Category Archives: Business

The Future of Healthcare: Happiest Health’s Summit 2025 Highlights Tech Innovations

BENGALURU, 24th January 2025: Health and wellness enterprise Happiest Health unveiled the ‘Technology & Innovation in Healthcare Summit 2025’ in Bengaluru today. The high-profile event saw healthcare experts and industry come together and discuss the ever-growing potential of emerging technologies in healthcare practices, giving individuals practical insights into their implementation. The summit was inaugurated by Mr Ashok Soota, Executive Chairman of Happiest Minds, amidst over 400 participants.

The summit introduced delegates to panel discussions and talks on vital topics shaping the future of healthcare, including those on artificial intelligence, robotics, and telemedicine. The informative sessions provided deep insights into how the industry is evolving with these innovations and the opportunities to look forward to, besides giving individuals the chance to network with industry leaders and technology innovators. The summit generated plenty of important conversations in a collaborative environment, reflecting Happiest Health’s commitment to adding value to the healthcare space in India.

Mr. Ashok Soota, Executive Chairman, Happiest Minds in his keynote address on opportunities in healthcare through innovation and technology, spoke extensively on various healthcare modules, touching upon innovation, data in healthcare, industry disruptions, and more. On what’s driving innovation, he said, “Today, we are witnessing the convergence of three forces. These forces of convergence are spatial omics technologies becoming increasingly high throughput and high resolution, large-scale data sets generated by patient biopsies and such, and AI models becoming even more powerful and sophisticated. These three convergence forces will lead to more powerful interventions.”

The summit’s first panel discussion, titled ‘AI & Tech In Healthcare: Is Adoption Happening Fast?’, was moderated by Dr Sreenivasan Narayana, President and CEO of Healthcare Services, Happiest health, was led by Mr Kalyan Sivasailam, founder and CEO of 5C Network, Dr Manjiri Bakre, founder and CEO of OncoStem Diagnostics, and Mr Niranjan Subbarao, co-founder and CEO of Cyclops Medtech. The discussion covered how the rapid adoption of technology like machine learning and data analytics is leading to improved diagnostics, personalised treatment plans, and increased operational efficiency, transforming patient care and making it more precise.

Dr Harshavardhan Rao B, consultant – Department of Medical Gastroenterology, Ramaiah Memorial Hospital, held a session on ‘AI and its Applications in Healthcare & in Medical Gastroenterology in Your Practice’. Speaking on challenges from a physician’s perspective, he said: “One of the things that we consider when we talk about AI is whether it will affect our relationship with patients. Most patient-reported outcome measures are based on an excellent relationship with the patient. There is a placebo effect with most medications. And if the patient does not trust the doctor and the medicine, the clinical outcomes will be sub-optimal. That doesn’t diminish the fact that medications work. It’s just that we have to recognise the effect the placebo effect has – with AI and with reduced interaction, will that affect patient care?”

A panel discussion on the ‘Hospitals of Tomorrow’ involved Mr. Hanuman Jayaram, CTO, CTSI South Asia, an affiliate of Siemens Healthineers, Mr Kumar KV, group CIO of Narayana Health, and Mr Srinivas Iyengar, VP, IG head – Healthcare & Life Sciences, Happiest Minds. Mr Kumar KV shared his thoughts on the hurdles hospitals can expect in the future: “The key backbone, especially in the next five–10 years, is going to be from a technology standpoint. This basically necessitates that healthcare providers have all the tools required to provide efficient care, save lives, generate efficiency, and improve outcomes. Apart from having a suitable workforce and embracing digital transformation to transform the business model, the biggest challenge is to get the technology equation right.”

Mr. Sridhar Mantha, CEO of Generative AI Business, Happiest Minds, delivered the valedictory address on future developments in healthcare technology. He discussed the problem with healthcare data for training AI models: “Based on the AI models looking at the data right now, it’s quite easy for us to train the models. But it’s not that simple, as not all data is valuable. There’s enough garbage in the data. So, provided we have sufficient quality data to train the model on, we can reach at least 90% of the quality.”

