25, Apr 2023
Two ATEN Products Wins Red Dot Award 2023 for Eminent Product Design
BENGALURU, India/Taipei, Taiwan – April 25, 2023, ATEN International, the leading provider of KVM and AV/IT connectivity and management solutions, today announces that its PG98 3-phase eco PDU and KVM OmniBus Gateway series have been awarded the Red Dot Design Award 2023, one of the most prestigious design awards in the world, for their outstanding product design which was lauded by and gained favor with the award’s judges.
ATEN PG98 3-phase eco PDU was conceived with a human-centric, environmentally friendly design and for its energy-efficient performance, forged to optimize sustainability in data centers. The brand-new KVM OmniBus Gateway series, featuring a robust and agile hardware design with an intuitive front panel and modular installation, was designed for expediting digitalization with KVM over IP efficiency in a server room, data center, or production line.
The Red Dot Award, established in 1955, is one of the most respected design competitions in the world. The award recognizes outstanding product design that is eco-friendly, functional, smart, or innovative. About 20,000 products from 51 countries were submitted for the jury’s consideration this year. Receiving the award is a significant achievement for ATEN, which shows ATEN is committed to creating products with aesthetically pleasing, human-centric, and eco-friendly designs.
“ATEN is thrilled to have its innovations recognized by Red Dot, one of the world’s top design award programs,” said Kevin Chen, President of ATEN International. “ATEN has been focused on creating human-centric products and improving the user experience for many years. We put a lot of effort into forging a product design that is not only functional and innovative but also aesthetically pleasing and environmentally friendly.”
Red Dot Design Award 2023 Winner- ATEN PG98 3-Phase eco PDU ATEN PG98 3-Phase eco PDU, featuring an ARM Cortex-A8 processor, is an ideal solution for maintaining superior system uptime in data centers with optimized sustainability. With energy saving in mind, the ATEN PG98 3-Phase eco PDU is purposed to enable lower energy consumption for best practices in network infrastructure, while promoting up to 70.65 kg (131.4 kwh equivalent of power consumption) of reduced CO2 emission, reduced electricity expenses, and lower carbon taxes to pay each year. Its human-centric and environmentally friendly design includes:
- Built-in energy-saving relays – Making it easy to control a large amount of current flow
- Adjustable power cord – Capable of 90-degree rotation and can be mounted flexibly inside the rack for better cable organization
- Rotatable LCD screen – Capable of 180-degree rotation, allowing for flexible in-rack installation
- Color panel labels – Allow PDUs to be labeled in different colors to better differentiate between power feed settings for smarter power monitoring

Red Dot Design Award 2023 Winner-ATEN KVM OmniBus Gateway series include the KVM OmniBus Gateway and KVM DigiProcessor, both of which equip IT administrators with secure, real-time, and remote access to all servers anytime and anywhere. All data transmission is truly digital via a single, secure portal and server management can be efficiently centralized with one set of keyboard, mouse, and video monitor. Its eco-efficient power consumption and meticulous airflow design further help save considerably on overall energy costs while increasing cooling capacity to reinforce system uptime for optimum data center sustainability. Its intuitive and innovative design includes:
- Intuitive front-panel design – LED indicators display server connection status at a glance; LCD display reveals system information and prompt alerts
- Modular installation design – Up to 32 server connections are aggregated via a single portal; KVM DigiProcessor allows server connection via various interfaces
- All-around ventilation advances airflow efficiency – Sustains system uptime with optimum reliability reduces energy consumption and lowers electricity costs
- Passive heat-sink KVM DigiProcessor – Heat-radiating fins help facilitate better airflow and cooling
The KVM OmniBus Gateway series is scheduled to launch in the third quarter of 2023. More details on this product series will be released soon.
