“I am delighted that we have been honored as a global Top Employer. This recognition makes us particularly proud as it shows that we focus on the people working for us not just in selected countries but around the world. We are constantly striving to create a working environment that attracts, fosters, and retains talents. Our more than 15,000 employees in over 30 countries represent the foundation of our success and we want to enable them to develop their full potential with us,” said Norbert Rotter, CEO of NTT DATA Business Solutions AG and EVP NTT DATA, Inc.
The Top Employers Institute program certifies organizations based on the participation and results of their HR Best Practices Survey. This survey covers six HR domains consisting of 20 topics including People Strategy, Work Environment, Talent Acquisition, Learning, Diversity & Inclusion, Wellbeing and more. The program has certified and recognized over 2,300 Top Employers in 122 countries/regions across five continents.
“Finding skilled IT workers has become more challenging in recent years. We are a continuously growing, globally operating company, permanently on the lookout for talents who want to enrich us with their personality, develop professionally, and work with us to strengthen our market position. As an employer, we are committed to creating an environment based on respect, development, and support. The Top Employer award shows that we are on the right path as a big team,” said Dieter Schoon, Executive Vice President Global People at NTT DATA Business Solutions.
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Apart from the global recognition, the company has once again received numerous regional awards this year. The strategic orientation as a sustainable employer unites the entire NTT DATA Group, of which the SAP consulting company is a part. In addition to the global recognition, NTT DATA is proud to have received regional certifications as Top Employer 2024 in 29 countries in Asia, Europe, Latin America, and North America.
“We firmly hold that TRUST is not just a word but the bedrock upon which our ecosystem of respect, inclusivity, and upliftment stands. At its core, our culture is a dynamic fusion of accountability and performance. Our fundamental motto is rooted in the profound belief of owning each other’s success.
As a people-first company, we humbly dedicate this prestigious award to the heartbeat of our organization – our incredible people. To every colleague who brings their passion, dedication, and brilliance to the forefront every single day for our customers and their teams, we extend our deepest gratitude. This recognition is a testament to the collective spirit and unwavering commitment that defines our journey. Thank you for being the driving force behind our success.” Said Mr. Sanjeev Deshpande, Executive Vice President, Head of APAC Region & Managing Director – India
Top Employers Institute CEO David Plink says: “Exceptional times bring out the best in people and organizations. And we have witnessed this in our Top Employers Certification Program this year: an exceptional performance from the certified Top Employers 2024. And amongst this community of outstanding organizations, NTT DATA Business Solutions has proven their commitment to their employees on a global scale. This consistency in people practices across the globe characterizes an exclusive group of companies that have achieved a global certification through the Top Employers Program. We are proud to announce and celebrate these companies and their achievement in 2024.”
Wednesday 18th January 2024: Old Bridge Mutual Fund sponsored by Old Bridge Capital Management Private Limited, makes its foray in the dynamic Indian mutual fund industry with the introduction of its maiden equity New Fund Offer (NFO) – ‘Old Bridge Focused Equity Fund,’ (An Open-ended Equity Scheme investing in maximum 30 stocks (Multi Cap) .This open-ended equity scheme aims to provide investors with a unique opportunity to participate in the growth potential of carefully selected companies.
The NFO is open for subscription from January 17, 2024, to January 19, 2024. Investors can participate with a minimum SIP investment of Rs. 2,500 and in multiples of Rs. 1 thereafter. For lump-sum investments, the minimum amount is Rs. 5,000. The scheme will be benchmarked against the S&P BSE 500 TRI.
The Fund’s primary objective is to achieve long-term capital appreciation by strategically investing in a maximum of 30 stocks across different market capitalizations (i.e. Mid cap, Small cap, Large cap). This multi-cap approach is designed to identify businesses with the potential to compound capital over the long term, focusing on companies with enduring economic moats that has long-term franchise value and continued growth potential.
The fund will be managed by seasoned investment professionals, Kenneth Andrade and Mr. Tarang Agrawal, leveraging their combined experience and expertise to navigate the dynamic market conditions. Ruchi Pandey will lead the fund house as the CEO.
Commenting on the same Kenneth Andrade, CIO of Old Bridge Asset Management Private Limited & Founder Director of Old Bridge Capital Management Private Limited, said. “We are excited to introduce our first equity fund to investors seeking long-term capital appreciation. The fund’s strategy is aligned with our investment philosophy focusing on early-cycle businesses with strong leadership and growth potential”.