Mr Ashish Pratap Singh, chief marketing officer of Happiest Health, said, “’The Technology & Innovation in Healthcare Summit’ is meant to catalyse dialogue between healthcare and technology experts, combining IT expertise with healthcare innovation. We intend to showcase the latest advancements and foster actionable insights and collaborations to revolutionise patient care and transform the healthcare landscape.”

Budget expectation || Triveni Engineering and Industries Ltd

Mr. Tarun Sawhney, Vice Chairman and Managing Director, TEIL.

“The sugar industry is optimistic that Budget 2025 will address key challenges and pave the way for sustainable growth. A critical area of focus is the long-overdue revision of the Minimum Selling Price (MSP) for sugar, which has remained stagnant at Rs 31 per kg since 2019. Rising production costs and the increasing Fair and Remunerative Price (FRP) for sugarcane necessitate a revision to Rs 39.14 per kg. Such a move will not only stabilize the financial health of sugar mills but also ensure fair and consistent returns for farmers, creating a balanced and resilient ecosystem.

Equally important is advancing India’s ethanol blending goals, as the country approaches the E20 target by 2025. Achieving this milestone requires a robust roadmap, including continued policy support, technological innovation, and infrastructure expansion. Meeting the 20% blending target by 2025 will require approximately 1,016 crore liters of ethanol, rising to 1,350 crore liters when accounting for other uses. To meet this demand, ethanol production capacity must reach 1,700 crore liters by 2025. Targeted subsidies of INR 35,000 crore to create an additional 770 crore liters of production capacity will play a pivotal role. A key expectation from the government is the approval of the anticipated ethanol pricing bill, proposing an INR 4-5 per liter price hike for the Ethanol Supply Year 2024-25. This increase is essential to incentivize ethanol producers and distilleries to enhance production in alignment with India’s blending targets. Linking ethanol pricing to the FRP of sugarcane through a formula-based mechanism could further ensure stability for all stakeholders in the value chain.

Furthermore, to establish the roadmap beyond E20 targets, the government should focus on aligning blending targets with domestic feedstock availability and securing a steady supply chain, utilizing surplus FCI rice until maize production meets blending requirements. Additionally, it should prioritize the development of flex-fuel vehicles and expand dispensing infrastructure to support various ethanol-blended fuel options effectively.

Investments in research and development are also crucial in ensuring India remains a global leader in biofuel innovation. Breakthroughs in 2G ethanol, Sustainable Aviation Fuels (SAF), and ethanol-to-hydrogen conversion technologies will keep India at the cutting edge of the biofuel sector. In parallel, India’s commitment to achieving net-zero carbon emissions by 2070 underscores the need for significant investment in renewable energy.”

Chef Ranveer Brar receives a hilarious tribute – his reaction is pure gold

Chef Ranveer Brar, known for his engaging cooking videos and signature style of storytelling, recently found himself the subject of a humorous tribute. A content creator, Srishti Kumar recreated Brar’s iconic cooking style in a reel that has taken the internet by storm, amassing over 3 million views, 175K+ likes, and 85K+ shares.

In the video, titled “Chef Ranveer Brar in his YouTube Videos,” she brilliantly mimics Brar’s charismatic style, with some famous dramatic flair. Opening with a humorous line, she says, “Toh ji paneer ki ek khasiyat hai ki ye dudh se banta hai.” The comment section was abuzz not only with enthusiastic reactions from Chef Brar’s fans but also with a special acknowledgment from the chef himself. Brar praised the creator, making the reel all the more iconic by commenting, “Sahi jawaab! 😀 Nailed it, Srishti.”

The reel playfully highlights several of Brar’s signature mannerisms, including his intense camera stares, thoughtful pauses, and insightful commentary. Kumar wraps up the video with a cheeky “Waah bhai waah. Chamak dhamak dekhiye,” encapsulating Brar’s iconic style.

Myprotein Launches Grand Republic Day Sale to Support a Healthier India

[National, 24th January 2025] Myprotein, a global leader in sports nutrition has announced the launch of its Republic Day campaign – Celebrating Healthier India. The brand has rolled out exciting offers for its consumers, encouraging individuals to prioritize good health as part of their lifestyle.

