Category Archives: News

MyLiveableCity To Present A Conclave On “Public Spaces For All” In Collaboration With Musui Art Foundation At Santiniketan

Kolkata,  Nov 19,:- MyLiveableCity (MLC), the global knowledge platform dedicated to making cities liveable, sustainable and equitable, announces its upcoming international conclave “Public Spaces For All”, in collaboration with Musui Art Foundation (MAF). The three-day event to be held at Tokaroun, Santiniketan, will explore how Art & Culture, Nature & Landscape and History & Heritage can together help shape inclusive public spaces that truly belong to everyone.

Public spaces – the streets and squares, maidans, riverbanks and parks – are the lifeblood of urban life. They are where citizens meet informally every day or gather formally on special occasions. The conclave’s core message is clear and urgent: to recognise the importance of public spaces in cities and to find ways to make them inclusive to all.

The Conclave will bring together speakers and participants from a multitude of disciplines – such as Art and History, Architecture & Engineering, Landscape, Ecology & Forestry, Urban Planning & Environmental Engineering, Culture & Heritage, Real Estate & Marketing, Public Health & Health Psychology – academicians & practising professionals, to strive towards making our cities more liveable and inclusive.

Speakers and experts from India, Netherlands, Belgium, Malta and USA, will share their knowledge, making the conclave an international platform for knowledge sharing and collaboration. The likes of Conservation Architect – Ms. Gurmeet Sangha Rai, Urban Designer & Architect – Dr Anjan Mitra & Environmental & Landscape Designer-Conservationist – Mohan Rao, amongst others will be there for this three-day conclave.

“This year’s conclave is unlike any of our previously organised ones. Set in Santiniketan, a UNESCO World Heritage Site, it draws inspiration from the town’s visionary foundations – where art, culture, nature, and heritage coexist in harmony. Each of the three days will focus on one of these themes – Art & Culture, Nature & Landscape, and History & Heritage – with discussions led by renowned international and Indian experts.  The conclave will be bringing together shared expertise in urbanism and the arts.  Just like it is the gravy in the culinary dish of Matar Paneer which really gives taste to it, so also it is the network of public spaces in cities which gives the city its quality,” said Mr Shyam Khandekar (Indo-Dutch Urban Designer & City Planner), Co-Founder & Director, MyLiveableCity;

“As Indian cities become increasingly densely populated and the fight for space ramps up, we desperately need more public spaces – what we call ‘living rooms for the city’. That Santiniketan had this figured out decades earlier, offering equality, heritage, culture and community, is a great lesson for us all,” said Ms Shashikala Venkatraman, (Business, Brand and Communications Advisor) Co-Founder & Director, MyLiveableCity.

Being a sculptor and having studied in Santiniketan — a place where art and its public context was always interconnected — I feel deeply about art in public spaces. Public art is so much more than just ‘beautifying’ urban spaces by putting artworks in open air. It can be a focal point for a shared space, open thinking and discussion, bringing a perspective to people’s notice or letting them feel that their concerns have a voice. Bringing engaged art into the public sphere, outside of galleries, creates a thoughtful public space and adds a dimension to the community’s quality of life in intangible but invaluable ways. I look forward to the diversity of professional experienced voices in the conclave and the thoughtful ideas that will emerge on this crucial topic. said Mr K S Radhakrishnan (renowned sculptor and founder of Musui Art Foundation)

Participants will also engage in a hands-on Masterclass, a design exercise aimed at reimagining inclusive public spaces, guided by leading practitioners from across the world.

The event is supported by a strong network of partners and sponsors who share the vision of inclusive, sustainable cities. The Title Sponsor for the conclave is the DAIDA Foundation, with Alembic City and Acero as Associate Sponsors. The sessions are supported by Nirlon, Somaiya Group and ICONS/NL as Session Sponsors. Adding an international dimension to the discussions, the Institute for Housing & Urban Development Studies (IHS), Netherlands, and Katholieke Universiteit (KU) Leuven, Belgium join as Knowledge Partners, reinforcing the conclave’s global perspective on urban liveability and public space inclusivity.

