restaurant, Tamra.

Guests can look forward to gratifying themselves with a unique fusion of aromatic spices, fresh ingredients, and time-honoured cooking techniques meticulously curated by Chef Sai Priya. With a passion for authenticity and originality, Chef Sai Priya’s culinary creativity reflects her journey from the lush landscapes of Odisha to the dynamic food scene of Bangalore. Drawing inspiration from her diverse cultural rendezvous she is ready to charm palates and spark imaginations.

At the heart of this delectable feast are Chef Sai Priya’s signature creations, thoughtfully crafted to serve the soul of Odia cuisine. Firstly, guests can luxuriate in the velvety richness of Khira GainthaPitha, a traditional delicacy that represents the core of Odisha’s culinary origins. Additionally, they can delight their taste buds with the comforting warmth of Mutton Alo Jholo, a delicious mutton gravy filled with the earthy flavours of potatoes. Concludingly, they can savour the sweetness of Kanika, a luscious sweet rice preparation that transports them to the sun-kissed shores of Odisha.

Whether they’re connoisseurs of fine dining or adventurous epicureans seeking new palatable horizons, this exclusive Chef Pin Pop-Up event guarantees a unique dining adventure that celebrates the rich landscape of Indian cuisine.

The special menu is available for lunch and dinner buffet at Tamra. The lunch buffet is priced at INR 3,000 plus taxes per person and the dinner buffet is priced at INR 3,200 plus taxes per person.

Bank of India Signs MOU with Indian Coast Guard for BOI Rakshak Package

Bangalore, 10th May, 2024 : Bank of India, one of the leading public sector bank, reinforced its commitment to the Defence Sector by signing MOU with the Indian Coast Guard, offering a Defence service Salary Package with best in class features under its “BOI Rakshak Salary/ Pension Savings Scheme”.

The Signing Ceremony was held on 9th May, 2024 at the Coast Guard Headquarters, New Delhi with the Indian Coast Guard represented by Shri Narendra Singh, Deputy Inspector General & Principal Director (Administration) and Bank of India was represented by Shri Sharda Bhushan Rai, Chief General Manager Head Office (Resource/ Marketing/ GBD) Mumbai, Shri Lokesh Krishna, General Manager FGMO New Delhi and Shri Ajay Kumar Panth, Deputy General Manager, Government Business Department.

Through this exclusive BOI Rakshak Package, Bank of India will offer numerous benefits to all Ranks of the Indian Coast Guard, Veterans, Recruits and Agniveers including Personal Accidental Insurance coverage upto 150 Lakhs, Permanent Total Disability cover upto Rs 50 Lakhs, Air Accidental Cover upto Rs 100 Lakhs and Permanent Partial Disability Cover of Rs 25 Lakhs. Apart from this the Bank will also offer Concessions in Retail Loans, Processing Charges and Locker Rentals.

The MOU is a reflection of Bank of India’s constant endeavor to serve the Defence Forces and help them to meet their financial requirement, aspirations and milestones.

BOI’s digital Initiative and BOI Mobile Omni Neo app will also enable the Defence personnel at Borders and other remote areas to stay connected and get easy access to bouquet of Financial Solutions.

inDrive announces Vikrant Massey as its brand ambassador for India

inDrive India rolls out its new brand campaign “Ab app ki nahi, aap ki chalegi!” featuring Vikrant Massey, their recently appointed brand ambassador

inDrive has announced Vikrant Massey as its first-ever brand ambassador for its ride-hailing business in India. Vikrant unveiled inDrive’s new marketing 360 campaign – “Ab app ki nahi, aap ki chalegi!”

The campaign is built around the brand’s key concept – Value for Money and inDrive’s USP “Offer Your fare” which gives people the freedom to decide the fare of a ride and even bargain with the driver directly within the app. With the inDrive app people can either offer a fare for their ride or choose one of the driver offers amongst many on the basis of their Vehicle Model, Driver Rating & Arrival Time. Through its brand film, inDrive has captured the daily hassles faced by Indians in the ride-hailing space and portrayed how inDrive solves it.

Avik Karmakar, Senior GTM Manager – South Asia, inDrive commented, We’re delighted to have Vikrant Massey on board as the face of inDrive in India. His relatable persona resonates with our diverse audience, aligning seamlessly with our campaign “Ab app ki nahi, aap ki chalegi!”

Vikrant Massey commented, “I am looking forward to being a part of inDrive India’s campaign as their brand ambassador. I appreciate the service that inDrive provides to its riders and drivers. inDrive is fair, where instead of the app, the people decide the fare among themselves.”

Pavit Nanda Anand, APAC Communications Lead, inDrive commented, “As a brand, at inDrive our mission is Challenging injustice – which is very much connected to our history. This campaign, “Ab app ki nahi, aap ki chalegi!” aims to reiterate our efforts to provide fair pricing opportunities to as many people as possible across different countries around the world.”

