Option Designs bags Agency of the Year award at MMIFF

New Delhi, April 03 20223 Options Design, a marketing solutions company with a creative bent, has been recognized as Agency of the Year at the MMIFF (Mentor and Mascot Indian Film Federation) Awards. This prestigious award is a testament to the dedication, perseverance, and creativity of the whole team at Options Designs in offering their clients great marketing solutions.

Option Designs is a creative company that produces relevant and client-focused brand concepts and strategies. The diversified team at Option Designs constantly investigates the most recent market studies and makes use of the findings to have a greater impact. Option Designs promotes collaboration between in-house creatives and corporate goals through an open strategy and creative approach. The entire team at Options Design recognizes the concerns of its clients while acknowledging the fact that each of them is unique. They offer a variety of services, such as brand creation and digital marketing, to make their clients stand out in their respective industries. They are skilled at coming up with innovative and compelling concepts and methods regardless of the brand or assignment because of their specialized teams for each customer and project.

MMIFF (Mentor and Mascot Indian Film Federation) is an organization that thrives to advance, safeguard, and watch over the national and international interests of the Indian film industry. MMIFF aims to give a dynamic presentation of the cinema world through culture. The goal of MMIFF is to showcase a lively and culturally relevant view of the world of cinema. With the interests of actors, actresses, artists, producers, distributors, and movie theatres, as well as everyone else involved in the film business, it has allied industries and trades. Option Designs takes pride in its ability to work with customers to create specialized solutions that really provide profitable outcomes.

“It’s vital to celebrate and appreciate triumphs as a team, as it develops a feeling of togetherness and pride in collective accomplishments”, according to Rahul Gandhi, co-founder of Option Designs.

Gandhi further said, “We are grateful for the award from MMIFF, and our team has been very diligent. Congratulations on the win and thank you to the team for your hard work!”

Addressing the achievement, Anurag Mehta, co-founder of Option Designs, says “We have always strived to provide our customers with the highest quality services, and this award is a validation of our efforts”. Apart from that, the entire team at Option Design has collaborated well, utilizing their unique talents and abilities to accomplish the overall agency’s objectives. He extended his heartfelt gratitude to each and every member of the team for their unshakable devotion and enthusiasm towards their work, while acknowledging the work and efforts of his whole team. Using this accomplishment as a source of motivation, they’ll keep expanding their boundaries and scaling new heights in the future.

Honda Motorcycle and Scooter India Inaugurates BigWing in Bengaluru

Bengaluru, April 03, 2023: Providing a differentiated immersive experience to premium motorcycle customers across the country, Honda Motorcycle & Scooter India (HMSI) today inaugurated an all-new premium big bike sales & service outlet – Honda BigWing at Bengaluru (Karnataka).

Located at 298/B, Rajarajeshwari Nagar, Ward No 160, Bengaluru 560098, the facility aims to elevate the #GoRidin spirit amongst new as well as prospective customers.

Speaking on the inauguration of BigWing in Bengaluru, Mr. Atsushi Ogata, Managing Director, President & CEO, of Honda Motorcycle & Scooter India said “Our focus is on the expansion of Honda BigWing (Honda’s exclusive premium motorcycle network) to deliver a truly differentiated immersive experience closer to customer. Today, we are delighted to inaugurate BigWing in Bengaluru. Through this new premium outlet, we aim to take Honda’s fun motorcycles closer to customers in Bengaluru and bring to experience our mid-size range of premium motorcycles.”

Expanding its last-mile presence to cater to aspirational customers, the differentiated Silver Wing can be experienced at more than 100 operational touchpoints. In the state of Karnataka, the company currently operates over 8 outlets with exciting premium offerings from HMSI.

