15, Feb 2024
Triton Electric Vehicle Delivered 5 Electric Mini Buses to BAPS Mandir, Abu Dhabi

New Delhi: 15 Feb, 2024: With immense divinity and compassion, Triton Electric Vehicle (TEV) is excited to inform that the company has donated five Electric Mini Buses to the newly inaugurated BAPS Mandir, Abu Dhabi. These Five TEV Electric Mini Buses are the first lot to be delivered and operational in BAPS Mandir.

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“Today is a great day for the entire Indian community across the world as PM Narendra Modi has inaugurated the BAPS Mandir, Abu Dhabi and for TEV this is indeed a great milestone as the newly opened BAPS Mandir became the witness of the first set of running TEV Electric Buses. It is extremely motivating and exciting to see PM Narendra Modi’s address earlier today as it gave strength to India and UAE’s friendship. From TEV’s perspective, today is indeed a memorable day as our first five Electric Mini Buses are successfully delivered at BAPS Mandir and are successfully operating,” says Himanshu Patel, CMD of Triton Electric Vehicle.

The five air-conditioned electric buses donated to the BAPS Mandir in Abu Dhabi are meant to empower thousands of visitors to experience the beauty of this sacred site with ease and comfort. These are exclusively customized electric buses with a 14-passenger seating capacity and they will run 130 Kilometers in a single charge.

This gift goes beyond transportation or ease for mandir visitors, – it’s a symbol of a great Indian EV success story and commitment towards environmental protection. TEV’s Electric mini buses will contribute comfort to the divine journey and prayers of the faithful visitors as well as it will also signify the sole objective of Lord Swamminarayan’s vision towards ensuring holistic society and divinity.

This symbolic gesture of gifting TEV Electric Mini Buses also strengthens our corporate belief of practicing kindness to add value in the ecosystem.

“Today, when, India’s economic leadership is getting recognised worldover, Prime Minister Modi’s vision of ‘Make In India’ and ‘Make for the world’ is also bringing greater results across, we are excited to witness TEV Electric Buses getting used by devotees and faithful visitor in BAPS Mandir, Abu Dhabi,” added, Himanshu Patel.

Buses arrived on February 14th 2024, for the Inauguration of the BAPS Hindu Temple in Abu Dhabi where Prime Minister Modi has inaugurated the temple.

15, Feb 2024
ASUS India bets big on style, introduces two new backpacks for urban professionals

15th Feb, Delhi: Geared up to support the younger demographic in reshaping functionality with a hint of style, ASUS has unveiled its bold new URBN Traveler and URBN Laptop Backpacks. Curated for the modern go-getter, backpacks are ideal for both travel escapades and everyday work. The new additions in the URBN traveler series embody an elevated experience that is pillared with innovation integrating with style for the modern explorer, and functionality fused with contemporary design for urban professionals.
The backpacks offer a practical solution for everyone’s daily needs.

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Whether it’s going to work, university, or traveling, the latest bags can carry everything we need for the day while remaining stylish and trendy making them a go-to choice for those who want to combine style and functionality.

In sync with diverse lifestyles, these feature-rich backpacks boast two large front pockets, dual mesh side pockets for water bottles, and an impressive 18L carrying capacity. With two internal accessory pockets and a luggage strap, this backpack is perfect for those who value style and practicality in their everyday carry. The ASUS AP1600 Backpack dons an elite midnight blue color that is suitable for 16” ROG/ASUS laptops whereas the ASUS AP1601 Backpack sports a charcoal grey color that pleases the eyes and is most compatible with the 15.3” ROG/ASUS laptops. The former features a comfortable luggage strap with a weight of only 540 grams, this featherweight bag will be with you, but will never burden you. Moreover, the latter will be your go-to when it comes to traveling light, without compromising on the capacity.

15, Feb 2024
Supporting the Diagnosis of Bone-related Diseases, FUJIFILM India Installs an Advanced DEXA Machine in Delhi

New Delhi, 15 February 2024: FUJIFILM India, a pioneer in diagnostic imaging solutions, has announced the installation of its powerful Dual-Energy X-ray Absorptiometry (DEXA) machine “FDX Visionary-DR” at the grand inauguration of the Center for Sports Injury in Delhi. The event took place on the 11th of February with the honourable dignitaries from centre alongside the presence of top sporting icons. The Center for Sports Injury is the premier sports health and wellness facility that specializes in Orthopedics, Sports Surgery, Sports Medicine, Sports Imaging, Sports Physiotherapy, Rehabilitation, Fitness and Counseling. The initiative aims to deliver high-quality and fast bone-density scans, commonly known as DEXA scans, to diagnose bone-related health conditions or evaluate the risk of developing such problems. With its innovative machinery, FUJIFILM India endeavors to make excellent diagnostic capabilities accessible to bone densitometry practitioners nationwide.

