17, May 2024
CleverTap’s 2024 Report: Brands with High AI Adoption Witness 4x Conversion Boost

San Francisco, Calif, & Mumbai, India, May 17, 2024CleverTap, the all-in- one engagement platform,  released its market research report on “The AI Edge in Customer Engagement”. The report sheds light on how AI is the next frontier in the customer engagement domain and how brands can implement AI for the right use cases and gain maturity in AI adoption to drive a boost in conversion and growth in business value.

The research conducted by CleverTap highlights insights from analyzing 42 global brands, running campaigns for millions of customers across more than 50 countries. The research participants included a broad spectrum of professionals, from technical specialists in AI to marketing strategists, including profiles like VPs, CMOs, Data Science leads, Product Managers, and Marketers.

The research study serves as a guide for brands navigating the implementation of AI. Brands at the initial stages of AI adoption should aim to progress towards more advanced levels. This will involve brands needing to shift from using AI for operational efficiency to leveraging it for personalization, experimentation, and ultimately, strategic planning and decision-making.

CleverTap has found that in the customer engagement domain:

 54% respondents achieved faster content generation and campaign rollout with AI  82% of respondents have experienced increased operational efficiency with AI by streamlining workflows and automating content generation
 64% of respondents have used AI to build personalized experiences and content resonating with individual preferences at scale with real-time experimentation for optimal engagement
 39% of respondents leveraged AI for automated decision-making and taking more informed decisions by analyzing large volumes of data, predicting outcomes and strategizing for the next best action

In terms of adoption of AI by teams within a brand:

 71.4% of respondents highlight that AI capabilities are most extensively utilized by content teams, underscoring the pivotal role AI plays in content generation
 Followed by growth marketing teams at 57.1% indicating a robust application of AI in strategizing and expanding marketing efforts. Central marketing and product teams also integrate AI into their operations, although to a lesser extent

CleverTap found that brands today miss out on 4x higher conversions and improved business value due to inefficient AI adoption. CleverTap also assessed the impact of adoption of Clever.AI, CleverTap’s AI engine in brands by classifying these into three levels based on their AI-driven use cases in customer engagement.

The research study categorizes brands based on the value they have realized through three distinct levels of AI adoption. These classifications are determined by their use of Clever.AI’s capabilities in driving operational efficiency, enhancing personalization and experimentation at scale, and automating decision-making.

 In Level 1, 89% respondents observed operational efficiency as the primary benefit when utilizing Clever.AI’s capabilities
 In Level 2, 90% of respondents observed scalability of personalization and experimentation as their top gain from Clever.AI’s capabilities
 In Level 3, around 67% of participants in this category selected AI-automated decision making as their foremost benefit from integrating Clever.AI

The report further looked at the impact of AI on conversion rates and on business value. For more information, download the report here.

Commenting on the report, Jacob Joseph, VP – Data Science, CleverTap, said, “AI is the catalyst reshaping every facet of today’s brands – from optimizing operations and enriching customer engagement to revolutionizing decision-making. The insights highlighted in our 2024 market research report offers a great strategic approach for brands at the initial stages of AI adoption should aim to progress gaining maturity and achieve significant improvements in conversion rates and business value. After all, AI in customer engagement or in a tech stack is no longer just an enhancement, but a necessity for a competitive advantage while addressing evolving customer expectations.”

17, May 2024
Embrace Mindfulness: Sister Shivani’s Call in ThinkRight Podcast

Embrace Mindfulness: Sister Shivani's Call in ThinkRight Podcast

India, 17th May 2024: JetSynthesys’ ThinkRight.me, India’s leading wellness app, continues to spark discussions on mindful living with its latest episode of Think Right Podcast hosted by spiritual mentor BK Shivani and JetSynthesys’ CEO Rajan Navani.