Diverse Product Portfolio

Honda’s premium motorcycle retail format is led by the BigWing Topline in top metros and BigWing in other demand centers. While the marquee Honda BigWing Topline houses Honda’s complete premium motorcycle range starting from the newly launched CB300F, CB300R, H’ness-CB350 and its Anniversary Edition, CB350RS, CB500X, CBR650R, CB650R, CBR1000RR-R Fireblade, CBR1000RR-R Fireblade SP, adventure tourer Africa Twin Adventure Sports, and flagship model Gold Wing Tour, the BigWing delights mid-size motorcycle fans of Honda.

Premium Experience

Adorned with the black & white monochromatic theme, BigWing showcases the displayed vehicles in their full glory. Resolving customers’ product-related queries or accessories are the well-trained knowledgeable professionals at BigWing. Easing the journey from search to purchase, the dedicated website (www.HondaBigWing.in) is available for all detailed information. The online booking option on the website ensures a quick, seamless, and transparent booking experience for customers at their fingertips. Capturing real-time customer feedback, Honda BigWing is also actively available across all social media platforms.

Ensuring the safety and convenience of customers, Honda BigWing brings Immersive Digital Experience. The virtual platform allows customers to experience the complete fun motorcycle line-up, riding gear, and accessories in granular detail while sitting in the comforts of their homes.

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Celebrate the Ramadan feast with Mother’s Recipe range of products

Hyderabad, April 01 2023: The holy month of Ramadan is here. Food is an important aspect of celebrating Ramadan where families, friends everyone come together to rejoice in the spirit of this holy festival. While it is the time for prayers and devotion, you can also look forward to easily plan the menu for your Iftar and Suhoor to make it delicious and nutritious. Want to enjoy a homemade Iftar this Ramadan, but don’t have the energy to cook? You needn’t toil through the entire day to make the lip-smacking delicacies but prepare them easily in the comfort of your home with as much love. In the spirit of making home cooking more convenient, Mother’s Recipe has put together an assortment of dishes that are popular during Ramadan.

Mother’s Recipe as a brand always strives to bring in the traditional taste of age-old recipes in the most convenient form through its range of products, especially crafted keeping in mind the food preference of different regions and making cooking a less cumbersome process. Ginger garlic paste is one of the most loved and famous ingredients for any Indian cuisine. To save on your cooking time Mother’s Recipe has Ginger Garlic paste a crucial ingredient for Biryani and an essential part of the marinade, with no added preservatives and thick consistency. For the perfect mixture of all things flaky and crispy, sweet, tangy, and spicy for the Iftar, Mother’s Recipe offers an array of chutneys ranging from Tamarind Date Chutney, Bhelpuri Chutney, and Dhaniya Pudina Chutney to concoct a mouth-watering snack.

The brand has an exquisite range of authentic and traditional Ready-To-Cook Spice Mixes & Instant Mixes with no added preservatives, no artificial colors, no added MSG. The exhaustive range includes snacks/ starters, main courses, and sweets ranging from products such as Butter Chicken to Chicken Moghalai, Chicken Chettinad, Chicken Biryani, Chicken Nawabi, Mutton Curry, Malabar Fish, and Chicken curry Instant Seviya Kheer that takes you on a unique culinary voyage and ensuring the perfect consistent taste.

A quintessential part of the festival Seviyan Kheer is the perfect sweet dish. Mother’s Recipe Seviyan Kheer is very easy to prepare need to boil 1 litre of milk and add the entire contents of the pack. Mix and cook on a medium flame for 15 minutes and it is ready. Mother’s Recipe also offers Rose Sharbat which is made with rose syrup and water. Rose Sharbat has a special place in Iftar meals. After a whole day without food and water, the sharbat serves as a perfect drink to quench one’s thirst, giving an instant hydration boost and cooling effect.

JARVIS Invest expands to Australia, deploys AI-driven equity analytics & technology

Mumbai, April 012023: JARVIS Invest, India’s first AI-based Investment advisory platform, is further expanding to Australia and has chosen Melbourne as its Oceania headquarters. After the recent expansion in the Middle East for its B2B Enterprise product, the company has chosen to expand to Australia and tap into the country’s robust tech and investment ecosystem.