Vikrant Massey will actively be involved in a series of marketing campaigns & CSR initiatives by inDrive with a mission to Challenge social injustice & make the world a fairer place for One Billion people.

The campaign will run on Social Media, OTT, IPL on JioCinema and other digital platforms, including YouTube, Facebook, and Instagram. It will also use the OOH medium to popularise the campaign across cities.

Krishikalpa Launches India’s First FPO Accelerator Program with NABARD’s Support

Krishikalpa, a leading not-for-profit organization dedicated to empowering Farmer Producer Organizations (FPOs), today launched India’s first-ever accelerator program designed specifically for FPOs by Krishikalpa. This initiative, also supported by NABARD (National Bank for Agriculture and Rural Development), aims to transform FPOs into sustainable rural businesses, driving positive change in the agricultural ecosystem.

The launch event, held at the RV Dental Campus in JP Nagar, Bangalore, brought together key stakeholders in the agricultural sector for a day of collaboration and inspiration. The event celebrated the spirit of entrepreneurship within the FPO ecosystem and highlighted the critical role FPOs play in connecting farmers with markets and resources. Dignitaries including Shri Manoj Ahuja, Agri Secy, Govt. of India, Shri Shaji K V, Chairman NABARD, Smt Dr. Shalini Rajneesh, IAS, ACS & Development commissioner and Shri Ahteeq L K, ACS, IAS, Govt of Karnataka officially launched the accelerator program.

The program recognizes the critical role FPOs play in connecting farmers with markets and resources. However, many FPOs struggle with a lack of entrepreneurial skills and knowledge. Krishikalpa’s accelerator program addresses this gap by providing FPO leaders with:

● Market Orientation Training: Equipping FPOs to understand and navigate the market effectively.

● Output Business Development: Moving beyond input business and focusing on generating additional income for member farmers.

● Entrepreneurial Leadership Skills: Building the skills needed to run FPOs as successful businesses.

● Supply Chain Management: Optimizing FPO operations for efficiency and profitability.

● Market Linkages: Connecting FPOs with Agri-tech startups, processors, and ethical buyers.

“India’s first-ever accelerator program tailored for FPOs is a game-change in our quest to revolutionise rural economies. By empowering FPOs with essential entrepreneurial skills and market insights, Krishikalpa aims to catalyze a transformation towards sustainable and scalable rural businesses. NABARD’s commitment to rural development coupled with Krishikalpa’s comprehensive approach will ensure we are poised to drive positive change in the agricultural ecosystem, fostering resilience, prosperity, and sustainability for generations to come,” said Prashanth Prakash, Chairman, Krishikalpa

Launch Highlights:

● Welcome and Introduction: Krishikalpa CEO C.M. Patil welcomed attendees and provided an overview of Krishikalpa’s journey and the importance of the accelerator program.

● Program Details: Patil also detailed the overall program structure, the current state of FPOs across India and Karnataka, and the selection process used to choose the 30 FPOs participating in the accelerator.

● Program Launch: Dignitaries including Shri Manoj Ahuja, Agri Secy, Govt. of India, Shri Shaji Ji, Chairman NABARD, and Shri Ahteeq L K, ACS, IAS, Govt of Karnataka officially launched the accelerator program.

● Inaugural Panel Discussion: Titled ‘Harvesting FPOs Innovation: Empowering Rural Entrepreneurs in Agribusiness through FPO acceleration,’ the panel featured a distinguished group of experts including the aforementioned dignitaries and moderated by Shri Prashanth Prakash, founder Accel Partners & Chairman Krishikalpa. The discussion focused on fostering innovation and empowering rural entrepreneurs within the FPO space.

● Ecosystem Enablers Panel: A second panel discussion, titled “Ecosystem Enablers Role in Creating Sustainable FPOs Ecosystem Marking the New Chapter in Rural Transformation,” explored the roles of various stakeholders in supporting FPOs. Panelists included Shri Raman Reddy, Ex – IT & BT Secy, IAS Govt. of Karnataka, Shri Ramesh T, CGM NABARD, representatives from Agri-startup companies, FPOs, and banking institutions. The discussion was moderated by C.M. Patil.

● Experience Sharing: Shri Ikram, IAS, Finance Dept. Govt. of Karnataka, shared his valuable insights on the program’s evolution from concept to reality.

● Agri-Startup Showcase: Ten Agri-startup companies working with FPOs presented their solutions and how they are playing a catalytic role in uplifting the FPO ecosystem in association with Krishikalpa.

● Future Roadmap: CM Patil concluded the event by outlining the future roadmap for the program.

Bhumika Group to Add 8.5 Lakh sq ft Retail Area in NCR in 2024

Bhumika Group, North India’s leading real estate developer headquartered in Rajasthan, is set to emerge as NCR’s key realty player in retail space with the addition of 8.5 lakh square feet of retail space by 2024.

