20, Aug 2025
Building a Self-Reliant India Through Lithium Technology: Transforming Residential and Commercial Power Backup

chirag

By Chirag Chawla, Founder & CEO, Electrent Energy

India’s journey toward energy self-reliance is gaining momentum, with lithium-based technologies playing a pivotal role. Frequent power outages, voltage fluctuations, and growing electricity demand have highlighted the need for reliable backup systems across both homes and commercial spaces. As a result, lithium-ion batteries are increasingly being adopted for their efficiency, durability, and compatibility with clean energy sources.

While traditionally associated with electric vehicles, lithium batteries are now making inroads into residential and commercial power storage—offering an alternative to conventional lead-acid systems. This transition supports broader national goals of sustainability, energy independence, and local innovation.

The Shift from Traditional to Modern Backup Systems
Lead-acid batteries have long been the standard for inverter-based power backup in Indian households and businesses. However, they come with several limitations—shorter lifespan, larger size and weight, slower charging times, and regular maintenance requirements.

In contrast, lithium-ion batteries offer:

• Longer life cycles
• Higher energy density, resulting in smaller and lighter systems
• Faster charging capabilities
• Better thermal stability and overall safety
• Greater efficiency, with charge-discharge rates more than 95%

For homes, these advantages mean less space is needed for backup systems, and appliances can run longer during outages. In commercial environments, this translates to reduced downtime, lower maintenance, and improved operational reliability.

Market Trends and Growing Demand

India’s demand for lithium-ion batteries is growing at a rapid pace. According to market research, the domestic lithium-ion battery market was valued at $5.78 billion in 2025, and it is projected to exceed $16 billion by 2030, expanding at a compound annual growth rate (CAGR) of over 22%.

While the electric vehicle (EV) sector is a major consumer, the stationary energy storage segment which includes inverter backup systems for homes and businesses is also expanding. Increasing awareness, unreliable grid conditions, and the popularity of solar power are driving this growth in non-automotive applications.

Another forecast suggests that by 2030, India’s total lithium-ion battery demand could reach 115 GWh, with around 14% CAGR projected for stationary use cases. This includes power backup in residences, offices, shops, hospitals, and small-scale industries.

Policy Support and Domestic Manufacturing

India’s government has introduced several initiatives to boost domestic battery production and reduce dependence on imports. Among them, the Production-Linked Incentive (PLI) Scheme stands out as a key driver, incentivizing large-scale manufacturing of advanced chemistry cells, including lithium-ion batteries.

In addition to incentives, the government has also rationalized import duties on battery components and supported the development of battery parks and R&D facilities. These steps are expected to reduce production costs, increase availability, and improve supply chain resilience over time.

Cost and Accessibility

One of the biggest concerns about lithium-ion technology has been its cost. However, prices have dropped significantly in recent years due to technological improvements, economies of scale, and increased competition.

Today, lithium battery backup systems cost nearly the same as lead-acid batteries, and in some cases, even less while still offering a far lower total cost of ownership This is due to:

• Reduced maintenance
• Longer product life
• Higher efficiency
• Lower replacement frequency

As domestic manufacturing scales up and competition increases, lithium-based solutions are becoming more accessible to both urban and rural users. Households benefit from consistent lighting and appliance use, while businesses gain more dependable operational continuity.

Environmental Benefits and Recycling Efforts

In addition to reliability and efficiency, lithium technology supports India’s environmental goals. These batteries:

• Do not contain toxic metals like lead or cadmium
• Are more energy-efficient, reducing greenhouse gas emissions
• Have smaller environmental footprints due to longer lifespan and compact design

Furthermore, battery recycling is an emerging area of focus. Recycling not only helps recover valuable materials like lithium, cobalt, and nickel but also reduces the environmental impact of battery disposal.
Industry experts estimate that India’s lithium-ion battery recycling market could quadruple by 2030, supported by government policies and industry partnerships. These developments could reduce raw material imports and enhance India’s resource independence.

Integration with Renewable Energy
Lithium batteries are highly compatible with solar energy systems. Across India, more homes and commercial units are installing rooftop solar panels paired with lithium storage. This integration allows users to store solar power during the day and use it during power cuts or at night.
Such systems not only reduce electricity bills but also lessen dependence on the central grid, contributing to national renewable energy targets. Moreover, in regions with frequent outages or no grid access, solar-plus-storage setups offer an efficient alternative to diesel generators.

