26, May 2026
Canopy’s New Report Highlights Fibre Breakthrough in the Fashion Industry
May 26, 2026, VANCOUVER: A new report from environmental nonprofit Canopy shows that wheat straw has the potential to create high-quality, sustainable viscose and lyocell fibre for the fashion industry — reducing reliance on forest fibres, cutting air pollution, and creating new income opportunities for rural communities.
The report, called From Wheat Straw to Wardrobes: Fashioning a new fibre future, reveals the results of a pilot project that tested whether pulp made from Indian wheat straw could be used to create high-quality viscose and lyocell fibres instead of conventional wood-derived pulp.
The results show that wheat straw pulp can not only directly replace wood-based pulp in viscose and lyocell fibre production, but can also create a range of yarns and fabrics that successfully meet brand performance and technical standards across multiple product applications.

Wood-derived pulp is used to create many Man-Made Cellulosic Fibres (MMCFs) including viscose and lyocell. These materials are often positioned as more environmentally friendly alternatives to synthetic fibres such as polyester, and to cotton, due to being derived from trees. However, analysis shows that more than 300 million trees are cut down annually to create these fibres, including from some of the world’s most climate-critical and biodiversity-rich forests. Leaving these forests standing is one of the fastest and most cost-effective ways to reduce carbon emissions and support the global “30×30” biodiversity target, which aims to protect 30% of the world’s land and waters by 2030.
The pilot — named Project Latvus — brought together nonprofits Canopy and Fashion for Good, brands C&A, H&M Group, and Reformation, supply chain innovators and manufacturers Chempolis, TITK, Inovafil, Yee Chain, Shahi, Filpucci, and DBL traceability technology provider Textile Genesis and wheat straw supplier A2P (Agri to Power) Energy. The project was supported by Laudes Foundation and built on Spinning Future Threads, an earlier report commissioned by Laudes, which found that agricultural waste could be feasibly sourced as a raw material for textiles. By connecting stakeholders across the supply chain, Project Latvus aimed to integrate every stage of production — from farm to garment — to help identify and solve challenges that often slow the scale-up of new materials.
Representatives from brand Reformation and TITK noted that the fibre closely matched the look and feel of conventional lyocell while meeting performance expectations for commercial applications. Other supply chain partners also reported confidence in the fibre’s potential to scale.
Canopy, who led the project and authored the report, noted that alternative feedstocks play a critical role in diversifying the fashion industry’s fibre basket, reducing reliance on forests, and strengthening supply chain resilience. They also highlight the wider environmental and social benefits of scaling these materials, including reducing air pollution from crop burning and creating new income opportunities for rural farming communities.
In particular, the report highlights India’s potential to become a leader in the production of next-generation MMCFs, due to the country’s large supply of agricultural residue alongside circular textile to textile production systems. Estimates suggest that more than 90 million tonnes of crop residue are burned annually in India, representing a significant untapped resource that could instead be used to create low-impact fibre for textiles and other uses. Scaling this opportunity could help create new income streams for farming communities, strengthen local manufacturing capacity and support the growth of a more circular textile industry. Crop burning is also estimated to contribute to seasonal air pollution in Northern India, where levels of fine particulate matter known as PM2.5 — tiny air pollution particles that can harm human health — have in recent years measured above WHO safety guidelines.
Canopy is calling on fashion brands to support the scale-up of MMCFs that don’t rely on wood pulp, noting in the report that pooled demand will help these materials achieve price parity and scale quickly.
“Project Latvus shows that the future of fibre is already here. While continued scale-up is needed to optimize efficiency and close the price difference, the direction is clear — Next Gen MMCFs are ready for the next stage of commercial adoption,” said Nicole Rycroft, Founder and Executive Director of Canopy. “By diversifying feedstocks beyond forests, we have a real opportunity to build a more resilient, circular, and low-impact textile industry.”
