11, Jan 2024
Introducing Kraft’s Newly Launched Serveware Range: A Blend of Versatility and Style
11th Jan 2024, Mumbai: Drawing on decades of experience serving Indian kitchens, Kraft an Indian tableware brand has unveiled its latest creation, the Kraft Dessert/Pudding Set. Priced at an accessible INR 990, the set is available on Amazon and the brand’s website. This 14-piece selection is exclusively tailored for dessert lovers and highlights the brand’s unwavering dedication to seamlessly blending style and functionality. Featured in the set are stackable serving bowls and cups, meticulously crafted from a durable grade of stainless steel, ensuring product longevity and making it hygienic, food-safe as well as recyclable. Kraft, which is the serveware/tableware division of Vinod Intelligent Cookware, was launched to elevate home dining experiences for customers.

The Kraft Dessert/Pudding Set is perfect for gifting on various occasions. Its thoughtfully compact design facilitates convenient storage, making it an ideal addition to pantries of all sizes. Moreover, the set’s elegant presentation adds a touch of grace to serving desserts, making it the quintessential choice for elevating celebrations and special moments. In addition to this dessert set, customers can find a diverse range of Kraft Tableware Stainless Steel Sets, including the Shehanjali 36 pc set, and the Qubic 55 pc. Dinner Set, the Pari 48 pc. Dinner Set (with several variants), and the Ceremony 51 pc. Dinner Set. Each of these products will be available online; on Amazon and the brand’s parent website.

Commenting on the launch of the new set, Sunil Agarwal, Director at Kraft said, “Our commitment to excellence in kitchenware craftsmanship is epitomised in our Kraft Serveware Range. We believe that dining should be an experience, and this collection is designed to elevate every special occasion. We’ve crafted tableware sets where elegance meets functionality, creating a canvas for your culinary creativity. Our Kraft Dessert Set makes each special moment even sweeter for our customers. Also, the Kraft Dinner Sets have garnered favourable customer reviews, with a recurring trend of reorders, particularly during festive seasons. We continue to depend on customer and market feedback for product development and innovation direction and are dedicated to meeting and exceeding our customers’ expectations.”
The Kraft Serveware product line offers budget-friendly options, with smaller sets (6 pc to 20 pc) priced between INR 2000 to INR 3000. For those seeking larger sets (40 pc to 61 pc), a comprehensive selection is available at prices ranging from INR 6000 to INR 13,000. Buyers will be able to avail of a discount of 15% on all of the sets under the Kraft serveware range. All sets are further backed by a 24-month warranty with readily available replacements in the rare event of manufacturing defects.
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- By Rabindra
11, Jan 2024
Mahindra World City, Chennai signs MoU with Government of Tamil Nadu
Bengaluru, January 11, 2024: Mahindra World City Developers Limited (MWCDL) has signed a Memorandum of Understanding (MoU) with the Government of Tamil Nadu to enable and facilitate investments in excess of Rs 1,000 crores over the next five years. This is expected to generate employment for more than 2,000 people in the state of Tamil Nadu. This comes alongside the launch of Origins by Mahindra – Phase II at Eliambedu village in Chennai, which will be the platform for this investment.
The company has already marked its presence in the district with the successful first phase. Spanning 307 acres, Origins by Mahindra has become a preferred industrial hub for renowned Japanese and Taiwanese enterprises. Notable companies such as Yanmar Engine Manufacturing India Pvt. Ltd., Nissei Electric India Pvt. Ltd., USUI Susira International Pvt. Ltd., Mitsubishi Electric, OMRON Healthcare, Track Designs India Pvt. Ltd., INTJR Precision Technology Pvt. Ltd., Autogrip Machinery India Pvt. Ltd., Masano Seiki Pvt. Ltd, and Ashirvad Pipes Pvt. Ltd. have chosen this as their preferred location. Origins by Mahindra in Chennai is the first industrial cluster in Tamil Nadu to be awarded the prestigious IGBC Green Cities’ ‘Platinum’ rating, underscoring a commitment to sustainable and environmentally conscious industrial development.
