25, Mar 2024
The Fire Department Recruiting Handbook

Marietta, GA, March 25, 2024 — In a groundbreaking development for fire departments nationwide, Fire Recruiting is excited to announce the newly released book, “The Fire Department Recruiting Handbook.” This new book by Christopher Smith is set to redefine the standards of firefighter recruiting. This comprehensive guide aims to arm fire departments with advanced tools and strategies to navigate the complexities of modern recruitment. The book addresses critical aspects of digital transformation and generational shifts in the workforce, ensuring that fire departments can effectively attract and retain the talent they critically need.
Authored by experts in the fields of marketing, recruitment, and public service, the handbook delves into a variety of innovative strategies. Among the chapters are insightful discussions on leveraging digital techniques, understanding generational differences, and harnessing the power of big data. The book emphasizes the importance of story-based messaging and crafting compelling messages to engage potential recruits on a deeper level.
Building trust and authority stands as a cornerstone of the book’s philosophy, guiding departments on how to establish themselves as employers of choice in their communities. With a dedicated chapter on Search Engine Optimization (SEO) for recruiting, readers will learn how to increase their visibility on Bing and Google, making it easier for potential candidates to find them.
The handbook does not stop at traditional web search engines; it explores the vast potential of social media for recruiting, guiding readers on how to effectively use platforms like Facebook, Twitter, and LinkedIn to reach out to potential recruits. Programmatic ads and IP targeting are introduced as advanced techniques to precisely target and engage with ideal candidates.
Landing pages are highlighted as critical tools for converting interest into action, providing practical advice on how to design and utilize them effectively. As the recruitment landscape continues to evolve, the book also offers a forward-looking perspective on the future of fire department recruiting, preparing readers for upcoming trends and technologies.
“The Fire Department Recruiting Handbook” is an essential resource for fire department leaders, recruitment officers, and anyone involved in public service recruitment. By embracing the strategies outlined in this handbook, fire departments can look forward to a future of successful recruitment, bolstered by a workforce that is both skilled and passionate about serving their communities.
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- By Rabindra
20, Mar 2024
New La Trobe University Vice-Chancellor strengthens ties during India visit
20th March 2024, Delhi: Australia’s La Trobe University has identified key areas to further strengthen its longstanding commitment to Indian Research and Education partnerships during a visit by the University’s New Vice-Chancellor. Professor Theo Farrell, who began as Vice-Chancellor in February this year, has met with a range of Industry, Government, and Trade Representatives during a five-day visit to the country.

La Trobe has a proud and successful history in India, partnering with tertiary institutions and organizations on projects that benefit both countries and helping develop India’s brightest minds through joint education opportunities.
During his visit, Professor Farrell convened several Roundtable discussions with Partners, Industry, and Government Representatives, on opportunities to collaborate on areas of mutual interest that address national priorities and that are important for Industry Innovation and Development.
Professor Farrell said there were several priority areas for La Trobe that presented opportunities for deepening relationships in India and developing new partnerships.
These include continuing to support and expand student exchanges in India and Australia; developing research focussed on digital technologies and skills innovations; research commercialization opportunities, and linkages with industry partners. Deepening mutual industry partnerships play to La Trobe’s strengths in areas including smart cities, sustainable agriculture and food security, bio innovation, and in health and care innovation.
“Some of La Trobe’s most important university partners are in India, and we are building important partnerships with industry and businesses in India that leverage our significant expertise in areas including sustainable food and agriculture, health and wellbeing, technology and bio-innovation, ”Professor Farrell said.
“Our expertise in bio-innovation has recently been recognised by BioNTech, one of the world’s leading biotechnology companies, who have chosen La Trobe’s Melbourne campus as the base for its new mRNA manufacturing facility to develop and test cancer treatments. “In addition, we’re committed to institutional cross-learning, joint intellectual programs and research, collaborative approaches that address industry challenges and joint educational partnerships that provide important valuable learning opportunities for students.”