Challenges Ahead

Despite promising growth, the lithium battery sector in India still faces several challenges:

• Limited domestic reserves of lithium mean raw materials must be imported.
• High upfront costs may deter low-income users.
• Recycling infrastructure, while growing, is still in its early stages.

Addressing these issues will require continued investment, policy clarity, and innovation. Public-private collaborations, research into alternative battery chemistries, and improvements in collection and recycling logistics will be crucial in overcoming these hurdles.

Lithium battery technology is steadily transforming how power is stored and used in India. From homes to businesses, these systems are helping address longstanding issues related to power reliability, cost, and sustainability.

As India strives to become more energy independent, lithium-based backup systems—supported by strong policy frameworks, growing local manufacturing, and expanding recycling networks—are expected to play a vital role.

By enabling reliable, cleaner, and smarter energy solutions, lithium technology is not just reshaping the power backup landscape—it is also contributing meaningfully to India’s broader goals of self-reliance and environmental responsibility.

19, Aug 2025
KC GlobEd Partners with Aptech Limited to Scale Global Finance Education Across India and Beyond

New Delhi 19th August: KC GlobEd, one of India’s most trusted platforms for international finance education, has entered into a strategic partnership with Aptech Limited, a publicly listed EdTech leader. The two organisations formalised their collaboration through the signing of a Memorandum of Understanding (MoU), marking a significant milestone for the edtech veterans to make global finance education more accessible, structured, and outcome-driven.

KC GlobEd has built a reputation for its integrated approach to finance education. Its model combines AI-powered learning, real-time analytics, expert-led classes, and structured mentorship to ensure learners are both exam-ready and industry-prepared. The platform’s curated study plans, updated content aligned with global exam blueprints, mock tests, doubt-clearing sessions, and personalised academic guidance have already supported thousands of aspirants worldwide. Through this partnership, these strengths will now be amplified by Aptech’s expansive network and institutional presence. With Aptech’s reach across IT, aviation, preschool, media, and education, KC GlobEd’s learner-first approach gains the distribution power to serve students and professionals at scale, both nationally and internationally.

Through this partnership, KC GlobEd will extend the reach of its preparatory programs for globally respected certifications including US CPA, US CMA, US EA, and UK ACCA by leveraging Aptech’s expansive network of over 500 franchise centers in India and abroad. The collaboration also creates new pathways for KC GlobEd’s offerings to be considered in government tendering, corporate training initiatives, and institutional tie-ups. In doing so, KC GlobEd’s learner-first, tech-enabled approach takes center stage, while Aptech provides the scale and distribution support to bring it to students and professionals who have traditionally lacked access.

Mr. Kamal Chhabra, Founder and CEO of KC GlobEd, shared, “This collaboration is a meeting of strengths. KC GlobEd has always focused on making finance education structured, accessible, and globally relevant, while Aptech has built unmatched scale and trust in vocational training. Together, we bring both depth and reach. For us, this is not confined to expansion alone. It is about shaping the future of finance education with purpose. Right from a student in a Tier 2 city or a professional preparing for international certifications, our combined vision ensures that quality education and global opportunities are within their reach. This partnership is built on shared values and relentless emphasis to transform learning outcomes in finance at scale.”

The MoU was supported by Mr. Neerajh Malikk, Whole-Time Director and Board Member of Aptech Limited, and Mr. Gaaurav ARORA, Vice President at Aptech. Their shared belief in accessible, high-quality education played a crucial role in bringing both organisations together.

Mr. Neerajh Malikk, Whole-Time Director & Board Member of Aptech Limited, laid forward the values of the partnership with KC GlobEd, stating, “At Aptech, our mission has always been to deliver meaningful, future-ready education that transforms careers. This partnership with KC GlobEd brings a powerful alignment of vision and purpose. Together, we’re creating a bridge between global finance credentials and learners across India, no matter where they are – urban centres or smaller towns. We believe that high-quality, globally aligned learning should be within reach for every aspiring professional, and this collaboration is a step in that direction.”

With over 15,000 learners across 122 countries, KC GlobEd continues to grow its presence through franchise partnerships, corporate collaborations, and institutional tie-ups. The MoU with Aptech marks a significant step toward reaching underrepresented learners, enhancing skill development outcomes, and building stronger bridges between education and employability.