Amit Kumar Sinha, Managing Director & CEO, Mahindra Lifespace Developers Limited, said, “As we expand our footprint with Origins by Mahindra Phase – II, the Integrated Cities and Industrial Clusters (IC & IC) vertical of Mahindra Lifespaces continues to accelerate business efficiency and improve go-to-market with plug and play infrastructure. Tamil Nadu’s distinguished business environment further enhances our confidence in expanding our operations here. Mahindra Lifespaces has been an integral part of Tamil Nadu’s business landscape and we applaud the Government’s commitment to furthering business growth in the state. Our commitment to sustainable development and world-class infrastructure also aligns seamlessly with the Indian Government’s ‘Make in India’ program and India’s ambitious growth plan. By creating vibrant and integrated industrial ecosystems, we provide the ideal platform for businesses to thrive, innovate, and contribute significantly to the nation’s economic growth.”
Rajaram Pai, Chief Business Officer – Industrial, Mahindra Lifespace Developers Limited, said, “The launch of Origins by Mahindra – Phase II is a testament to the success and attractiveness of Origins by Mahindra as a destination for companies looking to establish their manufacturing units. This marks a crucial step in our business expansion and growth journey. We believe that our focus on sustainability will also attract industries that share our commitment to environmentally responsible practices and development. We are focusing on a diverse set of industries for this leg of expansion, creating a dynamic ecosystem that will contribute to the economic prosperity of Tamil Nadu and the nation at large.”
Origins by Mahindra, Chennai is situated along NH16, a part of the Golden Quadrilateral, and in close proximity to the Chennai – Bangalore Industrial Corridor (CBIC) and Chennai – Vizag Industrial Corridor (CVIC) near Ponneri, Origins by Mahindra in Chennai enjoys exceptional connectivity. With access to three major ports—Chennai, Ennore, and Kattupalli—and convenient connectivity to Chennai City’s CBD, the industrial park is ideally positioned for business success.
11, Jan 2024
‘Deepfake’ is a big challenge for the entire world: Ram Nath Kovind
Former President of India spoke at the 55th convocation of IIMC
New Delhi, January 11: Delivering the 55th Convocation Address of the Indian Institute of Mass Communication (IIMC), former President of India, Shri Ram Nath Kovind, said that ‘Deepfake’, Fake News and Misinformation poses a significant challenge for the entire world. Today, anyone can use digital means to intentionally spread misinformation. He said that journalists graduating from institutions such as IIMC have to ensure that we put up a fight against the spread of Fake News and Misinformation. IIMC Chairman Shri R. Jagannathan, Director General Dr. Anupama Bhatnagar and Additional Director General Dr. Nimish Rustagi were present on the occasion.

During the convocation held at Pragati Maidan’s Bharat Mandapam, postgraduate diploma certificates were awarded to students from the batches of 2021–22 and 2022–23 (IIMC Delhi and its Regional Centers at Dhenkanal, Aizawl, Amravati, Kottayam and Jammu). Also, 65 students from both batches were honoured with various awards.
Speaking as the Chief Guest, Shri Kovind highlighted IIMC’s recognition as a ‘Centre of Excellence’ in the field of education and training in mass communication. He emphasised the significant contribution of IIMC students to Indian journalism and mentioned the institute’s commitment to preparing students for careers in journalism.
Shri Ram Nath Kovind advised the students, who are entering the field of journalism and media, to be prepared to tackle the misuse of rapidly advancing technology. He urged them to ensure that citizens receive accurate information amidst the challenges of fake news, misinformation, and deepfakes that the nation and the world are currently facing.

Shri Kovind urged the graduating students to stay away from the trend of sensationalizing news to garner greater TRPs. He cautioned against employing such shortcuts and urged everyone to preserve the values of journalism. He asserted that the power to build a developed India by 2047 lies in the hands of the youth, and they should use this power wisely.
Director General of IIMC, Dr. Anupama Bhatnagar, expressed IIMC’s commitment to providing every student with opportunities for comprehensive development necessary for their overall growth. The convocation ceremony witnessed the participation of over 700 students, professors, officials, and others.
11, Jan 2024
Bharat Tex 2024 Unveils Strategic Alliances with Top Industry Players and Textile Associations
New Delhi, India, January 10, 2024: “Bharat Tex 2024, India’s premier global textile event, which will be held in New Delhi from February 26-29, 2024, at Bharat Mandapam and Yashobhoomi, is set to redefine industry standards. Under the esteemed patronage of the Ministry of Textiles, Government of India, and organised by a Consortium of Textile Export Promotion Councils, this event proudly announces strategic alliances with leading national and international textile associations, corporate entities and Indian states. These collaborations mark a significant leap forward, driving growth, innovation, and sustainability across the textile industry.”