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- By Neel Achary
26, May 2026
A Different Kind of Seattle Landmark: World’s Largest Goodwill Offers Visitors a One-of-a-Kind Experience Near Seattle Stadium
SEATTLE — May 26, 2026 — With Seattle set to welcome visitors from around the world for the FIFA Soccer World Cup in just a few weeks, those planning their time between matches will likely gravitate toward familiar stops, such as Pike Place Market, the Space Needle, and MoPOP. Just steps from Seattle Stadium, a less known stop offers a different kind of experience:
Evergreen Goodwill of Northwest Washington’s Seattle flagship store, the largest Goodwill in the world, invites visitors to immerse themselves into something very Seattle—the city’s commitment to sustainability and the circular economy.

A treasure hunters’ paradise, the 70,000-square-foot resale space stocks approximately 10,000 new items on the shop floor each day. A team comprised of members from over 20 different nations assists visitors as they explore and replace whatever they may have forgotten at home or didn’t realize they might need for their trip.
For travelers navigating a busy and often expensive event, resale offers a compelling shopping alternative:
- A multitude of affordable options at a time when prices are rising
- Access to quality used items being kept out of landfills for minimum environmental impact
- A retail experience shaped by the local community, where inventory reflects what Seattleites give—the best starting point for memorable travel souvenirs
For those moving between matches or exploring nearby neighborhoods, the store can serve several purposes at once: a place to pick up an extra layer, find something unexpected, or take home a piece of Seattle that doesn’t feel mass-produced. Its proximity to Seattle Stadium makes it an easy addition to any itinerary, whether stopping in briefly or spending time exploring.
Unlike traditional retail, each purchase carries an added dimension. Revenue from every sale supports Evergreen Goodwill’s tuition-free job training, education, and career placement programs across Northwest Washington, connecting everyday shopping to long-term community impact.
26, May 2026
ECS to Showcase AI-ready Computing Platforms at COMPUTEX 2026
Taipei, Taiwan – May 26, 2026 – Elitegroup Computer Systems (ECS), a leading global provider of motherboards, mini PCs, and computing solutions,will participate in COMPUTEX 2026 from June 2 to 5, 2026, at Taipei Nangang Exhibition Center, Hall 1, Booth J1317a. Under the theme Power AI Computing, ECS will present its latest motherboards and LIVA Mini PCs, highlighting how compact and scalable PC platforms can support AI Agent workloads, Edge AI processing, smart healthcare applications, and embedded deployments.
ECS will demonstrate how LIVA Mini PCs can be flexibly deployed in edge computing environments to support AI-assisted information retrieval, private knowledge base applications, healthcare data monitoring, and embedded commercial deployments. Through these demonstrations, ECS will highlight the role of LIVA Mini PCs in data processing, application execution, real-time monitoring, and vertical use cases. ECS will also showcase motherboard platforms with high-performance expansion capabilities, providing customers with a broader choice of computing foundations for AI and edge applications.

Showcasing AI Agent Applications in PC Environments
ECS will showcase OpenClaw AI Agent applications running on an AMD desktop PC at its booth, demonstrating how AI Agent capabilities can be applied in PC-based environments. The demonstration will cover common scenarios such as system status queries, information search, and content summarization, showing how AI Agents can help users streamline daily operations and improve information processing efficiency.Through this demonstration, ECS will further present the flexibility and practical value of integrating AI Agent applications into commercial PC environments.
Extending Edge AI into Healthcare and Private Knowledge Applications
ECS will showcase the LIVA Z11 PLUS mini PC in two Edge AI and data-driven scenarios: healthcare monitoring and private knowledge base applications. In the healthcare demonstration, the Z11 PLUS will support hemodialysis simulation and FHIR BOX applications, showing how a compact mini PC can serve as an edge computing node for medical data collection, real-time monitoring, and data format conversion.
The knowledge base scenario will run a local database with a natural language interface, enabling users to query product and business information more intuitively. This highlights the role of mini PCs in enterprise information access, private data environments, and on-site applications where sensitive information needs to be managed locally. Powered by Intel® Core™ Ultra processors, the LIVA Z11 PLUS provides high-speed storage, dual networking, and USB4 connectivity to support data-intensive Edge AI applications.
