25, Sep 2026
Delo Group organized its first own China–Russia voyage via the Northern Sea Route

Moscow, Sept 25: Multimodal transport operator Ruscon (part of the Delo Group) has organized its first own voyage from China to Russia via the Northern Sea Route (NSR). The Honfu container vessel, which sailed the route, has arrived at Delo Group’s terminal in St. Petersburg.

The shipment was carried out as part of Ruscon’s regular container service between St. Petersburg and Chinese ports. Previously, the service operated via the Suez Canal. Ruscon is now offering seasonal shipments via the NSR, with an expected transit time of 25 days compared to 45 days via the Suez Canal.

The route operated by the Honfu, a container vessel with a capacity of approximately 3,700 TEU, includes direct calls at the ports of Nansha, Taicang and Rizhao. Feeder connections are available for cargo from other regions. NSR shipments are operated during the summer–autumn navigation season. Once the season ends, vessels will resume sailing via the Suez Canal.

As part of the service, Ruscon provides end-to-end delivery, including customs clearance. The service accepts dangerous and oversized cargo, reefer containers, as well as cargo transported on flat rack containers.

“We have successfully tested our own service along the Northern Sea Route. We intend to steadily develop this area, taking into account the needs of our clients, in order to provide the most diversified portfolio of services,” said Mikhail Poluyanov, First Vice‑President of Ruscon.

 

 

25, Sep 2026
Arvind Limited Is Set To Take Centre Stage With Ashish N Soni At Lakmē Fashion Week In Partnership With Fashion Design Council Of India

Arvind Limited Is Set To Take Centre Stage With Ashish N Soni At Lakmē Fashion Week In Partnership With Fashion Design Council Of India

New Delhi, 25 September 2026: Arvind Limited, one of India’s leading textile manufacturers,will showcase its collaboration with acclaimed designer Ashish N Soni at Lakmē Fashion Week in partnership with the Fashion Design Council of India (FDCI) on 16th October 2026 at Taj Palace, New Delhi. The showcase will present a contemporary menswear collection crafted using Arvind Limited’s diverse range of fabrics, bringing together textile innovation, design excellence and modern craftsmanship through their runway presentation.

The collection features materials across categories including Cotton, Wool, Linen, Tencel, Bamboo and more, highlighting the versatility, innovation and craftsmanship that define Arvind Limited’s textile capabilities. Through Ashish N Soni’s contemporary menswear lens, these fabrics are transformed into a collection that celebrates the intersection of material innovation and design.

“We are elated to partner with Lakmē Fashion Week in partnership with FDCI this season and to collaborate with Ashish N Soni on this showcase. Ashish has a distinctive ability to translate the character and potential of a fabric into stylish, wearable design. Through this collaboration, we want to demonstrate the versatility of our textiles and the possibilities they offer, from the loom to the runway.” said Kulin Lalbhai, Vice Chairman, Arvind Limited.

Through Ashish N Soni’s distinctive design language, the collection will explore the relationship between fabric, form and contemporary menswear. Known for his refined approach to tailoring and modern silhouettes, Ashish N Soni will translate Arvind Limited’s fabrics into a runway presentation that celebrates craftsmanship, functionality and evolving expressions of Indian fashion.

Commenting on the collaboration Ashish N Soni, Design Director at Ashish N Soni, Ikos Designs Pvt. Ltd said, “Working with Arvind has been a truly exciting and rewarding experience for me. The collaboration brings together my years of experience and design perspective with Arvind’s exceptional skill and deep expertise in textiles. I have always had a great appreciation for fine, high-end textiles, and the quality, sophistication and finish of Arvind’s fabrics make them particularly inspiring to work with. It has been a wonderful creative dialogue, and I’m very pleased with what we have created together. I look forward to sharing it soon”

Select looks from the showcase will be made available at The Arvind Stores shortly after the Lakmē Fashion Week in partnership with FDCI presentation, creating a direct connection between fashion creation and consumer access. The initiative aims to make the journey from textile to runway to retail, real for the consumer.