Ruchi Pandey, CEO of Old Bridge Asset Management, further added “ The launch of Old Bridge Focused Equity Fund aligns with the unprecedented growth in India’s mutual fund industry as highlighted by recent data from the industry trade body AMFI. With over 20 million new investment accounts and a 19% increase in fund assets during the first 11 months of 2023, India surpasses global peers like the US, Japan, and China”.
Key Fund Features:
Concentration & Alpha Generation: Aiming for long term returns through active alpha generation by investing in a maximum of 30 carefully selected stocks across market caps (multi-cap).
Buy & Hold Strategy: Focuses on long-term capital appreciation through a disciplined buy-and-hold approach, selecting companies with robust growth potential.
Low Debt & High Efficiency: Prioritizes financially strong companies with low debt and high capital efficiency for increased resilience and stability.
Early Cycle Identification: Targets companies early in their growth cycles, potentially capturing significant upside as they establish market leadership.
Experienced Management: Led by Mr. Kenneth Andrade, a seasoned fund manager with over 30 years of experience and a proven track record of success.
· In line with our commitment to providing unparalleled service, Old Bridge Mutual Fund adopts a robust multi-channel approach to serve investors effectively.
In the past decade, the Indian mutual fund industry has experienced an astounding growth of over six times, surging from approximately Rs 8 lakh crore in 2013 to an impressive Rs 50.8 lakh crore by the end of 2023, as per data released by AMFI. This remarkable journey accentuates the industry’s resilience and adaptability, reflecting its ability to evolve against the dynamic backdrop of India’s growth story.
Mumbai, 18 January 2023:Amazon miniTV – Amazon’s free video streaming service has earned a reputation for constantly pushing the envelope through its diverse content repertoire spanning multiple genres. Taking the same a step forward, the service today, on National Start-up Day, announced its latest entrepreneurial drama Hustlers- Jugad Ka Khel with a riveting teaser. Set in 2010, the show will highlight the intricacies of the start-up boom witnessed in the city that never sleeps, Mumbai, focusing on the lives of entrepreneurs.
Produced by Rainshine Entertainment and directed by Harsh Dedhia, this story is driven by both the complexities and the desire for recognition in life. The teaser reveals Sanjay taking an unexpected twist and decides to change his life surprisingly. Set against the backdrop of the bustling city of Mumbai, the show chronicles the remarkable journey of an ambitious and street-smart boy who tries to break the shackles of the traditions imposed by his elder brother. Hustlers- Jugaad Ka Khel will feature Vishal Vashishtha, Anjali Barot, Maharshi Dave, Anurag Arora, and Samir Kochhar in pivotal roles.
Talking about the series, Aruna Daryanani, Director and Business Head at Amazon miniTV, shared, “Hustlers – Jugaad ka Khel is an ode to youngsters who are willing to challenge the norms and write their success story. Through the show, we aim to drive relatability with today’s aspirational audience and strike a chord with their thought processes. The entrepreneurial narrative, relatable characters are reminiscent of the current generation and that’s what the show aims to bring forth.”
Hustlers- Jugad Ka Khel will premiere exclusively on Amazon miniTV for absolutely free, accessible with the click-of-a-button on Amazon’s shopping app and Fire TV
Mumbai, 18 January 2024: BLS International Services Ltd. (BLS), a leading global tech-enabled services partner for governments and citizens, today announced that it has entered into a definitive Share Purchase Agreement through its wholly owned subsidiary BLS International FZE, UAE, to acquire 100% stake in iData Danismanlik Ve Hizmet Dis Ticaret Anonim Sirketi (“iDATA”) and its wholly owned subsidiaries for an Enterprise Value of Euro 50 Million (~ Rs. 450 Crores) and additional milestones based payments. iDATA, a prominent player based in Turkey, specializes in Visa and Consular Services, making it a strategic addition to BLS’s expanding portfolio.
Incorporated in Turkey, iDATA provides comprehensive visa applications and consular services to various governments. The company currently operates more than 37 Visa Application Centres (VAC) across 15+ countries, serving diplomatic missions of Germany, Italy and the Czech Republic. Notably, iDATA has been the exclusive provider of Visa & Consular Services to the Italy Diplomatic mission since 2006 and the German Government since 2012 in certain geographies. As per the audited consolidated financials for the calendar year 2022, iDATA achieved revenues of EURO 19.9 million (~Rs. 180 Crores) and EBITDA of EURO 10.4 million (~Rs. 94 Crores).