The conclusions and learnings from the conclave will be compiled into a digital document of recommendations, to be shared widely with urban authorities, planners, and citizens.

The organisers hope this will help inspire a movement for better liveability through higher-quality, inclusive public spaces, reminding everyone that: “To achieve inclusive public spaces, not only governments but citizens too must fight – for it is our Birth Right”.

beroi Stresses Farmer Empowerment as Key to Atmanirbhar Bharat

National Institute of Food Technology Entrepreneurship and Management, Kundli (NIFTEM-K), proudly announces the expansion of its 20th Village Adoption Programme (VAP), reaffirming its commitment to transforming rural livelihoods through technology-driven and sustainable interventions. Scheduled from November 19–27, 2025, the initiative will mobilize 21 teams comprising 257 students and 36 faculty mentors to work across 21 villages in 17 districts spanning 13 states of India.

Through its previous outreach efforts across the country, Team NIFTEM-K has implemented impactful interventions in nearly 95 villages across 22 states. To date, 19 rounds of the Village Adoption Programme have been successfully completed, consistently contributing to rural development and capacity building.NIFTEM-K’s efforts have been widely recognized. The institute was honoured with the prestigious Agriculture Leadership Award for this flagship initiative and played a key role in the Smart Gram Pilot Project of Rashtrapati Bhawan, further underscoring its dedication to national development.

Under the visionary leadership of Dr. Harinder Singh Oberoi, Director, NIFTEM-K, this initiative aims to bridge the gap between scientific innovation and grassroots application, ensuring that farmers and rural entrepreneurs gain access to modern food processing solutions that enhance productivity, improve quality, and increase income generation opportunities.

Speaking about the programme, Dr. Oberoi emphasized, “Empowering farmers with knowledge, skills, and technology is essential to achieve the vision of Atmanirbhar Bharat (Self-Reliant India). Through capacity building, rural entrepreneurship promotion, and local-level value addition, NIFTEM-K is striving to create self-reliant and resilient villages that can thrive sustainably.”

The Village Adoption Programme is an experiential learning initiative designed to provide hands-on exposure to students while enabling direct interaction with rural communities. The teams will work on developing innovative food products, improving post-harvest handling, and supporting local food enterprises. The programme also focuses on promoting community-level entrepreneurship, skill development, and technology transfer for sustainable rural growth.

By combining scientific knowledge with local wisdom, NIFTEM-K aims to create a model where “science meets soil,” transforming challenges into opportunities for growth.

Together with its students, mentors, and rural partners, NIFTEM-K continues to build a stronger, smarter, and self-sufficient rural India—one where innovation reaches every farmer and every village becomes a hub of prosperity.

TVS Motor Company Champions Road Safety with TVS RONIN’s ‘The Art of Protection’ Campaign on Children’s Day

Chandigarh, Nov,18:- TVS Motor Company (TVSM), a global leader in the two and three-wheeler segment, reinforced its commitment to road safety this Children’s Day, with TVS RONIN’s “The Art of Protection,” initiative at KidZania, Noida, between November 14–16, 2025. Designed to inspire future riders, TVS Motor has consistently been at the forefront of placing safety at the heart of its rider engagement and community initiatives.This event offered immersive, hands-on activities that empowered children to understand road safety through a fun, culturally rooted lens.

Since its launch in 2023, the TVS Racing x KidZania India experience centres have empowered over 258K young participants and their parents with early awareness, and values rooted in safe and responsible riding. On Children’s Day, TVS RONIN hosted an engaging, first-of-its-kind workshop at the Kidzania, Noida premises which empowered more than 10,000 children and their parents. A major highlight of the event being the vibrant TVS RONIN Art Gallery, showcasing helmets adorned with Indian folk-art styles from across the country, each transforming a symbol of safety into a canvas of culture and creativity.