Expanding the LIVA Lineup from AI-ready Performance to Embedded Flexibility
Beyond AI application demonstrations, ECS will present its full LIVA Mini PC lineup and next-generation platforms for commercial, edge, and embedded deployments. The new LIVA Z15 PLUS, built on the Intel® Wildcat Lake platform with integrated NPU-based AI acceleration, will be a key highlight of ECS’s LIVA showcase, addressing high-performance commercial use, AI-assisted workloads, and edge computing applications.
ECS will also feature the LIVA One H810, extending the LIVA One series’ upgradeable socket-type design with the Intel® Core™ Ultra LGA1851 platform. For low-power and embedded applications, the LIVA Z4F offers fanless reliability, while the LIVA Q4 combines an ultra-compact form factor with 45W USB Type-C power input for mobile, space-constrained, and flexible installation environments.
26, May 2026
MAHE Partners with the UK Government to Host the UK–India HealthTech Accelerator Programme
The 4th Edition of the Programme Will Be Hosted at the MAHE Campus in Manipal from 22–24 July 2026

Manipal, May 25: Manipal Academy of Higher Education (MAHE), an Institution of Eminence Deemed to be University, will be the Host Institution for the prestigious UK–India HealthTech Accelerator Programme for the 2026–2028 cycle, in partnership with the UK Government. In a significant milestone for India–UK collaboration in healthcare technology, the 4th Edition of this programme will be hosted at the MAHE campus in Manipal from 22–24 July 2026.
The three-day accelerator programme will bring together HealthTech startups, innovators, policymakers, healthcare experts, investors, and industry leaders from India and the United Kingdom to promote collaboration, knowledge exchange, and innovation in healthcare technology.
The programme will select 25 HealthTech companies from across India to participate in the fully funded accelerator. Among them, six companies will receive an opportunity to participate in a fully funded immersion visit to the United Kingdom, enabling direct engagement with the UK healthcare ecosystem and industry stakeholders.
The initiative aims to support Indian HealthTech companies developing innovative solutions that can address global health concerns, to get access to experts in the United Kingdom’s National Health Service (NHS). While enabling founders and businesses to have a global impact, the programme strengthens India–UK collaboration in healthcare technology and digital health transformation. The accelerator will focus on critical thematic areas, including workforce productivity, preventive care, patient pathway management, urgent care optimisation, healthy ageing, FemTech, artificial intelligence, and healthcare data technologies.Speaking about the initiative, Dr Sharath K. Rao, Vice Chancellor, MAHE, said, “Hosting the UK-India HealthTech Accelerator reflects MAHE’s commitment to not just engage with global healthcare conversations, but to shape them. Our partnership with the British High Commission is rooted in a shared belief in purposeful innovation and the power of collaboration. We are pleased to welcome India’s leading HealthTech startups to Manipal and look forward to ideas from this programme creating a meaningful impact for patients in the UK and beyond.”Chandru Iyer, British Deputy High Commissioner to Karnataka added “India’s HealthTech ecosystem, one of the largest in the world, is developing rapidly, underpinned by innovation and affordability. And the UK is keen to work with Indian health-tech companies that are developing pioneering solutions. Through the Accelerator, a select cohort of companies would receive tailored guidance to align their propositions in line with the UK’s health priorities, connect with experts and decision-makers, and build partnerships propelling them to scale. We are delighted to partner with Manipal Academy of Higher Education (MAHE), taking forward our joint vision to enable innovators to build solutions for patients worldwide.”
Through this collaboration, MAHE reaffirms its commitment to promoting innovation, entrepreneurship, and translational research at a global scale. The university’s role as Host Institution positions Manipal as a nodal point for some of the most consequential conversations in healthcare technology today, effectively connecting Indian ingenuity with the needs of one of the world’s largest and most complex public health systems. HealthTech startups and innovators interested in participating in the 4th Edition of the UK–India Health Tech Accelerator Programme can register through the official programme portal.