The acquisition would be funded mainly through our internal accruals. Further, the transaction will be EPS accretive from day one and is anticipated to be completed in the current financial year, subject to Government & Regulatory approvals.
PricewaterhouseCoopers (PwC), Turkey, and Lagrange Point Advisors LLP, Mumbai jointly acted as transaction advisors to BLS on this transaction. Dentons Link Legal, India and Balcioğlu Selçuk Ardiyok Keki Attorney Partnership (BASEAK), Turkey acted as legal advisors for the transaction.
Mr. Shikhar Aggarwal, Joint Managing Director of BLS International Services Ltd., said, “We are thrilled to announce the acquisition of iDATA and its subsidiaries, marking a significant milestone in BLS International’s journey. This strategic move underscores our commitment to becoming a global leader in tech-enabled services for Governments and citizens. This acquisition not only expands our operational footprint but also reinforces our dedication to fostering enduring relationships with Governments. We look forward to the completion of this transaction, which will further exemplify our core values of reliability, transparency, and efficiency while supporting the essential functions of Governments across the world.”
New Delhi, Jan 18 th 2024: Adya.ai, a digital commerce & technology solution provider, has raised INR10.5 crores in its pre-series A funding round. The round was led by Indian Angel Network’s investors Uday Chatterjee, Romesh Sobti, Sri Prakash, and Hari Balasubramanian. Out of the entire money, INR 3.75 Cr has been raised by the Indian Angel Network (IAN). Other strategic investors also participated underscoring the widespread industry belief in the company’s trajectory.
Adya.ai represents a convergence of diverse expertise and visionary leadership. Founded in May 2023 by Shayak Mazumder, CEO and CTO, Archana Mazumder, COO, and Angad Singh Ahluwalia, CBO. Together, they lead Adya.ai’s charge toward reshaping India’s digital landscape. This latest infusion of capital will empower Adya.ai to further enhance its innovative solutions, strengthen its market presence, and accelerate the development of groundbreaking AI technologies.
Adya.ai goes beyond being a startup; it acts as a catalyst for India’s digital transformation. As the Technology Service Partner for ONDC, Adya.ai is at the forefront of a monumental implementation across key sectors such as retail, mobility, F&B, logistics, credit, insurance, and finance. The company envisions a connected, inclusive digital ecosystem that redefines commerce in India.
Adya.ai’s Founder, Shayak Mazumder, commented: “ONDC stands as a testament to India’s digital prowess, following the impactful implementation of the Unified Payments Interface (UPI) and Aadhaar. We at Adya.ai are thrilled to harness our technological expertise to contribute to this transformative force, fostering a digital ecosystem that is not only inclusive but truly transformative for India’s economy.”
Adya.ai’s technology marketplace has facilitated over 10 large enterprise contracts, including collaborations with Canara Bank, Aditya Birla Financial Limited, Hindustan Unilever, and others. With a focus on sectors like CPG, financial services, retail, and mobility, Adya.ai is poised to reshape the digital landscape for major enterprises.
Padmaja Ruparel, Co-Founder at IAN, said “Adya.ai has demonstrated exceptional capabilities in the field of artificial intelligence. We are impressed with their vision, leadership, and the impact their solutions are making. IAN is proud to lead this funding round, and we look forward to supporting Adya.ai on their journey towards greater success.”
Uday Chatterjee, Angel Investor & Business Leader, said “Adya.ai is a pioneer providing ONDC ATMA (Atmanirbhar Technology Marketplace by Adya.ai) – an end-to-end solution built on the ONDC protocol across four domains (retail, logistics, financial services and mobility) in the form of a self-serve app studio that will enable enterprises to create their own Apps on ONDC, customise design and UX, manage cloud, security and access controls, integrate inside their existing apps and connect to their existing tech stack. ONDC is the next master protocol or Digital Public Good which is likely to see explosive growth in the next few years. Adya.ai is ideally positioned to benefit from this growth and has already onboarded a number of public and private sector banks, fintechs and large consumer goods companies as their clients. We are delighted to support Adya.ai in the current fundraising and we hope to energise India’s digital story through Adya.ai.”
New Delhi, January 18, 2024 – Magicbricks, India’s leading real estate platform, released its flagship PropIndex Report OND which observed that property prices across 13 prime cities increased 18.8% YoY and 3.97% QoQ between Oct-Dec 2023. Notably, Gurugram (32.1% YoY), Greater Noida (31% YoY), Noida (26.1% YoY), and Hyderabad (15.8% YoY) exhibited the highest appreciation during this period.