The association reinforces the evolving role of textile innovation in shaping contemporary fashion, where material expertise becomes an integral part of the creative process. By bringing together Arvind Limited’s heritage in textiles, Ashish N Soni’s design perspective and Lakmē Fashion Week in partnership with FDCI’s influential platform, the collaboration celebrates the complete fashion ecosystem, from fabric development to design and retail.

The collection will debut on 16th October 2026 at Lakmē Fashion Week in partnership with FDCI at Taj Palace, New Delhi, before selected looks become available at The Arvind Stores nationwide.

25, Sep 2026
SleepyCat Marks 50th Store Opening as it Continues to Expand Access to Better Sleep Across India

GURUGRAM, India, Sept. 25, 2026 /PRNewswire/ — Gurgaon, one of India’s leading corporate and commercial hubs, has grown into a city defined by fast-paced workdays, modern urban living and an increasingly diverse residential landscape. As the city continues to attract professionals, businesses and families from across the country, the need for comfortable, convenient and personalised lifestyle solutions is also evolving.

SleepyCat Opens 50th Store

Adding to this growing landscape, SleepyCat is marking a significant milestone in its retail journey with the opening of its 50th store in Gurgaon.

Celebrating 50 Stores with a New Sleep Studio in Gurgaon

Gurgaon’s evolving residential landscape and its position as a major corporate hub make it a natural location for SleepyCat’s 50th store. With professionals, families and young residents spending increasingly busy days in the city, the new Sleep Studio gives local shoppers an opportunity to explore products designed around sleep and everyday comfort.

You can experience SleepyCat’s mattress range in-store and compare different options based on their individual preferences. The brand offers mattresses across categories such as memory foam, latex and hybrid constructions, alongside other sleep and home-comfort products.

Bringing the SleepyCat Experience Closer to Customers

The opening of the Gurgaon store is part of SleepyCat’s broader approach to combining its digital presence with physical retail experiences. The Sleep Studios are designed to give customers a hands-on understanding of products before they make a purchase.

From testing mattress firmness to exploring pillows and other sleep accessories, shoppers can take their time understanding what works for them. The in-store experience also gives customers an opportunity to interact with SleepyCat’s team and seek guidance based on their individual requirements.

From One Store to 50

Reaching the 50-store milestone represents a significant phase in SleepyCat’s retail expansion. With its growing network of Sleep Studios, SleepyCat is increasing its physical presence across multiple cities and making it easier for customers to experience its products offline.

The Gurgaon opening adds another location to this expanding network while marking a milestone for the brand’s retail journey. For SleepyCat, the 50th store is not simply another retail location—it represents the continued effort to make mattress shopping more experiential and accessible.

A New Destination for Better Sleep in Gurgaon

With the opening of its 50th Sleep Studio, SleepyCat is bringing its sleep-focused retail experience to more customers in Gurgaon. The new store gives local shoppers a space to explore mattresses in person, understand their options and make a more informed choice about their sleep setup.

As SleepyCat continues to expand its offline footprint across India, the Gurgaon store marks both a new beginning for local customers and an important milestone in the brand’s journey.

Fifty stores later, SleepyCat’s focus remains the same: helping more people discover a more comfortable way to sleep.

 

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25, Sep 2026
KuCoin PROOF Returns With “Go The Distance,” Featuring Tadej Pogačar-Inspired Prizes and Over 800,000 USDT in Rewards

PROVIDENCIALES, Turks and Caicos Islands, Sept. 25, 2026 /PRNewswire/ — KuCoin today announced the return of PROOF, its flagship trading competition series, with Go The Distance, a cycling-inspired campaign that brings KuCoin’s partnership with Global Brand Ambassador Tadej Pogačar to its global user community. Running from September 25 to November 15, 2026, the campaign combines spot, futures and VIP activities, individual and team competitions, and exclusive cycling prizes, with over 800,000 USDT in rewards available to eligible users.

Go The Distance draws inspiration from the discipline, resilience and sustained commitment behind Pogačar’s achievements, most recently demonstrated by his fifth Tour de France title. These values also shaped the recent Pogi Challenge, where professional riders, families and cycling enthusiasts came together while supporting community initiatives. The campaign carries this spirit into the KuCoin community, translating the mindset behind elite cycling—endurance, teamwork and the determination to keep moving forward—into a shared experience for users.