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- By Rabindra
25, Apr 2023
Gireesh Sahdev to take on the role of an astute industrialist Dhanraj in Sony SAB’s Vanshaj

25 April 2023 Sony SAB’s upcoming show Vanshaj promises to bring forth a story of rivalry, family tensions, political scheming, and a business family’s dynamics, creating a captivating plot. Furthermore, the story concentrates on the wealthy and influential individuals in the business realm, emphasizing their shortcomings and conflicts despite their affluence.
Known for his versatile acting skills and captivating performances, Gireesh Sahdev who has worked in various popular television shows and has impressed audiences with his roles is all set to essay a crucial character in Sony SAB’s family drama Vanshaj. Dhanraj plays an astute industrialist who is desirous of helming a large legacy business empire.
Gireesh Sahdev, who will be portraying the character of Dhanraj, said, “As an actor, portraying a character like Dhanraj in Sony SAB’s Vanshaj is truly an exciting portunity. Dhanraj is political in his approach and keen to retain power and position within his family. This role is unlike any I have played before and will be a thrilling journey on the show.”
Stay tuned to this space for more info on Sony SAB’s Vanshaj, which will hit your television screens this June!
25, Apr 2023
Mahir Pandhi joins the cast of Sony SAB’s family drama Vanshaj in a pivotal role
25 April 2023 The upcoming show from Sony SAB, Vanshaj, is poised to immerse viewers into the fascinating universe of a prominent business family. The show guarantees to deliver a power-packed experience with a combination of familial conflict, political maneuvering, and interpersonal relationships within a large business family. Focusing on the life of the affluent and influential members of a business empire, Vanshaj depicts the clash of the large industrialist family.
Mahir Pandhi has won the hearts of audiences and has been honing his craft since he was a teenager. Has been roped in to play the character of Digvijay (DJ) in Sony SAB’s Vanshaj. Digvijay is an overbearing, self-centered, and entitled character who thrives on power and showcases his dominance to achieve his objectives.
Mahir Pandhi, who will be portraying the character of Digvijay, said, “Digvijay is a person of privilege, with wealth and power, who feels that he deserves to hold a position of leadership. His character is multifaceted, with hidden depths that will prove a test for Yuvika’s journey on the show. As an actor, I relish the opportunity to sink my teeth into this challenging role and bring it to life. I am eager to dive into uncharted waters and embrace the complexities that come with it.”
Stay tuned to this space for more info on Sony SAB’s Vanshaj, which will hit your television screens this June!
25, Apr 2023
G20’s Future of Work Exhibition Features How Inclusion of Individuals with Learning Disabilities is Key to Driving Innovation in India
Bhubaneswar, Odisha, April 25, 2023: ‘Future of Work’ Exhibition, a part of the ongoing G20 3rd Education Working Group meeting was inaugurated by Shri Dharmendra Pradhan, Hon’ble Minister of Education and Skill Development & Entrepreneurship at the CSIR-IMMT Campus in Bhubaneswar on April 23, 2023.
The Hon’ble Minister visited ChangeInkk Foundation’s immersive exhibition on “Inclusion for Innovation” which highlights the contributions of trailblazers with learning disabilities, along with their unique strengths and talents which make them the ideal future-ready workforce. Shri Pradhan, engaged with the ChangeInkk team and expressed interest in knowing more about the strengths and challenges of people with learning disabilities.
For the first time in the world, through cutting-edge emerging technology, visitors can experience how such individuals struggle with reading & explore how their strengths have birthed countless innovations & entrepreneurial ventures- from the first light bulb, telephone, aircraft, assembly-line manufactured car, and prenatal ultrasound, among many others – shaping modern society. It is a lesser-known fact that 40% of self-made millionaires are dyslexic, and just ten of the companies founded or co-founded by dyslexics have contributed to over $1 trillion in revenue in 2020.
The ‘Inclusion for Innovation’ exhibit throws light on the link between learning disabilities and innovation, through a variety of interactive games and simulations using Augmented Reality (AR) and Virtual Immersion (VI). In addition to AR/ VI simulations, the exhibit includes a live projection wall that spotlights the contributions of dyslexic innovators throughout history, such as Albert Einstein, Alexander Graham Bell, Thomas Edison, the Wright brothers, and Henry Ford.
