13, Feb 2024
Herbochem Unveils Groundbreaking Research on Ashwagandha’s Impact on Mental Health
Hyderabad, 13th February 2024 – Herbochem, a trailblazer in herbal and natural products with over 50 years of industry prowess, proudly announced a breakthrough study on the mental health benefits of Ashwagandha. This significant study, published in the International Journal of Research in Medical Sciences, highlights the efficacy of Ashwagandha. As an ancient medicinal herb deeply rooted in traditional Ayurvedic practices, Ashwagandha (Withania somnifera) has been a cornerstone of holistic well-being in India for centuries. Recognized as an adaptogen, it plays a vital role in stress management and overall balance within the body. The research underscores the adaptogenic, anti-stress, anti-anxiety, and antidepressant properties of Ashwagandha. With mental health disorders on the rise globally, particularly during the COVID-19 pandemic, Ashwagandha emerges as a potent solution to alleviate symptoms such as depression, stress, anxiety, and sleep disorders.
In a head-to-head comparison, the study zeroes in on two Ashwagandha brands: Herbochem +91 (500mg capsules) and 600mg capsules from another notable brand. Renowned for its adaptogenic and antidepressant properties, Ashwagandha showcased remarkable efficacy in mitigating mental health symptoms. The research revealed compelling insights into the efficacy and safety of Ashwagandha 500mg capsules. Ashwagandha 500mg exhibited significantly higher reductions in perceived stress, Hamilton depression scale scores, and Beck’s anxiety inventory scores when compared to the control group. The study establishes that the optimal dosage of Ashwagandha 500mg demonstrated superior efficacy in reducing mental health symptoms compared to the Ashwagandha 600mg.
The study, a collaborative effort by renowned institutions including the Department of Biochemistry at Shivaji University, Kolhapur, Maharashtra, ViVforever Aesthetics Private Limited, Mumbai, Maharashtra, and the Critical Care Department at Vakratunda Hospital, Nashik, Maharashtra, delves into the global surge in mental health disorders, particularly during the COVID-19 pandemic. The study emphasizes the prevalent symptoms of depression, stress, anxiety, and sleep disorders, underscoring the pressing need for effective solutions.
Mr. Karthik Kondepudi, Partner at Herbochem, stated, “This study reaffirms Herbochem’s dedication to providing innovative, effective, and safe solutions that contribute to a healthier world. At Herbochem, our commitment extends beyond manufacturing. We are devoted to crafting products that not only meet the highest standards of quality but also make a meaningful impact on the well-being of individuals.
Herbochem’s +91 Ashwagandha stands as a paragon of Ayurveda’s holistic health approach. This full-spectrum standardized extract, unique in its extraction technique, not only captures active compounds but also maximizes vital macro-nutrients like Potassium and Magnesium. These elements play a crucial role in stress reduction and promoting better sleep, making +91 Ashwagandha® a distinctive and comprehensive solution for holistic well-being.
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- By Rabindra
13, Feb 2024
Embark on a Love-filled Journey with Accor Hotels’ Exclusive Valentine’s Day Offers
National, February 2024–As the season of romantic getaways approaches, Accor is pleased to unveil a series of enchanting Valentine’s Day offers across its diverse portfolio of hotels. Whether you’re looking for a romantic rooftop dinner, a French culinary affair, or a poolside dining experience, Accor has curated experiences that promise to make this Valentine’s Day truly unforgettable.
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Novotel Kolkata Hotel & Residences: A Starlit Symphony of Love
Step into a world of romance at Novotel Kolkata Hotel & Residences, where love takes center stage. Elevate your Valentine’s Day celebration with an exclusive, starlit setting offering a curated six-course meal by the renowned Chef Vikram Jaiswal. This is not your ordinary dining experience – it is a journey through flavors, accompanied by private butler service and an intimate ambiance.
Novotel Lucknow: A Culinary Extravaganza for Two Hearts
In the heart of Lucknow, Novotel invites you to an “Evening of Elegance” at The Square Restaurant. Indulge in the charm of live guitarist performances, a delectable selection of Awadhi cuisine, Oriental delicacies, and an exquisite dessert counter. For a more elevated experience, EdgeRooftop Bar & Restaurant offers poolside romance with exclusive cabanas. Immerse yourself in a world of unlimited drinks, signature cocktails, and a lavish buffet.