Episode 4, titled “How Affirmations & Lifestyle Heal The Body” featuring wellness expert Luke Coutinho, has resonated with audiences, attracting nearly 39,244 views since its release. The episode features a thought-provoking discussion on the transformative power of affirmations and mindful lifestyle choices.

The top 5 learnings from the podcast:

Starting Your Day with Gratitude

The discussion explores how Sister Shivani and Coutinho begin their days with practices that cultivate gratitude and set a positive tone. “Gratitude is the antidote to negativity,” says Sister Shivani. She emphasizes starting with gratitude, followed by meditation, while Coutinho highlights the power of prayer and expressing gratitude before rising from bed.

Incorporating Consistency and Avoiding Guilt

Sister Shivani emphasizes the importance of consistency in mindful practices while urging listeners to avoid dwelling on missed opportunities. “Consistency is key, but don’t let guilt hold you back,” she says. She advises listeners to acknowledge a missed practice and move forward with consistency.

The 4.00 AM Club and Utilizing the Sleep-Wake State

The conversation explores the concept of Brahma Mahurat, the pre-dawn hours considered as a time of high vibration, ideal for setting intentions and cultivating new habits. “Think of it as prime time for your subconscious mind,” advises Sister Shivani. Both Sister Shivani and Coutinho discuss the power of the sleep-wake state for accessing the subconscious mind. Rajan Navani concurred with Sister Shivani and shared his personal experience of finding solutions to some of his problems due to his habit of waking up at 4 AM. “This twilight zone holds immense potential for reprogramming our minds,” Coutinho concludes.

Mind Over Body

“Mindfulness is the bridge between stimulus and response,” explains Coutinho. He highlights how mindfulness empowers us to make conscious choices for a healthy body, even in challenging situations. Coutinho also highlights the power of the mind through the example of placebo studies in pharmaceuticals. “The mind has such immense potential, but most of us are operating on autopilot,” he observes.

BK Shivani emphasizes that mindfulness allows us to detach from reactive emotions and cultivate emotional well-being. “In mindfulness, we become the author of our response, not a prisoner of our circumstances,” she says.

Both Sister Shivani and Coutinho address the importance of mindful eating. “As you think, so shall you eat,” says Sister Shivani, echoing the ancient proverb “Jaisa ann waisa mann” (as is the food, so is the mind). Coutinho discourages demonizing food and emphasizes the importance of gratitude for nourishment.

Fear and Human Behavior

“Fear is a messenger, but silence is its weapon,” warns Coutinho. He advises taking action to overcome fear, rather than letting it control us. The discussion explores how healthy lifestyle choices – nutrition, movement, sleep, and emotional well-being – can be powerful tools for managing fear.

17, May 2024
AD Ports Group Explores Multi-Purpose Port Development in Chittagong, Bangladesh

Abu Dhabi, UAE , 17 May 2024: AD Ports Group, a leading facilitator of global trade, logistics and industry, signed a MoU with the Chittagong Port Authority to explore the future development and operation of the Multi-Purpose Port in Chittagong Port and other ancillary opportunities in Bangladesh.

The MoU was signed in presence of H.E. Abdulla AlHmoudi, UAE Ambassador, Head of the UAE Mission to Bangladesh and Mr. Khalid Mahmud Chowdhury, MP, Honourable Minister of State, Mr. Md. Mostafa Kamal, Senior Secretary, Ministry of Shipping – Government of the People’s Republic of Bangladesh, by Rear Admiral Mohammad Sohail, Chairman, Chittagong Port Authority and Ahmed Al Mutawa, Regional CEO, AD Ports Group.

Rear Admiral Mohammad Sohail, Chairman, Chittagong Port Authority, said: “The Multi-Purpose Port in Chittagong is a priority for the Government of Bangladesh. It will be a game changer for the regional economy in general and Bangladesh economy in particular. We are pleased to collaborate with AD Ports Group on the development of this vital project, leveraging their expertise and capabilities as a global trade and logistics player. We hope that this MoU will pave the way for further cooperation that will attract more foreign direct investments to Bangladesh.”