Children also stepped into the role of young creators through a dedicated helmet-painting competition, where they designed their own “The Art of Protection” masterpieces using specially crafted kid-friendly helmets. The experience was further elevated through a series of immersive engagements, including a World of TVS RONIN display, a collaborative canvas-wall activity, interactive games like spin the wheel and thematic quizzes for kids and parents, along with a special ‘TVS RONIN Little Artists’ social media contest. Together, these activities brought safety, expression, and excitement to life in a memorable, hands-on format.

Speaking at the event, Vimal Sumbly, Head of Business – Premium, TVS Motor Company, said; “At TVS Motor, we firmly believe that awareness is the foundation of true road safety, and with this initiative, our goal is to inspire a new generation that sees protection, responsibility, and empathy as essential values both on and off the road. Through ‘The Art of Protection’ campaign, we are proud to strengthen our partnership with KidZania while celebrating the little artist within every child – reflecting TVS RONIN’s commitment to nurturing creativity, self-expression, and responsible riding among future generations.”

In 2023, TVS Motor Company partnered with KidZania to launch a first-of-its-kind Road Safety Experience Zone, offering children a safe and engaging environment to learn the fundamentals of responsible motorcycling. This collaboration aims to inculcate the values of road safety from an early age, fostering discipline, responsibility, and awareness among future riders.

ICICI Lombard, IRM India Release 3rd India Risk Report on Resilience

ICICI Lombard and IRM India Affiliate Release 3rd India Risk Report on Building Resilience amid Technological and Geopolitical Disruption

Chandigarh, Nov 18th: In an era defined by geopolitical uncertainty, rapid digital transformation, and increasingly sophisticated fraud risks, organizations are being challenged to strengthen their resilience like never before. The 3rd edition of the India Risk Report 2025 by ICICI Lombard and the Institute of Risk Management (IRM) – India Affiliate highlights how technological disruption and global realignments are reshaping India’s Risk Landscape. As the nation advances toward its Viksit Bharat 2047 vision, the report underscores the urgent need for enterprises to integrate technology, governance, and ethical leadership into their risk management frameworks for sustainable growth.

This year’s report serves as a crucial reflection of how Indian enterprises are navigating an increasingly complex global risk landscape shaped by two dominant forces — technology and geopolitics. It presents an in-depth analysis of enterprise risk perceptions, preparedness, and resilience based on the IRM India – ICICI Lombard Enterprise Risk Perception Survey 2025 (ERPS-2025). The survey was conducted over a two-month period ending in August 2025, targeting 650 organizations and receiving over 250 responses, of these, CXOs accounted for 55% and senior management for 35%, providing a full view of risk trends, priorities, and emerging resilience practices across Indian enterprises. The report not only captures how organizations perceive and prepare for top short-term and long-term risks but also examines their evolving ability to turn these risks into opportunities through stronger culture and process maturity in an increasingly complex and volatile business environment.     

The survey evaluates organizations across 12 key factors that define risk management maturity and culture, encompassing both operational and strategic dimensions of resilience. These factors include areas such as risk identification practices, implementation of controls and insurance, initiatives to assess and strengthen risk culture, and the sharing of lessons from risk events and near misses. Mapping organizations against these factors highlights that while some enterprises demonstrate strong process maturity, cultural development remains a critical gap. 

The report also integrates insights from global and domestic risk developments, complemented by expert recommendations from over 10 industry leaders and specialists from the ICICI Lombard Underwriting team. Presented through the Top 3 Trends, Top 3 Introspective Questions, and Top 3 Strategies — these first hand perspectives offer enterprises actionable guidance to strengthen governance, enhance scenario planning, and achieve stronger strategic alignment in an evolving risk environment.     

Key Findings from the 3rd India Risk Report 2025

Risk Perceptions      

Indian enterprises perceive Cyber and Technology as the two dominant forces reshaping the risk landscape. In the short-term, Cyber Risk remains the top concern for the third consecutive year, followed by Legal and Regulatory risks, Talent, and Macroeconomic risks. Emerging concerns such as trade wars and global realignment are entering the radar for 2025, indicating that organizations are increasingly aware of the systemic nature of these risks. 