Novotel Goa Candolim: Whispers of Love Under the Stars
Escape to Novotel Goa Candolim for an unforgettable poolside dining experience, “Whispers of Love.” From February 6th to 15th, indulge in an exquisite four-course menu and fine wine, surrounded by tranquil waters and twinkling lights. This is not just a meal; it is a magical affair that transcends the ordinary. Book now and let the magic of Valentine’s Day ignite your hearts as you create memories that will last a lifetime.
Novotel Hyderabad Convention Centre: An Elegant Affair by the Pool or Lawn
Experience the essence of love at Novotel Hyderabad Convention Centre with an exquisite five-course curated menu, expertly crafted to tantalize your taste buds. Choose from a romantic poolside setup or a picturesque lawn, both accompanied by a bottle of sparkling wine. With live music, photo-friendly decorations, and delightful dishes, this Valentine’s Day celebration promises to be an elegant and unforgettable affair. Reserve your spot now and let love fill the air.
Novotel Visakhapatnam Varun Beach: A Coastal Love Escape
Seize the essence of romance at Novotel Visakhapatnam Varun Beach with an enticing Valentine’s Day package. Enjoy aretreat with accommodation for two, a delectable breakfast, and a specially crafted Valentine’s Day dinner of your choice at Square Restaurant, Zaffran Restaurant, or Red Bowl Restaurant. Revel in the coastal charm as you dine by the beach, creating cherished memories. Your room will be adorned with Valentine’s special amenities, adding an extra layer of enchantment to your stay. Embrace the magic of love at Novotel Visakhapatnam Varun Beach, where every moment is designed to make your Valentine’s Day truly special. Book now and escape to a seaside sanctuary for an unforgettable celebration.
Join Accor in celebrating the most romantic day of the year, where each hotel promises a unique and memorablegetaway for this Valentine’s Day. Book now and create cherished memories with your special someone.
13, Feb 2024
Kenvue collaborates with Indian Academy of Pediatrics (IAP) Neonatology Chapter
National, 13 February 2024 – Kenvue, the world’s largest pure-play consumer health company by revenue, released its latest consensus on ‘Recommendations for Neonatal Skincare Protocols for Hospitalized Neonate’ endorsed by the IAP Neonatology Chapter. The comprehensive recommendations were officially unveiled at PEDICON 2024 which is the 61st National Conference of the Indian Academy of Paediatrics at the IAP Neonatology Chapter, a prestigious medical conference for pediatricians and neonatologists. The recommendations aim to provide neonatologists in India with evidence-based clinical practice guidelines for neonatal skin care in hospitalized neonates and implement skincare protocols grounded in scientific principles and empirical evidence.
Neonates in NICU are at a high risk of skin barrier impairment due to intrinsic and extrinsic factors including infection due to thermal imbalance, fluid and electrolyte loss, skin injury, and sepsis leading to increased mortality and morbidity. These complications, however, can be reduced if NICUs have established evidence-based skincare protocols and perform skin assessments as an integral part of management.
Today, there are multiple approaches to the quality of neonatal skincare practices in NICUs that impact neonatal outcomes including survival. The consensus intends to bridge this gap by providing clinical recommendations on neonatal skincare in hospitalized neonates.
The recommendations have been built by adopting the Delphi methodology which incorporates views from a scientific advisory board comprising eminent pediatricians and neonatologists across specialties including Dr. R Kishore Kumar, Dr. Arun Inamadar, Dr. Alok Bhandari, Dr. Rajesh Kumar, Dr. Kheya Uttam Ghosh, Dr. J K Mittal and Dr. Pradeep Suryawanshi, Dr. Sanjay Wazir and Dr. Satyen Hemrajani and moderated by Dr. Naveen Bajaj, Chairperson, IAP Neonatology Chapter.
The recommendations provide practical guidance on neonatal skin care for babies in Neonatal Intensive Care Units (NICUs) including the need for neonatal skin assessment for early identification and treatment of skin problems through screening tools and risk assessment frameworks, the importance of hygiene in NICU babies through stringent hand hygiene practices, cleansing for newborns to reduce infections, when and how to bathe the baby, cleansing with appropriately formulated wipes with mild cleansing agents. Additionally, the paper also covers aspects related to the usage of emollients in preventing transepidermal water loss (TEWL), umbilical cord care, perineal care, Neurodevelopmental Care and regimen, and parent Education during discharge.
Manish Anandani, Managing Director, Kenvue India* said, “When it comes to newborn care, there exist broad variations in routine skin care practices in NICUs in India. With our latest recommendations, we aim to ensure that every newborn not only survives but thrives by providing healthcare professionals with a comprehensive guide of standardized evidence-based skincare protocols. We are proud to release these recommendations in partnership with the IAP Neonatology Chapter to significantly improve the health of newborns.”