Captain Mohamed Juma Al Shamisi, Managing Director and Group CEO, AD Ports Group, said: “We are excited to explore the development and operation of the Multi-Purpose Port and other ancillary opportunities in Chittagong, the main seaport of Bangladesh, and look forward to leveraging our experience and capabilities to assist our partners in addressing increased trade volumes in one of the fastest growing economies in South-East Asia, guided by the vision of our wise leadership.”

It’s pertinent to note that over 90% of Bangladesh’s international trade is conducted through the ports of Chittagong, furthermore Bangladesh’s seaports are an integral part of the multimodal network that links the republic to the hinterland, in addition to providing sea access for the landlocked Himalayan countries Nepal, Bhutan and India’s Northeast region.

Both nations have celebrated 50 years of bilateral ties earlier in March this year, with ongoing talks to ink a Comprehensive Economic Partnership (CEPA) aimed towards enhancing economic cooperation and opening new avenues for trade and investment, the MoU signed between AD Ports Group and the Chittagong Port Authority is aligned with the aforementioned efforts.

The UAE is considered Bangladesh’s second-largest remittance source, a leading trading partner with a significant base of investment for Bangladesh, the volume of non-oil trade exchanges between the two countries exceeds USD 2 billion.

17, May 2024
LogRhythm and Exabeam Merge Forces to Pioneer AI-Driven Security Operations

BROOMFIELD, Colo. and FOSTER CITY, Calif. May 15, 2024: LogRhythm, the company helping security teams stop breaches by turning disconnected data and signals into trustworthy insights, and Exabeam, a global cybersecurity leader that delivers AI-driven security operations, today announced that the companies have entered into a merger agreement. The combined company will leverage the complementary strengths from each organization to take AI-driven security operations to new heights.

“Together our expertise and shared strategic vision will accelerate innovative AI-driven cybersecurity solutions for customers around the world,” said Chris O’Malley, CEO of LogRhythm. “With more than twenty years of best-in-class SIEM and UEBA experience in serving thousands of worldwide customers, we are poised to create a new employee- inspired organization that encapsulates the absolute best of what we both offer. Vigilant CISOs have eagerly awaited the emergence of a strong, customer-obsessed, singularly- focused global leader in AI-driven security operations—one that offers a best-of-breed alternative to the frustratingly complex options on the market today. That day has arrived.”

Customers will benefit from enhanced R&D investments and product innovation, greater service and support coverage and access to a larger AI-driven product portfolio, including cloud-native and on-premises options.

“As a combined organization, we will continue to push the envelope of security operations innovation with solutions that bring AI, automation, SIEM, security analytics, and UEBA together to deliver a holistic approach to combating cyberthreats,” said Adam Geller, CEO, Exabeam. “With AI and cloud as driving forces that can’t be ignored in the market, we look forward to collectively addressing the needs of our joint prospects and customers to further enhance their cybersecurity TDIR capabilities. We are proud to be named a Leader in the 2024 Gartner® Magic QuadrantTM for SIEM for the fifth straight time and to offer all that is now possible in terms of efficacy, value, speed, and scale.”

The merger is expected to close in the third quarter of 2024 and is subject to regulatory approvals and customary closing conditions. J.P. Morgan Securities LLC acted as exclusive financial advisor and Goodwin Procter LLP acted as legal advisor to Exabeam on the transaction. Kirkland & Ellis LLP acted as legal advisor to LogRhythm on the transaction.

17, May 2024
Leif Assurance Commercial Lines Manager Earns Prestigious Designation

McKenna Goodman

(St. Louis, Mo., May 17, 2024) – Leif Assurance, a full-service insurance agency that exclusively handles construction insurance, recently announced that McKenna Goodman earned her Chartered Property Casualty Underwriter (CPCU) designation. Goodman’s newest professional credential is for those who specialize in risk management and property casualty insurance. This designation is only held by approximately 4% of professionals in the insurance industry.