Bone-related health diseases such as osteoporosis are widespread in India, with estimates indicating that 61 million individuals suffer from this condition. Furthermore, the incidence of osteoporosis tends to occur 10 – 20 years earlier here, in comparison to Western countries. Tackling this, the bone densitometry scan serves as an effective tool to accurately predict the chances of fractures or abnormalities in the upcoming years. FUJIFILM India’s FDX Visionary-DR machine delivers a complete diagnostic experience with a wide range of applications and routine examinations for Orthopedics, Pediatrics, Lateral Spine, Morphometry and Whole Body. It features a breakthrough 3D-DXA technology that uses routine bone-mineral-density images to create 3D models of the femur, bringing in new information about bone structure for accurate diagnosis and adapted treatment procedures. Based on a 4-line, 64-element multi-array detector, the machine’s remarkable 2D Fan Beam is designed to provide the highest image resolution for a precise diagnosis and perform quick 15-second assessments per site, making it one of the most powerful solutions available in the market. Additionally, it offers advanced fat, muscle and lean medical parameters through its BODY COMPOSITION tool which is essential in sports medicine, weight management and medical practice fields.

“In India, the growing prevalence of bone-related health conditions highlights the urgent need for preventive measures in healthcare. As a leader in diagnostic imaging solutions, FUJIFILM India recognizes the critical role of early detection and timely intervention in mitigating the impact of bone-related diseases on patients and society as a whole. Thus, we are proud to introduce this FDX Visionary-DR machine in Delhi as it possesses the potential to revolutionize the bone health-related diagnostic imaging segment. Through breakthrough imaging technologies, strategic partnerships and awareness drives, our mission is to effectively diagnose, treat and manage bone health conditions and pave the way towards a healthier future for India” said, Mr. Chander Shekhar Sibal, Vice President & HOD, Healthcare Business, FUJIFILM India.

Osteoporosis occurs due to excessive bone loss, insufficient bone formation or a combination of both factors. Consequently, bones become weak, making them susceptible to fractures even from minor accidents or from everyday actions like sneezing or bumps in severe cases. Addressing this, dual-energy X-ray absorptiometry or DEXA scans measure bone loss by utilizing a minimal dose of ionizing radiation to generate images of internal body structures such as the hip, spine and forearm. It also helps with the periodic monitoring of body fitness parameters like densitometry and body composition analysis, examining the density of peripheral central body parts as well as visceral and subcutaneous fat analysis.

Dr Pushpinder – an eminent figure with over 30 years of Experience in the field of Sports Medicine, Joint Replacement Surgery & Arthroscopic Surgery (KEYHOLE SURGERY) nationally & internationally while embracing the meaningful installation said, “The alarming estimate of millions suffering from bone-related conditions like osteoporosis highlights a pressing issue which is affecting the quality of life across the nation. Also, the fact that these critical diseases tend to occur earlier in India, necessitates urgent attention to preventive care and supporting action to improve the situation. So, we take great pride in welcoming this sophisticated DEXA machine, courtesy of FUJIFILM India, at our facility to deliver reliable diagnostic services in Delhi and help communities lead a healthier life.”

FUJIFILM India reaffirms its commitment to reshaping India’s healthcare sector with the exceptional FDX Visionary-DR machine, equipping medical professionals with future-ready diagnostic technologies to provide crucial and urgent patient care.

15, Feb 2024
59% of Indian Enterprises have actively deployed AI, highest among countries surveyed: IBM report

INDIA, February 15, 2024 — New research commissioned by IBM (NYSE: IBM) found that about 59% of enterprise-scale organizations (over 1,000 employees) surveyed in India have AI actively in use in their businesses. The ‘IBM Global AI Adoption Index 2023’ found early adopters are leading the way, with 74% of those Indian enterprises already working with AI, having accelerated their investments in AI in the past 24 months in areas like R&D and workforce reskilling.