19, Aug 2025
SPJ True Realtyy Unveils “Vedatam,” a Prestigious Commercial Destination in Sector 14, Gurugram

SPJ True Realtyy, the real estate arm of the SPJ Group, unveils Vedatam, a high-street retail development in Sector 14, Gurugram. With an investment of approximately Rs. 500 Cr, the project is designed to redefine retail, leisure, and urban living, becoming the first organised commercial hub in this part of the city. The project’s total estimated sales realisation is expected to exceed ₹1,000 crore, funded through promoter equity and sales proceeds.

Spread across 4.15 acres, Vedatam will be developed in two phases over a three-year timeline. The development will feature over 400 premium commercial units and approximately 140 thoughtfully designed residences in (Phase- II), combining retail vibrancy with community living. Currently, the company has launched two floors in its retail segment offering spaces priced between ₹25,000 to ₹45,000 per sq. ft. on built-up area.

Centrally located to serve 11 adjoining sectors, including 8, 12, 14, 15, 16, 17, 22, 23 and Palam Vihar, Vedatam is designed around a curated retail, F&B, and entertainment mix. The retail segment spans three levels, Lower Ground, Upper Ground, and First Floor, ensuring high visibility for brands and seamless shopping experiences. The second floor is a culinary destination with fine dining, multi-cuisine outlets, a brewery, and a spacious food court, while the third-floor houses Sector 14’s only multiplex operated by PVR, alongside more F&B options.

Pankaj Jain, Founder and CMD, SPJ Group, said, “We believe that locations like Sector 14, densely populated yet untapped in organised retail, hold immense potential, and Vedatam is our answer to that opportunity. With this project, we are setting a new benchmark in neighbourhood retail and mixed-use development in Gurugram. Vedatam reflects our commitment to creating vibrant, sustainable ecosystems that blend lifestyle, leisure, and community living.”

With over 1,100 car parking spaces (including a unique three-level parking system), high-speed elevators and escalators, 100% power backup, advanced fire safety, and earthquake-resistant construction, Vedatam is engineered for operational ease and visitor comfort. Future phases will introduce premium residences and an exclusive clubhouse, fully realising the live-work-play vision.

Vedatam enjoys seamless access to NH-48, Old Delhi-Gurgaon Road, and the Dwarka Expressway, ensuring smooth mobility across NCR. It lies just 3 km from HUDA City Centre Metro Station and 5 km from MG Road Metro Station, while business districts like Cyber City, Udyog Vihar, and Golf Course Extension Road are all nearby. The IGI Airport is just a 20-minute drive away, making Vedatam a truly connected destination for modern urban living.

With a focus on innovation, quality construction, and strategic land positioning, SPJ True Realtyy aims to redefine the real estate narrative in NCR. Backed by the legacy and financial strength of the SPJ Group, Vedatam aligns with the company’s commitment to delivering projects that not only meet but exceed modern urban aspirations.

19, Aug 2025
Toyota Kirloskar Motor Launches Camry Hybrid Electric Vehicle – Sprint Edition

Mumbai, 19 August 2025: Toyota Kirloskar Motor Pvt. Ltd. (TKM) today launched the Camry Hybrid Electric Vehicle – Sprint Edition, a sportier and more dynamic expression of its iconic luxury hybrid electric sedan. Featuring a striking dual-tone exterior, matte black enhancements, and an exclusive sports kit*, this new variant blends dynamic aesthetics with refined performance. The Camry Sprint Edition reflects an enthusiastic persona – designed for those who seek fun-to-drive experience wrapped in sporty sophistication.

Expressing his thoughts on Camry Sprint Edition, Mr. Varinder Wadhwa, Vice President – Sales-Service-Used Car Business, Toyota Kirloskar Motor Pvt. Ltd., said, “At Toyota Kirloskar Motor Pvt. Ltd., our customer-centricity continues to guide our evolution, in line with the changing aspirations of today’s consumers. The Camry Sprint Edition reflects this approach – with a refreshed sporty character, highlighted by eye-catching dual-tone styling, bold black matte alloy wheels, and an exclusive Sports Kit that lends the vehicle an agile stance and commanding road presence. With this new variant, we are confident that the Sprint Edition will resonate with modern consumers and fortify Toyota’s commitment to sustainable mobility.”

The Toyota Camry Hybrid Electric Vehicle – Sprint Edition is equipped with advanced 5th Generation Hybrid Electric Technology, delivering a compelling blend of performance and fuel economy. The system produces a total output of 169 kW (230 PS), while offering best-in-class fuel efficiency of 25.49 km/l**. With drive modes such as Eco, Normal, and Sport, the vehicle adapts effortlessly to varied driving preferences.