Featured prizes include a custom-branded KuCoin bicycle, 5 UAE Team Emirates – XRG jerseys signed by Pogačar, 5 Pogi Team 2026 jerseys, and exclusive KuCoin × Tadej Pogačar merchandise. These prizes bring the cycling theme to life, offering participants a tangible connection to Pogačar and the sport.

The campaign features a series of activities:

  • Spot trading activities: Eligible trades earn prize-draw entries for merchandise, USDT rewards and trading fee vouchers.
  • Futures lucky draw: Starting October 8, qualifying trades and campaign tasks earn participants draw tickets.
  • Individual futures competition: From October 12 to 30, eligible participants compete for rewards and Futures Points based on trading volume.
  • Team futures competition: Teams compete from October 12 to 30, with rankings based on team P&L and participation subject to qualification requirements.
  • VIP trading competition: VIP trading competition from October 26 to November 15.

This edition of PROOF gives the KuCoin community new ways to engage with the partnership through individual challenges, team competition and cycling-themed rewards. Building on a relationship rooted in long-term commitment, Go The Distance connects the values behind Pogačar’s achievements with an experience users can share.

Visit KuCoin PROOF: Go The Distance for registration and the full campaign schedule.

About KuCoin

Founded in 2017, KuCoin is a leading global crypto platform built on trust and security, serving over 45 million users across 200+ countries and regions. Known for its reliability and user-first approach, the platform combines advanced technology, deep liquidity, and strong security safeguards to deliver a seamless trading experience. KuCoin provides access to 1,500+ digital assets through a broad product suite and remains committed to building transparent, compliant, and user-centric digital asset infrastructure for the future of finance, backed by SOC 2 Type II, ISO/IEC 27001:2022, ISO/IEC 27701:2019, ISO 22301:2019 and ISO/IEC 42001:2023 certifications. In recent years, we have built a strong global compliance foundation, marked by key milestones including AUSTRAC registration in Australia, a MiCA license in Europe, and regulatory progress in other markets.

Learn more at www.kucoin.com.

Disclaimer

The information is for corporate PR purposes only and does not constitute endorsement or investment advice.

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25, Sep 2026
Saravana Vivek M Takes Charge as Bhubaneswar DCP

Bhubaneswar, Sept. 25 (UDN): Senior IPS officer Saravana Vivek M on Friday assumed charge as the new Deputy Commissioner of Police (DCP) of Bhubaneswar, taking over the responsibility of policing in Odisha’s capital city.

Saravana Vivek M Takes Charge as Bhubaneswar DCP

A 2015-batch IPS officer, Saravana Vivek M succeeds Jagmohan Meena in the key post. Before his new assignment, he was serving as the Superintendent of Police (SP) of Berhampur.

New Role in Capital Policing

As Bhubaneswar DCP, Saravana Vivek M will be responsible for overseeing law-and-order arrangements, crime control and overall policing across the city.

His responsibilities will also include coordinating security arrangements during major public events and responding to emerging law-and-order challenges in the capital.

Succeeds Jagmohan Meena

Saravana takes over from Jagmohan Meena, whose resignation from government service was accepted by the Centre on September 11.

The change comes as Bhubaneswar continues to witness growing demands on its policing infrastructure amid rapid urban expansion and increasing public activity.

Experience in Berhampur

Before moving to Bhubaneswar, Saravana Vivek M served as SP of Berhampur, where he handled a range of policing and law-and-order responsibilities.

His new assignment places him at the helm of policing in the state capital, with a mandate to maintain public safety and ensure effective enforcement of law and order.

25, Sep 2026
GCCs Could Become the Biggest Driver of India’s Next Office Real Estate Cycle as 75 percent Plan Expansion

India’s commercial real estate market is entering a new growth phase, with Global Capability Centres (GCCs) emerging as one of the strongest drivers of office demand. According to CBRE’s India Office Occupier Survey 2026, 75% of GCC occupiers expect their India office portfolios to grow over the next two years, signalling continued expansion in both the scale and quality of commercial real estate demand.