Ongoing challenges for AI adoption remain, including hiring employees with the right skillsets and ethical concerns, inhibiting businesses from adopting AI technologies into their operations. Therefore, in 2024 addressing these inhibitors would be a priority, like providing people with the relevant skills to work with AI and having a robust AI governance framework.

“The increase in AI adoption and investments by Indian enterprises is a good indicator that they are already experiencing the benefits from AI. However, there is still a significant opportunity to accelerate as many businesses are hesitant to move beyond experimentation and deploy AI at scale,” said Sandip Patel, Managing Director, IBM India & South Asia. “To harness its full potential in the coming months, data and AI governance tools are going to be critical for building AI models responsibly that enterprises can trust and confidently adopt. Without the use of governance tools, AI can expose companies to data privacy issues, legal complications, and ethical dilemmas – cases of which we have already seen plaguing many across the world,” he added.

Highlights for India from the ‘IBM Global AI Adoption Index 2023’ conducted by Morning Consult on behalf of IBM:

Over the last several years, AI adoption has remained steady at large organizations surveyed: 

  • Today, 59% of IT professionals at large organizations report that they have actively deployed AI while an additional 27% are actively exploring using the technology.
  • Similarly, around 6 in 10 of IT professionals at enterprises report that their company is actively implementing generative AI and another 34% are exploring it.
  • 74% of IT professionals at companies deploying or exploring AI indicate that their company has accelerated their investments in or rollout of AI in the past 24 months in areas like R&D (67%), reskilling/ workforce development (55%) and building proprietary AI solutions (53%).

Easier to use AI tools and the need to reduce costs and automate processes are driving AI adoption among surveyed companies:

Advances in AI tools that make them more accessible (59%), the need to reduce costs and automate key processes (48%), and the increasing amount of AI embedded into standard off the shelf business applications (47%) are the top factors driving AI adoption.

The skills gap remains the biggest barrier to AI adoption in India:

The top 5 barriers hindering successful AI adoption at enterprises both exploring or deploying AI are limited AI skills and expertise (30%), lack of tools/platforms for developing AI models (28%), AI projects are too complex or difficult to integrate and scale (27%), ethical concerns (26%) and too much data complexity (25%).

The need for trustworthy and governed AI is well understood, but barriers are making it difficult for surveyed companies in India to put into practice: 

IT professionals are largely in agreement that consumers are more likely to choose services from companies with transparent and ethical AI practices (98% strongly or somewhat agree) and 94% say being able to explain how their AI reached a decision is important to their business (among companies exploring or deploying AI).
However, despite understanding its importance only a minority are taking key steps towards trustworthy AI like reducing bias (36%), tracking data provenance (46%), making sure they can explain the decisions of their AI models (52%), or developing ethical AI policies (46%).
The top barriers for developing trustworthy and ethical AI are the lack of an AI strategy (57%), lack of company guidelines (55%) and lack of AI governance and management tools that work across all data environments (55%).

Among surveyed organizations in India, AI is already having an impact on the workforce:

  • Among companies citing AI’s use to address labor or skills shortages, they are tapping AI to do things like reduce manual or repetitive tasks with automation tools (63%), automate customer self-service answers and actions (63%) or using AI to improve recruiting and human resources (56%).
  • 46% are currently training or reskilling employees to work together with new automation and AI tools. 51% said that employees at their organization are excited to work with new AI and automation tools.
15, Feb 2024
South Indian Bank honoured as Best Technology Bank of Year at 19th IBA Annual Banking Technology Conference, Expo & Citations

Mumbai, February 15, 2024: South Indian Bank wins the prestigious title of Best Technology Bank of the Year Award at the 19th IBA Annual Banking Technology Conference, Expo & Citations. The Bank’s exceptional performance was celebrated with a total of six prestigious accolades. The Bank emerged victorious in three categories, secured the runner-up position in one, and received special mentions in two others. The awards were presented to Mr. P. R. Seshadri, MD & CEO, South Indian Bank by Mr. T. Rabi Sankar, Deputy Governor, Reserve Bank of India during the award ceremony held at The Trident, Mumbai. The Bank’s Senior Leadership Team graced the event, adding prestige to this remarkable accomplishment.