Dr. Naveen Bajaj, Chairperson, of the IAP Neonatology Chapter said, “Comprehensive care of neonates admitted in NICU is the key for their survival and early discharge. Skincare of these newborn babies forms an essential aspect of their overall management plan, and is of critical importance in extremely preterm babies, these evidence-based guidelines will help streamline the practice of neonatal skin care, helping to contribute to improved overall neonatal morbidity and mortality, especially the extreme preterm newborns.”
13, Feb 2024
Cherish Every Moment: Fairmont Jaipur Unveils Unforgettable Valentine’s Day Experiences
National, February 2024 – Fairmont Jaipur, the epitome of regal elegance, invites couples to celebrate the season of love with an unforgettable Valentine’s Day getaway. Nestled against the backdrop of the majestic Aravalli hills, Fairmont Jaipur offers an enchanting escape for couples seeking a romantic retreat, with culinary delights, rejuvenating experiences, and romantic décor to take your breath away.
Culinary Escapes:
Unique Dining Experience: Elevate your Valentine’s Day celebration with a candlelit dinner at the Imperial Terrace, offering scenic views of the Aravalli hills. The décor, chosen with a romantic indulgence in mind, sets the perfect stage for a meal with your loved one. Indulge in a four-course meal paired with champagne, served by a dedicated server amidst the enchanting ambiance.
Koi Fishpond: For a truly magical experience, dine by the Koi Fishpond, where candlelit décor and tranquil waters set the stage for an intimate dining affair. The setting is nothing short of magical, coupled with a four-course meal designed to tantalize your taste buds, complemented by the choice of either a bottle of house wine or sparkling wine. To ensure a seamless and personalized experience, a dedicated server is at your service, catering to your every need. Reconnect, savor, and create unforgettable memories as you indulge in this intimate and luxurious dining affair by the Koi Fishpond.
Zia: At Fairmont Jaipur, culinary excellence intertwines with romance at Zia, the barbecue restaurant. Inspired by Mughal grilling traditions and American barbecue flavors, Zia promises a unique dining experience amid lush citrus gardens. Beneath the gleaming moonlight, couples are treated to a magical ambiance with warm table settings, mystical lantern décor and live music, creating unforgettable moments infused with history and culture.
Rejuvenating Spa Experiences:
Fairmont Jaipur beckons couples to immerse themselves in luxurious spa experiences at Ruhab Spa, a sanctuary of tranquillity with the magic of love and reconnection in the air. Drawing on centuries of Ayurvedic wisdom and contemporary wellness practices, Ruhab Spa offers a diverse range of rejuvenating treatments. These personalized therapies, tailored to each guest’s Zodiac Sign, derive inspiration from ancient Vedas and healing traditions. The Horo Spa treatments harmoniously blend ancient wisdom with modern luxury, aligning with Ayurvedic principles to balance the body’s four elements. Perfectly complementing a romantic getaway, standout features include the Hammam bathtub, offering a serene retreat within the confines of your room.
Celebrate love, elegance, and culinary excellence this Valentine’s Day at Fairmont Jaipur, where moments are turned into memories.
13, Feb 2024
The Risks of Smoking and Alcohol Consumption During Pregnancy
By
Dr. N. Senthil kumar Ph.D., Saveetha College of Physiotherapy, SIMATS, Chennai
Ms. Varsha, MPT Saveetha College of Physiotherapy, SIMATS, Chennai
The increase in smoking and alcohol consumption among women could potentially contribute to health issues, including infertility. PCOS (Polycystic Ovary Syndrome) is already a prevalent condition that affects many women’s reproductive health. Educating communities about the potential consequences of drinking and smoking especially during pregnancy might prevent serious effects on developing fetus, like various health problems including developmental delays, cerebral palsy, lower birth weight, and more…
To safeguard the well-being of future generations advocating for a tobacco and alcohol free lifestyle for women throughout their lives is crucial for the betterment of their child’s health. Public health campaigns, educational programs, and accessible information can empower individuals to the betterment of maternal and child health leading to healthier choices.
What to do If the child has some developmental problem or delayed milestone?
Consulting with a pediatrician and seeking pediatric physiotherapy can significantly improve a child’s chances of attaining milestones more efficiently. Timely support enhances developmental outcomes and helps minimize potential long-term dependencies. Swift action provides the necessary assistance and guidance for a child’s optimal growth and development.