The CPCU designation is recognized for its rigorous requirements, including the completion of eight exams and an ethics course. The program is only offered by The Institutes, an industry organization that provides educational support, resources, and research to risk management and insurance professionals so they can better serve the public. CPCU required coursework focuses on insurance operations, foundations of risk management and insurance, business law for insurance professionals, and finance and accounting for insurance professionals.

In addition to her CPCU designation, Goodman also holds certifications as an Associate in Risk Management (ARM) and a Professional Workers’ Compensation Account Manager (PWCAM). As a Commercial Lines Manager, Goodman manages all aspects of the renewal process for Leif Assurance’s clients. She also assists with new business acquisitions, as well as oversees the needs of current client accounts.

“McKenna’s latest achievement demonstrates her unwavering commitment to excellence,” said Leif Assurance CEO JD Powers. “This is a premier designation that truly sets her apart from her peers. We are extremely proud of her accomplishment, which solidifies her position as a leader in the property and casualty insurance realm.”

Founded in 2022, Leif Assurance offers actionable risk management, as well as data-driven pricing models to build the most accurate risk profiles so contractors are rewarded for safe job sites with earned insurance savings. Leif provides cost-effective and comprehensive insurance solutions for worker’s compensation, general liability, builders’ risk, inland marine, and commercial auto.

Leif Assurance is the sister company of Powers Insurance & Risk Management and Valley Insurance Agency Alliance (VIAA), a cohesive family of more than 160 independent insurance agencies in Missouri and Illinois. Powers Insurance & Risk Management is one of the largest family owned and operated independent insurance agencies in the bi-state region. All three companies are located at 6825 Clayton Ave. For more information about Leif Assurance, call (314) 202-4200 or visit www.leifassurance.com.

17, May 2024
Anant Raj Ltd Unveils Exclusive Ultra-Luxury Residences in Gurugram Township, Setting New Standards

Gurugram: Anant Raj Limited is currently focussing at their 200-acre integrated residential township in Sector 63A, Gurugram which has composition of Villas, Floors, Commercial and Group Housings. They recently introduced their Ultra Luxury Project, “THE ESTATE RESIDENCES,” featuring just 248 units of spacious 4 BHK residences, totalling over 1.00 million sq. ft. of saleable area. The market response to this project has been overwhelmingly positive, with units sold within a few days of launch. It is believed that Anant Raj has plans to introduce more projects within this township in various phases over the coming years. These launches will also include 3-4 Group Housings.

THE ESTATE RESIDENCES

In addition to the above township Anant Raj also possess significant land holdings, approximately 100 acres in Delhi and another 100 acres in NCR. Development of lands in Delhi is said to commence once the Master Development Plan 2041 of Delhi is notified.

Anant Raj Limited’s Founder Chairman, Sh. Ashok Sarin, had a vision of providing quality accommodation to industrial workers residing on the outskirts of cities. And hence planned for affordable housing project in Neemrana, Rajasthan, tailored to meet the needs of industrial workers. One more such project in Tirupati, Andhra Pradesh, represents another step towards enhancing the living conditions of factory workers.

Anant Raj boasts a rich legacy spanning more than five decades, marked by numerous investments across various sectors. With a diversified portfolio that includes a range of completed projects, encompassing both residential and commercial developments in Delhi, NCR, and several other cities.

Additionally, Anant Raj Cloud, a 100% subsidiary of Anant Raj Limited is spearheading the development of Tier-III and Tier-IV Data Centers with a total capacity of up to 307 MW. The company plans to invest over Rs 10,000 crores over the next 5 years.