The broader occupier market is showing a similar expansionary outlook, with 77% of occupiers planning to expand their India office portfolios over the next two years. Notably, 30% plan to increase their office footprint by more than 30%, almost double the 18% recorded in the 2025 survey.

The scale of GCC activity is already significant. GCCs leased more than 123 million sq ft of office space between 2022 and H1 2026, accounting for 36% of total office leasing during the period. India’s GCC ecosystem has also expanded to more than 2,117 firms and 2.36 million professionals, while GCC revenues reached nearly US$100 billion in FY2026.

This momentum is also visible in the wider office market. The first half of 2026 saw office absorption reach a record 45.5 million sq ft, the highest for any half-year, with 24.6 million sq ft taken up in the second quarter alone, according to CBRE. New supply also reached a record 32 million sq ft in H1, pointing to the scale at which developers and occupiers are now operating.

GCCs remain one of the strongest demand drivers. They accounted for 46% of Grade A office leasing in H1 2026, with 16.6 million sq ft leased, according to Colliers.

Sandeep Chhillar, Founder and Chairman, Landmark Group, said, “Global Capability Centres are fast becoming the defining demand driver of India’s next commercial real estate cycle. With India’s GCC count projected to grow by 41% by 2030, and GCCs already accounting for nearly 35% of Grade-A office leasing across top cities, the numbers tell a clear story. Gurugram is firmly at the centre of this shift in NCR, the city’s combination of superior connectivity, mature infrastructure, established corporate ecosystem and deep talent access makes it one of the most compelling GCC destinations in the country. As mandates grow more sophisticated, location decisions are increasingly being made through the lens of the broader business ecosystem: talent availability, infrastructure quality and long-term liveability. The next phase of commercial real estate will be defined not by volume alone, but by the quality and adaptability of environments built for businesses and their people.”

GCC expansion is changing what occupiers demand

The GCC story is also evolving beyond traditional back-office operations. CBRE notes that GCCs are increasingly taking on higher-value mandates across R&D, engineering, product development, AI, analytics, cybersecurity and enterprise transformation. This is creating demand not just for more office space, but for high-quality, technology-enabled and well-connected workplaces.

More than one-third of occupiers expect AI and automation trends to directly influence leasing decisions over the next 12-24 months. At the same time, 93% of occupiers surveyed are already deploying AI in some capacity, indicating that technology is becoming an increasingly important consideration in workplace strategy.

This expansion, however, is not limited to established business centres. Emerging corridors across Noida, Greater Noida and the Yamuna Expressway are also gaining momentum as technology infrastructure and new investments reshape the region’s commercial landscape.

Connectivity increasingly determines where GCCs expand

The NCR numbers show how this landscape is changing. Delhi-NCR recorded 2.8 million sq ft of gross leasing in Q1 2026, with Gurugram accounting for 60% and Noida 37%. Noida Expressway was the largest micro-market, while Udyog Vihar and NH-8 Prime also recorded significant activity. GCC leasing in NCR stood at 0.9 million sq ft during the quarter.

The emphasis on connectivity is becoming particularly important as occupiers look beyond the availability of space. CBRE’s survey found that 70% of occupiers consider access to commute infrastructure a crucial criterion while selecting office space, while 95% view traffic congestion and commute as a threat to operations and employee experience. Further, 18% of occupiers said they would be willing to pay a premium for public transport access.

Retail leasing reached 3.9 million sq ft in H1 2026, up 20% year-on-year, according to CBRE. Delhi-NCR led the major markets, while fashion and apparel accounted for around 40% of leasing. D2C retailers accounted for about 28%, giving high streets and organised retail destinations another source of occupier demand.

The flight to quality is strengthening

As GCCs expand and take on more specialised functions, the quality and location of office assets are becoming increasingly important. CBRE found that 40% of occupiers are concerned about the availability of high-quality, well-located office space through 2028. At the same time, 41% of leasing during 2025 and H1 2026 occurred in investment-grade assets.