This includes the company’s 5.5 lakh sq ft retail project in Faridabad and another 3 lakh sq ft under the Public-Private Partnership (PPP) model with various Govt Authorities including at NHPC Metro Station (which the company is already developing).

The retail project in Faridabad has a huge 2-acre frontage along Mathura Road in the heart of the capital city.

Commenting on the significance of the expansion into Faridabad, Uddhav Poddar, Managing Director, Bhumika Group, stated, “We are bullish on NCR’s commercial potential and view Faridabad as a key realty growth corridor. We are excited to contribute to its evolution and provide unparalleled shopping experiences to residents and visitors alike. Our expansion plan seeks to capitalise on Faridabad’s potential.”

The project is being funded through a combination of internal cashflows and FIs, which reflect Bhumika Group’s financial stability and industry credibility.

GT Force Makes a Strategic Comeback, Eyes PAN India Expansion with Special Attention to the Eastern Region

10th, May 2024: GT Force, a pioneer in electric two-wheeler manufacturing, reasserts its presence in the Indian market with a strategic rebranding initiative. Emphasizing a commitment to sustainability, innovation, and accessibility, GT Force is poised for nationwide expansion, with a particular focus on capturing the burgeoning market in PAN India.

With a track record of success, the brand has collectively sold 4 scooter models up until now, totaling 20K units, including the popular (GT Soul, GT One, GT Soul Vegas, GT Drive Pro, GT Prime Plus, and GT Flying). Looking ahead, GT Force is gearing up to launch a new set of high and low-speed EV two-wheelers soon, featuring models like GT Vegas, GT Ryd Plus, GT Drive Pro, GT One Plus Pro, and GT Texa.

Mr. Rajesh Saitya, Founder and Managing Director of GT Force, articulates the company’s renewed mission, stating, “Our goal has always been to revolutionize the way people move, and with this rebranding initiative, we are doubling down on our commitment to providing eco-friendly and innovative transportation options to the Indian consumer.”

Mr. Mukesh Taneja, Co-Founder and Managing Director of GT Force, highlights the brand’s unwavering commitment to the electric two-wheeler segment, which comprises a substantial 80% of India’s road transport fleet. He elaborates, “While we temporarily redirected our resources to refine our approach, we were never absent from the market. Our strategic decision allowed us to better target this segment, ensuring that we can serve our customers more effectively with our new EV products. With our renewed focus, we are confident in our ability to meet the evolving needs of consumers, which is why we have chosen East India as our first target. By prioritizing this region, we aim to address the growing demand for electric mobility solutions and lead the charge in India’s electric mobility revolution.”

Founded in 2019 under the umbrella of HOUSTAN INNOVATIONS, GT Force has consistently strived to deliver affordable and convenient mobility solutions from its headquarters in Manesar, Haryana. With over five decades of experience in crafting auto electrical components and accessories, GT Force’s esteemed team brings a wealth of expertise to the electric vehicle (EV) market. Central to GT Force’s strategy is its innovative aggregator model, which allows the company to offer a diverse range of electric two-wheelers tailored to the preferences of Indian consumers. The company’s EVs boast exceptional performance and features, including enduring battery life, highly insulated motors, anti-theft alarms, and regenerative braking.

Mr. Saitya further elaborates on GT Force’s vision, stating, “Our vision is not only to provide electric mobility solutions but also to simplify the lives of commuters while addressing pressing environmental concerns. We believe that sustainability and innovation are the cornerstones of a brighter future for transportation.”

Notably, GT Force’s state-of-the-art EV plant in Manesar stands as a testament to the company’s commitment to cutting-edge technology and sustainable manufacturing practices. With a daily capacity of 250 units, the plant specializes in lithium batteries, ensuring reliability and innovation at every stage of production. As GT Force embarks on this new chapter, the company remains committed to setting new standards in the electric two-wheeler sector, ensuring that every journey makes a positive contribution to the planet.

IRIS Home Fragrances Launches IRIS Eternal Elegance Gift Box For Mother’s Day

Bengaluru, 10th May 2024: IRIS Home Fragrance, the exclusive lifestyle and wellness brand, has launched the IRIS Eternal Elegance Gift Box, to commemorate and celebrate mothers this International Mother’s Day. Celebrated annually on 12th May, the special day serves as a reminder to cherish Mums and appreciate them for their love and unwavering support towards their children.

The one-of-a-kind box features luxurious potpourri, that is curated with dried flowers, and uplifts any room with a subtle fragrance to calm and soothe the mind. The gift box also includes a potpourri spray, which helps in prolonging the longevity of the potpourri’s delightful fragrance. To heighten the olfactory senses, two candles with the fragrances of gold musk, renowned as bestsellers from IRIS Home Fragrances, have been included to waft a soothing fragrance in the air, whilst also adding a warm glow to the surroundings.