Self-Assessments of Risk Management Processes

The survey highlights a mixed picture of process maturity. Organizations show strong capabilities in identifying and controlling operational risks, with mature enterprises providing training and timely support for risk identification. Preparedness for technology, cyber, and talent risks is highest, with 71%, 65%, and 64% of respondents reporting strategies in place. However, gaps remain in translating these processes into consistent, organization-wide risk mitigation actions. Over 20% of respondents report no controls or insurance for certain risk categories, indicating room for improvement in risk management execution.

Culture and Risk Management Process Maturity

Cultural maturity continues to lag behind process capability. While the proportion of organizations at the “Forming” risk culture level has increased in 2025, only 12.3% of organizations exhibit high culture combined with high process maturity. Initiatives to formally assess and strengthen risk culture remain limited, and the sharing of lessons from near-misses or risk events is not yet widespread. This underscores the need for leadership-driven efforts to embed risk accountability, knowledge-sharing, and ethical decision-making across all levels.

Preparedness to Address Current Risks

Enterprises are relatively well-prepared against traditional risks such as fire and explosions (95%) and cyber risks (93%), yet gaps exist for newer or emerging exposures. Nearly 36% of respondents do not evaluate the cost of insuring their risks, and a significant portion lack mitigation measures for trade, talent, climate, and macroeconomic risks. These findings indicate that while strategy and capability are improving, organizations must better integrate forward-looking risk management and insurance solutions to address both current and emerging threats.

Sectoral and Enterprise-Scale Insights     

Risk exposure varies significantly by sector and enterprise size. BFSI, Services, and Logistics prioritize cyber risks, while Manufacturing, Construction, and Pharma highlight business and supply chain interruptions. Energy and Oil organizations cite civil strife and geopolitical issues as their top concern. Large enterprises emphasize trade wars and global realignment, whereas smaller firms focus on technology risks. Start-ups, in particular, view civil strife and geopolitical challenges among top risks. Consolidating these insights reveals how sectoral dynamics and organizational scale shape both short- and long-term risk priorities.

Risks as Opportunities

The survey finds that organizations increasingly view risks as potential sources of strategic advantage. Between 75% and 85% of respondents believe technology adoption offers competitive or cost advantage, while 60%–80% see trade and macroeconomic conditions as pathways to market expansion. Availability of skilled talent and operational resilience against business or supply chain interruptions are also being leveraged as differentiators. Enterprises that approach emerging risks proactively can transform them into drivers of innovation, efficiency, and sustainable growth.

Sandeep Goradia – Chief Corporate Solutions, International & Bancassurance, ICICI Lombard, said,

“The evolving risk culture in India is a reflection of our growing economic maturity and resilience. Across industries, risk perception is transforming rapidly—organizations now see challenges such as cybersecurity threats, economic uncertainties, and global trade realignments not merely as risks, but as catalysts for strategic growth. Insurance plays a pivotal role in this transformation, empowering individuals, businesses, and institutions to navigate uncertainty with confidence. Through ICICI Lombard’s continued partnership with IRM India, we are proud to present the third edition of the India Risk Report—a comprehensive study offering valuable insights into how enterprises are strengthening their processes, culture, and preparedness. This initiative reinforces our shared commitment to helping industries and consumers better understand, anticipate, and act on the evolving risk landscape.”

Speaking about the significance of this report Hersh Shah – Chief Executive Officer, IRM India Affiliate said,

 “In this third edition of our report, Risk Reimagined: Resilience in the Age of AI and Shifting Geopolitics, developed in collaboration with ICICI Lombard, we explore how organisations can architect next-generation risk cultures — those powered by data, shaped by ethics, and driven by human insight. Our analysis this year delves deeper into the interplay between culture, technology, and leadership; spotlighting how Indian enterprises can institutionalise resilience not merely as a defensive posture, but as a catalyst for sustainable value creation. The organisations that thrive in the coming decade will be those that view risk as intelligence, resilience as innovation, and foresight as their most valuable currency.”

Key Takeaways:

The 3rd India Risk Report 2025 highlights that technological disruption and global realignments are reshaping India’s risk landscape, creating both vulnerabilities and opportunities. 