Please use the link below to complete your registration
https://eu.eventscloud.com/website/19743/home/
25, May 2026
UK’s Crypto Pivot Sparks New Possibilities for India’s Digital Finance Sector
New Delhi, 25 May 2026
The United Kingdom has made a quiet but decisive shift in how it views crypto. What was once treated as a risky, fringe activity is now being brought firmly within the boundaries of mainstream financial regulation. This is not a rhetorical change but it is structural. The UK is building a full regulatory regime where crypto firms will be authorised, supervised, and held to standards similar to traditional financial institutions. The Financial Conduct Authority (FCA) has already laid out timelines, with firms expected to begin applying for authorisation from September 2026, ahead of a broader regime coming into force in 2027.
What is striking about the UK approach is that it is anti-disorder. Regulators are simultaneously encouraging innovation and tightening enforcement. Stablecoins, for instance, are being actively explored as part of the payments ecosystem, with regulatory sandboxes allowing experimentation under supervision. At the same time, authorities have shown they are willing to act against non-compliant activity, including recent crackdowns on illegal crypto trading networks.

India, in contrast, has taken a far more cautious and fragmented path. Instead of building a regulatory framework, it has focused on taxation as the primary tool of policy. Crypto gains are taxed at a flat 30%, accompanied by a 1% tax deducted at source on transactions. This makes India one of the most heavily taxed crypto markets in the world. Yet, despite this clarity on taxation, there is still no comprehensive regulatory structure governing exchanges, custody, or investor protection.
This creates a peculiar imbalance. Crypto is recognised as a taxable asset, but not as a regulated financial product. The state participates in the upside through taxes without fully defining the rules of the market itself. At the same time, institutional caution remains high. The Reserve Bank of India has repeatedly flagged concerns around financial stability and has instead pushed for a central bank digital currency as a safer alternative to private crypto assets.
The divergence between the UK and India reflects two very different policy instincts. The UK is choosing integration: bringing crypto into the system, regulating it, and shaping its evolution from within. India is choosing containment: discouraging excessive participation while waiting for global standards to settle. Both approaches are defensible, but they lead to very different outcomes in practice.
The UK’s model creates clarity. Firms know the rules, investors understand the risks, and innovation happens within defined boundaries. India’s approach, however, risks creating prolonged uncertainty. High taxes combined with regulatory ambiguity risk pushing activity offshore, even as domestic demand continues to exist. Industry voices in India have increasingly called for clearer rules and rationalisation of the tax regime, arguing that certainty not just caution is essential for growth.
What is becoming evident is that crypto policy is no longer just about risk management it is about economic positioning. The UK is attempting to position itself as a global hub where crypto can operate within a trusted regulatory environment. India, by contrast, is still calibrating its stance, balancing concerns around stability with the need to not fall behind in financial innovation.
In the end, the question for India is not whether to follow the UK model, but whether its current middle path is sustainable. Markets tend to gravitate toward jurisdictions that offer clarity, even if the rules are strict. A system that taxes without regulating may not hold for long. Because in finance, as in policy, choosing to wait is not a neutral act. It is a decision in itself and one that shapes who leads and who follows in the next phase of global financial evolution.
25, May 2026
Affordable Grooming Gets a Boost as VI-JOHN Launches Rs.20 Twin Blade Razor
Ghaziabad 25 May 2026:
VI-JOHN strengthens its grooming portfolio with a comfortable, value-driven shaving solution for the mass market. Reinforcing its commitment to making quality grooming accessible to a wider base of consumers, VI-JOHN has announced the launch of the VI-JOHN Shave Pro Twin Blade Razor, an affordable shaving solution designed to deliver a smooth, comfortable, and reliable shaving experience for the mass Indian market. Priced at just ₹20, the razor aims to bridge the gap between low-cost disposable razors and premium multi-blade systems by offering improved shaving performance at an accessible price point.

The launch marks VI-JOHN’s strategic entry into the affordable razor category as the brand continues to strengthen its presence across the broader men’s grooming ecosystem. Building on its strong legacy in shaving preparations and grooming products, the company aims to make upgraded shaving experiences accessible to consumers across urban, semi-urban, and rural India.