The gift box is a wonderful way to fill the air with soothing fragrances that will surely inspire Mums to indulge in a moment of self-care and ease stress. Amidst the daily hustle and bustle, mothers often overlook treating themselves with the care they deserve, and are often overwhelmed by the tasks on hand. This gift box is a heartfelt gesture to show your Mum just how much you appreciate her timeless dedication and value her love.

Speaking about the momentous day, Mr. Kiran Ranga, Managing Director, and Master Fragrance Creator, Ripple Fragrances, said, “IRIS Home Fragrances aims to celebrate Mother’s Day in a big way every year, to symbolise and appreciate the tireless dedication of Mums towards their children. Having grown up in a joint family, the value of Mums offers a constant reminder every Mother’s Day, to reward her with products that will enhance well-being, as fragrances are known for imbuing nostalgic memories.”

Honda Motorcycle and Scooter India conducts a successful Road Safety Awareness Campaign in Lucknow, Uttar Pradesh

Lucknow, 10th May 2023: Honda Motorcycle and Scooter India reaffirms its dedication to road safety with another impactful awareness campaign in the city of Lucknow. On the grounds of Bal Nikunj Inter College, HMSI achieved one of its milestones where it saw an active participation of more than 2200 school students and staff members. The road safety campaign featured interactive activities such as a safety riding theory session, danger prediction training, road safety quiz, helmet awareness, and Riding Trainer session that kept the participants engaged throughout the campaign.

HMSI believes that Safety of every individual is a topmost priority. In line with this commitment, HSMI has been actively conducting road safety awareness campaigns across various regions of the country, reaching out to people with vital information and guidance on safe driving practices. Lucknow is the latest stop in this initiative, where HMSI aims to empower the community with essential knowledge and skills to navigate.

HMSI extends its gratitude to the authorities of Bal Nikunj Inter College for their support in organizing this important initiative. Together, we can make a significant difference in creating safer road environments and reducing incidents of accidents and injuries.

Since its inception, HMSI has imparted education to nearly 4 lakh adults and children in the state of Uttar Pradesh, focusing on promoting responsible road usage and cultivating safe riding habits.

Honda Motorcycle & Scooter India’s CSR Commitment towards Road Safety:

In 2021, Honda globally made a vision statement for the year 2050 where it will strive for zero traffic collision fatalities involving Honda motorcycles and automobiles. In India, HMSI is working in line with this vision and the Government of India’s direction of reducing fatalities to half by 2030.

One critical aspect of achieving this goal is inculcating a positive mindset towards road safety in our children by the year 2030 and continuing to educate them thereafter. Road safety education at schools and colleges is not only to create awareness but to inculcate a safety culture in young minds and turn them to be safety ambassadors. It empowers future generations to become responsible and significantly contribute to a safer society.

HMSI wants to be a company that Society wants to exist and is strongly focusing on Road safety awareness to all sections of society with unique ideas catering to each segment from school kids to corporations and society at large.

HMSI’s set of skilled safety instructors conducts daily programs at our 10 adopted traffic training parks (TTP) across India and 6 Safety Driving Education Centers (SDEC) to make road safety education accessible to every part of society, and the initiative has impacted over 5.7 million Indian citizens. HMSI’s National Road Safety Awareness program made learning fun yet scientific through:

SCIENTIFICALLY DEVISED LEARNING MODULE: Honda’s skilled instructors set the foundation with theory sessions on road signs & markings, driver’s duties on the road, riding gear & posture explanation, and safe riding etiquette.

1. PRACTICAL LEARNING: A special training activity on Honda’s virtual riding simulator was executed for all to experience over 100 possible dangers on the road before actual riding.

2. INTERACTIVE SESSION: Participants were given danger prediction training known as Kiken Yosoku Training (KYT) which helps enhance rider/driver’s sensitivity to danger and ensures safe driving behavior on roads.

3. EXISTING DRIVERS HONING RIDING SKILLS: Students & school staff members who are already existing riders tested & honed their riding skills through slow riding activities and riding on narrow planks.

Samsung to Launch Galaxy F55 5G with Premium Vegan Leather Finish on May 17

BENGALURU, India-10th May 2024: Samsung, India’s largest consumer electronics brand, is all set to launch Galaxy F55 5G in India on May 17. The latest addition to the immensely popular Galaxy F series, Galaxy F55 5G features a classy vegan leather finish with a unique saddle stitch pattern crafted to perfection.

Galaxy F55 5G, exuding sophistication and elegance, is set to stand out with several segment-leading features that are designed to offer users a premium smartphone experience.

Galaxy F55 5G will be available in two vibrant colors, Apricot Crush, and Raisin Black, on Flipkart, Samsung.com, and across select retail stores.