The company’s expansion into Australia is a key milestone in its global expansion plans. With the support of Australian investors, JARVIS Invest will be able to deploy its AI technology to invest in India and Australia equity markets, capitalizing on market opportunities and delivering superior returns for its clients.

Founded, by Sumit Chanda in December 2016, JARVIS Invest was born out of a need to democratize portfolio management and address limitations in the equity investment model. The firm offers bespoke equity portfolio management solutions to both institutions and retail investors.

The Mumbai-based firm, JARVIS Invest, will be supported by the Government of Victoria and is poised to generate tech/AI jobs in Melbourne. Over the next three years, JARVIS Invest plans to create a total of 30 jobs in the state of Victoria. Melbourne will be the hub for Australia’s AI-based fund management platform. JARVIS Invest has launched ‘JARVIS AI Analytics’ a tech company in Melbourne, which will primarily identify potential institutions, fund houses, banks, and brokers with whom the technology will be shared.

To begin with, ‘JARVIS AI Analytics’ has partnered with a Sydney-based financial institution to manage its first fund for Australian investors. This fund will be completely AI-managed, with zero human intervention, and supported by the JARVIS AI Analytics Melbourne HQ. Targeted to institutions and family offices in Australia, the fund will be investing in diversified sectors in India – the fastest-growing economy in the world. JARVIS AI Analytics will also tie up with an independent Australian company, ‘AI Era’ to build a distribution base in Australia. This move will enable JARVIS Invest to sell its tech expertise to financial planners and self-managed super funds.

Mr. Sumit Chanda, Founder and CEO, JARVIS Invest said, “We are excited to expand in Australia and we thank State Government of Victoria for its support to launch AI-based fund management platform in Melbourne. AI is already disrupting how businesses are done, and we believe there will be several economic opportunities that will flow from AI in the years to come. As we expand our B2B offerings globally, JARVIS AI Analytics will help institutions, banks, family offices in Australia to invest across key markets like India, Australia and US. JARVIS AI Analytics has identified its first fund based out of Syndey, which will be investing in India. This fund will be exclusively managed by AI-driven ‘JARVIS’, an exceptionally intelligent portfolio management tool, which has the capability of predicting the stocks, ETFs, & index prices in the Indian stock market and across 3 major global markets. In the current volatile global markets, the fund will offer unique solutions, in a dynamic macro environment, and devoid of human biases. We will continue to focus on India, UAE and Australia markets to launch more innovative solutions for the investment industry.”

Welcoming the opening of JARVIS Invest HQ in Melbourne, Ms. Michelle Wade – Commissioner, Victorian Government Trade & Investment for South Asia said, “Melbourne is the tech capital of Australia and the establishment of JARVIS Invest shows strong confidence in our industry, workforce, and culture of innovation. Melbourne’s tech ecosystem continues to create favorable conditions that allow international businesses to thrive and grow, especially for companies like JARVIS Invest, and we are here to help grow their APAC business via the new Victorian operations.”

JARVIS has been performing consistently and has delivered superlative returns, across market conditions, and offers bespoke solutions to the entire gamut of retail and institutional equity investors. In November 2021, JARVIS Invest raised a seed round of USD 600k from a family office in UAE via the FDI route and raised another USD 1mn in November 2022. On average, the JARVIS portfolio has outperformed Nifty and has protected users from steeper crashes during the market downfall.

Second Edition of Hybiz.tv Telangana Tea Championship 2023

Hyderabad April 012023: The quintessential Tea can do wonders. The Man who sold tea become the Prime Minister of the largest democracy in the world and Tea fuels the minds of the Indian techies that have made their mark in the international arena.

Celebrating the wonderful beverage Tea, Hybiz TV has launched and organized one- of-its-kind wonderful program. Tea Championship in 2022. It has now come up with the Second edition held at HICC, Novotel, Hyderabad. The second edition is supported and approved by Tea Board India & Ministry of Tourism Government of
India.