Speaking on the launch, Ashutosh Chaudharie, GM Marketing, VI-JOHN Group, said, “At VI-JOHN, we have always believed that quality grooming should be accessible to every consumer. Shaving is an everyday ritual for millions of Indian men, and we saw an opportunity to introduce a product that delivers both comfort and value. With the launch of the VI-JOHN Shave Pro Twin Blade Razor, we aim to offer consumers a reliable grooming solution that combines quality, performance, and affordability. This launch also reflects our larger vision of democratising quality grooming and expanding VI-JOHN’s presence across the shaving ecosystem.”
The razor features two super sharp Japanese blades designed to provide a closer and more precise shave with minimal effort. It also includes an Aloe Vera lubrication strip that helps soothe the skin, improve glide, and reduce irritation during shaving. Additionally, the razor’s longer ergonomic handle offers better grip and control, improving stability and helping minimise the risk of nicks and cuts during everyday use.
The product has been developed keeping Indian grooming habits and consumer preferences in mind, where affordability, convenience, and reliable performance remain key purchase drivers. With a large proportion of consumers still relying on basic shaving solutions, VI-JOHN identified a strong opportunity to introduce a better-quality razor that balances comfort, performance, and value.
India’s grooming market continues to see growing demand for affordable yet effective grooming products, particularly across Tier 2, Tier 3, and rural markets where grooming awareness and aspirations are steadily rising. With nearly 65% of India’s population residing in semi-urban and rural areas.
With the launch of Shave Pro, VI-JOHN continues to strengthen its commitment to delivering affordable, reliable, and accessible grooming solutions for Indian consumers.
25, May 2026
Sundaram Finance logs disbursements of Rs. 32,321 crores for FY26
Audited standalone & consolidated financial results for the quarter and year ended March 31, 2026

L to R -Mr. M. Ramaswamy, Chief Financial Officer, Mr. Rajiv C. Lochan, Managing Director, and Mr. A. N. Raju, Joint Managing Director of Sundaram Finance Limited addressing the media
May 25: The Board of Directors of Sundaram Finance Ltd. (SFL) approved the audited standalone and consolidated financial results for the quarter and year ended March 31, 2026, at its meeting held on May 25, 2026, in Chennai.
“Q4FY26 witnessed continued improvement in the economic environment following the GST 2.0 reforms effected in September 2025. While H1FY26 witnessed trade tariff related complications resulting in somewhat muted demand and macroeconomic activity, H2FY26 gathered steam spurred by the transmission of monetary policy and stimulus provided by fiscal policy measures.Under these circumstances, Team Sundaram has delivered 16.4% growth in AUM to Rs. 59,908 crores, asset quality with net stage 3 assets at 0.69% vs 0.75% last year and profits after tax growth of 19% year-on-year. Our Group companies in asset management, general insurance and home finance have continued to record strong results. We continue to rely on our time-tested approach of steady and sustainable growth with best-in-class asset quality and consistent profitability,” said Harsha Viji, Executive Vice Chairman.
AUM for FY26 grew 16% to Rs. 59,908 crores. Disbursements for FY26 recorded a growth of 14% over FY25 and for Q4FY26, disbursements have grown 17% Y-o-Y. Gross stage 3 assets as on March 31, 2026, stood at 1.44% with provision cover of 53% as against 1.44% as on March 31, 2025, with provision cover of 49%. Profits from operations performed strongly, growing by 18% in FY26 and 14% in Q4FY26. Profit after tax registered a 19% rise in FY26, with net profit at Rs. 1,834 crores.
During the year, the Company has considered Rs. 75 crores under “Exceptional Items” for the incremental impact of the new Labour Codes. Consequently, for Q4, the net profit grew by 11% to Rs. 608 crores. Return on assets closed at 3.03% in FY26 as against 2.85% for FY25 and capital adequacy at 19.1% remained quite comfortable.
Rajiv Lochan, Managing Director, stated, “Our overall performance for the year has been well balanced across growth, asset quality and profitability. Our profitability and profit growth has been strong, asset quality has improved substantially in Q4FY26 to close the year well and growth in disbursements and assets under management has been reasonable. Looking ahead, we remain optimistic that India’s macroeconomic fundamentals remain strong supported by resilient domestic consumption, sustained public capital expenditure and a gradual revival in private investment. While uncertainties due to geopolitical challenges are a key monitorable, we remain confident of our plan to gain market share, maintain best in class asset quality and operating expenses and deliver sustainable profit growth.”