The increase in smoking and alcohol consumption among women could potentially contribute to health issues, including infertility. PCOS (Polycystic Ovary Syndrome) is already a prevalent condition that affects many women’s reproductive health. Educating communities about the potential consequences of drinking and smoking especially during pregnancy might prevent serious effects on developing fetus, like various health problems including developmental delays, cerebral palsy, lower birth weight, and more…
For safeguarding the well-being of future generations advocating for a tobacco and alcohol free lifestyle for women throughout their lives is crucial for the betterment of their child’s health. Public health campaigns, educational programs, and accessible information can empower individuals for the betterment of maternal and child health leading to healthier choices.
13, Feb 2024
Celebrate Valentine’s Day with Vaat Vaat Ma Adla Badali on ShemarooMe!
This Valentine’s Day, ShemarooMe, the popular streaming platform, is thrilled to announce the much-anticipated launch of its latest original web series, ‘Vaat Vaat Ma Adla Badali,’ set to premiere exclusively on 14th February 2024. The series features a stellar star cast including heartthrob of Gujarat Malhar Thakar and talented Puja Joshi along with Archan Trivedi, Vaibhavi Bhatt, Kalpesh Patel, Morli Patel, Shivani Bhatt in pivotal roles. The web series follows the romantic escapades of Anand (Malhar Thakar) and Khushi (Puja Joshi) as they navigate the complexities of modern-day relationships amidst traditional family values and expectations.
The inaugural season of ‘Vaat Vaat Ma’ kicked off with a unique blend of the Corona and lockdown themes, marking a groundbreaking experiment in the Gujarati entertainment landscape. With the introduction of ‘Vaat Vaat Ma Returns,’ the series infused additional entertainment and excitement through family drama. Now, as we approach Valentine’s Day, get ready for the new season and a new story brimming with twists and turns.
In this new season, Anand (Malhar Thakar) and Khushi’s (Puja Joshi) love story encounters various challenges. Anand, with dreams of a political career, resides with his lively family in Pol Ahmedabad. Anand’s father, Paresh bhai, eagerly pushes him towards marriage. Anand devises a plan to reject Khushi, the girl his father has arranged for him to meet, but eventually finds himself falling in love with her. The tapestry of cultures unfolds as Anand’s family, deeply entrenched in the vibrant Pol culture, stands in stark contrast to Khushi’s family, which radiates sophistication. Despite initial rejections, Anand remains determined to win Khushi’s heart. Ultimately, the couple, undeterred by parental disapproval, tie the knot and attempts to reconcile their families by moving into each other’s homes. The collision of these worlds promises a rollercoaster of emotions and unlimited entertainment.
Reflecting on ‘Vaat Vaat Ma Adla Badali’, Malhar Thakar expressed, “Being part of ‘Vaat Vaat Ma Adla Badali’ has been an enriching experience for me. The series delves into the essence of love and relationships in a culturally rich setting, offering viewers a delightful blend of drama, romance, and comedy. The new season has a series of amusing and unpredictable events that will leave viewers eagerly anticipating each new episode. I am grateful for the opportunity to collaborate with ShemarooMe and the talented team behind this project.”
Puja Joshi shared, “Playing Khushi is a delightful experience as she is strong-willed, open-minded, and health-conscious—traits that personally resonate with me. I appreciate the emphasis on family values in the storyline. Working with the entire cast has been a joy; we have had so much fun on set that we used to often lose track of time. Malhar and I share a fantastic off-screen camaraderie, almost like best friends. This comfort and enjoyment off-screen, I believe, naturally reflect in our onscreen chemistry.”
Exciting news for ShemarooMe viewers! ‘Vaat Vaat Ma’ and ‘Vaat Ma Returns’ will be available for free from 8th February to 21st February only on ShemarooMe. It’s the perfect chance to binge-watch all three seasons and celebrate Valentine’s Day with your loved ones.
Watch ‘Vaat Vaat Ma Adla Badali’ on 14th February only on ShemarooMe
13, Feb 2024
Pepe Jeans Partners with Algonomy for Next-Level Analytics and Optimization
BENGALURU, India, Feb. 13, 2024 /PRNewswire/ — Pepe Jeans, the iconic fashion and denim brand rooted in the vibrant culture of Portobello since 1973, proudly announces its strategic collaboration with Algonomy. In an exciting venture, Pepe Jeans India has chosen Algonomy’s Merchandise Analytics technology platform to elevate its operational efficiency, enhance customer experiences, and drive profitability in an ever-evolving market landscape.