While such pioneers of science, technology, industry, art, and architecture are plenty, India is poised to harness the skills and competencies of this future-ready workforce by embracing inclusion, bringing the Hon’ble Prime Minister’s clarion call of ‘Sabka Saath-Sabka Vikas, Sabka Vishwas-Sabka Prayaas’ to life. In India, learning disabilities were officially first recognized by the Rights of Persons with Disabilities Act (2016). Following suit, in 2020, the National Education Policy underlined the importance of inclusion and mainstreaming of these individuals from foundational learning to higher education through inclusive learning environments.
ChangeInkk is pioneering interventions in the country to create pathways of success for that person with learning disabilities, starting from school to adulthood, where they are not only independent and flourishing but are also driving growth and innovation, working to their fullest potential.
As a parent who has been supporting her 15-year-old dyslexic child, Noopur Jhunjhunwala, Co-founder and Trustee of ChangeInkk Foundation said, “I know that the journeys of these individuals are filled with frustration and despair, especially among parents who don’t know how to support their children and are constantly told that your child is a slow learner, when it is the opposite. These kids have an amazing power – they think differently, and we need to harness their capabilities to enable them to change our world.”
The ’Inclusion for Innovation’ exhibit will be a powerful tool for shedding light on the lived experiences of the community of persons with learning disabilities and encourage more inclusive perspectives on the future of work and education. After all, the next big innovator could be the next big dyslexic innovator who comes from India.
25, Apr 2023
CABT Logistics partners with Croma for logistics eco-system
25 April 2023, New Delhi: CABT Logistics, one of India’s largest growing logistics companies ties up with Croma as their delivery partner Pan-India.
India’s first large format specialist electronics retail store, Croma run by Infiniti Retail, a subsidiary of Tata Digital. was founded in 2006. Since its inception, it has brought under one roof, multi-brand digital gadgets, and home electronics products. As a pioneer in the E-commerce sector, Croma is currently furnishing thousands of orders per day. CABT Logistics has tied up with Croma as their logistics partner to facilitate deliveries Pan-India.
The partnership has been initiated from the West Region in Mumbai for Last-Mile Delivery orders for Large items. CABT Logistics is expected to go live in more than 10+ cities by the next 6 months. To help Croma gain a stronghold in LMD for increased customer acquisition, CABT Logistics will facilitate seamless deliveries. For the same, CABT Logistics has deployed skilled labor in transportation dedicatedly for Croma. This will ensure that the customers have an excellent experience keeping brand equity on priority.
CABT Logistics already has a strong presence in Pan India. This places them at an advantage to help Croma achieve targets swiftly. CABT Logistics is investing heavily in delivery personnel including riders, sorters, and loaders exclusively for Croma to ensure operational optimization.
Sujit Kumar Yadav from Lead Commercial and Contracting, Croma shared, “We are delighted to tie up with CABT Logistics. Knowing the expertise that CABT Logistics brings to the table we are confident that this will be a long and fruitful collaboration. Combining Croma’s reach and CABT’s logistics expertise this collaboration is set to accelerate the development of digital solutions to ensure a wholesome logistics eco-system for us”
Shailesh Kumar, Founder at CABT Logistics shared, “We are happy to collaborate with Croma, one of India’s pioneering platforms, and help them strategize their D2C expansion. We will put our best foot forward and deliver according to their expectations. The investment we are rolling out is because we have faith in the brand and our expertise to ensure long-term growth strategies are realized.”
