16, Jun 2025
Sun Neo’s ‘Divya Prem: Pyaar Aur Rahasya Ki Kahani’ Turns Metro Rides into a Magical Journey

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In today’s entertainment world, it’s no longer just about what you watch—it’s about where and how you experience it. As storytelling becomes more immersive, finding unique ways to connect with audiences in the real world is important. And when it comes to everyday life in India, few things are as constant as the metro. That’s exactly where Sun Neo is making a mark with its latest campaign for Divya Prem: Pyaar Aur Rahasya Ki Kahani.

Taking this idea to heart, the show made a powerful impression in Delhi by turning metro rides into a world of mystery and emotion. Commuters were greeted by the chilling voice of Karn Mohini (played by Kavita Banerjee) whispering “Sab Maaya Hai…”, and the spiritual strength of Divya (played by Megha Ray) saying, “Mayavan ki Karn Mohini aur uski maaya ki hogi haar, kyunki kan kan mein basa hai Mahakal.” These audio teasers sparked curiosity and gave listeners a taste of the gripping story to come.

Sharing her excitement about this fresh approach, Megha Ray said, “It’s magical to connect with people in such an unexpected way. The metro is where everyday stories unfold—and now, ours joins that space. It’s a beautiful way to build a connection with the audience even before our show Divya Prem: Pyaar Aur Rahasya Ki Kahani airs on Sun Neo.”

Kavita Banerjee, who plays the mysterious Karn Mohini, added, “My character thrives on illusion and mystery, and this campaign brings that alive. The voice, the echo, the surprise element—it draws people in. It’s a creative and bold way to spark interest even before the show launches on Sun Neo.”

The story follows Divya, a young girl from Ujjain, whose life changes magically when destiny brings her face to face with Prem. Set between two realms—one of light and one of darkness—this tale weaves mystery, love, and ancient powers. As their paths intertwine, a forgotten past begins to influence their remarkable journey. Watch Divya Prem: Pyaar aur Rahasya ki Kahani premiering on Sun Neo from 16th June 2025.

16, Jun 2025
Aamir Khan blessed Darsheel Safary’s film debut, Salman Khan blesses his OTT Debut, ‘Gamerlog’ on Amazon MX Player

MUMBAI, India–June 16, 2025: When Bhaijaan speaks, the world listens. This time, Salman Khan’s words of praise are for the team behind Gamerlog— Amazon MX Player’s latest and most unique offering yet. Featuring Darsheel Safary and Anjali Sivaraman in the lead, the series is produced by Abhinay Deo, Neeta Shah, Bharat Kumar Shah, and Yug Deo under their banner RDP Pulp Fiction Entertainment and directed by Arya Deo.

Gamerlog dives deep into the high-stakes, emotionally-charged world of competitive E-sports — a universe that has never been explored in a fiction web series or film.

Gamerlog _ Salman Khan

This marks the first time that a mainstream Indian series tackles the world of gaming in such a grounded, dramatic, and relatable way. Gamerlog also marks the OTT debut of Darsheel Safary, making it an even more anticipated launch. The recently released series has already been met with enthusiastic responses, with viewers praising its fresh take, compelling characters, and emotional depth.

In a special reveal moment, Salman Khan unveiled the official poster of the series and extended his best wishes to the entire team. “Congratulations to all of you, very nice,” said Salman, as he pulled back the curtain on the vibrant poster — applauding producers Abhinay Deo and Neeta Shah, director Arya Deo, and Arya’s proud father Ajinkya Deo.

‘Gamerlog’ is as much about “the log” as it is about gaming. Their struggles, their emotions, and their conflicts between each other and with their families, only to make a mark in the competitive world of E-Sports.

12, Jun 2025
Pocket FM brings global influencers to get their ears cleaned on the streets of India

India, June 12, 2025 – What happens when the world gets too noisy? When advice, opinions, and content come at you from every direction, and your ears can’t take it anymore?

Pocket FM decided to tackle that question in the most unexpected (and uniquely Indian) way. The brand roped in a bunch of global influencers, who took to the Indian streets, and got their ears cleaned by street-side ear-cleaners who have been doing this for generations.