Algonomy Logo
Leveraging Algonomy’s state-of-the-art Merchandise Analytics platform, Pepe Jeans India will unify its data sources to make informed decisions. The integrated platform will provide a comprehensive analytical and predictive view across various facets, including sales, inventory, buying, assortment, pricing, promotions, operations, and other key performance indicators (KPIs).
Additionally, the platform offers self-service capabilities, empowering Pepe Jeans India to create new analysis within the Merchandise Analytics solution, fostering a culture of data-driven decision-making.
With the platform’s machine learning capabilities, Pepe Jeans India can predict future selling prices based on the price elasticity of demand. This greatly helps it optimize markdowns by considering historical sales, product lifecycle, inventory availability, events, and other relevant factors.
Manish Kapoor, MD & CEO at Pepe Jeans India, expressed enthusiasm about the partnership, stating, “Thanks to our collaboration with Algonomy, Pepe Jeans India is taking a bold step towards a future of data-driven success. The Merchandise Analytics platform is a game-changer, providing us with a comprehensive and predictive view across crucial aspects of our business. From sales and inventory to pricing and promotions, the platform’s capabilities empower us to make informed decisions and enhance customer experiences.
Additionally, the self-service features will foster a culture of innovation within our team, and the machine-learning capabilities will revolutionize how we optimize pricing strategies. Exciting times are ahead for Pepe Jeans India, and we’re thrilled to have Algonomy as our strategic partner in this journey.
“Collaborating with Pepe Jeans India is a testament to the transformative power of Algonomy’s Merchandise Analytics platform. Our cutting-edge technology is set to revolutionize how Pepe Jeans India approaches operational efficiency, customer experiences, and overall profitability. By unifying data sources and providing a predictive view across key performance indicators, we’re enabling Pepe Jeans India to make strategic decisions with unprecedented precision. We’re excited to be the driving force behind Pepe Jeans India’s journey to success in a dynamic market landscape.” said Amit Agarwal, SVP – Sales & Business Development (APAC & MEA) at Algonomy
13, Feb 2024
Merakii Group Shines as Exclusive Media Partner for World Vaishnav Convention 2024 Featuring Prime Minister Narendra Modi
Merakii Group, a prominent marketing communications agency, is proud to announce its success as the exclusive media partner for the World Vaishnav Convention 2024 organized by Gaudiya Mission. The convention, held from February 6th to 8th at Bharat Mandapam, Pragati Maidan in New Delhi, marked the 150th Birth Anniversary of Srila Bhakti Siddhanta Saraswati Goswami
Prabhupad. The event was graced by the presence of Shri Narendra Modi, Prime Minister of India, who attended as the Chief Guest and launched the Commemorative Coin and Postal Stamp.
As the exclusive media partner, Merakii Group played a pivotal role in amplifying the reach of this historic event, capturing the essence of the spiritual celebration, and promoting the teachings of Srila Prabhupada to a global audience.
The convention, an annual gathering of Vaishnavism devotees worldwide, featured a series of events, including the launch of a commemorative coin and postal stamp, a Nagar Sankirtan Procession, spiritual discourses, cultural programs, and the soul-stirring Sri Harinam Sankirtan. Merakii Group’s strategic approach ensured extensive communications, reaching individuals from diverse backgrounds and contributing to the success of the convention.
“We are honored to have been the exclusive media partner for the World Vaishnav Convention 2024. The convention’s success is a testament to the dedication of the Gaudiya Mission and the inspiring legacy of Srila Prabhupada. We are proud to have played a role in spreading these profound teachings globally,” said Ms. Bhagyashree Singh, Director and CEO at Merakii Group.
Mr. Prithviraj Kasana, Director at Merakii Group, “Our partnership with Gaudiya Mission for the World Vaishnav Convention was a truly enriching experience. Being part of an event that celebrates spirituality, cultural heritage, and unity has aligned with our agency’s values. We are proud to have played a role in conveying the convention’s message to a global audience. ” In addition to its role as the media partner for the convention, Merakii Group remains committed to support initiatives that align with its values of community service and promoting positive change.