Opportunities for further collaboration and engagement were also discussed at a Leadership Roundtable of all member Universities of the Asian Smart Cities Research Innovation Network (ASCRIN), which was founded by La Trobe University in 2019 and is now its Single Largest Research Internationalisation Initiative with joint investment of more than AUD $43 million (Rs 235 crores)
ASCRIN brings together a network of researchers, global industry partners, government collaborators, and start-ups to advance research into smart city-related projects, helping to improve the sustainability, livability, and efficiency of cities and towns in the region.
“The Network, with over 250 researchers, has already made significant strides in curating a strong portfolio of impact-based projects aimed at enhancing sustainability, liveability, and efficiency of cities and towns in the region. Our vision is now to build on this and accelerate engagement with industry and government to fast-track commercialisation and adoption pathways,” said Professor Aniruddha Desai, ASCRIN Founder and Co-Director of IIT Kanpur – La Trobe University Research Academy.
The Network has over 50 projects underway that will make a tangible difference in the lives of people in India, including:
• Data-driven decision-making to improve Dairy supply chains.
• Re-using construction and demolition waste to reduce landfill.
• Intelligent planning of energy grids to optimize consumption and reduce costs.
• Using sensors to improve indoor growing conditions of medicinal crops.
• Real-time crash prediction in traffic on urban roads and intersections to increase the safety of all road users.
The Tata Institute of Social Science (TISS) last year joined other leading tertiary institutions, the Indian Institute of Technology Kanpur (IIT-K) and Birla Institute of Technology and Science, Pilani (BITS-Pilani) as partners in the Network, which already includes more than 250 researchers and over 70 Joint-PhD projects.
Professor Farrell and Pro Vice Chancellor of TISS, Professor Shankar Das also announced a Joint- PhD program, which will support Indian students to conduct research addressing the growing challenges of urbanization in Asia.
The La Trobe delegation will celebrate the finalists and winners of the Annual Technology Infusion Grand Challenge, which is designed to encourage undergraduate students in Science, Technology, Engineering and Mathematics and Business fields to be confident in their skills and knowledge to produce a solutions and solve a concrete problem using next-generation smart technologies.
Over 130 students in some 67 teams from 18 universities in the region submitted innovative entries.
Professor Farrell will also visit Mahindra University, where La Trobe has launched a joint Bachelor’s degree program in civil engineering.
The collaboration, initiated in 2023, aligns with India’s National Education Policy 2023 and Australia’s Education Strategy for India, offering a unique opportunity for students to pursue their Bachelor’s degree in civil engineering with two years at Mahindra University and two years at La Trobe University. Students will receive a bachelor’s degree in civil engineering from both Universities.
19, Mar 2024
MBA Business Analytics Industry Immersive Program, probably the first immersive learning program in Business Analytics in India

Hyderabad, March 19, 2024……. Currently, there is a wide gap between industries and academia, there is a wide gap between what students possess and what industry requires and there is a wide gap between acquired knowledge and required knowledge in India, said Dir. U.B. Desai, founding Director of the Indian Institute of Technology Hyderabad and Chancellor, of Anurag University

Dr Desai was the Chief Guest at the inauguration of the MBA Business Analytics –Industry Immersive Program at Anurag University, the first private University in the state.
Dr Balaji Utla, Registrar, Ms. S. Neelima, CEO and others have graced the occasion.
Dr Desai spoke to the students and interacted with faculty after the launch of the program
Speaking about Industry-Academia Connect, he said, there is a lot more to be done. We are just taking baby steps in developing a strong connection. That is because of the lack of clear policy in strengthening ties between them.
Several luminaries and academia opined in the past that Industry-Academia Collaboration Should be Mandatory by Law. When asked about his opinion about the same, Dr Desai said, academia and industry are interdependent. And change cannot be brought by force.
Speaking further he added that Academia and Industry are interdependent. The Sooner this is recognised the better the outcomes will be.
The initiative is the brainchild of Dr Balaji Utla, Registrar, and founder CEO of Satyam Learning.