India Kuch Acha Suno_Pocket FM

Part street-side quirk, part social commentary, and all heart, this unique activation is the latest addition to Pocket FM’s ongoing larger campaign – India, Kuch Acha Suno! It is a call to block out the noise and listen to something truly worth your time. With a mix of humour, nostalgia, and cultural insight, the campaign turns ear-cleaning into a powerful metaphor: sometimes, you need to hit reset before you can hear clearly.

“We live in probably the noisiest times. We are exposed to unsolicited advice, opinions, and noise from every direction,” said Vineet Singh, Head of Brand Marketing and Communications at Pocket Entertainment. “The ‘roadside ear cleaners’ concept both metaphorically and literally holds a mirror to our lives, filled with noise we never signed up for. It takes forward our brand ideology and adds a quirky and global twist to it. It further reinforces our message – Block out the chaos and listen to something that actually makes us feel better.”

Designed as a series with multiple videos, the phygital campaign features popular content creators like Brown Wanderers, Kyle Paul, Andy Evans aka The Aussie Bhai, Joshua Barnes, and Praveen, immersed in the bustling chaos of Indian streets.

They turn to an age-old Indian tradition: the street-side ear cleaner for a free ear-cleaning experience that also cleanses their mind, soul and playlist.

Shot on real locations with real reactions, the videos hilariously document their journey from information overload to inner peace, ending with each of them slipping in their earphones, blocking out the madness, and tuning into Pocket FM.

The campaign struck a chord with audiences worldwide. Within the first week of launch, it garnered over a million engagement, including 900k video views across platforms. Pocket FM also saw a significant uptick in app engagement, with 37% increase in search trends in the month.

In an era where digital overload is real and influencers themselves are calling out the pressure to constantly perform or preach, this campaign flips the script. It taps into a cultural truth, both Indian and global, that we are surrounded by noise, and it’s okay to walk away from it.

12, Jun 2025
From Streets to Streams: Pocket FM’s Desi Ear Cleanse Gets a Global Glow-Up

India, June 12, 2025 – What happens when the world gets too noisy? When advice, opinions, and content come at you from every direction, and your ears can’t take it anymore?

Pocket FM decided to tackle that question in the most unexpected (and uniquely Indian) way. The brand roped in a bunch of global influencers, who took to the Indian streets, and got their ears cleaned by street-side ear-cleaners who have been doing this for generations.

Part street-side quirk, part social commentary, and all heart, this unique activation is the latest addition to Pocket FM’s ongoing larger campaign – India, Kuch Acha Suno! It is a call to block out the noise and listen to something truly worth your time. With a mix of humour, nostalgia, and cultural insight, the campaign turns ear-cleaning into a powerful metaphor: sometimes, you need to hit reset before you can hear clearly.

“We live in probably the noisiest times. We are exposed to unsolicited advice, opinions, and noise from every direction,” said Vineet Singh, Head of Brand Marketing and Communications at Pocket Entertainment. “The ‘roadside ear cleaners’ concept both metaphorically and literally holds a mirror to our lives, filled with noise we never signed up for. It takes forward our brand ideology and adds a quirky and global twist to it. It further reinforces our message – Block out the chaos and listen to something that actually makes us feel better.”

Designed as a series with multiple videos, the phygital campaign features popular content creators like Brown Wanderers, Kyle Paul, Andy Evans aka The Aussie Bhai, Joshua Barnes, and Praveen, immersed in the bustling chaos of Indian streets.

They turn to an age-old Indian tradition: the street-side ear cleaner for a free ear-cleaning experience that also cleanses their mind, soul and playlist.

Shot on real locations with real reactions, the videos hilariously document their journey from information overload to inner peace, ending with each of them slipping in their earphones, blocking out the madness, and tuning into Pocket FM.

The campaign struck a chord with audiences worldwide. Within the first week of launch, it garnered over a million engagement, including 900k video views across platforms. Pocket FM also saw a significant uptick in app engagement, with 37% increase in search trends in the month.

In an era where digital overload is real and influencers themselves are calling out the pressure to constantly perform or preach, this campaign flips the script. It taps into a cultural truth, both Indian and global, that we are surrounded by noise, and it’s okay to walk away from it.

10, Jun 2025
Shruti Anand Steps into Fantasy for the First Time with Divya Prem: Pyaar aur Rahasya Ki Kahani

sun neo

Sun Neo’s upcoming show Divya Prem: Pyaar aur Rahasya Ki Kahani has become the talk of the town ever since its magical promos dropped. With a unique blend of love and mystery, the show has already created a buzz by announcing its lead cast—Megha Ray and Suraj Pratap Singh. Adding to the excitement, Shruti Anand has joined the cast and will be seen in the important role of Netra, Divya’s mother.