Equipped with Toyota Safety Sense 3.0, the Camry Sprint Edition offers a comprehensive suite of features including Pre-Collision System, Dynamic Radar Cruise Control with full-speed range, Lane Departure Alert, Lane Tracing Assist, and Automatic High Beam. Supporting these are 9 SRS airbags, Vehicle Stability Control, Traction Control, Hill Start Assist Control, Electronic Parking Brake with Brake Hold, Tyre Pressure Monitoring System, and a 360° Panoramic View Monitor for added visibility and confidence. Convenience features such as a 10-way power-adjustable driver seat with lumbar support and memory, ventilated front seats, paddle shifters, wireless charger, Heads-Up Display, and memory settings for the Outside Rear-View Mirror (ORVM) and tilt-telescopic steering column bring together performance, luxury, and user-friendly functionality.

Available in 5 dual tone sporty colours, Emotional Red & Matte Black, Platinum White Pearl & Matte Black, Cement Grey & Matte Black, Precious Metal & Matte Black, Dark Blue Metallic & Matte Black—the Camry Sprint Edition reimagines premium hybrid sedan with a bold new edge. Toyota offers an 8-year or 160,000 km warranty (whichever comes first) on the hybrid battery, providing long-term peace of mind.

19, Aug 2025
A Night at the Museum: SAPA Goes Dark

Dali & Gala’s ongoing IP, A Night at the Museum, returns, inviting chefs to abandon the familiar confines of their own kitchens and step onto a blank, edible canvas.
A deliberate act of creative provocation: If you gave a chef complete freedom, what would they dream up?

On the 20th of August, that canvas belongs to Dina Weber of  SAPA Bakery, synonymous with artisanal bakes and dishes, is defined by seasonal ingredients, and a deep respect for culinary craft.

SAPA’s bright mornings slip into the shadowy world of Dali & Gala. The space is a surrealist cocktail bar, the mood is nocturnal, and the menu is an homage to Catalonia, Dalí’s birthplace, stitched with elements from his legendary cookbook, Les Dîners de Gala.

In its pages, Dalí himself warns:“If you are a disciple of one of those calorie-counters who turn the joys of eating into a form of punishment, close this book at once; it is too lively, too aggressive, and far too impertinent for you.”

This is food as theatre, where roasted leeks in molten camembert meet saffron-almond squid, where jasmine honey and challah ice cream share the stage with cherry jelly layered over panna cotta. It’s intimate, excessive, and deliberate.

Think Spanish bread served with dill butter from a grand communal stack; The Salade du Dumas, a beetroot, celery, and potato salad with anchovy aioli and crisp fried spinach; Pollo a la Catalan roasted chicken leg in a slow-cooked prune and raisin sauce; Calcots, roasted leeks with romesco sauce and molten Camembert; Mandonguilles, meatballs braised with squid in a saffron almond tomato wine sauce. Add to this Paté of chicken liver with cognac cranberry jelly and hogaza toast; Mel I Mato, whipped goat cheese with forest honey, walnuts, and toasted hogaza bread; and to end with a whimsical finale, Cherry Panna Cotta, layered with lush cherry jelly.

A Night at the Museum is about reimagining the familiar at a performative, sensory level, where food, space, and story collide. With SAPA Goes Dark, the result is a surreal feast that feels like stepping inside a painting: rich, unexpected, and impossible to forget.

19, Aug 2025
RapidShyp Unveils Its App for Seamless eCommerce Shipping

National, 19th August 2025: RapidShyp, a tech-enabled shipping aggregation platform built to streamline logistics for D2C and eCommerce brands, has launched its platform on both Google play store and iOS mobile app.  With 15+ courier partners, exciting shipping discounts, and coverage across 29,000+ pin codes, the app is designed to make eCommerce shipping faster, smarter, and digital. Backed by the decades of on-ground expertise of its parent company, Om Logistics, RapidShyp is set to deliver fulfillment capabilities that go beyond what traditional aggregators can offer.

One of the standout features of the RapidShyp app is Scan to Manifest, designed to make pickups faster and more efficient. Traditionally, couriers scan each package label individually during handovers, slowing down the process when dealing with multiple shipments.

With Scan to Manifest, sellers can now generate a single manifest barcode summarizing all their shipments and scan it directly from the app, no external scanner is required. This not only reduces pickup time but also ensures smoother, error-free bulk handovers, making shipping more effortless than ever before.