25, Apr 2023
Marriott International Underscores Development in India During Visit by President & CEO Anthony Capuano

CHENNAI – Marriott International, Inc. today celebrated the recent visit of its President and Chief Executive Officer Anthony Capuano, who underscored the company’s deep commitment to growing its footprint in India. During the visit, which took place between April 10-14, the company opened the JW Marriott Goa, its 150th hotel in South Asia as well as the Mulberry Shades Bengaluru Nandi Hills, A Tribute Portfolio Resort. In addition, the company announced its plans to open 15 hotels this year in South Asia across its luxury, premium and select brand segments. Marriott also has plans to launch the brand debut of Moxy in India with the anticipated openings of Moxy Bengaluru Airport Prestige Tech Cloud and Moxy Mumbai Andheri West in 2024.
During his tour of the country, Mr. Capuano was a featured speaker at the Hotel Investment Conference – South Asia (HICSA) in Bengaluru and met with Minister of Tourism G. Kishan Reddy to discuss capitalizing on India’s G20 presidency to accelerate the industry’s development. A highlight of Mr. Capuano’s visit was his meeting with Prime Minister Narendra Modi to discuss the company’s plans for continued growth in the region. Accompanying him at the meeting was Ms. Ranju Alex, Marriott’s Area Vice President for South Asia. India is one of Marriott’s top global markets and the company is building a pipeline of diverse leadership talent, with a heavy focus on supporting women in leadership, a topic that was discussed during the meeting with Prime Minister Modi.
25, Apr 2023
Parachute Advansed releases a TVC for its Parachute Advansed Onion Hair Oil
Mumbai, April 25, 2023: Marico Limited’s premium hair-nourishment brand, Parachute Advansed has released a heart-warming TVC for its Parachute Advansed Onion Hair Oil. The TVC highlights how two powerful ingredients – coconut & onion, come together to boost hair growth & reduce hair fall. The film shows the unbreakable, unique bond between a daughter and her mother, with the mother guiding her daughter for the future of her impending marriage and her hair.
The film opens with a loving conversation between a soon-to-be-wed daughter and her mother, about the change in responsibilities after marriage. In a friendly banter, her younger sister also talks about the various changes that the new life will bring, including hair fall, taking a cheeky dig at her older sister. The mother lovingly assures her that she does not need to worry and that using Parachute Advanced Onion Hair Oil will not only help reduce hair fall but also promote hair growth.
Speaking on the new campaign, Somasree Bose, Chief Marketing Officer, Marico Limited said, “Parachute Advansed has been a woman’s trusted ally for generations. A mother-daughter relationship is truly unique, with a daughter seeing her mother as her most trusted advisor and rightly so. The mother’s want for only the best for her child backed by the years of wisdom, is unparalleled. That is exactly what our latest film tries to capture, where the daughter finds comfort in her mother’s advice just before marriage. Parachute Advansed Onion Hair Oil is a fusion of two powerful ingredients. It harnesses the power of onion and combines it with the nourishing goodness of coconut. These two together are a powerful combination to boost hair growth and reduce hair fall. We are optimistic that our latest offering under Parachute Advansed will gain the trust of our consumers and will be a brand that will transcend generations.”
With an emotive visual playout and a powerful storyline, the Parachute Advansed Onion Oil’s TVC is set to delight the audience. The brand film will be released first on TV & digital media in Andhra Pradesh & Karnataka and then on the brand’s YouTube page in Hindi and English later.
Speaking on the creative conceptualization of this TVC, Hans Saxena, Director at Shot Ready Hai said, “Parachute Advanced is a very trusted & loved brand across India. While shooting for Parachute Advanced Onion Hair Oil it was important to understand and capture the emotion that would resonate with the consumer while bringing out the benefits of coconut and onion, two very powerful ingredients.”
Credits:
Agency: Shot Ready Hai
Director: Hans Saxena
Producer: Nikita Sharma
Music Director: Akash Patwari
Script Writer: Aniket Sharma
25, Apr 2023
‘Super Yoddha’ Takes Internet by Storm – Pocket FM’s Latest Audio Series Sensation Goes Viral

25 April 2023 In a world of boring podcasts and predictable audiobooks, the audio series platform Pocket FM has taken the internet by storm with its new sensation, Super Yoddha, with a captivating storyline, heart-pounding action, and mind-blowing sound effects. It’s the audio series everyone is talking about, and it’s not hard to see why.