Dr Amish Bhutani, Managing Director, Group 108, said, “Occupiers are becoming more selective about what makes a commercial location work over the long term. Demand will increasingly be driven by factors such as connectivity, accessibility, quality of infrastructure, surrounding development and the availability of well-planned commercial spaces. As emerging NCR corridors improve their connectivity and infrastructure, they will become more attractive for businesses seeking efficient and future-ready locations. The growing availability of quality office and retail spaces in these corridors will further strengthen demand for commercial real estate.”

Investor interest is providing another indication of the depth of the cycle. Institutional real estate investment reached $4.5 billion in H1 2026, up 50% year-on-year, with office assets accounting for more than 40% of the inflows, according to Colliers.

Karan Malik, Regional Director, Realistic Realtors, said, “The expansion of data centres is also opening up a longer development landscape for NCR. Noida and Greater Noida have the existing ecosystem, while the Yamuna Expressway region offers larger parcels and the potential to accommodate infrastructure at scale. The upcoming data centre parks across Noida, Greater Noida and Yamuna Expressway show that this is becoming a wider regional strategy rather than a single-location story. Real estate will increasingly follow the infrastructure that enables the digital economy.”

The next phase of India’s commercial real estate growth is therefore likely to be shaped by the convergence of GCC expansion, technology adoption, talent requirements, connectivity and institutional capital. With 75% of GCC occupiers planning to expand their India office portfolios, the demand story is moving beyond simply adding more office space. It is increasingly about where businesses locate, the quality of the workplace they choose and the infrastructure that enables their workforce to operate effectively.

25, Sep 2026
Salt Oral Care Hits ₹2 Crore a Month in Revenue

Indian oral-care brand combines design-led innovation with a capital-efficient approach to growth

MUMBAI, India, Sept. 25, 2026 /PRNewswire/ — Salt Oral Care, founded by Karan Raj Kohli and Viraj Kapur, has reached approximately ₹2 crore in monthly revenue. The Indian oral-care brand is building its business through a combination of product innovation, design-led branding and disciplined operating economics.

The company’s portfolio spans toothpaste, mouthwashes, whitening and colour-correction products, gum care, sensitivity and remineralisation, along with toothbrushes, electric toothbrushes, water flossers and mouth sprays. Its aluminium toothpaste tubes and textured glass mouthwash bottles reflect its approach to making oral-care products part of the wider personal-care and wellness environment.

Products such as Flash Teeth Whitening Toothpaste, Chamak Whitening Mouthwash and Aura Tooth Color Corrector Serum extend the brand’s focus into appearance-led oral care, while the wider portfolio addresses everyday needs including fresh breath, gum care and sensitivity.

Growth and business model

Salt has reached the revenue milestone without significant external funding. The founders say the business has prioritised sensible unit economics, disciplined spending and reinvestment based on consumer demand, rather than treating fundraising as the primary measure of growth. The company expects to become profitable within the next few months.

“Reaching approximately ₹2 crore in monthly revenue is an important milestone for Salt and validates the demand for oral-care products that combine efficacy, design and experience. The focus remains on building a meaningful, long-term brand while staying close to consumer needs.”

— Karan Raj Kohli, Co-Founder, Salt Oral Care

“Our objective has always been to build a sustainable consumer business with sound economics, rather than pursue scale for its own sake. The next phase will focus on strengthening the portfolio, expanding the brand’s reach and progressing towards profitability with discipline.”

— Viraj Kapur, Co-Founder, Salt Oral Care

Next phase

Salt is also developing a dedicated kids’ oral-care range, expanding its presence into family oral care. The company’s broader vision is to contribute to the evolution of oral care from a primarily functional category into one where efficacy, formulation, design and user experience are considered together.Salt plans to introduce a series of collaborations that bring oral care into new consumer and cultural spaces just like it did with beauty giant Laneige.

About Salt Oral Care

Salt Oral Care is an Indian modern oral-care brand focused on innovative formulations, elevated product experiences and a beauty-and-wellness-led approach. Its portfolio includes toothpaste, whitening and colour-correction products, mouthwashes, toothbrushes, electric toothbrushes, water flossers, mouth sprays and travel products. The company currently generates approximately ₹2 crore in monthly revenue and is working towards profitability.