ANNUAL BANKING

The IBA Annual Banking Technology Conference, Expo & Citations is an annual event since its inception in 2005. Instituted by the Indian Banks’ Association (IBA), it recognises organisations that have brought in transformational changes in their businesses by adopting modern digital solutions.

South Indian Bank excelled across various categories. The categories where the Bank triumphed include:

Best Technology Bank of the Year- Winner
Best Tech Talent and Organization – Winner
Best IT Risk and Management – Winner
Best Financial Inclusion – Runner Up
Best Digital Sales, Payment, and Engagement – Special Mention
Best Fintech & DPI Adoption – Special Mention

Mr. P. R. Seshadri, MD & CEO, South Indian Bank said, “The consistent recognition at the IBA Banking Technology Conference, Expo & Citations is a testament to our efforts towards digitization of our banking operations, including the introduction of digitally-enabled products and services catering to the diverse needs of our customers. These awards encourage us to continue leveraging technological innovations to enhance our operational efficiency.”

The award ceremony was graced by luminaries from the banking sector, with Dr. Deepak B. Phatak, Professor Emeritus at IIT Bombay and the Jury Head for the awards, lauding South Indian Bank’s technological prowess in his introductory address. Prominent personalities from the banking industry, such as Mr. T. Rabi Sankar Deputy Governor – Reserve Bank of India, Mr. A. K. Goel, IBA Chairman and PNB MD & CEO, and Mr. Sunil Mehta, IBA Chief Executive, enhanced the splendour of the occasion by presenting awards to the honourees.

15, Feb 2024
The first ever ELLE DÉCOR Kitchens & Wardrobes store unveiled at MG Road

New Delhi, 15th February: Broadleaf Kitchen And Decor Private Limited is proud to unveil the opening of the first-ever ELLE DÉCOR Kitchens & Wardrobes in India, at MG Road (Delhi), thanks to a Licensing agreement with Lagardère Active Enterprises, the business unit of the French-based Lagardère News Group in charge of ELLE DÉCOR Brand’s extension.

KITCHEN

Elevating the realms of luxury with gracefulness, Broadleaf Kitchen And Decor Private Limited is thrilled to announce the grand opening of its newest ELLE DÉCOR Kitchens & Wardrobes store at M.G. Road, Delhi. This elite location is set to redefine opulence and sophistication, offering an exquisite assortment of splendid Italian-made Modular Kitchens & Wardrobes.

The ELLE DÉCOR Kitchens & Wardrobe’s first finest store at MG Road, Delhi, is a haven for design enthusiasts and connoisseurs seeking to infuse their spaces with unparalleled sophistication. From the moment visitors step through the doors, they are immersed in an ambiance that effortlessly blends opulence and functionality. The store is spread across a wide 4500 square feet area. From sleek and modern bespoke Italian-made kitchen designs to impeccably crafted wardrobe solutions, each module in the collection represents the brand’s commitment to the characteristic composition of designer quality. The collection seamlessly combines luxury and functionality, offering an extensive selection of over 100 designs in the Kitchen and wardrobe sections.

The brand takes pride in presenting a diverse range of expansive (100+) designs in kitchens and wardrobes, reflecting the perfect harmony of French poise and Italian artistry of skillfulness technique. This collection promises to transform living spaces into showcases of style and functionality, catering to the varied tastes and preferences of discerning customers.

“With this new store, we aim to bring not just kitchens and wardrobes but an exquisite blend of art and functionality into homes. Our designs are crafted with passion and precision, We are committed to providing products and services that exceed expectations, ensuring a seamless blend of style and practicality for every home” Added Rahul Batra, CEO of Broadleaf Kitchen And Decor Private Limited.

“As a global home decoration brand, ELLE DÉCOR artfully combines a relaxed, carefree spirit with the elegance of the modern, contemporary home, designed to reflect ELLE’s Parisian roots. We are thrilled to bring to the Indian market a premium collection of kitchens and wardrobes, with the finest design and made in Italy, with the launch of the first ELLE DÉCOR Kitchens & Wardrobes collections and store in India. Our brand’s success to date has been thanks to our unique positioning as a global lifestyle brand issued from the media. Thanks to this special relationship with our audience, we are proud to move forward and to propose an innovative retail concept in partnership with Broadleaf Kitchen and Décor Private Limited.”, says Camille Thelu, Senior Vice President & Managing Director of Lagardere Active Enterprises EMEA & India.