As part of the campaign, consumers can avail upto 65% off on all Myprotein products between the 24th and 25th of January, extending upto 76% off on the 26th of January. The brand is also celebrating its classic flavours – Blood Orange, Impact Whey Protein Vanilla, and Impact Whey Protein Pista as flavours of Republic Day. Additionally, rallying behind the fitness enthusiasm of the country, the brand has called on its consumers to become protein patriots and register for a special Myprotein Mystery Box contest. The contest will run throughout the Republic Day Sale of the brand, culminating with the announcement of 20 lucky winners who will receive giveaways worth ₹20,000 (approx.) each. The initiative will encourage participants to stay consistent towards their fitness goals and incorporate Myprotein into their routines.

The campaign focuses on educating the consumers about the protein intake requirements in their daily diet, measured in terms of protein-to-energy ratio (PER). With an average PER requirement ranging from 5% to 12% between infants and inactive elderly, it is important to understand individual needs and sources. Echoing this vision, Myprotein ambassador Chetan Tambe (@skipwithchetan) hosted interactive sessions at Marine Drive, Mumbai on 20th January. He engaged with fitness enthusiasts on the role of protein-to-energy ratio in their daily nutrition. Chetan shared practical advice on daily protein requirements, simple meal ideas, and tips on overcoming challenges such as managing busy schedules, accessing quality nutrition, and more.

Sudeshna Saha, Regional Manager, Myprotein India, says, “India is a focus market for us and we have seen rising awareness amongst individuals on the importance of prioritizing their health and wellness. Through this campaign, we are celebrating the spirit of a healthier India, whilst empowering the consumers to make active choices based on their protein requirements. The two-part initiative, the sale and the giveaway, are focused on our quality product offering whilst as a brand we continue to educate consumers on how to align their diets with personal goals.”

Best AI Laptop PCs that will transform workspace in 2025

With the fast-moving industry that keeps evolving, it is extremely important to keep up with the pace and stay one step ahead to leave a mark in the industry. AI-powered PCs are the ultimate work companions designed to supercharge productivity, simplify complex tasks, and make work life smoother. These smart machines don’t just process data at lightning speed; they adapt to your work style, freeing up your time for crucial tasks and planning. Irrespective of the work location, these AI PCs adapt to individual work styles and improve productivity in the long run. For corporates and business users looking for a lightweight, portable, secure device, offers a fantastic competitive advantage, here are 5 AI-powered PCs that have the potential to transform the way enterprises work:

ASUS ExpertBook P5 (P5405CSA)

The ASUS ExpertBook P5 is the first Copilot+ PC from ASUS for work. With the latest Intel® Core™ Ultra processors (series 2) and up to 47 NPU TOPS, this laptop powers on-device AI tasks effortlessly. At just 1.27kg and lasting up to 20 hours on its 63Whr battery, it’s perfect for when inspiration strikes at a coffee shop or a client’s office. With up to 32 GB of LPDDR5X memory and 1 TB PCIe® 4.0 SSD storage, it delivers seamless performance for both everyday tasks and AI workloads. If you’re in a virtual meeting, and instead of jotting down notes, the ASUS AI ExpertMeet tool generates a real-time transcript, translates key points for a global team, and a lot more like noise cancellation. The 14” 2.5K 144 Hz display, MIL-STD 810H durability, and slim design make it perfect for mobile work. The built-in security features include Secure Boot, TPM 2.0, and McAfee+ Premium. Sustainably built with recycled materials, the ExpertBook P5 combines portability, power, and innovation for professionals on the go.