Super Yoddha is a thrilling audio series that will keep you on the edge of your seat with its epic battles, fantastical creatures, and incredible storytelling by voice actors. The story revolves around an 11-year-old boy named Dhruv who had accomplished the high-level ‘Eklavya’ rank in Shaurya Dal’s organization for the first time in history but dropped back down to the ‘zero’ rank due to unfortunate incidents in his life. Followed by this, the storyline progressed with Dhruv winning all the odds to regain his former rank.
Super Yoddha has been causing a sensation among listeners across India. Millions of people have already tuned in to experience the excitement and adventure of this epic audio series. With each episode, the fan base of Super Yoddha is growing, and people can’t get enough of it. The audio series has recorded over 35 million plays in no time.
Thrilled with its success, Ashu Behl, SVP – Content & Strategy. Pocket FM said, “We’re excited with the incredible response Super Yoddha has received. We knew our audience are in love with our fantasy storytelling, and this series has every entertainment ingredient required for fantasy storytelling. Fantasy audio series is gaining popularity due to the immersive audio experience and captivating storytelling. The trend is expected to accelerate as more people discover the joys of fantasy audio series, with us continuing to produce high-quality fantasy content.”
Written by the acclaimed author S. Sridhar, this series is a masterpiece of storytelling that combines the best of the superhero and fantasy genres to create an experience like no other. “As the writer of ‘Super Yoddha,’ I’m overjoyed to see the series’ massive success on Pocket FM. It’s truly humbling to know that my words have the power to transport listeners to a world of fantasy and wonder. Crafting the intricate plotlines, memorable characters, and vivid imagery that make up ‘Super Yoddha’ as a labor of love, and I’m grateful to have been given the opportunity to create something that has touched so many hearts.” said Sridhar
Shridhar’s exceptional writing skills have earned him well-deserved recognition in the film industry. He has exhibited his talents in various successful projects, including ‘The Will,’ a short film available for streaming on Disney+ Hotstar, and his contribution to the screenplays of two award-winning short films, Cowmedy and Taal-Betal. Both films were screened at renowned film festivals like the New York Indian Film Festival in 2020 and the Nagari Film Festival in 2021, where they received critical acclaim. Shridhar also shares a close association with Actor and Thespian Vijay Kumar, who has featured in several successful TV shows and movies.
24, Apr 2023
Kotak Mahindra Bank and its CSR Associate, Pullela Gopichand Badminton Foundation Launch “Kotak Pullela Gopichand Badminton Academy” – a World-Class Badminton Training Centre in Gachibowli, Telangana

Bengaluru, 24 April 2023: Kotak Mahindra Bank Ltd (“KMBL” / “Bank”) and its CSR associate Pullela Gopichand Badminton Foundation, today announced the launch of “Kotak Pullela Gopichand Badminton Academy”, a world-class badminton training Centre at Gachibowli, Telangana. The launch was attended by Pullela Gopichand Badminton Foundation’s Pullela Gopichand, Founder Trustee and India’s National Coach, L.V. Subrahmanyam, Trustee and Kotak Mahindra Bank’s Shanti Ekambaram, Whole-Time Director and Jaimin Bhat, Group President and Group Chief Financial Officer.
The newly launched state-of-the-art badminton centre is part of KMBL’s Corporate Social Responsibility (CSR) Project on sports and has been developed with the shared vision of the Bank and Indian badminton legend, Pullela Gopichand – the founder trustee of Pullela Gopichand Badminton Foundation of bringing more laurels to India in the field of Badminton. The badminton training centre offers advanced infrastructure and amenities, along with international-level coaches to provide top-notch training to aspiring and acclaimed athletes.
In 2019, Kotak Mahindra Bank announced its CSR Project in Sports in collaboration with Pullela Gopichand Badminton Foundation (Foundation) to develop a world-class training facility for Indian badminton players. The launch of this new training facility is a significant milestone for both organisations, marking the beginning of their journey towards achieving their shared vision of developing exceptional athletes and coaches in the country.