Bharat Tex 2024 is proud to announce Uttar Pradesh as the ‘Partner State’ and Madhya Pradesh as the ‘Supporting Partner State’. Showcasing the regional textile heritage and progressive initiatives in the states, these partnerships are set to catalyse the textile industry, showcasing the legacy of textiles in these states. Bharat Tex 2024 onboard Aditya Birla Group as the ‘Platinum Partner’, Reliance Industries Limited as the ‘Gold Partner’, Arvind Ltd, Indorama Ventures, Trident Group and Welspun Living as ‘Silver Partners, PDS Limited as ‘Fashion Partner’, Shahi as ‘Sustainability Partner’, Chargeurs PCC as ‘Associate Partner’and WGSN as ‘Trend Partner’.

Recognized for their eminence in the textile industry across the world, the collaborations aim to reinforce the commitment of Bharat Tex 2024 to showcase innovation along with India’s rich textile legacy and introduce sustainable practices for propelling the global textile industry.
With innovation, collaboration, and the ‘Make in India’ spirit at its core, Bharat Tex 2024 is the embodiment of Hon’ble Prime Minister Narendra Modi’s 5F vision – Farm to Fibre to Factory to Fashion to Foreign. The event is envisaged to be the biggest textile event at the global level, with 3000+ exhibitors and 40,000+ visitors from over 40 countries. Bharat Tex 2024 will be a comprehensive showcase of the entire textile industry value chain, right from showcasing India’s rich cultural heritage and textile traditions to the latest technological innovations.
The domestic textile associations who have collaborated with Bharat Tex 2024 include the Confederation of Indian Textile Industry (CITI), the Southern India Mills’ Association (SIMA), the Tiruppur Export Association (TEA), the Accessories and Trims Manufacturers Association (ATMA), and the Clothing Manufacturers Association of India (CMAI), the Brands and Sourcing Leaders Association (BSLA), Yarn Ethically and Sustainably Sourced, the Southern Gujarat Chamber of Commerce and Industry (SGCCI), the Garments Exporters and manufacturers Association (GMEA), the Screen Printers’ Association of India (SPAI), the Polyester Textile Apparel Industry Association (PTAIA), the Denim Manufacturers Association (DMA), the Indian International Garment Fair (IIGF), and the Hindustan Chamber of Commerce (HCC). Revered associations from international fronts include the Bangladesh Garment Manufacturers and Exporters Association (BGMEA) and the International Textile Manufacturers Federation (ITMF).
Mr H K Agarwal, Business Director, Aditya Birla Group, expressed his gratitude for the partnership by stating: “I congratulate the Government of India for supporting a first-of-its-kind premier global event dedicated to the textile sector. We are proud of our association with Bharat Tex 2024 as ‘Platinum Partners’ and look forward to a thriving future of our industry in this auspicious era of ‘Azadi Ka Amrit Kaal.”
Commenting on their collaboration with the event, Mr Rajan D. Udeshi, President- Polyester Chain, Reliance Industries Ltd, said: “We are delighted and privileged to be a key participant in the upcoming grand textile event set to unfold in India on a monumental scale. Our enthusiasm knows no bounds as we align ourselves with the 5F vision championed by our esteemed Prime Minister, a vision that is vividly coming to life through the auspices of Bharat Tex 2024.”
Mr Narendra Goenka, Chairman, Bharat Tex 2024, expressed his views on the new partnerships by saying: “We extend our heartfelt gratitude to our esteemed domestic and international textile associations and corporate partners for their invaluable collaboration in making Bharat Tex 2024 a global success. Partnerships with Uttar Pradesh and Madhya Pradesh mark a significant milestone in transforming the textile landscape and their unwavering support fortifies the fabric of our shared vision, fostering innovation and excellence within the textile industry. Together, we weave a tapestry of boundless possibilities, shaping the future of textiles on a global scale.”
Mr Bharesh Dodhia, Co-Chairman, Bharat Tex 2024, appreciated the new partnerships by stating, “As we gear up to converge at Bharat Tex 2024, our gratitude extends to all the esteemed associations and partners whose collaboration elevates this event to new heights. Their collective expertise and diverse perspectives infuse this platform with innovation and foster unparalleled growth opportunities. These collaborations will forge pathways that will not only enrich the showcase of Bharat Tex 2024 but also ripple across the global textile landscape, driving transformative advancements and inspiring industry evolution.”