Prof of Practice Venugopal said the MBA Business Analytics Industry Immersive Program is probably one of the industry’s first initiatives introduced with the sole aim of producing industry-ready Management Graduates. Under this program, 35 students who are pursuing MBA Analytics not only learn theory but also put into practice the same by being themselves as business owners while pursuing their studies.

According to Dr Syed Mansoor Pash, Program Director, it is a combination of management and technology and is probably the first Immersive Learning programme in Business Analytics in India. The program is uniquely designed to allow students to do projects every alternate term for a total of 6 terms. This offers an opportunity to do real-life and near-real-life projects so the students can practice the concepts/tools learnt in the earlier term.
During the program students will be treated as employees working in a temporary organization so that they are industry-ready by the time of completion of the Programme, said Dr V. Vishnu Vandana, Head of the Department, School of Management, Anurag University.

Academia, industry experts and Professors of Practice as envisaged in the New Education Policy (NEP) will guide students and help them navigate through the program.
6, Mar 2024
Chevalier Group Partners with Penza State University to Offer Exclusive Medical Education Opportunities in Russia
Bangalore, March, 6: Chevalier Group is a multinational corporation dedicated to providing exceptional educational opportunities and support services to students worldwide. With a focus on excellence and innovation, Chevalier Group strives to empower students to achieve their academic and professional goals.

Chevalier Group, a leading multinational corporation based in India, has announced an exclusive agreement with Penza State University of Russia to facilitate medical education opportunities for students aspiring to study in Russia. Dr. Yuvraj Singh Solanki, Founder and CEO of Chevalier Group, disclosed this collaboration during a press conference today.
Dr. Solanki, who himself pursued education in Russia and holds over 20 years of experience, emphasized the comprehensive support and guidance provided by Penza State University to medical students. He highlighted the institution’s track record, with 370 graduates from 2013 to 2023, and noted a commendable 65% pass rate in the Foreign Medical Degree Examination [FMGE], with 65 doctors pursuing postgraduate courses.

Underlining Chevalier Group’s commitment to student welfare, Dr. Solanki assured meticulous management of all aspects of education, including admission processes and day-to-day support services. The group runs Indian hostels and canteen in Penza, ensuring comfortable accommodation and three meals a day for Indian students, along with medical assistance during emergencies.
Kshatradhari Mandal, Managing Director of IT&CS PVT LTD, Chevalier Group’s official partner in South India, announced the deployment of ten distinguished teaching staff to prepare Indian students for Penza State University examinations. This initiative aims to enhance students’ educational qualifications and equip them to excel in their studies.
Furthermore, Dr. Solanki revealed Chevalier Group’s collaboration with Parul University, Vadodara, to conduct pilot programs based on Penza State University’s curriculum. This strategic partnership aims to better prepare students for the challenges of medical education, ensuring their success in the field.
1, Mar 2024
It’s time to elevate your hair-care routine with Fix My Curl’s latest launch, hair mists in three variants
[New Delhi, 29Th Feb’ 24] Innovation in hair care has always been Fixed My Curl’s forte; having provided high-quality products for curly and textured hair, they understand your hair care needs like no other. Promising an enchanting olfactory experience, they have announced the launch of hair mists in three variants—Warm Vanilla, Floral Bouquet, and Crystal Aqua. The scents are a great fit for every mood and occasion.
Before discussing the benefits, let’s explore the variety that the brand has to offer. Warm Vanilla is a creamy and decadent fragrance that will transport you to a birthday party with sweet white frosting on a confetti cake. Notes of brown sugar, Vanilla, and musk are evidence of that. Hints of coconut, jasmine, cacao, white orchid, and sandalwood enhance the richness. The Floral bouquet variant makes you journey through springtime in floral gardens between freshly bloomed flowers. The notes of rose, bergamot, orchid patchouli, and African orange flower will surely turn heads. Lastly, the Crystal Aqua is a lush mixture of sea salt, mandarin orange, and ginger and is perfect for a beach vibe. Priced at Rs. 500 per bottle, the hair mist is affordable yet exudes a sense of luxury.