STANDALONE PERFORMANCE HIGHLIGHTS FOR FY26
·Disbursements for FY26 grew by 14% to Rs. 32,321 crores as compared to Rs. 28,405 crores registered in FY25. Disbursements for Q4FY26 grew by 17% to Rs. 8,051 crores as compared to Rs. 6,873 crores registered in Q4FY25.
·The assets under management grew by 16% to Rs. 59,908 crores as on 31stMarch 2026 as against Rs. 51,476 crores as on 31stMarch 2025.
·Net interest income (NII) grew by 21% to Rs. 3,376 crores in FY26 from Rs. 2,793 crores in FY25. Q4FY26 growth in NII was 20% to Rs. 901 crores.
·Gross stage 3 assets as on 31stMarch 2026 stood at 1.44% with 53% provision cover as against 1.44% with provision cover of 49% as on 31stMarch 2025. Net stage 3 assets as on 31stMarch 2026 closed at 0.69% as against 0.75% as on 31stMarch 2025. During the year, the Company reviewed and refined its methodology for computing Expected Credit Loss (ECL), including the use of more recent historical data and machine learning-based model enhancements, where appropriate.
·The Gross and Net NPA, as per RBI’s asset classification norms for NBFCs, are 2.14% and 1.27% respectivelyas against 2.17% and 1.38% as of 31stMarch 2025.
·Costto income ratio improved to 28.71% in FY26 as against 30.80% in FY25.
·Profits from operations grew 18% to Rs. 2,151 crores in FY26 as against Rs. 1,825 crores in FY25. For the quarter, profits from operations grew 14% to Rs. 622 crores.
·The Company has considered Rs. 75 crores under “Exceptional Items” for the incremental impact of the new Labour Codes.
·Higher dividend income resulted in profit after tax registering 19% rise in FY26, with net profit at Rs. 1,834 crores as against Rs. 1,543 crores in FY25. For Q4FY26, PAT grew 11% Y-o-Y to Rs. 608 crores.
·Return on assets (ROA) for FY26 closed at 3.03% as against 2.85% for FY25. Return on equity (ROE) was at 17.49% for FY26 as against 16.30% for FY25. Including the impact of new Labour Codes, the ROA and ROE for FY26 were 2.94% and 17.00% respectively.
·Capital Adequacy Ratio stood at 19.1% (Tier I –17.2%) as of 31stMarch 2026 compared to 20.4% (Tier I – 17.4%) as of 31stMarch 2025.
·The Company has declared a final dividend of Rs. 24/- per share (240%).
CONSOLIDATED PERFORMANCE HIGHLIGHTS FOR FY26
The consolidated results of SFL include the results of its standalone subsidiaries Sundaram Home Finance, Sundaram Asset Management and joint venture company Royal Sundaram General Insurance.
·The assets under management (AUM) in our lending and general insurance businesses stood at Rs. 89,541 crores as on 31stMarch 2026 as against Rs. 78,145 crores as on 31stMarch 2025, a growth of 15%. The assets under management of our asset management business stood at Rs. 77,457 crores as on 31stMarch 2026 as against Rs. 71,826 crores as on 31stMarch 2025.
·Profit after tax for FY26 grew by 10% to Rs. 2,059 crores as compared to Rs. 1,879 crores in FY25, after considering Rs. 76 crores under “Exceptional Items” for the incremental impact of the new Labour Codes.
GROUP COMPANY PERFORMANCE HIGHLIGHTS
Our group companies continued to perform well.
·The asset management business closed the year ended 31stMarch 2026with assets under management of Rs. 77,457 crores (around 80% in equity) and consolidated profits from the asset management businesses were at Rs. 174 croresas against Rs. 154 crores in FY25.
·Royal Sundaram reported a Gross Written Premium (GWP) of Rs. 4,638crores as compared to Rs. 4,065 crores in the previous year, representing a growth of 14%. The company reported a profit after tax of Rs. 107 crores for FY26 as against a profit of Rs. 133 crores in FY25.