Sharing his remarks on coming together for this mega textile event, Mr Rakesh Kumar, General Secretary, Bharat Tex 2024, said: “Embracing the legacy of India’s rich textile heritage and handicrafts, the Export Promotion Council of Handicrafts (EPCH) stands proud as a cornerstone of tradition and innovations. We aim to stitch a vibrant tapestry of creativity, craftsmanship, and commerce. Our commitment resonates through this showcase to foster a dynamic synergy that enriches the textile industry with cultural richness and economic growth.”
Bharat Tex 2024 stands as a testament to India’s unwavering commitment to spearhead the textile revolution on a global scale. The partnerships established underscore the significance of this event as a beacon for fostering international collaborations, pushing boundaries, and propelling the textile industry into a new era of growth and sustainability.
Bharat Tex 2024 aims to catalyse advancements that transcend geographical boundaries and amplify India’s standing as a powerhouse in the textile industry. With a focus on knowledge exchange, technological innovations, and sustainable practices, the collective efforts will redefine the landscape of the textile industry while nurturing an environment conducive to mutual growth and development. This partnership between Bharat Tex 2024 and the textile associations and leading corporate entities underscores its shared commitment to propel the textile sector towards a transformative trajectory.
Bharat Tex 2024 is a consolidated and unique platform to position and showcase India’s entire textile value chain and highlight its strengths in fashion, traditional crafts and sustainability initiatives.
11, Jan 2024
The Good Food Institute India Unveils Insights on India’s Smart Protein Sector
New Delhi, 11January 2024: The Good Food Institute India (GFI India), the central expert organization, thought leader, and convening body in the alternative protein sector, in collaboration with Kantar World Panel, unveiled a new study on consumer awareness, trial, and purchase behavior for plant-based meat and dairy today. Coinciding with the global phenomenon of Veganuary, which inspires millions to try plant-based diets every January, the report sheds light on the evolving landscape of consumer adoption of plant-based alternatives to meat and dairy. With 377 products spanning 41 formats and 73 brands, the sector has witnessed rapid growth over the past few years, presenting consumers with an array of choices in plant-based meat, dairy, and egg categories.
The study reveals that while familiarity with plant-based meat and dairy is growing, with about 30% of respondents aware of plant-based meat and 50% of plant-based dairy, the trial rates stand at 11% and 23%, respectively. However, the category exhibited strong potential for market growth, as evidenced by the high repeat purchase intentions, with 72% considering buying plant-based meat again and 82% willing to purchase plant-based dairy again. Notably, in line with global trends of environmentally conscious behavior, the report identifies a higher level of awareness and adoption interest among younger demographics, particularly in metropolitan areas and among non-vegetarians (flexitarians), compared to vegetarians and those in non-metro cities.
Interestingly, according to the report, consumption patterns reveal that plant-based options are currently consumed similarly to their animal-derived counterparts. However, the latter is consumed more regularly, with plant-based options reserved for special occasions. The study also states that taste remains a significant driver for conventional meat consumption, highlighting the need to further improve the taste of plant-based meat. Key barriers to wider adoption include taste, accessibility (affordability and availability), and perceptions of plant-based foods. This nuanced understanding of consumer behavior is crucial for stakeholders in the smart protein sector to strategize and cater to the evolving market effectively.
Rajyalakshmi G, Market and Consumer Insights Advisor at The Good Food Institute India, commented, “Our study with Kantar World Panel reveals key factors driving the growth of India’s smart protein sector. It highlights the importance of building category awareness and relevance for plant-based alternatives among consumers. To encourage trial and repeat purchases, it is crucial for manufacturers to focus on the trifecta of taste, affordability, and convenience. Like any new category, initiatives, including sampling, online campaigns, social media engagement, and strategic retail displays, can contribute significantly to greater awareness and broader adoption. Our goal is to empower manufacturers and industry players with essential consumer insights that can drive the advancement of the sector in India.”
The rising interest in global consumer-focused movements like Veganuary highlights the importance of alternative proteins to enhance participation by a wider cohort of consumers. A shift from conventional proteins to more plant-based meat, dairy, and egg alternatives will be crucial for growing economies like India in addressing global challenges such as climate change, food insecurity, and public health.
11, Jan 2024
Bahrain Tourism and Exhibitions Authority Readies for a Bustling 2024
National, 11th January 2024 – Bahrain Tourism and Exhibitions Authority (BTEA) invites global travellers to embark on a journey of discovery in 2024, positioning Bahrain as a premier travel destination. The Kingdom of Bahrain, with its strategic geographical location, offers and enticing array of attractions, events, and cultural experiences, making it the ideal choice for travellers seeking a perfect blend of relaxation, adventure and cultural exploration.