“At Fix My Curls, we’re always aiming to make your hair care experience as fun, easy, and affordable as possible! Our hair mists are a new addition to your daily routine, and it smells oh-so-good. These are easy on the nose, and have been tested for almost 8 months before we launched them, making sure you’d love the scents as much as we do! One for every occasion possible.” says Anshita Mehrotra, Founder of Fix My Curls.
Moreover, the hair mists are made from alcohol-free formulas, are travel-friendly, and are non-irritant on the scalp. Suitable for all age groups, it is excellent for gifting and can be applied post-shower or during styling on wet hair to enhance scent absorption. It lasts up to 3 per wear hours and is designed solely for fragrance enhancement.
1, Mar 2024
IIT Roorkee Celebrates National Science Day with a Focus on Sustainability and Innovation
Roorkee, India,1st March 2024 – The Indian Institute of Technology (IIT) Roorkee celebrated National Science Day 2024 on February 28, 2024, with a series of events aimed at promoting sustainability, responsible science, and innovation. This year’s theme of the science day was “Indigenous Technologies for Viksit Bharat”. The annual Science Day lecture, titled “Sustainability & Responsible Science: Towards a New Social Contract,” was delivered by the Chief Guest, Padma Shri Prof. Anil Kumar Gupta, Founder of The Honey Bee Network.
Prof. Apurbba Kumar Sharma, Dean of Academic Affairs, in his welcome address, stressed the importance of science in our lives. Further, he appreciated all the schools of Roorkee for their overwhelming participation in the Inter-School Science Quiz – InQUIZitive, Innovative Idea Competition, Science Exhibition, and Open House held in January 2024. Montfort School, Roorkee, won the 1st prize in the Science Quiz and Innovative Idea competitions. Mount Litra Zee School won the 1st prize in the Science Exhibition. A total of fourteen schools with 84 students participated in the Science Exhibition competition. The school children also visited the Medlicott Museum, Tinkering Lab, Institute Instrumentation Centre, and the laboratories of the Department of Physics and Chemistry during the Open House. A Painting Competition on the topic “Global Science for Global Wellbeing” was organized by the Diversity and Inclusive Committee (DInC), IIT Roorkee, in collaboration with the Academic Affairs Office and NSS, IIT Roorkee. More than 50 students from 10 schools participated in the Painting competition organized by DInC, IIT Roorkee.
Prizes were distributed to the winners by the Chief Guest, Padma Shri Prof. Anil Kumar Gupta, and Prof. K. K. Pant, Director, IIT Roorkee, on Science Day. A total of 60 students from various schools won awards in different categories. In his address, Prof. K. K. Pant, Director of IIT Roorkee, advised the students to be innovative and bring their science knowledge to practice at the grassroots level. He also emphasised the holistic development of the students. Prof. Pant also highlighted the importance of fostering inquisitive young minds in developing indigenous technologies to fulfill India’s dream of becoming a developed nation. He also encouraged the youth to connect with the idea of sustainable innovation to benefit society.
Deputy Director, Prof. U. P. Singh, motivated the students in his speech, emphasizing the importance of science in our lives. He also highlighted the significance of global science for global well-being.
The event concluded with a vote of thanks by Prof. N. K. Navani, Associate Dean of Academic Affairs (Evaluation).
The celebration of National Science Day at IIT Roorkee served as a platform to inspire and motivate young minds to explore the wonders of science and innovation, with a focus on sustainability and global well-being.
22, Feb 2024
Call for Papers and Performances: International Performing Arts Conference at World University of Design
Mumbai / DELHI-NCR/February 22, 2024: World University of Design invites submissions of papers and performances for its upcoming International Performing Arts Conference aimed at fostering thought-provoking discussions, academic presentations, and artistic expressions contributing to the ongoing dialogue between tradition and modernity within the Indian Knowledge System. The papers and the performances will be presented on the 9th and 10th of May at the Triveni Auditorium in Delhi, the event seeks to affirm the significance of academic endeavors in the realm of performing arts.