Drawing insights from the behavior and preferences of over 2 crore customers within the primary (first time sale) and secondary (resale) residential real estate market on the Magicbricks platform, the report indicated that while demand (searches) increased 2.0% YoY, it decreased 16.9% QoQ primarily due to rising property prices. The analysis further highlighted that residential supply (listings) reduced 16.9% YoY, with exceptions in Mumbai (4.2% YoY) and Hyderabad (0.4% YoY), where supply increased.
Elaborating on the findings, Abhishek Bhadra, Head of Research, Magicbricks, shared, “The year 2023 served as a pivotal period for the real estate sector, witnessing an exponential surge in residential demand propelled by robust macroeconomic factors and positive customer sentiment. However, constrained residential supply and increasing home loan rates had an inflationary impact on residential prices, subsequently declining demand this quarter. Despite these short-term challenges, we foresee a positive trajectory for residential demand in the medium to long term, anticipating a rebound in supply and moderation in residential prices.”
The report concluded that the affordable housing market flourished in Ahmedabad (62%) and Kolkata (48%) and luxury properties were most searched in MMR (90%), New Delhi (58%) and Gurugram (48%).
In a momentous collaboration that amplifies the essence of creativity and recognition, Zee Media Corporation Limited proudly joins forces with Greenply to present the highly anticipated Season 2 of Hindustan Ki Shaan Awards, 2024. This joint endeavour is a shared commitment to pay tribute to the skill and dedication of carpenters and contractors, shaping the aesthetics of our living spaces. The event will telecasted on Zee Media channels along with its digital properties.
Stepping boldly into the digital age, Zee Media Corporation Limited, in collaboration with Greenply for Hindustan Ki Shaan Awards Season 2, is not only primed to unveil a grand celebration of craftsmanship but also dedicated to amplifying this spectacle across the digital landscape. In the contemporary hub of connectivity, Zee Media Corporation Limited looks forward to orchestrating a meticulously curated promotional extravaganza.
Through strategically shared stories and showcases of the extraordinary creations by carpenters and contractors, their talent is poised to resonate widely. This digital facet of the collaboration adds a dynamic layer, underscoring that Hindustan Ki Shaan Awards Season 2 transcends traditional boundaries, offering an immersive and inclusive experience. Central to Season 2 is the release of the official anthem, ‘Humein Aage Badhna Aata Hai’, a soul-stirring composition by the legendary Padma Bhushan awardee, Shri Udit Narayan. Composed by the highly acclaimed Nilotpal Bora, the anthem serves as a lyrical celebration of the indispensable role played by carpenters in shaping the spaces we call our own.
Yatnesh Pandey, VP of Marketing, Greenply Industries, speaks on the essence of the awards, stating, “Hindustan Ki Shaan (HKS) Awards is an immersive tribute to the carpenter & contractor community, the heartbeat of the interior design industry. Through various programs, we engage, support and upskill them. With HKS, our endeavour is to recognize the immense talent of the carpenter community and give them a platform to showcase their craftsmanship.”
Echoing this sentiment, Anindya Khare, Marketing Head of Zee Media Corporation Limited, highlighted, “Our partnership with Greenply for Hindustan Ki Shaan Awards Season 2 is more than a collaboration; it’s a collective effort to recognize and honor the craftsmen whose hands create the magic within the walls of our homes. This collaboration is a testament to our joint commitment to fostering an environment that appreciates and applauds the artisans behind the scenes.”
Zee Media Corporation Ltd, one of India’s leading media companies, has a strong presence in the news and regional genres, with 16 news channels in seven different languages, reaching more than 528+ million viewers through its linear and digital properties.
Greenply Industries Limited (GIL) is a leading Indian interior infrastructure brand, producing superior quality plywood and allied products, decorative veneers, and Medium Density Fibre (MDF) boards. It has always been in forefront driving product innovations, ensuring a steady supply of health-safe products to its discerning consumers. The Company provides world-class interior products for the domestic and global markets and introduced Zero Emission plywood in the country. Greenply is always committed towards developing eco-friendly products and services. With a vision of a greener tomorrow, Greenply will be actively engaged in the environmental and social well-being of the community.
18th January 2024, New Delhi: Resumod, a pioneer in online resume building since its inception in 2019, announced the launch of two transformative features, redefining the realm of resume creation and personal branding.