Some of its additional features include Smart Order Management, Next-Day Deliveries, Dedicated Shipping Advisors, RapidCOD, Multi-Courier Integration, Shipment Security Cover, etc. which are aimed at enhancing the user’s experience.

Commenting on the launch, Ravi Goel, CEO, RapidShyp said, “We’re thrilled to introduce the RapidShyp Mobile App, built for today’s SME sellers who manage everything from their phones. From booking to tracking to returns, we’ve made shipping as simple as sending a message. This launch isn’t just about convenience, it’s about empowering sellers to focus on growth while we take care of logistics. With an intelligent dashboard and advanced features like Scan to Manifest, we’re making shipping easier, smarter, and more accessible for businesses across India.”

18, Aug 2025
Masqati Dairy Products collaborates with American Pecans for its New Summer Delights.

Hyderabad, 18 August 2025: American pecans, known for their rich taste, buttery texture, and impressive nutrition profile, take centre stage in an exciting new collaboration with Masqati Dairy Products Limited. This partnership introduces a delicious twist on classic desserts and snacks, all infused with the nutty goodness of premium American pecans.

From indulgent frozen treats and drinks to savoury innovations, this launch showcases the remarkable versatility of pecans in Indian cuisine. The newly introduced line-up includes:

  1. Chocolate Pecan Ice Cream 
  2. Banana Pecan Shake 
  3. Pecan Curd/Yogurt Raita 
  4. Pecan Biscuit Sticks 
  5. Butter Pecan Ice Cream 
  6. Caramel Roasted Pecan Nuts 

Promotion will be carried out across Masqati outlets in Hyderabad, allowing consumers to experience these innovative offerings first-hand and discover the unique flavour of American pecans.

Speaking on the collaboration, Mr. Khalid Masqati, Masqati Dairy Products Limited, said, “We are delighted to collaborate with American Pecans to bring our customers a premium and innovative sweet and savoury experience. The natural richness and crunch of American pecans perfectly complement the creamy indulgence Masqati’s product range is known for. This partnership reflects our shared commitment to quality and excellence.”

Speaking on the occasion, Mr. Sumit Saran, India Representative for the American Pecan Council, said, “With their natural goodness and versatility, pecans have become an integral part of modern diets across the globe. We envisage similar trends in India and foresee immense potential for pecans. The demand is only going to increase as more discerning Indian consumers discover this amazing nut, its health benefits, its taste, and ways to incorporate pecans into their daily routines. We are delighted to be partnering with Masqati Dairy Products Limited, known for their high-quality offerings. These new creations beautifully showcase the adaptability of pecans in Indian food formats, both sweet and savoury.”

This collaboration marks an important step in expanding pecan awareness and availability in India, especially among young, health-conscious consumers, culinary innovators, and wellness-focused brands.

18, Aug 2025
Fairmont Udaipur Palace Appoints Rajan Malhotra as Director of Sales and Marketing

Udaipur, 18th’2025 – With over two decades of experience across India’s leading luxury hospitality brands, Rajan Malhotra brings a refined commercial acumen and destination-first mindset to his role as Director of Sales & Marketing at Fairmont Udaipur Palace.

Throughout his career, Rajan has been instrumental in building revenue strategies for some of the country’s most prestigious hotels, with a proven track record across the high-growth segments of destination weddings, MICE, and experiential luxury travel. His strength lies in translating a property’s physical grandeur into strong market positioning—developing storytelling-led sales strategies that connect deeply with clients and evolve brand perception.

At Fairmont Udaipur Palace, Rajan is leading a dynamic commercial vision that positions the hotel not just as a palace, but as a landmark destination for extraordinary celebrations and business gatherings. With the largest room inventory in Rajasthan’s luxury segment, two grand banquet halls, scenic terraces, and four expansive gardens, the hotel offers a level of scale and flexibility that few properties in the country can match.

Under his leadership, the sales and marketing function is expanding its focus across multiple verticals—luxury weddings, intimate private celebrations, high-end leisure, and business events—while ensuring that each guest experience remains bespoke and flawlessly executed. With Fairmont’s global legacy, Accor’s strength in distribution, and Udaipur’s inherent charm, Rajan is crafting a narrative that’s as emotionally resonant as it is commercially compelling.