Under the banner of its first conference ANVESHA, the university endeavors to facilitate collaborations between artists and technologists. This initiative aims to push the boundaries of creativity while preserving the essence of cultural heritage. ANVESHA is poised to serve as a platform for discussion and idea exchange, facilitating networking opportunities among researchers, artists, technologists, choreographers, and enthusiasts, both nationally and internationally. The conference will also serve to inspire young scholars and students in the field.
The conference framework emphasizes the integration of dance and/or performing arts within various creative disciplines of design, including architecture, technology, visual arts, and fashion, as well as aspects of political and social activism, heritage creation and preservation, and international geopolitics.
In the long run, the organizers seek to contribute to the ongoing discourse on tradition and modernity within the Indian Knowledge System, propel dance into the future, and promote academic research on various facets of Indian classical dance. Accepted papers will be published in an ISBN book of proceedings, and individual E-Certificates will be awarded to registered authors.
Prof.(Dr.)Parul Purohit Vats (Dean, School of Performing Arts, WUD) remarked, “In today’s world, performing arts education is a beacon of creativity, critical thinking, and cultural appreciation. Conferences like ANVESHANA blend tradition with innovation, showing how our heritage inspires modern expression. We aim to spark youth interest, showcasing diverse career paths in this dynamic field.”
The inaugural edition of the conference is organized by the Performing Arts department of the World University of Design under the guidance of an academic expert committee comprising heads of various international institutions and esteemed academicians from institutions such as the India International Performing Arts Centre Singapore, Pagrav Dance Company UK, Shoebox Arts Productions Inc. Calgary, Canada, and Center Mandapa, Paris, among others, indicating a high level of international involvement and collaboration.
21, Feb 2024
Amrita AHEAD: Admissions Open for UG and PG Courses
New Delhi/Mumbai, 21 February 2024: Amrita AHEAD, the Online Program division of Amrita Vishwa Vidyapeetham, is pleased to announce the commencement of admissions for its undergraduate and postgraduate courses. Prospective students can now apply through the official website www.onlineamrita.com. Amrita Vishwa Vidyapeetham is ranked among the top 10 universities in India according to NIRF 2023.
Fueled by demand from across India and over 45 countries, Amrita AHEAD’s online courses are experiencing rapid growth, offering diverse educational opportunities to a global audience. Considering the demand and the limited number of seats available, early completion of application formalities is highly recommended to secure a spot. To qualify for the 10% merit scholarship, students must have scored above 60% in their qualifying exam. Accepted applicants receive early access to the Learning Management System, allowing them to begin their studies before the official program start date.
Admissions are open for the following Online courses:
Online Master of Business Administration (Online MBA) with electives in Marketing, Operations, Finance, HR, and General Management.
Online Master of Computer Applications with electives in AI and Cybersecurity.
Online Master of Commerce.
Online Bachelor of Business Administration (BBA), Online Bachelor of Computer Application (BCA), Online Bachelor of Commerce (BCOM).
Amrita AHEAD Admissions: How to Register Online:
To apply for admission, follow these simple steps:
Visit www.onlineamrita.com
Browse program offerings and eligibility criteria.
Fill the application form and upload the required documents.
Apply online.
Instructions for Registration:
Provide accurate email ID and mobile number.
Carefully select courses after reviewing program details.
Exercise caution while making fee payments.
Avoid waiting until the last submission date.
Payment options include credit card, debit card, or net banking.
21, Feb 2024
Bhumi’s STEM FEST 2023-24 Concludes with Resounding Success
Chennai, 21 February 2024– Bhumi’s annual STEM Fest, held on 17th February 2024 at the Patrician College of Arts & Science, Adyar, Chennai, celebrated a remarkable convergence of innovation, education, and collaboration. The event, which aimed to promote and celebrate the fields of Science, Technology, Engineering, and Mathematics (STEM), successfully inspired and educated students aged 10-18 about the exciting possibilities within STEM disciplines, fostering a deep passion for innovation and discovery.