ASUS ExpertBook B5 (B5404CMA)

The ASUS ExpertBook B5404 is powered by up to Intel® Core™ Ultra 7 processor, up to 64GB DDR5 dual SO-DIMM memory, and Dual-SSD RAID support with up to 2TB capacity. It also features a dedicated Microsoft Copilot key for AI integration. With ultrafast 4G and WiFi 7 support, all packed into a slim 1.89cm all-metal body weighing just 1.29 kg, with MIL-STD 810H military-grade toughness. It will soon get the ASUS AI ExpertMeet tools, enhancing online meetings with AI-generated transcripts, translations, subtitles, noise cancellation, for enhanced productivity. It packs a 63WHrs battery ensures it lasts throughout the workday, a privacy shutter, TPM 2.0, RJ45 MAC binding, and more. ASUS includes an international warranty, covering the charger as well, and provides a dedicated service center for business users. Optional features like self-healing BIOS and image creation are available for added flexibility. For superior audio and video conferencing, the laptop features AI noise-canceling dual-array microphones and Dolby Atmos stereo speakers, ensuring clear, high-quality sound. The Full-HD ASUS AiSense camera with motion tracking keeps you centered and enhances color and sharpness, indoors or outdoors.

HP OmniBook Ultra Flip

The HP OmniBook Ultra Flip is powered by the AI-enabled Intel® Core™ Ultra 7 processor, delivering exceptional performance and running the latest version of Windows. It features an optional 14-inch 2.8K OLED touch display with Intel® Arc™ Graphics, offering stunning visuals. With up to 32GB of LPDDR5X RAM and a 1TB SSD, it provides plenty of power and storage for seamless multitasking. The full-size, LED-backlit keyboard ensures comfort for all-day use. Equipped with a high-resolution 9MP IR camera with auto-switch HDR and AI capabilities, the OmniBook Ultra Flip guarantees top-quality video calls. For security, it includes HP’s industry-leading HP Wolf Security for enhanced protection. The device supports VRR 120Hz and up to 47 TOPS with AI NPU, while the audio is fine-tuned by Poly Studio for an immersive experience. With up to 21 hours of battery life, it offers long-lasting productivity for professionals on the move.

Dell Latitude 7450

The Dell Latitude 7450 is powered by an Intel Core Ultra 5 processor with Intel vPro, offering a secure, high-performance, and energy-efficient platform perfect for AI-driven workloads. Its innovative three-tier multi-processing unit optimizes task distribution with a CPU for light AI tasks, a GPU for media and visual AI, and an NPU for more demanding operations. This smart architecture, paired with AI-powered Windows Studio Effects, enhances collaboration with features like video auto-framing and AI-eye tracking, taking meeting experiences to the next level.

Lenovo ThinkPad P14s Gen5

The Lenovo ThinkPad P14s Gen5 is powered by an Intel® Core™ Ultra 5 processor and an integrated Neural Processing Unit (NPU), delivering exceptional speed and performance. With Intel vPro® for enhanced data security and NVIDIA RTX™ graphics, it effortlessly handles demanding tasks like video editing and 3D modeling. Equipped with plenty of ports, fast memory, and advanced Wi-Fi, this laptop keeps you connected and productive on the go. Whether you’re an engineer, designer, or power user, the ThinkPad P14s Gen5 offers premium performance at an affordable price.

2025 is the year of smarter workspaces, and AI Laptop PCs are leading the charge. They don’t just follow commands—they think ahead, adapt to your needs, and free you from mundane tasks. Whether you’re drawn to ASUS’s innovative models or others in the lineup, these PCs redefine what it means to work smarter, not harder. Which one’s your pick?

Emirates’ A350 Begins India Operations in Celebration of Republic Day

INDIA, 24 January 2025: Emirates is set to launch its brand-new Airbus A350 aircraft in India on Republic Day, January 26, 2025, as a gesture of appreciation for its customers. This significant debut will see the A350 operating daily flights to Mumbai and Ahmedabad. The A350 now serves five destinations in the airline’s network.

 The roll out of Emirates’ A350 aircraft to India, featuring the airline’s latest interiors, industry-first technologies and innovations, reinforces Emirates’ commitment to customers in India and beyond, and offers exceptional levels of comforts onboard.

 Emirates’ A350 services to both Mumbai and Ahmedabad will operate daily as follows:
• Mumbai: The Emirates A350 will operate daily on EK502 and EK503. EK502 departs Dubai at 1315hrs, arriving in Mumbai at 1750hrs. The return flight, EK503 leaves Mumbai at 1920hrs, arriving in Dubai at 2105hrs.
• Ahmedabad: The A350 aircraft will operate the route daily on EK538 and EK539. EK538 will depart Dubai at 22:50hrs, arriving in Ahmedabad at 0255hrs (next day). EK539 will depart Ahmedabad at 0425hrs to arrive back in Dubai at 0615hrs.