17, May 2024
Cricketer Shikhar Dhawan Hosts ‘Dhawan Karenge’, Premiering on JioCinema Premium on May 20

Cricketer Shikhar

17th May 2024: Shikhar Dhawan, the Gabbar of Indian cricket, is ready to break new ground with his debut as a host with a new chat show, ‘Dhawan Karenge’, set to premiere on 20th May on JioCinema Premium. Part of the premium plans starting at Rs. 29 per month, which offers top-notch content across categories, ‘Dhawan Karenge’ will see the cricketing maestro in a new avatar, welcoming prominent guests such as Akshay Kumar, Harbhajan Singh, Taapsee Pannu, Bhuvan Bam, Rishabh Pant, amongst others for authentic and unfiltered conversations, combined with some fun game segments. The show has been curated and produced by Asia’s leading media network One Digital Entertainment.

The promo released today offers an engaging glimpse of the format of the show. From delving into the intricate lives of beloved Bollywood celebrities to shedding light on behind-the-scenes world of cricketing legends and content creators, each episode takes place in a different intimate space that has a special significance to the featured guest. The talk show takes viewers on a journey filled with heartwarming narratives and engaging dialogues.

Sharing his excitement on his debut as a host, Shikhar Dhawan said, “Embarking on this inaugural journey with Da One Entertainment feels like stepping onto a pristine field, brimming with anticipation and thrill. Dhawan Karenge pledges to artfully fuse the essence of diverse industries like movies, sports, spirituality, and the business world, crafting a genuine and mesmerizing immersive experience. As I dive into this venture, I’m poised to bring forth my A-game, infusing the talk show with my distinct persona and energy that cricket lovers recognize. It’s not just about entertainment; it’s a personal connection with my fans, a chance to unveil facets previously unseen and foster genuine connections. Each episode will unfold like a fresh inning, with its narrative and ambience, eagerly awaiting to be shared with our viewers! I’m thrilled to collaborate with One Digital Entertainment and Jio Cinema in bringing this vision to life.”

Dhawan Karenge will also see guests dive into a plethora of interactive segments, from shayari banters to playful recreations of the iconic Dhawan pose. As Shikhar and the guests go down memory lane in each episode, they share their heartfelt stories, candid confessions, and plenty of juicy gossip. This seamless blend of entertainment and nostalgia promises an enjoyable ride for the audience.

17, May 2024
KL Deemed to be University Drives Innovation and Entrepreneurship through ACIC – KL Startups Foundation

New Delhi,17th May 2024: KL Deemed to be University, India’s leading university, is committed to providing a vibrant and sustainable hub for the startup ecosystem, designing innovative solutions for societal challenges faced by communities. Through ACIC KL Startups Foundation supported by AIM and NIITI Aayog, the university facilitates various support systems to enhance Community innovators, Grassroot Innovators, & student entrepreneurial journeys. The ACIC KL Startups Foundation had selected a second batch for the Community Innovator Fellowship Program recently.

The Community Innovator Fellowship program, an initiative by Atal Innovation Mission, NITI Aayog, in collaboration with UNDP India, aims to facilitate knowledge building and provide infrastructure support to aspiring community innovators. This one-year intensive fellowship program is open to applicants regardless of their socio-economic background. Fellows will gain SDG awareness, entrepreneurial skills, and life skills while working on their ideas.

Batch 1 has three fellows including Ms. P. Vyshali from Suswan Farms Private Limited ( Lee Bazar), who works with community women on secondary products to sorrel leaf; Mr. Naga Munesh, who developed a sugarcane harvesting machine; and Mr. Ch. Prabhu Dev, who created Rhea, an IoT device for water distribution system alerts and notifications. Batch 2 includes five fellows; Ms. C. Mouninka, who focuses on healthy mushrooms; Mr. J. Naresh Kumar, who developed a piezoelectric bike; Mrs. Ravali, who founded Swadist; Mr. Jayavarden, who produces organic soaps; and Mr. Maheswar, who works on converting agro waste to wealth.