The festival featured thought-provoking displays and interactive demonstrations by students, designed to make STEM concepts accessible to a diverse audience. It provided a dynamic and inclusive platform for students to celebrate the wonders of science and technology, inspiring innovation and cultivating a lifelong passion for learning within the STEM fields.
Vaishnavi Srinivasan, Executive Director, shared her thoughts and said, “At Bhumi, we are thrilled to witness the enthusiasm and creativity displayed by the children participating in STEM FEST 2023-24. Their innovative projects and passionate engagement underscore the potential within each young mind to drive positive change and progress in Science, Technology, Engineering, and Mathematics. This event reaffirms our commitment to nurturing a generation of thinkers, innovators, and problem-solvers who will undoubtedly shape the future of STEM.”
Bhumi’s School Transformation Program, operating in 4 states and covering 55,000 students in 100+ schools, witnessed the fervent participation of around 850 students from 32 Government and Government-aided schools in Chennai. Pre-events conducted in schools showcased the talents of 1700 students in various competitions, including STEM real-life application models, innovations, science out of waste, STEM rangoli, drawing, and quiz.
In addition to focusing on STEM and innovations, the event emphasized environmental learning, career counseling, and menstrual hygiene awareness in various stalls, embodying a holistic approach to education and development.
The highlight of the STEM FEST was the interschool-level competition, which provided a valuable platform for school-level winners to compete and showcase their skills and knowledge.
Renowned nuclear scientists Dr. J. Daniel Chellappa and Dr. Srimathy Kesvan, Founder & CEO of Space Kidz India, graced the event as Chief Guests, inspiring and motivating the students with their presence and insights.
Bhumi’s STEM FEST 2023-24 was a resounding success, leaving a lasting impact on the students and fostering a community dedicated to pursuing knowledge and innovation within the STEM fields.
21, Feb 2024
Subhash Ghai and Manoj Tiwari join hands for progressive education in film, media, and creative arts
Tata Institute of Social Sciences a Deemed University and India’s leading Brand in Social Sciences Education and Whistling Woods International, India’s leading Brand in Film and Media Education and located in Film City Mumbai, renewed their long-standing association to bring value education to students pursuing graduate and post graduate courses in Film Making, Media and Communication and related Creative Arts. A Memorandum of Agreement was signed between TISS and WWI on 19th February 2024 to take their association further.

Both parties working within the NEP and UGC framework are fully committed to achieve the objectives of meaningful storytelling rooted in Indian culture using State of the Art technology and developing a talent pool that communicates with audiences in India and overseas.
Speaking on the occasion Shri Manoj Tiwari, Vice Chancellor TISS said,
”I am impressed by the wonderful infrastructure at Whistling Woods International with State-of-Art Technologies and the leadership of Subhash Ghai who promotes the concept of Vidyadaan. Knowledge should lead to Wisdom and Wisdom should lead to Empathy and bonding among people. I am confident that our association will add value to Research and Education in a rapidly growing field and I am sure that we will see stories of our land and people, reaching the masses to catalyse social transformation we seek”.Speaking on the occasion Shri Subhash Ghai, Chairman WWI stated,
“I am delighted that our strong association with TISS has been renewed. Our growing networking with the Tech companies and industry networking clubbed with our wonderful teachers most of whom are industry professionals will help impart skill sets to students preparing them for the rapidly changing content creation and Management space. AR, VR, Metaverse and AI have thrown open new opportunities and with SORA showing us what lies ahead in production technologies we need good academic and research associations. We are working both with the State and Central Government on Media and Entertainment Skill development and the association with TISS will only ensure growth and quality benefitting students. The National Education policy and the approval of the AVGC report by the Cabinet can help make India a hub for content creation and we hope that our association will provide the leadership to achieve this goal”.
Present on the occasion were also Prof. Shankar Das, Pro VC of TISS; Madushree Sekar, Dean TISS-SVE; Naraendra Mishra, Registrar TISS, Ravi Gupta, Dean WWI; Meghna Ghai-Puri, President WWI; Rahul Puri, Director Academics WWI and Chaitanya Chinchalikar, CTO and VP Business Development WWI.