13, Feb 2024
DULCIA ART presents Legends- A Retro Musical extravaganza
Bengaluru India 13 February 2024– DULCIA ART presents a new series “LEGENDS” and the first episode will be a musical tribute to the legendary singer Kishore Kumar, on 25th February at Dr.B R Ambedkar Bhavan at 6 PM, . This will be a dedicated musical evening on his unique melodies, and the songs will be presented by three well established artists, Prashant Naseri, Ravindra Shinde & Shifa Ansari, they will be accompanied by some of the India’s best instrumentalists and the renowned anchor Sandeep Panchwatkar will host the show. These singers will be presenting some rare gems from Kishoreda’s collections, along with many popular ones. Kishore Kumar. Kishoreda, unarguably is the most versatile and one of the best multi-genre, singers India has ever produced. In this 3.5 hours, well systematically designed, and craftly curated concert, you will be listening to some of the timeless songs of Kishore da composed by such luminaries as S D Burman, Khayyam, Rajesh Roshan, Laxmikant Pyarelal, R.D. Burman, Bappi Lahiri, and Kalyanji Anandji, among many more.
Known primarily for his gifted, effortless, and vibrant singing, Kumar was actually a complete entertainment package in Hindi films — being also an accomplished actor, lyricist, composer, producer, director, screenwriter — and both on and off screen, its biggest eccentric. From “Khwab ho tum ya koi haqeeqat” to “Pal pal dil ke paas”, “Zindagi ke safar mein maqam” to “Khaike paan Banaraswala”, and “Khilte hain gul yahan” to “Kya yehi pyar hai” , Kishore Kumar’s mellifluous voice still reverberates for stars from Dev Anand to Dharmendra, Rajesh Khanna to Amitabh Bachchan, and Shashi Kapoor to Sanjay Dutt, in a range of emotions, moods and situations. Kishoreda has nearly 3,000 songs (including a duet where he sings the female side in falsetto) from 1,200 odd films, he also went on to act in about 90 films between 1946 and 1982.
Prasanth Naseri is a world record holder in non-stop singing of 165 songs of Kishore Kumar in 16.5 hours. He has been in this musical industry for more than 2 decades and have performed at more than 15000 venues. Ravindra Shinde has been a “de-facto” Kishore Kumar singer for the several decades now and has enthralled many many audiences through his impeccable style. Shifa Ansari has been performing with almost all the leading singers in this industry. These singers will be well supported by a 15 highly experienced and well known instrumentalists, which also include, one of the India’s best string-groups – Cochin Strings.
Rajeev Gopalakrishnan who directs the event says, “This will be a real musical treat for the true Kishore da fans, having some of his “not-so-heard” but “must-heard” songs too. The event will be a musical travel through kishore da’s various melody genres, where his unique and adorable rendering styles as well as the tonal variances are re-presented, lively. It will be a different musical experience altogether “
DULCIA.ART is a start up in the creative industry space, mainly working on the portfolios of Artists and Artisans business consulting, International artistic Collaborations , and themed Live Events. Having presences in Bangalore, Munich, Budapest and San Diego.
LEGENDS by DULCIA.ART will be at Dr.B R.Ambedkar Bhavan Millers road on February 25, 2025, from 6 PM onwards.
13, Feb 2024
Shana Susan Ninan Appointed Cluster Director Of Marketing
Hyderabad, 12th February 2024 – SAMHI Hospitality has announced the appointment of Shana Susan Ninan as Cluster Director of Marketing for their 17 Marriott hotels in India. With an impressive career spanning 16 years, Shana brings a wealth of experience and expertise to enhance the portfolio of Marriott brands such as Sheraton, Renaissance, Courtyard by Marriott, Fairfield by Marriott, and Four Points by Sheraton are spread across 9 cities. In her role, Shana will oversee Marketing Communication activities, lead Public Relations initiatives, formulate Digital/Print Marketing Strategies, and ensure seamless Brand Integration across the diverse portfolio of SAMHI-MI hotels.
Shana’s professional journey includes pivotal roles in flagship hotels, professional colleges, and media establishments. Her last assignment was with Hyatt Hotels Corporation, where she served as the Director of Marketing for Kerala, contributing significantly to the brand’s success. She also played a significant role in overseeing the pre-opening of the Grand Hyatt Kochi Bolgatty and Hyatt Regency Thrissur and Trivandrum. Academically, Shana holds a Master of Arts in Media and Communications from English and Foreign Languages University, Hyderabad, and has studied Development Communications at the Tata Institute of Social Sciences (TISS), Mumbai. Known for her passion for training, Shana excels in nurturing Marketing Communication and brand personnel.
Beyond her professional pursuits, she is an avid lover of books, writes poetry, and engages in intelligent conversations on culture, art, travel, and education. Shana actively participates in social and humanist activities, enjoys traveling and trekking, and finds joy in reviewing books and exploring new places to recommend.