Building Resilience through Process and Culture Maturity 

While some organizations show strong process maturity, cultural development lags behind, pointing to the need for consistent, organization-wide implementation of risk identification, control measures, and insurance strategies. Strong processes are critical, but continuous evaluation and uniform application across all functions ensure that risk policies are effectively translated into actionable, enterprise-wide mitigation. 

Leadership and Risk Culture

A small fraction of organizations exhibit both strong culture and process maturity, with most still at early stages of risk culture. This underscores that leadership-driven initiatives promoting accountability, ethical decision-making, knowledge-sharing, and cross-functional collaboration are essential to build resilience, foster innovation, and prepare organizations to respond effectively to disruptions.

Risk Preparedness and Agility

Preparedness to face risks as per the report finds that a majority of organizations report preparedness for technology, cyber, and talent risks, gaps persist in translating strategy into actionable measures. Strengthening risk management by integrating strategy, capability, and forward-looking practices enables enterprises to address emerging exposures, enhance resilience, and respond agilely to unexpected disruptions.

Turning Risks into Strategic Advantage

The report underscores that organizations are viewing technology, evolving trade conditions, and other risks as strategic opportunities rather than mere threats. By leveraging technology adoption, market realignments, talent management, and operational resilience, enterprises can drive innovation, enhance efficiency, create long-term value, and maintain a competitive edge. 

Report & Methodology

     The 3rd India Risk Report is based on a mixed-methods approach, combining:

• A nationwide survey of 227 respondents across functions (risk, finance, operations, etc.), for over 2 months
• Expert speaks  column of 10+ risk and business leaders
• In-depth interviews of Top Underwriters on the trends and key recommendations
• Secondary research and benchmarking against global best practices.

The objective is to help organizations assess their risk culture maturity, identify gaps, and adopt concrete actions to foster resilience.

Shefali Varma Joins Kochi Biennale Foundation Advisory Council

Shefali Varma Joins the Advisory Council of the Kochi Biennale Foundation

Kochi, Nov 18: The Kochi Biennale Foundation is proud to announce the appointment of Shefali Varma, Chairperson of The Ardee Group and The Ardee Schools, to its prestigious Advisory Council. A leading entrepreneur, philanthropist, and collector, Shefali Varma joins the Council as a Platinum Benefactor, marking a significant new chapter in the Foundation’s collaborative journey with one of India’s most respected patrons of art and education.

Her appointment comes at a pivotal moment as the Kochi-Muziris Biennale (KMB) prepares for its upcoming edition, titled “For the Time Being”, a powerful curatorial exploration anchored in embodied memory, ancestral knowledge, and the lyrical possibilities of stories and songs. This edition brings together 66 artists and collectives from over 20 countries, presenting work that reimagines how histories are told and how communities come together across borders, time, and lived experience.

“It is an honour to join the Advisory Council of the Kochi Biennale Foundation at a moment when the Biennale is opening new ways of thinking about art, memory, and community. At The Ardee Foundation, we believe deeply in nurturing creativity and fostering dialogue between generations. Our participation this year reflects our commitment to supporting artists whose work speaks to both philosophical reflection and contemporary relevance. I am humbled to contribute to this extraordinary cultural movement.” Shefali Varma, Chairperson, The Ardee Group & The Ardee Schools

Ardee Foundation at Kochi-Muziris Biennale 2025–26

For this edition, The Ardee Foundation will present the works of celebrated artist Shobha Broota at the historic Mocha Art Café in Fort Kochi. Known for her meditative abstraction and spiritual minimalism, Broota’s practice aligns deeply with the Biennale’s contemplative framework. The Ardee Foundation’s participation is curated by noted cultural theorist and curator Ina Puri, who has long been associated with championing significant voices in Indian art.

This collaboration underscores the Foundation’s ongoing commitment to bridging art and education, supporting women artists, and creating platforms where both legacy and modern experimentation can flourish.