The first feature is the launch of a Personal Website at the click of a button for anyone. Everyone desires to have a personal website but lacks the resources and know-how. Resumod’s feature is designed to empower individuals with the ability to establish their online presence effortlessly. Overcoming the common hurdle of technological unfamiliarity, our user-friendly platform enables individuals to craft a personalized mini-website within a few minutes.
This innovative tool serves as a dynamic virtual visiting card, providing users with a streamlined solution to showcase their professional identity. Featuring a seamlessly integrated download button, the website conveniently facilitates access to the user’s resume.
Furthermore, Resumod offers a swift and efficient resume creation process by allowing users to generate a new resume directly from their LinkedIn profile in less than five seconds. Simplifying the entire experience, users need only input their URL to witness the transformative capabilities of Resumod’s technology.
Users can now effortlessly import their professional experience into Resumod by just copy-pasting their LinkedIn Public Profile URL. This intuitive integration streamlines the resume creation process. From an industry perspective, this feature enhances the accuracy and efficiency of resume data input, ensuring that professionals present a comprehensive and up-to-date overview of their skills and experiences. For HR professionals, this means quicker and more reliable access to pertinent information, expediting the hiring process and improving the overall efficiency of talent acquisition.
Furthermore, Resumod empowers users to craft personalized websites in just 10 seconds. Featuring a range of pre-designed templates, users can import data from their resumes, incorporate social links, and in just 5 clickstreams, their professional website is ready. Personal websites offer a unique advantage in the hiring process, enabling employers to explore candidates beyond the constraints of traditional resumes. This feature, from an industry standpoint, supports a more holistic evaluation of candidates, promoting a richer understanding of their capabilities and potential cultural fit within an organization.
Resumod’s adaptability to the changing needs of job seekers, incorporating AI into the platform to facilitate quick and efficient resume creation. The platform’s user-centric approach ensures a hassle-free process, with features like content suggestions and a goal of making profile/ resume building a seamless experience using top-notch technology.
The impact of these features has been remarkable since their introduction in December. Within a mere 15 days, 5000 users leveraged the LinkedIn integration to enhance their resumes. Simultaneously, 2000 users embraced the platform, transforming their resumes into dynamic personal websites. Resumod’s speed and cost-effectiveness, allowing users to create resumes in seconds, and its focus on maintaining international standards.
The founder of Resumod Mr. Rajat Vashishta commented, “These features are a testament to our commitment to providing innovative solutions for professionals. We are thrilled to see that users are liking these features and using them enthusiastically. This motivates us to continue pushing boundaries in the realm of online career development.”
Resumod remains at the forefront of innovation in online resume building, offering a user-friendly interface coupled with feature-rich solutions. These innovations are designed to empower professionals, enabling them to stand out in today’s fiercely competitive job market. Resumod.co remains committed to innovation, incorporating AI, providing diverse customization options, and staying ahead of industry trends with over 1 Lakh users choosing Resumod for their resumes, the platform stands out in the evolving landscape of online resume building.
The combination of ATS-friendly resumes and AI-driven optimization tools is a powerful strategy for navigating the complexities of the modern job market. It not only ensures that resumes meet the criteria set by applicant tracking systems but also positions candidates as proactive and adaptable in utilizing technology to enhance their professional profiles.
Recruiters can quickly identify well-matched candidates, streamlining the hiring process and saving valuable time. For job seekers, this means an increased likelihood of making it to the next stages of the recruitment process, ultimately improving their chances of securing desired job opportunities.
Bengaluru, January 18, 2024: Aditya Birla Finance Ltd (ABFL) today announced that it has collaborated with cricket maestro KL Rahul to promote the brand’s philosophy of empowering individuals and enriching their lives through an all-new integrated campaign- ‘Ab Kahani Badlegi’. The ad campaign features KL Rahul recounting his milestones in life and drawing parallels with the journeys of successful individuals. He highlights the pivotal role played by various loan solutions offered by ABFL that support individuals by helping them fulfil their aspirations.
The campaign opens with a glimpse of KL Rahul’s small-town origins, featuring a game of cricket being played in a narrow lane where he, as a young boy, takes the first step towards his extraordinary journey. The narrative unfolds further by reflecting Rahul’s evolution as he seamlessly transitions through various life stages, illustrating the evolution of his journey and simultaneously weaving in narrating the achievements of individuals made possible through the diverse financial solutions ABFL offers.