Shanti Ekambaram, Whole-time Director, of Kotak Mahindra Bank said, “Kotak Mahindra Bank and Pullela Gopichand share a common vision of nurturing world-class badminton players from India and strengthening sports infrastructure and avenues for the future youth of the country. Our CSR efforts focus on making quality education, livelihood, environment and sports, available to all, regardless of their economic background. We are proud to associate with Pullela Gopichand and his foundation which is dedicated to supporting athletes and the growing passion for sports in the country.
Pullela Gopichand, Indian National Coach & Founder Trustee of Pullela Gopichand Badminton Foundation said, “The current badminton training facility has the legacy of producing global champions who have brought laurels for India in major championships from Olympics to Commonwealth games among several others. Since its inception 15 years ago, the academy has become an aspirational facility for potential players from deeper pockets across the country. Further, to support the accelerated growth of sports in India, the new-Kotak Pullela Gopichand Badminton Academy will offer advanced infrastructure and amenities and Coach development that will elevate badminton training to international standards for our players. We are grateful for Kotak Mahindra Bank’s CSR funding support on this journey leading towards achieving excellence in sports.”
Amenities offered at Kotak-Pullela Gopichand Badminton Training Facility in Hyderabad:
High-performance training centre comprising six air-conditioned badminton courts
Sports Science Centre with top-quality resident nutritionists, physiotherapists, and strength and conditioning experts on board for the all-around development of players
Top-quality training and coaching facilities at par with global standards
Fellowship Programmes for economically backward coaches and players, within and outside the academy, who have the potential to make it big Coach Certification Programme for yesteryear sportspersons to expand the reach of badminton training across India
The collaboration is a testament to the commitment of both organizations to contribute to the growth and development of Indian badminton.
Kotak Karma is the Corporate Social Responsibility (CSR) identity of the Kotak Mahindra Group of companies.
24, Apr 2023
Asia Pacific Inc launches its New Web App

Hyderabad, 24 April 2023: ASIA PACIFIC INC, a leading corporate advisors company, has today announced the achievement of ISO certification and also launched their New Web App at a special event organized at Taj Deccan, Hyderabad. The event was attended by 100+ guests, including leading real-estate developers and senior management from banks and financial institutes.
Sri IYR Krishna Rao garu, Retired IAS, Former Chief Secretary, Andhra Pradesh – Chief Guest, Sri Raghu Pervella, IRS – Distinguished guest, Sri Koti – Music Director, Distinguished guest, Sri Narendra Kamaraju, MD of Praneet Group – Guest of Honour, Sri S. Ramreddy, MD of SMR builders PVT Ltd., Hyderabad, Sri Ramesh Krishna Murthy, Director, JM Financial Services Ltd., Mumbai – Guest of Honour, Sri Vivek Kuchibotla, a prominent producer had graced the occasion at the event.
The ISO certification is a significant milestone for Asia Pacific Inc. which underscores the company’s commitment to quality and excellence in its business processes. The certification validates Asia Pacific Inc’s compliance with international standards and best practices, ensuring that their products and services meet the highest level of quality standards.
At the event, Asia Pacific Inc. also unveiled its latest offering, a new web app that is set to revolutionize the Real-estate sector. The new web app is designed to offer ease to the workflow, and its launch is a testament to the company’s commitment to innovation and customer satisfaction.
Speaking on the occasion, Mr. Radha Krishna, Managing Partner at Asia Pacific Inc. said, “We are thrilled to announce the achievement of our ISO certification and the launch of our new web application. These milestones are a testament to our team’s dedication and hard work toward delivering the best products and services to our customers. We are committed to continuously improving and innovating to meet the evolving needs of our customers.”
Asia Pacific Inc plans to leverage this ISO certification and new web app to expand its customer base and grow its business further.