 The highly-anticipated launch of Emirates’ A350 services to the two Indian points follows the launch of operations to Edinburgh, Kuwait and Bahrain.

 The airline also currently serves Mumbai and Bangalore with daily services on its flagship A380 aircraft, offering customers a choice of four cabin classes, including the signature Premium Economy experience. Emirates services nine points in India with 167 flights per week.

The Future is Here II Leaves a Lasting Impression on the Market

Hyderabad, 24th January 2025: The research teams at LV Prasad Eye Institute under the Centre for Ocular Regeneration (CORE) at the Brien Holden Research Centre, organized the second edition of the ‘Future is Here’. The conference brought together over 200 participants ranging from basic scientists, graduate students, engineers to ophthalmologists from 31 institutes over the four days, marking the confluence of a young and interesting set of teams coalescing around research ideas and practices on the frontiers of ophthalmology. Participants came from USA, Germany, Australia, and the IITs, CSIRs, and central universities across India for the conference. With a focus on animal models; in vitro diseases models; cell, gene, and stem cell therapies; biomaterials; and diagnostics; the event also discussed funding and collaboration activities for these research areas.

“The conference has brought together some of the brightest minds working on ocular regeneration and ancillary technologies from around the world,” said Dr Vivek Singh, Senior Scientist and Head, Center for Ocular Regeneration, LVPEI and one of the key organisers of the Future is Here II conference. “The research showcased, and the ideas discussed at this event will set the pace for the future.”

The second edition of the ‘Future is Here’ conference began with sessions discussing the funding, collaborations, and translational roadmap for research. Dr. Kapil Bharthi, Senior Investigator and Head of the Ocular and Stem Cell Translational Research Section at the National Eye Institute (NEI), USA and Dr. Stefan Schräder, Director of the University Clinic for Ophthalmology at the Pius-Hospital Oldenburg, Germany, shared insights on the funding prospects in their countries for Indian researchers. LVPEI alumni, Dr. Virender Sangwan (Consultant, Dr Shroff’s Charity Eye Hospital, New Delhi) and Dr. Geeta Vemuganti (Dean of Medical Sciences, University of Hyderabad) emphasized the pivotal role that collaborations played in shaping their successful research careers.

At the forefront of CRISPR-based gene editing technologies in India is Dr Debojyoti Chakraborty, head of RNA Biology Lab at CSIR – Institute of Genomics and Integrative Biology, New Delhi showcased collaborators from across medical contexts who have benefited from his lab’s work on CRISPR, and this includes eye care. Teams from the Narayana Nethralaya, Bengaluru and LVPEI discussed the headway they are marking despite the regulatory and translatory challenges of CRISPR-powered stem cell research.

The sessions were interspersed by poster presentations by PhD students, allowing them to showcase their work and receive feedback from their peers. 9 best poster awards were given out at the end of the conference.

Amber Connect Sets Up 4000-Seat Innovation Center in Coimbatore, Targeting 1000 New Hires in Two Years

Chennai, January 23, 2025 — Amber Connect, a global leader in vehicle tracking and telematics solutions headquartered in Jamaica, plans to open a 4000-seat office in Coimbatore. This innovation center will build vehicle telematics software that will be exported worldwide. The construction of the office is currently underway, with the company planning to open it by the end of 2025.

Hiring for the new innovation center will take place in a phased manner. Amber Connect plans to onboard 1,000 people over the next 2 years for various roles including technology development, sales, and customer support needed to expand operations across the country. Currently, Amber Connect’s office in Coimbatore comprises 1,200 skilled professionals across various roles including product development, software engineering, operational support, sales, logistics, demand generation, data science, and AI expertise. The team in India has been instrumental in building Amber Connect’s innovative solutions popular in key markets around the globe, and is the foundation for its expansion in India.