Dr. G. Pardha Saradhi Varma, Vice-Chancellor of KL Deemed to be University, said, “Our university is at the forefront of empowering innovators and entrepreneurs to address societal challenges and uplift their communities through impactful and sustainable solutions. Through our ACIC KL Startups Foundation, we offer unique and incentivized solutions that encourage students, researchers, and individuals to ideate and design novel innovative solutions for communities.”

The Foundation is currently inviting applications for summer internship programs, including Social Internship Programs and Technical Internship Programs, each lasting 45 days. In the Social Internship Program, interns will participate in hands-on activities, workshops, and projects designed to develop innovative solutions to social challenges. The Technical Internship Program combines workshops, mentorship, and project-based learning, allowing interns to gain valuable insights into the key stages of the innovation lifecycle, from ideation to market launch.

Talking about the initiatives, Mr. Raman Kanth Vallabhaneni, CEO ACIC KL said, “We enable students to achieve their dreams through various initiatives. Our pre-incubation program assists aspiring entrepreneurs in developing their business ideas. The incubation program provides startups with mentorship, workspace, and resources to grow their businesses. The acceleration program helps startups scale their businesses and prepare for investment. There are currently 21 incubated startups and 28 pre-incubated startups. ACIC KL Startups Foundation has the ‘Startup India Seed Fund’ and is in the process of obtaining funds from other Government initiatives.

KL Deemed to be University through its various initiatives, programs, and centers encourages innovation and entrepreneurial spirit in aspiring regions, provides infrastructure and capacity-building opportunities to potential innovators, and supports startups in achieving sustainable and scalable growth across various geographies and sectors.

17, May 2024
TCL India on-boards Rohit Sharma as the Brand Ambassador

TCL India

17th May 2024 TCL – a leading global brand in the Television and Home Appliances segment has recently on-boarded the Indian cricket team captain Rohit Sharma, represented by RISE Worldwide line, as the national brand ambassador to augment its brand presence. By leveraging Sharma’s goodwill in the market and his association with the most popular sport in the country, TCL aims to increase its brand visibility and credibility in the Indian Market, especially for televisions and washing machines.

Being one of the finest cricket players in Indian cricket history, with over six titles in the t20 tournament and a stellar performance in the 20 World Cup, Sharma’s ambition to go big with every game seamlessly aligns with TCL’s ‘GO BIG’ marketing strategy that focuses on large screen-sized TVs. India’s GDP has been growing tremendously in the past few years paving the way to increased customer expectations. Keeping this in mind, TCL has always emphasized providing extraordinary experiences to its customers. With its exquisite range of large screen-sized TVs, available at an affordable price; TCL has been successful in winning the trust of customers who keep an eye for bigger and better viewing experiences. In tandem, Sharma’s commitment to deliver 100% in every match, with every ball, and TCL’s commitment to sophistication and innovation make this exclusive one-year partnership a perfect match.

Delighted with the announcement, Philip Xia, General Manager, TCL India, said, “We are elated to welcome the one and only ‘Hitman’ to the TCL India family. Being a cherished icon, he inspires fans to strive for excellence just as we push the boundaries of excellence in technology and products with each launch. With the World Cup just around the corner, Rohit Sharma is undoubtedly the best partner, with whom we can grow our Indian community.”

Underpinning the company’s ambition to connect with its Indian audience and deliver an exceptional experience, the partnership will feature high-impact online and offline marketing campaigns starring India’s beloved ‘Hitman’. The combination of Rohit Sharma and TCL symbolizing power, impact, and a tech-savvy lifestyle will be instrumental in reinforcing the company’s position as a dynamic player in the consumer electronics market.

Talking about his partnership with TCL India, Rohit Sharma said, “TCL’s dedication towards innovating with bigger and better technology-oriented products is inspiring. With this approach, I am looking forward to supporting the company’s efforts to bring the Indian sports community together, through our shared love for cricket.”