Website: https://saltoralcare.com/

Photo – https://mma.prnewswire.com/media/3009067/karan_and_viraj.jpg

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25, Sep 2026
Guillermo Ochoa fronts new campaign backing BC.Game’s commitment to a regulated Mexican market

Five-time World Cup goalkeeper explains the due diligence behind his partnership, as BC.GAME reinforces its SEGOB-licensed operations, local payment rails, and rapid payouts for Mexican players.

MEXICO CITY, Sept. 25, 2026 /PRNewswire/ — BC.GAME, the crypto and iGaming platform operating in Mexico via BCGAME.mx, today released a new brand campaign featuring Mexican football legend Guillermo “Memo” Ochoa. In the video, the five-time World Cup veteran explains the personal standards he applied before agreeing to represent the platform.

Guillermo Ochoa fronts new campaign backing BC.Game Mexico

The video campaign features the legendary goalkeeper speaking about his reasons to partner with and endorse BC.GAME, including how he tested the platform himself, established trust and fairness, and why Mexican players can trust BC.GAME.mx.

“Trust is never given to you, you earn it,” Ochoa says in the video. “After five World Cups, if there’s one thing I’ve learned, it’s that. So before I put my name next to any brand, I ask the hard questions first.”

For Ochoa, that meant verifying BC.GAME’s regulatory standing and operational practices first hand. “I asked about their license. BC.GAME holds a legitimate SEGOB permit and operates legally in Mexico. I asked about how people pay. You can deposit at your neighborhood OXXO, or transfer straight from your bank through SPEI. I checked all of it myself.”

The goalkeeper, who is renowned for his longevity, sharp reflexes and read of the game, connected what made him great on the pitch directly to his decision to partner with BC.GAME. “The real question is: do they actually pay you when you win? The answer is yes. Withdrawals take minutes, not weeks. As a goalkeeper, you learn to sense when something’s off. Here, everything was clear.”

The campaign closes on a note of both belonging and responsibility. “In Mexico, football isn’t just something you watch, it’s something you feel. The incredible moments, and the heartbreak, too. But it’s always something we share. Now we get to share that with BC.GAME,” Ochoa says. “One more thing: remember, this is entertainment. Play smart, play responsibly. See you on the pitch.”

A broader bet on Mexico

Ochoa’s campaign lands alongside a wider push by BC.GAME to establish Mexico as a key market for regulated iGaming in Latin America. According to Erick Sapien, BC.GAME’s Mexico Country Manager, the country offers a rare combination of market size, smartphone adoption, digital infrastructure, and a strong football culture, which Sapien describes as “a recipe for success” for the sector.

“Compliance is not an afterthought, it forms a core pillar of sustainable expansion,” Sapien said, highlighting BC.GAME.mx’s alignment with local licensing requirements as the foundation for long-term player trust. “Operating within Mexico’s established regulatory framework gives responsible operators the foundation to build long-term player trust and sustainable local operations.”

Sapien also frames the Ochoa partnership as central to that strategy rather than a standalone marketing play. “Football in Mexico is not merely a sport; it is a shared cultural passion that spans generations,” he said, noting that partnerships with figures like Ochoa allow the platform to build tailored football communications and fan experiences that “standard global campaigns simply cannot match”.

Built on transparency

BC.GAME states that the campaign’s emphasis on fast, reliable payouts reflects operational commitments already built into BCGAME.mx. These include provably fair verification, local payment integration via OXXO and SPEI, and easily accessible responsible gaming resources.

“Securing a foothold in the market is only the first step,” Sapien said. “Long-term user retention depends on intuitive navigation, transparent payment processing, responsive support, and clear account management.”

Ochoa backing BC.GAME

BC.GAME announced the signing of Mexican football legend Guillermo “Memo” Ochoa as brand ambassador in July 2026. The partnership represents a significant step in BC.GAME’s localised growth strategy, with Ochoa supporting football-led brand communications, promotions and fan engagement activity designed specifically for Mexican audiences.