Talking about how special this experience is for her, Shruti shared, “Divya Prem: Pyaar Aur Rahasya Ki Kahani is my very first fantasy show, and that’s what makes it super special for me. I’ve never done anything like this before, so when I got the call and they told me that the story actually begins with my character, I was instantly excited. It felt like the perfect chance to try something new and different. Until now, I’ve done two shows where my roles were kind of similar—playing sweet, simple, positive girls. But fantasy is a whole new world, and I really wanted to explore it. This show is giving me that opportunity.”

She further added, “I’m also learning so much—like how fantasy scenes are shot, how graphics and effects are used, and how to perform magic scenes. Our director has a lot of experience in this genre so he’s guiding me a lot. From the right posture to how to react during magical moments, he’s teaching me everything step by step. I’m really enjoying this new learning journey.”

Divya Prem: Pyaar Aur Rahasya Ki Kahani is the story of Divya, a young woman from Ujjain, whose life takes a magical turn when she meets Prem. Set between the worlds of light and darkness, the show blends love, mystery, and ancient secrets. As their destinies intertwine, a forgotten past resurfaces. Divya Prem: Pyaar aur Rahasya Ki Kahani is all set to premiere on Sun Neo on 16th June 2025.

9, Jun 2025
Release-A’Live Experiences Signs Singer and performer Sudhir Yaduvanshi: A Game-Changer in Live Entertainment

09 June, New Delhi: A’Live Experiences, a leading name in live entertainment and artist management, has announced the signing of renowned singer and performer Sudhir Yaduvanshi. This strategic collaboration is set to redefine the live music scene by delivering electrifying performances and curated experiences to audiences worldwide.

Speaking about the collaboration, Mayur Agarwal, Owner of A’Live Experiences, stated, “We are thrilled to have Sudhir Yaduvanshi on board. His exceptional talent and dedication to music align perfectly with our mission to elevate live entertainment. With this partnership, we aim to bring unparalleled musical experiences to our clients and audiences.”

Sudhir Yaduvanshi also expressed his excitement, saying, “Joining hands with A’Live Experiences is an incredible opportunity to explore new creative avenues and connect with a wider audience. I look forward to curating unforgettable musical experiences together.”

Sudhir Yaduvanshi is celebrated for his energetic voice and dynamic stage presence, having built a strong reputation with versatile performances across various genres. His career includes multiple successful shows and collaborations, marking this association with A’Live Experiences as a significant milestone in his musical journey. The partnership aims to deliver world-class live shows, corporate events, and exclusive musical experiences that resonate globally.

In addition to his live performances, Sudhir boasts an impressive discography. His recent works include Kill (Kaawaa Kaawaa), featured in the Kill (Original Motion Picture Soundtrack) (2024); Shambhu, a soulful single released in 2024; Sharam Da Chola, part of the Cake EP (2024); and Cha Chadheya from the Amar Prem Ki Prem Kahani soundtrack (2024). He continued his musical streak with powerful singles like Aa Bhid Jaa Re from the Dange soundtrack (2024), Damru Baaje (2025), Agg Lagniya Tara Ne (2025), Japphi Pauni Si Yaara Ne (2025), and Watna Ve, a patriotic release in 2025. One of his latest collaborations includes Aao Ji, a single featuring Siddharth Basrur and others, released in 2025.

With this collaboration, A’Live Experiences continues its legacy of representing top-tier artists and delivering premium entertainment experiences. The company remains committed to setting new benchmarks in the live entertainment industry, making each event a memorable spectacle.

5, Jun 2025
Maxton Hall – The World Between Us: Release Date and First Teaser for Season Two Revealed

MUMBAI, India – June 5 – Launching November 7, the second season of the Original Series Maxton Hall – The World Between Us will be available worldwide and exclusively on Prime Video. In addition, Maxton Hall’s first teaser promises intense emotions and dramatic twists, offering an exclusive glimpse into the developments surrounding Ruby and James. The upcoming season will be based on the second part of the bestselling novel series Save You by author Mona Kasten.

maxtron hall

Maxton Hall – The World Between Us Season Two:

Those who fly high can also fall low… After their passionate night together in Oxford and her greatest life goal within reach, everything seems to be going perfectly for Ruby (Harriet Herbig-Matten). But a stroke of fate in James’ (Damian Hardung) family changes everything and James himself, of all people, brings her back from cloud nine to a harsh reality. Ruby is devastated. She has never had such strong feelings for anyone as she does for James – and never before has anyone hurt her so deeply. She wants her old life back, where no one at Maxton Hall knew her yet and she wasn’t part of the elitist world of her classmates. But she can’t forget James – especially since he’s doing everything, he can to win her back.