India is an important market for Amber Connect, which aims to increase its market share in the country by partnering with leading automotive OEMs, and distributors to enable advanced telematics and fleet management solutions into vehicle offerings. Through these partnerships, Amber Connect will focus on offering seamless vehicle tracking, AI-powered analytics, and enhanced security features which will drive significant value for Indian consumers and businesses.

“India’s increased digitization, rapid growth and the rise in adoption of premium technology solutions make it the right market for Amber’s Connect’s advanced telematics solutions. With a dynamic automotive ecosystem and progressive regulations like AIS-140 compliance, the demand for intelligent fleet and vehicle management solutions is growing in India and Amber Connect is excited to contribute to this smarter, safer, and more connected future,” said Dushyant Savadia, Founder & CEO, Amber Group, “Amber Connect chose a tier-2 city like Coimbatore to expand operations owing to its rich engineering talent. For us, India’s tier-2 markets are a reflection of the country’s potential growth, which makes it the ideal choice for us to open a new innovation center.”

Nation-wide expansion and growth in India

Amber Connect has set a revenue target of Rs 100 crore in India and Rs 500 crore globally over the next 2 years. The company aims to install its telematics solution on over 200,000 vehicles over the next two years. With strong and significant global growth, Amber Connect is driving a huge part of its revenue from Africa, the Caribbean, East Asia, West Asia and North America. After establishing its presence globally, the company is entering India with vast experience in economies of scale. Its expertise and growing focus on telematics and fleet management make it the ideal contributor to the rapidly growing Indian market.

A strong foothold in the Indian market will enhance Amber Connect’s revenue and market valuation, which will be a strategic advantage for a successful IPO.

The journey comes a full circle

From a disrupted teen to a technology disrupter! From being abused to becoming an alcoholic, from an angry person to a meditation teacher at the Art of Living Foundation, to being the Founder & CEO of Amber Group — Dushyant Savadia’s journey is one of resilience and success.

Amber Connect began in 2015 with the goal of fulfilling Dushyant Savadia’s philanthropic goals. As a part of the humanitarian envoy for the Art of Living Foundation led by Gurudev Sri Sri Ravi Shankar, Dushyant was sent to the Caribbean to teach Art of Living workshops with a purpose to reduce crime and stress in the region.

Dushyant’s commitment to philanthropy was driven by his transformation at Art of Living, when he entered the foundation as a troubled youth. He went on to carry out philanthropic activities for the foundation in India and Europe, after which he was sent to the Caribbean. When the funding for his charitable works dwindled, Dushyant started Amber Connect which later became a large technology conglomerate of 13 businesses known as Amber Group — all to sustain his philanthropic enterprise.

The company’s first product, Amber Connect, identified a major gap in vehicle security and developed the world’s most powerful AI-powered solutions for fleet management and consumer vehicle tracking. Since its inception, Amber Connect has expanded its operation to 100 countries.

“India holds a special place in Amber Connect’s journey. Hailing from Gujrat, I grew up in Bhubaneshwar, Odisha and India is deeply tied to our existing Coimbatore-based development team, whose brilliance has been the foundation of our innovation. Entering the Indian market on a large scale feels like a heartfelt homecoming, as we’re bringing our expertise back to where it all began,” Dushyant Savadia, added.

India-Sierra Leone Trade Conference Held in Kochi to Strengthen Bilateral Ties

Kochi, India – 22.01.2025: The India-Africa Trade Council successfully hosted the India-Sierra Leone Trade Conference in Kochi, bringing together key stakeholders from the South Indian business community. The event marked a significant step in advancing bilateral trade relations and fostering new economic opportunities between the two nations.

Dr. Asif Iqbal, President of the Indian Economic Trade Organization, extended a warm welcome to H.E. Rashid Sesay, High Commissioner of Sierra Leone to India, who was accompanied by a diplomatic delegation, including the Information Attaché from the Embassy of Sierra Leone in Abu Dhabi. Addressing the gathering, the High Commissioner emphasized Sierra Leone’s potential as a strategic trade partner, highlighting key sectors such as pharmaceuticals, IT development, and industrial growth. He acknowledged the enduring friendship between India and Sierra Leone and expressed appreciation for India’s continued support in Sierra Leone’s development journey, stressing the mutual benefits of strengthening economic cooperation. Speaking at the conference, Dr. Asif Iqbal remarked, “This trade conference is a significant step in realizing the untapped potential of economic collaboration between India and Sierra Leone. We believe this partnership will lead to new opportunities for businesses in both countries.”