The Second edition of the Tea Championship held at HICC Novotel has taken the competition to the next level with the Union Ministry of Tourism and the Tea Board India throwing their weight behind the competition, among others. There was a heavy rush for nominations and there was no entry fee, giving a chance to every
the woman who is happy to make a cup of chai.

A team of highly respected and experienced professionals from the Hospitality community has selected the list of awardees. The jury’s decision was final as always.

In all more than 200 women participated in the event. Ms. Prabha won the first prize of Rs 1 lakh. Ms. Potluri Madhavi won the second prize of Rs 50,000 and Seetamraju Naga Kamala won the third prize of Rs 25,000. Five women won consolation prizes of Rs 10,000 each.

“Our day begins with Tea and there is no doubt that Tea helps in finding solutions to many of our societal problems,” Union Minister for Tourism G Kishan Reddy who was the Chief Guest of the evening noted. He congratulated Hybiz.tv management for bringing all the talented women onto one platform. He reminded everyone about the power of tea by saying: “The man who sold Chai has become the Prime Minister of the Country”

Shri Falguni Banerjee, Deputy Director of Tea Development, Tea Board India, Darvesh Anees Ahmed, Managing Partner, The Nilgiri Tea Emporium (Lasa Lamsa Tea) M Rajgopal, Managing Director Hybiz. tv, and Mrs. Sandhya Rani, CEO of Hybiz. tv were among other participants.

Wonders of Tea

Tea in India is entrenched in the culture. A typical day begins with a cup of masala chai at home, followed by additional cups throughout the day. Tea, once enjoyed as a simple, warm drink and known for its health benefits, has now evolved into a big industry. We Indians may be divided by different regions or languages etc. but we are all united at heart by our endless love for TEA. Savoring tea is one act that binds us Indians from top to bottom and North to South or East to West.

One can say PM to Peon, everyone in this country loves his/her TEA. From an overall population perspective, around 64% of Indians drink tea regularly. Tea is not just a drink for us Indians, it is a matter of pride, an emblem of our tradition and culture, and art or skill to showcase. We are all aware of the fact that there are many variations of tea leaves and their flavors, the city of Nizams – Hyderabad also offers different varieties of flavors some tea or CHAI.

JK Cement Earns Limca Book of Records for Historic School Ramp Construction Initiative

Delhi, April 012023: JK Cement Ltd., has been honoured by the Limca Book of Records, for constructing 249 ramps in 249 schools in Rajasthan in a single day under campaign “Banaye Har Raah Aasaan”. The construction of the ramps was completed in one day with the support of over 2000 JK Cement employees, dealers, contractors & laborers.

Sharing his view on this momentous achievement Mr. Love Raghav, Head of branding, at JK Cement Ltd. Said: “JK Cement as a brand has always believed in giving back to the society in one way or another, our focus on social marketing campaigns gives us the opportunity to serve society and brand both simultaneously. This achievement is a result of in-depth planning & execution of the entire JK Cement team.“

Adding to this Cluster head (sales), Mr. Haresh Khushalani said: “It is a proud moment for the company to have set this record. The school ramp construction initiative was executed without any external agency & over 2,000 people got involved to create history, congratulations to the entire JK Cement team”

Sprinklr Introduces Sprinklr Social New Self-Service Plan and ChatGPT-Enabled Tools to Help Enterprise Social Teams

India, April 01, 2023: Sprinklr, the unified customer experience management (Unified-CXM) platform for modern enterprises, today announced the launch of a self-service version of its industry-leading social media management solution Sprinklr Social. Social media teams can now access Sprinklr Social on a self-service basis by subscribing to its ‘Advanced’ Plan.” This out-of-the-box version of Sprinklr Social includes publishing, engagement, and reporting tools integrated with OpenAI’s generative AI models to help enterprise social media teams create better content, more quickly, with fewer resources.