A central pillar of his strategy is the repositioning of Udaipur as a serious MICE contender on the global stage. Historically celebrated for its romantic weddings, the city is now being reintroduced as a premium business destination through Rajan’s efforts—backed by infrastructure that supports gatherings from 50 to 2,000 delegates, expansive indoor-outdoor venues, and partnerships that enable seamless integration across neighboring properties.

Rajan’s leadership also extends to reimagining guest journeys through thoughtful programming—such as Fairmont Udaipur Palace’s signature arrival rituals, curated in-room experiences, and elevated service touchpoints. His approach prioritizes not just operational efficiency, but emotional connection—ensuring that every guest, whether a bride, delegate, or celebrant, feels deeply cared for.

With a focus on personalization, brand-led storytelling, and strategic segmentation, Rajan Malhotra is set to shape Fairmont Udaipur Palace into one of India’s most iconic luxury destinations—where grandeur is matched by warmth, scale is balanced by service, and every event becomes a timeless memory.

18, Aug 2025
QNET Expands Wellness Portfolio in India with the Launch of Premium Nutriplus Monofloral Honey – Ramtil & Tulsi Variants

Hyderabad, 18th August, 2025: QNET, one of the leading global direct-selling company, has announced the launch of its premium Nutriplus Monofloral Honey range in India, introducing two exquisite variants – Ramtil (Guizotia abyssinica) and Tulsi (Holy Basil). Ethically and sustainably sourced from rural beekeepers, both honeys are 100% pure, natural, and unprocessed, offering consumers authentic taste and potential wellness benefits.

Derived predominantly from a single nectar source, Nutriplus Monofloral Honey retains its natural nutrients and enzymes, which may help boost immunity, combat daily fatigue, and support overall well-being. Each batch undergoes Nuclear Magnetic Resonance (NMR) testing  the globally recognised gold-standard for verifying honey purity, authenticity, and origin.

Nutriplus Ramtil Monofloral Honey is harvested from nectar collected by bees from Ramtil flowers, native to Ethiopia and cultivated in parts of India. This oilseed plant lends the honey a rich, dark amber hue with a robust, mildly nutty taste and earthy notes. The nectar is valued for its distinctive flavour and wellness potential.

Nutriplus Tulsi Monofloral Honey is derived from the nectar of Tulsi flowers, carrying the sacred essence of a plant revered in Indian wellness traditions. With a gentle herbal sweetness and soothing aroma, it is rich in flavonoids and antioxidants, and may help support immunity, respiratory wellness, and stress relief.

Priced at INR 4,160, this exclusive variant is presented in a set of three (500 g each)

Unlike many commercially processed honeys, Nutriplus Monofloral Honey is completely unprocessed.

18, Aug 2025
Demand for Washer Dryer Combos on the Rise across seasons as Consumers Turn to Smarter Laundry Routines for Convenience & Performance

GURUGRAM, India – August 18, 2025:– Samsung, India’s largest consumer electronics brand, is witnessing strong consumer interest in washer dryer combos across seasons, driven by the growing demand for smarter, space-efficient, and multi-functional laundry appliances.

According to a recent consumer study by Samsung, the demand for washer dryers is growing due to fear of dust and germs contamination on clothes across seasons. Using washer dryers for washing and drying clothes as compared to drying them outside saves on the manual effort of hanging clothes to dry. Another key reason is the fear of dust and germs contamination on clothes increasing due to pollution across all seasons. Additionally, clothes will be odour free and bacteria free due to the uniformly transmitted heat of a dryer.

This shift reflects the growing need for appliances that combine performance with convenience, particularly for families managing larger loads and limited drying space. Samsung’s range of washer dryers is tailored to meet these evolving preferences, offering a blend of capacity, intelligent wash care, and modern design suited to today’s space-conscious homes.

The problem of unpredictable monsoons, rising humidity levels in urban homes, and shrinking drying spaces have made traditional laundry practices no longer viable. Consumers, especially young families and millennial homeowners, are seeking solutions that offer faster drying, better capacity, and minimal manual effort. Samsung’s washer dryer combos are engineered to meet these modern-day challenges, offering drying and fabric care in all seasonsefficient use of space, and the power of AI to elevate fabric care.

More than just being functional, a washer dryer range needs to align with the lifestyle of modern Indian consumers. For the   Gen Z and millennials, laundry is no longer just a household task, it’s a step toward smarter living. Samsung’s sleek and compact design is perfect for urban homes with limited space. From simplifying daily chores to enabling smart home integration, these innovations reflect a cultural shift where appliances are central to convenience, comfort, and everyday efficiency.