Shri Kedarnath Mandir Trust, Delhi, Hosts Grand Kalash Yatra to Mark the Beginning of a Seven-Day Shiv Mahapuran Katha

Under the divine blessings of Param Pujya Niranjan Peethadheeshwar Shri Shri 1008 Acharya Mahamandaleshwar Swami Kailashanand Giri Ji Maharaj, the Shri Kedarnath Mandir Trust, Delhi, organised a grand Kalash Yatra at Sanatam Dharm Mandir, Paschim Vihar, to mark the auspicious beginning of the Seven-Day Shiv Mahapuran Katha in the capital.

The spiritually charged Yatra witnessed the enthusiastic participation of over 800 devotees, each carrying a sacred Kalash, as they proceeded in a devotional procession from Sanatam Dharma Mandir to DD Ground, Paschim Vihar, where the elaborate arrangements for the week-long Katha have been made. The vibrant Yatra filled the streets with chants of ‘Har Har Mahadev’ and devotion, transforming the atmosphere into one of unity, peace, and divine energy.

Hosted by the Shri Kedarnath Mandir Trust, Delhi, under the leadership of Shri Surendra Rautela, National President of the Trust and Shri Naresh Kumar Airan, Chief Patron of the programme, this Yatra marked the ceremonial opening of one of Delhi’s most anticipated spiritual events, a seven-day Shiv Mahapuran Katha dedicated to Lord Shiva taking place from 17th November to 23rd November 2025.

Swami Kailashanand Giri Ji Maharaj, a revered spiritual leader, saint, yoga guru, and Acharya Mahamandaleshwar of the Niranjani Akhara, will preside over the Katha. Known for his illuminating discourses and profound knowledge of the Sanatan Dharma, Swami Ji will guide devotees through the divine teachings of Lord Shiva, including inspiring truth, devotion, and inner awakening.

The Shiv Mahapuran Katha, beginning today, will feature daily sessions filled with spiritual narrations, live devotional music, and cultural depictions such as Nataraja Nritya, Sati Katha, Ganga Avataran, Mridang Sadhana, and Shankhnad. Each day is expected to draw between 4,000–5,000 devotees, making it one of Delhi’s most significant spiritual congregations.

Speaking on the occasion, Shri Naresh Kumar Airan, Chief Patron of the programme, said, “This Yatra is a celebration of devotion and awakening. Through the Shiv Mahapuran Katha, we aim to reignite faith and peace in every heart.”

Adding to this, Shri Surendra Rautela shared, “We are humbled to host this divine event under Swami Ji’s guidance. Delhi will witness a confluence of spirituality and culture, an invitation for every soul to reconnect with the eternal power of Lord Shiva.”

The Seven-Day Shiv Mahapuran Katha at DD Ground, Paschim Vihar, is set to become a landmark event in Delhi’s spiritual calendar, blending devotion, tradition, and the timeless wisdom of Lord Shiva under the celestial leadership of Swami Kailashanand Giri Ji Maharaj.

Škoda Auto India expands footprint in the Delhi-NCR region with a new Sales Showroom

New Delhi, Nov, 17: –

Škoda Auto India has inaugurated a new Sales Showroom in Majlis Park, New Delhi, further enhancing the brand’s network presence in the National Capital Region. Established in partnership with Malwa Motor Sales Pvt. Ltd., the new showroom increases Škoda Auto’s total Customer Touchpoints in Delhi-NCR to 21.

The 4,200 sq. ft. showroom features display space for four cars and embodies Škoda Auto’s Modern Solid global design philosophy, providing a welcoming environment and an exceptional sales experience for all customers. With this addition, Škoda Auto India now operates 15 sales showrooms and 11 service facilities across five regions in Delhi-NCR, including Delhi, Gurgaon, Noida, Greater Noida, and Ghaziabad.

Commenting on the inauguration, Ashish Gupta, Brand Director, Škoda Auto India, said;
“With the inauguration of our new sales showroom in Majlis Park, we continue to strengthen Škoda Auto India’s presence across Delhi-NCR. The capital city has always been a key market for us, and with 21 Customer Touchpoints now operational, we are bringing our complete product range closer to customers while ensuring they experience the highest standards of service and care. With models like the Kushaq, Kodiaq, Kylaq, and Slavia, we are confident of growing the Škoda brand in this vital market.”