15, Feb 2024
International Hospitality Brands eye Indian market for branded residences – SKYE Report

According to Mr. Ankit Kansal, Founder & MD, SKYE Hospitality, “In tandem with global trends, the branded residence market is picking up fast in India as well with more than 40% volume of supplies concentrated in Delhi NCR. Other prime markets include Mumbai (18.1%), Bangalore (16.2%), and Pune (11.6%). In addition to owning a prized asset, factors such as assurance of prior due diligence done by the brand, access to top tier facilities, state of the art design, and high rental & appreciation potential, are driving the demand in a positive direction”.

The branded residences segment largely operates on two models, i.e. either the “Branded Name Model” – where a renowned brand lends its name and charges a fee for it, or the “Serviced and managed amenities model”, wherein the brand (generally a hospitality entity) will partner with a top-notch developer to create a branded property. The hospitality entity offers and manages a wide range of services instead of the fee charged.

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“Not just for the buyers, but branded property development has significant benefits for the developer and the brand as well. The developer enjoys unique positioning and benefits immensely by offloading the inventory at a premium price, The brand connotes to diversify its revenue stream and a natural progression of business, besides earnings from royalties and fee” Quoted Ms. Taran Chabra, Director of SKYE Hospitality. She is a seasoned professional from the hospitality industry who has been roped in by SKYE to spearhead its growth.

Numerous brands across the hospitality and non-hospitality sectors like The Leela, Four Seasons, Oberoi, Trident, Grand Hyatt, Yoo, Trump Towers, Versace, Mariott, and many others have ventured into the Branded Residences market.

“The branded residence segment is one of the key asset types to watch out for, as the potential of growth is seemingly immense. There is a huge pipeline of properties all over India that can be converted into branded residences, both in metros as well as tourist locations. In contrast, the present supply is only a few thousand units. Looking at the current dynamics, we have formed SKYE, which will work as a fulcrum between developers, brands, and investors. SKYE will offer a wide range of services including market insights, development consultancy, and feasibility support.”

15, Feb 2024
SIU and University of Birmingham announce partnership – creating pathway to study LLM in UK

The University of Birmingham and Symbiosis International University (SIU) have joined forces to make it easier for Indian students to study for a postgraduate law qualification in the UK. Dr. Vidya Yeravdekar, Pro-Chancellor of Symbiosis International University and Professor Adam Tickell, Vice-Chancellor & Principal of the University of Birmingham signed a Memorandum of Understanding (MoU) to create an education and research partnership yesterday evening.

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 As well as creating a pathway for SIU students to secure an LLM Degree, the two universities exploring research collaborations, academic exchanges and student mobility opportunities between Pune and Birmingham.

 Students from Symbiosis Law School (SLS) who meet the required standards in their Indian degree programmes will be able to apply for admission to the postgraduate programme at Birmingham Law School. The students will also be awarded special scholarships as part of the partnership, as well as enabling students to progress in their legal qualifications.

 The partnership will explore new opportunities for SIU undergraduate law students to spend time studying at Birmingham through exchange arrangements. It will also see legal experts in Birmingham and Pune working together on law-related research projects.

 Following today’s signing ceremony in Pune, Professor Adam Tickell commented: “The University of Birmingham is a global ‘civic’ university and we’re committed to forging meaningful education and research partnerships in India. Indian students occupy an important place in our global student community and our commitment to
the country as a strategic partner.

 “Our partnership with Symbiosis International University will help students to benefit from the rich educational, social, and cultural experience of studying at our beautiful campus in Birmingham – offering them a top-tier education and excellent international career prospects. We hope it will also lead to fruitful joint research and
student mobility opportunities as our collaboration progresses.”

 A member of the prestigious Russell Group of UK universities, Birmingham is ranked among the top 100 universities in the world and currently the third most popular university targeted by UK employers, according to High Fliers Research. According to the Times Higher Education’s World University Rankings 2023, Birmingham Law School is in the Top 75 of world Law Schools. Some 87% of its research activity is world-leading or internationally excellent, according to the UK’s Research Excellence Framework.

Dr. Vidya Yeravdekar, Pro-Chancellor of Symbiosis International University commented: “SLS Pune’s pathway program with the University of Birmingham is the first collaborative program between our universities. We are hopeful that this will pave the way for broader university-wide collaborations across disciplines. We are keen to explore research collaborations that will harness the potential of both universities. This visit marks the beginning of a valuable and strategic partnership between SIU and the University of Birmingham.”