·Sundaram Home Finance disbursements grew by 4% to Rs. 6,805 crores in FY26. The profit for FY26 was Rs. 282 crores, as against Rs. 245 crores in FY25.Gross stage 3 assets as on 31stMarch 2026 stood at 1.11% as against 1.02% as on 31stMarch 2025. Net stage 3 assets as on 31stMarch 2026 closed at 0.51% as against 0.53% as on 31stMarch 2025.The Gross and Net NPA, as per RBI’s asset classification norms, are 1.21% and 0.59% respectivelyas against 1.33% and 0.77% as of 31stMarch 2025.
25, May 2026
Shriram General Insurance and Piramal Finance Join Hands for Strategic Partnership
May 25 : Shriram General Insurance today announced a strategic corporate agency partnership with Piramal Finance, a retail-focused upper-layer NBFC in India, to improve access to insurance solutions, particularly across semi-urban and rural markets.

Under the partnership, SGI will leverage Piramal Finance’s extensive branch network and customer outreach to offer its wide range of insurance products across 701 branches of Piramal Finance spanning 26 states and over 13,000 pin codes.
The partnership reflects the shared commitment of both organisations to make insurance solutions more accessible and meaningful for customers, helping them safeguard their assets, livelihoods and long-term financial well-being. By combining Shriram General Insurance’s long-standing industry experience, customer-centric approach, and the trust it has built over the years with Piramal Finance’s innovative ‘High Tech + High Touch’ approach, the partnership aims to create seamless and convenient access to protection solutions across diverse geographies.
Speaking on the partnership, Mr. Jairam Sridharan, MD & CEO, Piramal Finance Limited, said:
“We are pleased to partner with Shriram General Insurance to expand the reach of insurance solutions across our customer base, particularly in semi-urban and rural markets. Insurance penetration remains low across many parts of India, especially in smaller towns and there is a need for simpler and more inclusive protection solutions. For many of our customers, a single unexpected event can set a family back significantly. Insurance is therefore not just a product, but a way to protect what they worked hard to build.
Through this partnership, we hope to bring insurance products closer to customers through our extensive branch network and on-ground presence, in a way that is simple, trusted and accessible. As a company, we see this as an extension of our responsibility to stand by our customers, helping them not just grow but stay protected.”
Mr. Aftab Alvi, Executive Director and CMO, Shriram General Insurance Company, said:
“We are delighted to partner with Piramal Finance to further strengthen our distribution capabilities and expand access to comprehensive insurance solutions across a broader customer base. This collaboration brings together our customer-centric offerings and Piramal Finance’s extensive reach and customer ecosystem, enabling us to enhance insurance accessibility, particularly across underserved and emerging markets where insurance penetration remains low. We believe this partnership will play a meaningful role in deepening financial protection, driving greater awareness, and delivering enhanced value to customers. It also reinforces our continued commitment towards building strong strategic alliances that support sustainable growth and wider insurance inclusion.”
25, May 2026
PepsiCo India, the energy drinks market leader, expands the category with a bold new flavour – Sting Classic Kick

Hyderabad, May 25: PepsiCo India’s iconic energy drink brand, Sting® Energy is turning up the intensity with the launch of Sting® Classic Kick – a bold new flavour designed for today’s generation that thrives on individuality, high energy and is always looking for choices. Expanding the Sting portfolio, the new flavour introduces a bold identity rooted in intense energy, retaining the brand’s signature fun and cheeky personality.
The launch is accompanied by a high-octane campaign film for ‘Sting Classic Kick’, showcasing actor Lakshya in a stylish restaurant setting. He effortlessly takes control of a tense situation with wit, confidence, and unmistakable Sting® energy, perfectly reflecting the flavour’s bold and commanding personality.
