14, Dec 2023
ASICS India Brand Athlete Rohan Bopanna and Actress Gul Panag Unveil the Official Race Day Merchandise for Tata Mumbai Marathon 2024
Mumbai, India (December 14, 2023): ASICS, the Japanese sportswear brand, today launched the limited-edition merchandise for Asia’s most prestigious Tata Mumbai Marathon 2024. ASICS Brand Athlete Mr. Rohan Bopanna along with actress & avid runner Ms. Gul Panag unveiled the new collection at ASICS store on Linking Road in Mumbai.
The vibrant design of this collection by ASICS conveys a strong story of energy, persistence and passion for running. The Gel Kayano™ 30 Limited Edition shoes are designed with a unique blend of colors like Electric Blue/Aquarium for Men and White Sun Coral for Women, to appeal both male and female runners.
The specially crafted GEL-KAYANOTM 30 running shoe has Mumbai 2024 emblazoned on the side. The shoe provides maximum comfort and style reflecting Mumbai’s colorful culture. The GEL-KAYANOTM 30 shoes is equipped with advanced features like a 4D Guidance System for stability and FF BLASTTM PLUS ECO cushioning for softness, the shoes aim to energize runner’s every stride of their run.
The limited-edition race day t-shirt design shows the circular pattern that encapsulates the spirit of unity via the “Enso” motif from Japanese traditions. It is crafted in seven symbolic colours denoting various facets of life, the collection aims to bring all marathon participants together in a harmonious cooperation towards a shared goal. The t-shirt and shoe bring out the complete essence of the city of Mumbai and will connect and bond well with the runners of Tata Mumbai Marathon 2024.
Mr. Rajat Khurana, Managing Director, ASICS India and South ASIA said, “We are delighted to have Mr. Rohan Bopanna and Ms. Gul Panag onboard to reveal our official merchandise for the Tata Mumbai Marathon 2024. Inspired by the dynamic energy of this city and event, our goal is to design apparel that empower athletes at every skill level to unleash their complete potential. This collection is a testament to our dedication in fostering a commitment to help individuals achieve their athletic goals.”
Commenting on the event, ASICS Brand Athlete, Rohan Bopanna said, “I am glad to be a part of this special day being a Brand Athlete for ASICS India and unveiling the official merchandise for the Tata Mumbai Marathon 2024 is truly special. As an athlete, I believe having the innovatively designed gear that seamlessly blends style with high performance is paramount. These specially crafted GEL-KAYANOTM 30 shoe and t-shirt perfectly captures the vibrant energy of the city.”
Mr. Anil Singh, Managing Director, Procam International, said, “ASICS has been a longstanding partner of the Tata Mumbai Marathon and the Procam Family. They have continuously set new benchmarks with top-of-the-line event merchandise which are highly sought after by our participants. As we gear up for the 19th edition of the Tata Mumbai Marathon, here’s a race filled with inspiration, determination and the beating heart of India in every step #HarDilMumbai.”
The TATA Mumbai Marathon 2024, is a World Athletics Gold Label Road Race and will be hosted on Sunday, 21st January. The event will flagged off from the historic Chhatrapati Shivaji Terminal.
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- By Rabindra
1, Nov 2023
ASICS India Honors Hockey Icon Manpreet Singh for His Stellar Achievements
Bangalore – Nov 1st, 2023 – ASICS India, the renowned sportswear giant, celebrated the stellar accomplishments of Manpreet Singh, an Indian Hockey player, at a special felicitation ceremony held on October 31, 2023. The grand honoring event took place at the ASICS Exclusive Store in Jalandhar, situated in the heart of Punjab, India
The event commemorated not only Singh’s impressive performance in a historic gold medal victory at the Asian Games 2023 but also marked the beginning of an exciting collaboration between the celebrated athlete and ASICS India. The Indian hockey team clinched a spectacular gold medal win at the Asian Games 2023, defeating arch-rivals Pakistan in a thrilling finale. Singh’s exceptional play throughout the tournament earned him the prestigious title of ‘Player of the Tournament,’ further cementing his position as a true icon of Indian hockey.
The felicitation event served as a heartfelt homage to Singh’s exceptional talent, unparalleled commitment, and inspiring leadership. It also highlighted ASICS India’s dedication to championing and honoring the nation’s sporting heroes.
Reminiscing about this milestone, Manpreet Singh shared, “This victory is a testament to the collective efforts and resilience of our team. I am immensely grateful and privileged to be associated with ASICS India, a brand that shares my commitment to greatness and truly embodies the spirit of sporting excellence. Their unstinting encouragement and faith in my abilities have been pivotal in my progress as a hockey player. Together, we share a mutual aspiration to inspire future generations of athletes and take Indian hockey to even greater heights.”
“Manpreet Singh is an embodiment of athletic prowess, embodying the true spirit of dedication, determination, and sportsmanship. His exceptional leadership and unwavering commitment to the sport have been crucial to the Indian hockey team’s stellar accomplishments. ASICS India is honored to be partnered with such an inspiring athlete and we are committed to supporting his journey as he further cements his legacy in the annals of Indian sports history,” said Mr. Rajat Khurana, Managing Director, ASICS India and South Asia.
ASICS India expresses its heartfelt appreciation to the media for their support in covering this significant occasion and highlighting the recognition of a genuine athletic icon.