As the captain of the Indian National Cricket team, Rohit Sharma has always gained admiration from a massive number of people who look up to him for his leadership traits. Since he likes to play big shots in every game, the brand is also committed to going big with innovation when it comes to all TVs and Washing Machines each year. Henceforth, by advocating a TCL product, the target group’s affinity and purchase consideration are predicted to increase remarkably.

17, May 2024
For the fifth time in a row, LG India opened its Business Innovation Center in Kolkata

For the fifth time

Kolkata, 17th May 2024 – Today, Kolkata hosted the opening of LG Electronics’ fifth Business Innovation Center. This new facility is devoted to presenting LG’s best-in-class Enterprise, Consumer, and B2B2C products and solutions in an immersive setting, giving guests the chance to closely observe the newest advancements and investigate the seemingly endless possibilities with state-of-the-art offerings.

LG’s commitment to offering state-of-the-art solutions in a variety of industries is demonstrated by the LG Business Innovation Center in Kolkata. It offers a wide variety of items, such as cutting-edge consumer durables, information displays, commercial air conditioners, and information technology. To promote innovation and teamwork, the center provides a platform for users and enterprises to test and experiment with innovative solutions.

Among the key highlights of the Information Display category are the 136 All-in-One LED Screen, LG MAGNIT, LG Transparent OLED Signage, and LG CreateBoard. In addition to this, the Business Center also features System Air Conditioning products & solutions.

Attendees at the Business Center can explore LG’s industry-leading Multi V 5 and Multi V S series, renowned for their exceptional COP and compatibility with a wide range of indoor units. From customized air conditioning solutions to meet specific industry requirements to the latest flagship product, Multi i HOME, designed for premium residences and villas, LG demonstrates its dedication to providing innovative solutions for diverse customer needs.

Architectural favorites, such as the Round Cassettes and 1-way cassettes, both recipients of the prestigious “Red Dot Design” award, are also on display, showcasing LG’s commitment to aesthetics and design excellence. Furthermore, visitors will have the opportunity to discover the innovative Hydro Kit, a popular solution in the hotel and hospital industries, offering simultaneous hot water generation (as a by-product) alongside air conditioning.

Mr. Hemendu Sinha, Senior VP & Business Head, Business Solutions, LG Electronics India said, “We are excited to launch our newest Business Innovation Center in Kolkata. This facility represents our commitment to providing innovative products & solutions to our customers and partners. The BIC will enable us to showcase our most modern offerings and provide a platform for collaboration and co-creation of customized solutions with our partners.”

LG MAGNIT, the revolutionary Micro LED Display, redefines visual experiences with its cutting-edge technology and exceptional performance. LG MAGNIT captivates audiences with its deep blacks and vibrant colors. Its efficient power consumption and real-time ConnectedCare service ensure reliability and longevity.

LG Transparent OLED Signage represents a new era of visual communication, offering high transparency and vivid colors that seamlessly integrate with the surroundings. With its slim structure and expandable design, it provides endless possibilities for creative expression in various environments.

The LG MULTI V 5 is a revolutionary HVAC solution for high-rise buildings, boasting advanced technologies that ensure maximum energy efficiency and minimized operational costs. With its Dual Sensing Control, it intelligently monitors humidity and temperature, optimizing comfort while conserving energy. Additionally, its innovative features such as Smart Load Control and Enhanced Heating ensure reliable performance even in challenging conditions, making it the ultimate choice for energy-conscious buildings.

The MULTI V S by LG offers a compact and eco-conscious VRF solution ideal for residences and small offices.. Equipped with the R1 Compressor and controlled via the ThinQ™ app, the MULTI V S delivers high performance with minimal environmental impact, offering users maximum comfort and convenience.

The opening of the LG Business Innovation Center in Kolkata underscores LG’s commitment to driving innovation and empowering businesses across India. Through this center, LG aims to collaborate with partners and customers to co-create solutions that address their specific needs and challenges.