As one of the most recognisable figures in Mexican football, Ochoa brings strong local credibility and international profile to BC.GAME at a time when football culture in Mexico is attracting heightened global attention.

You can watch the full video here: https://gosh.com/MemoOchoa/clip?file_id=5001834821236907880

About BCGAME.MX

BC.GAME is a global iGaming platform offering sports betting and casino entertainment built on regulatory compliance, local payment access, and provably fair technology. BC.GAME promotes responsible gaming and encourages players to treat all platform activity as entertainment. Players must be of legal age to participate.

BCGAME.MX operates in Mexico under permit DGAJS/SCEVF/P-06/2005-Ter, held by PRODUCCIONES MOVILES S.A DE C.V, in union with UNOCAPALI LA PAZ OPERADORA S.A DE C.V, in accordance with Dirección General de Juegos y Sorteos (DGJS) authorizations DGJS/1580/2021 and DGJS/DCRCA/2921/2021. BCGAME.MX is managed by PUBLIPLAY MEXICO, S.A. de C.V. (reg. no. N-2024037717).

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25, Sep 2026
L’Oréal Paris to Host Le Défilé at The Eiffel tower, Celebrating Sisterhood, Diversity and Inclusion
  • Returns for the 9th edition of Le Défilé at the Eiffel Tower under the theme “Express Your Worth,” featuring ambassador Aishwarya Rai Bachchan alongside an international line-up.
  • The brand has teamed up with Amazon (online partner) and Lifestyle Stores (offline partner) to bring the Paris Fashion Week experience directly to Indian consumers.
  • The event marks the debut of the new L’Oréal Paris Runway Matte Collection, featuring five bold shades of Infallible Matte Resistance Liquid Lipsticks curated for Indian skin tones, timed perfectly for the festive season.

MUMBAI, India, Sept. 25, 2026 /PRNewswire/ — L’Oréal Paris will return to Paris Fashion Week with its iconic runway show, Le Défilé L’Oréal Paris, on 28th September 2026 at Place Joffre set in front of the iconic Eiffel Tower. Now in its ninth edition, the annual showcase brings together leading global voices from fashion, beauty and entertainment to celebrate women’s empowerment, sisterhood, diversity and inclusion.

L’Oréal Paris to Host Le Défilé at The Eiffel tower, Celebrating Sisterhood, Diversity and Inclusion

Since its debut in 2017, Le Défilé has evolved into a global platform for L’Oréal Paris to champion its belief that every woman should have the confidence to express her individuality and recognise her worth. This year, the show will bring this message to life through the theme “Express Your Worth“, celebrating women across generations, backgrounds and identities.

The ninth edition features an international line-up of L’Oréal Paris ambassadors and personalities, including Aishwarya Rai Bachchan, Simone Ashley, Marie Bochet, Viola Davis, Cara Delevingne, Jane Fonda, Bebe Vio Grandis, Luma Grothe, Kendall Jenner, Aja Naomi King, Eva Longoria and Andie MacDowell.

Aishwarya’s return to the Le Défilé runway reflects the show’s continued spirit of strength, individuality and confidence, while reinforcing L’Oréal Paris’ long-standing commitment to empowering women to define beauty on their own terms.

Extending the celebration beyond Paris, L’Oréal Paris has partnered with Amazon in India as its online partner and Lifestyle Stores as its offline partner, bringing the beauty inspiration from Le Défilé closer to Indian consumers. This year’s event also marks the unveiling of the L’Oréal Paris Runway Matte Collection, featuring 5 bold new shades of Infallible Matte Resistance Liquid Lipstick, curated for Indian skin tones. From deep maroons and rich browns to statement reds and striking plums, the collection introduces – Audacious Red, Sweetheart, Spicy Blush, Love At First Sight, and Envious Plum. Taking centre stage in Paris, 423 Audacious Red will be worn by ambassador Aishwarya Rai Bachchan at Paris Fashion Week, making it the season’s ultimate hero red.