The film opens inside a restaurant where two intimidating men are seen roughing up an innocent waiter. Sitting nearby, Lakshya casually intervenes, asking them to take it easy. Dismissing him mockingly, the men tell him to focus on the peanuts on his table. Calm and unfazed, Lakshya takes a swig of Sting® Classic Kick and slams the bottle onto the table. In a dramatic slow-motion sequence, peanuts leap into the air and are flicked like carrom strikers toward the men, sending them flying backwards in a stylishly exaggerated display of power. The film closes with the actor’s effortless smile and the bold sign-off.
Commenting on the launch, Diksha Bajaj, Category Head – Energy Portfolio, PepsiCo India, said: “As the leading brand in India’s energy drink category, Sting Energy continues to expand and evolve the category through innovation that offers consumers greater choice and differentiated flavour experiences. With the launch of Sting® Classic Kick, we are introducing an enhanced bold new flavour that responds to evolving consumer preferences while staying true to the high-energy experience Sting Energy is known for. The launch reinforces our commitment to continuously growing the category and bringing exciting new offerings to consumers.”
Adding to this, actor Lakshya said: “While shooting the campaign, I really enjoyed the intense energy and cinematic treatment that the film brings alive. The action, humour and confident storytelling come together in a very entertaining way, making the campaign feel stylish and impactful. What makes the campaign stand out is how effortlessly it captures the bold and distinctive appeal of the all-new Sting Classic Kick flavour, and I’m excited for audiences to experience it.”
The campaign builds on Sting®’s youthful and disruptive brand voice, introducing a more, bold and self-assured tonality for Classic Kick.” With cinematic visuals, high-energy storytelling, and stylized action, the campaign aims to resonate with consumers seeking a flavour that feels powerful and differentiated.
The new Sting® Classic Kick campaign will be amplified through a 360-degree rollout across television, digital, social media, influencer collaborations, and outdoor platforms.
25, May 2026
Malaysia Airlines Marks 200th Boeing Aircraft Delivery Milestone with Latest 737-8 Arrival
KLIA, May 25: Malaysia Airlines today marked the arrival of its Boeing 737-8 aircraft, the fourth of the type delivered to the airline this year, and a milestone that also represents the 200th Boeing aircraft delivered to Malaysia Airlines in its history. 
Captain Nasaruddin A. Bakar, President and Group Chief Executive Officer of MAG, said,
“This delivery holds special significance as it marks the 200th Boeing aircraft to join the Malaysia Airlines fleet since 1972. More than just an addition to our fleet, this milestone reflects a long-standing operational history that has supported our capacity growth and fleet evolution over the decades as we continue our deep-seated mission to connecting Malaysia to the world. The introduction of these nextgeneration aircraft will further strengthen our ability to support future growth opportunities and evolving market needs, while continuing to deliver a more modern and comfortable travel experience for our customers.”
The airline’s fleet history reflects periods of significant scale and ambition, including widebody operations such as the Boeing 747 and Boeing 777, which underscored the airline’s long-haul capabilities and global connectivity during key phases of growth. Together with the evolution of the Boeing 737 family, these aircraft reflect how the airline that has continuously adapted, modernised, and expanded its reach over the decades.
Today’s aircraft, bearing registration number 9M-MVR, departed from Boeing’s Seattle Delivery Centre on 21 May 2026 at 2:00pm local time and made refuelling stops in Honolulu and Guam before continuing its journey home to Malaysia. Operated as flight MH5045, the aircraft was flown by Captain Arian Syazwara B. Adenan, Captain Mohd Aidilputra bin Abd Razak and First Officer Ahmad Asnawi bin Ahmad Rahman, and landed at KL International Airport on 24 May 2026 at 1:30pm after a a total flight time of 19 hours 44 minutes.
he latest addition reflects Malaysia Aviation Group’s continued focus on fleet modernisation as it strengthens network connectivity, improves efficiency and enhances the travel experience across its network. The Boeing 737-8 plays an important role in supporting the Group’s narrowbody operations with greater fuel efficiency, improved reliability and enhanced passenger comfort.
To date, MAG has taken delivery of 18 Boeing 737-8 aircraft from its total order of 55 Boeing narrowbody aircraft, comprising 43 Boeing 737-8s and 12 Boeing 737-10s, with deliveries scheduled through to 2030.