In 2024, one can expect Bahrain to stand out as a travel haven to those seeking short getaways, providing ample opportunities to enjoy the many long weekends the year holds. Noted as an evolving travel trend, multiple short getaways are being favored over traditional one or two extended breaks. Bahrain Tourism and Exhibitions Authority would actively like to tap this trend and position itself as an ideal long weekend destination from India.
As a short-haul destination, Bahrain is a quick flight away from India with great connectivity via multiple airlines and cities at highly competitive pricing. It offers a rich cultural tapestry and vibrant experiences to a diverse audience seeking a break from their daily routine. An island nation with pristine beaches, vibrant nightlife, host of luxurious hotels and progressive and hospitable locals, make for an ideal holiday with friends, family and spa-cation alike. For the adventure seekers, Bahrain offers thrilling activities such as indoor sky diving, F1-inspired karting and diving in search of real pearls which will keep visitors engaged and enthralled.
As travellers explore Bahrain in 2024, they will be captivated by the kingdom’s open and inviting culture. Bahrain seamlessly blends rich heritage with modern amenities, offering a unique experience where tradition and innovation coexist harmoniously. Bahrainis take pride in sharing their stories, traditions, and delicious cuisine with visitors, creating an immersive and unforgettable cultural experience.
11, Jan 2024
Foundation for Advancing Science and Technology (FAST) announces Fellows for the India Science Book Fellowship
11 January 2024, New Delhi: The Foundation for Advancing Science and Technology (FAST India) is delighted to announce the awardees of the prestigious India Science Book Fellowship. This year, three proposals have been selected for full fellowship – with recipients being recognised as India Science Book Fellows – and two proposals for partial fellowship.
Popular science books play an important role in enhancing public understanding and appreciation of science by conveying complex scientific concepts in simpler, more engaging ways. The India Science Book Fellowship was launched with the aim of introducing science into the public imagination. It has been a resounding success, drawing in a diverse pool of talented writers from across the country. This year’s fellowship saw an overwhelming response with over 780 registrations and over 350 abstracts submitted by applicants from IITs, IISc, Ashoka University, JNU, CSIR institutions, and many more. The applications also saw immense diversity in terms of applicants – scientists, journalists, science communicators, health professionals, and PhD students – showcasing the depth of scientific inquiry and literary talent in India.
Ashish Dhawan, Co-Founder, FAST India said, “There is enormous potential to expand the discourse around science in the public domain and mainstream public science books to engage and inspire. This innovative initiative by FAST-India encourages Indian scientists, journalists, writers, and science enthusiasts to share their unique stories and expertise with the world.”
The Fellows, chosen after a rigorous evaluation process, are set to contribute significantly to the field of science literature. Their works promise to bring forth unique perspectives and narratives, highlighting the richness and diversity of Indian science and research. They have been awarded financial grants of Rupees Ten Lakhs each.
India Science Book Fellows for this year are:
Ganesh Bagler, Associate Professor, IIIT Delhi – Making Food Computable: The Data-driven Science of Food Sarthak Parikh, Assistant Professor, IIT Delhi, & Kush Dhebar, Consultant, Department of Archaeology and Museums, Haryana – Do and Die: A Game of Quantum Cricket (Quantum Computing Explained through Cricket) Upasana Sarraju, Communications Lead at Fish Welfare Initiative (an animal welfare NGO) – Nuances in Nonsense: Quirky Science Chronicles from India and the World
Partial fellowship recipients this year are:
- Laxmi Murthy, Journalist, Hri Institute of Southasian Research and Exchange – When Feminists Met Science: A Chronicle of the Women’s Health Movement in India
- Avinandan Mukherjee, Freelance science writer, The MS University of Baroda, Vadodara – Stone Tools: A Brief History
Varun Aggarwal, Co-Founder, FAST India said, “Stephen Hawking’s books got scientists and science into the public imagination big time… We need to do the same for Indian science and scientists. Indian scientists have a unique story to tell not only to Indians but to the world. The time is NOW.”
In addition to the grant, the recipients will also benefit from feedback provided by top-tier professionals, including publishers, renowned science writers, and bestselling authors, as well as a focus group comprising members of the books’ intended audience. They will also receive support in publishing the manuscript from a publishing house and the opportunity to participate in book launch events as part of promotions to improve their visibility.
The foundation will also provide mentoring, publishing, and small grant support to 19 longlisted candidates.