C. M. Sharma, Director, Malwa Motor Sales Pvt. Ltd; added:
“We are delighted to partner with Škoda Auto India to bring the brand’s premium experience closer to customers in Majlis Park. This showroom is designed to deliver a seamless premium experience, from display to delivery, providing customers with the very best of Škoda Auto’s product range and ownership journey.”

Over the past few years, Škoda Auto India has expanded its network from over 120 Touchpoints in 2021 to more than 320 Touchpoints across 180 cities. The company continues to focus on bringing its products closer to customers and reinforcing its commitment to delivering a seamless and premium ownership experience across India.

Mars Collaborates with Iconic Tinkle Comics to Promote Compassion for Pets and Pet-Nutrition Basics on Children’s Day

Hyderabad| 17 November 2025: This Children’s Day, Mars has partnered with Tinkle Comics, one of India’s most iconic and engaging children’s magazines, to spark conversations among young readers about compassion, empathy, and the basics of responsible pet parenting. The collaboration aligns with Mars’ Young Angels programme for kids and the brand’s broader mission to create a Better World for Pets.

For over four decades, Tinkle has entertained and educated children through characters that blend humor and heart. Known for making learning relatable, it offers a trusted way for kids to explore big ideas in simple, meaningful ways. In this collaboration, Mars brings together Tinkle’s storytelling strength with its scientific understanding of pet care to help children learn how to feed their pets responsibly.

In the special-edition story, beloved character Shambu takes on a new adventure while caring for his niece, Sia. What begins as a light-hearted afternoon becomes a fun lesson on why pets need food specially made for them and how right nutrition is essential for showing them love and care. The story gently introduces young readers to concepts like complete and balanced diets, safe interaction with pets and everyday empathy, all through storytelling that children naturally connect with.

To bring these lessons to life, Mars, in partnership with STRAW India (Stray Relief and Animal Welfare), conducted interactive storytelling and painting workshops with students of Jyothi Kendriya Vidyalaya School in Bengaluru. The sessions encouraged children to express compassion through art while learning how to interact safely with community animals. A similar engagement was held for children of Mars associates in Hyderabad, creating a shared platform for families to discuss kindness, pet care, and the importance of balanced nutrition for pets.

Vasanthi Kumar, Co-founder & Managing Trustee, STRAW India, added, “Our collaboration with Mars on Tinkle partnership reflects our shared belief that compassion and awareness must start young. Through storytelling and creative workshops, we’re helping children build empathy for animals and understand the basics of pet nutrition.”

This collaboration between Mars and Tinkle represents a blend of education, empathy, and science, using storytelling as a bridge to nurture responsible, kind, and informed pet lovers of tomorrow.

5 Unique Ways to Relive Your Childhood This Children’s Day

India, 15th November, 2025: Every year, Children’s Day reminds us of simpler times – of scraped knees, sticky fingers, and endless laughter. But who says it’s only for the little ones? This year, take a step back in time. Relive those golden moments, rediscover forgotten joys, and maybe share a few of your childhood favourites with your own kids.

Here are five simple, heartwarming ways to bring back magic.

1. Rewind to Playground Fun

Before “10,000 steps a day,” there was “Lagori,” “Kho-Kho,” and “Hide & Seek.” This Children’s Day, swap your fitness tracker for some real outdoor fun. Grab your friends or family, head to the nearest park, and play like no one’s watching.

2. Pack a Nostalgic Picnic

Plan an afternoon escape that feels like a page from your school days. Pack up sandwiches in butter paper, fruity drinks, and homemade sweets. Head to the park, spread out a mat, and share stories of school trips and stolen lunch breaks. For your kids, it’s a picnic; for you, it’s a time capsule.