Speaking about the significance of India’s presence on this iconic platform, Pravallika Bommareddy, General Manager, L’Oréal Paris India, said, “Le Défilé is a celebration of beauty, fashion and the diverse voices that shape culture today. India’s presence on this global platform reflects the growing influence of Indian beauty and our evolving role in the international beauty conversation. Furthermore, through our collaboration with retail partners across online and offline channels, we are bringing that experience closer to Indian consumers and inviting them to discover and express beauty in their own way.”

Siddharth Bhagat, Director – Amazon Beauty, Personal Care and Fashion Accessories, said, “We’re thrilled to bring the essence of Parisian beauty to India with L’Oréal Paris’ Runway Matte Collection, debuting at Paris Fashion Week. Featuring five bold new shades, thoughtfully curated for Indian skin tones, the collection will be available to customers across Bharat just in time for the festive season. For us, this is about bringing a global beauty moment closer to customers while celebrating the diversity of Indian women and giving every woman the freedom to find a shade that feels uniquely hers.”

Mr. Devarajan Iyer, CEO & Executive Director, Lifestyle International Pvt. Ltd., said, “L’Oréal Paris has been a valued and long-standing partner of Lifestyle Stores, and this association marks another significant milestone in our enduring relationship. As the official retail partner for L’Oréal Paris Le Défilé, we are delighted to extend this partnership through the exclusive launch of the Runway Matte collection at Lifestyle Stores. It reflects our shared commitment to bringing global fashion and beauty trends to the Indian consumer and creating experiences that are aspirational, accessible, and relevant to their evolving needs.”

The runway will be brought to life by L’Oréal Paris’ global beauty experts, with Harold James, Global Make-Up Artist, and Stéphane Lancien, Global Hair Artist, and their teams creating the beauty and hair looks for the show. Laetitia Toupet, Global Brand President, L’Oréal Paris, will also be part of the event.

In India, L’Oréal Paris, in partnership with Amazon, will host its first-ever masterclass in Mumbai this October, offering creators and consumers an exclusive, behind-the-scenes glimpse into the world of Le Défilé. The experience will bring them closer to the artistry behind runway beauty, from trend inspiration and backstage techniques to the final look, while spotlighting the five new Runway Matte shades.

With Le Défilé, L’Oréal Paris continues to be a platform celebrating beauty in all its forms and a reminder that every woman is worth celebrating.

About L’Oréal Paris

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25, Sep 2026
Gold Imports Slide Sharply, Raising Questions Over FY27 Outlook

Gold Imports Slide Sharply, Raising Questions Over FY27 Outlook

Sep 25: India’s gold import outlook for the current financial year is facing fresh uncertainty after a sharp fall in monthly imports, according to a recent report.

Gold imports declined significantly in August, raising questions over whether the slowdown reflects weaker domestic demand, consumers delaying purchases or a shift towards unofficial channels.

According to the report, India’s gold imports during the first five months of FY27 stood at around $17.5 billion, compared with $16.9 billion during the same period last year. However, the latest monthly trend has raised concerns over the overall import estimate for the financial year.

Gold imports fell 57.75 per cent year-on-year to around $2.3 billion in August, compared with $4.16 billion in July. Despite the August decline, imports during April-August remained higher than the corresponding period of the previous year.

The report said the decline could be linked partly to the increase in gold import duties, which raised the overall import duty to 15 per cent from May 13, 2026. Higher domestic prices may have encouraged some consumers to postpone jewellery purchases.

Another possibility highlighted in the report is that consumers may be waiting for any future changes in import duties before making purchases. It also pointed to the possibility of greater activity through unofficial channels, although this does not necessarily mean that overall gold demand has fallen by the same extent.

The decline comes ahead of India’s major festive and wedding season, when gold and jewellery purchases generally increase. A recovery in seasonal demand could therefore influence import volumes in the coming months.

From a broader economic perspective, lower gold imports could help reduce pressure on India’s import bill and support the country’s external balances. At the same time, a shift towards unofficial channels could affect government revenue from customs and taxes.

The report had earlier assumed India’s gold imports at around $88 billion for FY27, but the recent decline has created downside risks to that estimate.

The coming festive and wedding season is expected to provide a clearer indication of whether the recent fall represents a sustained change in gold demand or a temporary slowdown in purchases.