 Symbiosis Law School was established in 1977 and is considered one of the best Law Schools in India- delivering world-class law education. Previously associated with the University of Pune, in 2002, it became part of SIU – boosting its teaching, learning, and research activity.

 The agreement will cover SIU students who have successfully completed BA LLB or BBA LLB or successfully completed the second year of the three-year course and the fourth year of the five-year Law programme.

15, Feb 2024
CrowdStrikec in India Operations to Continue Protecting Businesses from Modern Cyber Attacks

PUNE, India – 15 February 2024 — CrowdStrike (Nasdaq: CRWD) today announced the opening of its new, state-of-the-art office in Pune, India, significantly strengthening the company’s presence in the region. The new, 52,000-square-foot facility nearly doubles the capacity of previous facilities in Pune, cementing the cybersecurity leader’s commitment to protecting organizations in India and across the region.

Headquartered in the U.S. with global operations, CrowdStrike is one of the fastest-growing and most innovative security companies in the world. CrowdStrike has been investing in India since 2018 when it first opened the CrowdStrike Innovation and Development Center in Pune to serve as its regional hub for talent, innovation and customer engagement. The expanded facility and market presence support the continued growth of the global product, engineering, and business services teams.

“India plays a critical role in the growth and development of our global operations and is a leading reason why we established our Innovation and Development center in the heart of Pune. Our footprint here gives us access to incredible talent, and provides a central location to engage with customers from across the region,” said Michael Sentonas, president at CrowdStrike. “Our development team in India has played a pivotal role in delivering the innovation and powerful platform capabilities our customers require to stop breaches. We’ll continue to invest in key regions like India to make the Falcon platform, the gold standard of protection, available to every customer around the world.”

The expanded office in Pune underscores CrowdStrike’s commitment to investing in global operations and extending its mission of stopping breaches to organizations around the world.

CrowdStrike recently opened a new Asian hub in Singapore and continues to achieve certifications by global governments and industry associations to expand access and accelerate the adoption of the AI-native CrowdStrike Falcon® XDR platform. The powerful combination of its market-defining Falcon platform, elite incident response and services, and renowned cyber threat intelligence team have made CrowdStrike one of the most trusted global brands in cybersecurity.

15, Feb 2024
Under Armour Chandigarh Fast Marathon to Transform Long-Distance Running in India

Bangalore, 15th Feb 2024 As long-distance running continues to gain popularity across India, so does the interest in prestigious global marathons. Increasingly, Indian running enthusiasts are traversing the globe to partake in the renowned Six World Major Marathons, including New York, Chicago, Boston, Berlin, Tokyo, and London. However, gaining entry to these esteemed events typically demands qualifying times achieved in other certified races, leaving a gap for competitive runners within the Indian marathon circuit.

 

Enter the Under Armour Chandigarh Fast Marathon—a groundbreaking initiative poised to redefine the Indian running landscape. Proudly presented by Under Armour, a leading inventor, marketer, and distributor of branded athletic performance apparel, footwear, and accessories, this event sets itself apart by being exclusively for qualified participants. This race is only by qualification and is scheduled to kick off on February 18, 2024, in Chandigarh—a city known for its splendid infrastructure, favourable climate, and unwavering encouragement from the government.

Commenting on the race, Vikas Singh, race organizer and CEO of India Running, a premium running and running technology company said, The Under Armour Chandigarh Fast Marathon solely focuses on performance and is meticulously designed to provide every essential support for long-distance runners. With our commitment to excellence and support from Under Armour, we aim to elevate this marathon into a premier qualifier for the esteemed World Major Marathons, not just within India but across the entire Asia-Pacific region in the years to come.”

Speaking on the partnership Tushar Goculdas, Managing Director, Underdog Athletics (exclusive licensee & distributor for Under Armour in India) said, “The Under Armour Chandigarh Fast Marathon embodies the spirit of pushing boundaries and striving for excellence, values that resonate deeply with Under Armour. We believe in empowering athletes to achieve their personal best, and the Under Armour Chandigarh Fast Marathon is poised to do just that. We look forward to witnessing the profound impact of this race, not only within India but also on the global running stage.”