This fellowship programme not only recognises their exceptional talent but also provides them with the platform and resources to share their insights and knowledge with a wider audience. The Foundation is committed to supporting these authors through their journey, ensuring that their works reach eager readers across the country and beyond. This initiative is a significant step towards enriching the landscape of science literature in India and promoting indigenous authors in the field of science communication.
The eminent panel of jury comprises renowned authors Angela Saini, Anil Seth, Jahnavi Phalkey, Pranay Lal, and Tarun Khanna, whose contributions have been truly momentous to the success of the programme. Cactus Communications is a partner and a funder for one of the selected Fellows.
11, Jan 2024
mPokket Partners with Swapnopuron Welfare Society
National, 11 January 2024: mPokket – India’s fastest-growing loan app – has undertaken a meaningful collaboration with Swapnopuron Welfare Society (SWS), an NGO dedicated to providing quality education to underprivileged children in the remote islands of the Sundarbans. This partnership reflects mPokket’s commitment to its core values of creating an empowered community where every child has an equal chance to realize their full potential.
In the spirit of giving, mPokket employees came together to contribute various stationery items such as chess boards and bags. These items were donated to support the children associated with the NGO. Aimed at easing educational challenges, this effort resonates with mPokket’s vision of enabling a brighter future for India’s youth.
Through Swapnopuron Sikhsha Niketan Schools, SWS adopts a holistic approach to education. The schools provide a unique blend of multi-sectoral teaching, incorporating music, dance, drama, and storytelling to enrich learning experiences. The mission of SWS revolves around promoting socio-economic empowerment and ensuring increased access to entitlements for the community in the Sundarbans.
mPokket welcomed six children from Swapnopuron Sikhsha Niketan Schools, the English medium school run by SWS, to its office on Christmas. The children had the opportunity to engage with the senior leadership team of mPokket, including the Founder & CEO, Gaurav Jalan. The interaction focused on fostering creativity and a personal connection with these children.
Gaurav Jalan, Founder & CEO of mPokket, stated, “We are delighted to collaborate with Swapnopuron Welfare Society in our joint mission to empower underprivileged children with quality education. It is heartening to see the positive impact such initiatives have on the lives of underprivileged children. We remain committed to continuing our efforts to empower the youth.”
This collaboration showcases a sustained effort by mPokket to support SWS in its mission. mPokket aims to contribute to a safer, empowered community where every child has equal opportunities to realize their full potential. This initiative is a small step towards creating a more equitable and inclusive society where children have access to quality education and learning resources.
11, Jan 2024
Portronics Introduces Bella: 3-in-1 Wireless Charger with a Digital Alarm Clock
New Delhi, January 11, 2024: Portronics, India’s most loved portable gadgets brand launches Bella, a 3-in-1 Wireless Charger for Qi-enabled smartphones, TWS earphones, and smartwatches. The charger also features a digital alarm clock that saves space on your nightstand while ensuring convenience and durability.

The Portronics Bella boasts of several convenient and smart features:
Clutter-free design: A phone stand, mat, and cradle lets users place their Qi-enabled smartphones, TWS earbuds, and smartwatches on the Bella stand, allowing them to do away with tangled wires and manage three different charging mats. The Bella can be powered via its USB Type-C port.
Digital alarm clock: Place Bella by the bedside so that all devices are at an arm’s length away. It also sports a digital alarm clock with 12-hour and 24-hour time display options and a handy snooze button for times when you don’t want to get out of bed.
Auto Time Saving: You don’t need to reset the time every time you connect Bella to power, as the replaceable CR2032 lithium battery cell saves your clock settings even when disconnected from power.
Adjustable Display Brightness: The brightness of the LED display of the alarm clock can be adjusted up to 5 levels- Max, Second, Medium, Low, and Off. Easily adjust brightness levels for a peaceful night’s rest or focused work, suiting your needs.
Intelligent fast charging: Powerful 15W output allows users to fast charge when a single device is placed on the stand. It can also intelligently adjust output to 10W, 7.5W, or 5W according to the specific power requirements of the devices.
Wide compatibility: The Portronics Bella is compatible with all Qi-certified devices including iPhones, Samsung Galaxy- S, Fold, Flip, and Note series, smartwatches from Apple, Samsung, AirPods, and Galaxy Buds among others.
Pricing and Availability:
The Portronics Bella can be purchased from the company’s official website Portronics.com for INR 2,099, backed with a 12-month warranty. This 3-in-one charger is available in two colors (Black & White) and can also be bought from Amazon.in, Flipkart.com, and other online and offline stores.