“OpenAI has shown the potential for generative AI to change how brands operate,” said Sprinklr Chief Technology Officer, Pavitar Singh. “Combining the power of OpenAI technologies with the focus of Sprinklr AI, we aim to change how enterprises interact with their customers. We are announcing the first integration with Sprinklr Social today. We will have much more to come across every product suite as we tap the power of generative AI across the industry’s only Unified-CXM platform.”

The Sprinklr Social Advanced Plan is pre-built with OpenAI GPT integrations enabling customers to leverage generative AI capabilities for content publishing, engagement, and reporting:

• Content Publishing: Brainstorm content ideas and get creative, channel-specific copy for posts instantly; adjust tone, length, grammar and much more.
• Engagement: Reword and simplify responses, modify length and tone, translate to multiple languages, and maintain quality with AI-enabled grammar check.
• Reporting: Auto tag inbound messages to identify emerging themes and get performance insights in real-time.

Sprinklr Social (Formerly Sprinklr Social Engagement & Sales) has long served many of the world’s most iconic brands. However, smaller enterprise social media teams have expressed the need for out-of-the-box solutions that are quick to deploy and easy to use.

Sprinklr Social’s Advanced Plan integrated with OpenAI generative AI addresses these needs. This out-of-the-box version of Sprinklr Social is simpler, smarter, and better than competing enterprise tools. Product highlights include:

• Quick and easy onboarding: Sprinklr Social’s Advanced Plan is completely out-of-the-box. Users can complete setup within minutes and go live instantly.
• Social media management at scale on major channels: In-depth capabilities around listening, publishing, engagement, governance, and reporting across six social channels (Facebook, Instagram, TikTok, LinkedIn, Twitter, YouTube).
• User-friendly interface: Social media teams can take advantage of Sprinklr’s simplest UI yet, designed for complete personalization and simple, intuitive navigation.
• In-depth Listening: Sprinklr Social’s Advanced Plan leverages AI-powered social listening to transform unstructured data into actionable insights and give enterprises a more complete view of the customer, market, and competitors.
• OpenAI GPT-enabled AI: Leverage OpenAI’s GPT capabilities to improve efficiency across publishing, engagement, and reporting – generate content faster, configure message workflows, and automate reporting to allow even smaller teams to manage social media at scale.
• Scalability: Easily migrate to Sprinklr Social’s Enterprise Plan when scaling social media efforts across channel coverage, governance, reporting and analytics.
• Affordability: At just $299 per user per month, Sprinklr Social’s Advanced Plan is an affordable solution for businesses looking to manage their social media presence, making it accessible to a broader range of businesses. The product also offers a 90-day Free Trial for teams to explore, learn and adopt the tool.

“2023 is the year that the enterprise finally puts AI to work at scale,” continued Singh. “For more than a decade Sprinklr has helped many of the most iconic brands process oceans of unstructured customer experience data from 30+ digital channels and millions of data sources to identify and understand trends, drive better-informed business decisions, and make their own customers happier. With an out-of-the-box, self-service option, we can bring the most powerful social media platform on the market to enterprise social teams of any size. Our new integration with OpenAI and ChatGPT brings our Sprinklr Social customers the power of generative AI to create better content more quickly, improve engagement, and drive better business results.”

“Generative AI has become table stakes as quickly as any technology in recent memory,” said Shep Hyken, customer service and experience expert and the Chief Amazement Officer of Shepard Presentations. “However, differentiation is not through integration alone. Sprinklr is well positioned to help enterprises apply this technology effectively because they have built an architecture from the ground up to unify, centralize, and ensure the quality of all CX data on one platform. The quality of Sprinklr AI and data combined with generative AI is game changing.”

The self-service and enterprise versions of Sprinklr Social are powered by the same code base, which means that:

• Teams can seamlessly opt for the enterprise offering as their requirements grow.
• With the same code base, teams can experience easy portability and data migration.

Availability

The Sprinklr Social Advanced Plan is available now. Sign up for a 90-day trial here. After 90 days, the Advanced Plan is available for $299 per user, per month.