During the event, C Krishna Shankar, Chairman and Managing Director of Finovest Group, was officially appointed as the Trade Commissioner for Sierra Leone to India. In his acceptance speech, Shankar commented, “ Strengthening the trade ties between India and Sierra Leone would be the primary focus. Our upcoming business delegation from Kerala and Chennai in May 2025 will focus on exploring key sectors like mining, tourism, poultry, pharmaceuticals, and infrastructure development. This visit is a pivotal opportunity to unlock new investment avenues, foster partnerships in agriculture and healthcare, and pave the way for deeper economic engagement between our two regions.”

The conference underscored India’s expanding role in Sierra Leone’s economy. In the fiscal year 2019-20, bilateral trade reached US$139.86 million, marking a 12.80% growth, with India ranking among Sierra Leone’s top five trading partners. India’s key exports to Sierra Leone include pharmaceuticals, plastics, non-basmati rice, and industrial machinery, while imports from Sierra Leone, such as ferrous waste, wood pulp, and titanium ores, witnessed a 108.86% increase over the previous year.

LG Introduces Premium S95TR and S90TY Soundbars in India, Featuring Five Up-Firing Speakers and Spatial Sound

New Delhi, 23 January 2025 – LG Electronics India Limited announced the launch of its new Soundbars – the LG S95TR and LG S90TY with Wireless Dolby Atmos® and true wireless rear surround speakers. Designed to improve home entertainment with good sound quality, innovative features, and a sleek, modern design, these models offer a synergy with LG TVs, ensuring an improved cinematic and audio experience.

LG’s S95TR Soundbar has 810W of power output, and this flagship model contains 17 precisely arranged speakers, orchestrating an enveloping surround sound experience. Its acoustic brilliance elevates the three-dimensional soundscape, broadening the horizon of the soundstage while delivering crystal-clear dialogue.

Commenting on the launch Brian Jung, Director, Home Entertainment LG Electronics India said, “The introduction of our flagship soundbars marks a significant step in our commitment to delivering technology that improves home entertainment for our customers. These soundbars are designed to offer an immersive audio experience with features such as center-up-firing speaker, 3D Spatial Sound Technology, and wireless connectivity with LG TVs. We have combined performance with innovations to meet the evolving needs of Indian consumers.”

Key features

The LG S95TR features 9.1.5 channels with 5 up-firing speakers upgraded tweeters and integration of passive radiators. With this, the Soundbar pushes the low-frequency response down to an earthy 120Hz for balanced sound, and refined tweeters ensure that the highest frequencies are delivered with clarity for an improved audio experience. WOWCAST enables the Soundbar to connect wirelessly to select LG TVs, making the enjoyment of cinematic technologies like wireless Dolby Atmos and DTS:X®2 easier. LG’s WOW Interface provides an intuitive and user- friendly way of navigating through LG TV sound settings and, with the press of a button, utilizing LG’s WOW Orchestra technology. This alliance between the Soundbar and select LG TV orchestrates a fusion of audio channels, expanding the soundstage and adding layers of depth that improves the auditory imagery. LG’s 3D Spatial Sound Technology applies channel analysis through a 3D engine to captivate listeners with lifelike sound and an immersive sense of space. In addition, LG AI Room Calibration assesses the room’s environment and fine-tunes the settings to enhance the audio in harmony with the room’s acoustics. The AI Room Calibration introduces an extended capability to calibrate the audio of rear surround speakers, improving audio immersion and providing flexibility for installation.

The LG S90TY, on the other hand, offers a 5.1.3 channel setup with a 570W output. While it also features the center up-firing speaker, it does not include the wireless rear surround speakers found in the S95TR.