KL Rahul’s unwavering reliability is exemplified by his prolific track record and captivating leadership finesse, along with the trustworthiness that Aditya Birla Finance offers its customers. He showcases an array of shots for every ball, traits mirrored by ABFL in its commitment to providing a range of loan-related proposition offerings to diverse individuals, supporting MSMEs and SMEs, as well as nurturing entrepreneurs. Rahul’s emphatic and selfless leadership style resonates with ABFL’s endeavour to contribute to the country’s economic growth, thereby underlining the theme ‘Ab Kahani Badlegi’
Mr. Rakesh Singh, MD & CEO Aditya Birla Finance Ltd., said, “We are thrilled to collaborate with KL Rahul. His journey and achievements reflect our commitment to empowering individuals to achieve their aspirations, and we believe that his association with ABFL will elevate our marketing efforts to new heights. As a leading financial institution, ABFL offers a diverse range of loan solutions that cater to the diverse needs of our customers, and we are confident that our partnership with KL Rahul will help us connect with a wider audience and further strengthen our bond with them.”
Ms. Darshana Shah, Head of Marketing & Customer Experience, Aditya Birla Capital, said, “Cricket as a sport inspires the Indian masses, and we chose KL Rahul as his journey closely resonates with everyone. As a cricketer, he has overcome all odds to make his mark on the Indian cricket team. We want all individuals to draw inspiration from our campaign ‘Ab Kahani Badlegi’ and transform their life stories with ABFL as their trusted partner who will support them in overcoming financial challenges on their way to success. We want to enhance people’s lives and empower them to rewrite their story with the help of our loan solutions.”
Speaking on the association, KL Rahul said, “Driven by a shared belief, this collaboration aims to provide everyone, regardless of their background, the chance to write their own unique success narrative. Aligned with Aditya Birla Finance’s mission, my goal is to empower individuals to lead and control their financial destinies. This transcends beyond a mere partnership; it holds a deeper significance for me.”
The campaign – ‘Ab Kahani Badlegi’ showcases ABFL as a financial powerhouse with products and services ranging from Personal loans, Business loans – Udyog plus (a holistic business solutions platform), SME loans, Loan against property with minimum documentation, Faster disbursement, and Flexi loan facility with a 100% online process that empower consumers to realize their long-held aspirations. Launched across television and digital platforms, this nationwide campaign will extend its reach across all age groups
Mumbai, 18th January 2024: AnyMind Group [TSE:5027], a technology company for the business supply chain, has appointed Gargee Banerjee as Associate Vice President, D2C, India. Gargee, who has worked across India in metros and emerging markets brings in her expertise in revenue and operations management and will work towards helping the company capture potential growth opportunities across mid-market segments/companies.
Currently, Indian mid-market companies hold high valuations and are set to lead M&A in the coming years. Gargee, who holds nearly two decades of experience in digital, radio, and print, will spearhead the new vertical, which aims to support and offer e-commerce and marketing solutions to small and medium enterprises (SMEs). This step comes as a part of AnyMind Group’s expansion of offerings globally and in Indian markets.
Gargee has worked with teams in building and leading verticals with high-performing teams that imbibe a solutions-based approach. In her entire career span, she has worked in leadership positions in DNA, DB Corp Ltd (Radio Div), Big FM, and Saatchi & Saatchi wherein she handled the accounts of Videocon, Ranbaxy, Radio Khaitan, British High Commission, and ONGC amongst others.
Speaking on her new role at AnyMind Group, Gargee Banerjee commented, “I am excited to be a part of AnyMind Group India. The sector of SMEs is a major benefactor to the social and economic development of the country. In India, this sector has gained prominence due to its contribution to the Gross Domestic Product (GDP) and exports of the country. Initially, the marketing mix of these SMEs revolved around the traditional practices, however, with the introduction of Digital India and the COVID-19 pandemic, a shift towards adopting digital media marketing and e-commerce practices is evident. In my new role as the Leader of the D2C business vertical in India, I look forward to tapping this vast potential with AnyMind offerings and expanding and penetrating the group’s reach further.”
Speaking on the appointment of Gargee Banerjee, Rubeena Singh – Country Manager India & MENA, AnyMind Group said, “We are elated to welcome Gargee onboard at AnyMind India. As we continue our journey towards making every business borderless through our technology, Gargee’s addition brings in the right mix of knowledge and expertise as we continue strengthening our focus on delivering digital transformation to businesses of all sizes and expanding our focus to also serve mid-market clients. We look forward to working with her.”