In addition to Damian Hardung and Harriet Herbig-Matten, Sonja Weißer as Lydia, Ben Felipe as Cyril, Fedja van Huêt as Mortimer, Runa Greiner as Ember, Justus Riesner as Alistair, Andrea Guo as Lin, Frederic Balonier as Kieran, and Eli Riccardi as Elaine return to the cast of the second season.

Martin Schreier (Traumfabrik) once again directs the second season of Maxton Hall – The World Between Us. Producers of the upcoming season include Markus Brunnemann and Ceylan Yildirim, who also acts as head writer of the series. In addition to Yildirim, Juliana Lima Dehne and Marlene Melchior are also involved as screenwriters on the series. Valentin Debler is once again the producer for UFA Fiction. The series is supported by the German Motion Picture Fund (GMPF).

4, Jun 2025
JioHotstar’s Criminal Justice Season 4 smashes records – strongest opening for an OTT original in 2025

Mumbai, June 4, 2025: The Pankaj Tripathi-led courtroom drama Criminal Justice: A Family Matter has made a historic impact, delivering the strongest opening day ever for a Hindi original in the streaming universe with a staggering 8.4 Million Views! (as per Ormax) Within hours of its premiere, the show recorded the highest viewership for any Hindi Special on JioHotstar, cementing its place as a cultural and streaming phenomenon.

Produced by Applause in association with BBC Studios India, directed by Rohan Sippy the show launched with a three-episode premiere on May 29, followed by a weekly episodic rollout, the series has struck an emotional chord with audiences across the country. Viewers have praised its layered storytelling, nuanced characters, and powerful performances.

Returning as the beloved Madhav Mishra, Pankaj Tripathi leads a stellar ensemble cast including Mohammed Zeeshan Ayyub, Surveen Chawla, Asha Negi, Khushboo Atre, Barkha Singh, Mita Vashisht, and Shweta Basu Prasad.

Sameer Nair, Managing Director, Applause Entertainment said, “Criminal Justice is the longest-running and one of the most cherished franchises in the Hindi streaming space, built on trust, scale, and consistent storytelling. The record-breaking opening of season 4 is a proud milestone for all of us. We’re grateful to our partners at JioHotstar and BBC Studios India for their continued collaboration and commitment in bringing this franchise to life, season after season”.

Pankaj Tripathi, returning as the ever-charismatic Madhav Mishra, shared his personal reflections “Portraying Madhav Mishra has always been a journey of deep emotional discovery. This character is very close to my heart, and witnessing audiences connect with his journey in such a big way is incredibly fulfilling. Their reactions filled with empathy, excitement and hope fuel my dedication to bring this character to life in ways that honor both the story and our shared human experience and I’m truly grateful for all the love and support.”

2, Jun 2025
Pankaj Tripathi draws parallels between Madhav Mishra and himself, pondering on the similarities

pankaj

One murder, two accused and a three-way trial! Join Pankaj Tripathi as he dons the hat of Madhav Mishra once again as the endearing lawyer gears up for his toughest case yet in Criminal Justice – A Family Matter. Directed by Rohan Sippy , Produced by Applause Entertainment in association with BBC Studios India, season 4 of this beloved legacy show will stream on JioHotstar starting May 29. This season boasts an ensemble cast consisting of Mohammed Zeeshan Ayyub, Surveen Chawla, Asha Negi, Khushboo Atre, Barkha Singh, Aatm Prakash Mishra, alongside Mita Vashisht and Shweta Basu Prasad. in pivotal roles.

For Pankaj Tripathi , acting has never been just about performance, it’s about immersion. Over the years, he has portrayed a range of characters with quiet intensity and emotional honesty, but Madhav Mishra from Criminal Justice has been one that has truly stayed with him.