3. Recreate a Classic Tiffin Moment

The best part of school was always opening that tiffin box – the excitement of guessing what Mom had packed that day and the way everyone’s lunch suddenly looked better than their own. Those were simpler days, full of homemade treats that could light up an entire classroom, from jam-smeared sandwiches and crispy bhakarwadi to soft rotis rolled with sugar or ghee.

This Children’s Day, relive that warmth with Noice’s range of nostalgic bites, crunchy chikkis, peanut butter bites, rice crispy chocolate bars, Mango Jam slices and Mango juice with coco jelly- All the comfort, all the love, now just an Instamart order away, ready to arrive in minutes.

4. Movie Marathon, the 2000s Way

End the night (or recover from it) with a movie binge that hits right in the feels- Home Alone, Koi Mil Gaya, Harry Potter, Kung Fu Panda, Stuart Little. Set up cozy blankets, pour a glass of fruity juice, and laugh at the same jokes that once had you rolling on the floor.

5. Revive a Forgotten Hobby

Draw, doodle, or make paper boats – whatever once made hours fly by. These simple acts reconnect you to a time when joy didn’t need a reason. This Children’s Day, let yourself play again – not for nostalgia’s sake, but to remember how light life can feel when you just let go.

Because your inner child never really grew up – they’ve just been waiting for a day like this. A day to pause, play, and pass on the joy that once made your world brighter. This Children’s Day, make space for a little mischief and a lot of heart.

Ajmal Showcases Indian Craftsmanship with The Untold Stories at Burj Khalifa

Ajmal Brings Indian Craftsmanship to Global Heights with The Untold Stories Launch at Burj Khalifa

Mumbai, India, 14th November, 2025 : When the Burj Khalifa lit up with the name Ajmal, it marked more than just a launch. It was a defining moment for Indian perfumery. With The Untold Stories, its most ambitious collection to date, Ajmal Perfumes introduced a new chapter that brings craftsmanship and contemporary creativity together on the global stage. Created for those who seek individuality and refuse to wear what everyone else is wearing, the collection unites five of the world’s most celebrated perfumers, each offering a distinct interpretation of scent.

Five chapters. Five visions. One revolutionary idea: complete creative freedom.

Chapter 1 by Maxime Exler opens with fig and cardamom. Sun on skin. Salt air. Like August on the French Rivira stretched into forever. Mediterranean warmth made wearable.

Chapter 2 by Dalia Izem is built around black tea. Quiet. Elegant. The kind of fragrance worn by people who have nothing to prove. Jasmine and creamy almond soften the edges. It feels like a private club you have to know about to find.

Chapter 3 by Benjamin Bélizon went in the opposite direction. Osmanthus with ripe fruit and green brightness. Luminous. Alive. For someone whose energy walks into a room before they do.

Chapter 4 by Nathalie Lorson, never one to play it safe, created something with bite. Black cherry collides with smoky leather. Bold without trying. The fragrance equivalent of a perfectly cut blazer and nothing underneath.

Chapter 5 by Coralie Spicher and Fabrice Pellegrin took the traditional fougère and tore it apart. Metallic woods. Black ink. It smells the way contemporary art feels. Challenging. Confident. Not for everyone, which is exactly the point.

Abdulla Ajmal, CEO of Ajmal Perfumes, says,

“Luxury is not about appealing to everyone. It is about connecting deeply with the right ones. We are a 74-year-old house rooted in Middle Eastern perfumery, but The Untold Stories is not about tradition for its own sake. We asked five remarkable perfumers to create freely, without limits, because real artistry grows from freedom. These fragrances were not focus-grouped or trend-tested. They are personal, honest, and unapologetic. Each one invites you to wear something that feels entirely your own.”

This is Ajmal at its most confident, rooted in heritage, yet pushing forward. Respectful of craft but always evolving.

Each fragrance is unisex because great perfume has never cared about gender. Each bottle is a complete world. No line extensions. No playing it safe.

The collection invites a more intimate discovery. Visit an Ajmal boutique, experience each chapter on skin, find the one that feels like it was created for you alone. Because the best fragrances are never chosen. They choose you.