Reflecting on the same, Pankaj Tripathi said, “Madhav Mishra is a character that’s very close to my heart because, in many ways, his journey mirrors my own. Both of us come from humble beginnings in Bihar, moved to Mumbai with big dreams, started with small roles or cases, and gradually carved out our space through hard work and perseverance. That parallel makes playing Madhav feel incredibly natural to me, it’s like slipping into a part of my own story every time I step into his shoes.”

He also added, “Criminal Justice is a gripping legal drama that dives deep into courtroom dynamics and the human side of law. Legal dramas usually have little room for humor, but Madhav Mishra’s personality brings in a subtle, situational kind of comedy. It helps the audience stay engaged, lightens heavy moments, and adds both emotional depth and relatability to the narrative.”

~ Watch Criminal Justice – A Family Matter, now streaming on JioHotstar with new episodes dropping every Thursday~

Pankaj Tripathi pointed out the similarities between Madhav Mishra and himself, started thinking how similar both of them are

One murder, two accused and a three-sided trial! Join Pankaj Tripathi who once again returns as the lovable lawyer Madhav Mishra, this time with his toughest case yet – Criminal Justice: A Family Matter . The season, directed by Rohan Sippy and produced by Applause Entertainment in association with BBC Studios India, is streaming on JioHotstar from 29th May. The season will feature a talented ensemble cast including Mohd Zeeshan Ayyub, Surveen Chawla, Asha Negi, Khushboo Atre, Barkha Singh, Atma Prakash Mishra along with Mita Vashisht and Shweta Basu Prasad in key roles.

For Pankaj Tripathi, acting has not been just a performance but a soulful connection. Over the years, he has portrayed many characters with depth and truth, but Madhav Mishra from Criminal Justice is one character that remains extremely close to his heart.

Reflecting on this, Pankaj Tripathi said,
“Madhav Mishra is very close to my heart because in many ways his journey matches my own. We both came from the simplicity of Bihar, came to Mumbai with big dreams, started with small roles or cases and made our place with hard work and dedication. This similarity makes playing Madhav a natural thing for me, as every time I get into his character, it becomes a part of my own story.”

he adds,
“ Criminal Justice is a riveting legal drama that delves deep into the complexities of the courtroom and the human side of the law. Usually, there is little scope for humour in legal stories, but the spontaneous, situational humour that Madhav Mishra brings to the character keeps the audience engaged, lightens the heavy moments and makes the story emotionally deeper and more heart-rending.”

30, May 2025
Chamkili’s Secrets on the Brink of Exposure in Shemaroo Umang’s Badi Haveli Ki Chhoti Thakurain

shemaro

In Shemaroo Umang’s show Badi Haveli Ki Chhoti Thakurain, the drama is heating up as the web of lies spun by Chamkili (played by Ishita Ganguly) threatens to unravel. Viewers have seen how Chamkili has skillfully manipulated the entire haveli through her cunning words and calculated moves. But now, with the recent promo hinting at a massive revelation, it seems her sins are catching up with her.

Will karma finally play its part? Or will Chamkili outsmart everyone once again?

Amidst this unfolding chaos stands Chaina, played by Diksha Dhami—a character who has walked the fine line between right and wrong, not for personal gain but to protect those she loves. She shares, “When I first read the character of Chaina in Badi Haveli Ki Chhoti Thakurain, I saw someone who wasn’t black or white—but deeply human. She lied, yes, but only to protect her family. Honestly, haven’t we all been there? Sometimes we twist the truth to save a friend or to protect someone’s feelings. My mom always told me that telling the truth is easier than telling a lie, because one lie. leads to a web of lies, complicating situations. This life lesson stayed with me, and through Chaina, I’ve been able to bring those real emotions to the screen.”

Diksha adds, “In our show, we see two very different kinds of people—Chaina, who bends the truth for the sake of others, and then Chamkili, who is so deeply entangled in lies spun for her own gain that redemption feels impossible. It’s a powerful contrast that mirrors real life too—where the intent behind your actions truly defines who you are. Chaina’s journey from a street-smart girl to a fierce voice for justice is close to my heart. And now, as Chamkili’s web of lies starts to unravel, the big question is—will this break her or turn her more dangerous than ever?”

With tensions rising and the stakes higher than ever, viewers can expect Badi Haveli Ki Chhoti Thakurain to deliver one of its most powerful revelations yet. Will Chamkili’s secrets finally come to light?